Utilize the input text as a context reference, choose the right relationship between Flipkart and e-commerce from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

Other Articles With 23.85 lakh flyers, Indigo stays No 1 in India Sebi fines PACL Rs 7,269 crore for illegal raising of funds BHEL bullish on acquiring defence orders Homegrown e-commerce giant Flipkart today announced appointments of three former Amazon , Google and Microsoft senior technology executives to different roles in the company.

Answer: industry