Reference number : 093-2020-2021-Q4-00035, amendment number : , agreement type : C, recipient legal name : Événements GPCQM|Événements GPCQM, recipient country : CA, recipient province : QC, recipient city : Chambly, recipient postal code : J3L6Z7, program name english : Quebec Economic Development Program (QEDP), program name french : Programme de développement économique du Québec (PDEQ), program purpose english : Promotion and development of regional assets, program purpose french : Développement et promotion des atouts et des régions, agreement title english : 400057272, agreement title french : 400057272, agreement number : 400057272, agreement value : 2106196.0, agreement start date : 2021-01-06, agreement end date : 2022-12-31, description english : Marketing strategy and product development: The project's main objective is to market the Grand Prix cycliste de Québec and the Grand Prix de Montréal outside of Quebec, as well as to enhance its experiential offering., description french : Stratégie de commercialisation et développement de produit : Le projet vise principalement la commercialisation hors Québec des Grand prix cycliste de Québec et de Montréal ainsi que le rehaussement de son offre expérientielle., expected results english : Communities innovate and develop their assets, expected results french : Les collectivités innovent et développent leurs atouts, additional information english : Non-repayable contribution, additional information french : Contribution non remboursable, owner organization : ced-dec, owner organization title : Canada Economic Development for Quebec Regions | Développement économique Canada pour les régions du Québec