# Presentation: 401634

## Go Local!

- Health Information Products Unit
- Reference and Web Services Section
- Public Services Division
- National Library of Medicine
- National Institutes of Health
- Health & Human Services
- May 18, 2005

## Agenda

- Welcome and Introduction: Joyce Backus
- Project Overview and Update – Lori Klein, Naomi Miller
- Reports from current participants
- Wyoming Health Scout – Jenny Garcia
- Alabama Health InfoNet – Justin Robertson and Lee Vucovich
- IN Health Connect – Peggy Richwine and Lauren Rider
- NC Health Info – Christie Silbajoris
- Missouri Community Connection – Barb Jones and Deborah Ward
- Questions

## Example - Breast Cancer

- _Health info - MedlinePlus_
- NIH consumer literature
- News
- Symptoms, Treatment, Coping
- MEDLINE search
- ClinicalTrials.gov search
- Genetics Home Reference links

- _Services – Go Local_
- Health screening services
- Cancer care facilities
- Support groups
- Exercise and yoga classes
- Providers of wigs and prostheses
- Oncologists

**Notes:**
If we take the example of Breast Cancer, these are some of the things a person  using MedlinePlus to find information on Breast Cancer would see: authoritative information from the National Institutes of Health and other reliable organizations, the latest news, information on symptoms, treatment, coping, and other medical issues, a customized MEDLINE search, a search of ClinicalTrials.gov for trials on breast cancer that are currently recruiting patients, links to Genetic Home Reference, and other health information.

## Go Local approval process

- Area submits proposal to Associate Director of RML
- RML forwards proposal to NLM after considering
- Does proposal meet guidelines?
- Other proposals from overlapping area?
- NLM accepts or requests clarifications

## Proposal considerations

**Does area have**
- An institutional commitment to create and continue the site?
- At least a half-time salaried person to coordinate the project?
- Staff to do outreach and publicity?
- Staff to index and maintain the local records with the vocabulary and geographic mapping?
- Staff to handle customer questions?
- An existing Web site or database to serve as a starting point?

## $how Me the Money

- One-time funding of up to $25,000 per project are available from NN/LM for
- NN/LM Full Members
- NN/LM Affiliate Members must
- Partner with a Full Member, or
- Have a health sciences librarian working on the project.
- Funding requests must follow, or be accompanied by, a full Go Local proposal

## Use funds for....

- Programming and computer support for mapping of an already existing system to MedlinePlus (Missouri model).
- Selection and entering of materials into NLM or locally hosted database, including personnel costs, excluding half-time staff requirements, to perform these activities such as consultants, administrative support staff, selectors, etc.
- Outreach and promotion including personnel and travel costs to perform these activities.
- Supplies and communications costs.

## What doesn’t the money fund?

- Half-time salaried coordinator
- Creating a local database (though they can be used to help link an existing local database)

## One portal, two models

- NLM-hosted
- Recommended for areas that have no pre-existing databases for local services
- Locally hosted
- Used by areas that already have well-developed Web sites and programming support

**Notes:**
Areas can participate in Go Local using one of two models. Naturally, NLM prefers the NLM-hosted model, but there are compelling reasons why local areas may prefer this model as well. 

## Slide 10

| Go Local Responsibilities | NLM-hosted | Locally hosted |
| --- | --- | --- |
| Project manager | Local | Local |
| Collect, index, maintain local services info | Local | Local |
| Outreach & promotion | Local | Local |
| Customer service | Local | Local |
| Quarterly reports to NLM, RML | Local | Local |
| Web servers, content management system | NLM | Local |
| Services vocabulary mgt | NLM | Local |
| Map M+ to/from local vocabulary | NLM | Local |
| Geography, mapping, zip code lookup | NLM | Local |
| Reports & statistics | NLM | Local |
| Web accessibility, usability | NLM | Local |
| Search software | NLM | Local |

## Where we are today

- Available through MedlinePlus
- NLM Hosted
- Indiana
- Massachusetts
- Locally Hosted
- North Carolina
- Missouri
- Texas—South

- Areas underway
- NLM Hosted
- Alabama
- Arizona
- Delaware
- Maryland
- Michigan
- Nevada
- Ohio—Southeast
- Texas—East Texas
- Texas—Gulf Coast
- Tribal Four Corners
- Utah
- Wyoming
- Locally Hosted
- California—LA County
- South Carolina
- Pending – Alaska

## Creating an NLM-hosted site—step by step

- Go Local Area
- Map options
- Customization
- Records
- Previews
- Testing
- Release!
- Searching for local information from MedlinePlus

## NLM creates Go Local Area

## NLM adds map and image map information

- In this case, the image map information lists coordinates for every county.

## The local area creates accounts

## Local staff create records

- Name, address, phone number, URL, zip code
- Optional description of services
- Service area mapping (not shown)

## Local staff create records (cont’d)

- Site indexing for
- Local service terms
- Associated topics

## NLM maintains the vocabulary

- Mappings for
- Adult Day Care Services
- Go Local input system

- Mappings for
- Alzheimer’s Disease
- MedlinePlus input system

## Area can customize its site

- Each area can customize its headers, footers, contact us page, about us page, and home page.

## Default header customization module 

## Preview the pages

## Release!

## Patients and families Go Local

- Your mother and sister live in Indiana. Your sister tells you that your mother has just been diagnosed with Alzheimer’s Disease. You go to MedlinePlus to find information about the disease.
- You want to find services that will be available to help with your mother’s care.
- On right side of Alzheimer’s Disease health topic page is link to Go Local. You choose Indiana.

## Services for Alzheimer’s Disease

- You go from MedlinePlus to Services for Alzheimer’s Disease in Indiana.
- Find your area by selecting from the map, selecting from a list of counties, or from a list of cities. You can also find services within a specified distance of a zip code.

## List of services for Alzheimer’s Disease in zip 46219

## Go Local today...and tomorrow

## For non-participating areas

- Clicking on a non-participating state from the national Go Local map takes you to the American Hospital Association directory for that state.

## Go Local Information

- Go Local Information on MedlinePlus:
- _[http://www.nlm.nih.gov/medlineplus/golocalresources.html](http://www.nlm.nih.gov/medlineplus/golocalresources.html)_
- Includes links to the
- Participation guidelines
- Web based Go Local manual
- Go Local participants discussion list