# Presentation: 865690

## Graduated License Training Taken to the Next Level

- Driver Education Re-Engineered
- Enter:

**Empirically Developed to Reduce Teen Auto Crashes**
**Science Based Content**
**Proven Learning Effectiveness**
**Proven Transference of Knowledge and Skills to Driving Behavior**
**Proven Crash Reduction**
**Accredited by: ****The Driving School Association of the Americas.**
**Provides Post Licensing Insurance Discounts for Teen Drivers**

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- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

##     Presentation Overview

** ****Re-Engineering Crash Reduction Training**
*** ******teen*****SMART Instructional Technology**
** ****Impact of Instructional Technology System**
** ****Benefits For Parents and Teens**
** ****Benefits for Providers**

-     Presentation Overview

## Driver Education and Crash Reduction

**Is an Independent Instructional Technology Corporation **
**Serving the Insurance and Driver Education Industries**

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Driver Education and Crash Reduction

**Each year, 42% of 16-19 year old drivers will  be in a car crash. **

- Which two teens will crash the car this year?

** **Teens have the highest car crash rate of any age group
-  Teens are 300% more          likely to die in a car crash than other drivers

- SOURCE: National Safety Council
- Injury Facts, 2001edition p. 100

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**Driver Age Groups**** **

** ****Automobile Crashes Resulting in Death**

**Deaths Per 100,000 Licensed Drivers**

**1****st**** Mission: Teens**

- SOURCE: National Safety Council
- Injury Facts, 2001edition p. 100

- Driver Education and Crash Reduction

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Driver Education and Crash Reduction

-   	The Teen Licensed Driver Population Will 		Grow By 20% Between 2000 and 2010

-     **The Teen Population Is Growing**

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-   Decades of carefully conducted research 	has failed to show a crash-reduction benefit 	from pre-	licensing driver education and 	training.

**Driver Education and Training is focused on the “Rules of the Road” and Passing a Road Test.**

- Driver Education and Crash Reduction

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Re-Engineering 

- A strategic alliance was formed
- to address the teen crash rate problem

**White Sheet of Paper**
**Money**
**Talent**
**Technology **
**Time**
**Teamwork**

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

**Driver Age**

**Annual Automobile Crashes by Age**

**Crashes Per 100  Licensed Drivers**** **

- 5  10  15  20  25  30  35  40  45  50  55  60

**16**

**19**

**20**

**45**

**17**

**18**

**25**

**55**

**65**

**35**

**75**

**16    25                   35****	****           45                   55                   65                   75**

- Our Challenge: Give new to the road drivers the skills that usually take years of on the
- road experience to master

- SOURCE: National Safety Council
- Injury Facts, 2001edition p. 100

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

##   	Inexperience -- teens lack the 	requisite  	skills.

-   	**Inexperience** -- teens lack the 	requisite  	skills.
-   	**Immaturity** -- risk taking and peer 	pressure characterize teen lifestyle.

- Re-Engineering Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Step 1:  Convened a Blue Ribbon Panel of
 world recognized experts:

-  world recognized experts:

-    Dr. Herb Simpson  (Chair)
-    Dr. Baruch Fischhoff
-    Dr. Richard Jessor
-    Dr. James McKnight
-    Dr. Allison Rossett

_**Objective:**_ Conduct research to identify the _***factors***_ most highly correlated with teen driver collisions.

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Re-Engineering 

-  and instructional technology.

_**Result:**_ Our “teenSMART” product was born.

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Re-Engineering 

_**Step 3:**_  Produced integrated, multi-media home study training curriculum:

- _Workbooks_

- _Video cassette_

- _CBT CD’s_

- _In-Car Guide_

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Re-Engineering 

- Factor #2: Space Management
- Factor #3: Risk Perception
- Factor #4: Visual Search
- Factor #5: Hazard Recognition
- Factor #6: Lifestyle issues

**The “Big 6 Factors”**

_**Results- 6 Highly Correlated Factors:**_

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

##   Development Process

-   What it teaches
-   When it teaches
-   How it teaches

- Re-Engineering
- Crash Reduction Training

**teenSMART is Unique**

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##  Patented Learning System  

**   ****speed**

** ****space**

** ****Patented Learning System  **

**hazard**

- Re-Engineering
- Crash Reduction Training

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology

- Over $6 Million and 4 years in Development

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology

- Please Play The Video...

## Instructional Technology

**Paradigm:** “Action Arrows”

- Learning Paradigms Linked To The “6 Big Factors”

**Factors:** #1, Speed Control
- 	#2, Space Management

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## Instructional Technology

**Paradigm:** “Risk-O-Meter”

**Factor:** #3, Risk Perception

- Learning Paradigms Linked To The “6 Big Factors”

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## Instructional Technology

**Paradigm:** “Where Is It Now?”

**Factor:** #4, Visual Search

- Learning Paradigms Linked To The “6 Big Factors”

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology

**Factor:** #5, Hazard Recognition

- Learning Paradigms Linked To The “6 Big Factors”

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology

**Factor:** #6, Lifestyle Issues

- Learning Paradigms Linked To The “6 Big Factors”

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology In the Home

- Activities Linked To The “6 Big Factors”

- Integrated curriculum in an active social context

**  ****Parent & Teen Roles**
**  ****Hazard Mapping**

** ****Home Videos**
** ****Action Planning**
** ****Drive Time Planning**

**       ****Meaningful for Parents and Teens**

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology In the Vehicle 

- Instructional Technology **In the Vehicle**
- Activities Linked To The “6 Big Factors”

- Integrated curriculum in an active social context

**       ****Meaningful for Parents and Teens**

** ****Hazard Mapping Drive**
** ****Interactive Driving**
** ****In-car activities are linked **
**  ****to “Big Six Factors”**

** ****In Car Exercises for GDL**
**  ****over 60 in-car activities **
** ****Advanced Driving Techniques**

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Instructional Technology Computer Based Certification Test

**Multiple Choice Questions**

**Driving Simulation**

- Instructional Technology Computer Based Certification Test

## Instructional Technology8 Step Program

- Instructional Technology8 Step Program

**Focuses on the “6 Big Factors”.**
**Training Modality: interactive, full-motion, in-car video CBT running on home PC.**
**Integrated multi-media curriculum (workbooks, video cassette, computer based training).**
**Presented in a peer group social context (MTV-like).**
**Iterative and self-reinforcing exercises (parent-teen activity then computer time).**
**Enables adult-supervised graduated license activities.**

##   Content Validation

-   Growth in Knowledge
-   Skill Improvement
-   Driving Behavior Change
-   Crash Frequency

- Impact of
- Instructional Technology System

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Does the Instructional System Work?

- in subject content knowledge ?

**Does the Instructional System Work?**

- YES

- Is there measurable improvement
- in driving skills ?

- Is there measurable improvement
- in driving behavior ?

- YES

- YES

- Impact of
- Instructional Technology System

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Impact of 

- Does Improvement in Knowledge, Skills and Driving Behavior result
- in fewer young driver crashes?

- YES

- 150 teens aged 16 - 19 years had 30% fewer crashes one year after teenSMART training when compared to a safety-conscious control group from the same high schools and timeframe that were matched by age and driving experience. Control group teens had crash rates that were less than half of the national average. Even with the deck stacked against teenSMART graduates, they experienced significant crash reduction.
- In 2000, the national crash average for 16 - 19 year old teens was over 300% higher than teenSMART teens.
- A larger study of over 8,000 teenSMART graduates is in progress.

- Impact of
-  Instructional Technology System

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Impact of 

**National Average***

**50**

**40**

**30**

**20**

**10**

** ****42.0%**

*** 16-19 year old drivers**
**National Safety Council**
**Injury Facts, 2001**

**Crash rate for licensed teen drivers**

- Impact of
- Instructional Technology System

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Benefits For Teen Drivers and Parents 

-  Discounted Insurance Premiums Available
-  Decreased Vehicle Repair Costs
-  Fewer Insurance Claims/ Deductible Costs
-  Fewer Medical Claims/Costs
-  Fewer Traffic Citations
-  2: _Crash Prevention_
-   Improved “Skill Factor” Performance
-   Fewer Collisions
-   Fewer Injuries and Deaths

- Benefits For Teen Drivers and Parents

-  3: _Freedom of Mobility__ _
-   Retention of Driving Privileges

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Benefits For Providers 

-  Improved Revenues

- Benefits For Providers

-  3: _Marketing_
-  Powerful and Effective Marketing Message

-  4: _Public and Customer Relations_
-  Consistent with Organization’s Safety Image
-  Recognition for Pioneering a Breakthrough Product     with the Power to 	Reduce Teen Injuries and Deaths

- 2: _Operations_
-  Easy to Implement
-  Short time to from decision to market

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- Teens who take the program...
**  ****Have Fewer Collisions**
**  ****Pay Fewer Deductibles**
**  ****Have Better Driving Skills**
**  ****Reduce Their Chances of**
**   ****Injury**

- Bottom Line

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Bottom Line

-       Valid Content
-       Teaches the Big Six Skill Factors in Depth
-       Proven Gains in Knowledge, Skills and 	Driving Behavior
-       Proven Instructional Technology
-       Proven Crash Reduction

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate

## Computer Based Instruction Demo

- Let’s See the CBT  DEMO...

## For Additional  Information Contact:

**For Additional  Information Contact:**
**Dr. Richard Harkness**
**ADEPT Driver**
***7311 Greenhaven Drive, Suite 165***
***Sacramento, California 95831***
***(916) 424-4858  ext. 12***
***richard@adeptdriver.com***

- Copyright 2003  All rights reserved by ADEPT Inc.  Do not Reproduce or Duplicate