Utilize the input text as a context reference, choose the right relationship between fresh and retail from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

Deloitte’s retail industry leader, David White, said it was crucial retailers thought beyond online as merely a sales avenue and considered fresh ways to market their brands to shoppers.

Answer: industry