VERY rough - the dog doesn't even like to walk on it.  Looks fine, although the colour is quite dull.  Really looks like a utility door mat.  Would look great maybe outside a front door on a covered porch.  I have it in the living room, just inside a set of french doors that lead to outside.  It looks a little bit like I have an outdoor rug inside.  That said, there was nothing else in this general look that was this length.  I really like that there is a latex/rubbery backing.  It's a perfectly good rug, just not quite as "indoor" as I was hoping for.