In an age of declining journalistic standards, forcing editors to get their facts right is a good start.  In response to an ever faster news agenda, produced by ever more pressured journalists, sloppiness may be seen as inevitable [i] . As a result, anything that is unlikely to result in legal action may be given a bye. In most situations, that sets the bar way too high. The mere mention of a private citizen in a negative light in a local paper may not be the stuff of national press attention and is unlikely to get far in the courts but can affect that persons standing in their community and with their neighbours in a profound way.  Anything that pushes reporters and editors to go that extra step to check their facts before they go to print seems like a sensible preventative measure [ii] . This could help prevent newspapers citing ‘experts’ who are not actually expert, a Forbes columnist found that he could portray himself as expert on all sorts of things and get his comments in articles for even very reputable media organisations such as the New York Times without even the most basic of background checks. [iii] The knowledge that they may lose both space and credibility in the next edition would seem to be a rather neat way of achieving that goal.  [i] The Huffington Post. Jeff Sorensen. 24 Hour News Killed Journalism 20 August 2012.  [ii] Article 19. Right of Reply.  [iii] Forbes. David Their. How this guy lied his way into MSNBC, ABC News, the New York Times and more. 18 July 2012.