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CHARLESTON, S.C., April 2, 2020 /PRNewswire/ --Benefitfocus, Inc. (NASDAQ: BNFT), a leadingcloud-based benefits management platform and services provider, is honoring human resource (HR) and benefits administration leaders and the work they are doing to help their colleagues navigate the COVID-19 pandemic. These leaders are traditionally recognized on National Employee Benefits Day, April 2. "HR and benefits leaders are often the first people employers and employees turn to in times of crisis," said Ray August, President and CEO of Benefitfocus. "During this unprecedented time, we thank these leaders for their efforts today, and every day." Established by the International Foundation of Employee Benefits Plans, National Employee Benefits Day recognizes trustees, administrators, benefits practitioners and professional advisors for their dedication to providing quality benefits and the important role they play in their colleagues' well-being. Benefitfocus developed HR Heroes best practices, templates and worksheets, webinars, and materials that equip HR and benefits administrators to anticipate and answer employee and employer questions, streamline communication and processes, and act on real-time changes. Best practices for HR and benefits administrators include: Use trusted sources and resources that are relevant to your colleagues and their location. Share the area-specific community and benefits information they need to navigate challenges. (i.e. school closing, drive-thru COVID-19 testing, local delivery services, what benefits are available to them, what benefits are available but not being used, what costs will they incur with current plans, etc.). Set up a single resource to house all the information shared that can be updated regularly. Communicate and share regular updates through a standardized communication format and leverage key messages across a variety of channels (email, online portal, text messaging, push notifications, etc.). Always close the loop and provide a way for everyone to easily ask questions and ensure a timely response. "HR and benefits administrators wear many hats. On any given day they are data scientists, negotiators, wellness coaches, cheerleaders, educators, communicators and more," said Misty Guinn, Director of Benefits, Wellness and Human Resources at Benefitfocus. "During this challenging time, they are also a key source of information and guidance for their colleagues on life-changing topics. At Benefitfocus, we recognize their important contribution and are doing what we can to support them." A recent survey by the global public relations firm Edelman illustrates the importance of effective employer communication at this time. Conducted in early March, with responses from 10 countries, the survey found that employees believe COVID-19-based information from their employers more than the government, health companies and traditional media. It also found that 75 percent of respondents in the United States felt employers had a responsibility to protect their employees and ensure they did not spread the virus into the community. A review of best practices is available here. Connect with Benefitfocus Like Benefitfocus on Facebook Follow@Benefitfocuson Twitter FollowBenefitfocuson LinkedIn FollowBenefitfocuson Instagram About BenefitfocusBenefitfocus (NASDAQ: BNFT) unifies the entire U.S. benefits industry on a single technology platform to protect consumers' health, wealth, property and lifestyle. Our powerful cloud-based software, data-driven insights and thoughtfully designed services, enable employers, insurance brokers,carriersand suppliersto simplify the complexity of benefits administration and deliver a world-class benefits experience. Learn more atwww.benefitfocus.com,LinkedInandTwitter. Except for historical information, all of the statements, expectations, and assumptions contained in this press release are forward-looking statements. Actual results or performance might differ materially from those explicit or implicit in the forward-looking statements. Important factors that could cause actual results to differ materially include:economic or geopolitical uncertainties or downturns in the general economy; the need to innovate and provide useful products and services; our ability to compete effectively; the immature and volatile nature of the market for our products and services; management of growth; our ability to maintain our culture and recruit and retain qualified personnel;risks related to changing healthcare and other applicable regulations; privacy; security and other risks associated with our business; and the other risk factors set forth from time to time in our SEC filings, copies of which are available free of charge within the Investor Relations section of the Benefitfocus website athttp://investor.benefitfocus.com/sec-filingsor upon request from our investor relations department. Benefitfocus assumes no obligation and does not intend to update these forward-looking statements, except as required by law. SOURCE Benefitfocus, Inc. Related Links http://www.benefitfocus.com

Answer: Benefitfocus Honors HR and Benefits Administration Professionals During COVID-19 Pandemic National Employee Benefits Day recognizes HR and benefits administrators as they help employers and employees through an uncertain time