Claim: Lorenzo Villoresi is a perfumer in Florence, Italy who uses Orientals, exotic perfumes of spices, amber, incense, resins, vanilla, sandalwoods and other aromatics for his fragrances, the founder of L'Accademia dell’Arte del Profumo—Academy of Perfume Arts—in Florence and promotes the culture and artistry of perfume through Pitti Immagine's FRAGRANZE conferences.
Evidence: Lorenzo Villoresi (born 1956) is a perfumer in Florence, Italy. His study and travel in the Middle East has greatly influenced his work and some of his most important fragrances are Orientals, exotic perfumes of spices, amber, incense, resins, vanilla, sandalwoods and other aromatics. Villoresi is also involved in the founding of L'Accademia dell'Arte del Profumo—Academy of Perfume Arts—in Florence. Promoting the culture and artistry of perfume, he is involved with the Pitti Immagine's FRAGRANZE conferences, an annual event bringing together perfumers worldwide, dedicated to the art and culture of fine perfumes.