I find this product perfect for me as a college student. I make coffee to take to class with me in the mornings and it stays hot for quite a while. I also enjoy using the reusable filter basket so that I can use my own coffee and stop wasting money and plastic on k-cups. I love that it's fast and easy to use as well as low maintenance. The only thing I don't like about it is how short the cord is, it makes it difficult to find a good spot to plug it in in my dorm room, but would be ideal on a kitchen counter. Overall, I LOVE my keurig.