ECOLOGICAL IMAGE OF COASTAL DESTINATIONS OF THE REPUBLIC OF CRIMEA
Journal: Construction economic and environmental management
Year: 2021

The paper analyzes various approaches to defining the definitions of «image» and «environmental image». The differences between the concept of «image» and «reputation» are revealed. The importance of coastal destinations in the development of tourism in the territory of the Republic of Crimea has been determined. The factors influencing the ecological image of coastal destinations are highlighted. They are grouped into six main groups: political; economic; informational; technical and technologi