# Job Position
**Position:** Marketing Consultant

**Company:** McKinley Marketing Partners

**Location:** Washington DC-Baltimore Area

**Work Type:** Contract

**Experience Level:** Director

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## Job Description

Our client, a membership association in the DC area is seeking a skilled Marketing Consultant to lead the development and execution of a comprehensive marketing plan. The primary objective of this role is to increase awareness of the association among current and retired federal employees, as well as to expand membership within these constituencies. The Marketing Consultant will work closely with the marketing team, vendors, and key stakeholders to achieve these goals.
Responsibilities:Conduct thorough market research to identify target audiences, their preferences, and communication channels.Analyze the current perception and awareness of association among target audienceIdentify key competitors and potential partners, along with their marketing strategies.Develop a comprehensive marketin