Before revision: "An Alternative View of the Minimal Counterintuitiveness Effect", Journal of Cognitive Systems Research, 11(2), 194-203. is a cognitive model of the minimal counterintuitiveness effect (or MCI-effect for short) i.e., the finding by many cognitive scientists of religion that minimally counterintuitive concepts are more memorable for people than intuitive and maximally counterintuitive concepts Boyer, Pascal.
After revision: "An Alternative View of the Minimal Counterintuitiveness Effect", Journal of Cognitive Systems Research, 11(2), 194-203. is a cognitive model of The Minimal Counterintuitiveness Effect (or MCI-effect for short) i.e., the finding by many cognitive scientists of religion that minimally counterintuitive concepts are more memorable for people than intuitive and maximally counterintuitive concepts Boyer, Pascal.