Germany’s “soft power” strategy in Kazakhstan: educational and cultural aspects
Journal: Nazarbayev University Repository (Nazarbayev University)
Year: 2018

The research represents a case study and explores Germany’s “soft power” strategy in Kazakhstan in terms of education and culture. Since no research has been conducted before on this matter, the author attempts to provide the key information of the strategy, by analyzing its features, actors and the role of the German diaspora. In terms of the conceptual framework, the research is based on Joseph Nye’s concept of “soft power” and its interconnection with the “public diplomacy”. The fieldwork res