Reference number : 172-2020-2021-Q1-949117, amendment number : , agreement type : G, recipient legal name : Equestrian Fashion Outfitters Inc., recipient country : CA, recipient province : ON, recipient city : Holland Landing|Holland Landing, recipient postal code : L9N 0E9, program name english : CanExport SMEs, program name french : CanExport PME, program purpose english : CanExport SMEs is designed to provide direct financial assistance to small- and medium-sized enterprises seeking to develop new export market opportunities and markets, especially in high-growth emerging markets., program purpose french : CanExport PME a pour objectif de fournir un soutien financier direct aux petites et moyennes entreprises qui cherchent à saisir de nouveaux débouchés à l’exportation, particulièrement dans les marchés émergents à forte croissance., agreement title english : US Market Foothold, agreement title french : Entrée sur le marché américain, agreement number : 949117, agreement value : 25200.0, agreement start date : 2020-04-24, agreement end date : 2020-12-31, description english : The goal of this project is to target equestrian minded consumers with a high needs profile. Equestrian Fashion Outfitters will be the established  "go to" for riders wanting to look their best both in competition and everyday., description french : L'objectif de ce projet est de cibler les consommateurs à vocation équestre ayant des besoins importants. Equestrian Fashion Outfitters sera le « lieu de prédilection » des cavaliers qui veulent se mettre en valeur en compétition et au quotidien., expected results english : CanExport SMEs is designed to provide direct financial assistance to small- and medium-sized enterprises seeking to develop new export market opportunities and markets, especially in high-growth emerging markets., expected results french : CanExport PME a pour objectif de fournir un soutien financier direct aux petites et moyennes entreprises qui cherchent à saisir de nouveaux débouchés à l’exportation, particulièrement dans les marchés émergents à forte croissance., additional information english : nan, additional information french : nan, owner organization : nrc-cnrc, owner organization title : National Research Council Canada | Conseil national de recherches Canada