In the research phase of the project at Interval, we partnered with a company called Cheskin Research, and these people -- Davis Masten and Christopher Ireland -- changed my mind entirely about what market research was and what it could be.
U istraživačkoj fazi projekta u Intervalu, bili smo partneri s tvrtkom Cheskin Research, a ti ljudi – David Masten i Christopher Ireland – promijenili su potpuno moj način razmišljanja o tome što je tržišno istraživanje i što bi ono moglo biti.