# Presentation: 185678

## Periodical Publications Association

- MTAC
- Nov. 2, 2006

## PPA Inc.

- Formed in the 1970s.
- Called the Association of Paid Circulation Publications (APCP) for years to distinguish it from controlled circulation publications.

## PPA Inc.

- Renamed the Periodical Publications Association in 1994 to reflect that members represent both paid and requestor publications
- Goal is to provide information. a forum for networking and to represent the interests of Periodical publishers

## PPA Inc.

- Also representation on MTAC and before the Postal Rate Commission
- MTAC representatives:
- Jack Widener, Newsweek
- Steve W. Smith, Christian Science Publishing

## PPA Inc.

- Small association – about 20 members
- Focus on education & networking
- Four quarterly Postal Roundtables featuring key leaders from the Postal Service and the publishing industry
- Usually held at Newsweek in New York

## PPA Inc.

- Intimate setting offers opportunity for interaction and discussion
- Formal presentations are followed by lunch during which participants continue to network and talk with speakers

## PPA Inc.

- Our goal is not to compete with larger associations but to provide a small-group environment where members can feel comfortable asking questions, sharing information & networking
- Members say they like the intimate settings and informal atmosphere

## PPA Inc.

- Recent speakers and topics include:
- Ashley Lyons, USPS, on the pending rate case
- Jim Hess, USPS, on service performance improvement
- Charles Mancuso, USPS, on BSN restructuring
- Rosa Fulton, USPS, on flats sequencing

## PPA Inc.

- Pritha Mehra, USPS, and Scott Lorenz, Time Inc., on streamlining acceptance and preparation of periodicals
- Mike Winn, RR Donnelley, on optimization of preparation and entry of periodicals

## PPA Inc.

- Our next quarterly roundtable is Tuesday, November 14, in New York.
- Speakers include:
- Carla Siniscalchi, USPS, on Facility Access & Shipment Tracking
- Jim O’Brien, Time Inc., update on pending rate case and outlook for rate increase
- Dan Owens, Palm Coast Data, on addressing and list management

## PPA Inc.

- Communications
- Periodic e-mail news alerts and newsletters
- MTAC updates, including minutes
- An MTAC representative also provides an update at each quarterly roundtable
- Board meetings following each roundtable

## PPA Inc.

- Current membership includes:
- Newsweek
- Christian Science Monitor
- Forbes
- Dow Jones
- The Economist
- Quad/Graphics
- Quebecor World

## PPA Inc.

- Advance Magazine Group
- Palm Coast Data
- Hassett Air Express
- I-Centrix
- International Mail Express
- VNU Business Publications

## PPA Inc.

- Board Members:
- Jack Widener, Newsweek, Chairman
- Mary Dong, The Economist, Vice-Chair
- Steve W. Smith, Christian Science Publishing, Secretary-Treasurer
- Joe Schick, Quad/Graphics

## PPA Inc.

- Membership Categories
- Publisher, 1-3 publications   $1,800
- Publisher, 4 or more publications  $3,000
- Vendor (associate)   $1,200

## PPA Inc.

- All are welcome to attend quarterly meetings
- Cost is $80 for members, $125 for non-members
- To get on mailing list or for more information, contact Kimberly Scott at periodicalpubs@yahoo.com