# Presentation: 506419

***National Postal Forum***
***Nashville, TN***
**Briefing for:**
**Mailer’s Technical Advisory Committee**
**February 23, 2005**
**Washington, DC**

- Marty Emery
- Manager, Customer and Industry Marketing

## NPF NASHVILLE, TN

**Sunday March 20 – Wednesday March 23**
**Opryland Hotel, Nashville, TN**
_**Key Elements:**_
**Sunday through Tuesday Exhibit Hall**
**Monday morning PMG keynote address**
**Monday, Tuesday, Wednesday symposiums**
**Tuesday Awards Luncheon**
**Tuesday night PCC gala event**
**Wednesday general session luncheon**
**Wednesday closing event**

**General Information & Format**

## NPF NASHVILLE, TN

**General Sessions**
**Symposiums**
**Business Tracks**
**Workshops**
**Exhibit Hall**** **
**Recognition of attendance**

**EDUCATION... *****The Number One Customer Need***

## NPF NASHVILLE, TN

_**MONDAY**_
**PMG keynote address**** **
_**WEDNESDAY**_
**General session luncheon**
**TOM RIDGE**

**General Sessions**

## NPF NASHVILLE, TN

**Marketing Symposium (Monday)**
**Package Services Symposium (Monday)**
**Periodicals Symposium (Tuesday)**
**Mail Research and Intelligence Symposium (Tuesday)**
**Printers Symposium (Wednesday)**** **
**Plus... New PCC Leadership Conference****(Sunday – Monday)**

**Symposiums**

**Brand New**

**All New Content**

**All New Content**

**All New Content**

**Brand New**

## NPF NASHVILLE, TN

_**13 Business Tracks:**_
**Direct Mail Marketing**
**Mail Quality**
**Mail Services Provider**
**Database Management**
**Mail Production**
**Mail Technology**
**Periodicals**
**Non-Profit**
**Package Shipping Solutions**
**Colleges & Universities**
**Mail Center Management**
**Government**
**PCC Leadership**

**Business Tracks**

**Previous tracks**

**New for Nashville**

**New for Nashville**

**New for Nashville**

**New for Nashville**

## NPF NASHVILLE, TN

**Workshops**

| Track | # Workshops | # New | # Revised |
| --- | --- | --- | --- |
| Direct Mail Marketing | 14 | 8 | 6 |
| Mail Quality | 7  | 3 | 4 |
| Mail Services Provider | 5 | 5 | 0 |
| Database Management | 6 | 6 | 0 |
| Mail Production | 11 | 3 | 8 |
| Mail Technology | 7 | 4 | 3 |
| Periodicals | 6 | 1 | 5 |
| Non-Profit | 5 | 5 | 0 |
| Package Shipping Solutions | 13 | 11 | 2 |
| Colleges & Universities | 8 | 2 | 6 |
| Mail Center Management | 22 | 5 | 17 |
| Government | 6 | 1 | 5 |
| PCC Leadership | 6 | 6 | 0 |
| Total | 116 | 60 | 56 |

## NPF NASHVILLE, TN

_**11 USPS Certificate Programs**_
**Direct Mail Marketing Professional**
**Quality Mail Preparation **
**Professional Mail Service Provider**
**Data Base Mail Management**
**Colleges & Universities Professional**
**Printers’ Professional**
**Mail Center Professional**
**Mailpiece Design Professional**
**Periodicals Professional**
**PCC Leadership **
**Professional Package Shippers **

**Certificate Program**

**New**

**New**

**New**

**New**

**New**

**New**

## NPF NASHVILLE, TN

**Main “sales” exhibit**
**Marketing Solutions**
**Mailing & Shipping Solutions**
**On-Line Solutions**
**Reply & Return Solutions**
**Service & Consultation exhibit**
**Service-related programs and products**
**Expanded to 20 workstations**
**Special booth on Transformation**

**USPS Exhibits**

## NPF WASHINGTON, D.C.

_**Saturday**_
**NPF golf tournament **
_**Sunday**_
**Opening reception in exhibit hall**
_**Monday**_
**USPS Area receptions**
**Industry receptions**
_**Tuesday**_
**Awards Luncheon**
**PCC gala reception (Wildhorse Saloon)**
_**Wednesday**_
**Closing event (Sara Evans)**

**NETWORKING... *****The Number Two Customer Need***

**Expanded**

## NPF WASHINGTON, D.C.

**Registrations again very high**
**Increase in “C-level” registrations**
**Vendor participation now exceeds****Washington, DC level**
**Back-to-back growth in vendor participation****(First time in 14 Forums)**
***See you in Nashville!***

**Attendance**