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OMAHA, Neb.--(BUSINESS WIRE)--Today insurance and financial services giant Mutual of Omaha unveiled a new corporate logo, featuring the image of a lion. Inspired by its heritage and customer-centric mission and values, this updated logo reflects the protection and strength that Mutual of Omaha has represented for more than a century. It also delivers a strong brand connection based on the companys longtime sponsorship of the groundbreaking wildlife program Mutual of Omahas Wild Kingdom. Our new logo reflects our companys mission and values while representing the commitment weve made for more than a century to helping people protect whats important to them, said Keith Clark, senior vice president of marketing at Mutual of Omaha. We chose the symbol of a lion not only as a nod to our Wild Kingdom heritage, but to represent the strong company weve always been. In July, Mutual announced the removal of Native American imagery from its corporate logo. For additional information about Mutual of Omahas new logo, visit www.mutualofomaha.com. Founded in 1909, Mutual of Omaha is a highly-rated, Fortune 500 organization offering a variety of insurance and financial products for individuals, businesses and groups throughout the United States. As a mutual company, Mutual of Omaha is owned by its policyholders and committed to providing outstanding service to its customers.

Answer: Mutual of Omaha Announces New Corporate Logo