The government should provide information to consumers, not restrict choice  Milton Friedman argued in the 1980s: "If we continue on this path, there is no doubt where it will end. If the government has the responsibility of protecting us from dangerous substances, the logic surely calls for prohibiting alcohol and tobacco. . . . Insofar as the government has information not generally available about the merits or demerits of the items we ingest or the activities we engage in, let it give us the information. But let it leave us free to choose what chances we want to take with our own lives."(11)  George Mason University economist Don Boudreaux asks what a trans-fat ban is a model for: "Petty tyranny? Or perhaps for similarly inspired bans on other voluntary activities with health risks? Clerking in convenience stores? Walking in the rain?"(12) Morally the government should be consistent when it bans things, the sale of an undeniably deadly products such as tobacco is sometimes allowed so far less dangerous substances should be allowed.(13)  Education should be considered an alternative to banning trans fats or other unhealthy food. There should be aggressive education campaigns to educate consumers as has been done with tobacco.. At the moment consumers are ignorant, they need to know what they are, the dangers and the consequences. Information on trans fats should also be part of a wider program of nutrition awareness which will put it in context. . Many people have rejected tobacco as a result of raised awareness; the same will occur with trans fats. The food industry would respond to consumer demand and reduce the use of trans fats and other ingredients considered ‘bad’.(13) Information on trans-fats is not hard to come by: the Centre for Science in the Public Interest (CSPI), for example, is happy to inform about the dangers of dietary trans-fat, and has no trouble getting its declarations of doom on television and into newspapers.(11) This consumer pressure is already occurring. In the United States, for example, many fast-food chains and food manufacturers have already eliminated trans fats from their products or have pledged to phase them out. To pick one case, Wal-Mart is going to reduce its sugar, sodium content and remove all trans fats from its food.(14)  Left to its own devices, the market will solve this 'problem' in all areas which consumers consider it to be a problem, all without needing an unwieldy government ban. Therefore the government should educate its citizens regarding the health concerns surrounding trans fats, but leave it up to the citizens to choose what they eat.