Reference number : 172-2018-2019-Q3-913535, amendment number : , agreement type : C, recipient legal name : AcuityAds Inc, recipient country : CA, recipient province : ON, recipient city : Toronto|Toronto, recipient postal code : M5J 2T3, program name english : Industrial Research Assistance Program – Contributions to Firms, program name french : Programme d’aide à la recherche industrielle – Contributions aux entreprises, program purpose english : The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization, program purpose french : Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation, agreement title english : Validation of Machine Learning Based Supply side Optimisation, agreement title french : Validation de l'optimisation du côté de l'offre basée sur l'apprentissage automatique, agreement number : 913535, agreement value : 50000.0, agreement start date : 2018-10-01, agreement end date : 2018-11-30, description english : We aim to prove the feasibility and potential of applying machine learning based yield optimization to the Supply Side Platform (SSP) apace to maximize fill rates and revenue in a dynamic demand environment, description french : Validation de l'optimisation du côté de l'offre basée sur l'apprentissage automatique, expected results english : The purpose of IRAP Contributions to Firms is to support research, development, adoption and/or adaptation of innovative or technology-driven new or improved products, services or processes in Canada up to their commercialization, expected results french : Le PARI, par le biais des Contributions aux entreprises, vise à appuyer la recherche, le développement, l’adaptation et/ou l’adoption au Canada de produits, de services ou de processus novateurs ou axés sur des technologies nouvelles ou améliorées, et ce jusqu’à leur commercialisation, additional information english : nan, additional information french : nan, owner organization : nrc-cnrc, owner organization title : National Research Council Canada | Conseil national de recherches Canada