# Presentation: 247778

## Reaching your Commercial Customers

- BPA Brown Bag
- April 2007
- Colleen McCormack, Key Accounts Manager

## Reaching the CommercialCustomers – What works for us

- Commercial Newsletter
- Training Opportunities
- Energy programs and incentives in our brochure
- Energy Audits – both performed by account managers and 3rd party energy audit consultants
- Proactive training with our approved contractors – they are another resource to reach our customers

## Commercial Newsletter

- Sent to our commercial and industrial customers
- Prepared by Key Account Manager
- Includes relevant technical advice
- Important information on energy rates
- Provides information about training and incentive programs
- Lists utility contact information
- Let’s take a look at the newsletter!

**Notes:**
Clark Public Utilities has on staff a small group of energy counselors who specialize in helping customers save electricity in their homes. These energy counselors administer our weatherization and heat pump loan programs. If you participate in these programs, they’ll be advocates for you during all stages of your project, from determining which measures are right for your home, to analyzing bids from contractors, to making sure the work has been done correctly.Our energy counselors are available at (360) 992-3355 Monday through Friday from 8 a.m. to 5 p.m. to answer any questions you may have about energy conservation. They do most of their work over the phone, but they’re available to come to your home if necessary. Because we don’t sell heating and weatherization equipment and materials, nor do we do the installation, we can give you an objective opinion about which energy-saving measures can and can’t save you money. Energy counselors can help you in the following ways:
Analyze your home energy use and recommend steps to lower your electric bill. 
Give you tips on how to winterize your home. 
Guide you through the process of installing insulation, sealing ducts and installing heat pumps. 
Provide you with written information about conservation products, programs and practices. 
Speak to your neighborhood group, homeowners association or other organization about energy conservation and the utility’s conservation programs. 

## Reaching Customers Through Utility Sponsored Training

- We offer free or very low cost training to our customers on a regular basis
- We reach our customers about the training four ways:
- Send the flyer via email
- Give flyer to customer
- Advertise in newsletter
- Provide information on website
- We also ask customers what training they would like Clark Public Utilities to offer and try to make it happen
- Let’s take a look at a recent flyer we had for a power quality seminar!

## Energy Efficiency Brochure

- Pamphlet of our energy efficiency program offerings
- Readily available to customers in all utility offices
- Account reps bring it with them to customer sites
- Also on the website
- Aimed at improving energy efficiency for our customers

**Notes:**
Clark Public Utilities has on staff a small group of energy counselors who specialize in helping customers save electricity in their homes. These energy counselors administer our weatherization and heat pump loan programs. If you participate in these programs, they’ll be advocates for you during all stages of your project, from determining which measures are right for your home, to analyzing bids from contractors, to making sure the work has been done correctly.Our energy counselors are available at (360) 992-3355 Monday through Friday from 8 a.m. to 5 p.m. to answer any questions you may have about energy conservation. They do most of their work over the phone, but they’re available to come to your home if necessary. Because we don’t sell heating and weatherization equipment and materials, nor do we do the installation, we can give you an objective opinion about which energy-saving measures can and can’t save you money. Energy counselors can help you in the following ways:
Analyze your home energy use and recommend steps to lower your electric bill. 
Give you tips on how to winterize your home. 
Guide you through the process of installing insulation, sealing ducts and installing heat pumps. 
Provide you with written information about conservation products, programs and practices. 
Speak to your neighborhood group, homeowners association or other organization about energy conservation and the utility’s conservation programs. 

## Energy Audits for our Commercial Customers

- We reach the customer through
- Energy efficiency pamphlet, which is also on internet
-  Meeting at the customer site and observing opportunities
-  High bill inquires over phone
- Talking with customers at rotary, chamber, community and economic development meetings (word of mouth)
- Proactive mailings to targeted sectors (churches, schools, small groceries)
- Account representatives can provide a no cost walk-through to identify cost effective opportunities to increase energy efficiency

## Third Party Energy Audit

- If a customer wants a more in-depth audit, or has complicated energy systems (compressed air, power quality issues, etc.) we pay up to $3,000 for a third party to perform an energy savings analysis report
- Account manager will go with consultant to perform audit and will meet with the customer afterwards to walk through the report and explain the utility incentives for the measures
- Let’s look at a example of a 3rd party energy audit

## Example of Energy Audit

## Example of Energy Audit

- Includes utility incentive in report

## All information on our Website	 

- You can view our current training schedule, newsletters, energy efficiency brochure, and current commercial programs at www.clarkpublicutilities.com
- Don’t hesitate to contact me if you have questions or want additional information.
- Colleen McCormack, 360-992-3303

- Thank you !