Utilize the input text as a context reference, choose the right relationship between Magic Quadrant and Gartner from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

For example, NICE is the only vendor that was named the leader by Gartner across both the Magic Quadrant for contact center as a service and Magic Quadrant for Workforce Engagement Management.

Answer: creator