THE AUTHOR’s IMAGE IN RUSSIAN AND SPANISH NEWSPAPER TEXTS (PERSONIFICATION AND STYLE)
Journal: Bulletin of Udmurt University Series History and Philology
Year: 2019

The article considers the author's image as a key text-forming category in the texts of Russian and Spanish newspapers. The degree of the author's presence in the text and the stylistic tone of the text are analyzed in order to reveal its influencing potential and to find out how the author's influence on the addressee occurs. It is noted that the representation of the author's image in newspaper texts may be associated with the national specifics of the press of the two countries, as well as wi