Teaching press release as a hybrid genre in the Academic Writing course (English language, science majors)
Journal: Media Linguistics
Year: 2022

Science media discourse is dynamically developing in the 21st century, and the genre of a press release is gaining its popularity in the modern context of mediatization of science. Despite that, a press release remains to be underestimated both in media linguistics and in applied linguistics, English for specific purposes (ESP), and academic writing. The purpose of the article is to describe the process of teaching a press release within the framework of genre pedagogy. The first objective is to