Before revision:  When pulled together, these data offer increasingly comprehensive pictures of both individuals and groups interacting on different platforms, but they also allow inferences about broader target populations beyond those platforms , representing an enormous potential for the Social Sciences .
After revision:  When pulled together, these data offer increasingly comprehensive pictures of both individuals and groups interacting on different platforms, but they also allow inferences about populations beyond the users of the platforms on which the traces are recorded, representing real potential for the Social Sciences .