The City has the obligation to protect its citizenry  Thomas Jefferson said “the purpose of government is to enable the people of a nation to live in safety and happiness”. [1] As an elected government led by Mayor Bloomberg, the government of New York City is obligated to lead the city in a positive direction. In Bloomberg’s case it was among his campaign promises “To achieve the biggest public health gains in the nation” and given his record with the smoking ban this kind of proposal is the obvious way to achieve such a goal. [2] as the Soda ban is not an infringement upon personal rights but a necessary public health measure. The ban on large sodas does not prohibit the consumption of soda, it simply impedes negative choices for poor nutrition. [3] The City has an obligation to promote healthy living as a form of keeping its citizenry safe and the New York City Department of Health and Mental Hygiene clearly states ‘Ourmission is to protect and promote the health of all New Yorkers’. [4] “Obesity is a nationwide problem, and all over the United States, public health officials are wringing their hands saying, ‘Oh, this is terrible,’” but Mayor Bloomberg said, “New York City is not about wringing your hands; it's about doing something.” The mayor continued by including how he viewed his duty: "I think that's what the public wants the mayor to do.” [5]  [1] Thomas Jefferson quoted by Hughes, David, ‘Ed Miliband doesn’t seem to know what government is for’, The Telegraph, 17 March 2010.  [2] Paybarah, Azi, ‘Bloomberg Envisions 2013, Thompson Sees Empty Promises’, The New York Observer, 26 October 2009.  [3] Park, Alice, ‘The New York City Soda Ban, and a Brief History of Bloomberg’s Nudges’, Time, 31 May 2012.  [4] ‘About the NYC DOHMH’, New York City Department of Health and Mental Hygiene.  [5] Grynbaum, Michael M., ‘New York Plans to Ban Sale of Big Sizes of Sugary Drinks’, The New York Times, 30 May 2012.