Utilize the input text as a context reference, choose the right relationship between brewing and beer from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

"Our big players, once a lot of the craft beer aspect of things become a lot more saturated in the industry, they may look towards new flavours, different ways of brewing beer, in order to attract the demand - a more different product than before."

Answer: product_or_material_produced