Reference number : 235-2021-2022-Q2-00052, amendment number : , agreement type : C, recipient legal name : Canadian Beef Breeds Council, recipient country : CA, recipient province : AB, recipient city : Calgary, recipient postal code : T2E7H7, program name english : AgriMarketing Program: National Industry Association, program name french : Programme Agri-marketing : Volet Association nationales de l'industrie, program purpose english : AgriMarketing Program - National Industry Association component - help industry increase and diversify exports by supporting promotional activities that differentiate Canadian products and producers., program purpose french : Le Programme Agri-marketing - volet Associations nationales de l'industrie - aide l'industrie à accroître et à diversifier ses exportations en finançant des activités promotionnelles qui différencient les produits et les producteurs canadiens., agreement title english : CBBC International Market Strategy, agreement title french : Stratégie du CBBC pour les marchés internationaux, agreement number : CAP-AMPN-084, agreement value : 595719.0, agreement start date : 2021-04-01, agreement end date : 2023-03-31, description english : The objective of this project is to grow the Canadian beef genetics industry in existing markets (e.g., United States and Mexico) and new markets (e.g., Czech Republic and France)., description french : L'objectif de ce projet a pour objectif de développer l'industrie canadienne de la génétique bovine sur les marchés existants (p. ex. États-Unis et Mexique) et les nouveaux marchés (p. ex. République tchèque et France)., expected results english : Increase in exports of Canadian beef genetics., expected results french : Hausse des exportations canadiennes de matériel génétique bovin, additional information english : nan, additional information french : nan, owner organization : aafc-aac, owner organization title : Agriculture and Agri-Food Canada | Agriculture et Agroalimentaire Canada