When asked if he was concerned that his situation would end up as stressed as that of Nguyễn Hà Đông, the creator of "Flappy Bird", Cirulli said that he had "already gone through that phase" on a smaller scale, and that once he had decided against monetizing "2048", he "stopped feeling awkward".
JayIsGames compared it to "Flappy Bird" "but without the infuriating mindlessness".