Making editor’s think twice  A paparazzo’s shot of a second or third rate celeb doing something stupid, or something perfectly sensible but just not in makeup – or clothes – makes for an easy page lead. Anything that makes editors pause and consider whether they have something that might actually pass for news might do a great deal to pull large chunks of the British media – along with the readers they claim to serve – out of the gutter.  In recent decades anything with ‘celebrity’ associations has been considered news as a sought of kneejerk reaction by editors. Even in the ‘quality’ press there’s still plenty of coverage of vacuous, self-absorbed, talentless individuals who are famous, mostly, for being famous.  The defence of many editors is that these individuals deliberately court the attention they receive, which is, no doubt, true. However, whether it’s a good idea to give it to them is something that ought to give editors pause for thought given the deforming impact it has on young people’s sense of ambition [i] . Anything that means that such a productive golden goose is just one signature away from being killed, might be enough to make them ask whether it is really worth it.  Nobody is suggesting that this will transform the media overnight but readers moving away from publications that focussed exclusively on celebrity gossip to publications that, while containing some, also have much more news and analysis of real world events and issues certainly couldn’t hurt levels of social and political engagement. The best way to encourage engagement is through education, which the media can provide.  [i] The Telegraph. Lucy Cockcroft. “Cult of Celebrity ‘is harming children”. 14 March 2008.