Before revision: Overview Alex McDowell coined the phrase 'immersive design' in 2007 in order to frame a discussion around a design discipline that addresses story-based media within the context of digital and virtual technologies.
After revision: URL simulation that animated the speed and direction of four million stars in the Milky Way "Exploring the Universe in Virtual Reality" (2019) simulation by Goddard engineer Tom Grubb; image by NASAOverview Alex McDowell coined the phrase 'immersive design' in 2007 in order to frame a discussion around a design discipline that addresses story-based media within the context of digital and virtual technologies.