# Presentation: 557846

## Overview of Auction Process & FCC Auction SystemJuly 1, 2004

**Automated Maritime Telecommunications System (AMTS) –**Auction No. 57
**Roy Knowles (Roy.Knowles@fcc.gov)**
**Wireless Telecommunications Analyst**
**Wireless Telecommunications Bureau**
**Auctions & Spectrum Access Division**
**717-338-2888**

- AMTS - Auction No. 57 - Federal Communications Commission

## Disclaimer

- 	Nothing herein is intended to supersede any provision of the Commission's rules or public notices.  These slides should not be used as a substitute for a prospective applicant's review of the Commission's relevant orders, rules, and public notices.  Prospective applicants must familiarize themselves thoroughly and remain current with the Commission's rules relating to the Automated Maritime Telecommunications System (AMTS), rules relating to application and auction procedures, and the procedures, terms and conditions contained in the Auction No. 57 public notices.

- AMTS - Auction No. 57 - Federal Communications Commission

## Agenda

- 	Overview the FCC’s Simultaneous Multiple Round (SMR) Auction Design and Terminology
- 	Discuss Auction #57 Rules and Procedures
- 	Review and Hands-on Demonstration of the FCC Auction System

- AMTS - Auction No. 57 - Federal Communications Commission

## Simultaneous Multiple Round (SMR) Auction Design

- 	Simultaneous — All licenses are offered at the same time
- 	Multiple Round — There are multiple discrete bidding rounds
- 	Bidding continues until there is one round in which there is “no activity” on any licenses
- 	No new bids, withdrawals or proactive waivers

- AMTS - Auction No. 57 - Federal Communications Commission

**Notes:**
Internal notes...

## Auction Conceptual Design

- AMTS - Auction No. 57 - Federal Communications Commission

## Bidding Units Defined

- 	Bidding Units-BUs: Fixed number assigned to each license in the auction as listed in Attachment A of the Procedures Public Notice. BUs are used to measure bidders’ eligibility and activity. BUs also serve as a mechanism in which the FCC can monitor and control the general pace of the auction.

- AMTS - Auction No. 57 - Federal Communications Commission

## Eligibility and Activity Defined

- 	Eligibility: _The maximum number of bidding units a bidder can bid on_. It is established by a bidder’s Upfront Payment and cannot be increased. Eligibility is not license specific. A bidder may use its eligibility on any of a number of licenses it has selected on its 175 application.
- 	Activity: The sum of the bidding units for the license(s) that a bidder has standing high bids on from a previous round and licenses which new bids are placed on in the current round. The activity requirement is the _minimum number of bidding units a bidder can be active on_.

- AMTS - Auction No. 57 - Federal Communications Commission

## Bidding Units and Eligibility

*	**Example*:  You have 100 BUs worth of eligibility.
- 	What can you bid on? Any individual license _***or***_ Southern Pacific  _and_ Mountain; 175 application selection dependent.
- 	How much can you bid?  Any one of the nine pre-defined dollar amounts. Your bidding budget is _not_ related to the dollar amount you provided in upfront payment to FCC.

- AMTS - Auction No. 57 - Federal Communications Commission

## Auction Rules and Procedures

- Two (2) Stage Auction Event
- Stage 1: 80% activity requirement
- Stage 2: 95% activity requirement
- Three (3) Activity Rule Waivers
- Proactive versus Automatic
- Two (2) Withdrawal Rounds
- Withdrawals are _not_ the same as removals
- Bid removal is an “undo” of bids placed within a given round (check required activity)
- Bid withdrawal is an “undo” of standing high bids from a previous round (check required activity and know that withdrawals may have monetary consequences)

- AMTS - Auction No. 57 - Federal Communications Commission

**Notes:**
There are consequences to both removal (activity related-may pop a waiver for that round) and withdrawal ($$$-w/d payment  and activity related-may pop waiver)

## Auction Rules and Procedures

- 	Bid increments determined by Smoothing Formula
- 	Initially, minimum acceptable bids will be approximately 10 to 20 percent greater than the standing high bid.
- 	Bidding via:
- 	Internet
- 	Telephonic (live human bid assistants and auction experts)
- 	FCC Wide-Area Network

- AMTS - Auction No. 57 - Federal Communications Commission

## The SecurID Card

- Multiple cards sent to all bidders via FCC mailing
- Random number refreshes every 60 seconds
- Countdown indicator
- Please return to the FCC for recycling

- AMTS - Auction No. 57 - Federal Communications Commission

## To Ensure a Positive Auction Experience

- Do your homework
- Read all Public Notices related to this auction
- Participate in the Mock Auction
- Test backup strategies and activate _all_ SecureID cards
- Use telephonic to ask “what if” questions
- Check for and read ALL announcements to stay informed
- Bidding schedule
- Auction parameter changes
- Bid Early!
- Print bid confirmations

- AMTS - Auction No. 57 - Federal Communications Commission