Laundry detergent Pod - wikipedia Laundry detergent Pod This article is about detergent pouches. For plastic cleaning devices, see Laundry ball. For detergent dispensing devices, see Dispensing ball. Laundry detergent pods Laundry detergent pods ( or packs ) are water - soluble pouches containing highly concentrated laundry detergent, softener and other laundry products. Notable brands of these packs include Arm & Hammer, Purex, Persil and Tide. They first became popular in February 2012 when they were introduced by Procter & Gamble as Tide Pods. The chemistry of laundry detergent packs is the same as in liquid detergents ( including alkylbenzenesulfonates ). The dissolvable packets is typically made of polyvinylalcohol ( PVA ) or a derivative of PVA. Although the formulas are similar, a detergent pack 's liquids may contain 10 % water compared to 50 % in liquid detergents. MonoSol is one of the companies that develops the water - soluble film used for laundry and dishwasher detergent packs, used by brands including Tide, with roughly $250 million in annual sales and controlling around 90 - percent of the market. The film is designed to be soluble in cold water. Laundry pods are estimated to make up about 15 % of the $7 billion - a-year U.S. laundry detergent market sales according to market researcher Nielsen NV. Laundry pods were advertised as a way to reduce wasted use of powdered and liquid detergent by having precise measurements for a load. For large loads, most brands recommend two pods, with Tide suggesting up to three. Detergent pods cost significantly more than liquid detergent for equivalent laundry loads. History Laundry tabs were originally introduced in the 1960s in a compacted granular form ( similar to an oral medical tablet ), when Procter & Gamble launched Salvo tablets, later disappearing from the market in the 1970s. In the 1990s, Unilever and Henkel launched a similar laundry detergent pack product sold in Western Europe. These products sometimes did n't fully dissolve in United States washers. In 2005, Cot'n Wash, Inc. introduced liquid unit dose laundry pods under the Dropps brand. In 2012, Procter & Gamble relaunched a liquid tablet product as Tide Pods. In late 2017, Internet memes centered around the concept of eating Tide 's laundry detergent pods were popularized on Twitter. One company began making edible replica `` pods ''. These memes have actually led to people eating pods on camera. Ingestion of pods can cause death in some cases. Poisonings Further information : Consumption of Tide Pods A `` Spring Meadow '' Tide Pod, a brand of detergent criticized for its candy - like appearance Concern has been raised over children accidentally being exposed to laundry packs, as its appearance and the packaging design can have the same appeal to a child as hard candy with patterned designs, and be confused as such. In 2012, in response to a child swallowing Tide Pods, Procter & Gamble said they would make this product more difficult to open by adding a double latch to the lid, and has also re-focused their advertising to make clear the product should be out of a child 's reach at all times. The packaging was also changed to an opaque orange rather than the original clear plastic gumball machine - type presentation to make them look less enticing ; other manufacturers followed suit with equivalent packaging changes. In 2013, Consumer Reports stated that there had been nearly 7,700 reported incidents in which children age 5 or younger had been exposed to laundry pacs, and that year, one child from Florida died after ingesting a pac. In 2014, a study published in Pediatrics found that from 2012 to 2013, more than 17,000 calls were made to poison control centers about children who had been exposed to the pacs. Despite the industry 's move toward safer packaging, a 2017 study published in JAMA Ophthalmology found that between 2012 and 2015, the number of chemical eye burns associated with laundry detergent pods among 3 - to 4 - year - old children skyrocketed from fewer than 20 to almost 500 per year ; in 2015, these injuries were responsible for 26 % of all chemical eye burns among this population. Beginning in late 2017 a viral Internet trend, called the `` Tide Pod Challenge '' emerged, in which participants intentionally ingest detergent pods. Several children and teens have been injured, some severely, from this intentional consumption. References ^ Jump up to : `` Laundry detergent pods remain a health hazard ''. Consumer Reports. March 2013. Retrieved 11 November 2014. Jump up ^ `` BACKGROUND INFORMATION ON THE PROPOSED GREEN SEAL TM STANDARD FOR LAUNDRY CARE PRODUCTS ( 2012 ) '' ( PDF ). Retrieved Nov 11, 2016. Jump up ^ `` The so - secretive company behind Tide Pod detergent packs ''. Crain 's Chicago Business. Retrieved 2016 - 11 - 12. Jump up ^ `` Tide PODS Factsheet '' ( PDF ). Retrieved Nov 11, 2016. Jump up ^ `` Tide 's Answer To Slumping Sales ? Use More Detergent Pods ! ''. Consumerist. 2016 - 06 - 08. Retrieved 2016 - 11 - 12. Jump up ^ Ziobro, Paul ; Terlep, Sharon ( 2016 - 06 - 08 ). `` Three Tide Pods a Wash ? Procter & Gamble Pushes More Doses ''. Wall Street Journal. ISSN 0099 - 9660. Retrieved 2016 - 11 - 12. Jump up ^ `` P&G Reinvents Laundry With $150 Million Tide Pods Launch ''. Retrieved 2016 - 11 - 12. Jump up ^ `` Winning Consumers Dropps by Dropps ''. HAPPI. Retrieved 2017 - 05 - 09. Jump up ^ Kircher, Madison Malone ( December 28, 2017 ). `` Please Do n't Eat a Tide Pod, No Matter What the Memes Say ''. Select All. New York. Retrieved January 3, 2018. Jump up ^ Colburn, Randall. `` People have resorted to making edible Tide laundry pods to stop you from eating the real ones ''. The A.V. Club. Retrieved 2018 - 01 - 12. Jump up ^ `` FACT CHECK : Is the ' Tide Pod Challenge ' a Real Thing ? ''. 12 January 2018. Retrieved 19 January 2018. Jump up ^ `` What Eating a Laundry Pod Can Do to You ''. Retrieved 19 January 2018. Jump up ^ Jaslow, Ryan ( 19 October 2012 ). `` CDC warns laundry detergent pods pose health risk ''. CBS News. Retrieved 15 November 2014. Jump up ^ Wohl, Jessica ( 25 May 2012 ). `` Tide to change Pods lid over child safety concerns ''. Reuters. Retrieved 11 November 2014. Jump up ^ Mendoza, Dorrine ( 16 August 2013 ). `` Baby dies after ingesting laundry detergent pod ''. CNN. Retrieved 15 November 2014. Jump up ^ Valdez, A.L. ; Casavant, M.J. ; Spiller, H.A. ; Chounthirath, T. ; Xiang, H. ; Smith, G.A. ( 10 November 2014 ). `` Pediatric Exposure to Laundry Detergent Pods ''. Pediatrics. 134 : 1127 -- 1135. doi : 10.1542 / peds. 2014 - 0057. Jump up ^ Haring, R.S. ; Sheffield, I.D. ; Frattaroli, S ( 2 February 2017 ). `` Detergent Pod -- Related Eye Injuries Among Preschool - Aged Children ''. JAMA Ophthalmology. doi : 10.1001 / jamaophthalmol. 2016.5694. Jump up ^ Carroll, Linda. `` Coma, deaths : More children harmed by eating laundry pods ''. TODAY.com. Retrieved 2018 - 01 - 12. Retrieved from `` https://en.wikipedia.org/w/index.php?title=Laundry_detergent_pod&oldid=850707680 '' Categories : Laundry detergents Packaging Hidden categories : Wikipedia pages semi-protected against vandalism Use dmy dates from June 2015 Talk View source About Wikipedia Türkçe Edit links This page was last edited on 17 July 2018, at 15 : 52 ( UTC ). Text is available under the Creative Commons Attribution - ShareAlike License ; additional terms may apply. By using this site, you agree to the Terms of Use and Privacy Policy. Wikipedia ® is a registered trademark of the Wikimedia Foundation, Inc., a non-profit organization. About Wikipedia

Question: where does the plastic go on tide pods
Answer: The packaging