inspired media entertainment , also known as left behind games , was a christian-themed gaming company most notable for its work on left behind : eternal forces .

the company closed their office , shut down operations , and laid off all of their employers at the end of 2011 .

inspired media entertainment

/ prnewswire / - - inspired entertainment , inc . (
inspired
) ( nasdaq :
lin . woods’ resume lin . woods inspired media . media kit ( 1 )
. she is also the president of the faith based media and entertainment firm , lin . woods inspired media and the editor of
link to inspired media entertainment by selecting a button and using the embed code provided more . . .
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about us - lin . woods , editor , urltoken | lin . woods inspired media
in 2000 , woods returned to st . louis and created the inspired company . through this faith - based media business , she created the inspired entertainment seminar ( educational series hosted on college campuses ) , the inspired entertainment report ( aired in more than 50 markets via abc radio networks’ rejoice musical soul food format ) and provided script writing services for general mills’ serving up soul radio show . it currently produces lin . woods gospel entertainment podcast , available on itunes .
out of hours contact : aimee remey investor relations , inspired entertainment inc . telephone : + 1 646 620 6737 email : aimee . remey @ urltoken
lin . woods inspired media is a faith - based and family entertainment site with an african american focus . created by a family entertainment / faith base editor and writer , it features positive entertainment articles , faith - based celebrity interviews , beauty news , inspirational music reviews , tv / film news and positive lifestyle tips . it is all designed to inspire your life .
inspired entertainment , inc . announces third quarter 2017 results to be released on august 7 , 2017 at 7 : 30 am et ; conference call to follow
. participants should ask to be joined into the inspired entertainment call . a replay of the call will be available one hour after the conclusion of the call until
ads are meticulously timed and spread through multiple channels , said an entertainment industry source .
pulse ng is nigeria ' s new media network . 24 / 7 live news & videos , entertainment , sports , lifestyle , celebrities & more .
left behind games inc . publishes christian video games and is a christian social network provider . their trade names include inspired media entertainment , lb games® , cloud 9 games® and mypraize® . the team believes that their products are quality interactive and entertainment experiences to perpetuate positive values and appeal to mainstream and faith - based audiences .
over the past decade , woods has been aligned with the top industry urban entertainment publication , the urban network . she was the editor - in chief of its 2001 spin - off , urban inspired . today she is both a partner and the family entertainment / faith based writer and editor for
your daily dose of the latest in fashion , beauty , and entertainment — delivered straight to your inbox .
if someone is having a bad day and reads my blog , hears my inspired entertainment report or checks out my celebrity interviews on my podcast and is touched by one of those experiences , i’ve achieved my goal , which is to inspire , encourage and uplift lives through media . ”
social media has transformed how culture works . digital crowds have become powerful cultural innovators—a new phenomenon called crowdculture . they’re now so effective at producing creative entertainment that it’s impossible for companies to compete .
[ gay talese can’t name a single woman writer who inspired him . twitter has a few suggestions . ]
hampton said he would also like to see celebrities address “thug brutality” on social media .
we launched inspired virtual races at the beginning of 2014 . since then , inspired and sisal have been working together to constantly innovate contents and services for ensuring an extraordinary player satisfaction and a highly profitable business . thanks to the successful partnership with inspired , sisal became one of the online market leader in italy in virtual sports .
theory - 3 media’s third ski movie released in 2007 a high definition project documenting the free skiing travels of the pacific northwest . produced by : theory - 3 media [ … ]
yes , gay talese actually admires many women writers . social media , not so much .
the films were launched with tiny media buys and then seeded out on social media platforms . both were extremely influential , were watched by tens of millions , generated huge media hits , and helped drive impressive sales and profit gains . each won the grand prix at the cannes advertising festival .
then , wanting to give his own amen to the moment , timberlake simply wrote a basic tweet saying
# inspired .
social media was supposed to usher in a golden age of branding . but things didn’t turn out that way .
yes , gay talese actually admires many women writers . social media , not so much . - the washington post
the social media calls by heads of respected news outlets for an appropriation prize showcase
a media that is woefully lacking in inclusion
and that
is ill - prepared to actually have the debates ,
wente said .
24 / 7 support inspired provides training on all aspects of using the virtuals dashboard to enable an operator to be as self - sufficient as they wish in their management of the events schedule . inspired’s dedicated virtuals support team is also on hand to assist anytime 24 / 7 / 365 .
he is critical of the game on other grounds , though , saying that in trying to deliver entertainment as well as a message , the developers have fallen short on both .
inspired is a global games technology company , supplying virtual sports , mobile gaming and server based gaming systems with associated terminals and digital content to regulated betting and gaming operators around the world . inspired currently operates more than 27 , 000 digital gaming terminals and supplies its virtual sports products in more than 40 , 000 venues and on over 100 websites in 30 countries . inspired employs over 800 employees in the uk and elsewhere , developing and operating digital games and networks .
years of proven results : case studies from industry leaders from zero to €1 . 2bn in 12 months . the inspired success of the italian virtual sports market
virtual rush trotting was developed especially for the italian market after inspired’s product team analysed the most popular sports for live betting in italy and responded by creating trotting .
the global islamic media front has released a game called quest for bush , in which players aim to kill the us president .
inspired is a global games technology company , supplying virtual sports , mobile gaming and server based gaming systems with associated terminals and digital content to regulated lottery , betting and gaming operators around the world . inspired currently operates approximately 30 , 000 digital gaming terminals and supplies its virtual sports products through more than 40 , 000 retail channels and over 100 websites , in approximately 35 gaming jurisdictions worldwide . inspired employs approximately 800 employees in the uk and elsewhere , developing and operating digital games and networks .
a painter ' s work is equated to
cultural genocide
after she ' s accused of appropriating elements from indigenous styles — she says she was merely inspired .
woods became a celebrity journalist after taking on the host / writer / co - producer duties at the syndicated entertainment news program inside gospel ( which boasted five million listeners world - wide ) .
don’t go yet ! try out our entertainment newsletter . you’ll get celeb tidbits , late - night highlights , and the latest on tv and movies in your inbox , six days a week .
historically , cultural innovation flowed from the margins of society—from fringe groups , social movements , and artistic circles that challenged mainstream norms and conventions . companies and the mass media acted as intermediaries , diffusing these new ideas into the mass market . but social media has changed everything .
i forget this forum sometimes . . . i was truly inspired by @ ijessewilliams speech because i really do feel that we are all one . . . a human race
companies have sunk billions of dollars into producing content on social media , hoping to build audiences around their brands . but consumers haven’t shown up .
julianne hough ' s ill - advised halloween costume reignited the question : is it ever ok to appear in blackface ? perhaps those defending the 25 - year - old actress have forgotten the painful history of blackface in entertainment and media . classic films often serve as a reminder of our nation ' s ugly racist past whenever we dust off our vhs tapes .
social media binds together communities that once were geographically isolated , greatly increasing the pace and intensity of collaboration . now that these once - remote communities are densely networked , their cultural influence has become direct and substantial . these new crowdcultures come in two flavors : subcultures , which incubate new ideologies and practices , and art worlds , which break new ground in entertainment .
the debate over cultural appropriation is ongoing , but the response to it is changing , now that collective voices can find common ground on social media .
correction : a previous version of this article referred to
birth of a nation
as the first feature - length film . it was not . a quote from downy cited to entertainment weekly has also been updated .
marketers originally thought that facebook , youtube , and twitter would let them bypass mainstream media and connect directly with customers . hoping to attract huge audiences to their brands , they spent billions producing their own creative content . but consumers never showed up . in fact , social media seems to have made brands less significant .
chipotle’s films are wrongly understood simply as great examples of branded content . they worked because they went beyond mere entertainment . the films were artful , but so are many thousands of films that don’t cut through . their stories weren’t particularly original ; they had been repeated over and over with creative vigor for the previous decade or so . but they exploded on social media because they were myths that passionately captured the ideology of the burgeoning preindustrial food crowdculture . chipotle painted an inspired vision of america returning to bucolic agricultural and food production traditions and reversing many problems in the dominant food system .
social media allows fans to create rich communities around entertainers , who interact directly with them in a barrage of tweets , pins , and posts . sports teams now hire social media ambassadors to reach out to fans in real time during games , and once the game is over , the players send along insider photos and hold locker - room chats . beyond the major platforms , new media sites like vevo , soundcloud , and apple music are spurring even more direct digital connections .
talese , 84 , a pioneering magazine writer of the 1960s new journalism movement , stunned some audience members saturday at a boston university writing conference when he reportedly couldn’t name any female journalists who inspired him .
inspired by photographs passed down from scott ' s grandfather , filmmaker rey scott , the works in this series mime the harrowing episodes of his travels and subsequent 1941 oscar - winning documentary ,
kukan .
so , when timberlake tweeted that he was
inspired
by jesse ' s speech , it just struck a lot of people as odd at best and grossly aloof at worst . i think justin timberlake was genuinely inspired when he heard the speech , but that when he heard the last part about
trying us on like costumes
that it probably never occurred to him that some think he does just that .
inspired’s virtual sports are now available to italian players in over 7 , 000 betting venues and on all of the main websites . it is also the only provider that supplies virtual sports for mobile . the mobile channel is a huge area of growth and is driving 30 % of the online operators’ revenues . it currently facilitates approximately €85 million a month in bets across the whole of its virtual sports portfolio in italy . inspired now supplies over 90 % of the land - based and online virtual sports market in italy . from a standing start , inspired’s software has supported the development of a €1billion p . a . market in just six months .
inspired’s virtual sports were selected as the products of choice by all of the major italian operators including snai , lottomatica , sisal , eurobet , cogetech , intralot , gamenet and microgame , sommettendo . it , and betflag .
in talking to singer erykah badu for a story in interview magazine , lamar said he shies away from social media so he doesn ' t get caught up in the hype .
the debate over cultural appropriation , its freedoms and limits is nothing new , but the response to it is changing , now that collective voices can find common ground on social media .
the fbi wednesday arrested an ohio man for allegedly plotting an isis - inspired attack on the u . s . capitol , where he hoped to set off a series of bombs aimed at lawmakers , whom he allegedly considered enemies .
much like the epic plots of 1940s cinema , scott ' s large - scale mixed media paintings in
kukan series
depict the peaks and valleys of heroic characters and sweeping adventures .
farrah abraham caused a stir during sunday night’s mtv movie & tv awards after she appeared on the red carpet wearing a bollywood - inspired outfit , complete with henna art ( mehndi ) on her hands and a bindi on her forehead .
as a central feature of their digital strategy , companies made huge bets on what is often called branded content . the thinking went like this : social media would allow your company to leapfrog traditional media and forge relationships directly with customers . if you told them great stories and connected with them in real time , your brand would become a hub for a community of consumers . businesses have invested billions pursuing this vision . yet few brands have generated meaningful consumer interest online . in fact , social media seems to have made brands less significant . what has gone wrong ?
how did this happen ? the story begins with the youth subcultures that formed around video games . when they landed on social media , they became a force . the once - oddball video - gaming - as - entertainment subculture of south korea went global , producing a massive spectator sport , now known as e - sports , with a fan base approaching 100 million people . ( amazon recently bought the e - sports network twitch for $ 970 million . )
these early ( pre - social - media ) digital efforts led companies to believe that if they delivered hollywood - level creative at internet speed , they could gather huge engaged audiences around their brands . thus was born the great push toward branded content . but its champions weren’t counting on new competition . and this time it came not from big media companies but from the crowd .
theory - 3 media , a wonderfully small , goofy collaboration of canadians and americans , brings you safety meeting this summer . a film about spiny floppy things , big lines , [ … ]
lin . woods is a 20 - year veteran family entertainment and faith base editor , speaker , writer , voice over talent and children’s book author ( kenny can : don’t judge me ) . this fearless woman of faith was raised in st . louis and in the church .
copyright © 2018 salon media group , inc . reproduction of material from any salon pages without written permission is strictly prohibited . salon ® is registered in the u . s . patent and trademark office as a trademark of salon media group inc . associated press articles : copyright © 2016 the associated press . all rights reserved . this material may not be published , broadcast , rewritten or redistributed .
woods lives her life empowering others to their greatest potential through inspirational media . she says , “i believe we are all here to uplift one another . that’s why i write inspiring news and content .
this early form of branded content worked well because the entertainment media were oligopolies , so cultural competition was limited . in the united states , three networks produced television programming for 30 weeks or so every year and then went into reruns . films were distributed only through local movie theaters ; similarly , magazine competition was restricted to what fit on the shelves at drugstores . consumer marketing companies could buy their way to fame by paying to place their brands in this tightly controlled cultural arena .
erika gentry , a multi - media artist and educator , will share her art projects during a 6 : 30 p . m . sept . 21 presentation at the napa valley college performing arts center .
social media has expanded and democratized these subcultures . with a few clicks , you can jump into the center of any subculture , and participants’ intensive interactions move seamlessly among the web , physical spaces , and traditional media . together members are pushing forward new ideas , products , practices , and aesthetics—bypassing mass - culture gatekeepers . with the rise of crowdculture , cultural innovators and their early adopter markets have become one and the same .
five days after beyoncé’s super bowl half - time show in which dancers were clad in black panther inspired costumes and one dancer held up a
justice 4 mario woods
sign , the controversy continues to grow . there’s an anti - beyoncé protest rally in front of the nfl headquarters planned for feb . 16 , a boycott beyonce sign - up page , and a social media hashtag # boycottbeyonce that people are using when addressing the performance - - from both sides of the issue .
in subsequent tweets , while his intentions again seemed pure , he doubled down on the
all lives matter
motif saying
i was truly inspired by jesse williams ' speech because i really do feel that we are all one . . . a human race .
social media helped stoke the controversy following beyoncé’s performance , but treva lindsey , assistant professor of women ' s , gender , and sexuality studies at the ohio state university , said facebook and twitter are not to blame .
the campaign to defend the constitution and the christian alliance for progress , two online political groups , plan to demand today that wal - mart dump left behind : eternal forces , a pc game inspired by a series of christian novels that are hugely popular , especially with teens .
as one of the largest operators in italy , with over 800 venues , it felt like a natural fit for us to partner with the leading supplier of virtual sports in italy . gtech has been the first italian company to go live with inspired virtual sports for both the online and the retail market and we have been very impressed by inspired since the beginning , but the biggest winners have been the customers . the company is constantly innovating , its cutting - edge virtual sports platform and library of exciting games ensures that user experience is second to none .
on oct . 5 , 2 rules fine art , will unveil its latest solo exhibition by painter , mixed media artist and photographer michelle scott , featuring pieces from her most recent body of work ,
kukan series .
to brand effectively with social media , companies should target crowdcultures . today , in pursuit of relevance , most brands chase after trends . but this is a commodity approach to branding : hundreds of companies are doing exactly the same thing with the same generic list of trends . it’s no wonder consumers don’t pay attention . by targeting novel ideologies flowing out of crowdcultures , brands can assert a point of view that stands out in the overstuffed media environment .
coca - cola offers another cautionary tale . in 2011 the company announced a new marketing strategy—called liquid & linked—with great fanfare . going all in , it shifted its emphasis from “creative excellence” ( the old mass - media approach ) to “content excellence” ( branded content in social media ) . coke’s jonathan mildenhall claimed that coke would continually produce “the world’s most compelling content , ” which would capture “a disproportionate share of popular culture , ” doubling sales by 2020 .
entertainment “properties”—performers , athletes , sports teams , films , television programs , and video games—are also hugely popular on social media . across all the big platforms you’ll find the usual a - list of celebrities dominating . on youtube musicians rihanna , one direction , katy perry , eminem , justin bieber , and taylor swift have built massive audiences . on twitter you’ll find a similar cast of singers , along with media stars like ellen degeneres , jimmy fallon , oprah , bill gates , and the pope . fans gather around the tweets of sports stars cristiano ronaldo , lebron james , neymar , and kaká , and teams such as fc barcelona and real madrid ( which are far more popular than the two dominant sports brands , nike and adidas ) . on instagram you’ll find more of the same .
gaming comedy is just one of hundreds of new genres that crowdculture has created . those genres fill every imaginable entertainment gap in popular culture , from girls’ fashion advice to gross - out indulgent foods to fanboy sports criticism . brands can’t compete , despite their investments . compare pewdiepie , who cranks out inexpensive videos in his house , to mcdonald’s , one of the world’s biggest spenders on social media . the mcdonald’s channel ( # 9 , 414 ) has 204 , 000 youtube subscribers . pewdiepie is 200 times as popular , for a minuscule fraction of the cost .
last night katy perry , dressed in a modified kimono with her face heavily powdered , opened the american music awards with a geisha - inspired performance of her new single , “unconditionally . ” within minutes , complaints about her get - up as an offensive example of cultural appropriation and stereotyping flooded in on social media , as did reactions to those reactions : virtual eye - rolls , posts predicting the furious arrival of the pc police , and several comments along the lines of “just wait till tumblr gets mad at this ! ”
while promoters insist that branded content is a hot new thing , it’s actually a relic of the mass media age that has been repackaged as a digital concept . in the early days of that era , companies borrowed approaches from popular entertainment to make their brands famous , using short - form storytelling , cinematic tricks , songs , and empathetic characters to win over audiences . classic ads like alka - seltzer’s “i can’t believe i ate the whole thing , ” frito - lay’s “frito bandito , ” and farrah fawcett “creaming” joe namath with noxema all snuck into popular culture by amusing audiences .
there’s also something peculiar about her pairing of japanese— and chinese — imagery with the song “unconditionally , ” which was originally inspired by a trip to madagascar . maybe it’s just the track’s pounding percussion that inspired the theme and ( what looks like ) taiko drumming . but considering how prism is perry’s most spiritual album to date , the performance suggests perry’s taken up an eat , pray , love style reinvention centered on eastern spirituality—with “eastern” construed as broadly and monolithically as possibly , encompassing the shinto - shrine imagery of her ama’s performance , the karma shout outs on prism ’s “legendary lover ,
and on .
inspired are the creators and world leaders in the field of virtual sports . its award - winning visual effects team have been recreating the action of some of the most famous sporting events and athletes from around the globe . with over 15 years of visual effects experience , the magic of virtuals continues to amaze players !
as a little boy , lamar got to experience hip - hop firsthand when the video for tupac shakur and dr . dre ' s
california love
was filmed near his compton home . the 8 - year - old made his way to the set , and
it just inspired me ,
lamar recalled .
talese said he thought the question from an audience member was specifically asking about his formative years — whether any women journalists inspired him when he was a young man . and his answer to that question remains “no , ” according to the globe , because there frankly weren’t many women journalists making their mark at that time .
such forward - looking statements are subject to known and unknown risks , uncertainties , assumptions and other important factors , many of which are outside of inspired ' s control that could cause actual results to differ materially from the results discussed in the forward - looking statements . additional factors that could cause actual results to differ materially from those expressed or implied in forward - looking statements can be found in inspired ' s most recent annual report on form 10 - k and subsequently filed quarterly reports on form 10 - q and current reports on form 8 - k , which are available , free of charge , at the sec ' s website at urltoken .
passionate about her faith , inspirational music , radio , speaking and writing , the magna cum laude graduate of fisk university - nashville started in radio as a copywriter and on - air personality at what is now clear channel radio - st . louis . from there , the 2005 who’s who in st . louis honoree moved to los angels and landed various positions in entertainment .
3 .
swing time
( 1936 ) this is widely considered the best dance musical by legendary acting partners fred astaire and ginger rogers . inspired by real - life tap dancer bill
bojangles
robinson , astaire mimicked the actor ' s style and appeared in blackface for the musical number ,
bojangles in harlem .
the journalism legend was distressed to see his reputation damaged by the “irresponsible form of journalism on the internet these days , ” he told leung . ( talese appears not to have an active social - media presence , not that there’s anything wrong with that . ) “
11 .
tropic thunder
( 2008 ) robert downey jr . was initially wary of what the media reaction to his character - - a white method actor who undergoes pigmentation alteration surgery in order to play a black army officer - - would be in the ben stiller - written film . on playing a black sergeant ( or really , a white actor playing a black sergeant ) , downey jr . told entertainment weekly :
i dove in with both feet . if i didn’t feel it was morally sound , or that it would be easily misinterpreted that i’m just c . thomas howell in [ soul man ] , i would’ve stayed home . ”
as a result , they enjoy intense customer loyalty and superior sales and profits , and garner loads of free media coverage . in business , few achievements are more prized than creating an iconic brand . yet the two dominant branding models are not designed to do the job .
the rapper has been dominating social media and energized the music industry with his new album ,
to pimp a butterfly .
he broke a spotify record this week when the album was streamed more than 9 . 6 million times around the world after its surprise release monday .
then , perhaps not surprisingly , the controversy started . almost immediately , game reviewers , the media and various religiously - affiliated non profits declared that the game rewarded players for killing characters who did not convert to christianity . while widely reported , this turned out to not be true .
invoking the styles of ( and nostalgia for ) the 1940s era of global cultural and political adventure , these mixed media paintings continue the journey started by her grandfather and the 1941 film ,
kukan ,
bringing the story back around and exploring these themes from a contemporary vantage .
do you ever witness news or have a story that should be featured on pulse nigeria ? submit your stories , pictures and videos to us now via whatsapp : + 2349055172167 , social media @ pulsenigeria247 : # pulseeyewitness & dm or email : eyewitness @ urltoken . more information here .
take the personal care category . three brands—dove , axe , and old spice—have generated tremendous consumer interest and identification in a historically low - involvement category , one you would never expect to get attention on social media . they succeeded by championing distinctive gender ideologies around which crowdcultures had formed .
these three brands broke through in social media because they used cultural branding—a strategy that works differently from the conventional branded - content model . each engaged a cultural discourse about gender and sexuality in wide circulation in social media—a crowdculture—which espoused a distinctive ideology . each acted as a proselytizer , promoting this ideology to a mass audience . such opportunities come into view only if we use the prism of cultural branding—doing research to identify ideologies that are relevant to the category and gaining traction in crowdcultures . companies that rely on traditional segmentation models and trend reports will always have trouble identifying those opportunities .
inspired by photographs passed down from scott ' s grandfather , filmmaker rey scott , the works in this series mime the harrowing episodes of his travels and subsequent 1941 oscar - winning documentary ,
kukan ,
revealing uncharted war torn china during the late 1930s and 1940s and his relationship with the film ' s chinese - american producer , li ling - ai .
“there has never been a sustained moment of racial harmony in our nation ' s history . this moment is no exception . i think that there is heightened awareness of existing tensions and a growing public discussion around issues of race and racism ,
lindsey said . “social media provides a new space for these discussions to occur . it also allows for people to be ‘anonymous’ in particular ways , which can promote more vitriolic rhetoric . social media has been one of many platforms for racial justice activists , but it has also been a platform for people to espouse bigotry and prejudice . ”
the biggest challenge was building a whole new market from a standing start . with that in mind , inspired’s first priority was establishing a local presence via the formation of an office in rome and the appointment of a local team . it also heavily invested in r & d to learn about the italian player , to ensure that the content it developed was relevant and engaging .
dove leads the body - positive crowd . axe’s aggressive stand set up a perfect opportunity for another brand to champion the feminist side of this “gender war . ” dove was a mundane , old - fashioned brand in a category in which marketing usually rode the coattails of the beauty trends set by fashion houses and media . by the 2000s the ideal of the woman’s body had been pushed to ridiculous extremes . feminist critiques of the use of starved size 0 models began to circulate in traditional and social media . instead of presenting an aspiration , beauty marketing had become inaccessible and alienating to many women .
but the debate quickly moved in a different direction online when prominent leaders in media , including former rogers executive ken whyte , national post editor in chief anne marie owens and cbc managing editor steven ladurantaye , began offering up money to support the so - called appropriation prize mentioned in the op - ed .
the bête noire of the preindustrial food movement is fast food , so the idea that a major fast food company would promote that story was particularly potent with the crowd . chipotle was taking on pink slime ! moreover , boutique locavore food was expensive , but at chipotle people could now assuage their worries with a $ 7 burrito . because they tapped into anxieties percolating in the crowdculture , chipotle’s films never had to compete as great entertainment .
“rebecca solnit’s book , “river of shadows , ” inspired me to explore the phenomenon of the “persistence of vison , ” the way we experience subjects while moving , but looking out from modern transportation versus the 1880s railroad era . the parallel is photography , and the way we view the world . i explore how we see the world today through the use of the mobile device . ”
the latest controversy to spark an outcry online : an editorial written in an obscure literary publication that most people have never read . a few tweets later , it has not only revived a conversation about appropriation , but has also led to the editor ' s resignation and a series of contentious posts from media heads .
this weekend ' s arrival of
ghost in the shell ,
the live - action adaptation of the landmark japanese anime film , is being met with criticism from the media action network for asian americans ( manaa ) , which is condemning what it calls the
whitewashed
casting of scarlett johansson in the lead role .
she worked in casting at warner bros . television and artist development at warner bros . records . after these stints , she launched her own media company , lin . woods associates . the company produced syndicated radio shows and provided scriptwriting , voice - over and production services for companies such as warner bros . records , virgin records and motown records .
the alleged activities of cornell highlight the continued interest of us - based violent extremists to support designated foreign terrorist organizations overseas , such as isil , by committing terrorist acts in the united states , ” the bulletin read . “terrorist group members and supporters will almost certainly continue to use social media platforms to disseminate english language violent extremist messages .
the rise of new technologies that allowed audiences to opt out of ads—from cable networks to dvrs and then the internet—made it much harder for brands to buy fame . now they had to compete directly with real entertainment . so companies upped the ante . bmw pioneered the practice of creating short films for the internet . soon corporations were hiring top film directors ( michael bay , spike jonze , michel gondry , wes anderson , david lynch ) and pushing for ever - more - spectacular special effects and production values .
the bet awards were sunday night . even though bet is no longer black - owned ( viacom owns bet ) , the bet awards are one of those sacred nights where unapologetic blackness is celebrated without explanation or hesitancy . social media has breathed new life into such awards shows , allowing millions of people to share each high and low moment together on twitter .
lyndon was immediately swept up in the national media , including an interview on the fox news cable channel that left him feeling battered . “i learned from that that fox is not necessarily right leaning , ” says lyndon , who describes himself as a political moderate who was naive about the amount of controversy the subject matter of his games would generate . disappointing sales followed .
a spot on gangneung ' s jumunjin beach has become a bustling tourist zone after guardian shot a scene there . recent social media photos showed lines of visitors waiting to pose for photos . merchants have set up shop nearby with signposts that read ,
muffler , flower and umbrella can be rented for 1 , 000 won
, allowing visitors to recreate the scene from the show .
a brand can sustain its cultural relevance by playing off particularly intriguing or contentious issues that dominate the media discourse related to an ideology . that’s what ben & jerry’s did so well in championing its sustainable business philosophy . the company used new - product introductions to playfully spar with the reagan administration on timely issues such as nuclear weapons , the destruction of the rain forests , and the war on drugs .
because stereotypes remain harmful . almost a decade ago , gwen stefani , inspired by the street fashions of japanese youth , introduced the harajuku girls , a foursome of backup dancers who doted on her from behind , never spoke in public , and whose names were taken directly from stefani’s clothing line . comedian margaret cho , in a 2005 blog post that’s still depressingly relevant , likened them to a “minstrel show” —the same wording new york ’s jody rosen used to describe miley cyrus’s vmas performance earlier this year .
that ' s why i try my best to stay away from social media as much as possible ,
he said with a laugh .
when you go on your twitter or look down your timeline and it ' s all great positivity , i love that . but at the same time , it can really divert you from what your purpose is or what you ' re trying to do .
what happened ? the issue is , social media has transformed how culture works , in a way that weakens certain branding techniques . it has united once - isolated communities into influential crowdcultures . crowdcultures are very prolific cultural innovators . their members produce their own content—so well that companies simply can’t compete . consider that people making videos in their living rooms top the charts on youtube , which few companies have managed to crack .
we ' ve been floating this country on credit for centuries , yo . and we ' re done watching and waiting while this invention called whiteness uses and abuses us , burying black people out of sight and out of mind while extracting our culture , our dollars , our entertainment like oil , black gold . ghettoizing and demeaning our creations , then stealing them , gentrifying our genius , and then trying us on like costumes before discarding our bodies like rinds of strange fruit . the thing is though , that just because we ' re magic doesn ' t mean we ' re not real .
a wave of criticism quickly found the ad on social media . from offense that a difficult resistance movement was co - opted to sell pepsi products , to dubiousness and disgust at the commercial ' s implication that relations between law enforcement and marginalized groups would magically heal if people were only nicer to the police , to disdain over the role given to the white jenner in negotiating the peace , twitter users reacted with outrage to the ad .
nike’s approach , launched in the 1970s and perfected in the 1990s , was to tell stories of athletes who overcame societal barriers through sheer willpower . but a decade ago nike abandoned its competitive - underdog ideology to go all in on branded content , using famous athletes to make entertaining sports films . under armour stepped into the void , producing arresting new ads , such as “protect this house , ” that championed the same ideology and took off on social media .
the jack daniel’s distillery was in a rural region of tennessee that the postwar mass media portrayed as an impoverished land of hillbillies . yet in the american imagination , the area was also one of the last authentic pockets of the frontier , where davy crockett and daniel boone had gotten their start . so when american men yearned to revive the ideology of the frontier , the whiskey offered great potential as a symbol . this theme was first hit upon by men’s magazines (
chipotle took advantage of an enormous cultural opportunity created when the once - marginal movements that had challenged america’s dominant industrial food culture became a force to be reckoned with on social media . the chain jumped into the fray as a champion of this crowdculture’s ideology . by applying cultural branding , chipotle became one of america’s most compelling and talked - about brands ( though recent food - safety difficulties have dented its image ) . specifically , chipotle succeeded by following these five principles :
this press release contains
forward - looking statements
within the meaning of the
safe harbor
provisions of the private securities litigation reform act of 1995 . forward - looking statements may be identified by the use of words such as
anticipate
,
believe
,
expect
,
estimate
,
plan
,
outlook
, and
project
and other similar expressions that predict or indicate future events or trends or that are not statements of historical matters . these statements are based on inspired ' s management ' s current expectations and beliefs , as well as a number of assumptions concerning future events .
to anyone who thinks the media has gone overboard scrutinizing pop for excuses to be outraged , look no further than the coverage of last night’s show . “katy perry kicks off amas with beautiful moment , ” reads a since - updated headline on the associated press story . subsequent paragraphs fawn over the performance , saying she looked like
princess out of a classic japanese painting” ( originally a “princess out of a classic anime drawing” in an earlier draft ) without mentioning that someone might find elements of her performance objectionable .
these celebrities are all garnering the superengaged community that pundits have long promised social media would deliver . but it’s not available to companies and their branded goods and services . in retrospect , that shouldn’t be surprising : interacting with a favored entertainer is different from interacting with a brand of rental car or orange juice . what works for shakira backfires for crest and clorox . the idea that consumers could possibly want to talk about corona or coors in the same way that they debate the talents of ronaldo and messi is silly .
to solve this puzzle , we need to remember that brands succeed when they break through in culture . and branding is a set of techniques designed to generate cultural relevance . digital technologies have not only created potent new social networks but also dramatically altered how culture works . digital crowds now serve as very effective and prolific innovators of culture—a phenomenon i call crowdculture . crowdculture changes the rules of branding—which techniques work and which do not . if we understand crowdculture , then , we can figure out why branded - content strategies have fallen flat—and what alternative branding methods are empowered by social media .
pepsi and kendall jenner are both facing a barrage of controversy after the release of a commercial that stars the supermodel and features a story seemingly inspired by black lives matter and other protest movements . in the ad , a blond jenner , off on the sidelines doing a photo shoot , watches the progression of a protest march that features predominantly people of color . after one of the protesters signals her to join , she strips off her wig , walks through the crowd , picks up a pepsi , and hands it to a stoic white police officer nearby . everything stops for a second . then the officer drinks from the pepsi , the crowd of protesters erupts into cheers and applause , and the tension—historically based on centuries of institutional racism—dissipates .
before social media , the influence of these works would have remained locked within this small fraction of society . instead , crowdcultures grabbed the critiques and blew them up , pushing industrial food anxiety into the mainstream . news about every major problem linked to industrial food production—processed foods loaded with sugar , carcinogenic preservatives , rbgh in milk , bisphenol a leaching from plastics , gmos , and so on—began to circulate at internet speed . videos of the meatlike substance “pink slime” went viral . parents worried endlessly about what they were feeding their kids . crowdculture converted an elite concern into a national social trauma that galvanized a broad public challenge .
or consider red bull , the most lauded branded - content success story . it has become a new - media hub producing extreme - and alternative - sports content . while red bull spends much of its $ 2 billion annual marketing budget on branded content , its youtube channel ( rank # 184 , 4 . 9 million subscribers ) is lapped by dozens of crowdculture start - ups with production budgets under $ 100 , 000 . indeed , dude perfect ( # 81 , 8 million subscribers ) , the brainchild of five college jocks from texas who make videos of trick shots and goofy improvised athletic feats , does far better .
“black women around the country , on both social media and in mainstream publications have rushed to praise the video and the artist for affirming the political moment of black lives mattering , and the uplifting embrace of forms of southern black culture , ” rooks told fox411 . “on the other are pickets and boycotts and rage , mostly by whites . what this moment tells us is that as much as we might wish differently , race often still functions as a hard and fast dividing line . it also tells us that black women who perform at the super bowl bring simmering cultural tensions to a full boil , along with really high ratings . ”
while they diminish the impact of branded content , crowdcultures grease the wheels for an alternative approach , cultural branding . in it , a brand sets itself apart by promoting a new ideology that springs from the crowd . chipotle did this successfully when it made two short films critiquing industrial food , tapping into a movement that began in the organic - farming subculture and blew up into a mainstream concern on social media . other good examples come from personal care . axe revived its brand by becoming an over - the - top cheerleader for the “lad” crowd that arose as a response to politically correct gender politics . dove championed the other side of the divide , with campaigns that spoke to crowdculture concerns about unhealthy beauty standards for women .
challengers to the industrial food ideology had lurked at the margins for more than 40 years but had been easily pushed aside as crazy luddites . small subcultures had evolved around organic farming and pastured livestock , eking out a living at the fringes of the market in community - supported agriculture and farmers’ markets . but as social media took off , an influential and diverse cluster of overlapping subcultures pushed hard for food innovations . they included advocates of evolutionary nutrition and paleo diets , sustainable ranchers , a new generation of environmental activists , urban gardeners , and farm - to - table restaurants . in short order , a massive cultural movement had organized around the revival of preindustrial foods . chipotle succeeded because it jumped into this crowdculture and took on its cause .
a decade in , companies are still struggling to come up with a branding model that works in the chaotic world of social media . the big platforms—the facebooks and youtubes and instagrams—seem to call the shots , while the vast majority of brands are cultural mutes , despite investing billions . companies need to shift their focus away from the platforms themselves and toward the real locus of digital power—crowdcultures . they are creating more opportunities than ever for brands . old spice succeeded not with a facebook strategy but with a strategy that leveraged the ironic hipster aesthetic . chipotle succeeded not with a youtube strategy but with products and communications that spoke to the preindustrial food movement . companies can once again win the battle for cultural relevance with cultural branding , which will allow them to tap into the power of the crowd .
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a new christian video game has sparked calls for a boycott from groups who say it is
training for religious warfare
.
the game , left behind : eternal forces , is based on a wildly successful series of novels about the struggles on earth after true believers ascend to heaven .
players can command the army of good - the tribulation force - against the anti - christ ' s global community .
the game ' s makers reject criticism , saying their detractors
have a clear hatred of biblical christianity
.
an alliance of liberal groups including the christian alliance for progress , the campaign to defend the constitution , and talk2action , have urged the giant retailer wal - mart , among others , to stop stocking the game , which was released last month .
it ' s about religious warfare . the way to win is to convert or kill . you have both the inquisition and the crusades ,
says frederick clarkson of talk2action .
anybody who is not a follower of jesus is the enemy ,
he claims .
mr clarkson is particularly concerned that the $ 39 . 95 ( £20 ) game - which is rated for teenagers due to violence - is being marketed through churches .


harrington talents is a film production company located in the city island area of the bronx .

frank mosca serves as the company 's head producer , stephen franciosa jr. works as the director , chief editor , and technical director , and john morena works as a creative director and art designer .

harrington talents

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working with adam harrington is fast and easy . we ' ll walk you through the process step - by - step .
against taiwan , thailand fielded young talents including chatchu - on moksri , pimpichaya kokram , ajcharaporn kongyot and hattaya bamrungsuk .
payment to adam harrington is made through urltoken surepay® , our escrow service that guarantees your project is completed to your satisfaction . pay securely by visa , mastercard or paypal through urltoken and when your work is done , simply download the final files , and release funds to adam harrington .
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harrington talents is a full service production , post production & creative resource , specializing in digital film , video , animation & multimedia production working with our clients from script to screen . worked on : feature films : dough boys tv curr . affairs / ent . : white boyz in the hood
working on projects where you can make best use of your skills and talents will be the fastest way forwards for a rewarding and fulfilling career .
the ‘who does what and when’ man . one of clive’s many talents is coordinating resources , technology and clients for a match made in project streamlining heaven .
what kind of projects would make best use of your innate skills and talents so that they seem effortless and yet totally rewarding ? then think about your projects .
nina harrington is a writer , speaker , blogger , an award - winning fiction author , and best - selling non - fiction writer . over 1 . 4 million copies of her books have been sold in 28 countries and 23 languages . you can find out more at urltoken
for the majority of people , the key to their success will be to develop , practise and work hard on those innate skills and talents that they already possess , when they feel invigorated and engaged and excited about what they are doing .
“what ' s the sound of a green gorilla ? only adam harrington knows - - and knows how to voice a non - verbal character expressively , with warmth and humanity . adam has a unique talent for bringing characters to life , even when they don ' t talk ! go gorilla ! ! ”
focusing on your natural authentic talents , means your work will be aligned to your true potential and you will achieve much greater returns for your hard work and practice . you will be building on your strengths which in turn will become your most powerful assets .
elizabeth harrington is a partner at public opinion strategies . since joining the firm in 1998 , the major focus of elizabeth’s work has been public affairs and public policy research , managing over 25 million dollars of both qualitative and quantitative research projects . during elizabeth’s tenure at public opinion strategies , she has been promoted from project director to senior project director to vice president to partner .
in my tenure at two leading business associations , facing huge and complex consumer issues , i have benefitted enormously from the objective advisory skills of bill and his team . they do their homework , they are rigorous , dispassionate and thoughtful . turning questions into answers is a clever tag , but it’s also an apt description of the professional talents of the firm .
having worked with a lot of voice actors , adam is one that easily stands out in the crowd . he is not only a great guy to work with , but also brings with him obvious experience , excellent , detailed performances , and a breadth of characters and voices . i have and will continue to recommend his talents for any project i work on . ”
there are certain people in this world that make a major impact in our lives as we understand who they are and the trials they faced before they became legends . there are various documentaries of these individuals , but a biographical movie would be a major achievement for a man who has shaped the comic book industry with his gifted talents and imagination . may the actor who portrays the king comics be true the character and his life .
for example , as a fiction author , i recognise that my strengths and talents include characterisation and story structure . i am not naturally gifted at website design , but i know i want to build an author platform which includes an author website . that’s why i decided to go for a simple self - hosted wordpress website using a free theme that they provided . i can update pages and blog posts in minutes . no fuss . no time wasting .
you hear motoring journalists talking about the
sweet spot
all the time . stereotypically , the sweet spot won ' t be a range - topper , or a base model – it ' ll occupy the middle ground ; however this isn ' t a set - in - stone rule . a sweet spot car is where everything is finely judged , and not one of the car ' s abilities or talents overpowers any of the others . it ' s all about harmony .
like an arrow shot from the bow of a god , i had - for 15 years - ascended into the heavens of successful , professional manhood . without really thinking about it i had been president of the national union of students , a researcher , then - in double - quick time - a producer on the cerebral tv current affairs show weekend world , and finally , in the line of ascent , at 33 , the founding editor of a new politics programme for the bbc . it was clear to me - as it seemed to be clear to the world - that i possessed unusual talents . who knew how golden the future might not be ?
for a man under constant criticism , he is relaxed , his smile occupying much of the wide face under those big glasses . thatcher has gone , and he has probably saved the bbc , and what can he do for me ? now , i know that i must not moan , sound negative or attack my superiors in the organisation . if i do , he ' ll just think that i ' m yet another desperate misfit ( which , of course , is exactly what i am ) and i ' ll be doomed to 20 years of sisyphean futility . so i talk about having been in the one job too long , and feeling that my talents might be better deployed . . . and , absurdly , feel tears of frustration gather behind my eyes .
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50 cent ’s life is like a movie , so it makes sense that he’s writing one . the rapper is working on a feature film , before i self - destruct , which is based on his album of the same name . “it’s not purple rain , ” 50 says of the flick , which he also directed and produced . “but it was inspired by the actual music . ” ( his album is due out december 9th ; 50 plans to release the movie simultaneously . )
the film — which isn’t autobiographical — aims to show the complexities of what 50 refers to as “urban life” in a new way : “when [ movies ] portray certain lifestyles they don’t show cause and effect , ” he says . “but i showed characters under pressure in scenarios where they felt like there were no other options , even though there were . ” he adds , “there are always options . people just usually start to see them while being incarcerated — for not seeing them in the first place . ”
as for a soundtrack , tracks from before i self - destruct the album will be missing from the movie . “then interscope would automatically have the rights to it , when they had absolutely no ownership of the actual material , ” says 50 , who penned a separate score for the film and recruited unsigned artists to record vocals . but that doesn’t mean the tunes are sub - par . “i kept the music up to standards , ” says 50 . “i worked with it until it was right . ”
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drugs , disease , death , a comedy with mike destefano is a film that takes us on a journey through the life and legacy of comedian mike d . you can show your support here at kickstarter : https : / / www . kickstarter . com . . . . . . show less
shooting guns by 50 cent ft . kidd kidd ( official music video ) | 50 cent music
i just wanna feat . tony yayo by 50 cent ( official music video ) | 50 cent music
queens , ny by 50 cent feat . paris ( official music video ) | 50 cent music
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kuala lumpur : in the lead - up to the cimb classic 2017 , cimb group is staging the cimb national championship formerly known as the sapurakencana national classic , on july 25 - 28 2017 , at the tournament players club ( tpc ) kuala lumpur , southeast asia ' s first prestigious tpc - certified golf facility .
the tournament – offering a total prize purse of rm200 , 000 , with the winner taking home rm30 , 000 – will see nearly 100 leading malaysian golfers in action to win a coveted place at the cimb classic in october 2017 .
sanctioned by the professional golf association of malaysia ( pgam ) , the tournament is now an official event on the pgm tour and will count towards the pgm tour ' s order of merit , which is the leading professional tour in malaysia .
we are proud to host yet another platform to promote national interest in golf in malaysia , through this much anticipated tournament which is also a qualifier for the prestigious cimb classic in october . as a title sponsor of cimb classic for the eighth straight year , our brand has become synonymous with the game in malaysia and regionally , as we continue to deliver an exceptional golf experience for players and fans alike . we look forward to the competition among malaysia ' s best in the cimb national championship as they showcase their full potential to win an exclusive spot at the 2017 cimb classic ,
said tengku datuk sri zafrul aziz , group chief executive of cimb group .
malaysia ' s top four golfers gavin green , nicholas fung , danny chia and ben leong will be playing in the cimb championship . gavin green is the defending champion and currently in the fourth place on the asian tour order of merit , while nicholas fung and ben leong have won tournaments this year on the asian development tour .
the cimb classic 2017 will return to tpc kuala lumpur from oct 12 - 15 as the second tournament of the 2017 - 18 pga tour schedule . offering full fedexcup points , the cimb classic will feature 78 players - 60 from the pga tour , 10 from the asian tour and eight sponsor ' s exemptions , and will offer a total purse of us $ 7 million ( rm30 million ) .
out of the eight sponsor ' s exemptions , cimb classic accords two spots for malaysians . the second spot will be awarded to the highest - ranked malaysian golfer on the official world golf ranking ( owgr ) as of oct 2 , 2017 . if the winner of the cimb championship is also the leading malaysian in the owgr , the second spot for the cimb classic will automatically go to the next top - ranked malaysian in the owgr .
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in the sesi khas in jakarta , prime minister tun dr mahathir mohamad used the word
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water , the source of life , plays an important role in our daily lives . and yet many of us . . .
our minister of housing and local government datuk zuraida kamaruddin and penang chief . . .
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cut together social media content for zumba fitness . color correction using symphony included . sound mixing included .
cut together sizzle reels for haiti travel that were thirty seconds to a minute each .
loaded all media within the project , organized it into folders and bins , synced all video and audio , created a string out sequence , and created bites from the string outs .
i created a sequence with string outs and then created bites from those string outs .
made rough edits for three fcb bank commercials according to production stills received from client .
i was responsible for editing the entire project along with doing final color correction and grading .
i assisted the sound department with the audio mixing for the lead actors . i also assisted the lighting department with moving lights around for the indoor scenes .
i drove crew and cast to and from the shooting location . i also assisted with moving equipment off the production van to and from set . one of my other responsibilities was returning equipment to the rental houses .
i assisted with the building of the camera on stabilization system . i also assisted with pulling focus and the set up and break down of lights .
i assisted the camera operator with initial set up of the camera and tripod . i also helped pull focus , set up lighting , and change lenses .
- drove crew to and from different set locations . - assisted grips with various set ups .
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cast your mind back to your childhood for a moment , and ask yourself why goldilocks preferred baby bear ' s bowl of porridge ? because it wasn ' t too hot ; it wasn ' t too cold – it was just right . she found the sweet spot , and as a result she got to enjoy a delicious meal before having to run for her fucking life !
in the motoring world , finding the sweet spot doesn ' t usually conclude with a comparable drama ; it usually results in someone falling in love with a car that presents a level of everything , that is perfectly balanced .
the sweet spot is of imperative importance in the automotive world because it more often that not is the place where the essence of driving pleasure can be found . the horsepower wars of present have resulted in some truly ferocious monsters – but power and performance can reach a point where they overwhelm the driver , and therefore dilute the amount of pleasure there is to be had .
the sweet spot is all about driving pleasure , and therefore it is a phrase that can be said of the greatest driver ' s cars the planet has ever seen . if you care about driving more than anything else , and you want to buy a car that you can use purely for the job of driving and not simply as a tool , then you will probably end up with a car that occupies some form of sweet spot .
the golf gti , the jaguar f - type v6s manual , the bmw m2 , the porsche 911 gt3 , the mclaren 570gt – they are all examples of sweet - spot cars .
like everything however , the sweet spot is completely subjective ; what will be an ideal balance for one person , won ' t be for another . but the paradox of the sweet spot shows that driving pleasure isn ' t necessarily about huge power , for the most gratifying driving experiences you can have will be delivered in something that has an absolutely glorious sweet spot .
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you already hold within you the superpower which is going to provide the fuel for your success .
your superpower is the strengths and abilities you already possess that make you feel most alive and excited .
“society’s relentless focus on people’s shortcomings has turned into a global obsession . what’s more , we have discovered that people have several times more potential for growth when they invest energy in developing their strengths instead of correcting their deficiencies . ” tom rath
we all have things that we do well , and things that we do less well .
the challenge is that , for most of our lives , we have been taught that we have to find ways to make up for our shortcomings . so we study to pass mathematics or english examinations at school , for example , when actually we are naturally athletic and love to study science and human biology .
the media presentation of a hero or icon is someone who has spent thousands of hours learning a new skill , so they can succeed in a particular sport or business . overcoming weaknesses , lack of natural ability or challenges is seen as something to be applauded and celebrated .
we have all heard the expression — “ you can be anything you want to be , if you just try hard enough ” .
would you go back to university for example , or spend more time travelling to research a topic you feel passionately about ? would you take yourself off on a writing retreat in a fabulous location for a month ? go wild ! you can go anywhere and do whatsoever you want .
give yourself permission to retune your energy and emotional power back to those things which truly delight you .
this could be soft skills such as empathy , listening and caring , as well as technical and business skills such as computer coding , proofreading , copyediting and interior design . if you enjoy volunteering in the community , what aspects are you drawn to ?
give yourself permission to ask those friends or family members who know you best what they feel are your special gifts .
if you have a spare hour to spend on your own each day , how would you spend that free time in total self - indulgence ? these are the tasks you would instinctively do because they energise and engage you and you love to spend time in that zone .
for example , not everyone can run marathons , bake bread , sew their own clothes , write short stories , research military tactics and create spreadsheets and slide decks .
your reply might include something you are proud of achieving in your life , from climbing mount everest to being a single parent to teenagers , or a skill you have developed over the years , such as oil painting , making silver jewellery or website coding .
when you carry out those tasks you feel comfortable and know that you are in control of the work .
give yourself permission to step up and reply with a list of skills and strengths that make you happy , which might have nothing to do with your academic qualifications .
give yourself permission to accept your strengths lie in a particular way of working .
question 7 . do you feel that you have any skills and abilities you have pushed to one side because of your other life choices ? think back to when you were 9 years old , then 15 . can you remember what you were obsessively interested in ? what did you love to do ?
give yourself permission to look back and recall a time in your life when you instinctively knew that you were good at something and enjoyed it and wanted to learn more .
now take a moment to read through your answers and spot any common themes that might emerge .
do you prefer longer research based projects such as extensive craft projects or writing non - fiction books , courses and educational materials , where you can learn intricate detail about your topic , or short projects you can complete in the fastest time possible .
now that you have recognised and honed in on your natural potential and passions there are bound to be areas of your ideal business project where you are not going to have the talent or skillset to excel .
it is all too easy to use this as an excuse to feed your negative self - talk and self - doubt .
instead , the strategic approach is to stay positive and recognise and accept that you are the best at every aspect of your project and you will have to take action to correct that deficit .
you don’t do anything and instead spend all of your energy on your strengths .
i know several fiction authors who want to focus on their superpowers , creating compelling fiction , and would rather eat their own feet than learn how to market and promote their work . they don’t have any social media or other kind of platform and refuse to do so . their work is sold and distributed by their publisher without any involvement from the author .
these authors recognise and accept that marketing their author branding is not an area they want to spend time on and have made the informed decision not to do so .
you use the pareto 80 / 20 principle and learn just enough about the gap in your knowledge to achieve an effective level of results which gets the job done .
this can be the best way to maximise your time so you can focus on your talent . the trade - off is that this aspect may not be perfect but it works .
i am not an expert but i can follow the video tutorials and instructions to achieve a website which works well and is easy to maintain .
other authors have learnt how to do facebook advertising and how to self - publish their work on the online publishing platforms using free online tutorials .
you delegate those skills and pay someone who is an expert to do the work for you .
which parts of your project you select to outsource to freelancers or experts will depend on the type of project you are working on , but the objective should always be to recoup your investment as quickly as possible .
for example . many authors who self - publish their work , including myself , pay for editors to review their manuscript and professional cover design for their book . these investments not only cut out months of the learning cycle but the quality of the final result will be better .
these are legitimate business expenses for services which will help your work to stand out from the crowd , and deliver a great experience for the reader .
“one thing to keep in mind… is that the most successful people don’t take on everything themselves . they focus on their strengths and delegate their weaknesses to specialists . some authors try to do too much themselves and end up shooting themselves in the foot because they end up with a weak link . ” derek doepker
productivity , put simply , is the name that we give our attempts to figure out the best uses of our energy , intellect , and time as we try to seize most meaningful rewards with the least wasted effort .
it is a process of learning how to succeed with less stress and struggle . it’s about getting things done without sacrificing everything we care about along the way .
productivity isn’t about working more or sweating harder . it’s not simply a product of spending longer hours at your desk or making bigger sacrifices .
rather , productivity is about making certain choices in certain ways . the way we choose to see ourselves and frame daily decisions ; the stories we tell ourselves , and the easy goals we ignore .
“the superheroes you have in mind ( idols , icons , titans , billionaire , etc . ) are nearly all walking flaws who’ve maximised one or two strengths . humans are imperfect creatures . you don’t succeed because you have no weaknesses ; you succeed because you find your unique strengths and focus on developing habits around them . ” tim ferriss .
“ hope is not a strategy , luck is not a factor , fear is not an option . ” tee - shirt logo from the movie avatar created by james cameron .
from a quick cheer to a standing ovation , clap to show how much you enjoyed this story .
young , gifted and on the way to top of the tv tree , david aaronovitch stumbled , and found himself in the foothills of the bbc scrapheap . would a management course set him back on the right track ?
and then , before reaching the stratosphere , my little stick faltered , lost momentum and began slowly to sink to earth . i ' ll spare you the institutional details . a mistake here , a bit of bad luck there , and approaching my 38th birthday i was to be found in a broom cupboard in the bbc ' s westminster hq at millbank doing a job that no one really wanted done . despite this , i couldn ' t get out of it . worse , my immediate boss didn ' t like me , and had convinced himself of my uselessness . word had spread .
so , there i sat , wreathed in the fug of 18 fags a day , alternately playing nobunaga ' s ambition on the office pc , and dealing with the endless bickering about rotas and foreign trips that diverted the bbc ' s troop of political correspondents from the simple truth that too many of them had too little to do . i was , for the first time in my life , depressed - and this depression was deepening . from unbearably arrogant i had swung dangerously towards embittered , and embitterment is usually a terminal condition .
naturally , i was horrible at home . partners and babies are less superficial adjuncts of the real business of a man ' s life than they once were . the black dog snarled and yapped at those who succoured it . you only really appreciate the scale of a personal crisis like this when it has passed . nevertheless i understood that something radical had to be done . i needed to regain control of my destiny somehow .
redemption . scene 1 . a nicotine - stained and fag - ash - strewn study somewhere in kentish town . a pathetic - looking man enters , slouching . he opens a drawer in a desk and takes something out . then , setting his weak jaw in a parody of determination , he grits his yellow teeth , and tears the object - which we now see to be a packet of silk cut extra longs - in two . it is not the first time that he has done this , the poor weak sap , but it turns out to be the last .
redemption . scene 2 . i am now to be found in the office of the deputy director general of the bbc , an extraordinary , wedge - shaped art nouveau place , set in one half of the second floor of the prow of broadcasting house . i have asked for this meeting to seek the ddg ' s advice on what i should do next , and he has agreed to meet me .
if he notices the wobble in my voice , the ddg does not acknowledge it . after having heard me out courteously , he gently prescribes his own patent medicine - a management training course . in his view , there is nothing wrong with most people that a good management training course cannot solve . he ' s been on several himself , and there are lots of different ones specially adapted for almost every situation . why don ' t i call the nice people at management training , and fix myself up ? at the very least it may help to clarify my goals . and - he doesn ' t say - if anyone ever needed their goals clarifying , it ' s me .
redemption . scene 3 . the ivy restaurant . this is where alan yentob ate back then , and may still do today . and my long - suffering partner had decided that the ivy was the place where we would celebrate my birthday . at 8pm we turned up between its posh portals and presented ourselves at the desk .
what name , madam ?
asked a suave , slim , dark young man with - i thought - a supercilious set to his thin mouth .
powell .
the young man screwed up his eyes and searched the short list in front of him .
i am afraid we do not have a powell ,
he announced .
but ,
my partner protested ,
you called me earlier today to confirm our reservation !
suave searched once more .
ah ,
he said triumphantly ,
but you then cancelled it . you see ? we have you down as having phoned in to cancel .
bewildered , my partner tried again .
look . i didn ' t call . why should i ? could you look again ?
heaving a big sigh , suave returned to his book .
yes ,
he said finally ,
i think i see the problem . some people called power had a reservation which they cancelled , and your name was crossed off instead . unfortunately all our tables inside are now taken , but i can offer you a table out here .
he pointed at a couple of forlorn , unlaid tables near the entrance .
it ' s the best we can do .
up till this moment i had never argued with anyone in a restaurant . i had never sent anything back , or queried a bill , or refused to pay service even for the most tardy and incompetent waitering . but , that night , this is what i said :
last week my partner made a reservation at this restaurant , and this afternoon it was confirmed . we have arrived here to discover that you have - in error - cancelled our table . at first you tried to suggest that it was she who had made a preposterous mistake . only when she insisted , did you check , and discover that it was you who had been at fault . but even then you did not apologise . far from it . instead you offer us a windswept exile in the siberia of your entrance hall , and you do it as though we should be grateful . but we are not grateful . i very much doubt whether you would treat alan yentob in this way . good night .
we swept out . and i hadn ' t felt so good for years . the ivy ' s loss became the spaghetti house ' s gain .
aftermath . i haven ' t tasted a cigarette for five - and - a - half years , and my lungs feel as if they have functioning alveoli again . i have never returned to the ivy restaurant , but - should its owners read this - i am prepared to forgive over a free meal and a complimentary bottle of champagne . there will be five of us at table . it ' s the least i can do for sarah and the children .
and i went on the training course that november . it was entitled
the effective senior manager
and was held over three days at a country house in surrey . four of us , from different organisations , made up a little group in which we discussed our past careers , our high points and low troughs , and talked about our strategies for the future - all interspersed by peculiar topological diagrams on overhead projectors .
as was the plan , this group met again four times in the next year to evaluate its progress , and to offer advice and support to each of its members . there was decent angus , a former wing commander , now bursar of an oxbridge college ; jim , a mercurial , brilliant and irritating engineer from british rail , and doug , production manager at a midlands factory making plastic packaging .
at our second meeting one thing became terribly clear to me . we were all failures . angus was - though he didn ' t know it - loathed by the old - boy city interests who dominated the college financially . jim was a hopeless manager . doug , you just knew , would be sacked within the year . he was too conservative to adapt to developments in packaging .
but it was stolid doug who suggested that i was trying to climb the wrong greasy pole .
you like talking and performing , you do ,
he told me .
perhaps you should try that for a living instead .
so i did .
elizabeth’s research background has focused primarily on topics such as health care , medicare and medicaid reform , hospitals , media tracking , message and advertising testing , public education campaigns , international policy , and corporate image testing .
elizabeth’s research experience on key health care policy issues has included work for america’s health insurance plans , the american medical association , the centers for disease control and prevention ( cdc ) , the foundation for informed medical decision making , the kaiser family foundation , pfizer , and the robert wood johnson foundation .
elizabeth’s research experience on media tracking , message and advertising testing to help build successful public education campaigns has included work for the association of american medical colleges , the centers for medicare and medicaid services ( cms ) , the lance armstrong foundation , madd , the robert wood johnson foundation , the save darfur coalition , and the united nations foundation .
elizabeth is a riva trained focus group moderator , completing courses in both the fundamentals of moderating and advanced moderating . she has moderated over 200 focus groups specifically focused on testing messages and evaluating media for advertising , public policy , and earned media campaigns . this includes moderating the majority of the focus groups completed for both the medicare national multi - media & education campaign on behalf of cms and the robert wood johnson foundation’s annual campaign cover the uninsured week raising awareness for health care coverage of all americans .
prior to joining public opinion strategies , elizabeth worked for three years as the market research director for a research and publishing company in philadelphia , pa . elizabeth received a b . a . in government from skidmore college in 1995 . she currently resides and works in philadelphia , pa .
public opinion strategies helped us to clarify what we wanted to learn and then conducted research and analysis that shed light even beyond the questions we set out to ask . they were very receptive to our suggestions , responsive to our queries , and flexible when we needed them to be .
public opinion strategies has consistently offered unparalleled advice and spot - on polling that has shaped how and where we spent money and deploy key resources . additionally , they have always been an excellent steward of limited campaign resources , ensuring we spend wisely and not a dollar more than necessary in order to get the information we need .
robert blizzard and public opinion strategies did a great job for us throughout our successful campaign for congress . robert gave us accurate data , spot on analysis , and professional advice , all of which were essential to our victory .
public opinion strategies is one of our go - to pollsters when it comes to testing public support for bond ballot measures and other initiative proposals . they are available to provide ongoing consultation with regard to crafting of ballot questions , public outreach messaging , and related efforts .
acli has worked with public opinion strategies for decades , through several tough industry battles—often ones in which public opinion does not naturally fall on the side of insurers . yet bill and his team consistently provide invaluable strategic advice by refining our messages and helping us frame our issues in a way that makes them understandable and persuasive .
the data from public opinion strategies provided important insight and informed our public awareness campaign . we sincerely appreciate their professionalism and expertise in this arena .
nicole mccleskey and the team at public opinion strategies have been invaluable to me , both during my campaigns and as governor of the state of new mexico . it’s not just the accuracy of their numbers , but guiding the overall strategy that makes them so valuable .
public opinion strategies has been a part of our team in missouri for more than a decade . with their data and guidance , republicans here were able to attain a majority in the house in 2002 for the first time in fifty years , and we have been able to grow that majority to the point that we now have a record , veto - proof majority .
lori weigel from public opinion strategies reviewed our needs and guided us toward asking the right questions . her reporting was easy to follow and her interpretation of the data provided clear decision points .
i consider public opinion strategies to be a part of our team . that is the way we have always worked . they have helped us to understand our needs and fashioned research solutions to meet those needs . they have helped us to meet killer deadlines by being flexible , executing rapidly , and insuring quality . teamwork is the best way to describe it .
accuracy , speed , and deep knowledge of key issues and public sentiment are the hallmarks of quality opinion research , and on these measures public opinion strategies consistently delivers . i have had the pleasure of working with public opinion strategies for more than 15 years on dozens of issues , and they are undoubtedly the gold standard .
public opinion strategies’ track record of success and wealth of experience in political campaigns and issue advocacy are why they are one of the most trusted and well respected public opinion firms in washington , d . c . their insights and perspectives have helped to inform a wide array of public affairs activities across multiple industries .
crumpled dog are a dedicated team of creative and technically minded people who deliver everything from brands to bakeries to award winning umbraco websites . maintaining high levels of creativity and intelligence by living on a strict diet of red wine , craft beer and snacks . nothing more .
christian took over the family business in 1990 and has since used his personality and pizzazz to build a reputation for exceptional client service and creative delivery .
co - owner of crumpled dog , scott is meticulous about wireframes , obsessive with analytics and sweats the small stuff . his care for detail probably stems from his early years designing egg cartons .
jeavon , another co - owner , has more technical knowledge than you can shake a stick at… umbraco mvp and head of tech , he guides strategy for super - complex web projects with mind - boggling ease .
in between half - marathons , gillian is integral to the smooth running of the studio . she meets and greets , manages and mingles , and keeps us all on our toes .
like his title suggests , jack ' s a clever chap ; cool , calm and collected under mountains of code . an umbraco expert with the patience of a saint , he makes a kick - ass mentor .
jeric is our very own
pocket rocket
developer . he works fast , runs circles around code by day and runs marathons by night ( with or without shoes… )
otherwise known as ‘the master’ , when hendy is in the zone dare not break his concentration . his ability to crack the most complex of problems means our clients can sleep at night… even if he doesn’t .
william is our yes man - there isn’t anything he can’t make work in web . his technical ability and drive also means he is a strong competitor in office ping - pong . . .