I bought these pillows about a month ago and at first thought the packaging was really cool but since they came roll packed I was a bit sceptical. After leaving them to air out for 24 hours I gave them my first try... I haven't slept with another pillow since and I'm never going back to another pillow. O slap through the night, wake up feeling refreshed and no neck pain or headaches. It's a life saver!! Gonna try the sheets now :)