Before revision: URL 1960s–1970s WWE wrestling fighters by Hasbro, the company that first used the term "action figure" in 1964 The term "action figure" was coined by Hasbro in 1964, to market their G.I.
After revision: URL 1960s–1970s The term "action figure" was coined by Hasbro in 1964, to market their G.I.