I agree wholeheartedly. It is, in fact, what brought me to this article.  There simply was no hacking involved.  That the mainstream media is ignorant of the proper usage of the term does not mean Wikipedia should repeat their mistakes.  I don't think it takes anything away from the article to call it the "Sarah Palin email breach".  I find 'incident' is too generic.  Breach is both descriptive and correct.  I'll wait a couple days and then I'll go ahead and make the changes.  Similarly, i intend to replace "hacker" with "attacker", where it occurs in the article.