Utilize the input text as a context reference, choose the right relationship between raise and Music streaming from the options. Options: product/material produced, manufacturer, distributed by, industry, position held, original broadcaster, owned by, founded by, distribution format, headquarters location, stock exchange, currency, parent organization, chief executive officer, director/manager, owner of, operator, member of, employer, chairperson, platform, subsidiary, legal form, publisher, developer, brand, business division, location of formation, creator.

PARIS Oct 15 (Reuters) - Music streaming service Deezer said it aims to raise 300 million euros ($343 million) selling new shares to fund marketing as it chases more subscribers to take on bigger rivals such as Apple and Sweden's Spotify.

Answer: distribution_format