I love the fullness yet softness. I only like soft pillows but these pillows are firm enough your head doesn’t hit the bed and they are stuffed enough everything doesn’t end up on one end of the pillow. I’ve looked for a long time for good pillows and had no luck until now ! I have 6 of these now! They really are like fine hotel pillows. Heavy in weight too. You can’t go wrong if you like soft they are soft if you like firm they are firm!! I would say they are awesome!!!!!!