Reference number : 016-2019-2020-Q4-1327657, amendment number : , agreement type : C, recipient legal name : TAYLOR, EMILY, recipient country : GB, recipient province : nan, recipient city : Oxford | Oxford, recipient postal code : nan, program name english : Digital Citizen Contribution Program, program name french : Programme de contributions en matière de citoyenneté numérique, program purpose english : nan, program purpose french : nan, agreement title english : Mechanisms of Virality: A comparative study of organic engagement and advertising in disinformation campaigns, agreement title french : Mechanisms of Virality: A comparative study of organic engagement and advertising in disinformation campaigns, agreement number : 1327657.0, agreement value : 33250.0, agreement start date : 2020-01-01, agreement end date : 2020-07-31, description english : Digital Citizen Contribution Program, description french : Programme de contributions en matière de citoyenneté numérique, expected results english : 1. Canadians awareness of digital media literacy is increased through events and products. 
2. Researchers are better connected and have access to information on how online disinformation affects Canadians. 
3.Participants are satisfied with citizen focussed activities. 
4.Research on online disinformation is made publicly accessible to Canadians and is relevant to government research needs., expected results french : 1.La litératie numérique est plus importante grâce aux évènements et aux produits.
2. Les chercheurs sont mieux connectés et ont accès aux informations à savoir comment la désinformation affecte les Canadiens. 
3.Les participants sont satisfaits par les activités axées sur les citoyens. 
4.La recherche sur la désinformation en ligne est rendue publiquement accessible aux Canadiens et est pertinente vis-à-vis les besoins de recherche du gouvernement du Canada., additional information english : nan, additional information french : nan, owner organization : pch, owner organization title : Canadian Heritage | Patrimoine canadien