royal unibrew is a brewing and beverage company headquartered in faxe , denmark .

its brands include ceres , faxe , albani and royal .

royal unibrew also has a strong presence in the baltic region , where it owns vilniaus tauras , kalnapilis ( both in lithuania ) , and lāčplēša alus ( in latvia ) .

it also brews and markets heineken in denmark .

royal unibrew

ms beata pawlowska , the current managing director of royal unibrew polska sp . z
royal unibrew ' s share of the brewery browary lubelskie ”perla” sa . van pur sa
hectolitres . based on the outlook for 2010 and with royal unibrew polska sp . z
will be the future company , with royal unibrew a / s as a 20 % shareholder .
vitamalt classic is manufactured fully according to royal unibrew a / s of denmark standards | banks dih ltd .
royal unibrew took on its name in 2005 , changing from bryggerigruppen , to make it more recognisable internationally .
we are looking forward to welcome you to our talk with the ceo of royal unibrew , henrik brandt .
the brewery closed in november 2008 . the ceres brand is still being made at other royal unibrew facilities .
this latest design follows the success of ds smith’s previous work with royal unibrew , where the packaging specialist created the unibrew truck display for bilka hypermarkets in denmark .
convince royal unibrew that our idea would increase sales and brand recognition while also being very cost - effective and easy to implement .
royal unibrew also has a 25 % stake in norway ' s hansa borg bryggerier , the country ' s second - largest brewery .
vitamalt classic , manufactured by banks dih limited is top quality and manufactured fully according to royal unibrew a / s of denmark standards . so says mr . rené vestergaard , the royal unibrew commercial director for the caribbean region during a visit to the banks brewery at thirst park recently .
earlier today ( 20 august ) , danish multi - category drinks group royal unibrew confirmed it has been given the regulatory green light to acquire heineken ' s finnish brewery , hartwall . here just - drinks takes a look at royal unibrew ' s business as it ups its footprint .
royal unibrew has today reached agreement on exclusive negotiations to acquire france based etablissements geyer fréres , which owns lorina craft lemonade , purethé and infreshhh brands .
the current incarnation of the faxe - headquartered company was established in 1992 , but most of royal unibrew ' s breweries date back to the 19th century .
under henrik brandt’s strong leadership , royal unibrew divested its newly acquired breweries in poland and the caribbean . they raised new capital and acquired the competing finnish brewe
royal unibrew has three production facilities in the baltic countries – one in lithuania producing beer , and two in latvia producing beer and soft drinks , respectively .
royal unibrew polska , the polish brewery belonging to danish beer concern royal unibrew , plans to expand nationwide , as rzeczpospolita reported . within two years the company intends to strengthen the position of its flagship brand lomza in the western voivodships . at present , lomza is a popular brand in the eastern part of poland .
royal unibrew is a significant beverage provider in the baltic countries , and we offer a combination of own strong national brands as well as international heineken and pepsico brands .
royal unibrew has two production facilities in denmark – one in faxe and one in odense , where facilities for brewing craft and specialty beer were also established in 2017 .
ds smith has designed and created an eye - catching viking ship display to help royal unibrew’s export brand , faxe beer , improve brand recognition among customers in europe .
in 2008 , royal unibrew was on the edge of bankruptcy due to a growing debt and a stock in free fall . henrik brandt was appointed ceo in the turbulent year of 2008 and was chosen to be the man to steer royal unibrew through the serious crisis , which also arose because the company did not live up to its strategic goals .
) , italy , canada and the international malt drinks markets ( the caribbean , africa and the uk ) . royal unibrew comprises the albani , ceres , faxe and maribo breweries in
royal unibrew has , cf announcements ru44 / 2006 of 13 december 2006 , ru14 / 2007 of 15 may 2007 and ru22 / 2007 of 2 july 2007 , acquired controlling interests in four breweries . the polish brewery browar lomza is included in the financial statements of royal unibrew as of 1 may 2007 , whereas the caribbean breweries in antigua and dominica are included as of 1 june 2007 and st . vincent as of 1 july 2007 . moreover , royal unibrew has ( cf announcement ru29 / 2007 of 15 august 2007 ) strengthened its position in the baltic
in 2005 , the danish brewery group bryggerigruppen changed name to royal unibrew . the breweries and brands include faxe , ceres , thor , albani , giraff , maribo and several baltic and pollish brands .
at ds smith we take pride in understanding the various sectors in which our customers operate . for example , the summer season is crucial for brewers , so in the spring our danish sales team came up with an idea to help royal unibrew sell more beer at this key point in the year . royal unibrew loved the idea and the resulting displays drove sales in bilka stores from mid - june .
because of henrik brandt’s background , he could quickly visualise what needed to be done to get royal unibrew back on track . before attaining the title as ceo , henrik brandt served a period in the board of directors in royal unibrew , where he gained unique insights into the company . furthermore , he had former experience in the accomplishment of great turnarounds from previous positions . henrik brandt holds an msc in economics and business administration from cbs and an mba from stanford .
in 2012 , the company posted sales of dkk3 . 4bn ( us $ 612m ) and sold 5 . 4m hectolitres of beer , malt and soft drinks . royal unibrew employs around 1 , 600 people and is listed on nasdaq omx .
it is the vision of royal unibrew to develop the group with increasing profitability to being among the leading providers of beverages in northern europe , italy and our malt drinks markets . outside these areas , we will develop selected profitable export markets .
faxe beer , royal unibrew’s latest brand , is still a growing product in markets outside of denmark . the beverage producer approached ds smith for a dramatic , in - store display to raise the brand’s profile and draw in customers across europe .
royal unibrew is a leading regional beverage provider in a number of markets . we have offices and production sites in denmark , finland , the baltics , uk and italy . on top , we have employees operating in other markets for instance americas and africa .
royal unibrew , one of scandinavia ' s biggest beer exporters and the second largest brewery in denmark , has developed a range of beers in conjunction with tivoli . the three new beers are now being launched under the name tivoli brew throughout the nordic region and on the international market . royal unibrew has worked with tivoli since 2009 . this initiative adds another chapter to the partnership , which is also intended to raise the international profiles of both organisations . the new gourmet beers will be premiered to the world on 6 april when tivoli opens .
in 2014 , 6 years later , the stock has risen drastically since it hit the bottom during the crash of the financial crisis . the impressing turnaround has secured royal unibrew a position as the best performing danish stock since the financial crisis and therefore constitutes a unique accomplishment in the corporate history of denmark .
still , due to royal unibrew’s increasing sales , the brewery will launch a new production line in lomza for pln 10m ( €2 . 5m ) . also , in autumn 2010 the company will decide whether to enlarge its plants in poland or move some production to its factories located in the baltic countries .
royal unibrew is the second largest provider of beer and soft drinks to danish consumers ; furthermore , faxe beer is sold to the german market . we offer a combination of strong local , national and international beer brands . royal beer , schiøtz , lottrup , kissmeyer , anarkist and the international licence brand heineken are offered to the entire danish market , whereas our other brands , such as albani , ceres and thor , are primarily offered in areas with strong local bases .
it was an exciting , challenging assignment for ds smith’s team to design a display that was based on royal unibrew’s own distribution trucks so that it was recognisable to supermarket customers as royal’s trucks , and not just regular packaging . wecreated a driver’s cab , set up on a eur pallet , then an enclosure to be mounted on the number of pallets that would make up the total length of the truck , and finally we produced a copy of the rear end of the truck .
royal unibrew’s brewery business kalnapilio - tauro grupe is the second largest in lithuania with the national beer brands kalnapilis and taurus , the vilkmerges craft beer brand as well as faxe and heineken as international brands . in the soft drinks category , our offerings comprise cido , which is the second largest fruit juice brand , pepsico products and kalnapilis norte .
inspired by tivoli ' s plants and flowers royal unibrew ' s brewers toured the gardens on several occasions to find inspiration for the new beers . they found and picked flowers , herbs and plants that combine to evoke the same experience and atmosphere that over 4 . 7 million visitors enjoy every year when they visit tivoli . this range initially includes three types of beer , each with their own special characteristics . the idea is to eventually expand the range . the three beers , vienna note pils , golden tower ipa and rose leaf amber ale , will be distributed by royal unibrew on both the danish and international markets . the beers will be available in restaurants and drink outlets at tivoli , and can also be bought to take home .
royal unibrew’s cido grupa in latvia is the second largest beverage provider in latvia . we offer a complete portfolio of fruit juice products under the cido brand , mineral water under the mangali brand and nectar drinks under the fruts brand as well as pepsico soft drinks . our beer offerings comprise the national beer brands lacplesa alus and livu alus , the lielvardes craft beer brand as well as heineken as an international brand .
the danish consumer market is in total expected to be stagnant within royal unibrew’s beverage categories in the coming years . within the beer category is expected a structural decline resulting from consumers increasing their consumption of other alcoholic beverages , whereas categories such as low - calorie beverages are expected to show increases . in the beer category , the current positive trend in the consumption of craft and specialty beer are expected to continue and enhance the opportunities of added value in the beer market . within the classic soft drinks and mineral water categories , new product sub - categories are still expected to be developed driven by , among other things , health trends and the need for functional beverages , which is expected to curb the decline in the total beverage market . consumer demand for innovative products and a broader product range will continue to affect complexity in the individual markets , and thus make considerable demands on royal unibrew in terms of adaptability .
tivoli as an organisation needs to deliver both tradition and renewal . this initiative covers both aspects . we see great opportunities in the project with royal unibrew , which contributes to our strategy of evolving into a year - round business which is less dependent on the weather , and helps strengthen our position as an internationally renowned brand . these special gourmet beers give us another opportunity to flag our name throughout the year – not just in denmark but internationally as well .
it was important to both royal unibrew and tivoli to be able to launch a very special type of gourmet - quality beer that characterises tivoli ' s quality and atmosphere . there are lots of great brewers in denmark today , and we are proud to be working with some of the best to produce these special beers , which were not only developed for us , but which also reflect the sensory experiences enjoyed by visitors to the gardens .
despite lowering demand for beer in poland , from january to july 2010 , the sales of royal unibrew polska grew by 12 % when compared to the analogous period of 2009 . demand forthefaxe brand went up by 14 % , while the lomza brand reported a 28 % rise in sales in h1 2010 . the sales of the latter brand were boosted by introduction of a non - pasteurized version of lomza that appeared on the market in may 2010 . at the same time , industry representatives estimate that beer consumption in poland decreased by around 3 % in h1 2010 .
carsten nørland , managing director at royal unibrew nordic , says of the project :
we are truly proud of this new partnership with tivoli , and we have great expectations for tivoli brew , which our brewers have helped to create while working closely with tivoli . tivoli is not just an institution in danish culture and history – it is also a world - renowned brand . so we ' re really looking forward to brewing and selling craft beer under the tivoli brew name all over the world , allowing everyone to taste the excellent quality of good , danish - brewed beer . beer aficionados will enjoy some excellent - tasting beers that capture the true spirit of tivoli . ”
unibrew selected sidel as the partner to provide a complete line ( 100 % sidel , including the engineering ) for packaging soft drinks and still , carbonated and flavoured carbonated water in pet . from the start , the key to this project was flexibility ; the possibility to bottle and package a wide range of brands in multiple formats .
as well as being the second largest beer producer in scandinavia , unibrew has a product profile that ranges from soft drinks to malt - based beverages . the danish group required multiple formats for their pepsi , egekilde , faxe kondi , mirinda , nikoline mineral water in 0 . 5 , 0 . 7 , 1 . 5 and 1l bottles with flat and sports caps . it was the first pet line inside the faxe brewery and excellent results were apparent as soon as production was underway .
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a / s ' s ebit margin will be increased from around 13 % to around 14 % .
number four brewery in poland in terms of size with a market share of approx .
7 % , substantial exports and total annual volumes of approx . 3 . 3 million
o . o . , is expected to be assigned responsibility for the merged activities .
and ebitda at the level of dkk 20 million for 2010 . the transaction is not
please direct any questions to me at tel + 45 56 77 15 13 .
så er der dømt ekspansion i us og fr . det kører i øjeblikket for bryggerigruppen etablissements ge . .
jeg har ikke set det nævnt i debatten ; men har fundet ud af af rbrew for nylig har købt cult og moka . .
market position in denmark reinforced through acquisition of bev . con aps with brands such as cult energy , shaker and mokaï
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since the early 1990s , the group has made a number of acquisitions , including breweries in lithuania , lativia , poland and the carribean .
in western europe , its main markets are denmark , germany and italy . in denmark the company sells beer and soft drinks and is strong in italy with its super premium strong ale , ceres .
in eastern europe , the company operates in lithuania and latvia selling beer and soft drinks , including fruit juices .
the company sells its malt drinks in a number of carribbean and african countries , as well as european and north american cities with significant afro - carribean populations .
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while this range initially includes three types of beer , it will gradually grow into a series of beers inspired by tivoli . there are great expectations for the project .
: brewed from czech floor - malted barley , cara munich type 1 malt and the finest czech saaz and kazbek hops . honey , pumpkin and apples have been added to the beer . 5 . 0 % vol .
golden tower ipa : a special ipa version which includes citra , simcoe and pacific gem hops as well as lots of spices and plants from tivoli . 5 . 7 % vol .
rose leaf amber ale : beer that combines pilsner and ale malts . a mellow , full dark ale with spicy notes . brewed using hops from new zealand and the usa with a twist of rosebuds from tivoli ' s famed roses and rose hip bushes . 6 . 0 % vol
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the line , with 25 , 600 bph for the 2l format , was designed in order to optimise format changeover and overall efficiency . in light of the changes , sidel also proposed placing two silos between the blow moulder and the filler . with a volume of 48 cubic metres each and a storage capacity of 37 , 000 bottles in the 0 . 5l format , the silos are used to maintain a constant supply to the filler during the mould change on the blow moulder . the end of line consists of a fully automated , robotised palletising island that can handle single bottles of different sizes , packs ( 3x2 and 6x4 ) , plastic trays , on europallets , half pallets and quarter pallets .
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, malt and soft drinks . the group ' s products are sold in some 65 markets with special focus on northern europe ( the nordic countries , the baltic countries , northern germany and
as well as antigua brewery , dominica brewery and st . vincent in the caribbean .
market by acquiring assets and activities of livu alus , the number 3 latvian brewery in terms of size . livu alus will be included in the consolidated financial statements as of 1 january 2008 .
the brewery owns a share of around 4 % in terms of value in the beer market in poland . thanks to the development of its distribution the producer expects to increase its market share to between 8 - 9 % .
w 2018 r . wartość rynku handlu detalicznego artykułami spożywczymi w polsce wzrośnie aż o 4 , 5 % , pomimo wprowadzenia w marcu 2018 r . zakazu…
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to us , innovation is a variety of things . obviously , our ultimate goal is to be able to offer consumers the right beverages and live up to their wishes , but there are many more sides to it than that . not least , it is about cooperating with our customers and business partners and about entering into an active and close dialogue with consumers .
good ideas often emerge in close interaction between people , and in 2017 we launched a number of initiatives in cooperation with our customers .
for example , we cooperated with bars and restaurants to find new ways in which to present our products . one of the results of this cooperation has been the installation of new draught beer dispensers with up to 15 cocks at a number of bars – each dispenser looks exactly the way the bar wants it , and the new type of dispensers allows consumers to try something different and new . another new initiative is training by beer sommeliers , who , among other things , train bartenders , participate it tasting events , have a presence on the social media and prepare beer menus for restaurant menus in cooperation with chefs .
we also have a presence at many festivals and have made inspirational trips to other countries together with organisers in order to jointly develop festival concepts – making them even more exciting for the music - loving festival audience . supermarkets in the individual countries are the centre points of a large part of our product sales , and we are working closely with them to develop concepts and identify consumer wishes . among other things , we cooperate on defining the supermarket of the future to enable us jointly to adjust to the new trends in the best possible way . also in this respect , we get inspiration from trends abroad .
in all of our markets , we have a long tradition for being close to consumers . this is a natural element of the local rooting of a large number of our products . we also have a long tradition for involving consumers in numerous different ways and through different channels – not least through the social media where we are continuously increasing our presence and communicate with our consumers in new ways , at concerts and festivals , at sports events and at tasting events . the close interaction plays an important part in relation to our innovation and new product launches .
in 2017 , we launched new exciting products across all of our markets and beverage categories . within our leading mineral water brands , we launched new taste varieties of both novelle ( finland ) , mangali ( baltic countries ) and egekilde ( denmark ) . moreover , new taste varieties of soft drinks such as faxe kondi sommer , jaffa blueberry and pepsi max with ginger were launched during the year .
in the beer category , we launched new products and taste varieties – eg three new varieties of the historical beer brand bergschlösschen in the baltic countries , anarkist in denmark , lapin kulta pure in finland and kissmeyer varieties in a number of countries .
in finland , the total beverage market in which hartwall operates is , despite beginning positive signs on macroeconomic improvement , expected to stagnate structurally in the coming years , due to , among other things , the high excise duties level and unemployment . if the unemployment rate declines , demand in the mainstream category is expected to increase , and demand within discount / private label is expected to decline . excise duties changes at 1 january and 1 march 2018 will change the distribution of a number of products which could previously only be sold by the alko monopoly ; this will imply different market dynamics . the development is not expected to change total consumption but will probably change category composition . innovation will continue to be an important element in developing the overall beverage market , eg through the development of new categories .
structurally , the total beverage market in the baltic countries is expected to be considerably negatively affected by legislative changes as well as demographic developments . legislative changes are primarily related to the beer segment where large excise duties changes and increased restrictions have resulted in – and are expected to continue to result in – significant consumer price increases – and these circumstances are not likely to change . the market for non - alcoholic beverages is expected eventually to have growth potential ; the potential will , however , be closely linked to the macroeconomic conditions , including spending power development , unemployment and emigration .
the primary brands in estonia are cido and pepsi in the soft drinks category as well as meistriti gildi , faxe and heineken in the beer category .
sales are made business - to - business , and distribution is made directly to the individual off - trade and on - trade customers from own terminals .
the italian beer market is characterised by a low per capita consumption compared to other “wine countries” , and beer consumption is expected to show only slight structural increases in the coming years . the economic challenges faced by italy , including the continuously high unemployment rate and low consumer confidence , are expected to reduce growth opportunities within the super - premium segment due to , among other things , consumption pattern changes which imply a shift of sales from on - trade to off - trade , whereas consumption in the craft and specialty beer segment is expected to increase , thus adding value to the category as a whole , but from a very low starting point . the italian soft drinks market is expected to decline slightly in the coming years , but within the category , growth is expected in the consumption of premium / super - premium products in a market dominated by mainstream products .
within soft drinks , we offer our own brands as well as licence - based brands of the pepsi group . our own brands comprise faxe kondi , which is the leading brand in the lemon / lime segment , and nikoline . the pepsi products include pepsi , pepsi max , 7up , mountain dew and mirinda . within spring water and natural mineral water , egekilde is a leading danish brand which is offered in a number of taste varieties , still as well as sparkling . moreover , we offer the faxe kondi booster energy drink as well as a number of cider , ready - to - drink and shots products under the tempt brand .
both off - trade and on - trade sales channel customers are serviced through direct distribution from own terminals .
ds smith is a global leading packaging company of customer - specific packaging with emphasis on state - of - the art packaging design and local service close to customer facilities . with a product portfolio that includes transit packaging , consumer packaging , displays and promotional packaging , customised protective packaging and industrial packaging , ds smith answers to each market requirement .
whatever your packaging needs , ds smith is your ideal strategic partner . we have different product types that serve a variety of segments . p
ackaging is not only a product but a real technology which involves concepts of protection to presentation for sale . as a packaging imagineers and supply - cycle specialists , we focus on saving you time and reducing costs to improve your efficiency .
we create packaging solutions for a wide range of different sectors . our first step is always to understand the specific needs and constraints of your sector and what you want to achieve with your customers .
ds smith’s packaging strategists work in partnership with customers to deliver value through exceptional packaging performance at every stage of the supply cycle . whatever your packaging needs , we will help you increase sales , lower costs and manage risks .
taking inspiration from faxe beer’s viking head logo , ds smith’s team of specialists designed and created a huge corrugated viking ship to be placed in stores throughout europe . the dragon head was printed and positioned at the front of the ship , with shields at the sides to complete the look , amplifying the brand’s story to customers as they shop .
ds smith designed the display to be a fully adjustable , modular design , meaning the size of the display can be tailor made to suit each store , depending on available floor space or number of pallets .
regardless of size , the finished product - a spectacular and creative display unit – is unmissable in stores across europe .
the process of developing the display has been fantastic . the viking ship concept matched our branding perfectly and its flexible design has been instrumental in allowing us to distribute the display to stores both large and small across the continent . we are very pleased with the finished result and have received great feedback .
steen brockstedt , account manager of ds smith , said , “packaging and displays can be really effective marketing tools when designed carefully and with a brands core identity in mind . the corrugated viking ship display has done just that – transforming the way customers recognise and interact with the faxe beer brand and ultimately improving sales long term . ”
we can supply numerous types of display board , silhouette , pallet board , totem and kakemono in kit form or ready - assembled , easy to transport and install .
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if this is your company , contact us to activate packbase™ software to build your portal .
ab chipsters food oy has a long history as a major player in finnish fish processing . ds smith ' s tuoreboxi ( fresh box ) concept is a watertight , fibre - based , and recyclable packaging concept , which was successful in the new wood 2017 competition in finland , and a perfect fit for the chipsters challenge replacing plastic - based solutions such as eps boxes . the concept takes into account the whole packaging process , helps the company to achieve cost savings and improves environmental performance facilitating the company ' s everyday life .
ds smith first started producing cardboard coffins more than 20 years ago . now , after eight years of research and development with abcrémation from gard , france , a new model is available , meeting stringent new requirements for coffins used in cremation .
products in the electronics industry evolve at breakneck speed and this can cause headaches throughout the supply cycle . but what if the packaging could evolve at the same speed and smooth out the supply cycle bumps ?
k - market puhakka is a grocery store in turku , finland . their online shop is open 24 hours a day and they make daily deliveries of groceries and consumer goods to their domestic and corporate customers .
about half of the world’s wine corks are produced in portugal amounting to an astonishing 100 , 000 tons annually . transportation efficiency is paramount with so many corks produced for worldwide .
fold hill foods approached ds smith’s packaging strategists to provide retail ready packaging ( rrp ) for its popular pet food brand and enhance impact for the slow - baked and naturally wholesome world of laughing dog .
we are helping the automotive industry make significant savings in all areas of the supply chain with our innovative approach to packaging .
better shelter is a social enterprise that develops and provides innovative housing solutions for the many people displaced by conflict and natural disasters . through a groundbreaking collaboration with the unhcr and the ikea foundation , better shelter started to develop ideas and designs for new shelter solutions .
with over 150 years of excellence hardy cognac has a history to celebrate and just the right product for celebration . but you cannot enjoy cognac without just the right glass , so when cognac hardy approached ds smith to create a unique packaging that included both a bottle and a glass we relished the opportunity .
eurial restauration put plastic packaging in deep freeze in favour of better performing and more environmentally responsible cardboard .
when your product is of such a high standard that it has earned a warrant to supply the uk’s queen elizabeth ii it can be a challenge to find packaging that does it justice . fortunately moët & chandon approached ds smith for the packaging of their moët gift 3 . 0 packaging .
veuve clicquot has a reputation both as a world - class champagne producer but also for caring about the environment . that reputation is even more well - deserved after the latest ground - breaking collaboration with ds smith .
different materials and products are shipped in different ways and need different levels of protection . for example , large aluminium sections can be shipped loose while led strips require vital shock protection to survive their journey .
in a competitive media landscape it is difficult to stand out from the crowd . easyad , a system of wall - mounted or freestanding weather resistant boards popular in the food retail market , allows you to do just that .
a new checkout concept , centring devices , r - flute® and specific mechanisation systems allowed ds smith to create an innovative global solution .
schneider electric tapped into our expertise , knowledge , and creative ideas . as packaging strategists , we’ve helped them , help their customers reduce waste .
riese & müller make exceptional e - bikes and need quality packaging to get their products safely and securely to market . below is a condensed version of a recent article in verpackungsrundschau about how ds smith looked at their entire supply cycle to develop an entirely new packaging that’s better for protection , and better for customers .
a little time to unwind with a good cup of coffee , tea , or cocoa is a real joy for people . krüger , the european market leader in the area of instant products , wanted to use this insight for their in - store displays .
raise a glass to toast to best in class cognac and pac . . .


rimowa gmbh , stylized as rimowa , is a german manufacturer of luggage made of aluminium as well as polycarbonate .

the name rimowa is derived from richard morszeck warenzeichen .

rimowa

rimowa as seen by artist charlotte mei . # rimowa # art # illustration urltoken
rimowa as seen by caroline daur . # rimowa # airportstyle # carodaur # luggage urltoken
rimowa as seen by b . d . graft . # rimowa # illustration # art # suitcase urltoken
off - white™ x rimowa “personal belongings” carry - on suitcase . # offwhite # rimowa # offwhiterimowa urltoken
germany - based rimowa helped spark the modern - day movement to lighter yet stronger suitcases . ( rimowa )
the rimowa essential lite in blue gloss by photographer daniel shea . # rimowa # photography # suitcase # luggage urltoken
captured by photographer brett lloyd , the special edition fendi x rimowa aluminium and cuoio romano cabin trolley is available in select rimowa stores . # rimowa # fendixrimowa # fendi urltoken
rimowa as seen by illustrator b . d . graft . # rimowa # illustration # art # suitcase # bdgraft urltoken
celebrating july 4th’s red white and blue with the rimowa original in red gloss . # rimowa # rimowaoriginal # 4thofjuly # redwhiteandblue urltoken
the fendi x rimowa special edition suitcase makes travelling with purpose a luxurious affair . now available in select rimowa stores and online at
the new rimowa original in anodized black aluminum . captured by photographer daniel shea in cap sa sal , spain . # rimowa urltoken
the rimowa essential in white gloss through the eyes of visual artists wang & söderström . # rimowa # wangsoderstrom # animation # art urltoken
lilly and the rimowa classic cabin as seen through the lens of ash kingston in sandwich , uk . # rimowa # photography # suitcase # luggage urltoken
lilly and the rimowa classic cabin , captured by ash kingston on the road to folkestone , uk . # rimowa # photography # suitcase # rimowastories urltoken
2014 the rimowa line is expanded through the addition of the bossa nova collection .
the rimowa essential cabin in white gloss as seen by photographer romain laprade at hôtel les roches rouges in saint raphaël , france . # rimowa # photography # rimowaessential urltoken
rimowa ' s flagship store is located at mandarin gallery , # 01 - 02 .
thank you rimowa singapore for the invitation , and letting us into a part of your story .
lilly and the rimowa classic cabin as seen through the lens of ash kingston in sandwich , uk .
continue their partnership with the unveiling of two new colours . in select fendi and rimowa stores and at
2012 two more anniversaries at rimowa : the 75 - year anniversary of the aluminium suitcase . and : dieter morszeck , owner and ceo of rimowa , celebrates 40 - years of service to the company .
i just meant that all of the japanese people at nrt have hard sided rimowa - like luggage .
rimowa has a long and celebrated history in luggage manufacture , and today , it is considered a premium brand that regular travelers can trust . however , there are alternative brands to rimowa if you cannot find exactly what you are looking for in their collections . manufacturers who also offer bags like rimowa include :
2011 the salsa air series is complemented by the ultralight variant , the lightest rimowa cabin multiwheel® of all time .
apart from its best - selling luggages , rimowa also has a capsule series of storage cases for their customers ' various lifestyle needs . from protecting that precious guitar to storing that prized wine set , rimowa has got it covered .
these archival rimowa images illustrate the fact that styling and design have largely remained the same over the past hundred or so years , much to our pleasure . it truly is an amazing story of enduring form and function . the rimowa story encapsulates nearly everything we stand for here at acl . classic enduring design with equal amounts of function . all day , everyday . [ rimowa ]
the rimowa essential cabin in white gloss as seen by photographer romain laprade at hôtel les roches rouges in saint raphaël , france .
classic flight is the rimowa line with vintage appeal . keeping in line with their signature silver trunk , accented vintage lining and plush leather handles , rimowa is making a statement with the classic flight . an exterior aluminum shell ensures this collection remains contemporary while exhibiting plenty of vintage charm .
’s luxurious aluminium cabin trolley combines two legacies for a travel case that is both contemporary and timeless . available june 19th in rimowa stores and on
we ' re confident you ' ll love your new rimowa . but if you ' re not entirely happy , you can return it free of charge .
when one thinks of quality and durability , i can ' t think of a more suited one than german luggage brand , rimowa . and just how long has the brand been around ? almost 75 years of change in the rimowa suitcases , since its first incarnation in airplane aluminium , to its lightweight polycarbonate form today . customers and rimowa fans were in for a special treat as never - before seen collection of vintage suitcases were flown in specially for this heritage exhibition .
join us inside off - white ss19 show at paris fashion week . virgil abloh showcases the rimowa x off - white transparent case on the runway . follow us on
in addition in to creating aluminum luggage , rimowa invented polycarbonate luggage . many abs plastic cases have been made over the years but rimowa was the first to do polycarbonate ( the highest grade of plastic - same as the material that football shoulder pads are made from ) . for frequent travelers , polycarbonate luggage is a game changer .
rimowa has made a name for itself based on its iconic hardshell casing that contributes to the construction of some of the lightest luggage in the industry . this is , without a doubt , one of our most exciting brands . however , between the eight rimowa collections kaehler carries , it can be challenging to decide on the perfect bag for your specific needs . to help you in your selection process , our buyer’s guide strips down each rimowa line to the bare essentials and must - know facts to make your decision easier .
in 2006 , rimowa luggage is fitted with innovative tsa - approved locks that are accepted worldwide . during security checks , these locks can be opened and closed again without damage .
rimowa has made a name for itself based on its iconic hardshell casing that contributes to the construction of some of the lightest luggage in the industry . this is , without a doubt , one of our most exciting brands . however , between the eight rimowa collections kaehler carries , it can be challenging to decide on the perfect bag for your specific needs .
an important consideration for anyone purchasing a new suitcase is the size . within the rimowa collections , you will find a range of different cases suitable for any type of journey . so , whether you are a regular traveler taking short business trips or you need to pack up the whole family for your annual vacation , rimowa has sizes to suit your needs .
once you ' ve decided on the capacity and the ways you most commonly travel , you can compare some examples of the cases in the respective collections using our rimowa size chart .
the rimowa collections employ a variety of materials in their manufacture to increase protection and ensure durability over many years . additionally , the type of material used in any particular case or carry - on is directly linked to its aesthetic appeal and its maneuverability . two of the most popular and durable materials used in the manufacture of rimowa cases are polycarbonate and aluminum , both of which boast advantages and disadvantages . here , we detail the pros and cons of rimowa polycarbonate vs . aluminum to help you decide which material is best suited to your travel needs .
in the 1920s , the company ' s elegant suitcases become the choice of sophisticated globetrotters . richard morszeck , the company founder’s son , launches the first aluminium trunk on the market in 1937 . this is only the first of many brilliant innovative ideas that have made rimowa a global success . the brand name ' rimowa ' derives from richard morszeck ( richard morszeck warenzeichen ) .
great post . have the set of rimowa salsa , black . best luggage i have every owned . classic design , made of high quality polycarbonate . never afraid to ‘check’ my luggage .
, an aircraft that was designed nearly 100 years ago and last flew in the sixties , has flown again thanks to luxury luggage company rimowa and its aviation - loving ceo dieter morszeck .
2010 rimowa celebrates a success story in two chapters : the 60 - year anniversary of
the aluminium suitcase with the grooves
, and the 10 - year anniversary of polycarbonate suitcases . international awards confirm the rimowa principle of quality : in the us , travel + leisure bestows its
best luggage
award upon the salsa deluxe . the travel goods association awards first prize to the salsa air .
i’d love love love to own one of the rimowa class flight trolleys . there’s just something about the classic design and aluminium . alas , they’re way out of my price range . one day though .
in the 1920s discerning globetrotters are delighted by the elegant cases produced by the company . in 1937 , richard morszeck , the son of the company founder , brings the first steamer trunk made of lightweight metal onto the market . this is only the first of numerous brilliant innovative ideas upon which the global success of rimowa is based . the brand name rimowa was derived from richard morszeck ( richard morszeck warenzeichen ) .
while each rimowa collection has similar features , you will probably find that one collection is better suited to your travel needs and preferences than the others . be honest about what your highest priorities are and look at the functionality of a bag as much as its style . however , in truth , you can’t go far wrong with a rimowa , and this buyer’s guide should help you find the perfect case for you .
in 1898 , koffermanufaktur paul morszeck in cologne lays the cornerstone for the success of rimowa . even among the first cases , most of which are still made of wood , a premium is placed on lightweight construction and utmost stability .
incidentally , rimowa also makes a little - known ‘reissue’ product , sold exclusively through the german retailer manufactum ( a treasure trove of old fashioned goods , like a european sears catalog from the early - to - mid 20th century ) .
it’s astonishing to think how big a step forward the junkers f13 must have been when it took to the skies nearly 100 years ago , and now , thanks to rimowa , we are able to witness and experience it for ourselves .
don ' t miss the chance to catch a glimpse of these historical rimowa before they are sent back to germany for good . the exhibition has been extended till april due to good response , so do pop by while you can !
the design should go farther . the house , like any personality , finds fulfilment not in efficiency or strict style but in charm” . ‘the walker house , rm schindler’ , limited - edition publication by rimowa and @ apartamentomagazine , is now available on
the first aluminium suitcase with grooves is produced in 1950 . the parallel - grooved aluminium structure marks the difference . it lends our luggage the characteristic design that makes all rimowa products distinctive and unique to this day . the luggage for the international jet set .
rimowa is still owned and operated by the morszeck family . though they are a global brand it is still owned and operated like a family business . they also own and oversee their manufacturing facilities , which is very unique for the luggage business these days .
guests had a chance to take home a piece of rimowa with them . local artist antz from the collective rscls , was onsite customizing attendees ' names on leather luggage tags . i absolutely swooned when i saw mine , definitely a very special keepsake for me .
cologne , germany - based rimowa helped spark the modern - day movement to lighter yet stronger suitcases with the first aluminum case , which hit the market in 1950 . its iconic grooved design , which is still used today , reflected that of the junkers ju52 airplane .
a significant development in that evolution came in 2000 , when rimowa introduced the first suitcase made of polycarbonate . lighter than aluminum and highly durable , polycarbonate set the stage for the hard - shell cases that are now made by many major players in the luggage industry .
the special - edition aluminium and cuoio romano cabin trolley – now in red , blue and yellow – comes with a branded customizable outer belt , a set of exclusive travel stickers and a leather travel charm with the iconic bag bugs eyes . # rimowa # fendirimowa @ fendi urltoken
in 1950 , the first case was made from aluminium with the typical contour structure that has since made rimowa products unmistakable . the great thing : the design combines minimum weight with maximum stability . among the international jet set the contour cases quickly attain the status of cult objects .
the legendary aircraft from the pioneering era of aircraft construction travel are the great inspiration for our luggage ranges made of aluminium . especially the parallel - grooved aluminium structure marks the difference . it lends our luggage the characteristic design that makes all rimowa products distinctive and unique to this day .
in 1976 , dieter morszeck makes a landmark development : the first waterproof light - weight metal case . the rimowa waterproof system effectively protects the sensitive equipment of film and television crews , photographers and reporters from water , humidity , tropical heat or arctic cold . ( available through trade outlets . )
in 2008 , rimowa expands the product range once again . the salsa deluxe series is now available in new colours and is joined by the luxurious new topas titanium collection . a dozen different luggage collections in a variety of colours now wait to be tested under the toughest conditions around the world .
the topas , titanium , and stealth all share the same characteristics of a heavy - duty aluminum frame , but use different anodizing techniques to seal in their unique finishes . with easy access closures , special shock absorbing wheels , and all the base features of the salsa deluxe , this is the very pinnacle of the rimowa line .
hosted by the every charming and charismatic ( and hot ) oli pettigrew , he take us all on a walk down memory lane as we trace back the brand ' s humble but inspirational beginnings . not many people know this , but here ' s a little interesting fact about its name : rimowa is derived from its founder ' s name :
“we have one of the cases [ at our north american headquarters ] from 1952 , and it looks almost the same as the cases we make today because we haven’t changed the overall look , ” said amy jakubaitis , public relations and marketing manager for rimowa north america . “it’s amazing to pick up the case from 1952 and realize that was really lightweight at the time . ”
i had a double take when we came to the 1970s set , i could have sworn that i saw my dad carry this piece before ! it uses vulcanized fibre and nylon , rimowa ' s experimental creation that veers into a more colorful and lightweight direction . vulcanisation means to convert rubber or related polymers into more durable materials , making it less sticky and have superior mechanical properties .
when most americans think luggage , they picture soft sided wheelie bags made from ballistic nylon . nothing challenges an american’s preference for soft nylon bags more than a trip through customs at nrt . it happens quickly , only takes one trip to japan to make a yank jealous of the ubiquitous rimowa hard - sided cases that are the travel norm in japan and the symbol of enduring german design .
seven years of research , planning and approval - plus undisclosed millions of euros - went into the project , which was created with the help of swiss pleasure flights company ju - air , the association of friends of historical aircraft , and rimowa . to recreate the aircraft entirely from scratch , the designers reverse engineered the aircraft using scans of a static museum model in france and with any paperwork they could find .
at this point , you should identify your specific travel habits and consider the length of your trip . this way you ' ll be able to narrow down your search based on your baggage allowance - as dictated by the airline - and the capacity needed to carry your belongings . as a very general guide , you can consider the capacities listed below for your flights and match the size of your rimowa case accordingly .
the swinging 60 ' s , as its called aptly , shows a ' swing ' in the aesthetic design of rimowa cases as well . i am drawn to this era , know for its colourful bohemian lifestyle . textile and plywood wardrobe trunk paid slight homage to the 1930s , but given an upgrade in size and structure . designed for extended train / steamship travel , but was rather large and bulky for moving .
the first case was produced in the year 1898 – in the case factory in cologne . at the time , the name of the company was kofferfabrik paul morszeck . at the turn of the century , the cases were made of wood but the cologne factory is already creating a great story with a design that is as lightweight as possible . within a few years , rimowa’s large wardrobe and steamer trunks have become the representative travel companions of high society .
the rimowa salsa is an excellent combination of the salsa air and salsa deluxe lines . on the inside , you don’t have to choose between the free - form mesh pocket or the more structured panel compression packing ; you can have both . if your travels are a mixture of business and play and you would like a separate compartment space to reflect that , this is the bag for you . a special matte finish makes this line even more unique .
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© 2009–2018 - urltoken , inc or its affiliates , 400 e . stewart avenue , las vegas , nv 89101 urltoken is operated by zappos ip , inc . products on urltoken are sold by zappos retail , inc . gift cards and e - gift cards sold on urltoken are sold by zappos gift cards , inc . or aci gift cards llc .
2001 premiere of the patented , ball bearing - mounted multiwheel system . with it , even heavy cases can be turned and rotated effortlessly in any direction .
2009 premiere of another innovation : the lightweight salsa air polycarbonate series . the lightest salsa of all time is impressive for its minimum weight , maximum stability and avantgarde design along with the latest in security technology .
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it’s a take on the 1957 edition of the topas suitcase , and includes cowhide handles instead of plastic ones , all - metal combination locks instead of the metal - plastic versions , polished corner reinforcements and the old - style viscose lining . like lvc for luggage .
very nice history lesson mr . williams . i will be searching out some vintage pieces . thanks .
it’s what i check in at the airport . the first one i had , the stitching that holds the rubber seal and zipper around the case came unraveled so i sent it back and got a replacement in less than a week . never a problem with the replacement since then .
i own 2 rimowas and the best thing is they look better with age . only be careful entering the us with them as customs just love cracking the locks for fun .
anyone have suggestions of the best one to get ? i have been internet flirting with buying one for about a year , but i am not sure if i should pull the trigger… . btw i travel at least 60 days a year !
bradley : not sure i’d pay $ 700 for a 15″ - high suitcase that weighs more than my 26 - incher , but i guess we all have our priorities .
grant – they are definitely cheaper to buy in germany . i think the best online source is probably from one of the german retailers like koffer24 . de . shipping to the us ( i’m assuming you’re us - based ) is 50€ , and they automatically deduct the 19 % vat .
sorry grant – i misread your previous comment as the best place to buy one . as far as best , i have both a salsa deluxe and topas . they definitely have different purposes , and in some ways i prefer the more understated salsa look ( i have dark grey ) . the aluminum is the classic though .
btw nice post overall , just was a bit mystified regarding the nrt thing . been through there plenty with a variety of luggage and nary a problem .
we have a set of heys luggage which is nice and hard , an lightweight . i especially love that advert @ bottom .
you are right to laud the great workmanship , light weight and outstanding customer service of rimova . still , there are two things i hold against them . unfortunately luggage thieves the world over are quite aware of their value and suspect treasure in these , they are just too flashy . secondly , i have always found the design where you pack two halves and then try to squeeze them together rather impractical . i travel with vintage globetrotter cases . they are just as light and sturdy , but have a body and a lid , which i find easier to pack . also they don’t stick out so much as hardly anybody knows how exclusive they are . more of a stealth wealth thing… there history can be found here : urltoken they come up on ebay quite often as the attics of english mansions seem to be full of them .
this is a great brand who conducts business the right way and makes a product of tremendous quality . i’m glad that acl did this write up .
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will be a favorite among travelers looking for the most lightweight luggage they can find . featuring a streamlined design with simple packing features , the salsa air is for the traveler who doesn ' t need excess packing aids . if you like a free - form storage space that favors the most lightweight design , then the salsa air is for you .
the salsa deluxe is for the feature - driven luggage buyer . if you are looking for a bag with a better packing structure that also allows you to fit more in your case , then the salsa deluxe will speak to you . the dual - compression panels are going to allow you to carry more . the panels are structured to perform like a garment sleeve , allowing your suits and fancier attire to stay wrinkle - free . the add - a - bag strap and two handle pull system both ensure you can easily stack bags and carry them across the airport .
* the topas line also comes in hybrid carry - on models which have soft external pocketing for quick access to items like your passport , wallet , or electronics .
the limbo is a great bag for those who would like a balance between a polycarbonate and an aluminum bag . reinforced with metal alloy and an extra layer of polycarbonate , this is a bag built to endure . you’ll find all the same internal packing features as the salsa deluxe , including the easy access hinge opening on the aluminum bags . the limbo is truly the best of both worlds .
one side of the bag includes vintage tie - down straps that do not offer the same convenience as the panel packing on the other half of the bag .
copyright © 2018 travel outfitters , inc . all rights reserved . * free shipping on orders over $ 50 ( us ) . free shipping on orders over $ 299 ( ca ) .
your wallet says way more about you than where you bank , so invest wisely . here’s our edit of the sleekest , most stylish men’s wallets for every type of spender .
see in the new year 2019 , twice , with the most glamorous travel trip in the world . but book quickly as they only have space for 30 people . . .
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the world’s first all - metal commercial aircraft , which was a decade ahead of its time when it first flew in 1919 , set records for altitude ( 22 , 000 feet ) and endurance ( 26 hours with added fuel tanks ) and was entirely reconstructed from scratch by the luxury luggage company with a team of engineers led by its ceo and other supporters .
the company took on this mission thanks largely led by the passion of morszeck , who personally flies the company’s embraer phenom private jet around the world to meetings and events . his company , which sells some of the most iconic and desirable luggage with distinctive “grooves” previously used the same corrugated metal that made up the junkers’ fuselage and wings .
unlike every other aircraft of the time , the junkers f13 was made from an aluminium alloy “duralumin” and had a self - supporting monoplane wing ; before that , aircraft most commonly had wooden frames with canvas sheets wrapped around them , with wings supported by wires in a biplane configuration . the use of aluminium alloys in aircraft was as a big a step forward as the shift to carbon composite aircraft now seen on modern boeing 787 and airbus a350 airliners .
besides its innovative mono cantilever wings , the f13 also features an open cockpit , which is ostensibly designed to increase the pilot’s awareness of weather conditions which was a big concern in an age before radar and accurate weather predictions . inside , a heated passenger compartment can hold four passengers with relatively small snug leather seats .
the only modifications made were to make the plane compliant with modern day safety requirements - for instance , adding brakes - and with a newer more reliable american pratt and whitney rotary engine rated at 450 horsepower , up nearly a third on the original junkers’ 310 horsepower .
for the first flight , with dieter morszeck in the pilot’s seat alongside flight engineeer oliver bachmann , taking it smooth and slow was key . the riwoma f13 apparently flies like a large glider thanks to its thick wings and chunky aerodynamic profile . there are plans for passenger flights , and morszeck told gq he might like to take the plane up to next year’s goodwood revival for display at the aerodrome .
first commissioned in 1919 and making its first flight in the same year , the junkers f13 was manufactured at the company’s plant in dessau , germany until 1932 . by 1933 , the nazis had taken over the company and hermann göring turned it into a tool of german re - armament , taking everything ( including the company’s patents ) from the socialist pacifist professor hugo junkers who started the company , threatening to send him to prison unless he handed them over .
the learjet 75 is a luxurious private jet with the features to take up to nine passengers anywhere in europe in complete comfort . private jet booking app stratajet took us down to majorca to test it out
the junkers f13 also has a small and inauspicious role in british aviation history . the meopham air disaster which occurred in july 1930 produced the very first official accident report into an air crash , heralding the start of the air safety process which helps make flying one of the safest possible ways to travel .
the junkers f13 with its heated passenger compartment with leather seats and seat belts showed that regularly transporting passengers in comfort was possible , and the company’s junkers airline later merged with deutsche luft hansa , the forerunner of lufthansa , the largest european airline .
today , despite its vintage design , propeller engine and half - open cockpit , seeing it up close inspires confidence in a way that modern airlines can’t . gq took a ride in the junkers f13’s big brother , the tri - motor junkers 52 , and being able to feel the lightness and strength of the plane’s frame , the sturdiness of the pilot’s controls , and even pop your head through a window in the front of the plane excites you so much you forget you’re in a plane that’s older than your parents . modern airliners with their hardened cockpit doors , smooth jet engines and pressurised cabins might be safer , but exciting they are not .
travelling isn’t always the most pleasurable of experiences , but there’s no reason why it shouldn’t be . whether the haul is long or short , here’s a handful of products to make flying more manageable .
gq ' s first cover feature was with michael heseltine , who is in the news today thanks to a tatler interview where he reveals he strangled his mother ' s pet alsatian after it turned .
from the double - locking suitcases of the 1950s to the four - wheeled spinners of today , luggage provides a fascinating look at the history of human movement behind it . ( istock )
in the mid 1850s , louis vuitton introduced his pioneering slat trunk , which was covered in canvas sheathing , held well - designed drawers and had a flat top that made stacking much easier . ( mantiques modern )
if you’re traveling this summer , chances are you’re bringing a suitcase or two . wherever your journeys lead , take a moment to consider how far your luggage has traveled , figuratively , over the years .
from the steamer trunks of bygone eras to the sticker - covered , double - locking suitcases of the 1950s and ’60s to the four - wheeled spinners of today , luggage provides a fascinating look at the history of human movement behind it .
it reflects not only how we travel – by plane , train , or automobile – but what we value as travelers and as human beings : flexibility , brand loyalty and our increasing dependence on technology .
there’s a lot more packed into that suitcase than a weekend’s worth of clothes . here is a look at how modern - day luggage has evolved .
luggage in the mid - to - late 19th century was synonymous with some form of the travel trunk , a massive , cumbersome box that – even empty – could weigh more than a hundred pounds . porters and bellhops bore the brunt of the burden , as anyone wealthy enough to travel had hired hands to make the process easier .
steamships and stagecoaches were the main method of transport at the time , and trunks had to be exceptionally sturdy and heavy to withstand their journeys . the top quality steamer trunks , which were designed for travel on steamships , were made of wood and leather and often had a heavy iron base so they wouldn’t be crushed while sliding around among other heavy trunks . they were also covered in canvas or tree sap to offer protection against leaky ships .
even at this early age of the luggage industry , some companies made a name for themselves with their high - end products , most notably louis vuitton . in the mid 1850s , the young malletier , or trunk maker , introduced his pioneering slat trunk , which was covered in canvas sheathing , held well - designed drawers and had a flat top that made stacking much easier , unlike most fashionable trunks that had rounded tops .
vuitton died in 1892 , but his antique , signature trunks – which launched one of the world’s top luxury brands – still fetch tens of thousands of dollars in auctions today .
the late 19th century marked a major shift in the history of transportation , as more people started traveling for leisure . prominent luggage and leather manufacturers like shwayder trunk manufacturing company , which eventually changed its name to samsonite ( a nod to the biblical figure samson , because of his strength ) , started making suitcases in addition to their tried - and - true trunks .
the shift to suitcases – then called “suit - cases” or “suit cases , ” because they were designed to hold suits – accelerated in the 1930s as commercial flights began to replace steamships and trains . but the early versions , clunky contraptions made of leather and wood , were a far cry from today’s suitcases .
in the late 1960s , more americans were flying , especially internationally . but as they logged miles , travelers grew weary of lugging heavy suitcases . that’s when small , wheeled trolleys started popping up in travel gear shops . travelers strapped them to their suitcases and rolled the whole contraption around .
then , in a moment that changed the course of travel , bernard sadow , president of u . s . luggage , was schlepping heavy suitcases at the airport when he noticed a worker wheeling luggage on a skid . he reportedly turned to his wife and said , “that’s what luggage needs : wheels . ”
sadow set about affixing four casters and a strap to a suitcase , and in 1972 he earned united states patent no . 3 , 653 , 474 , “rolling luggage . ” he held the patent for about two years until competitors joined forces to break the patent , opening up the market to wheeled luggage .
about a decade later , northwest airlines pilot and innovator bob plath shifted the orientation of the suitcase to upright by adding just two wheels and an extending or telescoping handle . plath’s travelpro rollaboard , which he marketed initially to flight crew , revolutionized the travel industry .
“the thinking was that rolling your belongings was too wimpy - - something for stewardesses , not pilots , ” patrick smith , an airline expert and author of cockpit confidential , said in an email . “and so pilots would hand - haul their 40 - odd pounds of personal luggage and flight gear through the airport , toning their tough - guy biceps and making many a chiropractor happy . that old - school mindset began to change , of course , and nowadays pretty much all pilots use roll - aboards . ”
marking the drastic changes in the industry , the luggage and leather goods manufacturers of america , a group of manufacturers , distributors , and suppliers that was founded in the 1930s , officially changed its name to the travel goods association in 2000 . luggage has continued to evolve at a rapid pace since , driven by pivotal events like 9 / 11 and airlines’ ever - changing restrictions on baggage weight and dimensions , plus the onset of checked - baggage fees .
according to tga president michele marini pittenger , “possibly the most prevalent innovation across the entire market is lightweight luggage . bags continue to get lighter every year , increasing comfort and ease while traveling . ”
in 2004 , samsonite re - invented the wheel with a spinner - style case in its signature silhouette line , marking the first time the u . s . market had seen a four - wheeled suitcase that could be pushed , pulled and literally spun in any direction .
behind all that innovation is some pretty intense durability testing , says richard krulik , ceo of briggs & riley and u . s . luggage . high - level brands employ such equipment as tumblers , which are massive , dryer - like machines that literally tumble suitcases ; jerk - test machines that repeatedly yank expandable handles to test their strength ; and treadmills equipped with bars that simulate the bumps a bag is subjected to , as well as how its wheels stand up to the accumulated heat from the friction of motion .
“it takes us between 15 and 18 months to design new luggage , ” krulik said . “it’s not just designing a pretty piece of luggage and sticking on a handle and wheels . every bag needs to be durability tested to withstand all the abuse that’s out there . ”
up - and - coming trends , according to tga , include ergonomically designed bags and backpacks , gps - enabled technology ( embedded in the luggage or sold as separate devices ) and luggage that charges and protects tech gadgets . and , pittenger noted , luggage makers have now made it possible to fit everything a traveler needs for a 10 - day trip into a 22 x 14 x 9 - inch case , or 45 linear inches , which is the allowable carry - on for most international flights .
as luggage has evolved , travelers also have become more discerning about what they’re buying , krulik said .
“consumers increasingly have very high expectations . if you buy something these days and it doesn’t work the way they expect , people are much less tolerant than they were five , 10 , 15 years ago . ”
and that collective mindset can serve to enhance the market as a whole . said tga’s pittenger : “today’s market is limitless – shoppers can truly find something to fit any need . ”
well , maybe not any need . we’re still waiting for that magical suitcase that packs itself .
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leed is a green building certification system , providing verification that a building or community was designed and built using strategies that improve energy savings , water efficiency , co2 emissions reduction , indoor environmental quality , and stewardship of resources and sensitivity to their impacts .
renzeichen . its iconic grooved luggage pays homage to its founders connection with the aviation industry , as do its similarly grooved store front .
brings to mind the love story of jack and rose onboard the tragic voyage of titanic . the initial designs are aluminium made , featuring 3 closures and reinforcement lines running along the length of the top and on all corners .
the cabin trunks of those days were the equivalent of present day ' s carry - on luggage , and was configured to fit under the berth onboard a train or steam - ship . for a more daily use , the woven fabric suitcase with leather trimming was a masterpiece that was hand - crafted during the golden week of aviation , just before the world war ii .
the 1940s still sees the luggage in a more fortified version , using an aluminum alloy containing magnesium . named duraluminium , it is a copyrighted patented material . it looks similar to the 1930 ' s version piece but a more simplified one .
i ' m sure this kind of brings back memories of those mafia films of al capone days , guns ablazing and packing precious cargo inside the suitcase . much less capone , it was the favoured choice of the international jet - setting tribe . this was when its signature grooved looks surfaces , inspired by the ju s2 plane .
a self - professed beauty & fashion consummate who loves sharing her discoveries and hopes to change the world a word at a time .
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