Before revision:  A positive answer would have important implications for the science of success and managerial practices, yet recent works have supported diametrically opposite answers. To resolve this tension, we address this question in a unique, large-scale dataset that combines individuals'  purchasing history with their social and mobility traits across an entire nation.
After revision:  Although most previous studies focused on the predictive power of "hub" individuals with many social contacts, which sources of customer behavioral data are needed to address this question remains unclear, mostly due to the scarcity of available datasets that simultaneously capture individuals' purchasing patterns and social interactions. Here, we address this question in a unique, large-scale dataset that combines individuals' purchasing history with their social and mobility traits across an entire nation.