Reality television is not what audiences want, it is watched simply because it is ‘there’. It is what John Humphrys calls ‘carbohydrate television’, it ‘probably hasn’t done you much harm and if it leaves you feeling a bit bloated…well you can search out of a bit of quality stuff’. [1] With tens of television channels and twenty-four hours of programming to fill, reality is simply a cheap means to ensure there is always something on TV to watch. In Italy, the evidence supports such claims, with the state broadcaster Rai deciding to scrap reality programmes in 2008 due to low demand. [2] As Rai’s President stated, ‘I don’t believe they are the type of shows the majority of our viewers expect or want from a public service broadcaster’. [3]  [1] Humphrys, John. “Take this oath: First, do no harm.” 28 August 2004. The Guardian. 4 July 2011.  [2] Fraser, Christian. “Italian TV bins reality shows.” 3 April 2007. BBC News. 4 July 2011.  [3] Fraser, Christian. “Italian TV bins reality shows.” 3 April 2007. BBC News. 4 July 2011.