Comparative Analysis of Turkey and Russia's Public Diplomacy on the Balkans (Example of the Russian World Foundation and Yunus Emre Institute)
Journal: Marmara Üniversitesi Siyasal Bilimler Dergisi
Year: 2023

Public diplomacy is a new diplomatic field that emerges as states influence each other socially, culturally and politically by using soft power tools. Russia and Türkiye have used this new tool of diplomacy intensively, especially since the end of the cold war. Both countries have used and continue to use public diplomacy, a new field of diplomacy, by acting with common identity tools in the Balkans, which is an important region of the security corridor in geopolitical terms. In the theories of