Your survey has made my shopping experience unpleasant. Prior to filling in the survey I was satisfied with my shopping experience. 
Don't waste my time with  questions I can't answer yet, How can I know if I'm happy with the shipping when my order hasn't been shipped, and how can I judge the quality of the product when I've only seen it on a screen?  Please fire the consultants who told you this survey would be worth your "investment".