# Presentation: 434645

## Air Quality Fans you’re not alone.

- Jen Carfagno
- The Weather Channel
- jcarfagno@weather.com

## So

**So**

**Source:  agency****faqs!**

**A stranger runs toward a bar for cover on a very rainy night.**

## On the TV screen Jeff Morrow, reporter with The Weather Channel, says...

**Source:  agency****faqs!**

**On the TV screen Jeff Morrow, reporter with The Weather Channel, says...**

## ...”Another day of pretty heavy rain...” The people in the bar listen intently as he gives the weather report.

**Source:  agency****faqs!**

**...”****Another day of pretty heavy rain...” The people in the bar listen intently as he gives the weather report.**

## “My shoes are wet, my socks are wet.  I hate the rain.”  

**Source:  agency****faqs!**

**“****My shoes are wet, my socks are wet.  I hate the rain.”  **

## ...a man sitting with his back to them.  “Or maybe the rain hates you,”...  

**Source:  agency****faqs!**

**...****a man sitting with his back to them.  “Or maybe the rain hates you,”...  **

## ...he says as his friends egg him on, “Yeah, tell him Jim.”  The stranger is quite taken back by this hostility.  

**Source:  agency****faqs!**

**...****he says as his friends egg him on, “Yeah, tell him Jim.”  The stranger is quite taken back by this hostility.  **

## “How can we appreciate the sun if there is no rain?”

**Source:  agency****faqs!**

**“****How can we appreciate the sun if there is no rain?”**

## “Can you imagine the buildup of Fine Particulate Matter without the rain?  What about Ozone...do you want an AQI of  300 every day?!” 

**Source:  agency****faqs!**

**“****Can you imagine the buildup of Fine Particulate Matter without the rain?  What about Ozone...do you want an AQI of  300 every day?!” **

## “You took the wrong bar on a wrong night, “ the man is told...

**Source:  agency****faqs!**

**“****You took the wrong bar on a wrong night, “ the man is told...**

## National on-air programming

- Local on-air programming
- weather.com
- Interactive Television
- Weatherscan
- Wireless Products
- Radio
- Newspapers - USA Today
- The Weather Channel Latin America
- El Canal del Tiempo
- O Canal do Temp
- International websites - weather.co.UK

## weather.com Air Quality products

**The Weather Channel video network Air Quality products**

**Coming Attractions**

## Slide 13

## Ozone Action Day

**Ozone Action Day**

## Slide 15

## Learn More...

**Learn More...**

## Learn More...

**Learn More...**

## Slide 18

## Air Quality On-Air

**Air Quality On-Air**

## Air Quality On-Air

**Air Quality On-Air**

## Air Quality On-Air

## Air Quality On-Air - Local

- Southern California Air Quality Management District** **
- http://ozone.aqmd.gov/smog/forecast.shtml

## Respiratory Index

## NOAA-TWC Partnership

- Series of 3 segments on Air Quality

## “It’s In the Air”

**Segment One**

**“****It’s In the Air”**

- The Current State of Air Quality in US Cities
- Who Measures Air Quality
- What is the AQI

## “The Air Quality Crystal Ball”

**Segment Two**

**“****The Air Quality Crystal Ball”**

- Why is AQ forecasting important to you
- NOAA air quality forecasting initiatives
- Field Experiments

## “Can we breathe easy about the Future?”

**Segment Three**

**“****Can we breathe easy about the Future?”**

- Understanding and Preparation
- Field Experiments
- New Products
- How AQ Forecasters, People, & Gov’t will use these products

## Slide 28