Reference number : 016-2018-2019-Q1-1318042, amendment number : , agreement type : C, recipient legal name : ASSOCIATION OF CANADIAN PUBLISHERS, recipient country : CA, recipient province : ON, recipient city : Toronto | Toronto, recipient postal code : M5T 2C2, program name english : Canada Book Fund, program name french : Fonds du livre du Canada, program purpose english : Canada Book Fund - Support for Organizations - Marketing, program purpose french : Fonds du livre du Canada - Soutien aux organismes - Commercialisation, agreement title english : 49th Shelf:  Marketing and Audience Development, agreement title french : 49th Shelf:  Marketing and Audience Development, agreement number : 1318042.0, agreement value : 146000.0, agreement start date : 2018-04-01, agreement end date : 2020-03-31, description english : Canada Book Fund, description french : Fonds du livre du Canada, expected results english : 1. A broad range of Canadian-owned publishers invest in ongoing publishing operations.
2. Marketing initiatives build demand for Canadian-authored books.
3. Collective projects foster technological innovation and encourage the adoption of best practices industry-wide., expected results french : 1. Une vaste gamme d’éditeurs appartenant à des intérêts canadiens investissent dans des opérations de publication.
2. Les initiatives en commercialisation créés la demande pour les livres canadiens.
3. Les projets collectifs favorisent l’innovation technologique et l’adoption de pratiques exemplaires à l’échelle de l’industrie., additional information english : Multi-year Project: from 2018-04-01 to 2020-03-31, additional information french : Projet pluriannuel: du 2018-04-01 au 2020-03-31, owner organization : pch, owner organization title : Canadian Heritage | Patrimoine canadien