Ideologeme “Collective West”: Russian-Language vs English-Language Media
Journal: Discourse-P
Year: 2024

The use of ideologemes in the political media discourse of one linguistic culture, and how they are represented in the context of another linguistic culture, can be a powerful tool for influencing audiences through shared cultural attitudes. This also presents an intriguing and promising area of research. The ideologeme “collective West” has firmly entered the political media discourse, the number of its uses is growing rapidly, but the connotation of this lexeme remains understudied. In this ar