Utilize the input text as a context reference, choose the right relationship between ITV Plc and Liberty Global from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

Billionaire John Malone’s Liberty Global Plc increased its stake in U.K. broadcaster ITV Plc to just under 10 percent.

Answer: owned_by