February 7, 2008
VIA CERTIFIED MAIL
RETURN RECEIPT REQUESTED
Brick City Wireless
831 Broad Street
Newark, New Jersey 07102
Re:  File No. EB-08-NY-019
Citation No.:  C20083238029
Dear Retailer:
This is an official CITATION, issued pursuant to Section 503(b)(5) of the 
Communications Act of 1934, as amended (Act), 47 U.S.C.  503(b)(5), to Brick City Wireless
for failure to provide appropriate Consumer Alert disclosures on analog tuner only television 
receiving equipment in violation of Section 15.117(k) of the Commissions Rules (Rules), 47 
C.F.R.  15.117(k).1 As explained below, future violations of the Commissions rules in this 
regard may subject your company to monetary forfeitures. 
On January 24, 2008, agents from the Enforcement Bureaus New York Office visited 
Brick City Wireless at 831 Broad Street, Newark, New Jersey 07102 and observed that Brick City 
Wireless did not have the proper Consumer Alert label displayed on equipment that contained an 
analog tuner but not a digital tuner at the point of sale.
Section 15.117(k) of the Commissions Rules states:
(k) The following requirements apply to all responsible parties, as defined 
in 2.909 of this chapter, and any person that displays or offers for sale or 
rent television receiving equipment that is not capable of receiving, 
decoding and tuning digital signals.
(1) Such parties and persons shall place conspicuously and in 
close proximity to such television broadcast receivers a sign 
containing, in clear and conspicuous print, the Consumer Alert 
disclosure text required by subparagraph (3).  The text should be 
in a size of type large enough to be clear, conspicuous and readily 
legible, consistent with the dimensions of the equipment and the 
  
1 Analog tuner only television receiving equipment includes televisions, television receivers, and other 
television receiving equipment, such as video-cassette recorders and digital video recorders, that are 
covered by the Commission's digital television reception capability implementation schedule. See 47 C.F.R. 
 15.117(i)(1)(iv).
FEDERAL COMMUNICATIONS COMMISSION
WASHINGTON, D.C.  20554
2
label. The information may be printed on a transparent material 
and affixed to the screen, if the receiver includes a display, in a 
manner that is removable by the consumer and does not obscure 
the picture, or, if the receiver does not include a display, in a 
prominent location on the device, such as on the top or front of the 
device, when displayed for sale, or the information in this format 
may be displayed separately immediately adjacent to each 
television broadcast receiver offered for sale and clearly associated 
with the analog-only model to which it pertains.
(2) If such parties and persons display or offer for sale or rent such 
television broadcast receivers via direct mail, catalog, or electronic 
means, they shall prominently display in close proximity to the 
images or descriptions of such television broadcast receivers, in 
clear and conspicuous print, the Consumer Alert disclosure text 
required by subparagraph (3).  The text should be in a size large 
enough to be clear, conspicuous, and readily legible, consistent 
with the dimensions of the advertisement or description.
(3) CONSUMER ALERT
This television receiver has only an analog broadcast tuner and 
will require a converter box after February 17, 2009, to receive 
over-the-air broadcasts with an antenna because of the Nations 
transition to digital broadcasting. Analog-only TVs should 
continue to work as before with cable and satellite TV services, 
gaming consoles, VCRs, DVD players, and similar products. For 
more information, call the Federal Communications Commission 
at 1-888-225-5322 (TTY: 1-888-835-5322) or visit the 
Commissions digital television website at: www.dtv.gov. 
Accordingly, it appears that Brick City Wireless has violated Section 15.117(k) of the 
Rules by failing to place conspicuously and in close proximity to the following equipment, in 
clear and conspicuous print, the required Consumer Alert label:
Manufacturer Device Model # Number of Units
Toshiba TV/DVD/VCR MW24F52 1
Philips DVD/VCR DVP3150V 1
Visco TV VSC-20V1 2
Philips TV 27ST220L 1
Magnavox MWD MWD2206 2
We caution you that failure to display an appropriate Consumer Alert label on any television 
receiving equipment that is not capable of receiving, decoding and tuning digital signals would 
constitute a further violation of Section 15.117(k) of the Rules.  
If, after receipt of this citation, Brick City Wireless engages in conduct of the type 
described herein, in violation of the Communications Act or the Commissions rules, the 
Commission may impose monetary forfeitures not to exceed $11,000 for each such violation 
or each day of a continuing violation up to $97,500 for a single continuing violation.2
If you choose to do so, you may respond to this citation within 10 days from the date of 
this letter either through (1) a personal interview at the Commissions Field Office nearest to your 
  
2 See 47 C.F.R.  1.80(b)(3).
3
place of business, or (2) a written statement.  Your response should specify the actions that Brick 
City Wireless is taking to ensure that it does not violate Section 15.117(k) of the Commissions 
rules in the future. 
If you choose to request a personal interview, the closest FCC Office is Federal 
Communications Commission, New York Office, 201 Varick Street, Suite 1151, New York, NY 
10014.3 You should contact this office by telephone, (XXX) XXXX-XXXX to schedule this 
interview, which must take place within 10 days of this Citation.  Alternatively, as noted above, 
Brick City Wireless may submit a written statement to the above address within 10 days of the 
date of this Citation.  Any written statements should specify what actions have been taken to 
correct the violation outlined above.  Please reference file number EB-08- NY-019 when 
corresponding with the Commission.
Under the Privacy Act of 1974, 5 U.S.C.  552a(e)(3), we are informing you that the 
Commissions staff will use all relevant material information before it, including information that 
you disclose in your interview or written statement, to determine what, if any, enforcement action 
is required to ensure your compliance with the Communications Act and the Commissions rules.  
The knowing and willful making of any false statement, or the concealment of any 
material fact, in reply to this citation is punishable by fine or imprisonment under 18 U.S.C.  
1001.
Thank you in advance for your anticipated cooperation.
Sincerely, 
FEDERAL COMMUNICATIONS COMMISSION
Daniel W. Noel
District Director, New York Office]
Northeast Region
Enforcement Bureau
  
3 47 U.S.C.  503(b)(5).