Methodological aspects of digital platform management
Journal: Bulletin of the South Ural State University Ser Computer Technologies Automatic Control & Radioelectronics
Year: 2023

Digital platforms are the largest data aggregators and beneficiaries in the digital economy. Digital platforms operate at micro, meso, macro and mega levels in various formats and in almost all areas of human activi-ty. Platform companies have a number of unique competitive advantages compared to traditional com-panies and require specific methods, models and management tools. The research objective is to deter-mine the features of the functioning of digital platforms and develop methodological