Aid money is often misspent, even when handled honestly. By imposing solutions from outside, it favors big projects, "grand gestures" and centralization - all of which may be inappropriate, only benefit a small number of people, and suffer from intended consequences. By contrast, the profits of trade trickle down to the whole population, giving people the power to spend additional income as they choose, for example by reinvesting it in worthwhile local industries and enterprises.