Before revision: A firm is selling a product to different types (based on the features such as education backgrounds, ages, etc. ) of customers over a finite season with non-replenishable initial inventory. The type label of an arriving customer can be observed but the demand function associated with each type is initially unknown.
After revision: We consider the problem of a firm seeking to use personalized pricing to sell an exogenously given stock of a product over a finite selling horizon to different consumer types. We assume that the type of an arriving customer can be observed but the demand function associated with each type is initially unknown.