The reward is an incentive, not a bribe; consider it as being similar to performance related pay. The prize shows how if excellent leadership is promoted and good governance encouraged the leaders will be praised, recognised and rewarded. The prize is not a bribe, but a way of incentivising leaders to follow a path towards good governance. By highlighting cases where good governance has excelled the prize draws attention to the benefits of good governance through a cost-benefit appraisal. The social, economic, and political returns are highlighted; and other African governments encouraged to follow the trend.