Utilize the input text as a context reference, choose the right relationship between iPod and Steve Jobs from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

Former Apple CEO Steve Jobs launching an iPod shuffle MP3 player in 2005.

Answer: manufacturer