Before revision: A plethora of books covering the importance of corporate purpose have been published in recent times, among them Purpose: The Starting Point of Great Companies by Nikos Mourkogiannis in 2006, Start with Why by Simon Sinek in 2009, Conscious Capitalism by John Mackey and Rajendra Sisodia in 2014, Good is the new Cool by Afdhel Aziz in 2021, and Deep Purpose by Ranjay Gulati in 2022.
After revision: Grow the Pie by Alex Edmans in 2020,A plethora of books covering the importance of corporate purpose have been published in recent times, among them Purpose: The Starting Point of Great Companies by Nikos Mourkogiannis in 2006, Start with Why by Simon Sinek in 2009, Conscious Capitalism by John Mackey and Rajendra Sisodia in 2014, Good is the new Cool by Afdhel Aziz in 2021, and Deep Purpose by Ranjay Gulati in 2022.