What the retailer would be doing is they would be managing their pricing, their promotions, their merchandising, their marketing, these elements […] we would be their IT and eCommerce department, but they would be what gets referred to as the merchandising and pricing and marketing department.“
Predmet C-143/99 Adria-Wien Pipeline i Wietersdorfer & Peggauer Zementwerke ECLI:EU:C:2001:598, točka 41.