The Russian war in Ukraine increased Ukrainian language use on social media
Journal: Communications Psychology
Year: 2024

The use of language is innately political, often a vehicle of cultural identity and the basis for nation building. Here, we examine language choice and tweeting activity of Ukrainian citizens based on 4,453,341 geo-tagged tweets from 62,712 users before and during the Russian war in Ukraine, from January 2020 to October 2022. Using statistical models, we disentangle sample effects, arising from the in- and outflux of users on Twitter (now X), from behavioural effects, arising from behavioural ch