Claim: Todd Rose has written two books and given the Tedx talk, "The Myth of Average", about the science of the individual.
Evidence: Rose's TEDx talk, "The Myth of Average", communicates the basic principles of the science of the individual and show how its findings can be harnessed by parents, teachers, managers, and individuals to improve performance. Rose, Todd and Ellison, Katherine (2013). Square Peg: My Story and What it Mean for Raising Innovators, Visionaries, and Out of the Box Thinkers. New York, NY. Hachette Books. ISBN 9781401324278, Rose, Todd (2015). The End of Average: How We Succeed in a World That Values Sameness. New York, NY. HarperOne. ISBN 9780062358387.