the short films feature lester speight as " terrible " terry tate , an american football linebacker who " gives out the pain " to those in the office who are not obeying office policies .

there are a total of 9 episodes .

the catchphrases include " the pain train 's comin ' " , " you kill the joe , you make some mo ' " , " you ca n't cut the cheese wherever you please ! " , " 'cause when it 's game time , it 's pain time ! " , " do n't bring that weak-ass stuff up in this humpy-bumpy " and " woo-woo ! " after tackling a worker , terry usually leaves him with a " wooh !

bitch !!! " while the first episode of the series implies that hiring an office linebacker is a highly unorthodox practice ( one described as " thinking outside the box " ) , future episodes depict office linebackers as a common occurrence .

though successful in attracting viewers and attention , the ads ' ability to increase recognition of the reebok brand has been questioned , with only 55 % of respondents on an on-line poll indicating they realized the ad was affiliated with the company .

despite being aired only once on national television , the short was downloaded more than seven million times from reebok 's website .

terry tate : office linebacker

terry tate , office linebacker . arguably the best commercial of the last decade .
terry tate , office linebacker . arguably the best commercial of the last decade . : videos
/ blog / video - terry - tate - office - linebacker - tackle . . .
posted in comedy and tagged comedy , humour , lester speight , linebacker , office management , reebok , super bowl , super bowl xxxvii , terry tate , terry tate : office linebacker .
part 1 of the office linebacker series . terry tate gets his start in the corporate world .
this is the first installment of three episodes in the terry tate office linebacker series . this video starts with introducing terry into the office world .
the office linebacker returns in “terry tate makes american great” as he takes issue with trump’s “locker room talk . ”
all seven terry tate office linebacker ads . not my content , or music . rights belongs to their respective owners .
lester speight , the actor who plays terry tate , office linebacker , in reebok commercial , is runing for government .
the premise : a company hires a linebacker ( in this case
terrible terry tate
) to improve office productivity .
“woo ! that’s how terry tate makes america great baby , ” yells tate .
i think most it departments would like to have an office linebacker on staff .
yet the nike
streaker
spot and reebok ' s
terry tate , office linebacker
have both captured viewers ' imaginations everywhere .
speight first played the fictional ‘office linebacker’ in the reebok commercials of the early 2000s .
the original
terry tate : office linebacker
video is now over 14 years old . greatest video series i ' ve ever seen . : videos
god damn , i wish i could hire a terry tate linebacker for my office . we could really use some patented pain train - ing sessions .
super bowl commercial champ
terrible
terry tate reprised his role as office linebacker to pummel donald trump for his
locker room
banter with billy bush .
in my newest piece over at the 12th man i have free downloads of the terry tate office linbacker series .
the second installment of the terry tate office linebacker series . terry has worked 1 , 000 straight days and now has to go on vacation . you better make sure your resort is up to par or terry will take care of it ! !
if you want more , here ' s 20 minutes of all the office linebacker videos . enjoy .
terry tate : office linebacker was a series of short comedy television commercials created by rawson marshall thurber , for reebok , based on a short film pilot he created in 2000 ; tate was first shown at super bowl xxxvii in 2003 . the short films feature lester speight as
terrible
terry tate , an american football linebacker who
gives out the pain
to those in the office who are not obeying office policies .
terry tate : office linebacker was a series of short comedy tv commercials created by rawson marshall thurber , for reebok , based on a short film pilot he created in 2000 ; tate was first shown at super bowl xxxvii in 2003 . the short films feature lester speight as
terrible
terry tate , an american football linebacker who
gives out the pain
to those in the office who are not obeying office policies .
terry tate : office linebacker was a series of short comedy television commercials created by rawson marshall thurber , for reebok , based on a short film pilot he created in 2000 ; tate was first shown at super bowl xxxvii in 2003 . the short films feature lester speight as
terrible
terry tate , an american football linebacker who
gives out the pain
to those in the office who are not obeying office policies .
terrible
terry tate is a fictional character from a series of commercials called
terry tate : office linebacker ,
and he did not play in the nfl either in real life or in the commercials . the character is played by lester speight . speight is a wrestler , actor and former college linebacker .
terry tate office linebacker is back . this time he’s coming for republican presidential nominee donald trump and billy bush . terry tate is a character created by reebok in the early 2000s for a super bowl ad . tate is a no nonsense hard hitting office linebacker that is known for bringing the pain to those who finish the coffee without making more or forget to put a coversheet on their tps reports .
i really want to start a petition for a congress linebacker a senate line backer and a house of representatives linebacker .
if you pray for justice to be meted out to office offenders — such as the joker who nabs the last cup of coffee and doesn ' t refill the pot — then
terry tate , office linebacker
is your man .
he was known for bringing the pain to those in the office who were not obeying office policies .
in a throwback to super bowl xxxvii , reebok’s “terrible” terry tate spot has the “office linebacker , ” run through the office pummeling people for forgetting to recycle , for eating snacks or playing solitaire on their computer . tate is played by former football player turned actor lester speight .
i ' m actually looking for a job as an office linebacker . i could be very valuable to your company
terry tate , the fictional office linebacker from reebok ' s famous ads a decade ago about proper behavior , is back to weigh in on the 2016 election . and the result is spectacular .
in 2003 , reebok hired terry tate as spokesman for a super bowl commercial .
when a coworker complained about tate making light of his lactose intolerance , the office linebacker was forced to take sensitivity training . but tate scoffed at the ideas that he discriminated against his colleague .
read more about terry tate : office linebacker : main characters , original episodes , spoof of nike ad , california recall election , 2008 u . s . presidential election , espn ' s mayne street
you may recall tate , the office linebacker , from a series of reebok commercials which first debuted in 2002 . the character was played by lester speight .
# 56 ,
terrible
terry tate , office linebacker . when an employee steps out of line , triple t brings down a quick delivery of bone rattling pain to get them back in line .
things got rocky at felcher & sons when the firm an office draft to select a rival linebacker named courtney cate . but tate refused to show any fear .
the world needs more terry tate . stop convincing ad executives to keep him benched .
“woooooo ! that’s how terry tate makes america great baby , ” speight as tate screams as he stands over a downed trump .
retired nfl linebacker ,
terrible
terry tate enforces the office rules at the felcher and sons ' headquarters the only way he knows how : with bone - crushing tackles and hard - core trash - talk . with terry in the corner office , you ' ll never be late for the morning meeting again .
the original
office linebacker
commercial from 2002 introduced tate as a corporate enforcer who mercilessly tackled anyone who forgot to refill the coffee pot , walked off with someone else ' s pen , or committed other office infractions .
terry tate : office linebacker
has quickly become a huge advertising hit for reebok . people wanting more of the rough - talking , hard - hitting tate are flocking to reebok ' s website in droves , with 1 . 6 million downloading the first of four short , web - based flicks starring the fictional linebacker .
in such company , who is to know that lester terry tate speight , the official
speight as tate
candidate , is the cartoon character created by madison avenue ? terry tate , more alert readers may recall , is the name of the tough tackling fictional office linebacker character dreamed up by reebok ' s ad agency , the arnell group .
since the super bowl , linebacker terry tate has become a new favorite among football fans .
terrible
terry tate ( triple t , as he calls himself ) is the hard - hitting
office linebacker
hired to keep cubicle - dwellers in line at the fictitious felcher & sons . and his hilarious reebok ad created a load of buzz when it aired during the super bowl this year . since then , the terry tate films have continued to entertain at
the triple t ( “terrible” terry tate ) adds originally aired during the 2003 super bowl .
terry tate tackles donald trump to the ground in a new funny or die spoof clip .
that ' s how terry tate makes america great , baby !
tate yells before lecturing the donald about his inappropriate conduct .
woo ! that ' s how terry tate makes america great , baby !
tate says after slamming trump to the ground .
reassigned to antarctica : courtney cate , terry ' s temporary office linebacker teammate gets shipped to germany when he assaults an employee for wearing a hawaiian shirt . . . on casual friday .
my buddy from high school loved terry tate . this was his version . go blue devils !
in the reebok ads , terry tate , also called terrible terry tate , is a 6 - foot - 7 , 320 - pound fanatical football fan who works at an imaginary company named felcher & sons as an ' ' office linebacker . ' ' ( in his filing to become a candidate in the recall , mr . speight listed his occupation as ' ' office manager . ' ' )
actor lester speight first appeared as terry tate in a commercial during this year ' s super bowl , slamming inefficient office workers to the ground with vicious tackles .
we ' re referring , of course , to terry tate , office linebacker . tate , the humvee - sized corporate cop who chases down and tackles goof - off employees in a series of popular tv ads for reebok shoes , is the fictional alter ego of actor lester speight .
everybody had a terry tate film in their own mind ,
harlow says .
there ' s a sense of powerlessness . terry tate is the person who does something about it .
i disagree . we have had an office line backer in our office for some time and productivity has gone through the roof .
' ' terry tate ' s the new terminator , ' ' mr . arnell said , laughing .
in a seamlessly edited sequence ‘terrible’ terry tate comes out of nowhere to tackle trump to the ground .
when lester speight , famous for his terry tate : office linebacker commercials , read for the rookie , baird became the bitchy tech guy and augustus cole joined the squad . the rookie took the name carmine . likewise , hiring veteran voice actor john
while the first episode of the series implies that hiring an office linebacker is a highly unorthodox practice ( one described as
thinking outside the box
) , future episodes depict office linebackers as a common occurrence .
retired nfl linebacker ,
terrible
terry tate enforces the office rules at the felcher and sons ' headquarters the only way he knows how : with bone - crushing tackles and hard - core trash - talk . . . . see full summary »
the fourth instalment of the ad series took a look back at how tate got his start as an office linebacker . he was recruited by felcher & sons after the ceo spotted tate interrupting his own mime performance to take down a disrespectful patron .
save our state—vote terry tate
was the rallying cry in 2003 , when reebok sought extra publicity for its
terry tate , office linebacker
campaign by filing papers to declare tate a candidate for governor of california during the state ' s recall election . unfortunately , the actor who played terry tate , lester speight ( also known as the mighty rasta ) , did not qualify to run for office , which put an end to a campaign that promised to
tackle white - collar crime
and
end partisan gridlock by knocking some fiscal sense
into government officials .
lester rasta speight is a former american football player who has had subsequent careers as a professional wrestler and then actor . speight achieved significant recognition for his portrayal of terry tate : office linebacker in a series of reebok commercials that first debuted during super bowl xxxvii .
the video continues to roll in normal fashion until tate makes a trademark crushing tackle on trump before saying , “that’s how terry tate makes america great baby . ”
busman ' s holiday : when terry is forced to take a company mandated vacation , he spends it shaping up the lackluster service in his hotel the terry tate way .
if i can only have 1 wish for super bowl commercials . . . bring back
terrible terry tate
“ felcher & sons ” c . e . o . ron felcher hires an “office linebacker ” to enforce workplace policy’s and address dwindling performance at his company .
reebok’s “office linebacker” was introduced during super bowl xxxvii ( 2003 ) and is widely considered to be one of the greatest super bowl commercials of all time . “office linebacker” centers around main character terry tate who ( literally ) tackles bad workplace etiquette , such as finishing a pot of coffee without starting a new one or playing solitaire on your computer . the success of “office linebacker” resulted in a series of long - form videos that pre - dated the advent of youtube , marking it one of the first viral video campaigns . ( back then , video files were downloaded from reebok . com . )
lester speight ( january 7 , 1963 ) is a former american football player who has had subsequent careers as a professional wrestler and then actor . speight achieved significant recognition for his portrayal of terry tate : office linebacker in a series of reebok commercials that debuted during super bowl xxxvii .
i was shocked when i saw this for the first time because i used to date a woman named terry tate .
/ 2008 / 10 / terry - tate - wants - you - to - vote . html ? m = 1
what would the super bowl be without a cinderella story ? if the rise of the tampa bay bucaneers from nfl laughingstock to super bowl champs wasn ' t enough , consider the case of rawson thurber , the aspiring filmmaker behind reebok ' s
terry tate , office linebacker
campaign .
on the other end of the spectrum , allen pointed to cole train from gears of war , based on the terry tate office linebacker commercials from reebok ( cole was voiced by the actor who played tate , lester speight ) . remarkably , terry tate was more developed in less than two minutes of commercials than cole train was in the first two gears of war games , in allen ' s estimation . until then , train was just a cartoonish black person .
“get out the vote” , the third terry tate election special , is set in the familiar office environment . an office worker stands at the water cooler telling his workmates that he limits his voting to american idol . instead of voting at lunch time he’s updating his facebook profile .
terry tate scolds donald trump after knocking him to the ground in the oct . 20 video . ( funny or die )
/ 2008 / 11 / 02 / terry - tate - on - the - us - presidential - e . . .
developed in conjunction with reebok ' s ad agency , the arnell group , the first
terry tate , office linebacker
commercial premiered in february 2003 , as a 60 - second , $ 4 million spot aired during super bowl xxxvii . it introduced fictional retired national football league ( nfl ) linebacker terrible terry tate ( played by actor lester speight , also known as the mighty rasta ) , sporting shoulder pads and a reebok football jersey , as an employee of felcher & sons , a typical bustling corporate office . tate ' s job as
office linebacker
was to tackle and reprimand employees who violated company protocol , or at the very least threaten that his
pain train
was heading their way . tate ' s action sequences were intercut with the staid ron felcher—the fictional company ' s ceo and appointed talking head—explaining how terry had made a positive impact on the company ' s bottom line . the slapstick humor of a hulking football player diving on top of defenseless coworkers crosscut with felcher ' s dry irony proved irresistible to fans , who rated
terry tate , office linebacker
the most popular super bowl commercial of 2003 . in the week following the commercial ' s premiere , it was downloaded from the reebok website more than 1 . 2 million times .
speight was a division 1 all - american linebacker at morgan state university . he tried out for the nfl but never made it . the character of tate was created by rawson marshall thurber for reebok . in the ads , tate aggressively tackles anyone not following office rules and policy . tate was also featured in an espn program called
mayne street .
‘terrible’ terry tate is bringing the pain train to republican presidential nominee donald trump in a new parody video by funny or die .
――――――― .
terry tate builds buzz for reebok , but not shoe sales .
advertising age , february 2 , 2004 .
office linebacker 2008 presidential election websites - en . m . wikipedia . org , faniq | sports videos , blogs , news , rumors , picks , predictions , forums . . .
would terry tate have delivered similar punishment to his gubernatorial rivals in a candidate debate ? not likely , he said .
a tackle from terry tate is a privilege , an honor . with that tackle comes wisdom . it ' s called tough love .
“terrible” terry tate has left the 2003 super bowl and has taken on republican presidential candidate donald trump in “terry tate makes america great again . ” dressed in a red football jersey , tate tackles trump to the ground and in a nod to ' the apprentice ' fires billy bush , poking fun to their recent video scandal .
terry tate is back - and he ' s unloading a whole can of whoop - ass on us vice presidential hopeful sarah palin .
the just - released reebok spot in which terry tate attacks the streaker in the same soccer stadium setting used for the nike spot .
terry tate is also a democracy linebacker , willing to clothesline anyone who doesn ' t think voting matters . so if you know someone who ' s planning on skipping the polls on november 8th , send along this clip as a warning .
tate loved his job as office linebacker so much that he didn ' t take a day off from felcher & sons for 1 , 000 straight days . eventually , human resources had to step in and mandate a break . but tate found a use for his skills while on vacation - making his hotel more efficient .
here’s another example : allen played two clips , one of an ‘office linebacker’ commercial featuring pro football player terry tate and the other featuring gears of war character cole train , which allen says was based heavily on tate . in the commercial tate is shown to be both an aggressive , threatening player and a courteous , intelligent coworker ; by contrast , says allen , it took three long gears of war games to establish similar depth of character for cole train .
in his role as office linebacker , speight / tate wears a red football jersey and patrols the cubicles of the fictional felcher & sons , body - slamming employees for stealing food from the fridge , playing computer solitaire or forgetting a cover sheet on a report .
hey katie !
, a still image taken from a digitally altered interview with sarah palin which includes former nfl star terry tate .
terry tate reminds you to go out and vote ! go to urltoken to find your polling place . go to urltoken for more videos .
in this short movie we enter the funny and humorous universe of an american office where employees are forced and constrained to work properly after the arrival of an office linebacker . the linebacker is really special . indeed , when the workers make a mistake ( for instance throwing a can i a wrong trash ) or do their task with a small amount of enthusiasm , the linebacker jump on them and tackle them . in a nutshell , the
terrible
linebacker ensures that everything works well in the office . what is really appreciable in the movie is the excessive amount of humoristic behaviors coming from all the characters : from the extreme enthusiasm of the office linebacker to the fear of the other workers , the audience is fulfilled with hilarious moments . another noticeable aspect is this whole exaltation of references to the american culture : from the american football uniform to the music . this can be quite interesting in the sense that this is visible the whole movie . on the whole , this short movie is a typical american short movie , but the funniest part relies in the excessive hilarious office linebacker . i would really recommend to catch it !
the terry tate office linebacker character was born in summer 2000 , not as a commercial but as a short film by usc grad rawson thurber . the mini - flick was picked up by a talent firm called hypnotic and reconfigured into a tv spot . after debuting during this year ' s super bowl , the character grew into a pop - culture phenomenon .
the sketch is a well - timed throwback to a series of reebok ads featuring tate laying down the law in the office of the fictional felcher & sons firm .
in 2003 , speight appeared in a reebok commercial that aired during the super bowl . the role was based on a character that speight had played in a short independent film in 2000 . in the commercial , speight plays terry tate , an office linebacker charged with the enforcement of office policies . for example , when one employee finishes the office ' s coffee and fails to begin brewing more , he is quickly tackled by tate , who stands over the man , screaming
you kill the joe , you make some mo ' !
within the commercials , speight promotes recycling , dutiful work , and several other courteous actions . the commercials received critical acclaim , and according to the hollywood reporter was the most watched part of the super bowl by tivo viewers . the office linebacker spots recently returned as part of a campaign in support of voting . they feature several notable shorts of terry tate tackling a blind - sided sarah palin , leaving her moaning in pain on the ground . tate emphasizes the importance of reading and providing lucid responses during media interviews .
with these bold moves reebok was determined to take a substantial portion of market share away from nike . the launch of the
terry tate , office linebacker
campaign was the company ' s coup de grâce—a commercial as memorable as any of nike ' s most celebrated campaigns from the 1980s and 1990s . better still was the fact that
terry tate
did not limit its appeal to fans of a particular sport . though
terrible terry
was an nfl player , the spots ' humor transcended sports altogether through its deft send - up of both professional sports and the business world .
the
office linebacker
, who was the star of a reebok advertising campaign that became one of the most successful in super bowl halftime history , is now unleashing his fury on palin following famously controversial interviews .
ad personality analysis , which magnifies what viewers felt to be the strengths and weaknesses of advertisements , reinforces how strongly attention - grabbing and likeable “office linebacker” is , in addition to viewers wanting to watch it again .
terry tate : office linebacker is certainly one of the best super bowl creations in media history . for a reebok commercial , tate managed to be a character that took on a life on his own within the felcher & sons company and has now managed to transcend just one company to become an ongoing media entity . that’s not to say that lester speight , the man who plays tate is a household name , but he’s definitely one of the commercial creations that have become more than just one time things .
' terry tate : office linebacker ' is structured like a documentary with the commentary of the office ' s inhabitants guiding us through the situation that has taken stronghold of their workplace . this situation is as ridiculous as it is appealing , comically exposing the binary mentalities that pervade the worlds of corporate america and elite sports . productivity and efficiency are the goals toward which the office workers are setting themselves , and by taking the methods employed in the starkly different world of american football to push these workers , notions of professionalism are deconstructed as we realise that we have all , at some point , wanted to be terry tate . we are not allowed to be terry tate , however , because of the social codes by which we have to abide our conduct . as a result , we must find solace simply through the power that the screen holds in realising our deepest fantasies .
during the 2008 presidential election season , terry tate starred in a series of three viral videos which depict terry tackling people ( including sarah palin ) created as a part of a get out the vote campaign . embedding has been disabled .
reebok took its
terry tate , office linebacker
campaign to the boston marathon in april 2003 , when 500 college students were hired to wear temporary tattoos on their foreheads that read
reebok … the pain train is coming .
many of the students , who were placed at strategic points throughout the route , also wore red reebok jerseys with tate ' s number , 56 , on them . the actor who played terry tate , lester speight ( also known as the mighty rasta ) , appeared at the event . the official sponsor of the marathon was reebok ' s rival , adidas .
reebok has found that perfect mix of outrageousness and humor . who among us doesn ' t wish we had our own terry tate to tackle coworkers occasionally ?
thomaselli , rich .
reebok ' s terry tate set to play dirty ball .
advertising age , april 21 , 2003 , p . 4 .
terrible
terry tate is clearly not a fan of donald trump ' s
locker room
banter with billy bush . ( funny or die )
office linebacker terry tate struck has struck again . actor lester speight reprised his role as the fictional football player last weekend , starring in an election - themed funny or die sketch . the spoof features real footage of donald trump stepping off the infamous access hollywood bus after making his crude comments about women ten years ago . then tate comes out of nowhere and steamrolls trump , who was been replaced with a stand - in through some clever editing .
i love this short film . it ' s the best comedy i have ever seen . terry tate is astonishing . he is beloved althogh he just smashes offuice workers , even women . of cource he is not a violet man . he just does what he has to do as a job . he is really serious , he cannot overlook incorrect thing . his attitude toward the job may attact his collegues . the most funny thing is like other comedy movies , something strange perfectly fits in an ordinary place . terry , a linebacker works at an office , and no one think it wrong . firstly , i was jus surprised when he attacks an office worker . but i found myself wating when terry tate appears and exciting how he smashes his collegues . my favorite scene is where terry tate explains management strategy in front of executives with glasses in his red uniform . he talks like a capable intelligent office worker despite of wearing rugby unform . and executives seem to respect him .
it’s been years since we last saw beloved office linebacker terry tate . if you’re too young to remember him , he’s the guy that punishes office workers for not following the rules , like making a new batch of coffee after you finish the last one . with the presidential election just a few weeks away , funny or die decided to bring back tate ( played by lester speights ) to take on the infamous 2005 donald trump video where he bragged to billy bush about sexually assaulting women , and 11 years later , dismissed it as “locker room talk . ”
however , he did want to arm - wrestle arnold schwarzenegger on the steps of the state capitol .
it ' s the terminator versus the pain train ,
tate said .
terry tate is a force of nature .
& quot ; hey katie ! & quot ; , a still image taken from a digitally altered interview with sarah palin which includes former nfl star terry tate .
a company hires an american football linebacker terry tate to make employees follow the rules of the company . when employees break the rule , terry tate tackles to make them obey . this film is very exciting and innovative and i split my sides with laughter . i think it is a good and interesting idea to hire a sturdy football player because he can increase productivity of the company . if the person like terry is in a office where i work in the near future , i will absolutely follow rules of the office . generally , it is not allowed and may be regarded as harassment in a real office to control through violence . however , terry is reasonable and his tackles don ' t hurt employees . furthermore , he is nice to employees who obey the company ' s policies . i think this film is unrealistic , but executives of companies should watch this film and adopt the idea for their systems of training employees .
i ' ve never seen terry tate before but god he ' s fucking charismatic , especially the delivery of that line . i want him to father my children .
oser , kris .
reebok , encouraged by ' terry tate , ' expands its definition of i - marketing .
advertising age , april 25 , 2005 .
the video opens with trump and bush’s infamous lewd comments and ogling of actress arianne zucker . after the two hug zucker , terry tate tackles trump to the ground .
having problems keeping people properly motivated at the office ? then you need terrible terry tate , office linebacker . he brings the
pain train
. triple t ' s real name : lester speight for the 2006 xbox 360 game gears of war , speight voiced the role of augustus cole his website : urltoken in wikipedia : urltoken if you post a comment , please no profanity . this is a family - friendly zone . any comments with profanity or spam will be removed . 3807 - 4 - 11
originally reebok produced 6 episodes between august to december 2002 with another episode terry tate , office linebacker : sensitivity training being made on february 1 , 2004 . even reebok in the united kingdom made an episode called late lunch on january 22 , 2005 . there are a total of 9 episodes . the advertising campaign was one of the most successful of those in the history of the super bowl halftime shows .
reebok is getting plenty of feedback , says jo harlow , reebok ' s vice president of worldwide marketing operations . there are requests for terry tate to come to family reunions to straighten out the crazy uncle . e - mails from office workers complain about slobs who leave dirty dishes in the sink . one woman even daydreamed about terry riding into her office like the sheriff and cleaning up the situation in the women ' s restroom , which had gone from bad to worse .
originally , reebok produced 6 episodes between august to december 2002 with another episode terry tate , office linebacker : sensitivity training being made on february 1 , 2004 . even reebok in the united kingdom made an episode called late lunch on january 22 , 2005 . there are a total of 9 episodes . the advertising campaign was one of the most successful of those in the history of the super bowl halftime shows .
originally , reebok produced 6 episodes between august to december 2002 with another episode terry tate , office linebacker : sensitivity training being made on february 1 , 2004 . even reebok in the united kingdom made an episode called late lunch on january 22 , 2005 . there are a total of 9 episodes . the advertising campaign was one of the most successful of those in the history of the super bowl halftime shows .
there ' s actually 3 or 4 terry tate episodes . the one with the rookie in it is great . i think it ' s called
draft day .
last weekend , speight plunked down $ 3 , 500 to enter california ' s recall free - for - all as
lester terry tate speight
of santa monica .
can i hire this amazing gentleman for my office for a week ? ! god knows we need him here .
i ' d let him be my office moderator any day . get some thusiasm back up in dis bitch !
this is my favorite of the series . it . . . it ' s casual friday . . . . terry tate : what ' s up y ' all ? daaaaaaaamn
in july 2003 tate was back on cable television promoting reebok ' s scrimmage shoe in a spot called
training camp ,
which showed the office linebacker fending off office - worker dummies and dodging filing cabinets . by the end of the year downloads of the terry tate spots from reebok ' s website had surpassed 20 million . for the 2004 super bowl , however , reebok pulled out of the high - stakes television game and premiered a new short film on its website , which was promoted on mtv in 15 - second spots and in e - mails to more than a million registered users of the website terrytate . com .
while the ad personality of “office linebacker” skews strongly on attention and likeability , it also shows that viewers found it to do little in terms of communicating new information , alter brand perception or generate product desire . this opinion was noted in various viewer verbatims :
at felcher & sons incorporated , the higher - ups have found a unique way to enforce office protocol and etiquette .
i don ' t remember which one it is in , but the office bi - athlete gets me every time .
terry tate , office linebacker is a comedy whose comic elements rely on the absurd situation of an american football coach working as a line - backer on an office . the short film has neither plot nor narrative : it is constructed as an interview with the president of the company where terry tate works mixed with scenes from inside the office . the president talks about why he decided to hire terry and about how the performance inside the company has been increased because of his actions . on the shots of the daily life inside the company , terry appears attacking people who are not following the rules . the idea is pretty simple , and it works as a comedy because of the absurd : after seeing a guy playing on his computer while he was expected to be working , nobody expects that the next shot will be an american football coach attacking him and screaming . this technique of inserting an element in a place where it is not naturally expected to be is common to comedies , and it is an easy way of catching the audience ' s attention .
this is an unreal story . there are a lot of people who get irritated or resist when they are scolded by their boss in the office . however , everybody seems to terry and reflects on when they are scolded him in movie . the office s banged into full force . they really sense imminent danger and become that they keep the rule in the office . it may be able to catch as violent , and the violence is not good , so it should be argued . however , if the proper violence can educate people , the education needs to be looked over again . this story is very fun . terry tate is strong .
ueberroth would be wise to follow orders . when reebok filmed its first terry tate ad , some of the stuntmen and actors came away with cracked ribs and sprained ankles , speight said .
' ' we think this is a fun way for the terry tate character to continue delivering his message , ' ' said denise kaigler , a spokeswoman for reebok in canton , mass .
reebok - - a 60 - second commercial for reebok international introduced a character named terry tate , a football fanatic who serves as the ' ' office linebacker , ' ' enforcing discipline , for the vengeful managers of a fictitious corporation . because a little bit of terry ' s comically violent shtick goes a long way , this is one commercial that would seemingly have benefited from less exposure . it was , however , the most - watched spot in households with tivo personal video recorders , according to a survey released by tivo inc . agency : arnell .
reebok has scored its biggest touchdown in years with an ad campaign featuring tate , the
pain train ,
that began on the super bowl . tate punishes office colleagues football linebacker - style for infractions such as
killing the joe ( not making a new pot of coffee ) or eating someone ' s food . but he can also be a teddy bear and is beloved in the ads by colleagues for his
tough love
approach .
punch clock villain : so long as they follow proper office etiquette , terry is an employees best friends . when they don ' t . . . well , that ' s when the pain train pulls into the station .
in the video , mimicking the trump situation , terry says : “that’s how terry tate makes america great , baby . you can’t go around grabbing people , willy - nilly , son . that’s just creepy . what kind of lockers have you been hanging out in , donny ? huh ? ”
throughout the spots , the boss , ron felcher , defended tate to the harassed employees , declaring that profits were up 47 percent since tate was hired . felcher pointed out that tate was a team player , and subsequent shots showed tate wearing a party hat and presenting a birthday cake to a coworker , giving a multimedia boardroom presentation , and waving a friendly greeting to a coworker in the middle of pummeling another . another sequence dramatized a knee injury tate sustained from an accident with an office mail cart . coworkers rooted for him as he underwent physical therapy and returned to work .
i first saw this during the super bowl and could not stop laughing ! ! i guess the concept of an
office linebacker
appeals to me and should to anyone who has had to work with inconsiderate co - workers ( and haven ' t we all ? ) .
i yell that at everybody . . . but we dont have those coffee makers in the office so i just look weird .
this
pop culture tremor
was extended by other inexpensive but highly effective guerilla marketing tactics that garnered reebok additional—and invaluable—publicity . hundreds of college students sporting terry tate temporary tattoos on their foreheads were hired to infiltrate the adidas - sponsored boston marathon , and in august 2003 terry tate filed papers to run for governor of california . arnell told stuart elliott of the new york times that these
tactic [ s ] [ are ] known as borrowed interest , marketers seeking to gain attention by associating themselves with news events that consumers are following closely .
in addition , reebok sponsored a
take terry to work
sweepstakes that offered entrants the chance to see terrible terry tate in action on their home turf .
given the direction of recent super bowl commercials , where sweet and sentimental have won the hearts of viewers , how does the action - packed humor of “office linebacker” resonate with modern viewers ? we had 500 + of today’s consumers watch and score “office linebacker” to find out . nearly as emphatically as one of terry’s tackles , recent viewers voiced strong favorability toward the ad , which scored strongest on measures of attention and likeability ( both of which outpaced apparel category norms by about 20 % ) . despite its testosterone - fueled approach to fixing workplace bad habits , the ad scored well with both men and women , though did best with young men ages 16 - 20 and 21 - 35 .
lester speight , the actor who plays the brash , voluble character named terry tate in a series of popular television and online commercials for reebok international , has filed to appear on the ballot of the oct . 7 recall election . the filing of nomination documents , overseen by the reebok agency , the arnell group in new york , was made under the name lester terry tate speight on a nonpartisan party line .
/ u / big _ evil _ pharma can reply with ' delete ' . will delete on comment score of - 1 or ^ less . | faqs | magic ^ words | [ flag a glitch ] ( urltoken comment report & message = what seems wrong : ( optional description goes here ) % 0a % 0a - - - % 0a % 0areply no . urltoken r / videos / comments / 1wmgr6 / terry _ tate _ office _ linebacker _ arguably _ the _ best / cf3suvh )
but terry isn ' t all about making disorderly employees ride the pain train . he ' s an effective employee , and good buddies with everyone around the office . . . which doesn ' t mean you ' re exempt from his wrath .
you can ' t cut the cheese whereever you please ! !
fyi - swietlik scores a hit with terry tate ads since the super bowl , linebacker terry tate has become a new favorite among football fans .
terrible
terry tate ( triple t , as he calls himself ) is the hard - hitting
office linebacker
hired to keep cubicle - dwellers in line at the fictitious felcher & sons . and his hilarious reebok ad created a load of buzz when it aired during the super bowl this year . since then , the terry tate films have continued to entertain at urltoken . reebok estimates that more than 3 million people have viewed the ads online since the super bowl . ( if you ' ve been wondering which nfl team terry tate plays for , the answer is none . tate is played by actor lester speight , a former college football player and professional wrestler . ) the original 60 - second super bowl ad ; its follow - up ,
the streaker
( an unabashed spoof of a nike ad ) ; and four more short films were all edited by santa monica - based swietlik , all on avid editing systems . jason painter , the swietlik editor who cut the tate films , is thrilled about the excitement they have created . as a devoted football fan and an experienced spot editor , he appreciates the multiple layers of humor in the ads :
people who are not even football fans can relate , because they work in an office and somebody takes their scissors - it ' s an aggravation . some people are major football fans , so they can relate to the hits . others find the humor in what mr . felcher says . there ' s a lot of different humor in the ads that gives you a broad audience that a lot of other commercials don ' t have .
thus the inspiration for u / oitlinebacker . and yes i did play some linebacker and yes i did work for an office of information technology , but sadly no i ' ve never been able to plaster my co - workers in their cubicles , no matter how much they ' ve deserved it .
it’s essentially a promotion to get people to vote on nov . 8 , but it’s also good to see terry tate doing well while he’s been away , and somehow time - traveling to 2005 to tackle trump .
in “from russia with love” sarah palin is explaining what she meant by citing alaska’s proximity to russia as her qualification in foreign policy . when katie couric seems reluctant to tackle palin , terry tate does the job .
four long - format
terry tate
films were produced for reebok ' s website :
terry ' s world ,
terry tate , sensitivity training ,
draft day ,
and
office athlete of the century .
each four - minute film was also condensed into 30 - second edits , which ran as television spots . in addition , two other short spots were filmed :
terry tate , vacation
( a 30 - second spot promoting the scrimmage shoe ) and
terry tate , on the field
( the spoof of nike ' s
streaker
commercial ) . all incarnations featured the overzealous tate , clad in his red jersey , tackling unsuspecting coworkers and dressing them down with his rhyming , shame - inducing couplets (
you kill the joe , you make some mo '
;
you can ' t cut the cheese wherever you please
) . no infraction was too small to escape his notice : long - distance phone calls on company time , playing solitaire on the computer , and walking away from a paper jam in the copier . all resulted in reprimands of a physical nature , culminating in his trademark battle cry , a victorious
whooooo .
there was another one of these for cingular that never saw the light of day . back when i worked for a company that ran a bunch of their stores in ct , ma , and ri we were shown a cut of terry tate , cingular linebacker , at a conference . it was pretty funny . i always wish that leaked out somehow so the internets could enjoy it .
the slogan for the tongue - in - cheek candidacy of speight as tate , as posted yesterday on the web site , www . terrytate . reebok . com , is ' ' save our state - - vote terry tate . ' ' mr . speight is an actor and former football player and wrestler who has worn reebok apparel and shoes to portray tate since the campaign was introduced during the super bowl in january .
outside mel ' s , the actor was recognized and cheered by passersby even without his trademark red jersey .
terry tate , wooo !
one shouted , mimicking the character ' s signature post - tackle scream .
in 2003 reebok international ltd . was the second - largest maker of athletic shoes and fitness apparel in the united states . with profits approaching $ 1 . 5 billion , the canton , massachusetts - based company enjoyed a small lead over competitors new balance , adidas , and puma , although it was well behind market leader nike , inc . several years of steady growth had , however , put reebok in a good position to launch its most successful television campaign ever , the award - winning
terry tate , office linebacker .
when you look at terry tate , he is a part of office culture , throwing birthday parties ,
allen noted .
he is valued as a team member for his intelligence , which can be seen by him performing presentations . and yes , he tackles people , because he has to uphold civility in an often apathetic and thoughtless office world which lacks basic decency most of the time . he works because you wish you were him , or because you wish somebody like him were around .
genius bruiser : terry will knock you senseless , and then explain how company profits are trending in an upwards direction .
i saw this years ago and didn ' t think it was that funny . i work in an office now and this cracked me up !
terry tate tackles donald trump to the ground in a new funny or die spoof clip . lester speight’s fictional “office linebacker” slams the gop nominee against the bus in which he was captured boasting about being able to grab women “by the pussy” to then “access hollywood” host billy bush in 2005 . “woooooo ! that’s how terry tate makes america great baby , ” speight as tate screams as he stands over a downed trump . “you can’t go around grabbing people willy - nilly son ! that’s creepy , ” he adds . speight’s tate then asks the brash businessman “what kind of locker rooms” he’s been hanging out in before telling billy bush , “you’re fired . ” was this what vice president joe biden was thinking of when he implied on friday that he wished he could beat up trump over his vulgar comments ? check it out in the clip above . editor’s note : donald trump regularly incites political violence and is a serial liar , rampant xenophobe , racist , misogynist and bi . . .


humpty sharma ki dulhania ( english : the bride of humpty sharma , abbreviated as hskd ) is a 2014 hindi romantic comedy film written and directed by shashank khaitan and produced by karan johar .

it features varun dhawan as humpty sharma and alia bhatt as kavya pratap singh in the lead roles .

hskd was released on 11 july 2014 and became a box office success .

humpty sharma ki dulhania

‘badrinath ki dulhania’ is the second film in the ‘humpty sharma ki dulhania’ franchise .
humpty sharma ki dulhania - bollywood original soundtra . . . humpty sharma ki dulhania - bollywood original soundtra . . .
badrinath ki dulhania will be helmed by shashank khaitan , who directed humpty sharma ki dulhania too .
alia bhatt and varun dhawan play the lead in humpty sharma ki dulhania and badrinath ki dulhania .
alia bhatt says badrinath ki dulhania is not a continuation to the 2014 hit humpty sharma ki dulhania .
directed by shashank khaitan , ‘badrinath ki dulhania’ is the second instalment of the franchise that began with ‘humpty sharma ki dulhania’ .
varun dhawan and alia bhatt ' s badrinath ki dulhania trumps humpty sharma ki dulhania on day 2 at the box office . . .
after humpty sharma ki dulhania and badrinath ki dulhania , director shashank khaitan says he is interested in making another instalment in the franchise .
humpty sharma ki dulhania - what time is it on tv ? cast list and preview .
if reports are to be believed , the trio has joined hands for badrinath ki dulhania , a sequel to johar ' s humpty sharma ki dulhania .
alia bhatt , varun dhawan and siddharth shukla talk about their film ' humpty sharma ki dulhania ' .
humpty sharma ki dulhania movie is a fun , warm and crazy love story . characters rakesh ' humpty ' sharma : varun dhawan unlike his name humpty is fit , fun . . .
badrinath ki dulhania is not a sequel to humpty sharma ki dulhania but does belong to the same franchise . badrinath ki dulhania is a love story between vaidehi and badrinath whereas humpty sharma ki dulhania is a love story between kavya and rakesh a . k . a . humpty . both films are directed by shashank khaitan and star alia bhatt and varun dhawan .
in a nutshell , humpty sharma ki dulhania is a fascinating youth drama + family entertainer that delivers big time .
badrinath ki dulhania box office collection day 8 : alia bhatt and varun dhawan’s film beats the lifetime collection of humpty sharma ki dulhania , earns rs . 77 . 87 crore
actress alia bhatt says her upcoming romantic - comedy “badrinath ki dulhania” is not a continuation to the 2014 hit “humpty sharma ki dulhania” but both are definitely part of one franchise .
while soty was directed by karan himself ,
humpty sharma ki dulhania
will be helmed by debutant shashank khaitan .
looking for movie tickets ? enter your location to see which movie theaters are playing humpty sharma ki dulhania near you .
hero of the moment , varun dhawan on his upcoming films humpty sharma ki dulhania and sriram raghavan ' s untitled thriller .
for writer - director shashank khaitan his debut film humpty sharma ki dulhania is a reaction to love in today’s cynical times .
even alia , who played his ladylove in humpty sharma ki dulhania , shared the same poster but refused to divulge details .
alia bhatt and varun dhawan ' s upcoming film ' badrinath ki dulhania ' is the second instalment of the ' humpty sharma ki dulhania ' franchise by dharma productions which released in 2014 .
humpty sharma ki dulhania is directed by debutant director shashank khaitan and is produced by award - winning film - maker karan johar .
directed by shashank khaitan , the rom - com is the second instalment of the super - hit franchise ‘humpty sharma ki dulhania’ .
actress alia bhatt says her upcoming romantic - comedy ' badrinath ki dulhania ' is not a continuation to the 2014 hit ' humpty sharma ki dulhania ' but both are definitely part of one franchise .
after their successful run at the box office with ' humpty sharma ki dulhania ' in 2014 , dharma productions has kickstarted shooting their second installment of the hit franchise titled ' badrinath ki dulhania ' .
with next film we mean , their sequel to humpty sharma ki dulhania . yes ! it’s happening guys ! are you excited ? ?
humpty sharma ki dulhania . average soundtrack where sachin jigar emerge the better ( counting only the originals that is ) . but just .
passion , compassion and chemistry can make you believe in a love story . luckily , humpty sharma ki dulhania is full of these virtues .
“humpty sharma ki dulhania” , also starring varun dhawan , was an endearing love story between a young feisty ambala girl and a carefree delhi boy .
neha speaks to pandolin about the making of her latest film , humpty sharma ki dulhania , and shares insights into the making of this romantic comedy .
humpty sharma ki dulhaniya is a big hit already , what with close to rs . 50 crores coming in even…
bollywood young guns varun dhawan and alia bhatt are again teaming up for the sequel of their 2014 superhit ' humpty sharma ki dulhani ' which has been titled as ' badrinath ki dulhania ' .
varun dhawan , who won many hearts as lovable humpty in shashank khaitan ' s
humpty sharma ki dulhani
, says the film changed his life .
shashank khaitan , who makes his directorial debut with humpty sharma ki dulhania , learnt direction at subhash ghai’s institute before assisting him on black & white and yuvvraaj .
varun dhawan - alia bhatt starrer ‘badrinath ki dulhania’ is currently in its second week .
check out the box office figures of varun dhawan and alia bhatt’s ‘badrinath ki dulhania’ .
after romancing each other in humpty sharma ki dulhania , alia bhatt and varun dhawan might star in the film’s sequel . rumours has it , that the film is titled badrinath ki dulhania . we hear , the duo will commence the shoot in may .
humpty sharma ki dulhania is a light romantic comedy , quiet refreshing with some power pact performances . the film is about a young girl of punjab who is naughty , fun filled and stubborn and a boy who loves to flirt , fun filled and has a heart of gold . the love filled fun ride humpty sharma ki dulhania takes you
badrinath ki dulhania director shashank khaitan has expressed interest in making a third dulhania film in the franchise starring alia bhatt and varun dhawan .
shashank khaitan ' s badrinath ki dulhania has been set against a rural backdrop up north .
it ' s annoying reviewing a film like humpty sharma ki dulhania . we may harp on about how we want different , soul defining cinema to enlighten us on the meaning of life , but however hard we try , resistance is futile , because films like humpty sharma ki dulhania for all their recycled mush inevitably , always end up warming the cockles of our hearts .
bollywood ' s young brigade of varun dhawan and alia bhatt will once again sizzle on the big screens in dharma productions ' badrinath ki dulhani ' , which happens to be a sequel to 2014 superhit ' humpty sharma ki dulhania ' .
' badrinath ki dulhania ' is all set to hit the screens on march 10 , 2017 .
on the whole , humpty sharma ki dulhania is a beautifully textured love story that wins you over . there’s no stopping this one from hitting the bull’s eye . sure - shot winner !
mumbai : varun dhawan and alia bhatt - the lead pair of karan johar ' s production venture ' humpty sharma ki dulhania ' - monday unveiled the trailer of the forthcoming love story .
this morning definitely couldn ' t have got any better than this . while bollywoodlife exclusively broke the news how alia bhatt and varun dhawan will be reuniting for sequel to humpty sharma ki dulhania
the hollywood biggie dawn of the planet of the apes has also fared well , although it got marginalized in some circuits thanks to the opposition posed by humpty sharma ki dulhania and lai bhaari .
book your tickets for badrinath ki dulhania here - urltoken the much awaited trailer of humpty sharma ki dulhania , a love story with a twist of humpty & kavya is here ! the film stars varun dhawan as humpty sharma , alia bhatt as kavya pratap singh . directed by shashank khaitan produced by karan johar in theatres 11th july , 2014 . subscribe for regular updates urltoken like us on facebook urltoken follow us urltoken circle us on google + urltoken
there ' s not much that surprises you in humpty sharma ki dulhania , except for when humpty gets a facebook alert on his phone that informs him kavya has got married . he bursts into tears and it ' s a confusing moment because :
badrinath ki dulhania on its way to become a hit , earns rs 55 . 13 cr in 4 days
‘badrinath ki dulhania’ , a film starring varun dhawan and alia bhatt is slated to release on march 10 .
on the whole , humpty sharma ki dulhania is a beautifully textured love story that wins you over . there ' s no stopping this one from hitting the bull ' s eye . sure - shot winner !
varun dhawan and alia bhatt ' s badrinath ki dulhania has become the jodi ' s highest opener . . .
varun dhawan and alia bhatt starrer badrinath ki dulhania released last week . it gives a message on women empowerment .
' but both are definitely part of one franchise . ' humpty sharma ki dulhania ' , also starring varun dhawan , was an endearing love story between a young feisty ambala girl and a carefree delhi boy . alia says while ' badrinath ki dulhania ' is also a love story , the setting and characters are different from those in the first movie .
after “humpty sharma ki dulhania” and “ badrinath ki dulhania “ , director shashank khaitan says he is interested in making another installment in the franchise . ”we are delighted with the response . we are getting a lot of encouragement . after seeing the film , the audience is coming out of the theatres with happy faces . i am really keen to make the third instalment of the ‘…dulhania’ franchise , ” he said .
meet the bubbly kavya and naughty humpty in their not so ordinary love story . watch this exclusive trailer of humpty sharma ki dulhania and spread the humptyness ! directed by shashank khaitan produced by karan johar subscribe for regular updates urltoken like us on facebook urltoken follow us urltoken circle us on google + urltoken
it was a splendid weekend ! the three films that opened on friday — humpty sharma ki dulhania , the keenly - awaited marathi film lai bhaari and the hollywood biggie dawn of the planet of the apes — have emerged triumphant in the domestic market .
alia says while “badrinath ki dulhania” is also a love story , the setting and characters are different from those in the first movie .
mumbai : ' humpty ' varun dhawan and his ' dulhania ' alia bhatt are back together for shashank khaitan ' s new film ' badrinath ki dulhania ' . in an interesting turn of events , producer karan johar unveiled the films ' quirky motion poster .
this is the question and answer for psych movie bluff ! title “humpty sharma ki dulhania” with cheats , solution , hints for iphone and this game is developed by warner bros & ellen digital ventures . an exciting new party game to play when you’re with friends !
now this clearly explains , the sequel to humpty sharma is very much in the making . not to forget , our source exclusively revealed to us how the title of this second installment is going to be named as – badrinath ki dulhania . in fact , word is that the film directed by humpty sharma fame shashank khaitan will go on floors this month and will be entirely shot in uttar pradesh .
humpty sharma ki dulhania unsurprisingly , has a distinct karan johar stamp on it and the plot , as you ' ve probably guessed by now , has an uncanny resemblance to ddlj , but here it ' s more a tribute to the 90s classic rather than blatant plagiarism .
humpty sharma ki dulhania was released in the year 2014 , some songs of the official soundtrack are saturday saturday by akriti kakar , lucky tu lucky me by varun dhawan , apni to paathsaala by mohamed aslam , d se dance by anushka manchanda . listen the soundtrack online !
humpty sharma ki dulhania stars bollywood’s new - kid - on - the - block varun dhawan , who made his successful debut with the breakthrough dharma productions film student of the year along . famed for playing the sentimentalist and also renowned for doing his own stunts , varun is set yet again to show why he is one of indian cinema’s rising stars in humpty sharma ki dulhania . with charisma and acting talent in abundance , the young actor has already won awards , including the star gold and lions gold awards , and has been nominated for several ‘newcomer’ accolades .
dilwale dulhania le jayenge , released in 1995 , continues to inspire and motivate a number of storytellers to this date , even after [ almost ] two decades of its release . now debutant director shashank khaitan borrows the essence from aditya chopra ‘s all - time classic film and gives an altogether new spin to it . result : humpty sharma ki dulhania .
dilwale dulhania le jayenge , released in 1995 , continues to inspire and motivate a number of storytellers to this date , even after [ almost ] two decades of its release . now debutant director shashank khaitan borrows the essence from aditya chopra ' s all - time classic film and gives an altogether new spin to it . result : humpty sharma ki dulhania .
varun dhawan and alia bhatt ' s badrinath ki dulhania earns an impressive collection of rs 27 crore in 2 days at the box office . . .
still , for all its shortcomings , i enjoyed humpty sharma ki dulhania . whatever it lacks in originality , it makes up for with oodles of charm , a witty script and some fun , light hearted moments which make it a decent enough weekend watch . i ' m going with three stars .
varun dhawan and alia bhatt starrer ' badrinath ki dulhania ' is running strong at the box office . this film marks varun dhawan and alia bhatt ' s third outing together after the successful ' humpty sharma ki dulhania ' and ' student of the year ' . it has garnered rs . 4 - 4 . 25 crore nett on its second friday that takes the total film ' s business to rs . 76 . 25 crore , reports boxofficeindia . com .
the shooting of dharma productions’ humpty sharma ki dulhania is 50 per cent complete . the film , which took off in december , stars varun dhawan and alia bhatt and is directed by debutant director shashank khaitan . after shooting a major part in and around mumbai , the shooting will now take place in punjab .
for most part , humpty sharma ki dulhania is a fun , but bland and forgettable film . its real failure is that this tribute to ddlj doesn ' t have any characters or moments that stay with you . in its time , ddlj was filled with clichés too , but it packaged them in situations that made them endearing , memorable and new . humpty sharma ki dulhania , to quote one of the film ' s better lines , is a
100 % original fake
and you can ' t help wondering , for all its laughs , why anyone bothered to make this film when re - runs of ddlj exist .
actors varun dhawan and alia bhatt , who made their bollywood debuts with karan johar ' s student of the year , are excited to work together once again in karan johar ' s next . in the quirkily titled
humpty sharma ki dulhania
, alia will be paired with her soty co - star varun dhawan .
( my next is ) ' humpty sharma ki dulhania ' . the announcement has just been made and i am doing this film with varun . it will release next year . ( i am ) very excited about that ,
the 20 - year - old said here tuesday at the india international jewellery week .
this film is amazingly adapted from the film , dilwale dulhaniya le jaayenge . “ amazingly ” because , although the film has a similar plot but still humpty sharma ki dulhaniya managed to pull out the freshness and unique in its own way .
hey guys ! ! all qs to be answered tomorrow at 4pm ! humpty still has his dulhania but . . . @ aliaa08 @ varun _ dvn @ dharmamovies
i have a lot of memories of ' ddlj ' . i started my career from there . . . it is and will be the largest part of my career . the film with its epic love story and innocence had set the barometer ,
karan told reporters here at the trailer launch of bollywood film ' humpty sharma ki dulhania ' .
unfortunately , the focus of humpty sharma ki dulhania isn ' t upon the strengths in the script but upon following the formula by which dharma productions swears . the formula doesn ' t allow characters like angad , kavya ' s sister , poplu and shonty any development . so instead of spending time on the interesting relationships and characters , humpty sharma ki dulhania is forced into the dharma mould . this means there needs to be a wedding sequence , two fights ( one in which the hero is beaten up , another in which hero does the beating up ) and , of course , one running gay joke . there ' s a meta - black comedy in dharma productions delighting in caricaturish depictions of gay people .
after kapoor and sons , alia is busy shooting for gauri shinde film . she will now be juggling shinde’s film along with badrinath ki dulhaniya . apparently , the reason why the film’s name is badrinath ki dulhania is because varun’s character is shown to be a big ‘shiva’ bhakt .
badrinath ki dulhania , in theaters this holi , tells the story of vaidehi and badrinath who have diametrically opposite opinions on everything . check out some pictures and trivia from this festive movie .
alia and varun , who were seen together in the romantic drama , teased their fans with a new poster . varun , who essayed the role of a brash delhi boy in the film , took to twitter to share a still from humpty sharma ki dulhania and wrote ,
i hear the 1st ever love franchise is in the air ! ( sic )
now let’s have a quick look at the economics of humpty sharma ki dulhaniaâ€¦ cost of production – rs 17 . 5 cr print & advertising expenses – rs 11 . 5 cr total investment – rs 29 cr money recovered from satellite , overseas and music rights – rs 24 cr
will be reuniting for sequel to humpty sharma ki dulhania . the actors are now making their fans go restless by further dropping hints on this latest development . yes ! dharma productions first took up to twitter and posted a still from humpty sharma saying , “do you guys want to know what happens next ? ” following which , there came a series of tweet from alia , varun as well as dharma head - honcho karan johar . while varun tweeted the same still saying , “i hear the 1st ever love franchise is in the air ! @ dharmamovies @
shashank khaitan also admitted that he became overconfident after the success of humpty sharma ki dulhania and wanted to copy karan johar style of filmmaking . he said , “i wrote a full blown nri love story , succumbing to the pressure of making a bigger film . karan was baffled and aghast when he read it . he said , to write an nri film one need to meet them and spend a lot of time abroad . ‘just write the best you can , don’t write my world’ . ” also read : alia bhatt and varun dhawan’s badrinath ki dulhania gets a ua certificate but there’s a catch
the film is tribute to ' dilwale dulhania le jayenge ' and is completely a filmy love story .
while humpty sharma ki dulhania is rich in merits , what also worked in its favor is [ i ] the crackling chemistry that its lead pair [ varun , alia ] share on screen , [ ii ] foot - tapping music and [ iii ] excellent promotion prior to its release , with varun and alia going all out to make sure that the film was visible and talked - about on all platforms .
the kapil sharma show - दी कपिल शर्मा शो–ep - 26 - music maestro a . r rahman –17th july 2016
“when the audiences watch the film they should not feel that they are in an escapist reality , rather it should be easily relatable , ” says talented cinematographer neha parti about her latest film humpty sharma ki dulhaniya . neha has earlier showcased her proficiency with titles like mujhse fraaandship karoge , yamla pagla deewana 2 and bewakoofiyan .
the makers of ‘humpty sharma ki dulhania’ have recreated rome ' s famous colosseum in mumbai ' s film city for a lavish song - and - dance sequence . alia bhatt and varun dhawan will be seen in futuristic avatars and the styling of the song is being personally supervised by producer karan johar . the song , called ‘saturday saturday’ , will be choreographed by ahmed khan and is likely to be shot in the next few days .
it all could have been a clichéd yawnfest , but khaitan peppers the film with some really witty touches and a distinct modern edge ( why didn ' t you add me as a friend on facebook first ? ! ) , which see the film through . despite its inherent ' westerness ' , humpty sharma ki dulhania ' s heart is still ' desi ' and is firmly rooted in the right place , which is why despite its overdrawn climax , you ' ll find yourself rooting for humpty and kavya right till the end .
karan said that through ' humpty sharma . . ' he is paying tribute to ' ddlj ' .
our film ( ' humpty sharma . . ) is an ode to ' ddlj ' . one will see glimpses of ' ddlj ' but the love story is different from ' ddlj ' . we have made this film with honesty , integrity ( and ) with an intention to entertain people ,
he said .
in the last few days , alia bhatt and varun dhawan have often been clicked outside karan johar ' s office . and these frequent visits led to rumours that kjo ' s most - ambitious project shuddhi might still see the light of the day . but it seems that isn ' t the case . the trio has reunited for another film , which is said to be a sequel to the 2014 hit film humpty sharma ki dulhania .
' humpty sharma . . . ' starring alia bhatt and varun dhawan is directed by newcomer shashank khaitan . karan has always mentioned the 1995 romantic comedy as one of his favourite films in the genre of romance .
online shopping portal urltoken announced their association with the duo’s latest film , humpty sharma ki dulhania ( hskd ) , recently in the capital . the event , which was attended by the cast of the film , started with a fashion mob , where performers walked the ramp in clothes from this new hskd - inspired collection , dancing to popular numbers from the film . the actors joined in too with their trademark saturday saturday step towards the end .
yes , if you want to have some good time with your friends . this is a film that you may skip but if you love romantic comedies , then humpty sharma ki dulhaniya is for you . will i watch the film again ? yes , but i would like to wait for the television premiere to watch the film again .
following in raj ' s footsteps , humpty shows up in ambala to steal his bride from her wedding . he tries to sneak his way into kavya ' s home , but her father ( ashutosh rana , doing his best impression of amrish puri ) sees through humpty ' s thoroughly stupid ruse . after some violence and lots of eyeballing , kavya ' s daddy - ji makes humpty an offer . humpty has five days to hang around kavya ' s husband to - be , angad ( siddharth shukla ) . if humpty can find even one fault in angad , daddy - ji will marry humpty to kavya instead . otherwise , there ' s a train leaving from ambala to delhi , with a berth for humpty .
it is these small twists ( progressive updates rather ) to the plot that make humpty sharma ki dulhania an absolutely entertaining watch , especially with varun dhawan using the opportunity to show us he can be shah rukh and salman rolled into one , given the right role . and alia bhatt once again shows us what a cracker of an actress she can be even if she just needs to play the type — feisty spunky punjabi heroine who loves her amrish puri type bauji .
characters : rakesh ' humpty ' sharma : varun dhawan unlike his name humpty is fit , fun and carefree . a middle class delhi boy , he is a ' jugadoo ' ( innocent con ) but with a heart . he has no ambition and no expectations from life . he is happy to help his father in their university
meanwhile , ' badrinath ki dulhania ' is continuing to work wonders at the box office . interestingly , it has garnered more than rs 60 crore at the box office in just five days . this was the third time that this lovable jodi shared screen space .
when kavya pratap singh , a chirpy , yet feisty girl from ambala , decides to make a trip to delhi to shop for her wedding , she meets a young , carefree delhi lad , humpty sharma . kavya is initially unattainable to humpty , which makes her even more endearing to him . with some help from his two best friends , he fin read more
the plot , first ! when kavya pratap singh [ alia bhatt ] , a chirpy , yet feisty girl from ambala , decides to make a trip to delhi for her marriage shopping , she meets a young , carefree delhi lad , humpty sharma [ varun dhawan ] . humpty’s father [ kenny desai ] is the owner of a campus bookstore , where humpty and his two best friends , shonty [ gaurav pandey ] and poplu [ sahil vaid ] , have grown up together .
the plot , first ! when kavya pratap singh [ alia bhatt ] , a chirpy , yet feisty girl from ambala , decides to make a trip to delhi for her marriage shopping , she meets a young , carefree delhi lad , humpty sharma [ varun dhawan ] . humpty ' s father [ kenny desai ] is the owner of a campus bookstore , where humpty and his two best friends , shonty [ gaurav pandey ] and poplu [ sahil vaid ] , have grown up together .
humpty sharma ki dulhania is akin to the entertainers we had relished in 1980s and 1990s , using the time - tested template [ boy meets girl , love blossoms , boy / girl’s authoritarian parent acts as a roadblock ] , but shashank makes sure to prettify it with dollops of entertainment , light - hearted drama , heartfelt emotions and of course , harmonious songs that linger in your memory . most importantly , the chemistry between its lead pair — varun and alia — is simply electrifying , which acts as the icing on the cake .
to be very frank , when i grabbed my seat , i was expecting some casual romantic movie , which has become the forte of bollywood . but , shashank khaitan proved me so wrong with humpty sharma ki dulhania . the film is a fun ride , i thoroughly enjoyed . the comic timings , the cute love story , the strict yet loving father and a fight for love , everything in the movie was pretty good with a little imperfection here and there . siddharth shukla was a surprise package in the movie , he is definitely hawt and did
shashank khaitan had first conceived the characters of humpty and kaavya for a crime - drama where the two play con artists like the lead pair of bunty aur babli . then something happened . unlike the rules of fiction , where the creator decides the course of the film and the journey of the characters , here , the latter compelled khaitan to change the film itself . as khaitan wrote the script , he became convinced that his mischievous pair belonged to a more innocent , simpler world , a modern - day - love story perhaps . it led to humpty sharma ki dulhania ( hskd ) , starring varun dhawan and alia bhatt , his first film that released last friday .
a : our film ( ‘humpty sharma . . ) is an ode to ‘ddlj’ . one will see glimpses of ‘ddlj’ but the love story is different from ‘ddlj’ . we have made this film with honesty , integrity ( and ) with an intention to entertain people .
bollywood heartthrob varun dhawan ( student of the year , main tera hero ) plays hopeless romantic ‘ humpty sharma’ , an eternally optimistic young man , who is amiably searching for his ‘dulhania’ ( bride ) . enter strong - willed , no nonsense delhi girl ‘ kavya pratap singh’ ( alia bhatt , student of the year , highway , 2 states ) . what ensues is a sweet and amusing story , as the ever simple loser in love ‘humpty’ deploys every means at his disposal to convince ‘kavya’ that he is her soul mate .
these two shoppers landed up at khan market on a wednesday morning , at the odd and very early hour of 6 . 30am . then again , these weren’t regular shoppers — alia bhatt and varun dhawan shot for ' humpty sharma ki dulhania ' in the capital’s posh market yesterday . the scenes were of them shopping and walking around khan market , and the shoot went on till 10am . from there , they moved to can some scenes at delhi university , which are apparently not long outdoor sequences , but passing shots of them sitting in a car .
humpty sharma ki dulhania is akin to the entertainers we had relished in 1980s and 1990s , using the time - tested template [ boy meets girl , love blossoms , boy / girl ' s authoritarian parent acts as a roadblock ] , but shashank makes sure to prettify it with dollops of entertainment , light - hearted drama , heartfelt emotions and of course , harmonious songs that linger in your memory . most importantly , the chemistry between its lead pair - - varun and alia - - is simply electrifying , which acts as the icing on the cake .
just like ddlj , humpty sharma ki dulhaniya has a girl who is engaged by her parents wish and falls in love with a guy on a trip . they have a good time and fall in love . the boy comes to punjab to woo girl’s parents and finally wins the heart of the family . but unlike ddlj , the film has got few more elements and uniqueness that makes the film a refreshing love story .
praveen sinha , founder and managing director , jabong . com , said , “we’re really glad about the launch of the humpty sharma ki dulhania collection . when such brands show an inclination towards an association with us , it shows the power of e - commerce and jabong . we have seen a great response to earlier such collections . since the fashion industry draws heavily from bollywood , fans look upto their favourite stars for fashion tips . from international apparel biggies to bollywood , we now have everything under one roof . ” the collection is exclusively available on www . jabong . com .
talking in terms of numbers , 2014 has been a lucrative year for kjo . while hasee toh phasee did above average business and 2 states emerged a super hit [ crossing rs 100 cr nett business in india ] , his new film , humpty sharma ki dulhania , directed by debutant shashank khaitan , has also emerged victorious . despite torrential rains affecting its biz in several parts of the country . despite marathi film lai bhaari posing a tough competition in maharashtra . despite the overall business slowing down during the holy month of ramadan , since a substantial chunk of movie - going audience stays away from films .
8 . the movie pays homage to dilwale dulhania le jayenge with a shot of the maratha mandir graffiti and a scene featuring shah rukh khan and kajol .
unfortunately for humpty , angad is pretty much perfect . the man can cook , he doesn ' t drink , he exercises and without his shirt , he looks like a ken doll . what will poor humpty do ? how will this poor boy get his happy ending ?
directed by debutant shashank khaitan and produced of course by karan johar , humpty sharma ki dulhania is the story of delhi ' s middle class boy next door humpty ( varun ) and his modern ddlj - esque love story with ambala live wire – the feisty , self confessed kareena kapoor fan , kavya ( alia ) . boy meets girl , boy likes girl , girl likes boy , but orthodox papa ( ashutosh rana ) is not too keen on the match , as he ' d rather see her settle down with poster boy , the ' vilayti ' who - can - do - no wrong angad , siddharth shukla ( from tv ' s balika vadhu ) , playing a character heavily inspired by ddlj ' s kuldeep , albeit with a modern spin .
humpty , against all odds , decides to convince kavya’s family to agree to his alliance with her . does he succeed in his mission ?
humpty , against all odds , decides to convince kavya ' s family to agree to his alliance with her . does he succeed in his mission ?
when kavya pratap singh , a girl from ambala , decides to make a trip to delhi for her marriage shopping , she meets a young , carefree delhi lad , humpty sharma . humpty ' s father is the owner of a campus bookstore , where humpty and his two best friends , shonty and poplu , have grown up together and which remains their hangout spot even now . kavya is unattainable for humpty initially , which makes her even more endearing to him . but being a delhi boy , he is not the one to give up so easily . with some help from his two best friends , he finds out all about her and through an interesting turn of events ( including a ploy to save kavya ' s friend gurpreet ' s marriage ) , they start growing closer to each other .
when humpty enacts the same scene after a night of drinking , kavya punches him . she says she was only drunk and didn’t suffer from memory loss .
the exchanges between humpty and his friends shonty and poplu ( sahil vaid is hilarious ) are a blast . and ashutosh rana makes a mean bauji here .
one of varun dhawan ' s nicknames in college was badri . reportedly , when he read the script for badrinath ki dulhania and noticed that the character ' s nickname was also badri , varun dhawan felt a personal connection to the character and the movie . since then , varun dhawan has been spotted with
badrinath
tattooed in devanagri script on his right hand .
when kavya pratap singh , a chirpy , yet fiesty girl from ambala , decides to make a trip to delhi for her marriage shopping , she meets a young , carefree delhi lad , humpty sharma . humpty ' s father is the owner of a campus bookstore , where humpty and his two best friends , shonty and poplu , have grown up together and which remains their hangout spot even now . kavya is unattainable for humpty initially , which makes her even more endearing to him . but being a delhi boy , he is not the one to give up so easily . with some help from his two best friends , he finds out all about her and through an interesting turn of events ( including a ploy to save kavya ' s friend gurpreet ' s marriage ) , they start growing closer to each other .
let’s talk of humpty sharma ki dulhania first . dharma productions , piloted by karan johar , has dabbled with varied genres over the years . besides , kjo has been working with newcomers [ actors , directors ] , thus building a pool of talent slowly and steadily . his ‘students’ [ sidharth malhotra , varun dhawan , alia bhatt ] , now ‘graduates’ , have been going from strength to strength with each film , while the number of directors he has introduced is nothing short of an achievement : soham shah , nikhil advani , tarun mansukhani , rensil d’silva , ayan mukerji , punit malhotra , siddharth malhotra , karan malhotra , shakun batra , sonam nair , vinil mathew , abhishek varman and now , shashank khaitan . 13 directors !
humpty sharma shows why there is very little ( except bad choice of films ) that can stop varun dhawan from being the superstar of the near future . he is like a ranbir who could drop his shirt and iq for the masses , and his chemistry with alia is so crackling that you want to see these two fine young actors together more often .
the event started with an act by varun who is looking for his ' dulhania ' ( bride ) and alia makes her entry with the traditional ' band , baaja and baraat ' .
alia , too , added to the mystery with her tweet saying : “the ‘dulhania’ is on the move ! is this true though ? dharma movies , karan johar , varun dhawan . ”
you can’t help but get fully sold on the charming performances pitched in by the principal cast . in fact , it won’t be erroneous to state that varun and alia add strength and solidity to their respective parts . varun gets the attitude of the character spot - on and pulls up a winning act . he reveals a sharp timing for comedy , but springs a big , big surprise in the emotional ones . in short , he makes you sit up , watch and applaud his act . alia seems to be making the right career choices . highway and 2 states specifically proved that she could transcend the glamour quotient and humpty sharma ki dulhania substantiates the fact that she will be the top contender at the awards season next year — with as many as three diverse performances getting nominated for the top honors .
humpty sharma ki dulhania is a quintessential bollywood romance and ticks all the customary boxes that make a love story work . yet , shashank khaitan makes sure the screenwriting incorporates several amusing and compelling episodes that steer clear of rusty formulas that we are used to watching in films of this genre . shashank also steers clear of full - scale melodrama , loud and familiar masala and earsplitting background score , which could’ve seeped in naturally , given the genre of the film . he keeps it subtle , but makes sure the film wins you over . the sequences between varun and ashutosh rana are the highpoint of the film . i’d like to single out the sequence at the railway station ; it’s incredible . of course , the ones between varun and alia are the soul of the enterprise and the chemistry makes it all the more interesting .
the official twitter handle of dharma production said : “ahem . who’s your source , varun dhawan , the dulhania , alia bhatt ? watch this space and you are in for a surprise ! karan johar . ”
director , shashank khaitan ' s film is a contemporary masala take on the classic , dilwale dulhania le jaayenge . so girl ( kavya pratap singh , played by alia bhatt ) goes from ambala to delhi for her wedding shopping , only to fall in love with boy ( humpty sharma , played by varun dhawan ) but then , reality strikes , as kavya realises she ' s already betrothed to an nri munda of her father ' s choice ( angad , played by sidharth shukla ) . and she has to leave , as her father is dead against love marriages after her sister ' s failed one .
you can ' t help but get fully sold on the charming performances pitched in by the principal cast . in fact , it won ' t be erroneous to state that varun and alia add strength and solidity to their respective parts . varun gets the attitude of the character spot - on and pulls up a winning act . he reveals a sharp timing for comedy , but springs a big , big surprise in the emotional ones . in short , he makes you sit up , watch and applaud his act . alia seems to be making the right career choices . highway and 2 states specifically proved that she could transcend the glamour quotient and humpty sharma ki dulhania substantiates the fact that she will be the top contender at the awards season next year - - with as many as three diverse performances getting nominated for the top honors .
humpty sharma ki dulhania is a quintessential bollywood romance and ticks all the customary boxes that make a love story work . yet , shashank khaitan makes sure the screenwriting incorporates several amusing and compelling episodes that steer clear of rusty formulas that we are used to watching in films of this genre . shashank also steers clear of full - scale melodrama , loud and familiar masala and earsplitting background score , which could ' ve seeped in naturally , given the genre of the film . he keeps it subtle , but makes sure the film wins you over . the sequences between varun and ashutosh rana are the highpoint of the film . i ' d like to single out the sequence at the railway station ; it ' s incredible . of course , the ones between varun and alia are the soul of the enterprise and the chemistry makes it all the more interesting .
as per plan , once kavya ' s trip ends , she heads back to ambala , knowing very well that her father , the very strict , yet loving mr . singh , would never accept her love for humpty . but even though they both weren ' t looking for love , love happened . so humpty , accompanied by his two friends , decides to go get kavya .
having grown up in nashik , khaitan admits that his upbringing and mind set on family , love and marriage is little different from any urban person , and that reflects in his films . taking the reference of a sequence in “badrinath ki dulhania” , khaitan said : “love and respect — both are equally important for a successful relationship . in early days , there were many couples who survived in arranged marriage based on their respect for each other , without love and passion .
shashank , who began the recce early this year for the karan johar - production , has zeroed down on kota and jhansi . ' after this mumbai schedule , the actors will start filming the second schedule in september . the film ' s first love song , to be picturised on the duo in the first schedule , has already been recorded , ' adds the source . meanwhile , varun and alia have taken their excitement to the social media . the actor posted a shoutout to his on - screen ladylove , ' alia , humpty needs his dulhania , ' to which the 23 - year - old actress quipped , ' varun ! everyone needs a dulhania . '
“the film is not a sequel , it’s not a continuation . it’s a franchise . it’s a different story , it has another person and dulhania with a common thread that’s a love story , ” alia told pti in an interview .
when kavya pratap singh , a chirpy yet feisty girl from ambala , makes a trip to delhi for her marriage shopping , she meets a young , carefree delhi lad , humpty sharma . humpty ' s father owns a campus bookstore where humpty and his two best friends , shonty and poplu , have grown up together and which remains their hangout spot even now . kavya is unattainable for humpty initially , which makes her even more endearing to him , but being a delhi boy , he is not one to give up so easily . with some help from his two best friends , he finds out all about her , and through an interesting turn of events ( including a ploy to save kavya ' s friend gurpreet ' s marriage ) , they start growing closer to each other . the more time they spend with each other , their love - hate banter grows , but their chemistry is apparent . they are both different , yet very similar as people . they are young , feisty and carefree , and it ' s the spurge of life which attracts them to each other . as per plan , once kavya ' s trip ends , she heads back to ambala , knowing very well that her father , the very strict yet loving mr . singh , would never accept her love for humpty . even though neither were looking for love , love happened ; so , humpty , flanked by his pals , decides to go get kavya . that ' s the beginning of a journey for him that he wouldn ' t have imagined undertaking even in the wildest of his dreams . humpty , against all odds , decides to convince kavya ' s family to agree to his alliance with her . how he does this and if he succeeds in his mission forms the rest of the story .
when kavya pratap singh , a chirpy yet feisty girl from ambala , makes a trip to delhi for her marriage shopping , she meets a young , carefree delhi lad , humpty sharma . humpty ' s father owns a campus bookstore where humpty and his two best friends , shonty and poplu , have grown up together and which remains their hangout spot even now . kavya is unattainable for humpty initially , which makes her even more endearing to him , but being a delhi boy , he is not one to give up so easily . with some help from his two best friends , he finds out all about her , and through an interesting turn of events ( including a ploy to save kavya ' s friend gurpreet ' s marriage ) , they start growing closer to each other . the more time they spend with each other , their love - hate banter grows , but their chemistry is apparent . they are both different , yet very similar as people . they are young , feisty and carefree , and it ' s the spurge of life which attracts them to each other . as per plan , once kavya ' s trip ends , she . . .
unlike his name humpty is fit , fun and carefree . a middle class delhi boy , he is a ' jugadoo ' ( innocent con ) but with a heart . he has no ambition and no expectations from life .
shashank khaitan ' s script has a lot of enjoyable little moments . it ' s a cheesy film , but one that delights in being cheesy . humpty ' s two friends , poplu and shonty , are often adorable and very funny . khaitan has introduced a divorcee sister whose failed marriage is the reason behind kavya ' s acceptance of an arranged marriage . the relationship between kavya ' s father and humpty isn ' t based on fear , but a sense of kinship . kavya , with her distinctly criminal streak , is much more fun than simran was . humpty as a character is an interesting idea : a young man who wants to live life according to ddlj .
humpty wants to be in that film he loves , and when he does he finds that he cannot fight a villain if there’s none . the boy who kavya is engaged to is a good guy . the best there is .
this is not to say humpty’s world falls within the realm of the real . this is hardcore filmi too — filmi in denial of being larger than life — but we don’t mind that because this is a celebration of that genre .
badrinath ki dulhania pays tribute to hindi cinema ' s music and themes . for example , the movie features a remix , based on the 1990 ' s hit song
tamma tamma loge
from thanedaar , called
tamma tamma again
. the original song starred madhuri dixit and sanjay dutt and was sung by bappi lahiri and anuradha paudwal . during the promotion of the movie , alia bhatt and varun dhawan met madhuri dixit who walked the actors through the iconic
tamma tamma loge
dance move in a behind - the - scenes video promo .