What is the relationship between Amazon Prime and Amazon in the context of the input sentence. Choose an answer from: product/material produced; manufacturer; distributed by; industry; position held; original broadcaster; owned by; founded by; distribution format; headquarters location; stock exchange; currency; parent organization; chief executive officer; director/manager; owner of; operator; member of; employer; chairperson; platform; subsidiary; legal form; publisher; developer; brand; business division; location of formation; creator.

The world’s largest bricks-and-mortar retailer has taken aim at e-commerce giant Amazon.com Inc. recently, by rolling out an unlimited shipping service for $50 a year , which is about half what Amazon charges for its Amazon Prime service.

Answer: owned_by