Utilize the input text as a context reference, choose the right relationship between Dixons and retail from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

Under the deal, announced this morning, Dixons Carphone’s Connected World Services division will open and manage the Sprint-branded stores, lending its retail expertise to the US carrier, which has 57 million mobile phone customers in the US.

Answer: industry