FEATURES OF RUSSIA’S SOFT IMPACT ON UKRAINE (UNTIL 2014)
Journal: Baltic Journal of Legal and Social Sciences
Year: 2024

The article considers the main features of Russia’s soft impact on Ukraine. The study is based on the application of the soft power concept of the American scientist J. Nye. The term soft power means to the ability of one actor to influence others using attraction (of one’s values, culture, politics, etc.), persuasion and involvement, as opposed to hard coercion and bribery (hard power). The Russian Federation’s soft impact on Ukraine, despite certain achievements, was generally inefficient, inc