Giffgaff - Wikipedia Giffgaff Giffgaff Ltd. Type Subsidiary Industry Telecommunications Founded Slough, Berkshire, United Kingdom ( 25 November 2009 ) Founder Gav Thompson Headquarters Uxbridge, Greater London, United Kingdom Area served United Kingdom Key people Mike Fairman ( CEO ) Mark Bowden ( CFO ) Products Mobile telecommunications products and services Owner Telefónica Website giffgaff.com Giffgaff ( stylized `` giffgaff '' ) is a mobile telephone network running as a Mobile Virtual Network Operator ( MVNO ) using the United Kingdom O2 network. Owned by O2 's owners Telefónica, Giffgaff was launched on 25 November 2009. Contents 1 History 2 Products and services 2.1 Customer service 2.2 4G 3 Controversies 3.1 Unlimited internet 3.2 Advertising campaigns 4 References 5 External links History Within 2010, its first year of operation, Giffgaff won two industry awards, the Forrester Groundswell Award in November, also the Most Innovative Community Award at the Social CRM Customer Excellence Awards. In November, Giffgaff was nominated for the Marketing Society 's Brand of the Year, but lost to the department store John Lewis. In June 2012, Giffgaff was named best MVNO ( mobile virtual network operator ) in the Mobile Industry Awards. In 2014, Giffgaff won the Which ? best telecom services provider award. Since 2014, giffgaff has won the uSwitch Network of the Year, for 3 consecutive years. Products and services Giffgaff SIM card At launch, the first product was a prepaid SIM card providing all standard 2G and 3G mobile phone services, charged on a pay as you use basis. After launch, bundles of minutes, texts and data, called `` goodybags '', were introduced. The idea for bundles emerged from the community forums. In June 2012 it was announced that customers would be able to set goodybags to renew automatically once a debit or credit card was saved on the site. On 17 October 2012 Giffgaff added data - only goodybags, called gigabags, to their lineup of products. In March 2014 Giffgaff announced that it would add a line of 4G LTE goodybags available for purchase from April 2014. In May 2014 Giffgaff announced that they were now an official Apple carrier, which was closely followed by another announcement that they would soon be stocking iPhones in their online shop -- this would unlock options on iPhones that would have normally been locked for users, including tethering and voicemail options. iPhone devices were on sale from 4 June 2014. Customer service Giffgaff has no customer service phone lines. Non-account specific problems are raised via an online message board system and are answered by other Giffgaff members, in exchange for `` payback points '', which are exchanged twice a year for cash via PayPal or account credit. Account - specific queries are directed to `` agents '', who are employed by Giffgaff. If neither of these avenues resolve the issues, there is a dedicated complaint team, and responding to complaints can take up to five working days. 4G As of September 2015, all of Giffgaff 's ' goodybags ' come with 4G data included at no extra cost. If the user does n't have a 4G ready device or is not in a 4G area, the device will connect to O2 's 3G service. Controversies Unlimited internet After goodybags with unlimited internet allowance were introduced, complaints were made to the Advertising Standards Authority ( ASA ) from customers who had their internet access disabled. The reason given by Giffgaff for their disconnection was a clause in the terms and conditions stating ( We may disconnect you ) `` if you do anything... which we reasonably think adversely impacts the Service to other Giffgaff customers or may adversely affect the Network ''. The complaint was not upheld by the ASA who concluded that unlimited internet was advertised correctly. Giffgaff noted that their customer service agents had used the clause above incorrectly and promised to rectify this. Advertising campaigns In May 2013 Giffgaff ran an online and television advertising campaign with the strapline `` Do n't be scared '' which featured zombies converging on a village. Although the television advert appeared after the 9pm watershed, the ASA received 105 complaints. The ASA did not uphold the complaints, stating that it was not in breach of any BCAP rules. In October 2013 Giffgaff ran two adverts in an online campaign with the strapline `` Different takes guts ''. The advert featured a crowd of people dressed in white in an empty swimming pool throwing guts at each other. The ASA upheld the complaints that the content was in violation of BCAP rules for harm and offence and also BCAP rule 5.2 because the advert was not suitably age rated. It was recommended that the advert not appear again in its current form. In August 2014 Giffgaff ran three adverts in an online campaign with the strapline `` At home with your parents you 're not the boss '' which featured siblings being subjected to awkward situations with their parents, one of which was reported to the ASA and featured an adult son walking in on his parents as they were engaged in sexual intercourse. The ASA upheld the complaint that the content was in violation of BCAP rule 4.1 for harm and offence and recommended that the advert not appear again in its current form References Jump up ^ `` Case Study : giffgaff ''. Figaro digital. Retrieved 11 April 2013. Jump up ^ `` Giffgaff makes a spooktacular move to Uxbridge ''. Giffgaff blog. Retrieved 10 April 2013. Jump up ^ `` The Team ''. Giffgaff.com. Retrieved 20 September 2013. Jump up ^ `` Our brands Acerca de Telefónica Telefónica ''. www.telefonica.com. Retrieved 2016 - 09 - 13. Jump up ^ Bradshaw, Tim ( 3 January 2010 ). `` Original ideas suggest customer knows best ''. Financial Times. Retrieved 13 January 2010. Jump up ^ Elliot, Nate. `` Winners Of The 2010 Forrester Groundswell Awards ( Consumer International ) ''. Forrester blog. Forrester Groundswell. Retrieved 23 March 2014. Jump up ^ giffgaff : winner of Most Innovative Community award ( 20 May 2010 ). `` Social CRM Excellence award ''. Community.giffgaff.com. Retrieved 23 December 2010. Jump up ^ `` 2010 Marketing Society Brand of the year finals ''. Brandrepublic.com. 19 November 2010. Retrieved 23 December 2010. Jump up ^ `` Winners 2012 ''. Mobile Industry Awards. Mobile Today. Retrieved 27 August 2012. Jump up ^ `` Why Giffgaff is our best telecom services provider 2014 ''. http://blogs.which.co.uk/. Which ? 2014. Retrieved 29 August 2014. External link in website = ( help ) Jump up ^ Cutlab, Gary. `` GiffGaff Goes Semi-Contract With its `` Recurring Goodybags '' ``. Gizmodo. Gizmodo UK. Retrieved 15 March 2014. Jump up ^ Cutlag, Gary. `` GiffGaff Unlocks Tethering Potential With Gigabags Mobile Data Plans ''. Gizmodo. Gizmodo UK. Retrieved 15 March 2014. Jump up ^ Campbell, Matthew. `` Giffgaff to launch 4G service in April ''. Mobile Today, Industry. Mobile Today. Retrieved 15 March 2014. Jump up ^ `` iPhone carrier profile ''. Giffgaff.com. Retrieved 4 June 2014. Jump up ^ `` iPhone coming soon to giffgaff ''. Giffgaff.com. Retrieved 4 June 2014. Jump up ^ `` Has GiffGaff become too popular for its own good ? -- CNET ''. CNET. 12 December 2011. Retrieved 28 April 2014. Jump up ^ `` SIM Only Deals and Plans giffgaff ''. www.giffgaff.com. Retrieved 2015 - 09 - 05. Jump up ^ `` ASA Adjudication on giffgaff Ltd A12 - 192632 ''. Adjudications. Advertising Standards Agency. Retrieved 15 March 2014. Jump up ^ `` ASA Adjudication on giffgaff Ltd A13 - 248779 ''. Adjudications. Advertising Standards Agency. Retrieved 15 March 2014. Jump up ^ `` ASA Adjudication on giffgaff Ltd A13 - 248779 ''. Adjudications. Advertising Standards Agency. Retrieved 15 March 2014. Jump up ^ `` ASA Adjudication on giffgaff Ltd A14 - 277947 ''. Adjudications. Advertising Standards Agency. Retrieved 21 November 2014. External links Official website UK mobile network operators EE O2 Three Vodafone UK Mobile Virtual Network Operators ( MVNOs ) AfriMobile Age UK My Phone Airwave Smart Mobile Asda Mobile BT Business Mobile BT Mobile Delight Mobile Econet Mobile Ecotalk FreedomPop Giffgaff iD Mobile KC Mobile Lebara Mobile Lycamobile Natterbox Now Mobile Plusnet Mobile Sky Mobile SMARTY TalkTalk Mobile Talkmobile Telecom Plus Tesco Mobile The People 's Operator The Co-operative Mobile Truphone Vectone Mobile Virgin Mobile UK Former MVNOs Andrews & Arnold Blyk Dialog Vizz LIFE Mobile Easymobile Family Mobile Fresh Mobile GT Mobile Mobile by Sainsbury 's Ovivo Mobile Post Office Mobile RSPCA Mobile Telecommunications industry in the United Kingdom Economy of the United Kingdom Science and technology in the United Kingdom Companies Infrastructure providers Arqiva Babcock International BT Wholesale and Ventures Openreach Interxion TelecityGroup Telehouse Europe Service providers Current Andrews & Arnold Asda Mobile BT Group BT Consumer BT Business and Public Sector BT Global Services EE Plusnet Claranet Colt Group The Co-operative Cable & Wireless Communications Delight Mobile Family Mobile Inmarsat KCOM Group Eclipse Internet Lebara Mobile Lycamobile Mapesbury Communications O2 ( UK ) Giffgaff Origin Broadband Sky Sky Broadband Talkmobile TalkTalk Group AOL Broadband TalkTalk Business TalkTalk Mobile TalkTalk TV Telecom Plus Tesco Mobile Three SMARTY Tru Virgin Media Virgin Media Business Virgin Mobile UK Vodafone Vodafone UK Voipfone WightFibre Zen Internet Defunct Atlantic Telegraph Company Be Un Limited Bonelli 's Electric Telegraph Company Cable & Wireless plc Cable & Wireless Worldwide Dolphin Telecom Electric Telegraph Company Energis General Post Office Ionica London and Provincial District Telegraph Company Mercury Communications Mobile by Sainsbury 's National Telephone Company NTL Orange UK Ovivo Post Office Telecommunications Pipex Rabbit Stan Mobile Tiscali UK T - Mobile UK Universal Private Telegraph Company Suppliers Current ARM Holdings Artevea CSR Icera Metaswitch Pace Sarantel Spirent Telent Defunct GEC Plessey Telecommunications Marconi Company Marconi Communications PicoChip Standard Telephones and Cables Other Carphone Warehouse Hibu Phones 4u Dial - a-Phone Government and regulatory bodies Broadband Stakeholder Group Defence Science and Technology Laboratory European Conference of Postal and Telecommunications Administrations International Telecommunication Union Ofcom PhonepayPlus Industry bodies GSM Association Internet Service Providers Association LONAP London Internet Exchange MaNAP Symbian Foundation Internet Telephony Services Providers ' Association Other Adastral Park British Approvals Board for Telecommunications British Telecommunications Act 1981 British telephone sockets BT Research BT site engineering code Communications Act 2003 Earth stations in the United Kingdom Hull Colour Pages Interception of Communications Act 1985 Internet in the United Kingdom Telegraph Act Telegraph Act 1868 Telegraph Act 1885 Telephone numbers in the United Kingdom UK telephone code misconceptions Web blocking in the United Kingdom Commons Retrieved from `` https://en.wikipedia.org/w/index.php?title=Giffgaff&oldid=824125519 '' Categories : Mobile virtual network operators Telecommunications in the United Kingdom 2009 establishments in the United Kingdom Companies established in 2009 Hidden categories : CS1 errors : external links All articles with dead external links Articles with dead external links from January 2017 Articles with permanently dead external links Use dmy dates from April 2014 Official website different in Wikidata and Wikipedia Talk Contents About Wikipedia 中文 Edit links This page was last edited on 5 February 2018, at 13 : 41. 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Question: who is the giffgaff mobile network run by
Answer: O2's owners Telefónica