== Charity work. == 

 While he was apparently very active in raising money for charity's supporting sick children, raising (so it is claimed) over £100,000,000, i think it's worth mentioning that he he did not use this charity work to promote his own career.  
 I for one did not know he was involved in raising so mush as 1p for charity, so it would seem safe to say he used his fame to promote the charity, but not the charity to promote him self. A commendable attribute.