Organization: JEWISH FOOD SOCIETY INC
Mission: A PLATFORM TO ENGAGE WITH JEWISH CULTURE THROUGH FOOD
Activities: DIGITAL RECIPE ARCHIVE: THE HEART OF THE JEWISH FOOD SOCIETY IS A DIGITAL ARCHIVE OF JEWISH RECIPES FROM AROUND THE WORLD WHICH AIMS TO DOCUMENT OUR ENTIRE CULINARY HERITAGE. HUNDREDS OF FAMILY RECIPES HAVE ALREADY BEEN SUBMITTED, TESTED AND SHARED. OVER THE PAST YEAR WE'VE BEEN COLLECTING RECIPES FROM EXTRAORDINARY HOME COOKS AND ESTABLISHED CHEFS AND CREATING A FORMAT THAT SHOWCASES THE RECIPES AND STORIES BEHIND THEM. IN 2018, WE PLAN TO SOURCE 60+ RECIPES AND STORIES FROM OUR GLOBAL COMMUNITY, AND DISTRIBUTE THEM ON A WEEKLY BASIS FOR SHABBAT AND HOLIDAYS. OUR PROCESS INCLUDES RESEARCH, COOKING SESSIONS, RECIPE TESTING, PHOTOGRAPHY, FOOD STYLING, AND EDITORIAL WORK FOR EACH RECIPE. WE PUT STRONG EMPHASIS ON THE QUALITY OF THE RESEARCH AS WELL AS ON ITS MODERN DELIVERY. WE COLLABORATE WITH THE MOST ACCOMPLISHED FOOD PROFESSIONALS TO CREATE AN IMPACTFUL ARCHIVE. OUR DIGITAL ARCHIVE GENERATES APPROXIMATELY 120,000 ANNUAL PAGE VIEWS.OUR FLAGSHIP LIVE STORYTELLING AND TASTING EVENT SCHMALTZY, SHOWCASES THE TALES BEHIND FAMILY RECIPES FROM A DIVERSE LINE-UP OF SPEAKERS INCLUDING CELEBRITY CHEFS, WRITERS, ENTREPRENEURS AND GRANDMAS. THE SPOKEN WORD PERFORMANCES ARE FOLLOWED BY A TASTING OF THE FOOD THE STORYTELLERS MADE YOU CRAVE. SCHMALTZY HAS BECAME WILDLY POPULAR (TICKETS TYPICALLY SELL OUT WITHIN AN HOUR) AND HAS BEEN COVERED BY LEADING MEDIA OUTLETS
NTEE category: Arts, Culture & Humanities
Secondary category: Community Improvement & Capacity Building