Impact of 3-D Advertising on Product Knowledge, Brand Attitude, and Purchase Intention: The Mediating Role of Presence
Promotion and Its Influence on Destination Awareness and Loyalty in the Tourism Industry
Purchase occasion influence on the role of music in advertising
Cause related marketing campaigns and consumer purchase intentions : The mediating role of brand awareness and corporate image
Impact of Brand Awareness , Perceived Quality and Customer Loyalty on Brand Profitability and Purchase Intention : A Resellers ’ View
The Impact of Brands on Consumer Purchase Intentions