Health promotion efforts included 1) issuing frequent press releases, including daily case counts and messages about eliminating mosquito breeding sites around the home; 2) giving multiple news interviews by HDOH staff with radio, television, and print media; producing public service announcements by HDOH for radio and television; 3) conducting joint town meetings by HDOH and Department of Education health educators; 4) distributing >600,000 dengue brochures through high-volume stores and other venues; 5) developing a dengue education Web site, which provided the public and officials with information on the latest developments; 6) distributing educational brochures to Maui rental car agencies and hotels; and 7) establishing checkpoints along the Hana Highway staffed by public health nurses and others who distributed educational materials and mosquito repellent.