This qualitative study was carried out in Dogubeyazit and Van in May 2006. We interviewed seventeen key informants who took active roles during the outbreak of avian influenza in East Turkey during the first months of 2006. The twelve of interviewees were medical doctors (directors, specialists and general practitioners), three were allied health personnel (one director and two health officers), and two were midwife and nurse (primary health care provider and director). Most of the informants were senior staff and had primary responsibilities for the management of the outbreak control.