So the crux of it comes down to this notion of decision-making -- giving information to people in a form that doesn't just educate them or inform them, but actually leads them to make better decisions, better choices in their lives.
Dakle srž svega se svodi na ideju donošenja odluke -- pružanja informacija ljudima na način da ih ne samo educira ili informira, već ih doista i navodi na donošenje boljih odluka, boljeg izbora u njihovim životima.