Utilize the input text as a context reference, choose the right relationship between Bill Gates and Microsoft from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

In his book "Plain Speaking", Naidu recounts how he went out of his way to convince Bill Gates to set up Microsoft in Hyderabad, which completely changed the face of AP.

Answer: owner_of