So I’ve been reading about how the modern worker, let’s say in the U.S. — they could be in marketing, they could be at a nonprofit, could be in finance, whatever — that if you’re working with a computer, which describes many, many, many, many of us now obviously, that one big change in the last 15 or 20 years is how many pieces of software and how many platforms are — I don’t want to say fighting for your attention necessarily, that sounds a little a little more pejorative than I mean it to be, but how in the course of your workday, you need to switch and switch and switch and switch.