The Importance of Advertisement

I. Before we really start I would also like to clarify that I shall be using my own definition of "necessity" as posted in the comments section. I am sorry if this will cause any complications but I do believe that this definition better fits the intended framework of our debate. I will be presenting this portion of the debate by explaining in detail several arguments that will support my idea that advertisement plays an important cultural, financial, and intellectual role in civilization. II. Arguments 1. The Company, the Customer, and the Advertisement There is a reason why advertisement is so common these days. The reason is that advertisement plays a vital role in general commerce. Though we may not think about it so much, ads are just as important for the consumer as it is for the supplier. For starters ads prove that a certain company or business is interested in pleasing the customer. Advertisements are also a good source of information for a potential buyer who may not know much about the company or the products it offers. It also let's people know about a resource or service they might eventually need. Ads also inform the customer about any new improvements to a product. I also believe that advertisement is the greatest tool and source of of expression a company can posses. Through advertisement a manufacturer can directly provide a customer with useful information eliminating the need for a middle man and allowing the customer to decide for themselves on what they want. 2. Advertisement's Part in Our Country Advertisement has also been a huge part of our country's tradition and culture. Advertisement as a whole has opened many people's minds to new world views. We must also understand that ads only promote sales and business which is an essential part of any free trade government. Many public notices are used for moral and patriotic purposes as well. For example: during WWI a large percentage of the funds the U. S. obtained came from war bonds. The idea of selling liberty bonds was successful almost exclusively because of the amount of advertisement used to back it up. What would have happened if the United States had not advertised their bonds? Just as well most non profit organizations depend almost entirely on ads in order to be recognized by the general public. Most public service ads are important in educating and informing the people. In the same way advertisement plays an important role in our country's culture and history, America being a nation of consumers. Coca Cola, for example, has become synonymous with American culture and tradition. Advertising also Promotes advancements in commerce and allows wider use of a certain product in the future. I will use an example: Today cars are use by a great percentage of the American population. Yet this would not have been possible without Henry Ford and his Model T. Ford made buying cars possible for the common American family. But in order to accomplish this Ford had to transform Detroit into a massive publicity machine and he could not have done this without the help of advertisement. 3. Advertisement and the Economic System Needless to say our system of publicity and advertisement help benefit our economy in every way possible. In a capitalist system of government the economy lives off private and individual trade and advertisement promotes this. Advertisement is also a factor that is vital in the growth of any business big or small, if America's businesses grow so will it's finances. Also in this difficult recession one of the most important factors of recovery is employment, so think about it this way: * Advertisement and Publicity= Prosperous Businesses= Increase in Job Openings= Financal Recovery* And let's not forget, if one company prospers it's competitors will want to catch up to it eventually causing a chain reaction and a huge outburst of competition ultimately favoring our economy. So thats why I believe that advertisement does it's part in progressing a nation and it's people forward. No matter how we look at it we need advertisement. I thank you for your time(and I hope you pardon me for making any mistakes).