What is the relationship between Myntra and Flipkart in the context of the input sentence. Choose an answer from: product/material produced; manufacturer; distributed by; industry; position held; original broadcaster; owned by; founded by; distribution format; headquarters location; stock exchange; currency; parent organization; chief executive officer; director/manager; owner of; operator; member of; employer; chairperson; platform; subsidiary; legal form; publisher; developer; brand; business division; location of formation; creator.

Though, Flipkart and Myntra had their sale only on mobile apps, other players such as Snapdeal and Amazon that had sale on other platforms too, promised special discounts for app-users.

Answer: parent_organization