From: bk146@cleveland.Freenet.Edu (Todd Sternisha)
Newsgroups: comp.sys.mac.hardware
Subject: Apple Unveils Color Printer
Date: 11 Jan 1993 03:43:30 GMT
Organization: Case Western Reserve University, Cleveland, OH (USA)
Reply-To: bk146@cleveland.Freenet.Edu (Todd Sternisha)
NNTP-Posting-Host: slc10.ins.cwru.edu


SCHEDULED FOR RELEASE OVER PR NEWSWIRE AFTER 8:15 AM, EST, WEDNESDAY,
JANUARY 6, 1993.
 
 
 
Contact:
Kate Paisley
Apple Computer, Inc.
(408) 974-5453
 
Apple Brings Color Printing Technology to Macintosh Users
 
SAN FRANCISCO, California--January 6, 1993--Apple Computer, Inc.
today introduced the Apple  Color Printer, a large format color
printer that brings ease of use, high-quality color output, and
versatile paper-handling to Macintosh  computer users who want to use
color in everyday documents and presentations.
    "With our first color printer, we've focused on giving mainstream
Macintosh users a good, solid printer that will handle almost any
type of report, presentation, or business document," said John Moon,
Apple's vice president of Imaging Products.  "The Apple Color Printer
makes it simple for anyone to use color in everyday documents.  And,
it's an important step in our long-term color imaging strategy, which
is to make the use of color easy and routine for all users."
 
Ease of Use
    From its one-button installation to its no-mess ink cartridges, the
Apple Color Printer is designed for ease of use.  Like all of Apple's
printers, the Apple Color Printer features a one-click installation,
making it simple to set up.  It's also easy to share with other users
because it ships with Apple's new GrayShare  printer software.
GrayShare allows users to share any QuickDraw -based printer, like
the Apple Color Printer, over a network.  The printer also takes
advantage of ColorSync's color matching capabilities, which ensures
that users get color output that closely matches the colors created
on the computer's display.  Another feature that contributes to the
printer's ease of use is its no-mess ink cartridges.  Four self-
contained ink cartridges (cyan, magenta, yellow, and black) are easy
to change without the mess typically associated with color printers.
The printer also features a self-cleaning printhead that senses
automatically when the ink jets need to be cleaned, and does so
without user intervention, ensuring high quality output at all times.
 
High-Quality Color
    The Apple Color Printer achieves high-quality color output through
the combined benefits of its proprietary GrayShare and ColorSync
software.  The GrayShare printer software gives the printer the
ability to render fine shading of colors, giving images a more
realistic and detailed look.  ColorSync ensures accurate color
matching so that colors users see on the display are reproduced on
the printer, or the closest possible approximation.  In addition to
reproducing exceptional color, the printer also achieves high-quality
blacks--something that is difficult to do in mainstream color
printers.  The printer is based on Canon's BJ820C engine and produces
output at 360 dots per inch (dpi) and 65 screen lines per inch--over
40 percent greater resolution than 300 dpi printers in its class.
The printer also ships with Apple's full library of TrueType fonts--
64 fonts in all--giving the Apple Color Printer one of the largest
and broadest offerings of any mainstream color printer.
 
Versatile Paper Handling
    One of the most versatile color printers in terms of paper handling,
the Apple Color Printer supports tabloid size (11x17, A3)--especially
important for customers such as engineering professionals who need to
print large drawings--as well as letter, A4, and legal size formats
for general purpose use in the United States or international
markets.  A single paper tray holds all of the different sizes,
eliminating the time and expense of handling multiple paper trays.
And because it prints to transparencies, the Apple Color Printer is
also an ideal solution for mainstream business users who want to
produce color presentations straight from the desktop.
    Special paper is not required with the Apple Color Printer, however
Apple recommends it when printing "best" quality documents.  Plain
bond paper is acceptable for many everyday documents incorporating
images and non-overlapping solid color areas.
    The Apple Color Printer takes advantage of ColorSync, Apple's color
matching software, and complements the capabilities of Apple's new
Color OneScanner.  Together, these products provide mainstream
business and education customers with a complete color solution--from
getting sharp color images into the computer to printing them out in
vivid color.
 
System Requirements, Pricing and Availability
    The Apple Color Printer is compatible with any color-capable
Macintosh system running System 7.  For best performance, Apple
recommends 4 megabytes (MB) of RAM or greater on the CPU.  The Apple
Color Printer will be available worldwide immediately.  Its U.S.
suggested retail price is $2,349.  Pricing may vary outside the
United States.
 
-30-
 
Apple, the Apple logo, Macintosh, and AppleTalk are registered
trademarks; and ColorSync, OneScanner, GrayShare, QuickDraw, and
TrueType are trademarks of Apple Computer, Inc.
 
END
 
Apple Press Releases
PR Express
News Break
1/6/93
 

-- 
	-Todd Sternisha
   bk146@cwru.freenet.edu              Wolf's Den (216) 528-0321 
"I am not impressed by your ability to hurt people." -Ian McKaye of
Fugazi
Newsgroups: comp.sys.mac.hardware