Before revision: Although continuing to influence business thinking, the concept has already been superseded within the service marketing and management literature by the argument that the value of all goods and services is co-created or co-produced through the interaction between consumers and producers .
After revision: Although continuing to influence business thinking, the Experience Economy has been superseded within the service marketing and management literature , whereby the economicbusiness value of all goods and services is co-created or co-produced through the interaction between consumers and producers .