An analysis of Donald Trump´s strategies in the 2016 elections
Journal: Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT)
Year: 2019

The micro-blogging platform Twitter, besides serving as a personal content sharing platform, has become an instrumental tool of political propaganda in the last few years. This dissertation aims at constructing a linguistic profile of Donald Trump, 45th President of the United States of America, based on the argumentation theory framework to identify linguistic factors and strategies used in Donald Trump’s social media communication and assess how they effectively appealed to the public’s emotio