In a constant fight with my wife over what temperature to keep our house during the winter, the Woolrich heated throw just made it a win – win compromise.  I now can keep the heat at 65 degrees while watching TV and she can keep warm under the heated throw. There are some great features to this throw. The first is the simple control system, low, medium and high with an automatic 2-hour off timer. Its great to turn it on high until it warms up then too low to maintain a comfortable warmth. The quality of fabric is what you would expect from a company like Woolrich. It extremely soft and plush and does not look like a heated throw, in fact I can see using it without the cord connected during the spring and fall (the cord disconnects at the edge of the blanket). If you are looking for the perfect gift for those loved ones that are always cold, this is definitely a winner!!