Utilize the input text as a context reference, choose the right relationship between pure and channel from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

And that was the overall result to the business or was that a channel exclusive comment that as that mix to that channel increased, that was the pure impact to the overall business.

Answer: original_broadcaster