the short films feature lester speight as " terrible " terry tate , an american football linebacker who " gives out the pain " to those in the office who are not obeying office policies .

there are a total of 9 episodes .

the catchphrases include " the pain train 's comin ' " , " you kill the joe , you make some mo ' " , " you ca n't cut the cheese wherever you please ! " , " 'cause when it 's game time , it 's pain time ! " , " do n't bring that weak-ass stuff up in this humpy-bumpy " and " woo-woo ! " after tackling a worker , terry usually leaves him with a " wooh !

bitch !!! " while the first episode of the series implies that hiring an office linebacker is a highly unorthodox practice ( one described as " thinking outside the box " ) , future episodes depict office linebackers as a common occurrence .

though successful in attracting viewers and attention , the ads ' ability to increase recognition of the reebok brand has been questioned , with only 55 % of respondents on an on-line poll indicating they realized the ad was affiliated with the company .

despite being aired only once on national television , the short was downloaded more than seven million times from reebok 's website .

terry tate : office linebacker

terry tate , office linebacker . arguably the best commercial of the last decade .
terry tate , office linebacker . arguably the best commercial of the last decade . : videos
/ blog / video - terry - tate - office - linebacker - tackle . . .
posted in comedy and tagged comedy , humour , lester speight , linebacker , office management , reebok , super bowl , super bowl xxxvii , terry tate , terry tate : office linebacker .
part 1 of the office linebacker series . terry tate gets his start in the corporate world .
this is the first installment of three episodes in the terry tate office linebacker series . this video starts with introducing terry into the office world .
the office linebacker returns in “terry tate makes american great” as he takes issue with trump’s “locker room talk . ”
all seven terry tate office linebacker ads . not my content , or music . rights belongs to their respective owners .
lester speight , the actor who plays terry tate , office linebacker , in reebok commercial , is runing for government .
the premise : a company hires a linebacker ( in this case
terrible terry tate
) to improve office productivity .
“woo ! that’s how terry tate makes america great baby , ” yells tate .
i think most it departments would like to have an office linebacker on staff .
yet the nike
streaker
spot and reebok ' s
terry tate , office linebacker
have both captured viewers ' imaginations everywhere .
speight first played the fictional ‘office linebacker’ in the reebok commercials of the early 2000s .
the original
terry tate : office linebacker
video is now over 14 years old . greatest video series i ' ve ever seen . : videos
god damn , i wish i could hire a terry tate linebacker for my office . we could really use some patented pain train - ing sessions .
super bowl commercial champ
terrible
terry tate reprised his role as office linebacker to pummel donald trump for his
locker room
banter with billy bush .
in my newest piece over at the 12th man i have free downloads of the terry tate office linbacker series .
the second installment of the terry tate office linebacker series . terry has worked 1 , 000 straight days and now has to go on vacation . you better make sure your resort is up to par or terry will take care of it ! !
if you want more , here ' s 20 minutes of all the office linebacker videos . enjoy .
terry tate : office linebacker was a series of short comedy television commercials created by rawson marshall thurber , for reebok , based on a short film pilot he created in 2000 ; tate was first shown at super bowl xxxvii in 2003 . the short films feature lester speight as
terrible
terry tate , an american football linebacker who
gives out the pain
to those in the office who are not obeying office policies .
terry tate : office linebacker was a series of short comedy tv commercials created by rawson marshall thurber , for reebok , based on a short film pilot he created in 2000 ; tate was first shown at super bowl xxxvii in 2003 . the short films feature lester speight as
terrible
terry tate , an american football linebacker who
gives out the pain
to those in the office who are not obeying office policies .
terry tate : office linebacker was a series of short comedy television commercials created by rawson marshall thurber , for reebok , based on a short film pilot he created in 2000 ; tate was first shown at super bowl xxxvii in 2003 . the short films feature lester speight as
terrible
terry tate , an american football linebacker who
gives out the pain
to those in the office who are not obeying office policies .
terrible
terry tate is a fictional character from a series of commercials called
terry tate : office linebacker ,
and he did not play in the nfl either in real life or in the commercials . the character is played by lester speight . speight is a wrestler , actor and former college linebacker .
terry tate office linebacker is back . this time he’s coming for republican presidential nominee donald trump and billy bush . terry tate is a character created by reebok in the early 2000s for a super bowl ad . tate is a no nonsense hard hitting office linebacker that is known for bringing the pain to those who finish the coffee without making more or forget to put a coversheet on their tps reports .
i really want to start a petition for a congress linebacker a senate line backer and a house of representatives linebacker .
if you pray for justice to be meted out to office offenders — such as the joker who nabs the last cup of coffee and doesn ' t refill the pot — then
terry tate , office linebacker
is your man .
he was known for bringing the pain to those in the office who were not obeying office policies .
in a throwback to super bowl xxxvii , reebok’s “terrible” terry tate spot has the “office linebacker , ” run through the office pummeling people for forgetting to recycle , for eating snacks or playing solitaire on their computer . tate is played by former football player turned actor lester speight .
i ' m actually looking for a job as an office linebacker . i could be very valuable to your company
terry tate , the fictional office linebacker from reebok ' s famous ads a decade ago about proper behavior , is back to weigh in on the 2016 election . and the result is spectacular .
in 2003 , reebok hired terry tate as spokesman for a super bowl commercial .
when a coworker complained about tate making light of his lactose intolerance , the office linebacker was forced to take sensitivity training . but tate scoffed at the ideas that he discriminated against his colleague .
read more about terry tate : office linebacker : main characters , original episodes , spoof of nike ad , california recall election , 2008 u . s . presidential election , espn ' s mayne street
you may recall tate , the office linebacker , from a series of reebok commercials which first debuted in 2002 . the character was played by lester speight .
# 56 ,
terrible
terry tate , office linebacker . when an employee steps out of line , triple t brings down a quick delivery of bone rattling pain to get them back in line .
things got rocky at felcher & sons when the firm an office draft to select a rival linebacker named courtney cate . but tate refused to show any fear .
the world needs more terry tate . stop convincing ad executives to keep him benched .
“woooooo ! that’s how terry tate makes america great baby , ” speight as tate screams as he stands over a downed trump .
retired nfl linebacker ,
terrible
terry tate enforces the office rules at the felcher and sons ' headquarters the only way he knows how : with bone - crushing tackles and hard - core trash - talk . with terry in the corner office , you ' ll never be late for the morning meeting again .
the original
office linebacker
commercial from 2002 introduced tate as a corporate enforcer who mercilessly tackled anyone who forgot to refill the coffee pot , walked off with someone else ' s pen , or committed other office infractions .
terry tate : office linebacker
has quickly become a huge advertising hit for reebok . people wanting more of the rough - talking , hard - hitting tate are flocking to reebok ' s website in droves , with 1 . 6 million downloading the first of four short , web - based flicks starring the fictional linebacker .
in such company , who is to know that lester terry tate speight , the official
speight as tate
candidate , is the cartoon character created by madison avenue ? terry tate , more alert readers may recall , is the name of the tough tackling fictional office linebacker character dreamed up by reebok ' s ad agency , the arnell group .
since the super bowl , linebacker terry tate has become a new favorite among football fans .
terrible
terry tate ( triple t , as he calls himself ) is the hard - hitting
office linebacker
hired to keep cubicle - dwellers in line at the fictitious felcher & sons . and his hilarious reebok ad created a load of buzz when it aired during the super bowl this year . since then , the terry tate films have continued to entertain at
the triple t ( “terrible” terry tate ) adds originally aired during the 2003 super bowl .
terry tate tackles donald trump to the ground in a new funny or die spoof clip .
that ' s how terry tate makes america great , baby !
tate yells before lecturing the donald about his inappropriate conduct .
woo ! that ' s how terry tate makes america great , baby !
tate says after slamming trump to the ground .
reassigned to antarctica : courtney cate , terry ' s temporary office linebacker teammate gets shipped to germany when he assaults an employee for wearing a hawaiian shirt . . . on casual friday .
my buddy from high school loved terry tate . this was his version . go blue devils !
in the reebok ads , terry tate , also called terrible terry tate , is a 6 - foot - 7 , 320 - pound fanatical football fan who works at an imaginary company named felcher & sons as an ' ' office linebacker . ' ' ( in his filing to become a candidate in the recall , mr . speight listed his occupation as ' ' office manager . ' ' )
actor lester speight first appeared as terry tate in a commercial during this year ' s super bowl , slamming inefficient office workers to the ground with vicious tackles .
we ' re referring , of course , to terry tate , office linebacker . tate , the humvee - sized corporate cop who chases down and tackles goof - off employees in a series of popular tv ads for reebok shoes , is the fictional alter ego of actor lester speight .
everybody had a terry tate film in their own mind ,
harlow says .
there ' s a sense of powerlessness . terry tate is the person who does something about it .
i disagree . we have had an office line backer in our office for some time and productivity has gone through the roof .
' ' terry tate ' s the new terminator , ' ' mr . arnell said , laughing .
in a seamlessly edited sequence ‘terrible’ terry tate comes out of nowhere to tackle trump to the ground .
when lester speight , famous for his terry tate : office linebacker commercials , read for the rookie , baird became the bitchy tech guy and augustus cole joined the squad . the rookie took the name carmine . likewise , hiring veteran voice actor john
while the first episode of the series implies that hiring an office linebacker is a highly unorthodox practice ( one described as
thinking outside the box
) , future episodes depict office linebackers as a common occurrence .
retired nfl linebacker ,
terrible
terry tate enforces the office rules at the felcher and sons ' headquarters the only way he knows how : with bone - crushing tackles and hard - core trash - talk . . . . see full summary »
the fourth instalment of the ad series took a look back at how tate got his start as an office linebacker . he was recruited by felcher & sons after the ceo spotted tate interrupting his own mime performance to take down a disrespectful patron .
save our state—vote terry tate
was the rallying cry in 2003 , when reebok sought extra publicity for its
terry tate , office linebacker
campaign by filing papers to declare tate a candidate for governor of california during the state ' s recall election . unfortunately , the actor who played terry tate , lester speight ( also known as the mighty rasta ) , did not qualify to run for office , which put an end to a campaign that promised to
tackle white - collar crime
and
end partisan gridlock by knocking some fiscal sense
into government officials .
lester rasta speight is a former american football player who has had subsequent careers as a professional wrestler and then actor . speight achieved significant recognition for his portrayal of terry tate : office linebacker in a series of reebok commercials that first debuted during super bowl xxxvii .
the video continues to roll in normal fashion until tate makes a trademark crushing tackle on trump before saying , “that’s how terry tate makes america great baby . ”
busman ' s holiday : when terry is forced to take a company mandated vacation , he spends it shaping up the lackluster service in his hotel the terry tate way .
if i can only have 1 wish for super bowl commercials . . . bring back
terrible terry tate
“ felcher & sons ” c . e . o . ron felcher hires an “office linebacker ” to enforce workplace policy’s and address dwindling performance at his company .
reebok’s “office linebacker” was introduced during super bowl xxxvii ( 2003 ) and is widely considered to be one of the greatest super bowl commercials of all time . “office linebacker” centers around main character terry tate who ( literally ) tackles bad workplace etiquette , such as finishing a pot of coffee without starting a new one or playing solitaire on your computer . the success of “office linebacker” resulted in a series of long - form videos that pre - dated the advent of youtube , marking it one of the first viral video campaigns . ( back then , video files were downloaded from reebok . com . )
lester speight ( january 7 , 1963 ) is a former american football player who has had subsequent careers as a professional wrestler and then actor . speight achieved significant recognition for his portrayal of terry tate : office linebacker in a series of reebok commercials that debuted during super bowl xxxvii .
i was shocked when i saw this for the first time because i used to date a woman named terry tate .
/ 2008 / 10 / terry - tate - wants - you - to - vote . html ? m = 1
what would the super bowl be without a cinderella story ? if the rise of the tampa bay bucaneers from nfl laughingstock to super bowl champs wasn ' t enough , consider the case of rawson thurber , the aspiring filmmaker behind reebok ' s
terry tate , office linebacker
campaign .
on the other end of the spectrum , allen pointed to cole train from gears of war , based on the terry tate office linebacker commercials from reebok ( cole was voiced by the actor who played tate , lester speight ) . remarkably , terry tate was more developed in less than two minutes of commercials than cole train was in the first two gears of war games , in allen ' s estimation . until then , train was just a cartoonish black person .
“get out the vote” , the third terry tate election special , is set in the familiar office environment . an office worker stands at the water cooler telling his workmates that he limits his voting to american idol . instead of voting at lunch time he’s updating his facebook profile .
terry tate scolds donald trump after knocking him to the ground in the oct . 20 video . ( funny or die )
/ 2008 / 11 / 02 / terry - tate - on - the - us - presidential - e . . .
developed in conjunction with reebok ' s ad agency , the arnell group , the first
terry tate , office linebacker
commercial premiered in february 2003 , as a 60 - second , $ 4 million spot aired during super bowl xxxvii . it introduced fictional retired national football league ( nfl ) linebacker terrible terry tate ( played by actor lester speight , also known as the mighty rasta ) , sporting shoulder pads and a reebok football jersey , as an employee of felcher & sons , a typical bustling corporate office . tate ' s job as
office linebacker
was to tackle and reprimand employees who violated company protocol , or at the very least threaten that his
pain train
was heading their way . tate ' s action sequences were intercut with the staid ron felcher—the fictional company ' s ceo and appointed talking head—explaining how terry had made a positive impact on the company ' s bottom line . the slapstick humor of a hulking football player diving on top of defenseless coworkers crosscut with felcher ' s dry irony proved irresistible to fans , who rated
terry tate , office linebacker
the most popular super bowl commercial of 2003 . in the week following the commercial ' s premiere , it was downloaded from the reebok website more than 1 . 2 million times .
speight was a division 1 all - american linebacker at morgan state university . he tried out for the nfl but never made it . the character of tate was created by rawson marshall thurber for reebok . in the ads , tate aggressively tackles anyone not following office rules and policy . tate was also featured in an espn program called
mayne street .
‘terrible’ terry tate is bringing the pain train to republican presidential nominee donald trump in a new parody video by funny or die .
――――――― .
terry tate builds buzz for reebok , but not shoe sales .
advertising age , february 2 , 2004 .
office linebacker 2008 presidential election websites - en . m . wikipedia . org , faniq | sports videos , blogs , news , rumors , picks , predictions , forums . . .
would terry tate have delivered similar punishment to his gubernatorial rivals in a candidate debate ? not likely , he said .
a tackle from terry tate is a privilege , an honor . with that tackle comes wisdom . it ' s called tough love .
“terrible” terry tate has left the 2003 super bowl and has taken on republican presidential candidate donald trump in “terry tate makes america great again . ” dressed in a red football jersey , tate tackles trump to the ground and in a nod to ' the apprentice ' fires billy bush , poking fun to their recent video scandal .
terry tate is back - and he ' s unloading a whole can of whoop - ass on us vice presidential hopeful sarah palin .
the just - released reebok spot in which terry tate attacks the streaker in the same soccer stadium setting used for the nike spot .
terry tate is also a democracy linebacker , willing to clothesline anyone who doesn ' t think voting matters . so if you know someone who ' s planning on skipping the polls on november 8th , send along this clip as a warning .
tate loved his job as office linebacker so much that he didn ' t take a day off from felcher & sons for 1 , 000 straight days . eventually , human resources had to step in and mandate a break . but tate found a use for his skills while on vacation - making his hotel more efficient .
here’s another example : allen played two clips , one of an ‘office linebacker’ commercial featuring pro football player terry tate and the other featuring gears of war character cole train , which allen says was based heavily on tate . in the commercial tate is shown to be both an aggressive , threatening player and a courteous , intelligent coworker ; by contrast , says allen , it took three long gears of war games to establish similar depth of character for cole train .
in his role as office linebacker , speight / tate wears a red football jersey and patrols the cubicles of the fictional felcher & sons , body - slamming employees for stealing food from the fridge , playing computer solitaire or forgetting a cover sheet on a report .
hey katie !
, a still image taken from a digitally altered interview with sarah palin which includes former nfl star terry tate .
terry tate reminds you to go out and vote ! go to urltoken to find your polling place . go to urltoken for more videos .
in this short movie we enter the funny and humorous universe of an american office where employees are forced and constrained to work properly after the arrival of an office linebacker . the linebacker is really special . indeed , when the workers make a mistake ( for instance throwing a can i a wrong trash ) or do their task with a small amount of enthusiasm , the linebacker jump on them and tackle them . in a nutshell , the
terrible
linebacker ensures that everything works well in the office . what is really appreciable in the movie is the excessive amount of humoristic behaviors coming from all the characters : from the extreme enthusiasm of the office linebacker to the fear of the other workers , the audience is fulfilled with hilarious moments . another noticeable aspect is this whole exaltation of references to the american culture : from the american football uniform to the music . this can be quite interesting in the sense that this is visible the whole movie . on the whole , this short movie is a typical american short movie , but the funniest part relies in the excessive hilarious office linebacker . i would really recommend to catch it !
the terry tate office linebacker character was born in summer 2000 , not as a commercial but as a short film by usc grad rawson thurber . the mini - flick was picked up by a talent firm called hypnotic and reconfigured into a tv spot . after debuting during this year ' s super bowl , the character grew into a pop - culture phenomenon .
the sketch is a well - timed throwback to a series of reebok ads featuring tate laying down the law in the office of the fictional felcher & sons firm .
in 2003 , speight appeared in a reebok commercial that aired during the super bowl . the role was based on a character that speight had played in a short independent film in 2000 . in the commercial , speight plays terry tate , an office linebacker charged with the enforcement of office policies . for example , when one employee finishes the office ' s coffee and fails to begin brewing more , he is quickly tackled by tate , who stands over the man , screaming
you kill the joe , you make some mo ' !
within the commercials , speight promotes recycling , dutiful work , and several other courteous actions . the commercials received critical acclaim , and according to the hollywood reporter was the most watched part of the super bowl by tivo viewers . the office linebacker spots recently returned as part of a campaign in support of voting . they feature several notable shorts of terry tate tackling a blind - sided sarah palin , leaving her moaning in pain on the ground . tate emphasizes the importance of reading and providing lucid responses during media interviews .
with these bold moves reebok was determined to take a substantial portion of market share away from nike . the launch of the
terry tate , office linebacker
campaign was the company ' s coup de grâce—a commercial as memorable as any of nike ' s most celebrated campaigns from the 1980s and 1990s . better still was the fact that
terry tate
did not limit its appeal to fans of a particular sport . though
terrible terry
was an nfl player , the spots ' humor transcended sports altogether through its deft send - up of both professional sports and the business world .
the
office linebacker
, who was the star of a reebok advertising campaign that became one of the most successful in super bowl halftime history , is now unleashing his fury on palin following famously controversial interviews .
ad personality analysis , which magnifies what viewers felt to be the strengths and weaknesses of advertisements , reinforces how strongly attention - grabbing and likeable “office linebacker” is , in addition to viewers wanting to watch it again .
terry tate : office linebacker is certainly one of the best super bowl creations in media history . for a reebok commercial , tate managed to be a character that took on a life on his own within the felcher & sons company and has now managed to transcend just one company to become an ongoing media entity . that’s not to say that lester speight , the man who plays tate is a household name , but he’s definitely one of the commercial creations that have become more than just one time things .
' terry tate : office linebacker ' is structured like a documentary with the commentary of the office ' s inhabitants guiding us through the situation that has taken stronghold of their workplace . this situation is as ridiculous as it is appealing , comically exposing the binary mentalities that pervade the worlds of corporate america and elite sports . productivity and efficiency are the goals toward which the office workers are setting themselves , and by taking the methods employed in the starkly different world of american football to push these workers , notions of professionalism are deconstructed as we realise that we have all , at some point , wanted to be terry tate . we are not allowed to be terry tate , however , because of the social codes by which we have to abide our conduct . as a result , we must find solace simply through the power that the screen holds in realising our deepest fantasies .
during the 2008 presidential election season , terry tate starred in a series of three viral videos which depict terry tackling people ( including sarah palin ) created as a part of a get out the vote campaign . embedding has been disabled .
reebok took its
terry tate , office linebacker
campaign to the boston marathon in april 2003 , when 500 college students were hired to wear temporary tattoos on their foreheads that read
reebok … the pain train is coming .
many of the students , who were placed at strategic points throughout the route , also wore red reebok jerseys with tate ' s number , 56 , on them . the actor who played terry tate , lester speight ( also known as the mighty rasta ) , appeared at the event . the official sponsor of the marathon was reebok ' s rival , adidas .
reebok has found that perfect mix of outrageousness and humor . who among us doesn ' t wish we had our own terry tate to tackle coworkers occasionally ?
thomaselli , rich .
reebok ' s terry tate set to play dirty ball .
advertising age , april 21 , 2003 , p . 4 .
terrible
terry tate is clearly not a fan of donald trump ' s
locker room
banter with billy bush . ( funny or die )
office linebacker terry tate struck has struck again . actor lester speight reprised his role as the fictional football player last weekend , starring in an election - themed funny or die sketch . the spoof features real footage of donald trump stepping off the infamous access hollywood bus after making his crude comments about women ten years ago . then tate comes out of nowhere and steamrolls trump , who was been replaced with a stand - in through some clever editing .
i love this short film . it ' s the best comedy i have ever seen . terry tate is astonishing . he is beloved althogh he just smashes offuice workers , even women . of cource he is not a violet man . he just does what he has to do as a job . he is really serious , he cannot overlook incorrect thing . his attitude toward the job may attact his collegues . the most funny thing is like other comedy movies , something strange perfectly fits in an ordinary place . terry , a linebacker works at an office , and no one think it wrong . firstly , i was jus surprised when he attacks an office worker . but i found myself wating when terry tate appears and exciting how he smashes his collegues . my favorite scene is where terry tate explains management strategy in front of executives with glasses in his red uniform . he talks like a capable intelligent office worker despite of wearing rugby unform . and executives seem to respect him .
it’s been years since we last saw beloved office linebacker terry tate . if you’re too young to remember him , he’s the guy that punishes office workers for not following the rules , like making a new batch of coffee after you finish the last one . with the presidential election just a few weeks away , funny or die decided to bring back tate ( played by lester speights ) to take on the infamous 2005 donald trump video where he bragged to billy bush about sexually assaulting women , and 11 years later , dismissed it as “locker room talk . ”
however , he did want to arm - wrestle arnold schwarzenegger on the steps of the state capitol .
it ' s the terminator versus the pain train ,
tate said .
terry tate is a force of nature .
& quot ; hey katie ! & quot ; , a still image taken from a digitally altered interview with sarah palin which includes former nfl star terry tate .
a company hires an american football linebacker terry tate to make employees follow the rules of the company . when employees break the rule , terry tate tackles to make them obey . this film is very exciting and innovative and i split my sides with laughter . i think it is a good and interesting idea to hire a sturdy football player because he can increase productivity of the company . if the person like terry is in a office where i work in the near future , i will absolutely follow rules of the office . generally , it is not allowed and may be regarded as harassment in a real office to control through violence . however , terry is reasonable and his tackles don ' t hurt employees . furthermore , he is nice to employees who obey the company ' s policies . i think this film is unrealistic , but executives of companies should watch this film and adopt the idea for their systems of training employees .
i ' ve never seen terry tate before but god he ' s fucking charismatic , especially the delivery of that line . i want him to father my children .
oser , kris .
reebok , encouraged by ' terry tate , ' expands its definition of i - marketing .
advertising age , april 25 , 2005 .
the video opens with trump and bush’s infamous lewd comments and ogling of actress arianne zucker . after the two hug zucker , terry tate tackles trump to the ground .
having problems keeping people properly motivated at the office ? then you need terrible terry tate , office linebacker . he brings the
pain train
. triple t ' s real name : lester speight for the 2006 xbox 360 game gears of war , speight voiced the role of augustus cole his website : urltoken in wikipedia : urltoken if you post a comment , please no profanity . this is a family - friendly zone . any comments with profanity or spam will be removed . 3807 - 4 - 11
originally reebok produced 6 episodes between august to december 2002 with another episode terry tate , office linebacker : sensitivity training being made on february 1 , 2004 . even reebok in the united kingdom made an episode called late lunch on january 22 , 2005 . there are a total of 9 episodes . the advertising campaign was one of the most successful of those in the history of the super bowl halftime shows .
reebok is getting plenty of feedback , says jo harlow , reebok ' s vice president of worldwide marketing operations . there are requests for terry tate to come to family reunions to straighten out the crazy uncle . e - mails from office workers complain about slobs who leave dirty dishes in the sink . one woman even daydreamed about terry riding into her office like the sheriff and cleaning up the situation in the women ' s restroom , which had gone from bad to worse .
originally , reebok produced 6 episodes between august to december 2002 with another episode terry tate , office linebacker : sensitivity training being made on february 1 , 2004 . even reebok in the united kingdom made an episode called late lunch on january 22 , 2005 . there are a total of 9 episodes . the advertising campaign was one of the most successful of those in the history of the super bowl halftime shows .
originally , reebok produced 6 episodes between august to december 2002 with another episode terry tate , office linebacker : sensitivity training being made on february 1 , 2004 . even reebok in the united kingdom made an episode called late lunch on january 22 , 2005 . there are a total of 9 episodes . the advertising campaign was one of the most successful of those in the history of the super bowl halftime shows .
there ' s actually 3 or 4 terry tate episodes . the one with the rookie in it is great . i think it ' s called
draft day .
last weekend , speight plunked down $ 3 , 500 to enter california ' s recall free - for - all as
lester terry tate speight
of santa monica .
can i hire this amazing gentleman for my office for a week ? ! god knows we need him here .
i ' d let him be my office moderator any day . get some thusiasm back up in dis bitch !
this is my favorite of the series . it . . . it ' s casual friday . . . . terry tate : what ' s up y ' all ? daaaaaaaamn
in july 2003 tate was back on cable television promoting reebok ' s scrimmage shoe in a spot called
training camp ,
which showed the office linebacker fending off office - worker dummies and dodging filing cabinets . by the end of the year downloads of the terry tate spots from reebok ' s website had surpassed 20 million . for the 2004 super bowl , however , reebok pulled out of the high - stakes television game and premiered a new short film on its website , which was promoted on mtv in 15 - second spots and in e - mails to more than a million registered users of the website terrytate . com .
while the ad personality of “office linebacker” skews strongly on attention and likeability , it also shows that viewers found it to do little in terms of communicating new information , alter brand perception or generate product desire . this opinion was noted in various viewer verbatims :
at felcher & sons incorporated , the higher - ups have found a unique way to enforce office protocol and etiquette .
i don ' t remember which one it is in , but the office bi - athlete gets me every time .
terry tate , office linebacker is a comedy whose comic elements rely on the absurd situation of an american football coach working as a line - backer on an office . the short film has neither plot nor narrative : it is constructed as an interview with the president of the company where terry tate works mixed with scenes from inside the office . the president talks about why he decided to hire terry and about how the performance inside the company has been increased because of his actions . on the shots of the daily life inside the company , terry appears attacking people who are not following the rules . the idea is pretty simple , and it works as a comedy because of the absurd : after seeing a guy playing on his computer while he was expected to be working , nobody expects that the next shot will be an american football coach attacking him and screaming . this technique of inserting an element in a place where it is not naturally expected to be is common to comedies , and it is an easy way of catching the audience ' s attention .
this is an unreal story . there are a lot of people who get irritated or resist when they are scolded by their boss in the office . however , everybody seems to terry and reflects on when they are scolded him in movie . the office s banged into full force . they really sense imminent danger and become that they keep the rule in the office . it may be able to catch as violent , and the violence is not good , so it should be argued . however , if the proper violence can educate people , the education needs to be looked over again . this story is very fun . terry tate is strong .
ueberroth would be wise to follow orders . when reebok filmed its first terry tate ad , some of the stuntmen and actors came away with cracked ribs and sprained ankles , speight said .
' ' we think this is a fun way for the terry tate character to continue delivering his message , ' ' said denise kaigler , a spokeswoman for reebok in canton , mass .
reebok - - a 60 - second commercial for reebok international introduced a character named terry tate , a football fanatic who serves as the ' ' office linebacker , ' ' enforcing discipline , for the vengeful managers of a fictitious corporation . because a little bit of terry ' s comically violent shtick goes a long way , this is one commercial that would seemingly have benefited from less exposure . it was , however , the most - watched spot in households with tivo personal video recorders , according to a survey released by tivo inc . agency : arnell .
reebok has scored its biggest touchdown in years with an ad campaign featuring tate , the
pain train ,
that began on the super bowl . tate punishes office colleagues football linebacker - style for infractions such as
killing the joe ( not making a new pot of coffee ) or eating someone ' s food . but he can also be a teddy bear and is beloved in the ads by colleagues for his
tough love
approach .
punch clock villain : so long as they follow proper office etiquette , terry is an employees best friends . when they don ' t . . . well , that ' s when the pain train pulls into the station .
in the video , mimicking the trump situation , terry says : “that’s how terry tate makes america great , baby . you can’t go around grabbing people , willy - nilly , son . that’s just creepy . what kind of lockers have you been hanging out in , donny ? huh ? ”
throughout the spots , the boss , ron felcher , defended tate to the harassed employees , declaring that profits were up 47 percent since tate was hired . felcher pointed out that tate was a team player , and subsequent shots showed tate wearing a party hat and presenting a birthday cake to a coworker , giving a multimedia boardroom presentation , and waving a friendly greeting to a coworker in the middle of pummeling another . another sequence dramatized a knee injury tate sustained from an accident with an office mail cart . coworkers rooted for him as he underwent physical therapy and returned to work .
i first saw this during the super bowl and could not stop laughing ! ! i guess the concept of an
office linebacker
appeals to me and should to anyone who has had to work with inconsiderate co - workers ( and haven ' t we all ? ) .
i yell that at everybody . . . but we dont have those coffee makers in the office so i just look weird .
this
pop culture tremor
was extended by other inexpensive but highly effective guerilla marketing tactics that garnered reebok additional—and invaluable—publicity . hundreds of college students sporting terry tate temporary tattoos on their foreheads were hired to infiltrate the adidas - sponsored boston marathon , and in august 2003 terry tate filed papers to run for governor of california . arnell told stuart elliott of the new york times that these
tactic [ s ] [ are ] known as borrowed interest , marketers seeking to gain attention by associating themselves with news events that consumers are following closely .
in addition , reebok sponsored a
take terry to work
sweepstakes that offered entrants the chance to see terrible terry tate in action on their home turf .
given the direction of recent super bowl commercials , where sweet and sentimental have won the hearts of viewers , how does the action - packed humor of “office linebacker” resonate with modern viewers ? we had 500 + of today’s consumers watch and score “office linebacker” to find out . nearly as emphatically as one of terry’s tackles , recent viewers voiced strong favorability toward the ad , which scored strongest on measures of attention and likeability ( both of which outpaced apparel category norms by about 20 % ) . despite its testosterone - fueled approach to fixing workplace bad habits , the ad scored well with both men and women , though did best with young men ages 16 - 20 and 21 - 35 .
lester speight , the actor who plays the brash , voluble character named terry tate in a series of popular television and online commercials for reebok international , has filed to appear on the ballot of the oct . 7 recall election . the filing of nomination documents , overseen by the reebok agency , the arnell group in new york , was made under the name lester terry tate speight on a nonpartisan party line .
/ u / big _ evil _ pharma can reply with ' delete ' . will delete on comment score of - 1 or ^ less . | faqs | magic ^ words | [ flag a glitch ] ( urltoken comment report & message = what seems wrong : ( optional description goes here ) % 0a % 0a - - - % 0a % 0areply no . urltoken r / videos / comments / 1wmgr6 / terry _ tate _ office _ linebacker _ arguably _ the _ best / cf3suvh )
but terry isn ' t all about making disorderly employees ride the pain train . he ' s an effective employee , and good buddies with everyone around the office . . . which doesn ' t mean you ' re exempt from his wrath .
you can ' t cut the cheese whereever you please ! !
fyi - swietlik scores a hit with terry tate ads since the super bowl , linebacker terry tate has become a new favorite among football fans .
terrible
terry tate ( triple t , as he calls himself ) is the hard - hitting
office linebacker
hired to keep cubicle - dwellers in line at the fictitious felcher & sons . and his hilarious reebok ad created a load of buzz when it aired during the super bowl this year . since then , the terry tate films have continued to entertain at urltoken . reebok estimates that more than 3 million people have viewed the ads online since the super bowl . ( if you ' ve been wondering which nfl team terry tate plays for , the answer is none . tate is played by actor lester speight , a former college football player and professional wrestler . ) the original 60 - second super bowl ad ; its follow - up ,
the streaker
( an unabashed spoof of a nike ad ) ; and four more short films were all edited by santa monica - based swietlik , all on avid editing systems . jason painter , the swietlik editor who cut the tate films , is thrilled about the excitement they have created . as a devoted football fan and an experienced spot editor , he appreciates the multiple layers of humor in the ads :
people who are not even football fans can relate , because they work in an office and somebody takes their scissors - it ' s an aggravation . some people are major football fans , so they can relate to the hits . others find the humor in what mr . felcher says . there ' s a lot of different humor in the ads that gives you a broad audience that a lot of other commercials don ' t have .
thus the inspiration for u / oitlinebacker . and yes i did play some linebacker and yes i did work for an office of information technology , but sadly no i ' ve never been able to plaster my co - workers in their cubicles , no matter how much they ' ve deserved it .
it’s essentially a promotion to get people to vote on nov . 8 , but it’s also good to see terry tate doing well while he’s been away , and somehow time - traveling to 2005 to tackle trump .
in “from russia with love” sarah palin is explaining what she meant by citing alaska’s proximity to russia as her qualification in foreign policy . when katie couric seems reluctant to tackle palin , terry tate does the job .
four long - format
terry tate
films were produced for reebok ' s website :
terry ' s world ,
terry tate , sensitivity training ,
draft day ,
and
office athlete of the century .
each four - minute film was also condensed into 30 - second edits , which ran as television spots . in addition , two other short spots were filmed :
terry tate , vacation
( a 30 - second spot promoting the scrimmage shoe ) and
terry tate , on the field
( the spoof of nike ' s
streaker
commercial ) . all incarnations featured the overzealous tate , clad in his red jersey , tackling unsuspecting coworkers and dressing them down with his rhyming , shame - inducing couplets (
you kill the joe , you make some mo '
;
you can ' t cut the cheese wherever you please
) . no infraction was too small to escape his notice : long - distance phone calls on company time , playing solitaire on the computer , and walking away from a paper jam in the copier . all resulted in reprimands of a physical nature , culminating in his trademark battle cry , a victorious
whooooo .
there was another one of these for cingular that never saw the light of day . back when i worked for a company that ran a bunch of their stores in ct , ma , and ri we were shown a cut of terry tate , cingular linebacker , at a conference . it was pretty funny . i always wish that leaked out somehow so the internets could enjoy it .
the slogan for the tongue - in - cheek candidacy of speight as tate , as posted yesterday on the web site , www . terrytate . reebok . com , is ' ' save our state - - vote terry tate . ' ' mr . speight is an actor and former football player and wrestler who has worn reebok apparel and shoes to portray tate since the campaign was introduced during the super bowl in january .
outside mel ' s , the actor was recognized and cheered by passersby even without his trademark red jersey .
terry tate , wooo !
one shouted , mimicking the character ' s signature post - tackle scream .
in 2003 reebok international ltd . was the second - largest maker of athletic shoes and fitness apparel in the united states . with profits approaching $ 1 . 5 billion , the canton , massachusetts - based company enjoyed a small lead over competitors new balance , adidas , and puma , although it was well behind market leader nike , inc . several years of steady growth had , however , put reebok in a good position to launch its most successful television campaign ever , the award - winning
terry tate , office linebacker .
when you look at terry tate , he is a part of office culture , throwing birthday parties ,
allen noted .
he is valued as a team member for his intelligence , which can be seen by him performing presentations . and yes , he tackles people , because he has to uphold civility in an often apathetic and thoughtless office world which lacks basic decency most of the time . he works because you wish you were him , or because you wish somebody like him were around .
genius bruiser : terry will knock you senseless , and then explain how company profits are trending in an upwards direction .
i saw this years ago and didn ' t think it was that funny . i work in an office now and this cracked me up !
terry tate tackles donald trump to the ground in a new funny or die spoof clip . lester speight’s fictional “office linebacker” slams the gop nominee against the bus in which he was captured boasting about being able to grab women “by the pussy” to then “access hollywood” host billy bush in 2005 . “woooooo ! that’s how terry tate makes america great baby , ” speight as tate screams as he stands over a downed trump . “you can’t go around grabbing people willy - nilly son ! that’s creepy , ” he adds . speight’s tate then asks the brash businessman “what kind of locker rooms” he’s been hanging out in before telling billy bush , “you’re fired . ” was this what vice president joe biden was thinking of when he implied on friday that he wished he could beat up trump over his vulgar comments ? check it out in the clip above . editor’s note : donald trump regularly incites political violence and is a serial liar , rampant xenophobe , racist , misogynist and bi . . .


defiance is a 2008 american war film directed by edward zwick set during the occupation of belarus by nazi germany .

the screenplay by clayton frohman and zwick was based on nechama tec 's 1993 book defiance : the bielski partisans , an account of the bielski partisans , a group led by belarusian jewish brothers who saved and recruited jews in belarus during the second world war .

the film stars daniel craig as tuvia bielski , liev schreiber as zus bielski , jamie bell as asael bielski , and george mackay as aron bielski .

production began in early september 2007 .

after a limited release , e.g. los angeles , new york city , in the united states on december 31 , 2008 it went into general release worldwide in january and february 2009 .

defiance ( 2008 film )

daniel craig and jamie bell battle for survival in edward zwick ' s defiance .
based on the book
defiance : the bielski partisans
by nechama tec .
“schreiber has my father nailed in the defiance film . . . . interesting material in urltoken re defiance boards . the poles and lithuanians with the belorussians want to sue the bielskies for murder re the massacre in naliboki . ”
the group included aron bielski , now known as aron bell , the youngest of four brothers and last survivor of the family that took up arms during a bloody three - year uprising and inspired several books and a 2008 action film , “defiance . ”
in plain sight premieres on usa network , going on to become the no . 1 new cable series of 2008 .
looking for movie tickets ? enter your location to see which movie theaters are playing defiance near you .
my trailer on the amazing movie ' defiance ' ( 2008 ) with daniel craig , liev schreiber , jamie bell . . . from edward zwick . enjoy it , and if you haven ' t yet , go watch it !
however , the biggest flaw of defiance has little to do with zwick or anything he could have done . characters , situations and setting of this film just happen to be eerily similar to come and see , elem klimov’s soviet 1985 film that is arguably the most intense and the most powerful movie ever to be made about ww2 . all those who watched klimov’s film are bound to be disappointed by defiance .
kushner , tony ( 2008 ) . belsen for beginners : the holocaust in british heritage . in monica riera & gavin schaffer ( eds . ) ,
house , produced by universal media studios , premieres on fox . it would be the no . 1 scripted show on television in 2007 and 2008 .
daniel craig plays tuvia bielski , one of four brothers who resisted the nazis in defiance . photograph : karen ballard / pr
“defiance” is rated r ( under 17 requires accompanying parent or adult guardian ) . it has some scenes of brutal violence .
( usa , 2008 ) was directed by edward zwick . the film is set in belarus in 1941 / 42 and based on the book
defiance : the true story of the bielski partisans
by nechama tec ( 1993 ) . it was successful at the box office and received oscar and golden globe nominations , and won a couple of awards .
skillfully balancing intense action and compelling drama , edward zwick delivers yet another impressively crafted and put together historical war film with defiance , featuring terrific performances , engaging characters , and strong writing and direction .
defiance opens in theaters nationwide in december . it was produced at the lithuanian film studio in vilnius where weintraub productions and warner brothers shot the tnt robin hood series starring christopher lee and matthew porretta .
talked about entertainment or enjoyment in relation to the film , which was rejected or justified by many , including those who admitted their enjoyment of the film . for example , in relation to the latter film , sam explained that he
generally good impression of defiance begins to worsen when the film approaches its end . zwick and his co - writer clayton frohman apparently couldn’t provide proper ending to the fascinating real - life story , at least not by succumbing to hollywood cliches at the expense of historical truth , making this film annoyingly predictable to the experienced viewers . however , even the spectacular battle at the end is un - cathartic and defiance ends disappointingly .
daniel craig and liev schreiber in edward zwick’s film of a true holocaust story .
thiele , martina ( 2001 ) . publizistische kontroversen über den holocaust im film .
universal releases its first 3 - d film , it came from outer space .
baumert , anna ; hofmann , wilhelm & blum , gabriele ( 2008 ) . laughing about hitler ? evaluation of the movie my fuehrer—the truly truest truth about adolf hitler .
independent moving pictures company merges with five other film companies to create universal film manufacturing company , encompassing all facets of the movie industry : production , distribution and exhibition .
this embassy has been in touch with defiance ' s only distributor in poland , monolith plus , and we have been told that this film has not experienced any form of booing , let alone been banned by any cinemas . while the historical accuracy of the film is debatable , the film itself bears no association with poland whatsoever - be this in linguistic terms ( german and russian phrases appear frequently throughout the film ) or geographical references . robert szaniawski press counsellor , polish embassy
nechama tec , a university of connecticut sociologist , took up the challenge of fleshing - out the story of the “forest jews” for her book defiance : the bielski partisans — the largest armed rescue of jews by jews during world war ii ( 1993 ) , upon which the defiance film is based . peter duffy followed with his book the bielski brothers ( 2003 ) .
the karabiner 98k is used by german forces and some bielski partisans in the film .
in the film , he is played by up - andcoming british actor george mackay .
defiance is a 2008 world war ii film starring daniel craig and liev schreiber as brothers who decide to take the fight to the enemy during the german occupation of poland while also protecting mass numbers of jewish refugees . the film , based on a true story , was directed by edward zwick ( the last samurai ) and should be noted for the many world war ii - era weapons seen in what appears to be near mint condition , which is correct considering the time frame ( a rarity for the films ) .
the simple , straightforward answer is this : americans do not make many movies about world war ii that do not prominently feature americans . world war ii’s eastern front has a few entries : enemy at the gates , a 2001 film about the battle of stalingrad , took advantage of the wake of saving private ryan to earn back its budget and a bit more . 1977’s cross of iron ( a british - german production directed by american sam peckinpah ) depicted the german side of the conflict . defiance , a 2008 film about jewish partisan activity in belarus , straddled the border between war movie and holocaust film .
defiance isnt as emotional as it should be ( considering its a true story ) but its interesting , entertaining , with strong performances and characters that i cared for throughout its overall a very underatted war film that i highly reccomend checking out .
david denby has been a staff writer and film critic at the new yorker since 1998 .
every film that has ever been nominated for an academy award in any category . enjoy !
future learning and skills – giving everyone the opportunity to build a lifelong relationship with film .
the potentially problematic conclusions that can be drawn from the film are further highlighted in the following passage . i asked sam if he thought that the film held a
message for today
:
nbc saturday night at the movies marks the first regular network showing of a theatrical feature film .
with two films in 2008 - -
leatherheads
( $ 31 million ) and
burn after reading
( $ 60 million ) - - clooney underscored his penchant for unusual and colorful stories .
defiance is a 2008 film directed by edward zwick , who co - wrote the movie with clayton frohman , based on a book ( defiance : the bielski partisans ) by nechama tec . it stars daniel craig , liev schreiber , and jamie bell ( of billy elliot fame ) . it follows the bielski brothers , four belarusian jews who escape the first wave of ss murders in late 1941 , only to decide that they need to fight back . the resulting resistance group grows , taking in more and more displaced jews , until it is a genuine thorn in the side of the nazi advance , forcing the germans to retaliate .
special features : commentary by director edward zwick , return to the forest : the making of defiance , children of the otriad : the families speak , and more .
julie a . baldwin is with the department of community and family health , college of public health , university of south florida . jeannette l . johnson is with the friends research institute , baltimore , md . christine c . benally is with the ft . defiance service unit of the indian health service , fort defiance , az .
spiritual successor : could be said to be so to edward zwick ' s earlier war film glory .
( usa / uk , 2008 ) , mark herman ' s film adaptation of john boyne ' s best - selling 2006 novel of the same name , achieved high box - office results in the uk and internationally . the film depicts the fictitious and unlikely friendship of bruno , the son of a concentration and death camp commandant , and shmuel , a jewish boy who is an inmate of this camp . the award - winning
with
defiance ,
edward zwick assembles the type of film that has become his stock in trade : a rousing , emotionally alive story about war and its effects on those fighting it . zwick weaves together humanity and explosive spectacle , and , though
defiance
is not as passionate and exhilarating as
legends of the fall ,
glory ,
or
the last samurai ,
it is a memorable and impactful piece of work .
, re - evaluated their initial response to the film . they said that in retrospect , they realised that
mca and universal buy paramount studios’ pre - 1948 sound film library in richest tv syndication deal to date .
there is no question about it ; there is no indiana jones without harrison ford . the fourth installment of the adventurer series was one of the biggest blockbusters of the year , bringing in over $ 317 m in 2008 .
deliberately monochrome : at the beginning of this film , we see black - and - white film footage of german soldiers rounding up jews . we cut to a scene which you swiftly realize is not contemporary footage , which then turns into color . at the end of the film , things return to black - and - white .
several mosin nagant m38 carbines are seen in the film , used by partisans . also used by belorussian police .
andrew had a very clear definition of a
holocaust film
which also came with a set of expectations .
nbc universal acquires carnival film & television ltd . , a u . k . - based television production company .
syfy teams up with trio worlds to produce defiance , the first - ever convergence of television and online gaming , featuring an interconnected world and storylines that co - exist on both platforms .
the film is based on the 1993 book
defiance : the bielski partisans
by the holocaust researcher nechama tec , a jew who escaped poland during the war by posing as a catholic . craig plays tuvia bielski , who after the war was a taxi driver in new york and died in 1987 .
jewish brothers ' resistance inspired ' defiance ' the bielski brothers gave shelter and protection to polish jews who , like them , fled into the region ' s forests and swamps to escape german persecution . director edward zwick ' s new film tells their story , but why hasn ' t it been heard until now ?
the timing of edward zwick’s defiance is uncanny . the eyes of the world are on israel , and here’s a true story about jewish resistance – retaliation , too – in the second world war .
the film defiance , which opens next week , is based on the extraordinary story of tuvia and his two brothers zus and asael - played by liev schreiber and jamie bell . between them , they rescued 1 , 200 jews and sheltered them in a village they built deep in a forest in nazi - occupied belarus .
this evening , with three generations of bielskis present , we will share the story of the bielski brothers at duke . the coalition for preserving memory , a duke organization dedicated to the memorialization of genocides in the 20th and 21st centuries , will host a screening of the 2008 film defiance that inspired by the actions of the bielskis . a discussion and q & a with my grandfather , aron , will follow the screening . we invite you to join us for the event in the sanford school of public policy room 04 at 6 p . m . dinner will be served .
that book was nechama tec ' s 1993 work , defiance : the bielski partisans . tec , who was herself saved by polish christians , is a professor emerita at the university of connecticut in stamford .
monotony : this award winning film produced by juris poskus tells the story of a young woman who grows bored with life .
finally , we can see how prejudice and stereotypes directly impacted on film reception . as mentioned above , for many interviewees ,
one of the most recognizable british actors of the year , he was the lead in three films :
quantum of solace ,
defiance
and
flashbacks of a fool .
although the name james bond may have drawn more people to the theaters than that of daniel craig - - the latest bond outing , quantum
, pulled in $ 165 million at the box office in 2008 - - the leading man is still a box office force .
, the film ' s authenticity and factuality was rarely in question due to its realist style . libby saxton notes in this respect that the film ' s
meticulous reconstruction unsettles the distinctions between documentary and fiction
( 2008 , p . 83 ) . its grim , relentless , brutal and violent tone and look found particular appreciation as a realistic portrayal among interviewees , for example , by comparing it favourably to other films . among them was ryan ( administrator , 46 ) , who voiced his clear preference for
a rather good mockup of a panzerkampfwagen ausf . j / 1 was used at the end of the film . it is one of the two vehicles used in the film enemy at the gates . these were built using modified swiss panzer 61 tanks .
the tomatometer score — based on the opinions of hundreds of film and television critics — is a trusted measurement of critical recommendation for millions of fans . it represents the percentage of professional critic reviews that are positive for a given film or television show .
universal ' s furious 7 premieres and becomes the six - highest - grossing film of all time , with more than $ 1 . 5 billion worldwide . the movie is universal’s first film to cross the $ 1 billion threshold during its initial run .
after his 2007 role in transformers , labeouf kicked it up a notch in 2008 . with his role in
eagle eye ,
( $ 100 million ) and
indiana jones and the kingdom of the crystal skull
, labeouf ' s face was all over the big screen . this year looks promising as well for the young actor , with a new transformers film due out .
age lift : asael was the second - oldest of the bielski brothers , and tuvia ' s number two . in the film , he is several years younger than tuvia and zus , and his portion of the film is a coming of age story .
focus features launches www . filminfocus . com , a unique site established as an online destination for film lovers around the world .
in the 2008 holiday comedy
four christmases ,
witherspoon and co - star vince vaughn have generated $ 115 million in box office sales so far . and with over $ 8 . 5 million made in the past week , it looks like witherspoon may have legs .
i wondered all throughout the film , “what was the point and furthermore why did this story need to be told ? ” this film offers nothing but inconsistencies in the characters and self indulgent screenwriting which makes any hope the story has of being good , fail .
was the film which was named most often : at least 48 of 68 interviewees were familiar with it ( the younger participants were less likely to have seen it ) , and between them referred to the film on 73 separate occasions . few , however , were able to recall many details about the film . more than a quarter of them , for example , remembered the film mainly for the emotional impact it had had on them . one of them was faith ( it support officer , 29 ) , who referred to
the film looks even more simplistic when its depiction of events is compared with more complex historic reality . this created some controversies in poland , because the area portrayed in film – part of present - day belarus – used to be part of poland before ww2 ; this fact is ignored in film , just like the rivalry between soviet and polish partisans that made predicament of bielski partisans more complicated .
this list collects every film from the starting list that became they shoot pictures don ' t they ' s 1000 greatest films . this…
and is based on the minutes that remain from the meeting to which the film adds its own interpretation of the event . the aforementioned
bösch , frank ( 2007 ) . film , ns - vergangenheit und geschichtswissenschaft : von
holocaust
zu
der untergang
.
opens in theaters nationwide in december . it was produced at the lithuanian film studio in vilnius where weintraub productions and warner brothers shot the
despicable me becomes universal pictures’ seventh - highest opening film of all time , and one of the most profitable films in universal’s history .
directed by veteran senegalese filmmaker ousmane sembéne , this film goes after the controversial topic of female genital mutilation . based in a small village in burkina faso , one woman decides to stand up to the men and women of her village who believe such practices are purification rights . this film speaks of true defiance and courage , and looks at various themes on what it means to be a woman and those ascribed duties and characteristics that society places on her . spoiler alert : our main character defies them all !
the aforementioned cfhe study on pupils ' responses to this film echoes these findings . students were
aware of the more glaring historical inaccuracies of
for which they interviewed 41 people from the united states and germany after they had been provided with a copy of the film to watch at home . they found , among other things , that viewers ' responses to the same film can be highly varied , and that the reception is affected by preconceptions , styles of narration , and personalities . more recently , the aforementioned cfhe sub - study into the impact of the film
was criticised for its action film aesthetics by many interviewees , it still seemed realistic enough to add to their knowledge about the holocaust . the film is set almost entirely outside the ghettos and camps , which have come to dominate the screens and the popular imagination regarding the holocaust . the majority of interviewees had no prior knowledge about jewish partisans , the nazi killing squads or jews hiding in the forests of eastern europe / russia , prior to watching the film . resistance , fighting , and defiance were among the most - discussed topics . interviewees held that the general historical background it depicted—including jewish resistance , and the representation of the russians and the female partisans—was authentic or factual . among them was maud ( student , 46 ) , whom i asked if she had learned anything by watching this film :
second world war is an event that happened seventy years ago . numbers of those who could relate to it through their personal experiences are dwindling , yet the debates about its causes and aftermath continue like the war happened yesterday . many times those debates revolve about myths , half - truths and attempts to give some sense to global carnage with simple explanations . one of such debates revolve about question why jews didn’t fight back when faced with holocaust . the truth about war was , of course , more complex and those who ask that question ignore situations when jews actually did fight back . one of such examples is subject of defiance , 2008 film directed by edward zwick .
there are three main types of empirical studies , to which holocaust film reception is either central or peripheral : studies , which investigate the effects of a tv series , documentary , or feature film on viewers ; studies into memory transmission and historical consciousness , and the different sources—including film—feeding into memory and historical consciousness ; and studies into individual reception of films in terms of reception processes and interpretations of the history represented in them . [
hollywood stars get paid tens of millions to appear in a feature film , so producers want a healthy return on their investment . but do these actors and actresses draw audiences themselves or is it a combination of factors in creating box office gold ? every year since 1932 , quigley publishing has surveyed theater owners and film buyers to get their take on which hollywood names draw the most people to the theaters . although no single star can be considered completely responsible for a film ' s box office success , theater owners , with their finger on the pulse of the entertainment market , have long been considered the most reliable barometer . click ahead to see the top money - making stars of 2008 ! by paul toscano posted 5 jan 2009
zus is seen using a degtyaryov dp - 28 during an ambush . later in the film , other partisans use it against attacking german forces .
but pop would have loved this film . i promised him when he knew he was dying i ' d get the story out there .
universal enters term deal with chris meledandri ( previous head of 20th century fox animation ) to head up a new animated film division at universal .
working on three big films in 2008 - -
wanted
( $ 134 million ) ,
the changeling
( $ 35 million ) and
kung fu panda
( $ 215 million ) - - jolie certainly demonstrated her versatility , securing the ninth spot on this year ' s list .
, little remains of them in viewers ' memory by way of detail bar a film ' s emotional impact , serving as a frame of reference or adding to one ' s intertextual repertoire . it also appears that the reception and interpretation of a film about the holocaust is not necessarily fixed , but can change over time , which further complicates ideas about how film reception relates to acquisition of , or conversion into , memory and knowledge . [
a film starring daniel craig about a jewish underground resistance movement that took on the nazis has prompted a storm of protest in poland . defiance , directed by edward zwick , which recently opened in poland under the title opor ( resistance ) , has been booed at cinemas across the country and banned from others because of a local perception that it is a rewriting of history and anti - polish .
defiance is a harsh movie . a real story about all those effects of war , that would affect most of us . it is about suffering , death and hope . daniel craig plays the role of hope . a performance way more interesting than in every craig - bond film . besides him , every acting performance is well above perfect . not for relaxing evenings , but really worth it .
the study was designed to capture the immediate responses of interviewees to the films to ensure a degree of consistency and provide a basis for comparison . i therefore spent several hours with the interviewee ( s ) for the joint film viewing and subsequent interview ( on average , three to four hours in total ) . before the film screening , interviewees received a participant information sheet that detailed the project ' s purpose , rationale and method . following the film viewing , interviewees completed a short questionnaire that contained demographic as well as general and film - specific questions , asking , for example , where knowledge about the holocaust was obtained , what the participants expect from a film about this topic , and which other holocaust films or documentaries they had seen . [
rauch , stefanie ( 2017 ) .
the fundamental truths of the film remain
: researching individual reception of holocaust films [ 46 paragraphs ] .
universal pictures’ the 40 year old virgin opens . starring steve carell from nbc’s the office , the film would gross more than $ 175 million worldwide .
the hit syfy original film sharknado takes the social media world by storm , leading to multiple encore presentations , midnight move theater screenings and a sequel .
ed zwick ' s new film , defiance , about the bielski partisans of world war ii , is everything schindler ' s list is not . for one thing , it ' s about jews . schindler ' s list was a story of christian redemption ; the jews were simply there to be acted upon . in defiance , which tells the true story of a group of jewish partisans who sheltered hundreds of men , women and children in the byelorussian woods , jews take charge of history . defiance is in some ways a corrective to the conventional understanding of jewish behavior in the holocaust . for some critics , too much of a corrective : a . o . scott writes that
in setting out to overturn historical stereotypes of jewish passivity , mr . zwick . . . ends up affirming them .
i wasn ' t struck the same way by defiance : the bielski partisans weren ' t the only jews to fight back against their murderers - - jewish resistance in world war ii is still a story insufficiently told . and i wasn ' t left with the impression that zwick believes survival was within reach for most jews who perished .
herskovitz has produced many films directed by zwick , including legends of the fall ( 1994 ) , the last samurai ( 2003 ) , blood diamond ( 2006 ) , defiance ( 2008 ) , love & other drugs ( 2010 ) and more . they earned a best picture academy award ® nomination for producing steven soderbergh ' s traffic ( 2000 ) . herskovitz and zwick continue to enjoy a creative partnership under their production banner the bedford falls company . they will next pair for the discovery channel original series the suck , about the american experience in the vietnam war .
son zvi bielski , 56 , who lives with sonia in brooklyn , new york , revealed the harrowing story had taken its toll on the film stars .
the ballad of narayama
is a japanese film of great beauty and elegant artifice , telling a story of startling cruelty . what a space it opens…
( usa / uk , 2008 ) was directed by mark herman , and is based on the best - selling novel of the same name by john boyne ( 2006 ) . the film focuses on bruno ( the son of a concentration and death camp commandant ) who befriends a jewish inmate ( of the camp ) , shmuel , and bruno ' s mother , who eventually finds out about the camp ' s true purpose . after bruno has sneaked into the camp to help his friend , the film ends with the killing of both boys in the gas chamber , and bruno ' s parents ' despair about their son ' s death .
the launch of the film has prompted a wave of front page articles and commentaries and thrust the issue to the top of the chatshow agenda . the most scathing attack , which has led to charges that anti - semitism is the driving force behind the criticism of the film , appeared in the conservative daily rzecpospolita .
all but one of the bielski brothers have died , with tuvia giving his account - the basis of the film - two weeks before his death in 1987 .
does not feature anything about propaganda , but interviewees of this film nonetheless frequently cited nazi propaganda as a reason or motivation for germans to participate in crimes or turn a blind eye . this discrepancy between film text and interpretation can only be made sense of when considering interviewees ' preconceived understandings . the following example from an interview about
the hollywood funny man adam sandler took up two roles in 2008 - -
you don ' t mess with the zohan
( $ 100 million ) and
bedtime stories
( $ 65 million ) . people may be flocking to the latter to see sandler in a different light . being a new father , he wanted to make a family film that young children would be encouraged to watch , which cannot be said about much of his earlier work . photo credit : disney enterprises , inc .
edward zwick’s “defiance , ” the beautiful light—a little dryer than life—has obviously been digitally altered . yet apart from this minor shading there’s not much in the film that could not have been done forty years ago . zwick’s film , a true holocaust story that most people do not know , suggests some startling new ideas about resistance , sex , and class in the doomed provinces of jewish eastern europe . but the moviemaking is resolutely old - fashioned—as square as an arthur miller play or an evening of tchaikovsky . does it matter ? in this case , it does not . zwick’s conservative , humanist - sentimental style still has life in its aging limbs . “defiance , ” as it turns out , makes insistent emotional demands , and those who respond to it at all , as i did , are likely to go all the way and even come out of it feeling slightly stunned .
the film was shot in a remote , wooded area in lithuania , about a hundred miles away from the real location of the bielski brothers camp . see more »
, where the female film characters , and especially them being tortured , were discussed by all of the female interviewees , but none of the male respondents . a more explicit link between gender and film reception is expressed in the following passage , which suggests gendered notions and expectations of empathy . asked about the mother ' s development in
matthew mcconaughey and jared leto win the academy awards for best actor and best supporting actor for their performances in focus features’ critically - acclaimed film , dallas buyers club .
but why am i defending zwick ? let him do it his own self . we spoke by phone recently , and we talked about jewish muscle and jewish passivity , europe and zionism , and whether defiance is hebrew for glory . here is an edited transcript of our talk :
red army soldiers are equipped with the ppsh - 41 . towards the end of the film , some partisans have it too , notably asael bielski ( jamie bell ) .
the model 24 stielhandgranate is a german grenade , but it is only seen used by the bielski partisans during the film . zus throws one under a german truck during the red army ambush and later throws one into a german tank . near the end of the film , isaac ( mark feuerstein ) attacks german soldiers with a bag of grenades .
unfortunately , an interesting story doesn ' t make defiance a good movie . neither entertaining nor particularly poignant , its criminally overlong , generic , predicable and unconvincing . the ever solid presence of craig and schreiber and the shameful subject make it watchable but that ' s far from a recommendation .
predecessor companies : paramount communications | warner - amex satellite entertainment company | viacom international | paramount famous lasky corporation | famous players film company | jesse l . lasky feature play company
( usa , 2005 ) is a film directed by terry george about hotelier paul rusesabagina , who saved the lives of more than one thousand people during the rwandan genocide in 1994 .
defiance
is based on the true story of a group of jews in belarus who successfully defied the nazis , hid in the forest and maintained a self - contained society while losing only about 50 of their some 1 , 200 members . the
bielski partisans
represented the war ' s largest and most successful group of jewish resisters , although when filmmakers arrived on the actual locations to film the story , they found no local memory of their activities , and , for many reasons , hardly any jews . edward zwick ' s film shows how they survived , governed themselves , faced ethical questions and how their stories can be suited to the requirements of melodrama .
2008 saw several movies released in the revived format and this year it looks set to take off , with such anticipated blockbusters as monsters vs aliens , a christmas carol and james cameron ' s avatar . the surge in the number of 3 - d films in 2009 promises much considering how well the relatively limited releases of the hannah montana movie , journey to the centre of the earth and bolt did in 2008 . the great thing about 3 - d as far as cinema owners are concerned is they can charge a premium on tickets , just as they do with imax screens . so audiences face another price hike , although all but the most cynical have to admit that 3 - d and imax are taking the theatrical experience in a new direction , something it sorely needs .
jg : the film does have a kind of zionist arc , but maybe it ' s not a zionist movie . after all , the bielskis end up in brooklyn after the war .
fast & furious 6 wins the memorial day weekend box office with $ 120 million , the biggest opening weekend ever for a universal film and the second biggest opening weekend of the year .
ez : i just don ' t see it . it ' s like milk . milk doesn ' t imply that all gay men who stayed in the closet were cowards . defiance is just one movie that seeks to add necessary complexity to the portrait of what happened , because the portrait has been monolithic .
the one thing you can count on in hollywood is that when a studio makes a sudden or unexpected decision , it is almost guaranteed that the official reason for the move is a smoke screen for what ' s really going on . i ' m guessing that ' s the case with paramount ' s surprise announcement late thursday that it ' s knocking
the soloist
out of the awards season scrum ,
dashing any hopes ,
to use variety ' s melodramatic phrase , for the film to win any academy award accolades in 2008 . the film is of particular interest to those of us here at the la times , since it is based on a series of gripping columns by our own steve lopez about his relationship with a homeless musician grappling with schizophrenia .
. this included criticism of the film ' s format and genre . those interviewees who possessed some knowledge on the subject tended to focus on the historical accuracy of the film , whereas others concentrated on cinematic tropes . for howard ( phd candidate , 25 ) , for example , it was the recognition of tropes and formulae that enabled him to doubt the authenticity of certain aspects of
that ' s the kind of whopper you ' d only hear in hollywood . i think the appropriate response to that would be - - when exactly would be a good time to release a film about homelessness ? halloween ? the fourth of july ? having read the script and seen the film being shot , i ' m guessing that only a studio disguising its real motives would call
the soloist
a film about homelessness , when in fact , it ' s a male - bonding love story about a crusading newspaper reporter and a musician with a troubled soul .
emma both reproduced language and tropes from the film (
they thought jews were not humans
,
they thought they were vermin and . . . caused the great war
) and drew on her preconceptions of germans ' knowledge about the crimes and notions of
brainwashing
and being
distanced
from emotions , indicating the interplay of film text and viewer preconceptions . [
despicable me 2 grosses $ 142 million over the july 4 holiday weekend . the hit film goes on to become the no . 1 animated movie of 2013 , crossing $ 900 million worldwide .
universal and illumination’s the secret life of pets scores the biggest opening weekend ever for an original animated film and goes on to garner nearly $ 900 million worldwide with almost $ 370 million domestic .
this means last weekend ' s reigning champions , a boisterous bunch led by fox ' s hit comedy marley & me , can continue to make money untroubled by new blood . the week between christmas and new year ' s eve is traditionally one of the biggest of the year and the gains made by marley & me , paramount ' s the curious case of benjamin button ( it ' s released by warner bros in the uk ) , disney ' s bedtime stories and mgm / ua ' s valkyrie provided a useful year - end boost to the 2008 box office . at the final reckoning , 2008 box office came in at about $ 9 . 6bn ( £6 . 57bn ) , just short of the all - time record of $ 9 . 68bn ( £6 . 62bn ) set in 2007 .
they tell me that my father appeared to be 10ft tall on his giant horse . the movie has stayed close to the truth except there are no horses in it .
screening of defiance .
it was very good ,
said aron , whose role in the forest was to run messages between his older brothers .
i will conclude by reflecting on the study ' s limitations , make recommendations for further research , and consider what can be gained from empirical approaches to holocaust film reception ( section 5 ) . [
the biggest blockbuster of 2008 , and the second biggest of all time ,
the dark knight ,
blew away any competition , with over $ 530 million in us box office sales . although heath ledger ' s powerful performance as the joker as well as his untimely death no doubt drew people to the movie , theater owners placed christian bale ( batman ) at no . 3 in this year ' survey .
with that in mind , the time may have come for a biopic about joseph stilwell , or an action film depicting the experiences of the flying tigers . u . s . studios have greater access to chinese acting talent ( not to mention locations ) than ever before , and a film about the joint u . s . - chinese war effort might enjoy success on both sides of the pacific .
except that in box - office terms , 2008 wasn ' t history . it almost was . studio top brass love their box - office statistics because they create the illusion of success and handily side - step any sort of quality analysis . but the fact is that audiences , faced with an expanding array of alternative entertainment choices , are declining . overall cinema attendance in 2008 actually dropped 5 % from the previous year to just over 1 . 3bn , although hollywood made up for the shortfall by raising ticket prices , as it always does . studio executives – and their counterparts in the independent world – are terrified of the video game industry in particular because it ' s the biggest growth sector in entertainment and steals audiences . cinema owners in particular are feeling the heat , which is why everyone is so excited about 3 - d .
the latter studies are a welcome development and provide important insights . their focus on only one film , however , leaves crucial questions unanswered , such as whether their findings apply to other films too , and the role played by genre and aesthetics , or viewers ' backgrounds . my study , which also belongs to the
reception
type , was designed as qualitative , focusing on a country other than germany , and using five different films to explore which parts of individual reception are linked to a specific film text or mode of representation , and which elements constitute a more general aspect of film reception . [
this was followed by a semi - structured individual or group interview ( hansen et al . , p . 257 ) , which was recorded with the participants ' consent . i loosely followed an interview guide , which ensured some consistency and flow to the interviews . the questions on the guide can be arranged into three groups : questions specific to the individual film the interviewee ( s ) watched ( e . g . , film characters , memorable scenes ) ; general film questions ( e . g . , about other holocaust films ) ; and questions about interviewees ' knowledge about , and interest in the holocaust ( e . g . , holocaust education ) . the interviews always began with the same question asking for a summary of the film to
break the ice
and to explore what the interviewees remembered about the film , and which aspects seemed important to them . i encouraged the interviewees to continue speaking through para - and non - verbal expressions , and through guiding or follow - up questions . [
may be linked to the majority of the respondents being female , and therefore a potentially increased likelihood of empathetic identification with this film character . another indicator for the significance of gender was seen in interviews about
this film was originally reviewed at tiff 2014 . edward zwick is a great filmmaker , but he rarely gives you subtlety . some have criticized his medium - to - large - budget action films – titles that include glory , defiance and blood diamond – as too simplistic , which would have stained those efforts more if they were not so compelling and exciting . so , to hear that the director was behind a film about the introspective game of chess and its most famous player , the complex and controversial bobby fischer , was nerve - wracking . would the film skimp on the nuances of the new york chess sensation ? could the last samurai director figure out a way to depict the game in an inventive way onscreen ? well , although zwick has still not managed to find a way to visually communicate the game of wits and cunning , he has still made a biopic and thriller that should entertain those who do not even know how to play chess .
gluchowski thinks polish audiences will view the movie defiance differently from their american counterparts . in his view , the bielskis were communists who were organizationally under the command of the soviet government . stalin was using the partisans not only to drive out the germans , but also to make sure the region would not revert to polish control after the war .
there’s been something of an overload of holocaust movies in theaters over the past few months ; each offers something different for its viewers by way of attitude toward the atrocity . the boy in the striped pajamas centered solely on the victims . the reader discussed the phenomenon of individual humanism and capacity for forgiveness . valkyrie attempted to create a thriller without the possibility of suspense , since we already knew the plot to kill hitler failed . where defiance falls short is its script , written by zwick and clayton frohman and based on the 1993 novel defiance : the bielski partisans by nechama tec , as the screenwriters have bogged it down with sappy love subplots and melodramatic power struggles within the makeshift community .
( e . g . , to explain the mother ' s or bruno ' s ignorance about the camps , which was also seen in the cfhe ' s study of pupil responses to the film ) .
revealed problematic interpretations . few of these , however , appeared to have come directly from the film but instead resonated with existing ideas . its impact should therefore not be a foregone conclusion . the warnings issued regarding
i think a holocaust film is a film which would make the , the viewer emotionally attached and , and emotionally affected . . . and you sit down at the end as the credits roll and , and you are touched in your heart and your soul and you feel that was something , a powerful experience , something which has deeply affected me and something which has changed my life . . . a bit like
perhaps the most diversified 2008 money - making actor , downey jr . starred as billionaire - turned - superhero tony stark in
iron man
and multi - ethnic actor kirk lazarus in
tropic thunder
, grossing $ 318 million and $ 110 million , respectively . downey jr . is expected to make at least two films per year for the next two years , including
iron man 2
, currently in pre - production .
the genius of shameless is its subtlety in capturing both the elan of underclass transgression and its darkness . abbott ' s drama doesn ' t glorify or sentimentalise deprivation , but it does celebrate its spirit of defiance . and for all his anger towards his childhood , and the distance he has travelled from it , his loyalty to that spirit seems unassailable .
their story is surely worth dramatizing — and may indeed be well served by this director’s square - jawed narrative style — but mr . zwick is not simply adding a chapter to the cinematic annals of the holocaust . “defiance” presents itself as an explicit correction of the cultural record , a counterpoint to all those lachrymose world war ii tales of helplessness and victimhood .
that was the film mostly referred to , e . g . , by comparing paul rusesabagina , the hotelier who saved the lives of more than one thousand people during the rwandan genocide in 1994 , which is depicted by
tuvia was the eldest of the brothers . he died in 1987 in new york and was largely unrecognized for his heroism during his life . he was portrayed in the edward zwick - directed film by actor daniel craig .
nbc universal finishes its first full calendar year with double - digit growth in operating profit to more than $ 3 billion , driven by strength across a number of business segments , including cable entertainment , parks and film .
defiance manages to keep the viewer barely involved for its 137 - minute running time , hanging on to the basics of the human drama and actionized plot through zwick’s intelligible and straightforward direction . certainly , the film’s fundamental popular entertainment swing gets the viewer right in the gut . forgiving the mundane story for its limited capacity may prove more demanding , as the production undoubtedly had the potential to be something grand and epic , but instead chose to be routine . when there’s nothing customary about the narrative , indeed the real bielskis deserved much more unconventional and artistically worthy filmmaking to tell their story .
the significance of gender , age , education and political attitudes for the effects of media influences has been examined in a number of empirical , quantitative studies ( baumert et al . , 2008 , p . 45 ) . qualitative approaches can illuminate some of the mechanisms of this in practice ( e . g . , reading , 2002 , pp . 158 - 59 ) . for example , the widespread characterisation of the character of hanna as a victim in interviews about
it would be crass and frankly dangerous to press extended parallels , but you’d have to watch this with fingers in your ears to miss the echoes across history . still , whether zwick’s film benefits from the coincidence is debatable .
this type of research has highlighted the links between political attitudes , emotions , and film reception . it succeeds in demonstrating how powerful the impact of a film can be , especially in a setting as highly politicised as that of post - war germany and its complex relationship to the nazi past , at least in the short term . what it could not tell us was how people interpret the history represented by the films , and how film reception works on the individual level . whether using quantitative or qualitative approaches , and despite taking into account personalities and demographic backgrounds , studies of the first type tend to conceptualise viewers as more or less passive receivers of media messages . [