Asked about the unfavourable comments by other aristocrats when he turned the family home into a safari park, the 13th Duke said, "I do not relish the scorn of the peerage, but it is better to be looked down on than overlooked.
Posestvo je postalo popularno, tako da je leta 1970 dodal še druge zabaviščne objekte, tudi "Woburn Safari Park" na osnovi stare opatije.