klei entertainment inc. is an independent game development studio located in vancouver , british columbia .

klei was formed in july 2005 by jamie cheng .

they are best known for their games mark of the ninja , do n't starve , eets , shank and invisible , inc .

klei entertainment

klei entertainment is an indie game development studio located in vancouver , canada . klei entertainment was formed in july 2005 by jamie cheng .
klei entertainment is an independent game development studio based in vancouver , canada . it was established in july 2005 by
klei entertainment was founded by jamie cheng in july 2005 . it is based in vancouver , canada . prior to the formation of klei , cheng worked as an intern at thq ' s relic entertainment studio , where he was a programmer . as of october 2009 , the company has 11 employees .
headed by jamie cheng , klei entertainment previously developed and published eets , a 2d puzzle game for pcs which was later revamped for xbox 360 ' s xbox live arcade .
eets has been released ! eets is a puzzle / platformer for the pc and macintosh . lovingly crafted by the gang at klei entertainment we proudly brought this lovely game to the macintosh .
the development team working on sugar rush arena is based in vancouver , canada and includes former electronic arts worldwide studios group vice president and creative director steve rechtschaffner , as well as studio klei entertainment .
in january 2009 and then said in july 2009 to close the game ' s website . the project ' s status was uncertain until klei entertainment stated in august 2010 that the project was cancelled .
nine months after nexon shut down and left klei both homeless and game - less , ea partners signed klei to finish shank .
the founder of klei entertainment took the stage in one of the moscone center ' s large conference halls . the title of the lecture was plain :
how we created mark of the ninja without ( totally ) losing our minds .
a beautiful puzzle game for the whole family ! eets munchies is a reimagining of the award - winning puzzle game by klei entertainment . featuring gorgeous animation and ridiculous creatures , players help an adorable hungry creature devour cake in increasingly devious puzzles .
klei entertainment , the developer behind popular games such as don’t starve and mark of the ninja , revealed its latest game today . griftlands was announced via its steam page , prior to a reveal on the pc gaming show at e3 2017 .
klei ( pronounced clay ) is an independent studio based in vancouver . maker of don ' t starve , mark of the ninja , and more ! klei shop :
griftlands is the next game by klei , and is planned for a 2018 release .
shank is the cult - classic revival of the sidescrolling beat - em - up . play as shank in an over - the - top grindhouse game , packed to the rim with enemies , bosses , combos , and more by the award - winning team at klei entertainment .
after college , cheng parlayed an internship at relic entertainment in vancouver into a full - time job . he enjoyed his time there and learned a lot , particularly from the company ' s young co - founder alex garden .
things didn ' t really change until a former mentor returned to vancouver and gave klei its first big break .
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friends from college and high school marcus lo , alex colbert and steve chen joined cheng . they called themselves klei .
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back in the past , there were neither children nor stability , neither office nor game . all klei had were two prototypes .
is a homage to the classic side - scrolling beat - em - up games . klei also contributed to the 2008 xbla game
in the video game industry , is stability just another fantasy ? klei entertainment , an independent game studio in downtown vancouver , is audaciously in pursuit of normalcy . co - founder jamie cheng believes fair pay , minimal overtime and creative freedom are sustainable — even profitable — strategies . with the company ' s latest game , a survival simulator ( fittingly ) called don ' t starve , he ' s proved it .
for klei and jamie cheng , change was a gradual process . cheng doesn ' t regret the journey , even with its many bumps .
cheng explained the lessons learned from klei ' s 2012 downloadable game and how the company has renewed a commitment to sanity , decency and family .
nexon north america didn ' t ship anything in its two years . if that hadn ' t happened , klei wouldn ' t exist .
in griftlands , everything is negotiable : money , loyalty—even morality . choose your character and make your fortune . griftlands is the next game by klei .
by the end of the day , all that was left in nexon ' s offices were the klei collective and some boxes . then reality took over : these weren ' t their offices . klei was subleasing from nexon . it needed to find a new place . and a new game . immediately .
klei self - published don ' t starve , so excluding the cut given to digital storefronts , the entirety of the money has gone directly to the company .
it was a shock of course ,
says ku .
we all came out and we went to the bar .
except cheng and the rest of the klei team . not technically part of nexon , klei remained in the office , working on an online game designed for a web server that no longer existed .
paul ku , who years ago had worked alongside the team as a nexon employee , is the latest hire at klei . ku , now a father too , has had an unfortunately cliched trajectory through the games industry , having been let go from electronic arts , microsoft and nexon . he hopes to find more stability at klei .
the result was a polished , professional - grade presentation . garden was impressed , and klei was awarded a contract and the opportunity to lease space in the nexon offices .
in 2005 , jamie cheng self - funded klei by selling his shares from thq and borrowing $ 10 , 000 from his brother . he felt there was a latent demand for quality games built from passionate , small development teams , and has since created a developer - friendly environment that continues to thrive and evolve in a competitive industry . prior to founding klei , jamie was an avid ai programmer for relic entertainment , where he developed the ai for the platinum seller warhammer 40 , 000k : dawn of war , and the outfit for the xbox 360 . he also co - wrote an article on planning systems for game programming gems 5 and bewilderingly found the article in the best of game programming gems .
cheng had contracted a local artist named jeff agala , who would in time become klei ' s creative director . back then , agala worked by day as a cartoon director . he ' d arrive at klei hq after work , around 4 p . m . , for
the late shift ,
and wrap around 11 p . m .
alex garden and jamie cheng are a lot alike . garden was hired by distinction software at 15 . in 1997 , the 21 - year - old founded relic entertainment — the creators of the homeworld , warhammer 40 , 000 and company of heroes series — a company the young entrepreneur kept out of debt and employee - owned until its acquisition by thq in 2004 . garden left shortly thereafter .
for 2 1 / 2 years , this was klei : three employees — plus agala — working impossibly long hours for next to nothing , getting by on loans and the odd contract .
agala quit his safe job at atomic cartoons and joined klei full time . cheng got to hire a few more employees . they were two weeks from the open beta when everything fell apart .
shortly after shank , klei began work on shank 2 for ea , with a more realistic time frame , and mark of the ninja , a stealth - action game , for microsoft studios .
because klei couldn ' t afford to hire additional staff until ea signed the contract , cheng had delayed much of shank ' s production . the bank loan had been just enough to keep everyone employed .
we’re looking for an experienced devops engineer . as a developer at klei , you will join a world - class group of software engineers , artists , animators and designers who are continually pushing the . . .
klei wasn ' t technically part of the company , but its members were treated like nexon co - workers . they ' d suddenly upgraded from 100 square feet to
like 10 , 000 square feet .
when you join the klei team , you’ll be working in a small , tight team , alongside some of the best in the industry — people who actually care about the medium we work in and create original products .
cheng and the team at klei had an idea called sugar rush , a massive multiplayer casual fighting game , like super smash bros . , but online . the pitch needed more than an idea . it needed a look .
we’re looking for an experienced software engineer to help develop and support our original ip games . since 2005 klei has designed and owns all the ip we ' ve ever created , and every member of the team . . .
it was the first time i ' d seen that happen ,
says cheng .
it steeled in me the resolve to be fiscally responsible . [ nexon north america ] didn ' t ship anything in its two years [ . . . ] [ i realized ] i need to be responsible . if that hadn ' t happened , klei as it is today wouldn ' t exist . nexon built klei in a lot of ways .
the team had countless all - nighters . agala , responsible for hand - animating cutscenes , wore a wrist brace .
klei was not a good place to work at that time , let ' s put it that way .
the team wanted to build klei to its utmost potential . they also wanted families and lives away from work . and they didn ' t want the incessantly soul - muting 80 - hour - a - week crunch . no heroics .
the first to give klei a chance was the canadian government . in march 2006 , a telefilm loan helped the three employees move into an office in downtown vancouver . at 100 square feet , the space was roughly the size of a volkswagen van .
klei has multiple other games in the works right now . oxygen not included is an impressive resource management game currently in early access , and the platformer hot lava was announced last year . griftlands is planned for release in late 2017 or early 2018 .
it had its flaws . for one , the windows were permanently sealed and faced the sunset , a problem on hot summer days when the building turned off the air conditioning after 5 p . m . as the guys at klei were just getting started .
life came full circle at the don ' t starve wrap party . for the first time , tessa , irene and jamie ' s daughter , was awake at a klei event . the staff was in a pool bar , huddled around the boss ' baby .
as the launch date approached , the game still needed polish , so cheng asked microsoft for an extension . the extra development time came out of klei ' s pockets , but they got it . the team wouldn ' t have to crunch away another month of their lives .
@ klei i made this 3d version of the ancient fuelweaver , i ' m a young italian fan and i always play @ dontstarveesp with my girlfirend . i ' m a 3d modeler graduated at may and this is my first personal work , hope you like it ! urltoken
after the first two months , chen left , citing the instability of the company . he was young and needed to find a job . at that point cheng was the only member of klei with money to front . he had $ 10 , 000 to cover rent and pay the others .
to @ klei i have created three streamers ( @ maebaktweets @ itspladd @ radioashgarde ) in your image . i may even try a hand at my own self . please accept them as a tribute to your greatness . i am not worthy . but they are so fun to do . urltoken
at pax east in march 2010 , klei showed the two levels it had completed . between then and june , when the game went gold , the team created 13 more levels , a handful of bosses and the cooperative option . and at the time , the team still thought sugar rush might happen .
@ weird wanderer said : after seth left klei , there was a bunch of new trinkets added , the potato cup being one of them ( not to mention the most rewarding when given to pig king , but why would you ever do that ? ) . it ' s a nice small tribute to # rememberseth .
though irene doesn ' t play many video games , she ' s fascinated by klei . she handled the company ' s bookkeeping early on and never stopped .
it kinda keeps me in the loop of what ' s going on in the company as well , so i ' m not ready to let go of that position either .
webber fanart inspired from @ akamikeb ' s most recent don ' t starve adventures ! it ' s been fun watching one of @ klei ' s characters i don ' t normally play . back to the gorge ! i don ' t want it to end ! i need more time to unlock the recipes ! tt - tt enjoy ! urltoken
in the confines of modern day klei , the stories of the past play out like adventures , in which the hero overcomes the odds — heroics , again , being a dirty word . today , cheng isn ' t the only parent at the company . he is , in fact , one of three employees that had children within this past year .
we were really fucking close to making sugar rush come out ,
says cheng ,
like fucking close .
after two years of learning and developing , two closed betas and three art changes , cheng , agala and the rest of klei ( now 12 employees strong ) were preparing to publish what would be their
coming out
game .
cheng claims each of the four employees had three computers running .
and we only had one [ power ] socket ,
he says .
we were blowing the fuse every day .
cheng would work shirtless . the ceo of klei looks especially boyish as he recalls a time lo unplugged the office refrigerator , and how the place stank for weeks .
i believe that part of why our culture is good ,
cheng says ,
is because we took our time to build it .
cheng remembers those pitches up and down the west coast , begging for work on licensed games just to get enough money to rent an office . there ' s an alternate universe where a publisher gave klei that contract .
chris dahlen , who wrote on contract for klei ' s mark of the ninja , says cheng has a quiet authority .
he doesn ' t have to come in and act like the boss ,
dahlen says .
he doesn ' t have to stamp his vision and force people into things , but it ' s also clear he always has the last word .
his hands move swiftly . the art style of don ' t starve is representative of its development . it ' s fast and loose , like a rough sketch . klei ' s previous games , like shank and mark of the ninja , were refined ; agala says the studio hasn ' t abandoned that style , but for don ' t starve , the rough look has been liberating .
cheng once again contacted local artist jeff agala , who had previously contributed art for eets . agala ' s job as cartoon director had begun to wear on his sanity , particularly the cyclical nature of production , which required him to hire employees on temporary contracts . still , he was unprepared to jump ship , so once again agala worked two jobs , atomic cartoons by day and klei by night .
jeff agala , now the creative director at klei , compares being a parent to having two full - time jobs — a lifestyle , he says , he ' s prepared for his entire career . his first job is being a father ; his second job is working at klei .
i love it ,
he says .
the most stressful part of the day , believe it or not , is my drive home because i want to get home so quickly , because i know someone is waiting for me , and she ' s amazing and i want to help her walk . right now she ' s learning how to walk and i can ' t wait to help her walk . i get really stressed just not being able to instantly teleport home , because driving is , like , useless .
cheng gives a tour of klei ' s office , which is located on the fifth floor of an office building in the trendy vancouver neighborhood of yaletown . it ' s cramped . the workspaces for the independent studio ' s 35 employees form a compressed l - shape in the loft - style office .
the space next door just opened up ,
cheng says .
i want to rent it and expand .
don ' t starve was created largely in public , meaning players were able to play each
rough draft
of the game and let the team at klei know what they liked , loved , hated , wanted more of or wanted less of . they did so with gusto . the company ' s forum software needed to be rebuilt midway through the game ' s development to handle the sudden surge of visitors and posts .
cheng had said many times his goal is to push the medium forward . he ' s speaking about his games , and it ' s possible that he may very well accomplish that . but it ' s also possible cheng ' s most important creation will be his company , which mashes together the creative freedom of indie game development with the ( intended ) security of a major publisher . with four games in the pipeline , spread across small teams , the klei offices feel like an indie commune — designers and artists working together , supporting one another .
digital extremes ltd . — london , ontario , canada [ 07 . 09 . 18 ] video game data scientist
galvanic games , inc — seattle , washington , united states [ 07 . 06 . 18 ] multiplayer game engineer
deep silver volition — champaign , illinois , united states [ 07 . 06 . 18 ] senior project manager
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analyst : two years in , pokemon go crosses $ 1 . 8b lifetime revenue
nexon has revealed its very first north american - developed game ( for the north american market ) , sugar rush arena , which is now in closed beta . the game is a casual mmog like other nexon titles , but was developed in vancouver as opposed to south korea . like nexon ' s other titles , the game is free to play , but will offer virtual items and upgrades for purchase :
the title will allow players to fight against each other while trying to collect virtual coins . . . .
kinja is in read - only mode . we are working to restore service .
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in the course of going about our business we ' ve developed a spot of technology . a portion of it we ' d like to release here for others to use .
at this point in time it ' s not quite ready yet , so check back soon and we hope to have something for you then .
take control of invisible ' s agents in the field and infiltrate the world ' s most dangerous corporations . stealth , precision , and teamwork are essential in high - stakes , high - profit missions , where every move may cost an agent their life .
character selection : start with any of the 10 unlockable agents in the game , plus 6 agent variants , and 6 starting programs to crack corporate security .
deep customization of builds : each play through is different as you create your own strategy using agents , items , augments and programs , and adapt to your surroundings .
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choose your own game mode : with 5 different game modes and extensive custom generation options , each player can play the way they prefer .
fully animated cutscenes and voice over : with hundreds of lines of voice over , great animation , and fully animated cutscenes , we didn’t spare any expense to make an immersive experience .
this is a game anyone who cares for tactics , espionage or just good times on a pc really needs to check out .
you should buy invisible , inc . because , like i said , i think it’s the best turn - based strategy game to come out in years . but you should love it because it’s a creative endeavour that offers such rich moments . just don’t let this sneaking masterpiece slip you by .
get the latest from invisible , inc . including game updates , annoucements and special offers .
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single player , local multiplayer 2 - 4 , hd ( high definition ) . do you like puzzle games ? action games ? if you said yes to either , then give eets : chowdown a whirl ! we’ve got a highly acclaimed puzzle game , completely revamped for high - definition console gaming , wacky characters , and a crazy action game , all in one sweet package .
how the creators of mark of the ninja and don ' t starve built their family - friendly studio .
in the first four months of 2013 , at least 18 studios have contributed to nearly 2 , 000 layoffs . funcom closed its beijing studio ; zynga closed its baltimore and japan studios , then consolidated the rest ; atari closed eden games ; disney closed junction point and lucasarts and timegate closed itself .
the second biggest publisher in the industry , electronic arts , laid off 10 percent of its staff — approximately 900 people . and one of its competitors , thq , dissolved after being picked apart by creditors , investment firms and former rivals .
the list of layoffs and closures is so long and exhausting that it ' s tempting to skim over them and not register this truth : more than a thousand people went home from work sometime between new year ' s day and today stripped of income , health insurance and a single clue what the future in this industry might entail .
unlike jobs in the film industry , video game jobs are neither centralized nor unionized . work is readily exported and relocated for cheap labor and high tax breaks .
knowing this , cheng chose to resist higher tax breaks in montreal , unlike many of his fellow canadian triple - a competitors , who ' ve all but abandoned vancouver over the past couple years .
instability hung like a brooding rain cloud above this year ' s game developers conference , where designers , artists , musicians , marketers , publicists and executives from thousand - person studios and single - person bedrooms alike convened to learn and reflect . over beers and in presentations , the older set was repeating the same questions : is this an industry in which to thrive ? buy a house ? raise a family ? retire ?
and then , cheng announced he had to catch the next plane out of san francisco . weeks earlier , cheng and his wife shared the birth of their first child in vancouver .
jamie cheng is 32 years old , but you ' d guess he gets carded at bars a lot . he sports a trendy haircut , wears a suit jacket with the sleeves tugged up to his elbows and decorates his desk with vinyl statuettes of video game characters . superficially speaking , he ' s the last person you ' d expect to deliver a lecture about growing old in the games industry .
cheng is thoughtful , though , and speaks with the authority of a tenured professor . each word is carefully selected , and thoughts flow skillfully as if pulled from a speech he ' s polished over years of practice . you get the sense he spends a great deal of time in his head .
cheng is thoughtful . you get the sense he spends a great deal of time in his head .
from his desk tucked into the
l ' s
right angle , cheng can spot what problems require his attention and swoop in .
cheng introduces the don ' t starve team , a half - dozen artists and designers in their 30s and 40s . the team was larger last month , leading up to the game ' s release . a few members have transferred to other projects , while the remainder focus on post - release content .
don ' t starve is a survival game available for pc and mac in which a character scavenges a 2d environment for the supplies necessary to stay alive . the game is decidedly unusual , from how it plays ( there ' s no ending , per se , other than dying ) to how it was created ( released as a beta and publicly iterated on ) to how it was promoted ( those who bought the game during its beta received a free additional copy to share with a friend ) .
the game is an experiment to prove cheng ' s theory that an unusual game can be created on a reasonable budget on normal hours at a fair price and still be a success .
heroics ,
cheng says , referring to an employee taking too little pay , taking on too much work and functioning as a cog in the service of a company ,
are a liability . because once [ businesses ] need heroics in order to survive , then everyone ' s expecting it ; there ' s more peer pressure to do it . there ' s more unknowns ; you can ' t plan for it . so [ . . . ] every time heroics happens to save us , it ' s like , that was a failure , not a success .
cheng refers to relic as the most normal of triple - a jobs , with minimal overtime and a positive office culture — both of which stuck with him . but over his three years on the job , relic expanded from 40 to 100 employees . cheng wanted to work somewhere smaller .
he excavated a puzzle platformer called eets from his hard drive . he ' d created a demo of the game in college , and , with a little time , he thought a small team could transform it into something salable .
cheng took a brief pitch presentation on a tour of west coast video game publishers , hoping to get a publishing deal or contract work for his fledgling studio .
i look young now ,
cheng says .
you should see me back when i was 24 . i looked like i was 16 .
for two months , the new entrepreneur fielded rejections .
i had my hesitations ,
says irene cheng , jamie ' s now - wife , then - girlfriend . she laughs as she recalls how her husband had converted a family friend ' s basement into a makeshift workplace .
irene was still in college , so she would sit next to jamie during long days and study for class .
it ' s very hard as a small startup ,
she says ,
when you don ' t have the finances and you don ' t know what to expect .
cheng has fond memories of those 2 1 / 2 years . the late nights , the awful smells , the small group of friends hustling for work . he also recognizes the tint of nostalgia ; the old days are better reminisced than relived . there was no money , no free time and no interest .
also in 2006 , european publisher frogster purchased the rights to publish eets in the german and french territories for what cheng says was about 90 , 000 euros .
they sold like 100 copies ,
he adds .
i don ' t think they ' ll ever talk to us again , but phew , that felt great . that felt really good . i mean it felt bad and it felt good at the same time , you know ?
that 100 - square - foot office of 2006 feels far away from jamie and irene ' s nice two - bedroom apartment in yaletown . the place is suspiciously clean for a couple with a two - month - old child . tessa was born in march of this year .
leading up to their daughter ' s birth , irene handled most of the planning and preparation . jamie built a lot of ikea furniture . his office became the baby ' s room , and the nook by the dining area became his office . both jamie and irene ' s parents live in town , and were enthusiastic to help .
i don ' t think you can ever feel prepared for a birth . you think you ' re prepared , but it ' s always full of surprises .
i don ' t think you can ever feel prepared for a birth ,
says irene .
you think you ' re prepared , but you don ' t know what hits you when it actually happens . it ' s — i think it ' s always full of surprises .
irene remembers the birth , the feeling of relief washing over her . she was done with being pregnant .
and ,
irene says ,
it was nice to finally meet her .
jamie remembers sharing the tiny hospital bed with his wife and newborn daughter , holding the child while irene slept .
after four days and three nights at the hospital , the couple returned home with a plus one . and then , somehow , without any warning , two weeks simply passed , and jamie was due back at work .
before his apartment , his child and his marriage , a young cheng needed to sell a game . and alex garden was ready to make that happen .
in november 2006 , south korean video game publisher nexon hired garden to lead its north american game development studio . with an empty production slate , the new boss needed new games . on his list of developers to call : jamie cheng , whom he ' d hired years ago at relic .
cheng would stay late to work alongside the artist .
i would code and [ agala ] would draw and i would code and he would draw . so he and i were just like jammin ' it out .
my wife and i used to play [ sugar rush ] together ,
says paul ku , a former online engineer for nexon . he ' d prepared sugar rush to launch on the publisher ' s platform . he remembers the game as all but finished .
it was kind of odd because it was the middle of the afternoon ,
says ku .
i kind of sensed something was not 100 percent right , but it was a normal day .
the 2008 financial crisis had stunted the korean currency . compounded with managerial and financial troubles , nexon could no longer afford to keep open its vancouver studio . the entire staff would be let go effective immediately .
and even if it did , the game relied on nexon ' s support team , which was no longer employed .
kevin forbes , one of the creators of don ' t starve , is about to have a child with his wife . he ' s taking a leave for the birth , followed by a few additional months down the road in order to help raise the child .
i ' m kind of bull - headed that way ,
he says .
it may have ended my career at another studio . i think that once i have a two - year - old , i ' m probably not gonna be up for super late nights on a regular basis because when you ' re 60 years old and looking back would you rather be like : ' i wish i ' d gotten that achievement hooked up in that game , ' or ' my kid learned to walk and i wasn ' t there . ' which one are you actually going to regret ? as long as you still make money at the end of the day to pay for food and whatnot , you don ' t want to be at work .
i go home around the same time every day ,
says ku .
of course , because i have kids , that ' s very important . earlier days , i didn ' t have kids , i didn ' t have my own family , i was single . maybe [ stability ] wasn ' t a big deal at the time , but now it is a big deal . and i don ' t want to ruin my family life just because of the work . working here is great .
i couldn ' t have planned it any better than it happened ,
cheng adds .
just as tessa was born , our company is far more financially secure , and we ' re not doing a whole lot of overtime , and we ' re just free , way more free . but i would have welcomed a child before that , easily , easily .
for agala , the two jobs support each other . he draws to provide for his family . and his family motivates him to draw . if not for them ,
i would just be more depressed and less creative [ . . . ] it ' s like they are the reasons why i have the passion to make these games or i have passion for life at all .
near the end of sugar rush , unaware of nexon ' s woes , cheng and agala had grown concerned about betting all their chips on a single game . they built two demonstrations : a 3d free - to - play tennis game and a 2d side - scrolling ultraviolent action game that would become shank .
shank was the antithesis of the saccharine , tween - friendly sugar rush . cheng and agala loved it .
the team found an office in its current building in yaletown and used what was left of its cash from the nexon deal to pay rent and staff . because the real estate market was crashing , cheng managed to sublet the space for less than its official rent .
their financial safety net soon vanished , with cheng traveling to pitch sugar rush and shank to various publishers . sugar rush managed to get picked up and canceled again . today , cheng calls it their
undead game .
meanwhile , shank struggled to attract a publisher , so cheng and agala mortgaged their homes to borrow enough money from the bank to pay everyone ' s salaries . it wasn ' t until the well - received demo at the 2009 penny arcade expo — a fan convention — that publishers took note .
it was like ' yes ! we finally have some money and we can make this game and we can ship it ! ' ,
recalls cheng .
and at the same time it was like , ' oh , my god , [ finding a publisher ] took so long . we are so fucked . '
that was the worst time in my life ,
says cheng ,
i can understand if [ someone ] doesn ' t like shank , because it was rushed . there was no way around it . i had no time and the deal was that i needed to ship within that quarter .
in the final months , cheng wondered if maybe he ' d made a mistake . his wife was upset about the obscene hours . at the office , with just three weeks until the game needed to be completed , the young man remembers looking at the ' to do ' board and seeing six bosses and three levels were still incomplete .
just take it one day at a time ,
marcus lo would tell his fellow co - founder .
we ' ll just do what we can .
cheng began shaking .
i felt like , i ' m actually not going to be able to do the thing that i promised i was going to do . it was like that feeling where you have a monthlong school project and it ' s the night before and you haven ' t started , it ' s like that feeling . but with other peoples ' livelihoods at stake .
at the end of shank ,
says cheng ,
it was like , i put myself into that position and i ' m not going to do it again .
the team broke down what went wrong , quarantining the mistakes that got them into their predicament . there were tons . production wasn ' t structured , time was lost perfecting the wrong things . they ' d needed a more flexible release date , and the publisher money had come too late in production .
we were doing the change ,
cheng says ,
because we knew the kids were coming .
when a project needed more time , cheng needed the confidence to say no to a publisher ' s impractical schedule . if that meant canceling games ,
we have to be ok with that ,
cheng says .
as they ' d learned , one game isn ' t enough . the company needed to be structured so that multiple projects could support one another at all times . that meant expanding , not spreading the current employees even further .
cheng and his wife moved closer to the office , which he says made a world of difference . on days when work went late , he ' d still make sure to go home for dinner .
while many studios practiced the philosophy that a successful game is created with raw man - hours , high budgets and inescapable marketing , cheng had a different hypothesis : that happy , healthy , creatively liberated and financially confident employees would be better suited for creating interesting and successful games .
after shank , things weren ' t immediately sunshine and lollipops . employees still occasionally worked lengthy stints of overtime , including cheng .
the ceo assigned himself to help design mark of the ninja , and making time building a game and running a company sometimes overwhelmed him .
and mark of the ninja had its own problems , which in turn has taught cheng more lessons — which cheng enumerated in his gdc talk . a good deal of the development time was wasted trying to create things that didn ' t mesh with the stealth genre . days were lost on things like fighting mechanics and fire propagation .
the biggest waste of time ,
cheng says ,
is building the wrong thing .
cheng had to step back and reevaluate what the game really was . he devised a system in which the core ideas of the game were prototyped and tested in a vacuum . for example , they ' d create a prototype of hiding in the shadows or leaping onto an enemy .
shank 2 and mark of the ninja both released to positive critical reviews , and were made on a comparatively reasonable schedule . the experiment was beginning to work .
jeff agala draws a piece of promotional art for don ' t starve ' s upcoming content : the addition of underground caves . in the image , the wiry - haired hero wilson looks into a cavern . the game has a crafty , homemade aesthetic . agala created the rocky walls by taking a photo of the inside of a cardboard tube and digitally modifying it .
the style calls to mind tim burton ' s the nightmare before christmas and paranorman .
the first version of don ' t starve was cobbled together over eight - hour workdays before the holiday break at the end of 2010 . the team shipped shank in august , and cheng felt they needed a creative and morale boost . so he held a game jam . the rough demonstration of the game — created by designers kevin forbes and ju - lian kwan — played like a survival rogue - like , a genre of games in which death is permanent , items are impermanent and players must apply lessons from failure in future adventures if they hope to progress .
don ' t starve is a wilderness survival game , full of science and magic . you play as the hero wilson , who is thrown blindly into an unforgiving world . you don ' t know where you are or how you got there . you basically just need to survive . there are no tutorials . the point of the game is discovering how to get by .
production on a full - fledged version began a year later , right after shank 2 finished , in january 2012 .
cheng — who now serves purely as ceo of the company , guiding all projects instead of designing one ‐ had what he calls
intense conversations
with the don ' t starve team about what direction the game should take . on one end of the spectrum was a survival game in which you became increasingly powerful , gradually dominating and making use of nature and its creatures . on the other end was a survival game in which you eventually died and lost everything .
cheng felt the latter was possibly too harsh , that it might scare players away . forbes , the lead designer , argued that safety wasn ' t the point . this , he said , was dark , desolate game work . struggling to survive and discovering what will get you through each night will be fulfilling on its own .
agala changed the game ' s art style from the sunday morning comic strip look to the edward gorey - esque aesthetic it has today and designed a relentless world . they presented the demo to cheng . he loved it ; forbes was right .
exclusive look at the next episode of human angle , only for ie 10 users .
an early free beta version of don ' t starve was released with zero fanfare on chrome . it was rough , and the studio hoped to hear feedback from the people who ' d stumbled across it .
but an interesting thing happened : people were continuing to play the rough version of the game on chrome . players began sharing the game . when a relatively polished updated beta was ready , cheng put it for sale on chrome and offered a two - for - one deal to help get the beta in more hands .
then another unexpected thing happened : many players gave their free copies to streamers — people who stream gameplay over the internet for tens , hundreds , sometimes thousands of viewers — who proved to be boons for promotion and sales .
the beta and two - for - one sale had a multiplicative effect , one cheng recognizes probably can ' t be repeated for every game . he credits the sense of discovery in don ' t starve . when the beta went on sale on steam , the most popular downloadable game platform on pc , the sales flew faster and faster . there was never a sales spike so much as a continual movement upwards .
i honestly think , and it is proven , that intrinsic reward is more powerful than an extrinsic reward . a normal example , is that if you have a little girl who likes to draw . she is drawing , and she likes drawing because she likes drawing , not because someone is going to give her something . then you say to the girl , ' i ' m going to give you $ 5 per drawing . ' she is going to draw a lot faster and a lot worse . it ' s kind of clear that that ' s what is going to happen . if you stop giving her $ 5 per drawing , she ' s going to stop drawing altogether because you have replaced the intrinsic reward with an extrinsic reward .
with don ' t starve , it pretty much came down to experimenting quickly , getting it implemented quickly and getting it out to the public , and getting that process to be really fast .
it ' s like the opposite of free - to - play . the game doesn ' t have an intravenous drip of rewards , and the rewards are constant , because playing and discovering are their own rewards .
it ' s funny ,
forbes says .
once we settled on the format of the game , cheng was completely onboard . i don ' t remember an exact moment where it was like , ' ok guys , just go with it , ' but nowadays he is even more hardcore than i am about the game . i ' m like , ' are you sure we want to do that to people ? ' and he ' s like , ' yeah , yeah , they ' ll be fine . '
i think with shank ,
says agala ,
we were running around trying a whole bunch of different things . it ' s time - consuming to experiment that way . with don ' t starve , it pretty much came down to experimenting quickly , getting it implemented quickly and getting it out to the public , and getting that process to be really fast , and having that tune your game . it is really the process that is making us work less .
before launch , don ' t starve sold 300 , 000 copies at upward of $ 15 apiece .
paul ku has experienced life within many studios , and he does believe a shift is happening . that , as a whole , companies are moving away from endless workdays and nonexistent weekends . but what he believes other studios still haven ' t grasped is the idea of an employee having a family of his or her own .
it would be very hard , if [ jamie ] was still doing the 60 - 70 hour weeks ,
says irene cheng ,
and i was alone at home with a baby all the time .
jamie still works at home . his emails , irene says , are never - ending , and he does play a lot of games for what he calls
research .
she ' ll often catch him on twitch . tv , spying on users playing don ' t starve , learning what they like and don ' t like .
i believe that part of why our culture is good ,
cheng says ,
is because we took our time to build it .
at dinner they have a rule in which they don ' t check their phones without asking for the other ' s permission . because of his odd sleeping hours , jaime handles one of tessa ' s nighttime deeds . irene loves that .
i ' m so glad that didn ' t work out ,
cheng says .
we wanted it all . my goal was to build a company that could survive for many , many years . for 20 years , for longer . and the only way that any company ' s going to be able to do that well is by retaining staff . and i looked at the waste of talents leaving other studios . and i was just like , that ' s super expensive ; you guys are so shortsighted . that ' s how i felt , so shortsighted . it ' s such a waste .
actually ,
cheng says ,
we have someone in his 50s starting next week .
feature how a diablo expansion led to behind the scenes trouble david l . craddock
© 2018 vox media inc . all rights reserved • designed & developed in house
don’t starve : pocket edition , brings the hit pc game enjoyed by over 4 million players to the ipad . now you can experience the uncompromising wilderness survival game full of science and magic on the go !


refune music is a swedish independent record label , publishing and management music business .

founded in 2003 by sebastian ingrosso , refune has seen releases and remixes from various artists , such as the founder himself , as well as steve angello , dirty south , laidback luke , funkagenda , wippenberg , till west , dj delicious , alesso , bottai and otto knows .

refune music

overseeing the team as the new managing director of refune music group is dina mystris . joining refune in january 2014 as commercial director , dina ' s 10 years of music industry experience across major record labels ( universal / virgin emi ) has more than prepared her for the role .
well known and respected for his eclectic label refune , sebastian ingrosso has announced a series of changes to refune music group team in order to carry on the label ' s reputable name and further propel them into the future .
management / / label / / publishing supporting artists in creative and exciting ways . send demos as direct / streaming link : music @ refune . com .
refune records demo submission , contacts , a & r , links & more .
already hard at work , the new team look set to carry refune forward into the next generation of music . creative , cutting edge music is what you can always count on from refune records , and with some big releases already lined up over the next few months including some surprises , the label can look forward to continued success for the future .
@ refune
it says sorry ! we can ' t find that user .
bottai - uniform refune urltoken urltoken urltoken urltoken bottai urltoken urltoken www . fa . . .
dive - salvatore ganacci ft . enya and alex aris get it here : urltoken refune urltoken urltoken urltoken . . .
mindsight is a german electronic music producer who has joined monstercat in july 2017 with his collab with duumu , entitled what feels right .
silvana imam - 10 000 ( ft . jaqe ) from her album
naturkraft
refune urltoken urltoken urltoken urltoken silvana urltoken
silvana imam - sett henne ( ft . fille ) from her album
naturkraft
refune urltoken urltoken urltoken urltoken silvana urltoken
flags ! - ingrosso , liohn & salvatore refune urltoken urltoken urltoken urltoken ingrosso http : / / www . twi . . .
@ refune are you still taking demos ? i have sent you some . i hope you check out ! cheers ! : )
refune has always been a home for great music and great talent . as part of our commitment to providing our clients with the support they need , we are developing the team in our swedish office . it ' s a very exciting time for the company and over the coming months there will be a few more additions , and of course there will be more amazing new music !
- dina mystris / / managing director
silvana imam - varma gator ft cherrie from her album
naturkraft
albumrelease 25 / 3 refune urltoken urltoken urltoken urltoken silva . . .
silvana imam - shhh ( ft . beatrice eli ) from her album
naturkraft
refune urltoken urltoken urltoken urltoken silvana www . twitter . com . . .
refune records was founded in 2003 by sebastian ingrosso . the label has seen fourteen strong releases so far and is a highly respected label in the scene . refune has seen releases and remixes from sebastian ingrosso , steve angello , dirty south , laidback luke , funkagenda , wippenberg , till west & dj delicious to name a few .
rub a duck records location : netherlands notable artists : the freestylers , hectic , franky nuts facebook : urltoken demos : send a personal message on soundcloud with a link to your music .
out now through universal music germany comes the nalestar reworking of nick talos '
hey gorgeous .
the classically trained musician and producer first began this project in 2017 , and delivers a stellar remix .
@ refune hello ! i have a question . do you check all the demos ? and if you like the demo , how do you contact the person that send it to you ?
hospital records location : london , uk notable artists : netsky , camo and krooked facebook : urltoken official website : urltoken demos : please aim us music to our aim in box ‘hospitaldubs’ we check it every few weeks .
2016 saw the release of an incredible remix of mattafix’s ‘big city life ' , followed by the birth by sleep ep in early 2017 - a thought provoking ep that pulls the at the heartstrings . in may mindsight and liohn teamed up for ' adventure ' , an energetic festival anthem that was released on ingrosso ' s label refune music . ' adventure ' was recently chosen by tomorrowland to be the soundtrack for their official festival live stream .
for 2010 refune sets the goals even higher with the next release , the big sebastian ingrosso & dirty south remix of miike snow – silvia . one of the best supported tracks so far in refune’s history , heavily supported by everyone , from pete tong in the his weekly radio 1 show to tiësto . new signings for 2010 confirmed , tracks from style of eye , an21 , thomas sagstad and much more still to come .
producer and dj kiso and singer / songwriter kayla diamond have just produced a new record for ultra music . the dazzling
sober
is definitely an anthem for the summer season , and it features instrumentals from none other than vanillaz .
no matter how diy edm can get , you cannot deny the importance of a good record label . getting music out there in 2013 is as easy as setting up a bandcamp account , but if you don ' t have the muscle ( or connections ) to get your music in the right hands , no one will hear it . a good edm label will not only take a chance on a new , emerging artist , but will give them just as much attention as they do established producers .
play me records location : santa monica , ca , usa notable artists : calvertron , figure , bare facebook : urltoken demos : please submit your bass music demos by attaching a 320k mp3 , or mp3 clips to an email to : playmesubmissions @ gmail . com
with over 6 million online streams and counting , widespread support from music tastemakers ; ranging from youtube juggernauts cloudkid and trap nation to the electronic scene’s premier blogs run the trap , thissongissick , nesthq , youredm , dancing astronaut and more it’s clear that mindsight is set to explode .
the stockholm based team will now comprise of stephan markovitz , who will continue in his position as director of a & r and new business development , with arvid frisk working alongside him as a & r manager after moving from universal music publishing . emma engström will take on the role as management and label coordinator , project managing all the labels releases and being the main point of contact for scheduling or artist queries . refune would also like to welcome kicki lenken , who joins as online and media assistant and lisa lundgren who will take over all things finance !
along with your artist name and track title . we are looking for dance music of the dubstep , drumstep , drum & bass , electro house and moombahcore styles . new and creative melding of styles is a bonus . feel free to include a short bio if you feel like it but attached pdfs / jpgs are not necessary .
releases in 2009 came from sebastian ingrosso with his monster ‘laktos’ , which had massive support from pete tong in his weekly show , in new music we trust and the essential selection as well as club support from eric prydz , steve angello , axwell , david guetta , tiësto , erick morillo and fedde le grand to name a few . after that the festival smasher ‘kidsos’ was unleashed on the refune imprint which is a mix up of ingrosso’s ‘laktos’ together with mgmts massive track ‘kids’ which rocked more or less every club and festival in the summer of 2009 and was also licensed for various big compilations such as mos annual , cream ibiza etc .
☀if you haven’t yet heard of mindsight , it’s certain your favorite producers have . joshua neumann , the 21 - year - old behind the project , hails from germany and has been making quite a stir in the european and us music scenes over the past few months . mindsight sticks true to his german ingenuity and creativity by melding genres , styles , and adapting them into his own unique concoction .
my beatport lets you follow your favorite djs and labels so you can find out when they release new tracks . log in or create an account today so you never miss a new release .
my beatport lets you follow your favorite djs and labels so you can find out when they release new tracks . so go follow someone !
the 17 . edition starts on the 11 . - 15 . july 2018 - airfield , neustadt - glewe , germa . . .
exit is the two - time winner of the “best major european festival” award along . . .
stream / buy here : urltoken follow salvatore ganacci : urltoken . . . urltoken urltoken . . . urltoken . . . show less
stream / buy here : urltoken follow liohn : urltoken urltoken urltoken https : / / twi . . .
stream / buy here : urltoken follow salvatore ganacci : urltoken urltoken urltoken http . . .
get it here : urltoken follow sebastian ingrosso on the web : snapchat : urltoken facebook : urltoken instagram : https : . . .
good for me - m - 22 ft . hayley may ( m - 22 & sonic matta edit ) ( lyric video )
latest single from m - 22 released 11 . 4 . 16 good for me - m - 22 ft . hayley may ( m - 22 & sonic matta edit ) get the song here : urltoken m - 22 urltoken http . . .
he released
fresh
with jillionaire & sanjin in 2014 . in 2015 he released
money in my mattress
with trinidad james . so far 2016 has been a huge year for salvatore . watch this documentary to hea . . .
official after movie 2014 - where ' s the party ? by carlsberg feat . otto knows
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stay tuned . sebastian ingrosso ( axwell λ ingrosso ) . salvatore ganacci . bunji garlin
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thank you @ cloudkidmusic for adding @ longliveliohn - blue pt . 2 and blue pt . 1 to your spotify playlist !
thank you @ applemusic us for adding @ longliveliohn - blue pt . 2 to # hottracks urltoken
thank you @ applemusicfra for adding @ longliveliohn - blue pt . 2 to # bestoftheweek playlist urltoken
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a massive collaboration between sebastian ingrosso and his fellow australian friend dj & producer dirty south gave birth to the club - banger ‘meich’ , heavily supported by all the big names . also released during the autumn of ‘09 was true identity’s ‘steppenwolf’ along with an epic pig & dan remix !
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by no means is this to say that these are the only labels out there , but right now , these are the best labels doing it .
complex participates in various affiliate marketing programs , which means complex gets paid commissions on purchases made through our links to retailer sites . our editorial content is not influenced by any commissions we receive .
falcon funk • favright • feint • flite • f . o . o . l • fractal • fwlr
infected mushroom • insan3lik3 • intercom • i . y . f . f . e
able heart • agno3 • aiobahn • alex farway • alex klingle • a . m . c & turno • anna yvette • aruna • auratic
artists that have produced alongside another artist . if an artist who provided vocals for a song is credited as a collaborator on that song , they are included here .
artists featured on a song that worked on the production but did not contribute vocals .
panther • park avenue • patrick baker • pauline herr • phoebe ray • p . keys
artists who have only provided vocals for monstercat artists ' songs . not all artists in this category need to have been credited , since in some cases ( such as
dabin • daktyl • dani deahl • dark cat • decoy ! • dflent • different heaven • dilemn • the dirty tees • diskord • disprove • dks • dmndz • dodge & fuski • doth • dr . fresch • dubloadz • dubsidia • ducked ape • duko • duskus
this list includes artists who have only released remixes on the monstercat record label . this does not include artists who have been featured on songs , since they are placed into either the vocalists list or featured non - vocalists list .
artists whose songs have been remixed and released on monstercat but who are not affiliated with the monstercat record label .
can ' t find a community you love ? create your own and start something epic .
here are several up - to - date lists of record labels that are currently relevant to their respective genres . if you scroll down you will find lists for deep house , progressive house , drum & bass , elecro house , and dubstep . we hope these prove to be useful !
capitol records location : los angeles , ca , usa notable artists : david guetta facebook : urltoken official website : urltoken demos : * must have professional representation ( i . e . a manager , agent , etc . ) *
no attachments ! due to the large volume of demos we receive we cant reply to each one personally unfortunately . but you must know we listen to all demo’s and will most definitely be in touch if we feel it suits revealed .
only the best record location : italy facebook : urltoken demos : send your demos to : otb . record @ urltoken
ninja tune records location : uk notable artists : the cinematic orchestra , bonobo , shuttle , the invisible , loka facebook : urltoken official website : urltoken demos : please email : demos @ urltoken with links to mp3 files ( but no mp3 email attachments please ! ) , soundcloud pages , facebook pages or websites .
please remember to include contact details within the email body and keep your submission short and sweet , best tracks first . please don’t chase us for a response . if we like it we will get in touch with you .
firepower records ( founded by datsik ) location : canada notable artists : datsik , terravita , getter facebook : urltoken demos : send demos to : firepowerrecords @ gmail . com .
technique recordings facebook : urltoken official website : urltoken demos : please make sure you include a contact address in the filename . please only send us your two best tunes .
viper recordings location : london , uk notable artists : metrik , matrix and futurebound facebook : urltoken official website : urltoken demos : to submit a demo please send a soundcloud link for your track to : demos @ viperrecordings . co . uk . if you don’t want your track to be public on soundcloud , simply go into the edit settings and select private , then send us the private url link . please do not send to any other address or they will be ignored .
playaz recordings location : uk notable artists : prolix , dj hype , sub zero facebook : urltoken official website : urltoken demos : urltoken please note that due to the amount of demos we receive it is not possible to offer any feedback . be sure to include the artist and title name with the file when sending through aim and ensure that it is mp3 format .
bad taste recordings location : london , uk notable artists : loki , aeph , facebook : urltoken official website : urltoken demos : urltoken please remember to include your contact details in the title of file when you send your tracks in .
fokuz recordings location : the netherlands notable artists : intelligent manners , flowrian , crispy facebook : urltoken official website : urltoken demos : send your demos to : marco @ urltoken ( full 320kps mp3 + contact info ) via wetransfer or a similar service .
atomic zoo recordings location : calgary , candada facebook : urltoken official website : urltoken demos : send your demos to : atomic . zoo @ urltoken
rockforce records demos : send your demos to : demos @ urltoken to make sure your submission gets heard please follow these guidelines . streamable demo submissions in the form of email attachment or soundcloud links only . any downloadable tracks will be skipped .
atomic zoo recordings location : calgary , candada notable artists : lazy rich , veela , jelo facebook : urltoken official website : urltoken demos : send your demos to : atomic . zoo @ urltoken
into the am records location : notable artists : facebook : urltoken official website : urltoken demos : send your demos to : demos @ urltoken no remixes no mashups only originals . 2 tracks minimum .
u and a recordings location : london , uk facebook : urltoken official website : urltoken demos : email links to shack @ urltoken along with a brief note on who you are & what you’ve done along with key social media links . select your best track or 2 tracks only and please do not send mp3s as attachments as they will not be listened to .
wonked records location : uk facebook : urltoken official website : urltoken demos : send all demos to demos @ urltoken in full 320 format via sendspace or soundcloud links . please no attached mp3s .
grindin records location : los angeles , ca , usa facebook : urltoken official website : urltoken demos : send your demos to : info . grindinrecords @ urltoken please only send us private zippyshare or soundcloud links . attachments will not be played .
elektrify records location : nicosia , cyprus facebook : urltoken demos : send your demos to : elektrifyrecords @ urltoken only include soundcloud links .
circus records ( founded by doctor p . and flux pavillion ) location : uk notable artists : flux pavilion , doctor p . , funtcase , cookie monsta , slum dogz facebook : urltoken official website : urltoken demos : urltoken
please do not link us to something we must download in order to hear , we cannot accept those type of submissions . links to streaming audio are ok .
technique recordings notable artists : hashtag , maxnrg , l plus facebook : urltoken official website : urltoken demos : please make sure you include a contact address in the filename . please only send us your two best tunes .
collective records location : portola , ca notable artists : mr . straight face , dacadon , dirtynoiz facebook : urltoken official website : urltoken demos : urltoken