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"Take this personally" is a regional figure of speech, and a euphemistic idiom to boot.  It's confusing to people whose command of English is concrete or marginal.  The link to WP:NPA was meant to make the meaning clearer; also, there's no compelling reason not to link to it, it's an important page that everyone should read at least once.

I'm not dead set on the link, but the idiomatic English should go.  There's already enough misunderstanding built into the deletion process.  - (talk)