Digital marketing technologies as an effective tool for promotion of tourism in the republic of Moldova
Journal: Marketing and Digital Technologies
Year: 2018

The article notes that tourism is one of the most important driving forces of the world economy and one of the main sources of employment. At the same time, in the Republic of Moldova, this sector, despite the presence of quite significant tourism potential. A critical analysis of the state of the tourism industry of the Republic allows us to assert about its initial stage of development. The problem of management and promotion of the tourism product of the Republic of Moldova remains underdevel