I absolutely love the PureFlavor Coffee Maker! Starting with the way it looks and how well made it is. The stainless steel accents are very attractive and adds to your kitchen decor. I love being able to see the water reservoir. It's made  very well. Sturdy,  not flimsy. The reusable filter is great. It brews faster and the cold brewing option is wonderful! It can brew 14 cups 20% faster with easy clean up. It's so easy to set with the digital buttons. It definitely adds a modern touch to your kitchen