The development of new information and transportation technologies has increased competition among market actors to attract investors and reach more consumers. Perhaps the most profound result of this has been that companies are under extreme pressure to cut costs in order to deliver better deals and show higher profits.
Paglalagay ng gasolina globalization, at perpetuating hindi pagkakapantay o pagkakapantay-pantay, ay isang tumataas na antas ng kumpetisyon sa pagitan ng mga kumpanya, bilang mga consumer sa buong mundo ay hinihingi mas mababang mga presyo at mamumuhunan ay naghahanap ng mas mataas na pagbalik.