simba chips ( commonly referred to as simba ) is a popular south african brand of potato crisps .

it was first introduced in 1957 by the greyvensteyn family .

" simba " is the swahili word for " lion " and the product 's mascot is an adult male african lion .

simba chips

simba chips is a private company . simba chips has 8 followers on owler .
due to popular demand , simba the chips that roarrr with flavour , has re - introduced delicious simba monkey gland sauce flavoured potato chips .
owler has collected 10 screenshots of simba chips ' website since jun 2015 . the latest simba chips website design screenshot was captured in aug 2017 .
perhaps simba was giving us a clue as to how the chips were manufactured .
the owler community has estimated the number of employees of simba chips to be one .
the owler community has estimated the revenue of simba chips to be less than $ 1m .
simba chips - potato fields ad by networkbbdo . ranked 12 in millward brown ' s best liked ads 2008 .
simba chips are south africa’s favourite snack because they are everywhere where families are having fun and enjoying themselves ! simba chips were first launched in 1956 with a sachet of salt in the packet which had to be sprinkled on the chips . every chip found in our packets roarrrs with flavour and this is why every potato in the land wants to become a simba chippie ! our chips are about great times with friends and family and we make them from only the very best potatoes in south africa ! simba chips guarantee that every time you open a packet , great taste , fun , and sharing will follow . come on , open a packet of simba chips and enjoy south africa’s favourite snack ! simba chips are for everyone ! from grandpa to grand son , gogo to grand daughter and majita to ousies , simba roarrrs with flavour……… . .
a small local potato crisp manufacturer has to change its logo and packaging after simba chips accused it of being a copycat .
i got a packet of simba chips today and it had 6g more than the usual 30g . i wonder how much of chips used to fill up a packet in 1965 when i was a little kid .
the advertising standards authority of south africa ( asa ) partially upheld simba’s complaint against krunch potato chips last week‚ saying that krunch had not adequately justified the similarities between its crowned logo and simba’s .
simba chips is celebrating 60 years in the south african market with the launch of a new immersive campaign . the ’some things are better when you mapha’ campaign taps into the many memories south africans have of special , family fun times shared with a bag of simba chips .
lay’s deli has introduced a new range of deli - inspired kettle cooked potato chips to the snacks category with the launch of lay’s deli kettle cooked potato chips .
the truth is out : yes , some bags of lay’s potato chips do in fact contain fewer chips . it’s intentional , and it’s saving the company millions .
simba chips are made from only the very best potatoes grown right here in southern africa , and while every young potato aspires to become a simba chippie , only the very best make the grade .
niknaks were first launched in 1972 , and quickly became south africa ' s most popular snack after simba chips . click here for the niknaks product catalogue
the south african potato chips are possibly the first foodstuff in the store ( other than greek olives maybe ) that are named after a country . on first seeing them , i thought it odd , but then i thought of my old standard , simba chips , tomato sauce flavour .
they even tried to explain the name of the chips by referring to their mascot as “nik the nak” .
between 2010 and 2015 simba spent about r132 - million on advertising‚ it said .
it said that the crowns used by simba and in its logo are different as simba’s crown is traditionally worn by a king and its crown by a queen .
click here to find more simba
mrs . balls chutney
36g product information
click here to find more simba
mrs . balls chutney
125g product information
johannesburg , thursday 8 december 2016 – the inaugural winners of the sing off sa , durban - based isicathamiya group , thee legacy , have collaborated with the iconic south african heritage brand , simba , by providing the soundtrack to the latest simba mapha tvc with their chart - topping hit single wena wedwa ( musiccraftman mix ) , as simba chips celebrates 60 years .
her son , leon , decided to diversify the family business and in 1952 he bumped into herman lay , who was responsible for making lay’s chips . these two started talking and leon came back to south africa to start production on simba chips . it was at this precise moment in time that simba became a reality . something that would one day be part of millions of peoples’ happiness every single day !
i’m just going to go ahead and assume that simba was inundated with phone calls and e - mails , mostly from spike lee , complaining about the suspicious choices made in designing a mascot for their chips .
i was hoping someone on this forum could give me clarity on a promotion simba chips had sometime in the early 90’s . in this promotion the customer had a chance of winning the newly realeased r1 , r2 or r5 ( not sure which one exactly ) coin in their packet of chips . the coin came wrapped in plastic .
simba ( pty ) ltd , andré greyvensteyn avenue , isando , 1600 , south africa .
while every young potato aspires to become a simba chippie , only the very best make the grade .
simba chips & spar have a competition running from the 25th june 2012 at 00 : 01 and will close on the 12 august 2012 at 00 : 00 . consumers stand a chance to win weekly prizes ; and / or stand a chance to win the main prize .
sometimes life moves just a little too fast . that ' s the perfect time for a bag of fritos® corn chips . click here for the fritos product catalogue
now , perhaps simba was intentionally trying to appeal to an african demographic , but i’m jewish and if they decided to appeal to a jewish demographic by having a man with a big nose and a rabbi’s hat on their oy - veyn baked potato chips , i’d be pretty insulted .
but krunch claimed that the word “king” is used by other chip brands too and is not solely associated with simba .
simba’s dedicated flavour fundi judges have announced the top four flavour finalists in the “what’s your lekker flavour ? ” competition .
l ots of us grew up knowing this fundamental truth : south africa has the best chips in the world ( or ‘potato chips’ as they say in the us , ‘crisps’ in the uk ) . never mind the cheese and onion and barbecue flavours ; there was smoked salmon and chutney…and my favourite ( don’t laugh ) , tomato sauce .
hi alta , as far as i understand the simba brand was started by leon greyvenstein . i did some research and the name leon is derived from the latin ( and / or greek ) word lion . so , i’m guessing it’s possible that leon grevenstein decided on simba as it was a derivative of his name , simba - > lion - > leon .
before pepsico’s takeover , simba boasted a 60 % market share . pepsico’s annual reports showed this slipping to about 55 % .
throughout the years , simba has always strived to bring a little flavour and fun to everyone that wanted to enjoy themselves .
over the years , simba has changed and evolved to reflect what is going on in our country . simba has had his finger on the south african pulse and has always been in tune and in step with what people have wanted to snack .
terms and conditions – simba cheese twirls competition general 1 . please read these competition terms and conditions ( “terms” ) . . .
manufactured by simba , a south african company specialising in the latest in snack food technology , niknaks are maize chips which come in a variety of flavours . these range from the original cheese flavour , to fruit chutney , cheese and sweet chilli , and spicy tomato . simba has made the claim that niknaks are the country’s biggest selling snack . a bold claim to be sure , but one which 96 out of 100 scientists believe to be accurate .
ouma rusks and simba chips are two iconic food brands started by the entrepreneurial greyvenstein family , in the small town of molteno in the eastern cape . many great ideas are born out of necessity , and the humble beginnings of these south african products that roar with success steeped in tradition are no different . ( video )
like fritos’s customers who rejected what was supposed to be an imperceptible change in taste , local consumers seem to be buying less simba .
welcome to the simba contact centre . we would love to hear from you so please don ' t hesitate to get in touch .
from the humble beginnings of a half - crown venture , ouma ' s rusk empire emerged and grew into one of south africa ' s most popular food brands . and from a chance meeting between herman lay and ouma ' s son leon , south africans received their own brand of crispy potato chips . no company is successful without hard work and effective management of the business ' s growth , and these elements are further critical components behind the success story of ouma rusks , simba chips and the greyvenstein family .
the world’s most eaten chip is part of the simba stable and delivers on its promise of light and crispy . once you’ve opened a packet of these chips , you’ll find that it’s very hard to put the packet down until you’ve finished it , that’s because they’re simply made from only the best potatoes and fantastic flavours . more
in 1995 , pepsico foods international , the largest savoury snack food producer outside the us , and foodcorp announced that pepsico would invest $ 55 million in simba , foodcorp ' s salty snacks subsidiary . this agreement established pepsico as an equal partner in simba , and in 1999 , pepsico upped its stake in simba , turning it into a wholly owned subsidiary , and a success story in its own right .
ask the oldest person you know if they have heard of simba and you’d probably get a surprising story from way back when ! simba’s seen some radical changes in south africa since we first launched our simba chips in 1957 ! as amazing as it may sound , this billion rand company was born out of the vision of an old lady from the eastern cape , mrs greyvenstein . affectionately known as oumagreyvenstein , this loveable and caring grandma planted a seed that would one day germinate into a snack empire that spanned all across africa and became an important part in the world’s biggest snack and beverage company .
sarah , do you normally weigh your chips ? ! : ) i’d say you’re one lucky lady ! fwiw , i’m almost sure that chip packets use to be larger when i was young .
the asa said that krunch had failed to prove that the image of a crown and simba’s taglines were not the brand’s original intellectual thought .
hi , we were wondering how did the greyvenstein’s bring the lion ( simba ) to the potato ( chip ) . is it because of the roarring with flavour ? then how did they come to the name simba ? we know lion translated by swahili is simba . we had a discussion last night and it just came out – how did they bring the lion to the potato ? your response is appreciated . regards
ask the oldest person you know if they have heard of simba and you ' d probably get a surprising story from way back when ! simba ' s seen some radical changes in south africa since we first launched our simba chips in 1956 ! as amazing as it may sound , this billion rand company was born out of the vision of an old lady from the eastern cape , mrs greyvenstein . affectionately known as ouma greyvenstein , this loveable and caring grandma planted a seed that would one day germinate into a snack empire that spanned all across africa and became an important part in the world’s biggest snack and beverage company .
the asa agreed with krunch that the reasonable consumer would not see its slogan as fact‚ but sided with simba on the other aspects of its complaint .
now the extremely hip american supermarket chain trader joe’s has cottoned on to this and introduced its very own simulacrum , with possibly one of the longest names in recent grocery history – ‘potato chips with south african style seasoning’ .
simba also said that krunch’s slogan amounted to an unsubstantiated claim as it implied that it had the best flavour among all its competitors‚ which it could not prove .
in 1957 , south africans were introduced for the very first time to the simba chippie ! oh what a day ! not only did south africa receive its very own local is lekker chip , but we also caught our first glimpse of simba the lion , who would one day become one of our countries most recognised and loved icons .
i think it’s terrific that simba finally woke up to the fact that their mascot may have been more appropriate in georgia circa 1751 , but the damage has already been done .
many years ago , when in primary school , our teacher took us on an outing to the simba factory . it was fascinating to watch how potatos got skinned , chopped up , and dumped into huge baths of oil . i however remember at the time being mildly disenchanted by the thought that the chips that i loved weren ' t lovely made by friendly ladies in nice kitchens , but by machines in dirty - looking factories . : (
just how much is lay’s making ? cutting half an ounce from a bag while leaving its price unchanged correlates roughly to a 21 cents - per - bag saving . lay’s potato chips bring in over $ 1 billion annually in retail sales , equivalent to over 200 million bags , if the average price per bag is somewhere around $ 4 . at 21 cents saved per bag , the total amount saved is therefore upwards of $ 50 million—quite a lot for lay’s considering the tiny amount of chips on which consumers miss out .
in its complaint simba said that the crown in krunch’s logo and krunch’s slogan “the king of flavour ! ” exploits elements of its logo and taglines “roarrrs with flavour” and “king of snacks” .
according to urltoken , nak is internet slang for “nursing at keyboard” . that doesn’t really fit with the whole chip thing , unless simba are trying to bag the coveted breast feeding market .
lay’s regular packs are 10 oz . , but the company’s bags of flavored chips are 9 . 5 oz , yet both sell for $ 4 . 29 , according to the associated press . the difference is equivalent to roughly 5 - 6 chips . and while that gap is saving consumers about 75 greasy calories , the biggest benefits are to lay’s parent company , pepsico , which raised its full - year earnings forecast wednesday in part because of these flavored bags , whose interesting tastes were crowdsourced by potato chip - loving americans .
the local simba takeover story is echoed in the united kingdom with walkers and in mexico with sabritas . these acquisitions were all part of pepsico’s global blitz to buy dominant regional potato - crisp makers .
congratulations lesego ! you could also stand to win the monthly r10 000 cash prize when you buy 6 simba small bags and enter all the codes within a month . it’s that simple * ts & cs apply
both pepsico’s arms—frito - lay and pepsi - cola—re - entered south africa by forming local partnerships . frito - lay bought half of simba for $ 55 - million in june 1995 , while pepsi - cola partnered new age beverages .
in march 1998 the simba company launched the world ' s number 1 potato chip into south africa . lay ' s is now south africa ' s fastest selling potato chip brand . click here for the lay ' s product catalogue
riskey said that with brand perception a crucial factor , he ordered a redesign of the frito - lay logo , eventually settling on a red logo with a banner suggesting ‘celebration” and a sun denoting ‘universality . ” the logo , along with the company’s long - held marketing image of the ‘irresistibility” of its chips , would underpin the company’s global expansion .
and change them simba did , as a few years back the niknak man was redesigned to look less minstrel - like , and more non - racisty . the hat stayed , as did the shades , but gone were the uncomfortably large lips .
we are able to bring you snacks that you want , not only because we are local , but because we are part of a bigger family that specialises in snacks and beverages all over the world . simba is part of the pepsico international stable .
the latter was liquidated in 1996 after pepsi - cola refused to pour further capital in to fend off creditors owed more than r419 - million , while frito - lay upped its stake in simba , turning it into a wholly owned subsidiary in december 1999 .
no , because us multinationals are far too regimented and brainwashed by their own corporate logos to let regional brands be . the mastermind behind pepsico’s global chip blitz , dwight riskey , explained to abc news that regional brands such as simba are slowly being morphed into one global frito - lay logo .
ten years on , coke faces a far more formidable foe . pepsi - cola’s parent company pepsico is already entrenched in south africa—not through drinks , however , but through crisps . a phone call to simba these days will be answered with the following greeting : ‘pepsico south africa , how may we help you ? ”
i might be wrong on this ( my lawyers advised me to add that line in so that i can’t be sued for libel ) , but i’m fairly certain simba owns a large number of slaves and forces them to produce their snacks and beverages . in my head i picture their factory to look something like this .
“these uniquely seasoned chips start with paprika that is slow - smoked . this method infuses a roasted flavor , reminiscent of the south african braai ( “barbecue” ) . we then , blend the smoked paprika with chili pepper , sea salt , garlic , basil , and parsley . this combination of flavors is traditionally used on grilled meat , fish , or poultry . we decided to try it on our ode to the classic potato chip… and we think our instincts were right ! ”
so , how did ouma get the ball rolling , or more to the point , how did she get the chips frying ? back in ’39 things weren’t going too well for the world . world war two was looming large and in molteno , a small town in the eastern cape , things weren’t looking too bright either . times were tough but things were about to get a lot better because oumagreyvenstein started making her now famous ouma rusks . this project helped the community generate much needed funds while supplying south africa with its favourite rusk .
the fewer chips strategy is a tack - on to pepsico’s larger effort to cut costs through productivity increases , a plan announced in 2012 that’s expected to save pepsico $ 1 billion annually through 2019 . overall this quarter , pepsico saw a 5 % rise in worldwide on global organic snack revenue , and even a 2 % global increase in global beverage sales . the two upward sales and general cost cutting are vital for pepsico’s ongoing battle against investor nelson peltz , a stakeholder who’s launched a campaign urging pepsico to split its snack business from its sluggish beverage business .
after buying walkers , the dominant chip in the uk , texas - based frito - lay refashioned the walkers logo into the red ‘banner sun” design , as a first step toward changing the brand to frito - lay outright . similar plans are under way for sabritas in mexico and simba in south africa . ‘we just say , ‘you know that stuff you love ? well , now it’s going to be called lay’s , ’” said riskey .
like many multinationals around the world , we have recently been subject to attempts to defraud our consumers by email . it has come to our attention that a number of emails purporting to be from representatives of pepsi , frequently using the pepsi trademark and asking either for cash payments or personal information , are beingsent to consumers across the world . if you receive one of these emails , it is highly likely to be fraudulent with no connection to either pepsico or any of pepsico ' sauthorised bottlers . please do not reply to the email , transfer any money into unknown accounts , or provide any personal details to thesender . if you have any doubts about an email and / or sms you have received which shares the above characteristics , please forward it to talkto . simba @ urltoken so we can confirm its authenticity or otherwise . we are doing all we can to stop the fraudulent emails but in the meantime please exercise caution .
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as the countdown to the final of the 2015 / 16 uefa champions league tournament kicks off , official snack and beverage sponsors , lay’s and pepsi , have joined forces to bring south african fans closer to the action via an engaging # perfectmatch campaign .
leading global snack brand lay’s has come on board as an official partner of the 2015 international cricket council ( icc ) cricket world cup , being hosted in australia / new zealand over february and march 2015 .
lay’s scooped top awards at the 2014 food review / symrise new product competition ( npc ) awards evening held at the radisson blu hotel park inn , cape town on 18 september .
lay’s and pepsi , the official snack and soft drink partner of the uefa champions league , are proud to announce the three lucky winners of the uefa champions league quarterfinals tickets .
kellogg co . ( k ) agreed to acquire procter & gamble co . ’s pringles potato chip business for about $ 2 . 7 billion in cash to triple its global snacks sales after a deal with diamond foods inc . ( dmnd ) fell through .
silo is south africa ' s leading source of rich brand content and retail promotional intelligence . silo provides a digital asset management solution to brands , retailers and brand content users .
remember pepsi - cola’s attempt to re - enter south africa 10 years ago ? from booking its endorsement star whitney houston in a stadium where coca - cola owned marketing exclusivity to fielding rookie new age beverages against the formidable south african breweries’ amalgamated beverage industries , it was pepsi’s bloodiest chapter in the history of the cola wars .
coke not only withstood pepsi’s invasion of south africa , it counter - attacked in venezuela , where pepsi had an 85 % market share , and captured that entire market in one fell swoop by buying pepsi’s local bottler .
pepsi announced a coming in - vasion of south africa in a press release that only a few united states beverage trade journals picked up on . the press release indicated some interesting strategy changes .
firstly , it is not being spearheaded by any pop singer , perhaps unsurprisingly considering coke and pepsi have cause to regret associating their brands with george michael and michael jackson , respectively .
secondly , instead of a black economic empowerment joint venture , pepsi - cola’s fighter in the south african theatre of the cola war will be pioneer foods—a boere outfit better known to consumers through its brands bokomo , weet - bix and marmite .
though pepsico’s market capitalisation recently overtook coca - cola’s , it has not overtaken its rival in the soft - drinks business . crisps pay the lion’s share of pepsico’s dividends—not just in south africa , but worldwide .
the corporation was created in 1965 through the merger of pepsi - cola with frito - lay . frito - lay’s crisps and pepsi’s cold drinks each contribute roughly half of sales , but the crisps business—where pepsico does not face mighty coke , only small regional players—is far more profitable .
with all eyes on the cola wars , pepsico’s global domination of the crisp market over the past decade has gone virtually unnoticed .
while pioneer foods seems an odd choice of partner since it competes against pepsico on the savoury snack business , namibia breweries seems the obvious choice .
just as coke enjoys hegemony in south africa thanks to its alliance with sabmiller , pepsi has captured namibia’s soft - drink market by tying up with nambrew . those few pepsis that have been served in south africa over the past decade crossed the border with nambrew’s windhoek lager .
pioneer appears to have lined up this deal by buying some of new age beverages’s equipment in its 1996 liquidation , which nambrew declined to do . pioneer entered the beverage market six years ago by purchasing a 37 , 5 % stake in ceres fruit juices . since then it has acquired the rest of the shares and now owns 100 % of the company .
pepsico’s press release described the arrangement with pioneer foods as a franchise agreement—there is no mention of pepsico buying a stake . but given pepsico’s disastrous experience in venezuela where coke staged an overnight coup by buying half of pepsi’s independent bottling company—this seems too precarious an arrangement to last if the local cola war gets fierce .
pepsico’s former chair - person and ceo , roger enrico , wrote a book titled the other guy blinked : how pepsi won the cola wars before his set - backs in south africa and venezuela ( which may have contributed to his replacement by incumbent pepsico head steve reinemund ) .
when he wrote the book in the late eighties , enrico could crow over his rival’s new coke fiasco , caused by forgetting a cardinal rule in the fast moving consumer goods business that enrico pithily summarised as : ‘don’t fuck with fritos . ”
enrico explained that this saying was coined after a dip in fritos’s sales . an investigation revealed a chemist at the flavourant plant had tinkered with the formula , believing his new way achieved the same taste more cheaply . the chemist was convinced there was no difference , but customers noticed a change and were buying less . as soon as fritos were made the old way , sales recovered . the lesson pepsico took to heart was don’t tamper with market leading products .
a problem both pepsi and coke face is that the world’s perception of the us has changed for the worse . pepsi is credited with getting the thin edge of the capitalist wedge into the old soviet bloc . in 1972 , pepsi - cola became the first western consumer product to breach the iron curtain when it struck a barter agreement to exchange its concentrate for stolichnaya vodka .
to russian youth in the seventies , pepsi wasn’t just soda water mixed with obscene amounts of caffeine and sugar , it truly tasted like freedom .
in the post cold war era , pepsi and coke have lost their symbolic cloaks and people have started to see cola for what it is—disgusting gunk that makes you fat .
in june , the health minister released the long - awaited national health insurance bill . what does it mean to you and your medical aid ? we tell you .
the udm ' s bantu holomisa is asking the president to investigate why the pic paid r1 . 8 - million to a private company when only r1 . 7 - million was approved
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the history of ouma rusks starts in the 1930s , a time when the world was faced with economic challenges after the great depression . in 1939 , ouma ' nannie ' greyvenstein and her friends attended a local church meeting where ways in which to help mission work were discussed . their church minister offered each attendee a half - crown ( equivalent to about 30 british pennies ) and challenged them to reinvest the money using their natural talents .
ouma greyvenstein decided to use this money to buy the ingredients to make her revered family - recipe rusks . at the next church bazaar , her first batch of rusks sold out within minutes and orders came pouring in for more . word soon spread , and the demand for ouma ' s rusks continued to grow . ouma ' s eldest son , leon , saw great potential in selling his mother ' s popular rusks further afield , and set off on a road trip , his ford ' bakkie ' loaded up with rusks , to investigate the possibility of a market up north .
the rusks sold well and he sensed the potential for a good business . upon his return to the farm , he converted the modest farm barn into a rudimentary rusk factory , using an old car engine for a rusk dryer , and adding a few extra clay ovens . at first the rusks were sold under the name of uitspan and later outspan , but as ouma ' s rusk empire expanded and grew in popularity across south africa , it was decided to rename the brand ouma rusks , in recognition of their founder , ouma ' nannie ' .
the business soon needed to expand , and in 1941 , the greyvenstein ' s barn was converted into a proper factory , financed through a loan from the industrial development corporation ( idc ) . this was one of the idc ' s earliest investments . disastrously , the factory burnt down in 1952 , but a bigger , better factory was built in due course .
the business continued to grow , and other food products and snacks were added to the prosperous greyvenstein empire , including taystee wheat breakfast cereal and roasted peanuts . in the 1970s the business was sold to fedfood , and in 1994 , ouma rusks became part of the nola brand and a range of new flavours , including buttermilk and muesli were introduced . nola eventually became a division of foodcorp ltd ( foodcorp was created in 1992 following the merger between food groups fedfood and kanhym ) .
back to the ouma rusk story , what started as a simple buttermilk bun rusk had grown into a successful family business , and more than 70 years later , ouma rusks were still being produced on the friedenheim farm in molteno . however , by 2011 , the logistical and financial challenges facing ouma rusks in molteno had become a major concern for foodcorp . ageing infrastructure , poor water quality , unreliable electricity supply and bad roads , along with rising transport costs , forced them to seriously consider moving the production facility to randfontein in gauteng . but foodcorp ceo justin williamson realised that there would be negative socio - economic implications for molteno if the ouma rusks factory was moved .
in 2012 , williamson announced that foodcorp was investing r46m to build a new factory in molteno . this project would be the biggest investment ever made in the small town , and would replace the existing facility , which was more than 50 years old . in addition to infrastructure challenges , the complexities of operating in a small town were becoming onerous .
we had 91 power outages in the last financial year alone ,
williamson said .
that costs us millions in wasted batches and equipment wear and tear caused by power surges .
in addition to these challenges , the water supplied by the local water authority was of such poor quality the company had to purify its own water . and when it snowed , the absence of road clearing equipment meant that the factory became inaccessible .
the result of all of this was that we under - supplied the market by a wide margin last year ,
williamson said .
foodcorp was initially keen to build a new ouma rusk factory in gauteng , as this would translate into annual savings of r6m in transport and associated costs .
building a factory in molteno costs us about r7m more than to build it here . and 70 % of our rusk market is in gauteng and north of gauteng , while the current facility is 800km away ,
williamson noted .
however , despite the economic viability of moving the factory to gauteng , williamson said the company had made a moral decision to invest in the eastern cape facility instead , pointing out that foodcorp was currently the biggest employer in molteno , employing 250 workers .
i could not bring myself to live with what would have been severe consequences for the town of molteno if we had moved the plant . we have reinvested in molteno on moral and ethical grounds - financially it is a poor decision , but it was absolutely necessary ,
williamson said .
the upgrade will increase the factory ' s production capacity by 25 % , from the current production of 16 tons per day to 23 tons per day . the factory has been geared for further expansion , as well as for the addition of new product lines in a grocery category in due course .
we are looking to expand the ouma brand into biscuits ,
williamson said .
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it said the elements krunch had used were associated with its brand‚ that has a history of almost 60 years and a 67 % value share in the local chip market .
it also said that its “the king of flavour ! ” slogan is an exaggeration and cannot be interpreted literally .
though krunch had argued that a brand called king crisps uses similar devices‚ this brand is sold in ireland and is therefore not relevant when considering the associations south african consumers are likely to make with the word “king”‚ the asa found .
krunch said it plans to appeal the asa’s decision as the cost of withdrawing its packaging may have devastating consequences for its business‚ including forcing it to lay off staff .
krunch general manager mohammed gathoo said : “we don’t want to piggy - back off a giant [ in the chip market ] . we are just looking at [ promoting ] good flavours . ”
johannesburg - based krunch‚ which has been on the market for just more than a year‚ is sold mainly in gauteng at various independent supermarkets .
‘i wish him a very long life in prison’ : diego novella found guilty of killing . . .
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in the 60’s , two major movements emerged . one was the hippie generation the other was the arrival of fritos . fortunately for us the fritos revolution never slowed down and this popular product is still around today , stronger and better than ever .
potatoes , refined vegetable oil ( palm fruit & maize germ ) with tbhq , corn flour , salt , sugar , msg [ flavour enhancer ( e621 ) ] , hydrolysed vegetable protein ( soya ) , spices , flavourings ( soya ) , anticaking agent ( e551 ) , colourants ( e110 , e122 , e124 , e133 ) , flavour enhancers ( e631 , e627 ) . allergens : contains soya .
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over the next few weeks i’ll be interspersing original content with certain older pieces i’ve written over the years . the following is a slightly edited version of one such piece , originally published on the 19 th october 2011 .
“there is no scientific basis on which these arguments can be proved . some of the greatest minds in the world have thrown their weight behind this discussion and there is still no clear evidence to suggest that global warming is a threat to mankind . wait , what was the question again ? ”
some believe the name derives from the mayan word “nikanaku” , which can either mean “crunchy goodness” or “unholy abomination” , depending on the inflection . the mayans were the first to produce the snack , making it from a combination of mud , dry leaves and human tears . but it wasn’t until the new world was settled and corn became a staple food , that the recipe as we know it today was finally perfected .
in 1660 the snack was sent to europe on large sailing vessels , packed in wooden crates to prevent them from getting wet during the long voyage . for two hundred years it was sold in secret , in seedy back alleys and dodgy inns where dark dealings could take place . this was because one of the ship’s captains , a spanish man by the name of antonio felipe , had the inspired idea to combine the snack with a combination of cocaine and heroin , which he dubbed le sombra del diablo , or the devil’s chip .
“with a knick - knack , paddy whack , give a dog a bone . ”
we’ve all heard that line , but not many people know what the line actually means , or what its origins are . well , lucky for all of us i have a phd in literary history ( from the university of mind your fucking business in seattle ) , so allow me to explain :
a paddy is a type of shoe worn by gypsies and believed , in irish folk lore , to contain ten gold pieces belonging to a leprechaun .
when a child got out of line his parents would whack him with a paddy , hence the term “paddy whack” .
literary scholars have tried for centuries to trace the word’s usage in the above children’s song , but it was only relatively recently , in 1999 , that sir thomas cumberbatch uncovered documents believed to belong to enid blyton , which explained the origins of the famous line .
in the documents , what is assumed to be a young blyton describes having an encounter in the forests of alberta with a wolf of some kind . blyton was seemingly eating a packet of niknaks at the time and the wolf , drawn by the aromatic cheesy scent in the air , tracked her movements in an attempt to ambush her in a clearing .
being on her own and a woman of very little substance , blyton became alarmed and started to panic . as the wolf approached , its fangs bared and spittle flying every which way , blyton looked around for an object to use as a makeshift weapon . at first she threw one of her niknaks at the snarling beast but , being a chip , it simply bounced off the wolf’s fur and landed in the snow , where it promptly became soggy and turned the snow a bright orange colour . the wolf , undeterred and in fact quite insulted that blyton thought a chip would be an adequate weapon , started snarling even harder and moved in close for the kill .
blyton checked her pockets frantically and produced a noddy doll that was given to her by the publishers of her first book , noddy and the kingdom of the crystal skull . she hurled the doll through the air and , because it was made in a chinese sweat shop from the cheapest plastic available , it went straight over the wolf’s head and smacked into a tree ( incidentally , this is how the phrase : “if you want the job to be right - on , don’t ask blyton” was born ) .
the wolf was now almost upon her . blyton was at her wit’s end . being a children’s author , she tried using the greatest skill that the lord god had provided unto her – her literary skills . “once… upon a t - time…” she stammered . the wolf , not having an understanding of the english language , was not interested in her bedtime story and was about to pounce when blyton suddenly remembered that she was wearing a pair of paddies given to her by a band of roaming gypsies that had passed through old clapham’s common a fortnight past . she swiftly removed the left paddy and hurled it at the wolf . it landed on the wolf’s head with a loud thwack ! of course , being naught but a simple shoe it also did little in the way of deterring the wolf , which leapt through the air and savaged poor blyton until she was nothing more than pile of bones and entrails . after a while the wolf , sated and full , left the clearing where the grisly scene had taken place .
sometime later it is believed a dog came by and picked up one of blyton’s femur bones .
hence the lyrics : “with a knick - knack , paddy whack , give a dog a bone . ”
by now you’re probably wondering where this is going . well , that makes two of us . i do , however , have an argument that i’d like to present . it’s something that has been bothering me for years .
you see , niknaks might taste great . they might be crunchy and shaped like the stone clubs you see in old flintstones cartoons .
“oh michael , how can a chip be racist ? it’s only a food ! it can’t reason or form opinions . man is greater than chip . ”
while you’d be right to think that , one need only look at the packets that niknaks have come in since their introduction to south africa in 1972 to see that i may be more close to the truth than you’d like to admit .


longitude is a thought leadership specialist headquartered in london , england .

it specialises in providing independent advisory , research and content creation services for corporate clients , and in 2017 was recognised as one of the top 1000 fastest growing european companies by the financial times .

longitude 's core set of services relates to the production of white papers , research reports and supporting content across a diverse range of sectors and industries , including it ; energy ; banking and finance ; telecommunications ; healthcare ; legal ; retail and consumer goods ; and manufacturing , among others .

longitude research

longitude research limited . free business summary taken from official companies house information . free alerts . registered as 07514721
longitude research limited is an active company incorporated on 2 february 2011 with the registered office located in london , greater london . longitude research limited has been running for 7 years 5 months . there are currently 6 active directors and 1 active secretary according to the latest confirmation statement submitted on 1st march 2018 .
visit longitude . co . uk , follow @ longitudeuk on twitter , or connect on linkedin .
a research guide to assist patrons in finding aerial photograph and aerial imagery resources .
longitude research helps companies to plan , research and produce high - quality content and thought leadership . they work predominantly in the b2b sector for professional services , financial services and technology companies , specifically in close collaboration with and as an extension of their clients ' marketing teams . their focus is on using research and content to deliver their commercial and marketing objectives .
• to define and benchmark the key attributes of modern , technology - enabled finance , oracle and accenture co - sponsored a global study with longitude research , entitled “ empowering modern finance : the cfo as technology evangelist . ”
nesta is a registered charity in england and wales 1144091 and scotland sc042833 . “longitude prize” is a registered trademark of nesta .
migratory birds use the misalignment between earth’s magnetic and geographic poles to gauge longitude — their position along the planet’s east–west axis .
stay up to date on the latest research , events and news . subscribe to our monthly e - newsletter .
one competing team tells their story of finding and working with the longitude prize and what opportunities this has given them to move their diagnostics test forward .
longitude , the specialist thought leadership agency , has been selected as one of europe’s fastest - growing companies in the ft1000 , a ranking published by the financial times .
comprehensive , authoritative and easy to digest , econsultancy’s award - winning research offers practical advice on all aspects of digital business , marketing and ecommerce .
longitude recently appointed alastair gornall - previously chairman of blue rubicon and ceo of reed exhibitions - as non - executive chairman , to help support the company’s next phase of growth .
the longitude prize is a £8m prize fund that will reward a team of researchers who develop a point–of–care diagnostic test that will conserve antibiotics for future generations and revolutionise the delivery of global healthcare . the test must be accurate , rapid , affordable and easy to use anywhere in the world . meet the competing teams building these innovative technologies and aiming to apply for the longitude prize .
founded in 2011 , longitude is ranked 408 as a result of its 279 percent growth between the years 2012 and 2015 , and 76 of 235 uk - based companies featured in the ranking .
since founding longitude , we have seen a dramatic increase in the investment made in thought leadership by b2b brands , and we believe our strong growth path reflects the growing demand for our expertise . ”
we combine research , story - telling and marketing expertise to deliver high - quality content assets that brings clients’ thought leadership to life and helps them achieve their commercial objectives .
because the stars that can act as a guide to geographic north remained unchanged , the authors conclude that warblers can sense magnetic declination — the angle between magnetic north and geographic north — and use it to determine longitude .
doqs and doqqs - many of the aerial photos that you will work with are called doqs and doqqs , which stand for digital orthophoto quadrangle and digital orthophoto quarter quads , respectively . these are digital orthorectified photos produced by the usgs . doqs cover an area approximately 7 . 5 degrees of latitude by 7 . 5 degrees of longitude , and doqqs cover an area approximately 3 . 75 degrees of latitude by 3 . 75 degrees of longitude .
this research term explanation first appeared in a regular column called “what researchers mean by…” that ran in the institute for work & health’s newsletter at work for over 10 years ( 2005 - 2017 ) . the column covered over 35 common research terms used in the health and social sciences . the complete collection of defined terms is available online or in a guide that can be downloaded from the website .
longitude research is a company located at wc1v 6ny london at 25 procter street . the company was set up in 2011 and is registered under the registration number 07514721 . the company has been on the british market for 7 years now and its official status is active . the firm ' s principal business activity number is 58142 meaning publishing of consumer and business journals and periodicals . wednesday 31st january 2018 is the last time the company accounts were reported .
in general , the research should drive the design . but sometimes , the progression of the research helps determine which design is most appropriate . cross - sectional studies can be done more quickly than longitudinal studies . that’s why researchers might start with a cross - sectional study to first establish whether there are links or associations between certain variables . then they would set up a longitudinal study to study cause and effect .
finncap is the no . 1 broker to aim companies , and a top five adviser on the lse . its team has a strong track record in advising and raising capital , providing research and after market care for ambitious growth companies .
we are an independent , not - for - profit organization . our mission is to promote , protect and improve the safety and health of working people by conducting actionable research that is valued by employers , workers and policy - makers .
study design depends greatly on the nature of the research question . in other words , knowing what kind of information the study should collect is a first step in determining how the study will be carried out ( also known as the methodology ) .
zappistore generates insight through automation . using technology to make industry - leading market research faster and more cost - effective . enabling clients to get insights fuelling their business decisions in a matter of hours . bringing consumers into the business process earlier and more often .
a team led by leo gross at ibm research–zurich in switzerland and andrea d’anna at the university of naples federico ii in italy examined soot precursors using techniques such as atomic - force microscopy , which produces an ultra - high - resolution topographic map of a sample .
commenting on the achievement , ceo rob mitchell said : “we are incredibly proud to be featured in the ft1000 in its inaugural year , especially following our recognition in the city a . m leap 100 just 12 months ago . since founding longitude , we have seen a dramatic increase in the investment made in thought leadership by b2b brands , and we believe our strong growth path reflects the growing demand for our expertise . ”
there are many potential uses for aerial photographs . according to the aerial photo sourcebook by mary rose collins , uses for aerial photographs include agriculture , archaeology , banking , biology , cartography , government , economics , education , engineering , environment , forestry , geneaology , geology , history , insurance , law enforcement , legal research , military , planning , real estate , sports , transportation , and utilities .
to chart the evolutionary history of african rice , françois sabot and yves vigouroux at the french institute of research for development in montpellier and their team analysed the genomes of 163 varieties of african rice ( oryza glaberrima ) and 83 samples of its closest wild relative , oryza barthii . wild samples from west africa were most closely related to domestic strains , and further modelling pinpointed mali as the probable site of domestication .
perhaps not . in a fascinating study from 2008 researchers examined the online discussions of players of a fantasy game , world of warcraft . what they found is that the vast majority of conversations about the game were dedicated to understanding this strange fantasy world the players inhabited . in the process they were developing a research - oriented way of thinking that the authors of the study dubbed ‘ a scientific habit of mind ’ .
an outbreak of the deadly and incurable disease caused by the bacterium xylella fastidiosa has destroyed olive groves in southern italy and threatens to spread to the rest of europe . pablo zarco - tejada at the european commission’s joint research centre in ispra , italy , and his colleagues surveyed 15 olive groves using an aircraft carrying both a thermal camera and a hyperspectral sensor , which makes high - resolution measurements across a wide range of wavelengths .
by placing many hundreds of dedicated players at a single problem , their combined , crowd - sourced effort arrives at solutions that might otherwise be hard to find . similar approaches have been used in a range of other key areas , a notable example being cancer research uk’s cell slider , an intergalactic smartphone game to help scientists analyse overwhelming reams of genetic data from breast tumours . more than 200 , 000 people helped classify almost two million cancer images .
entitled ‘lessons for law firm management’ , the report is the result of a collaborative global research project by the financial times and the mpf . it is based upon a survey of partners and senior executives at 100 law firms and 333 clients ( including many at c - level ) and explores the effectiveness of the corporate relationship between law firms and their clients by comparing the views of both audiences across a range of common attributes . the full report and supporting materials can be downloaded free urltoken
accenture is a global management consulting , technology services and outsourcing company , with approximately 281 , 000 people serving clients in more than 120 countries . combining unparalleled experience , comprehensive capabilities across all industries and business functions , and extensive research on the world’s most successful companies , accenture collaborates with clients to help them become high - performance businesses and governments . the company generated net revenues of us $ 28 . 6 billion for the fiscal year ended aug . 31 , 2013 . its home page is urltoken .
award - winning cennox is a uk success story . since starting from humble beginnings in 2006 , cennox is now a global brand in atm services , providing products and services that are relied upon by the world’s largest banks and financial organisations . now the largest independent atm business in the united kingdom , their services encompass all aspects of atm servicing , from their installation , maintenance , parts supply and branding . cennox also pushes the envelope in research & development , developing products that they design and manufacture in house .
plastics are made by creating long chains of small molecules in a process called polymerization . in earlier research , greg qiao at the university of melbourne in australia and his colleagues developed a technique that uses hydroxyl radicals , a type of chemical group made up of oxygen and hydrogen , to kick off an advanced form of polymerization . seeking a way to use a cell ' s resources to produce hydroxyl radicals , the researchers mixed sheep’s blood with an enzyme and the molecular subunits of one type of plastic , among other ingredients .
eames consulting group connects the financial and professional services sectors with the talent needed to succeed . with offices in london , zurich , singapore and hong kong , their services include retained and contingent search , contract and interim solutions . occupying the mid - to - senior levels of the market , they work in close partnership with their clients to offer a variety of services directly suited to their specific business needs , including sourcing niche skills , finding talent in challenging geographies , handling senior or confidential assignments and detailed research and market mapping projects .
through research in company databases and other public sources , statista identified tens of thousands of companies in europe as potential candidates for the ft 1000 ranking . these companies were invited to participate in the competition by post , email and telephone . in addition , the project was advertised , allowing other companies to register via the websites created by statista and the financial times . the application phase ran from november 1 , 2016 to january 30 , 2017 . the submitted revenue figures had to be certified by the cfo , ceo or a member of the executive committee of the company .
while in the past , games may have seemed the opposite of study and research , some now think that they are a natural medium to engage people . indeed , a 2013 meta - analysis of studies in this area showed a range of positive attributions for learning with video games in contrast to without them . as a video game designer myself , this is an interesting result as my own experience of both creating and playing games is that it requires a range of creative and analytical skills . as such , we’re continuing to see video games used in a range of non - traditional scenarios from education and therapy to training .
scm world is the cross - industry learning community powered by the world ' s most influential supply chain practitioners . it exists to advance the profession of supply chain management - helping senior executives share best practice in order to shape the future of supply chain for consumers , for business and for the lasting benefit of society . membership of the scm world community provides access to predictive , ground - breaking research , world - leading events , cross - industry expertise , practitioner - driven content and exclusive peer - to - peer connections . members of the community include unilever , nike , caterpillar , cisco , nestle , chevron , dell , and general mills .
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to act as a strategic partner to the business , forward - thinking finance teams are using sophisticated analytical tools , modern applications and the latest social , mobile , cloud and collaboration tools to stay closely linked to the vision , strategies and activities of their peers across the enterprise .
while the study found that many cfos are making major strides toward creating a more productive and efficient technology - enabled finance function , it is clear that much work lies ahead . for example , too many companies still rely on outdated data for key decision - making , not least due to the challenges of consolidating numerous disparate systems .
this report demonstrates that cfos over the past year have made progress since an earlier oracle and accenture study , the cfo as catalyst for change , which found cfos across the world wanted more strategic engagement but instead were focused on battling costs , economic volatility , and organizational complexity .
over two - thirds of respondents agree the cfo is a strong evangelist for the transformational potential of technology and nearly three - quarters of finance executives believe new technologies such as the cloud , mobile technology and social media will change how finance is structured and run .
however , only 20 percent of c - suite executive respondents believe that their finance organizations have adopted leading - edge technologies , in contrast to sales organizations , in which 43 percent of c - suite executives view as already having done so .
nearly half of respondents saw an increase in the number of finance analysts hired over the past two years , reflecting the growing need for finance talent with a deeper and broader range of business and analytical skills .
for example , 23 percent of non - finance respondents feel that the ability of finance to provide an up - to - date view of performance against budget “falls below expectations , ” and nearly twice as many finance respondents ( 42 percent ) think they could do far better .
survey respondents clearly see the potential for the cloud to deliver new insights through advanced analytics and business intelligence . more than a quarter of respondents ( 28 percent ) are already using the cloud to support budgeting , planning and forecasting , and another 34 percent plan to move them into the cloud within the next year .
in addition , more than two - thirds of executives surveyed have either already adopted a cloud - based system in some part of their organization for core financials ( 24 percent ) , or are planning a road map for doing so ( 45 percent ) .
while about 30 percent of finance and line of business executives responding agree their processes are still paper - based , there is a clear trend toward automating and digitizing processes , with nearly 50 percent now using mobile apps and 53 percent leveraging web - based systems .
only 5 percent of respondents cite lack of senior management support as a barrier to adopting new technologies in the finance function . ability , rather than willingness , seems to be a greater factor , with 38 percent of respondents citing lack of internal skills as a key barrier .
oracle and accenture will host a webcast to discuss the study’s findings on march 19 at 12 p . m . et . the webcast will feature oracle chairman of the board jeff henley , scott brennan , managing director in accenture finance & enterprise performance , and stuart brown , senior vice president and cfo , red robin international , inc . more information and registration for this event is available at : urltoken .
“empowered by data insights and collaborative new ways of working , modern finance organizations are no longer content to focus on containing costs and instead are looking at new ways to deliver insight and value to the rest of the business , ” said karen dela torre , vice president , erp application business group , oracle . “while the study highlights how finance executives are increasingly leveraging operational knowledge and analytical expertise to provide data - driven insight and forward - looking guidance on where to drive innovation and growth , an important gap still remains between aspirations and reality . ”
“cfos today are creating modern finance organizations that are adopting the cloud and other disruptive technologies to realize the power that digital can wield and help propel the enterprise forward , ” said scott brennan , a managing director , accenture strategy in finance & enterprise performance . “this study shows how modern finance leaders can help craft corporate strategies that drive profitable growth . ”
“it is encouraging to see the progress and foresight that finance leaders have demonstrated as they break down traditional operational barriers and harness new technologies , ” said brennan . “these new modern finance organizations will want to train and hire professionals with robust analytical skills and business knowledge to help today’s cfo realize the full potential that finance has to offer . ”
of the 1 , 275 respondents , 663 ( around 52 percent ) were from europe , 268 ( around 21 percent ) were from north america , 191 ( around 15 percent ) were from asia pacific , 89 ( around 7 percent ) were from the middle east and africa and 64 ( around 5 percent ) were from latin america . among those finance professionals surveyed ( 975 ) , about half were cfos and finance directors , while the balance were direct reports . 300 respondents were line of business ( non - finance ) executives . respondents represented companies with annual revenues in excess of us $ 250m , and 51 percent of them represented companies with annual revenues in excess of us $ 1b .
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according to a new report from the financial times and the managing partners forum ( mpf ) , law firms are failing to understand their clients’ needs , whilst significant gulfs in expectations risk straining the client / adviser relationship . starkly illustrating this finding is the fact that whilst 75 % of ceos surveyed say they are primarily responsible for selecting a law firm , less than 5 % of law firms surveyed see building links with c - level executives at their clients as important .
50 % of clients consider the ability to solve problems quickly as the most important factor for a healthy client / adviser relationship . however , this is something that only a third of law firms regard as a top priority .
clients consider a broad range of attributes when instructing law firms on complex work , including an understanding of the client’s industry , transparency in pricing and international expertise . by contrast , law firms believe their clients see the attributes in much narrower terms , overly focussing on legal expertise .
ceos and chairs are far more influential in selecting legal advisers than most firms appreciate . 75 % of this audience described themselves as primarily responsible for selecting a law firm , compared with just 11 % choosing general counsel . the c - suite at clients is also seven times more likely than law firm management to regard c - suite mutual engagement as an important factor in a healthy client / adviser relationship .
firms have yet to fully embrace a digital world . while 46 % of firm leaders agree that their firm is being encouraged to share its know - how with clients through non - traditional channels , more than 50 % of clients consider law firms to be ineffective in their use of social media and over a third of clients say firms’ use of intranets , extranets and digital media is ineffective .
neither firms nor clients see outsourcing as being a net benefit for the client / adviser relationship .
simon lord , head of b2b marketing , financial times , said : “clients are looking for deeper , more strategic conversations and law firms could do more to understand the nature of each client’s business and its specific challenges . ”
sir nigel knowles , mpf chair and joint ceo of law firm dla piper , commented : “this survey is a clear call to arms to management across all professional firms to get to know their equivalent at clients as part of a leadership strategy to shape the overall client experience . ”
a new dawn : lessons for law firm management in the post - crisis world is a financial times report , produced in conjunction with the managing partners’ forum . the report’s quantitative findings come from a survey of 433 respondents , of whom around 25 % are partners or employees of law firms , and 75 % are corporate clients of law firms . the survey was conducted in april 2011 . the survey was global , with 60 % of respondents from europe , 30 % from north america and the remainder from the rest of the world . the majority of the respondents were c - level , or board - level , executives . 54 % of organisations had annual revenues of less than $ 10million , while 12 % brought in over $ 10bn .
the coming together of the ft and mpf brands has resulted in the most comprehensive survey worldwide to tap into the views of ceos at both law firms and clients . the approach adopted was to seek the views of clients on a range of attributes and then ask firms to predict the views of clients . this conjecture - based approach highlights areas of mutual misunderstanding and serves as an excellent proxy for the extent to which firms genuinely understand and are close to their clients . the outcome is a series of insights that should be invaluable in shaping management interventions to improve client service .
the financial times , one of the world’s leading business news organisations , is recognised internationally for its authority , integrity and accuracy . providing essential news , comment , data and analysis for the global business community , the ft has a combined paid print and digital circulation of 605 , 402 ( deloitte assured , 3 january 2011 to 3 april 2011 ) and a combined print and online average daily readership of 2 . 1 million people worldwide ( pwc assured , november 2010 ) . urltoken has over 3 . 4 million registered users and 224 , 000 paying digital subscribers . the newspaper , printed at 24 print sites across the globe , has a global print circulation of 372 , 076 ( abc , april 2011 ) . the ft has seen over 1 million downloads of its mobile and tablet apps .
the managing partners’ forum ( www . mpfglobal . com ) is the pre - eminent professional body representing those entrusted with leadership and management roles at professional firms . as management’s trusty companion , mpf provides tailored knowledge and interesting insights to help our members become more effective .
the financial times and its journalism are subject to a self - regulation regime under the ft editorial code of practice .
city a . m . has teamed up with mishcon de reya and other partners to identify 100 of the most exciting , fast - growing companies in the uk .
these firms operate at a range of scales and across many sectors . all are in the process of making the leap to the next level in terms of revenue . this stage of a company’s life is rich in real - life drama , with risks of setbacks and sudden lows as well as high rewards for those who make it to the other side . throughout 2016 , we will track the challenges and the hopes of this brave and economically vital group via regular polls , round tables and events , sharing the collective portrait that emerges .
city a . m . and mishcon de reya were joined by experts from the supper club , seven hills and the entrepreneurs network to assemble this year’s leap 100 list . this is neither a ranked index nor an exhaustive selection of the country’s fastest - growing companies . these are however the firms , big and small , that we believe are worth watching . they are not all household names , but their stories have the potential to become much better known in the next few years .
all the firms chosen have a recent history of rapid revenue growth and still show the ambition for more . we also looked for success in and commitment to achieving innovation , brand recognition and expansion into new markets . respecting the human qualities that make a leap into the unknown possible , we sought firms with teams displaying leadership and tenacity on their journeys .
we launched the leap 100 in 2015 to support a select group of some of the uk ' s most exciting , high growth companies . this year ' s list is yet again a dynamic group of companies to watch .
select a letter below or ‘all’ to see the complete leap 100 company list . click on the tiles to find out more about specific companies .
acturis is about transforming general insurance through its innovative cloud based software as a service platform , enabling different participants such as brokers and underwriters to operate efficiently at scale , to embrace automation and electronic trading , to improve their agility and to connect to other parties in the value chain .
adbrain is a leading data intelligence company that powers marketers and their partners to regain control of their customer relationships in today’s hyperconnected yet highly fragmented world . working directly with adbrain , or through the company’s partner network , which includes liveramp , the trade desk , turn & appnexus , marketers are able to target , measure and connect with their customers as they switch between multiple devices , channels and platforms , without infringing on privacy concerns . adbrain is backed by cisco investments , notion capital and octopus ventures .
affectv ' s proprietary technology empowers brands to engage more effectively with people by providing relevant personalised adverts to each person . signalads are real time intelligent messages that provide consumers with relevant product and brand information to help inform who they buy products and services from .
aframe is the cloud platform for video collaboration . it reduces the complexity of working with high resolution , multi - format media by centralizing assets in the cloud and making it easy for teams to view , access and collaborate on content wherever they are . aframe saves cost , drives business efficiencies and increases the revenue and returns on your content . headquartered in london with operations in boston , new york and los angeles , aframe is trusted by broadcast , media and corporate organizations worldwide .
anyjunk is a nationwide on - demand service for removing all types of waste .
artesian is the world’s most powerful sales acceleration solution for b2b sellers ; it gathers and tracks intelligence on customers and prospects from millions of online sources including corporate data , news , blogs , twitter and linkedin . artesian transforms this information to pinpoint commercially valuable insights for its users , giving them relevant reasons to engage with customers and prospects and win more deals . artesian is used daily by 25 , 000 users across the uk and us . customers range from american express , adobe , barclays , cisco , hp , hsbc , lloyds banking group , rbs , towergate , and willis .
asset match is an electronic on - line marketplace for private and unlisted company shares . it facilitates partial or full exits and equity release in these shares . the platform provides a liquidity facility for companies and their shareholders ; entrepreneurs and early stage investors to buy and sell . asset match use periodic auctions which generate greater liquidity centred on bringing the participants together at a time and place . the platform is a low cost alternative for both the company and the investor participants . it is open , transparent , arms - length and fully fca regulated .
bac builds the mono , a lightweight , ultra high performance single - seat luxury supercar that is sold around the world . it is designed created and built in the uk , and uses uk - based suppliers and parts wherever possible . it uses a high - strength carbon fibre composite based around a steel cell , designed to offer maximum protection .
bboxx is a dynamic young company that designs , manufactures , distributes and finances innovative solar systems to improve access to energy across africa and the developing world . currently the company operates a network of shops across kenya and rwanda , from which customers can purchase solar home systems and accessories on a monthly payment plan . the solar home systems are designed in bboxx’s london office and manufactured in china . since 2010 , bboxx has sold over 60 , 000 solar kits and impacted 300 , 000 lives across 40 countries .
bookingbug is the industry’s most advanced , most powerful and most versatile appointment and event booking platform . their technology powers the real - time management of appointments made via online , mobile , in - store or call centre for enterprise clients in retail , financial services , the public sector and beyond , enabling fully - customized booking experiences that transform customer engagement and increase revenue . their customers include john lewis , marks & spencer , ee , three uk , the cooperative bank , yorkshire building society , the nhs , the foreign and commonwealth office and hm treasury .
brainlabs run performance marketing campaigns and build marketing technology for some of the uk ' s top online advertisers .
car throttle is home to over 5 million car fans that use it join popular discussions and follow communities that interest them . the brand is run by car lovers , media minds and technology visionaries . they are extremely active on social media and have popular pages on facebook ( 4m ) , a thriving youtube channel ( 1m ) and a growing fanbase on instagram ( 250k ) . car throttle’s investors include passion capital and the minds behind aol , skype , mailonline and facebook .
comtact are an award - winning , government approved service provider , supplying intelligent wi - fi and tracking , infrastructure monitoring , cyber security and communication solutions as a managed service . they support their mid - enterprise customers from their uk tier 3 network operations centre which operates 24x7x365 . 2015 saw continued investment into the development and expansion of comtact’s network operations centre ( noc ) , growing their expert team and premises to deliver an “always - on” it experience to today’s connected customer . this year the centre will be developed into a security operations centre ( soc ) .
conversocial is a leading social customer engagement platform that enables enterprises to reach , respond and resolve customer issues over social channels including facebook messenger , twitter , instagram and google + .
since 1997 , cook has used the same ingredients and techniques one would at home so everything looks and tastes homemade . freezing locks in flavour , cuts down waste and means no preservatives are required . they have 85 shops nationwide and supply more than 400 independent retailers ( not the big supermarkets ) , and also deliver via www . cookfood . net . cook is privately owned and plans to stay that way . they are one of the uk’s first certified b corporations , part of a global movement committed to business as a force for good in society .
cream is a boutique media agency offering bespoke integrated media and marketing solutions to premium and luxury brands . their mission is to help make every point of connection between the brand and its customers a remarkable and rewarding experience . they ' re one of the fastest growing privately owned companies in the uk servicing a portfolio of clients that include barbour , pandora , kurt geiger , the watch gallery , investec , william & son , hunter and lacoste .
darktrace is one of the world’s leading cyber threat defence companies . its enterprise immune system technology detects previously unidentified threats in real time , powered by machine learning and mathematics developed by specialists from the university of cambridge , which analyse the behaviour of every device , user and network within an organisation . some of the world’s largest corporations rely on darktrace’s self - learning appliance in sectors including energy and utilities , financial services , telecommunications , healthcare , manufacturing , retail and transportation .
darling associates are 70 architects from all over the world , bound together and drawn to the energy and vitality of london . they design all types of residential buildings , from large towers to luxury apartments and affordable housing . they also design offices , hotels , spas and more . their work is primarily based in london and the south east , with international projects stretching from moscow to sydney .
dataiq is building a community of professionals from across business functions , in ftse 100 , large and mid - market organisations trying to find smarter and more intelligent ways of gathering , managing and utilising data to drive better business performance . they act as a bridge to help leading tech , agencies and service provides reach this unique and fast growing community .
david phillips is the uk ' s largest specialist supplier of furniture and furnishing solutions to the property industry . they sell and rent to landlords , agents and developers , as well as student accommodation providers , local authorities and housing associations .
now with offices in london , new york and sydney , decoded was founded with a mission to demystify the technologies behind the screen . first famous for teaching anyone code in a day , their face - to - face and online learning experiences span code , data , cyber security , machine learning , lean methodologies and beyond .
deliveroo is the on - demand delivery service for high - quality food from local restaurants . its hyper - local approach allows customers to enjoy dishes from their favourite neighbourhood restaurants at home or at work , unlocking a range of new choices for people making their meal decisions . deliveroo partners with high - quality restaurants that don’t typically offer delivery themselves . the restaurants can take advantage of their end - to - end technology , logistics platform and community of riders who pick up the food order at the restaurant , pack it carefully and deliver it in an average of 32 minutes after the order was placed .
dot net solutions was microsoft’s uk fy15 partner of the year and enables enterprise customers to leverage the public cloud . their cloud managed platform provides a sure - step process to assess , migrate and manage it environments in the cloud . their solutions encompass new , modern ways of collaborating , enterprise security and device management along with core it provisioning and support . dot net solutions is a next generation managed services provider , competing with traditional outsourcers and global system integrators , to provide a modern , agile approach to technology , with a heavy focus on business - driven solutions .
duedil is about intelligence : for every team , in every company , in every industry , that does business with other businesses .
énergie is the uk’s market leading fitness club franchisor with a network spanning england , wales , scotland , ireland , latvia & poland with 90 clubs open & in presales , a membership of over 110 , 000 & network turnover at c£26m . with 40 clubs due to open in 2016 alone , énergie is outpacing its rivals & looks set to continue to dominate the uk sector . the team has developed a robust , profitable and cash generative business which is highly scalable with a solid infrastructure capable of underpinning significant acceleration in both the domestic market and overseas .
fenton whelan is a single point of contact for international or domestic investors seeking a value added strategy partner for london to deliver world class real estate investments .
fever - tree is a producer of premium drink mixers , founded by charles rolls and tim warrillow in 2005 . based in south west london , fever - tree makes a variety of products including tonic water , ginger beer and lemonade .
gift universe group ( formerly menkind group ) is one of the uk’s leading and fastest growing operators in the gifts and gadgets industry . opening its first store in 2002 in uxbridge , it established its position in the niche gadget and gifting retail sector , organically growing the business through store openings and ecommerce . in august 2015 , gift universe group acquired the retail business red5 and the wholesaler , the source and now have unrivalled reach into their market . over the last five years the business has grown from £22m turnover to a forecast £60m for year end march 2016 .
gosquared is the world ' s most powerful and intuitive software platform to acquire , convert and delight one ' s customers online .
growth engineering is the arch - enemy of dull online learning . they are a learning technologies company which focuses everything they do on the end user – the learner . the academy lms , their gamified , social online learning portal , and genie , their game - based content authoring tool , create unprecedented levels of learner engagement . they ' ve won a number of industry awards and were recently named learning provider of the year at 2016’s learning awards . growth engineering wants to make every learning journey as easy , engaging , and rewarding as possible .
hamilton fraser is a modern and innovative insurance broker specialising in the private rented sector and aesthetic medicine sector and operator of government authorised dispute and complaint schemes throughout the uk .
headspace provides flexible working space for a community of creative , tech and media businesses and entrepreneurs . they have beautifully designed offices , coworking spaces , meeting rooms and event spaces in two central london locations , with more to follow shortly . their focus is on building a community of like - minded businesses who can enhance each other ' s businesses through collaboration .
urltoken is an effective and inexpensive alternative to the traditional high street estate agent , whilst maintaining the highest standards of customer service . established in 2007 , urltoken offers a full estate agency service from valuation guidance , hosted viewings , negotiation and full management of the sale to completion . they use technology to increase the efficiency of the sale from start to finish , as well as giving home sellers more control over the entire sale process .
isotrak is a leading provider of telematics services to large fleets of heavy goods vehicles to improve their operational efficiency . isotrak ' s web delivered solutions allow customers to improve fleet visibility whilst reducing vehicle , fuel and labour costs . the business has operations on 3 continents and works with 25 % of the world ' s top 25 retailers . it also provides its services to most of the top post & parcel , transport & logistics and food manufacturing companies in the uk .
jacada travel have a team of travel designers which create one of a kind , luxury trips to destinations all over the world to a discerning , international clientele . their focus is on adding value through their expertise with a flair for character and the personal touch that one simply cannot get through online platforms .
jdx is a global company specialising in aligning cost - effective , flexible resourcing solutions to financial and insurance clients in the areas of change , remediation , legal , technology and advisory projects . with offices in london and new york , jdx is positioned to support their financial services clients and their insurance clients across multiple geographical locations .
jnfx connect banks to regulated money service providers . they provide transaction and foreign exchange services , bridging the gap between supply & demand for the increasingly important global transfer requirements of international business .
joe & seph ' s is a family business producing award - winning gourmet popcorn and caramel sauces , in over 40 innovative flavours . their products are sold in some of the best premium retailers including selfridges and ocado , cineworld and empire cinemas , and numerous hotels and airlines , as well as exporting to over 17 countries internationally . since launching in 2010 , they have grown at over 200 % year - on - year and amassed a total of 24 great taste awards and a grocer gold award . in 2015 their turnover was £2 . 6m , forecast to increase to £4 . 5m in 2016 .
jsa services ltd provides accounting , umbrella and payroll services to contractors / freelancers and temporary workers across a range of industry sectors and is a leading provider to the staffing / human capital sector . jsa is recognised as one of the leading ( top 5 ) and most innovative payroll and accountancy service providers in our sector .
life organized : knomo is a british brand of intelligent high quality bags and tech accessories that will inspire a new generation to do more and carry less . knomo stands for knowledge and mobility and is designed for men and women living and working on the go and designed to make life easier . knomo is sold into stores including harrods , nordstrom in over 40 countries and also sold online via knomo . com . the business has offices in london , new york , germany and shanghai .
laplanduk revisited and reimagined a father christmas visit in the uk . over the past 9 years they have created a unique and innovative immersive 4 hour christmas experience centred around families celebrating a child’s precious but fleeting belief in father christmas . they have been visited by over 300 , 000 people including royalty many times as well as sir elton john , sir paul mccartney and many more celebrities . laplanduk have created an immersive event as its first demonstration of its values and brand . they are inspired by cirque du soleil who took a much loved , but tired , subject and reinvented it with quality , integrity and artistry and expanded around the world .
leightons opticians & hearing care is a family business owned and run , since 1928 , employing over 250 people , within 34 stores in south east of england . it focuses on the highest levels of clinical care , within contemporary designed stores , using the latest diagnostic equipment and technology . they provide fashionable and high quality products that are built to last and are fitted via highly qualified opticians and audiologists . its brand philosophy is for life - they help people to see and to hear so they can live life as fully as possible .
lendinvest is a leader of fintech and proptech innovation , bringing online marketplace lending to property for the first time . since 2013 , lendinvest investors have lent over £610 million to property entrepreneurs building or redeveloping 2 , 250 properties . lendinvest received the uk fintech sector’s largest ever series a investment when beijing kunlun , a chinese technology company invested £22 million in june 2015 . the company then closed a £17 million series b investment by atomico in march 2016 . last year , the company became the only uk marketplace lender to report two years’ of profitability in its first two years of trading in 2015 . lendinvest is authorised and regulated by the financial conduct authority .
leni gas cuba ( lgc ) was founded in march 2015 as the first specialist investment company in the world to focus on the country of cuba . it listed on the isdx growth market in november having raised a total of £4 . 725 million in order to implement its investment strategy . so far , investments have been made in five cuba based companies , giving lgc a head start in one of the world’s most prospective national economies . other sectors of interest are tourism , accommodation , infrastructure , transport , commercial and residential property , technology , communications , manufacturing , retail , services , leisure , agricultural and natural resources .
the lib group brings engaged beauty customers and brands together . beauty consumers have the opportunity to discover the right products for them at a fraction of the price , beautifully packaged and conveniently delivered to their homes . through specific targeting , feedback and insight analysis , beauty brands reach the right consumers with the right products increasing long - term conversion into their brands .
modern by design , intelligent by materials and complex by construction , these are the fundamental ingredients that define a linde werdelin timepiece . defying convention and breaking the boundaries of what is possible , they have successfully established a distinctive , respected point of view in the art of fine watchmaking . inspired by childhoods spent skiing and diving , in 2002 morten linde and jorn werdelin formulated the idea : to create analogue , mechanical timepieces for telling time , and attachable , digital , electronic instruments for precision in skiing and diving .