COMMUNICATIVE STRATEGIES AS A TWO-FACETED PHENOMENON: A CROSS-LINGUISTIC STUDY OF INAUGURAL ADDRESSES
Journal: MESSENGER OF KYIV NATIONAL LINGUISTIC UNIVERSITY Series Philology
Year: 2020

AbstractThe paper combines extralinguistic and linguistic facets of communicative strategies suggesting four synthesizedlevels of their application: a complete text of a particular genre subordinated to an overall strategy of achievingthe author's goal; strategic sections carrying maximal textual meanings; tactical moves rendering enhancedmeaning formed according to discourse patterns; turns guiding the choice of linguistic units with minimal meaning.This approach is applied to a cross-linguisti