Utilize the input text as a context reference, choose the right relationship between easyJet and LONDON from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

LONDON (Reuters) - British low-cost airline easyJet (EZJ.L) raised its full-year profit forecast by around 7 percent on Thursday after record passenger numbers in August helped to offset the higher costs the group has faced this year.

Answer: location_of_formation