Ticket sales, while good for revenue, are not crucial. The African Cup of Nations has never been an event with large scale sellout crowds for every match like a World Cup.  Disposable incomes are lower in Africa compared to the rest of the world. This coupled with the vast size of the area covered by the confederation means lower numbers of travelling fans. Expectations should be managed: the higher demand is for matches with the host team involved. In the tournament the following year (held earlier due to CAF changing the years in which the tournament is held to odd years, to avoid clashes with World Cups and Olympics) in South Africa, the bronze medal match got 6,000 spectators [1] .  Even the Olympics, when held in London, did not sell out every ticket for every football match, meaning some sections of seating were covered over [2] .  [1] ESPN, “2013 African Nations Cup Fixtures and Results”, ESPN, 2013,   [2] Magnay, Jacquelin, “”London 2012 Olympics: 500,000 football tickets removed to ensure full stadiums [sic]”, The Telegraph, 2012,