Reference number : 172-2021-2022-Q3-979174, amendment number : , agreement type : C, recipient legal name : Cup Carrier Media Corp., recipient country : CA, recipient province : AB, recipient city : Calgary|Calgary, recipient postal code : T2P 3E7, program name english : Industrial Research Assistance Program – Contributions to Firms, program name french : Programme d’aide à la recherche industrielle – Contributions aux entreprises, program purpose english : The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization, program purpose french : Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation, agreement title english : Interactive Customer Discovery - Market Research & Consumer Analytics Platform, agreement title french : Découverte interactive du client - Plateforme d'étude de marché et d'analyse des consommateurs, agreement number : 979174, agreement value : 37500.0, agreement start date : 2021-09-15, agreement end date : 2022-03-31, description english : Validate Concessions Based Media® platform with real-world in-market trials/pilots, description french : Valider la plate-forme Concessions Based Media® par des essais/pilotes réels sur le marché., expected results english : The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization, expected results french : Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation, additional information english : nan, additional information french : nan, owner organization : nrc-cnrc, owner organization title : National Research Council Canada | Conseil national de recherches Canada