::Exactly how is it the "common name for the game in the media"? There are thousands of easily available sources on this rivalry that don't even mention it. As for Google, "Auburn-Georgia game" by itself returns 2,640 hits in Google News Archives; "Georgia-Auburn game" returns 3,590. Additionally, a good part of sources that describe Auburn-Georgia as "the Deep South's oldest rivalry" don't even use it as a proper name (and consequently don't capitalize it). /