MESSENGERS AS A SET OF COMMUNICATION TECHNOLOGIES (EXPERIENCE OF THE “OUR CHELYABINSK” MEDIA GROUP)
Journal: Sign problematic field in mediaeducation
Year: 2023

Messengers today are actively developing multi-format platforms that are close in their capabilities to social networks. The relevance of the study of this phenomenon is due to six main factors: the popularity of instant messengers, proven by public opinion research; their application in all spheres of socio-cultural life; expansion of functionality; increasing the audience; development of new platforms and separation of instant messengers from social networks; the emergence of trends that are s