rtb house is a technology company that delivers solutions for personalized display advertising .

it is headquartered in warsaw , poland and operates on over 40 markets .

rtb house develops in-house digital advertising technologies with real-time bidding ( rtb ) models : - a display advertising technique in the field of personalized retargeting , which delivers digital ads selected basing on users ’ online shopping history and preferences ; the firm cooperates with a number of ad space suppliers in order to build its reach .

among them are google doubleclick , yahoo! right media , appnexus and other networks .

rtb house

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rtb house has bolstered its asia - pacific presence by opening new offices in australia and new zealand .
rtb house – an international tech company developing its in - house tools for buying ads in real - time bidding ( rtb ) – is extending its sales management force in poland and romania . in march , the rtb team welcomed wojciech glowacki and catal
rtb house , a poland - based ad agency with its own real - time bidding ( rtb ) technology , has announced the appointments of three new regional directors .
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rtb house is the best choice retargeter when it comes to fast , effective campaign optimization , data transparency and increase in revenue . at defshop , we are very satisfied with the results and look forward to a friendly and successful international partnership with rtb house .
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“rtb house provided better performance and higher volume than mostly all other retargeting partners we have ever tested . and that was no small number ! ”
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scotland has abolished the rtb and wales is following suit - the final date for the abolition of the rtb in wales is 26 january 2019 .
rtb house specializes in precisely targeted display advertising , with solutions to profile , target , and reach the most valuable e - shoppers . its technology allows any
technologies . rtb house , a global tech company headquartered in warsaw , poland will extend its international operations to advertisers in australia , new zealand , indonesia and malaysia .
prior to rtb house , geruszczak was employed at apple for several years where he was responsible for sales processes in the german - speaking countries , italy and the uk .
and it was in this milestone year of polish entrepreneurial growth that warsaw - based rtb house , a tech company specializing in precisely targeted display advertising , arrived on the scene .
“with rtb house’s advanced retargeting technology and performance - based payment model , we can run more efficient and goal - oriented campaigns which help to improve our engagement with consumers . ”
rtb house delivered great results with their deep learning based algorithms . they have proven that they are one of the leading technology companies that create personalized , retargeting campaigns .
the house of commons library provides research , analysis and information services for mps and their staff .
a recognised leader in the field of rtb technology , mythings handles more than half a billion rtb requests every day , providing highly accurate bid predictions for every user and segment according to hundreds of data points including predicted revenue for advertiser . its extensive network of rtb providers spans leading rtb exchanges such as google doubleclick , appnexus , rubicon and admeld .
after expanding to asia , the european rtb house announced its latin american expansion last week , with its first local office in sao paulo , brazil , which will lead the regions’ operations .
we are extremely satisfied with the results delivered by rtb house . they are proactive , transparent and committed to their work with constant focus on fulfilling their client’s requirements and needs .
rtb house is one of our retargeters , as we utilize a multiple retargeting strategy . they help us to reach our objectives – to be a local best performing ecommerce platform .
users take hundreds of small steps when visiting advertiser’s website . the model developed by rtb house uses deep learning to identify every one of these footprints , in order to find patterns in decision - making . with a larger pool of relational data , rtb house’s new method can help businesses estimate the individual conversion rate ( cr ) , maximizing return on investment at the earliest possible moment .
that deliver best - in - class visibility and delight their customers . putting deep learning algorithms into play , rtb house takes ad personalization a step further and displays only ultra - targeted creatives .
russia , romania and czech republic have the highest number of ads clicked , according to an analysis of advertising campaigns conducted by rtb house . large ad formats received the highest click - through rates .
initially , four countries will be rtb house’s target : brazil , argentina , chile , and mexico . the leader of the latin american division will be wojciech glowacki , director of business development latam .
the general idea and results of rtb house deep learning approach were first time presented during an online advertising workshop , part of the 33rd international conference on machine learning ( icml 2016 ) in new york city .
headquartered in warsaw , poland , rtb house operates on 33 markets and for clients in europe , apac and latam is currently running nearly 650 advertising campaigns . for its clients it buys 3 . 5 bn views per month .
“the good results delivered by rtb house proved that we chose the right retargeter . the functionalities of the platform and their performance oriented approach helped us to reach our goals and to deliver high quality content to the users . ”
headquartered in poland , rtb house operates in 29 countries across asia , north africa and europe including austria , belgium , france , holland , germany , portugal , switzerland and italy . scandinavia is next on the agency’s hit list .
rtb house , a tech company specializing in display advertising precisely tailored to the users ' interests , will expand operations to the asia - pacific region . business activities in the region will be led by jakub ratajczak , managing director apac .
internet users from warsaw , kiev and budapest generate the majority of clicks that ended up with a purchase . however , the highest click rates were registered in london and madrid – shows an analysis conducted by rtb house in european cities .
“the knowledge and the experience that rtb house has put together , based on other emerging markets , can help brazilian players in the ecommerce sector to finally take advantage of the entire potential of their redirecting solutions” , said framil , in a statement .
by using a multiple - retargeting strategy , we doubled high quality retargeting traffic . this resulted in additional revenue . for us , rtb house is a valuable partner that keeps promises . we particularly value their flexibility and the exceptional customer service .
sherry fitzgerald is quoting a price of £800 , 000 - plus for an elegant victorian semi - detached house overlooking the sea at tobernea terrace in blackrock , co dublin . the three - storey end - of - terrace house is scheduled for auction on june 30th .
offering tenants who had lived in their home for up to three years a 33 % discount on the market value of their house .
“across the region ( central , eastern and southern europe ) , the company sales force already has dozens of people , and the new directors reflect our heightened support for these regions , ” stated maciek mikolajczak , rtb house’s business development director of central and eastern europe .
“adding machine learning into the mix effectively allows rtb networks to target the individual . this is a much more powerful tool . ”
to do this , rtm daily spoke with two executives from rtb house , an ad agency that houses its own real - time bidding technology : maciek mikolajczak , business development director of central and eastern europe ; and robert geruszczak , business development director of uk and ireland .
house , an international agency that develops tools for buying ads through real - time bidding , has announced its launch into the uk and ireland .
rtb house is one of few companies in the world that managed to develop and implement its own technology for purchasing advertisements in the rtb model ( real - time bidding ) – a solution in which buyers participate in real - time advertising space auctions . the company operates worldwide and currently runs 850 unique campaigns for global brands in almost 40 markets across europe , latin america , asia and pacific , middle east and africa . the rtb team is made up of over 150 people : performance marketing experts , analysts , sales and customer care specialists , programmers and others .
following its election in 2015 , the conservative government has announced proposals to extend the right to buy ( rtb ) to housing association tenants .
10 june 2014 , warsaw – rtb house , an international tech company specializing in retargeting , real - time bidding , and display advertising , is expanding to greece . maciek mikołajczak , business development director cee , is responsible for all business strategies , partnerships , and sales activities in this country .
also in rtb house’s favour was the country’s wealth of technical talent . poland is well blessed with engineers , with a job market brimming with big data specialists and programmers , who frequently take the highest positions in worldwide competitions such as topcoder and are talent spotted by the likes of microsoft and google .
rtb house is one of few companies in the world that managed to develop and implement its own technology for purchasing advertisements in the rtb model ( real - time bidding ) – a solution in which buyers participate in real - time advertising space auctions . the company operates worldwide and runs campaigns in 33 markets , including : the czech republic , france , germany , greece , holland , poland , russia , spain , sweden , and turkey . the rtb team is made up of over 100 people : performance marketing experts , analysts , sales and customer care specialists , programmers and others .
tristan thompson goes house hunting alone as he checks out $ 2m property in la with its own basketball court . . . just minutes from khloe ' s mansion
also , rodrigo framil , former general manager in the digital agency mythings , will lead the brazilian office as the business director of rtb brazil .
found that current rtb bidding mechanisms are based on segmentation , as opposed to the individual , while rules for determining bid amounts are often rudimentary .
rtb house specializes in retargeting and display advertising with the e - commerce sector , manufacturers , top advertising agencies , global affiliate networks and media houses on 31 markets . the company is currently running nearly 650 campaigns and has access to international ad networks including : doubleclick , yahoo’s right media , rubicon and pubmatic .
the data is reported in the rtb’s quarter 4 2017 rent index report which was published today . the report is produced in conjunction with the economic and social research institute and is based on the actual rents being paid in over 17 , 700 new tenancies registered with the rtb during the quarter .
tyler loechner is a mediapost reporter covering real - time , programmatic , rtb and more . you can reach tyler at tyler @ mediapost . com .
nevertheless , it is an astonishing story . rtb house founders used their own financial resources for the initial funding , 1 , 500 , 000 pln ( €350 000 ) , and recently reached break - even point . the company employs over 100 people and is on course to hit a 2014 turnover target of €5 million .
no implementation date for the extended rtb has been announced . tenants interested in being kept up to date on progress in developing the extended rtb can sign up here ( click on the link entitled ‘housing association tenants’ at the top right - hand of the page and complete a pop - up contact box ) .
greece is now the 31st european market where rtb house offers solutions based on personalized retargeting , a highly effective advertising technology that allows to re - engage customers by showing ads tailored to their individual shopping needs or web browsing history . the whole ad space is purchased in real time with rtb ( real - time bidding ) which means advertisers can purchase single ad views and display them to a high - potential buyer , precisely during the period when they are in the decision - making process .
blow e ( 2015 ) comparing the right to buy in england , scotland , wales and northern ireland briefing paper number 07174 , 12 june 2015 , house of commons library .
geruszczak : and the west is counterbalancing . we can observe significant growth of new ways to use rtb here . mobile and video are the main drivers of ad spend growth . what ' s more , video and mobile ads in the rtb model are used as a normal way to promote products and services . companies are not only keeping an eye on the potential of rtb , as it’s still how the east works , but they are looking for more advanced tools and new ways to advertise via net .
companies . “asia is not just an exotic - sounding , but also a very promising direction of expansion . polish tech companies like rtb house can compete successfully overseas because of low economic barriers to entry and modern standards of technological innovations . i’m happy to be a part of poland’s growing business presence abroad . there’s no reason to believe that we couldn’t become home to another
the statutory right to buy ( rtb ) was introduced in october 1980 . to date , just under 2 million council properties in england have been sold . as a general rule , assured tenants of housing associations ( aside from those who were previously secure council tenants with a ‘preserved’ rtb ) do not have the rtb on the same terms as council tenants . housing association homes built since 1989 have generally been financed with a mixture of public and private funding - this reliance on private investment has acted as a barrier to selling the properties at below market value .
since 2012 , properties built to replace those sold under the reinvigorated rtb have been let at affordable rent levels of up to 80 % of market rents ( i . e . they are
the main bedroom is on the second floor , with its clever walk - in dressing room and corner en suite bathroom with gorgeous sea views on two sides . the third bedroom is at the top of the house .
the rear garden is close on 100 ft and opens directly on to seapoint avenue through double gates . this area is ideal for off - street parking , although there is plenty of room to park in front of the house .
mikolajczak : that’s true in general , but in performance advertising , which we do in rtb technology , the differences are much smaller . this is because shops pay us only for results . we are looking toward roi optimization , and we ' ll be setting up cost per sale or per order goals . prices and margins for electronics and fashion products are not that different in western and eastern countries . so the money that shops are ready to spend is more or less similar . if the campaigns in rtb are more expensive in the west , this is because the display campaigns run in the rtb environment are more expensive .
the rtb q4 2017 rent index , for all new tenancies , shows nationally the annual growth rate of rent was 6 . 4 % , which has slowed from 8 . 0 % in the previous quarter .
robert geruszczak : western europe is easier to classify . from our perspective , it includes all countries west , southwest and north of poland . at the moment , rtb house is active in 17 western european markets , including france , italy , spain , portugal , benelux ( belgium , the netherlands , luxembourg ) , dach ( germany , austria , switzerland ) , sweden , denmark , finland , norway , island , great britain and ireland .
asia is not just an exotic - sounding , but also a very promising direction of expansion . polish tech companies like rtb house can compete successfully overseas because of low economic barriers to entry and modern standards of technological innovations . i ' m happy to be a part of poland ' s growing business presence abroad . there ' s no reason to believe that we couldn ' t become home to another skype . we should boldly use our resources and capabilities
in this week’s latam roundup : rtb house launches its latin american operations and the first local office , in sao paulo , brazil ; another acquisition for wpp group in brazil – and according to specialists , more acquisitions to come , in general , with the devaluation of the local currency compared to the us dollar and the euro ; and , finally , cadreon announces its viewability certification in brazil , claiming to be the first company in the country to achieve such standards .
rtmd : are there any glaring differences in the way western europe marketers use the rtb technology versus eastern europe marketers ? ( direct response v . branding ; mobile v . online ; video v . display ; etc . )
rtb house , a technology company specializing in retargeting scenarios , has come up with a brand new model that relies on deep learning ( currently the most promising subfield of ai - oriented research ) to craft digital features that recognize the attitude , intention and intent of internet users . it allows for accurate estimation of the conversion probability , which in turn makes personalized retargeting more efficient than before . the model can even be applied to users who haven’t clicked ads , a long - sought after feature of digital marketers .
complaints about the management of leasehold properties and service charges and difficulties reselling rtb flats , because lenders were reluctant to provide mortgages , led to government interventions in favour of rtb leaseholders . the housing act 1988 introduced compensation for tenants whose landlords were slow in carrying out duties and removed the cost floor for properties more than eight years old . the leasehold reform , housing and urban development act , 1993 dispensed with the right to a mortgage , deferred completion of purchase and shared ownership leases .
has found that machine learning algorithms used to enable more efficient ad bids over rtb ( real - time bidding ) networks will generate some $ 42 billion in annual ad spend by 2021 , up from an estimated $ 3 . 5 billion in 2016 .
in short , polish entrepreneurs had realized they could operate , market , and build their own tech company , rather than existing as a development house for richer countries . significant investment funding soon followed . in 2012 online healthcare booking platform docplanner secured a series a round of $ 1million .
while welcomed by housing association tenants who have long sought the rtb , the measure is controversial and has generated strong reactions from social landlords . local authorities are concerned that the measure will be paid for , in part , by the sale of their most valuable ( vacant ) stock . commentators have questioned whether sales of vacant council stock will generate sufficient funding to pay for an extended rtb . housing associations have questioned the legitimacy of legislating to force the sale of assets owned by charities / not - for - profit companies .
number 4 is owned by ray simmonds , a well - known specialist in antiques restoration who last year acquired woodbrook house near portarlington in co kildare . he intends to convert woodbrook into a luxury hotel and is currently carrying out major refurbishment to the 12 - bedroom mansion which stands on 100 acres .
facebook cofounder and ceo mark zuckerberg completed his second and final day of congressional testimony on wednesday , in a hearing before the house energy and commerce committee . lawmakers opened the hearing by noting its purpose was to examine “breaches of trust” by facebook and the broader relationship between tech companies and their read »
facebook founder and ceo mark zuckerberg faced tougher questions from lawmakers on wednesday in his second day of testimony on capitol hill . more than 50 congress members of the house energy and commerce committee interrogated zuckerberg on the social media company’s privacy settings , business model and its failure to stop the illegal sale of read »
the house is decorated in period style with a deep red dining room , rich yellow in the drawing room and expensive cream , highlighted with white , on the hall and landings . ready to move into , it has several hidden extras such as stereo wiring in each room and a central heating system that ensures instant heat
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the firm is one of only a few globally to have developed its own tools for buying inventory and displaying adverts using the rtb ( real time bidding ) model . this involves advertising buyers bidding on an impression , and if successful , the buyer’s ad is instantly displayed on the publisher’s site .
the conservative manifesto in 1979 had proposed the right to buy for council , new town and housing association tenants . housing associations had received government subsidy and consequently should be subject to the same regime as local authorities . although the house of commons approved these proposals the national federation of housing associations mobilised support in the house of lords ( including conservative peers associated with housing associations ) to safeguard the right of charitable organisations to hold their assets in perpetuity . amendments passed in the house of lords excluded tenants of charitable housing associations from the housing acts of 1980 . although no further proposals to extend the right to buy to housing association tenants emerged until 2015 , housing association tenants could take advantage of low cost home ownership measures and the right to acquire ( housing act 1996 ) that conferred a right on eligible housing association tenants to buy their home at a discount . over 3 , 000 dwellings were purchased under the right to acquire between 1998 - 99 and 2013 - 14 in england .
councillors have warned of a ‘property bonanza’ – and said many tenants claim the money was a gift from overseas , making it near impossible to trace . last summer , it emerged that a property company had leafleted 60 , 000 council house tenants offering six - figure rewards for working with them to buy and then sell their homes .
as for the competition , the team found little rtb advertising implementation when they launched the business , and no regional enterprise offering services based on this technology . the largest advertisers had already been approached by global players , however their products , while technically impressive , were not always suitable for local clients .
the immediate reaction of housing associations to reduced rents and rtb proposals was that , as independent social businesses , housing association boards should not be mandated to sell or to charge specific rents . lower rents and the rtb would negatively impact on the development capacity of most housing associations . almost £3 . 85bn would be lost in rental income over four years and , consequently , at least 27 , 000 new affordable homes would not be built . concern was also expressed about the potential cost and administrative burden of implementing higher rents for higher earners . government’s response to these concerns was bullish and critical of housing associations’ record . it restated its legislative intentions and the implications for the regulation and financing of housing associations were highlighted . against this background housing associations accepted a ministerial invitation to enter into a voluntary arrangement to adopt the right to buy . although the details were not clear ( and are critical ) the expectation was that discounts would be the same as under the existing rtb , attempts to exclude properties from the rtb would be unwelcome and housing associations would face similar pent up demand as local authorities had in 1979 - 81 . applications to buy would particularly be for better properties and from more affluent tenants . the greater the surge in sales the more difficult it would be to build replacement properties quickly . the generally accepted view was that the financial impact of extending the rtb would be neutral for housing associations – because government would reimburse the discount ( and finance this through receipts from the disposal of high value council dwellings ) .
mikolajczak : if by supply , you mean online ad space , then yes . there are no significant differences between online ad space between the two regions . rtb house and all the other ad channels and techniques of ad serving are available . if you mean technologies - - it’s also a yes . there are no ad technologies or supply chains that we don’t have access to in the cee region . in terms of demand it’s similar in both regions in terms of proportions . as for technological demand , it’s worth noting that we are all big - eyed here in cee and have every intent to be at the forefront of the global online race .
“we were all aware of the rapid development of rtb in the us market and growing interest in the technology in western europe . we believed we could build something that would leverage the rising demand for programmatic advertising on our side of the pond , and later become competitive compared to solutions from global players . ”
the labour government elected in 1997 devolved housing powers to scotland and wales , and these administrations adopted different approaches to the right to buy . in england rtb discounts were reduced in february 1999 when the £50 , 000 maximum was replaced by maximum discounts differing between regions ( from £38 , 000 in london to £22 , 000 in the north east ) . in 2003 , maximum discounts were further reduced to £16 , 000 in nine local authorities in the south east and in all except two london boroughs ( detr , 2003 ) . restrictions were also introduced on resale of right to buy homes in designated rural areas . increasing concerns about abuses of the rtb ( see jones , 2003 ) and the impact of the rtb on regeneration of council estates were addressed in the housing act 2004 which also extended the initial qualification period from 2 to 5 years and extended the discount repayment period from 3 to 5 years . these changes reduced the rate of sales .
the rtb was highly publicised and made attractive by the expectation that rents would increase . after some initial nervousness building societies became willing lenders and more than nine out of ten rtb sales were financed with private sector loans . this reduced the significance of the right to a mortgage , and immediately generated more substantial receipts for government than anticipated . cumulative capital receipts under the policy proved greater than under any other privatisation policy . however , from the outset there were restrictions on local authorities’ use of receipts which largely reverted to the treasury . crucially , there was no commitment to use capital receipts for housing and no policy to replace sold dwellings .
“given this industry condition , advertisers needed to find new ways of deploying their marketing budgets more efficiently , ” said dyczkowski . “rtb , and programmatic in general , was a great remedy for this downturn with its highly efficient cost models , i . e . pay - per - result payment models and targeting capabilities . ”
basis . this offer was described as a compromise with a view to securing the independence of housing associations and the best deal on compensation ( for discounts ) and flexibilities ( the ability to refuse the rtb in relation to certain properties ) . during his speech to the conservative party conference on 7 october 2015 , the then prime minister announced that agreement had been reached on the nhf’s offer and that the first housing association tenants would be able to buy their homes in 2016 . during the autumn statement and comprehensive spending review 2015 , the chancellor announced that the extended rtb would be piloted by five housing associations . these pilots are now complete and a
eastern europe is tricky to define as a region , as the boundaries vary depending on political , geographical , cultural , or socioeconomic contexts . note that europeans in business generally use the term cee ( central and eastern europe ) when referring to the region instead of “eastern europe . ” anyway , when most people think of eastern europe or cee , they usually are referring to ex - communist countries . however , at rtb house , the cee label encompasses all countries that are south and / or east of poland . this includes southern european countries such as bulgaria , romania , ex - yugoslavia , greece and turkey . overall , we currently operate in 11 countries in the cee region .
the rtb had previously resulted in only a slow cumulative loss of relets and had generated capital receipts , but the sale of housing associations’ stock would have profoundly different implications for relets and the public purse . it also required government spending in order to fill the gap in housing associations’ accounts occasioned by the enforced sale of properties . in effect the treasury would fund the discount - paying housing associations the difference between market value and rtb sale price and recouping this by selling higher value council properties and dismantling of council housing . the rationale for this can be questioned in terms of priorities in spending and its impact on the supply of affordable housing and issues related to asset management , choice and mix in social rented housing . extraordinary discounts would also inflate demand and experience suggested that a significant proportion of properties sold to home owners under rtb would become privately rented on resale – with higher costs to the public purse because private tenants entitled to housing benefit would pay higher , market rents than social renters .
from the moment of its introduction on 3 october 1980 , right to buy has been a divisive and controversial policy . supporters argue it gives the aspirational working class the opportunity to own their own home and improve their financial circumstances : opponents say it amounts to a sub - market flogging of public assets and has caused distorted house prices , substantially contributing to the housing crisis .
there are countries that are more western in terms of innovation , economy and embracing western concepts , such as slovenia , the czech republic and poland , and countries like bulgaria and romania , which had seen little in the way of rtb implementation in 2012 . they did , however , possess great curiosity and were willing to test new solutions .
fyber is a global technology company , developing a next generation monetization platform for mobile publishers . fyber combines proprietary technologies and expertise in mediation , rtb , video and audience segmentation to create holistic solutions that shape the future of the mobile app economy . this includes providing the world’s first and only mechanism to achieve a true state of header bidding for the mobile app environment .
bartlomiej romanski , cto of rtb house ( pictured top left ) , notes that conversion prediction ( the estimated probability that a user will act in a desired way ) plays a crucial role in digital advertising : “we live in a world where big data is comprised of endless streams of information about internet users . deep understanding of a customer’s needs and attitudes is the first path to success . we’ve used the newest technologies to construct an algorithm which , by using recurrent neural network ( deep learning architecture ) , is able to accurately predict how will internet user behave , what purchase intentions they have , and what decision they will take . this in turn makes our personalized ads even more accurately targeted , bringing our clients higher roi and helping them use advertising budgets more efficiently . ”
at the end of the hall , a second door leads into the main part of the house . walk through this and you are in a wide airy inner hall that could easily double as a study , and has french doors leading to a deck with steps down to a gravelled patio . the staircase starts here and it rises to the first floor landing , off which is a formal dining room with a concealed door leading to a long galley style kitchen . at the end of the kitchen is a small dining area , just right for a table for two , with a door opening on to another timber deck overlooking the garden . the first floor has a superb 20 foot drawing room running across the front of the house , including the deep bay window with its extra wide window ledge , perfect for looking out to sea .
looking back over the history of rtb it is apparent that , rather than the symbolism associated with a legal right , it was the manipulation of levels of discount that were key to the operation of the policy . the right to buy with lower discounts would have had much less impact . by 2015 potential maximum discounts were at their highest ever level and , along with low interest rates and rising house prices , provided an attractive environment for housing association tenants to buy . the policy had the potential to generate rapid and significant purchases and in turn to trigger disposal of council housing to further speed the decline of social renting . the pace and volume of sales is likely to affect the feasibility of replacing sold properties : at best there will be replacement elsewhere with smaller and less attractive dwellings and at worst replacement will fail to materialise . in the long term the extension of the policy is likely to have some impacts similar to its predecessor : but , in contrast , it requires direct public spending to finance discounts . as with the rtb previously , tenants who have already benefitted longest from subsidised housing , who are better off and who live in the best dwellings benefit disproportionately while the strategic impacts are adverse .
although the right to buy has remained in england since 1980 , by july 1983 amendments were planned and the general consent was amended ahead of new legislation . the housing and building control act , 1984 provided a right to purchase a shared ownership lease , tidied up technical details , closed loopholes in the original legislation and increased its scope . more disabled persons’ dwellings were included and there was a general extension to county councils and to successors . some 50 , 000 additional tenants were included by extending the rtb to some properties where public sector landlords did not own the freehold . the rtb was also extended to some 250 , 000 tenants of only 2 years standing and the maximum discount increased to 60 % ( 32 % for 2 years tenancy ; 60 % for 30 years ) .
the previous housing minister , gavin barwell , acknowledged issues with the replacement policy when giving evidence to the communities and local government select committee on 27 february 2017 . commenting on the rate of replacement , he said : “ at the moment , we are delivering on that but the projection suggests that , in the future at some point , we will not be . therefore we need to look at what we can do to make sure that we get those replacement homes . ” the most recent statistics on rtb sales ( march 2018 ) show that starts and acquisitions fell short of the three - year replacement target at the end of december 2017 . dominic raab , the housing minister , said that consultation would take place which would consider giving councils more flexibility over the use of rtb capital receipts .
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> < p > some tenants with a secure tenancy agreement can apply to buy their home . < / p > < p > introductory tenants cannot apply . < / p > < p > some properties for the elderly or persons with disability may be exempt and cannot be bought . check with the home ownership team to find out if you live in one of these properties by emailing < strong > < a href =
mailto : house . sales @ urltoken
> house . sales @ urltoken < / a > < / strong > < / p > < p > there may be other reasons which may mean you cannot buy your home , such as if you are an un - discharged bankrupt , subject to a court order , in breach of any aspect of your tenancy agreement , anti - social behaviour etc . < / p > < / div >
essential system maintenance is scheduled to take place between 6 pm on friday the 6th april 2018 and 7 pm on saturday the 7th april 2018 . this will affect the rtb online portal which will be unavailable due to this scheduled maintenance . please try again after this 7pm on saturday the 7th april 2018 if you wish to access the online service . thank you for your patience and we apologise for any inconvenience caused .
– philipp schroeder , active venture partners “in the upcoming periods , the marketing industry will be further revolutionized by programmatic trading via real - time bidding ( rtb ) and a direct integration of sales and marketing departments under one roof . yd group already proved to be a clear innovative leader in this field . the funding from partech international and active venture partners will allow the company to grow significantly in important international markets . ”
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> < p > the home ownership team will tell you within 4 weeks of applying if you have the right to buy . they will provide you with the purchase price within 12 weeks of applying to buy a house or bungalow . < / p > < p > if you are applying to buy a flat or maisonette you will receive details of the purchase price and service charges within 16 weeks . < / p > < / div >
the extension of the rtb to housing association tenants was the subject of an inquiry by the communities and local government select committee over 2015 - 16 . the committee’s report expressed support for the government’s aspiration to extend home ownership and increase housing supply , but concluded that there are “unresolved issues” and said that the committee “remain concerned that the government’s policies could have a detrimental effect on the provision of accessible and affordable housing across all tenures . ”
his blackrock home has been imaginatively restored and redecorated over the past five years and is currently laid out as a three - bedroom house with a smart one - bedroom apartment at ground floor level . architect david sheehan of barry & sheehan , who specialises in the restoration of large period houses , was commissioned to redesign the interior . the result is a home with flexible and unusual accommodation that will appeal both to families , or perhaps to a couple who want a home with good income potential .
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> we should tell you within 4 weeks of applying if you have the right to buy . < br > you should have a price in writing from us within 12 weeks of applying to buy ( if your home is a house / bungalow ) . < br > if you live in a flat or a maisonette , we have 16 weeks to tell you the price and details of service charges you will need to pay as a leaseholder . < / div >
according to the residential tenancies board ( rtb ) , in the october - december period of 2017 ( q4 ) the standardised national average rent for new tenancies was €1 , 054 per month , up from €990 one year earlier . in percentage terms , nationally rents grew by 6 . 4 % over the year to q4 , which brings the growth rate down to levels seen in early 2017 . this represents a slowdown relative to q3 2017 which was 8 . 0 % .
geruszczak : i would say that supply is the same , but the dynamic of growth in the west , in comparison to east , much lower . mature markets , as the west is , are struggling with stagnating innovation . so any changes occurring are not that spectacular . as far as rtb technology is concerned , there are many more market players in western europe and more money to invest . high competitiveness , in turn , pushes the market players to look for even more advanced solutions .
one of the first right - to - buy homes was visited for a photo opportunity by thatcher , who handed over the deeds to the buyers . the house on amersham road , near romford , essex , was bought by the pattersons in august 1980 for £8 , 315 with a deposit of £5 . it was sold for 21 times its original value in 2013 , for £180 , 000 . property website zoopla , lists its current estimated value as around £250 , 000 . but the financial strain of the mortgage reportedly contributed to the breakup of the patterson’s marriage .
the housing and planning act 2016 does not contain measures to implement a statutory rtb for housing association tenants . the act does , however , contain measures that will require english local authorities to make an annual payment to government in respect of the expected sales of “higher value” vacant stock over the year . these payments will be used to compensate housing associations for selling housing assets at a discount to tenants . the then secretary of state confirmed that no higher value asset payments would be required from local authorities in 2018 / 19 .
in a recent interview , the founder of the online furniture marketplace and mountain’s portfolio company avandeo , burkhard gersch describes the company’s goal to distinguish itself from the traditional distributor concept and become a vertical trader , manufacturing many items in house and creating a strong brand image . the strategic approach adopted by avandeo was featured in an article on a leading german e - commerce blog , citing it as the reason why the company is poised for greater success than new entrants to the market . the full interview can be found here . the article can be read on urltoken for further information , please visit urltoken
comparisons have been drawn with the existing commitment to replace properties sold since the discount levels were increased in 2012 . rtb sales increased from 2 , 638 in 2011 / 12 to 13 , 416 in 2016 / 17 , while the total number of dwellings started on site or acquired by local authorities , the greater london authority ( gla ) , and the homes and communities agency ( hca ) since 2012 / 13 up to the end of 2016 / 17 was 12 , 930 . the right to buy one - for - one additions policy allows for replacement of the homes sold within three years of the date of sale .
the volume of sales doubled in 2012 - 13 from below 3 , 000 each year ( between 2008 - 9 and 2011 - 12 ) and almost doubled again in 2013 - 14 : but they remained lower than in any year between 1981 and 2007 . how much of the relatively small increase in sales after 2011 is attributable to the relaunch of the rtb rather than a relaxation of wider market constraints is difficult to assess . the government’s commitment to replace properties sold was also called into question with only 2 , 712 new dwelling starts by local authorities and housing associations between 2012 - 13 and the third quarter of 2014 - 15 .
, the german provider of online marketing services for local smes , welcomes the nwz group , one of the leading media companies of northern germany , as a further investor . as founder and ceo of the startup , feliks eyser is proud to have the successful media house on board and hopes to build on its extensive knowledge in providing local online marketing for smes . as an issuer of daily newspapers , nwz has more than a decade of experience in the field and often represents a point of first contact for small companies seeking media attention . regiohelden looks to use the additional investment to continue its successful growth in the sea market and fund the development of new products , as well as hiring new employees . for further information , please visit
the conservative manifesto commitment involved reinvesting the receipts from housing association sales and replacing dwellings – so that the supply of affordable rented housing was not eroded . capital receipts from the sale of higher value council properties would generate sufficient funds to cover the value of the discount received by the rtb purchaser and fund two affordable rented dwellings to replace both the council dwelling sold to finance the policy and the sold housing association property . while this might be possible in parts of london and with some atypical properties it seems unlikely to be achievable in many cases ; or only by replacing larger properties in more expensive locations with smaller properties in less expensive locations . this is likely to increase social and spatial segregation and limit the capacity of the social rented sector to respond to diverse needs .
the conservative party had committed itself to introducing a right to buy before margaret thatcher became party leader . it was largely in place in 1974 , but did not prove an asset in the two general elections that year because of high interest and mortgage repayment rates , as well as the growth of negative equity as house prices fell . electoral defeat delayed the policy rather than acted as a catalyst . after the election of may 1979 a new conservative government drafted legislation to provide a right to buy but , because this would not become law until october 1980 , also revised the general consent ( may 1979 ) to enable sales with higher discounts matching those proposed in the new legislation . the numbers of sales completed under this general consent exceeded previous levels . between 1952 and 1980 over 370 , 000 public sector dwellings were sold in england and wales . almost a third of these were in 1979 and 1980 and it is evident that higher discounts generated and would have continued to generate higher sales without the right to buy being in place .
subsequent changes to the rtb before 1997 were largely designed to make the policy more attractive . sales of flats had lagged behind houses and this contributed to the decision to introduce differential rates of discount in 1986 under the housing and planning act . new discounts for houses were 32 % for 2 years tenancy , increasing by 1 % for each additional year to a 60 % maximum ( after 30 years ) . discounts for flats started at 44 % ( 2 years ) and progressed by 2 % for each additional year to a 70 % maximum ( after 15 years ) . the discount repayment period was also reduced from 5 years to 3 . ministers proposing these changes referred to the problems of the inner city and the inadequacies of the old bureaucratic and monopolistic public housing sector . policy was now about dismantling the legacy of council housing and housing action trusts . stock transfer to housing associations ( with a preserved right to buy for existing tenants only ) were introduced to further this . higher discounts generated more sales of flats but exposed the lack of understanding of leaseholders’ rights and obligations among purchasers and their advisors and local authorities’ inexperience of managing leaseholds .