Why is Austin Texas a popular place to live

Austin Texas is an increasingly popular place to live in North America for a number of contributory factors.  Weather: Austin is located in Texas and typically has a very warm climate year round.  During the summer months temperatures can exceed 100 degrees Fahrenheit which may be too hot for some people.  Economy: Austin has a diverse economy including Education, Healthcare, Agriculture and in recent years a burgeoning Technology sector.  Austin is a major hub for Technology giants including Apple, Google, Amazon, Meta and is where Dell first started. Cost of Living: Despite its' strong economy and resulting low unemployment, Austin has a relatively low cost of living compared to many US cities, resulting in a higher quality of living.