Before revision:  In this work, and leveraging the systematic approach of the Total Survey Error Framework, we propose a conceptual framework to diagnose, understand and avoid errors that may occur in studies that are based on digital traces of humans .
After revision:  In this work, and leveraging the systematic approach of the Total Survey Error (TSE) Framework developed for survey methodology. We introduce a conceptual framework to diagnose, understand and avoid errors that may occur in studies that are based on digital traces of humans .