What is the relationship between stuff and New York in the context of the input sentence. Choose an answer from: product/material produced; manufacturer; distributed by; industry; position held; original broadcaster; owned by; founded by; distribution format; headquarters location; stock exchange; currency; parent organization; chief executive officer; director/manager; owner of; operator; member of; employer; chairperson; platform; subsidiary; legal form; publisher; developer; brand; business division; location of formation; creator.

As he told a sales assistant, and fellow shareholder, on the floor of its flagship New York store: "If we got the point where everyone coming in here was buying stuff to exercise in, then we'd be screwed!"

Answer: location_of_formation