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| ![](media/ | # AZ International Trade News                           |
| image1.jpe |                                                         |
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+------------+---------------------------------------------------------+
|            | **January 2009 Edition**                                |
+------------+---------------------------------------------------------+
| [U.S.      | ## "Expo                                                |
| COMMERCIAL | rts boost jobs, grow the economy and allow businesses t |
| SERVICE -  | o prosper." -- U.S. Commerce Secretary Carlos Gutierrez |
| AZ](       |                                                         |
| http://www | ## EXPORTECH                                            |
| .buyusa.go |                                                         |
| v/arizona) | ## DEVELOPING STRATEGIES FOR INTERNATIONAL MARKETS      |
|            |                                                         |
| [EXPOR     | #                                                       |
| T.GOV](htt | ## Presented by the Arizona US Export Assistance Center |
| p://www.ex |                                                         |
| port.gov/) | ### in co                                               |
|            | operation with Arizona Manufacturing Extension Partners |
| [ARIZONA   | hip Arizona State University Arizona Technology Council |
| DISTRICT   |                                                         |
| EXPORT     | **Arizona Department of Commerce**                      |
| COUN       |                                                         |
| CIL](http: | ### February 20                                         |
| //WWW.AZEX | , March 27 and May 1, 2009 at ASU SkySong in Scottsdale |
| PORT.NET/) |                                                         |
|            | Held over a period of three days, spanning              |
| [KEY       | approximately three months, this program helps          |
| EVENTS](ht | companies enter or expand in global markets, by         |
| tp://www.b | assisting in the development of a customized            |
| uyusa.gov/ | international growth plan, vetted by experts, and by    |
| arizona/ev | building a team of organizations that help companies    |
| ents.html) | move quickly beyond planning to actual export sales.    |
|            |                                                         |
| [CONTACT   | ExporTech leads companies through a facilitated process |
| US](htt    | that prepares them for profitable growth in global      |
| p://www.bu | markets. Participants will gain an understanding of how |
| yusa.gov/a | exports can be a major growth driver, identify hurdles  |
| rizona/con | to expansion, and work with facilitators to develop a   |
| tact.html) | customized international growth plan for their company. |
|            | The program is limited to approximately eight           |
|            | participants to provide sufficient time and attention   |
|            | to each company's specific challenges. Participants     |
|            | from non-competing organizations are encouraged to      |
|            | share strategic information as their plans are being    |
|            | developed.                                              |
|            |                                                         |
|            | *(Continued on Page 6)*                                 |
|            |                                                         |
|            | ### January 27-28, 2009 - BIS Export Control Event      |
|            |                                                         |
|            | This two-day program is led by BIS\'s professional      |
|            | counseling staff and provides an in-depth examination   |
|            | of the Export Administration Regulations (EAR). The     |
|            | program will cover the information exporters need to    |
|            | know to comply with U.S. export control requirements on |
|            | commercial goods. We will focus on what items and       |
|            | activities are subject to the EAR; steps to take to     |
|            | determine the export licensing requirements for your    |
|            | item; how to determine your export control              |
|            | classification number (ECCN); when you can export or    |
|            | re-export without applying for a license; export        |
|            | clearance procedures and record keeping requirements;   |
|            | Export Management and Compliance Program (EMCP)         |
|            | concepts; and real life examples in applying this       |
|            | information. Presenters will conduct a number of        |
|            | \"hands-on\" exercises that will prepare you to apply   |
|            | the regulations to your own company\'s export           |
|            | activities. (*Continued on next page)*                  |
|            |                                                         |
|            | This program is well suited for those who need a        |
|            | comprehensive understanding of their obligations under  |
|            | the EAR. Please email <matt.baker@mail.doc.gov> with    |
|            | questions.                                              |
|            |                                                         |
|            | Orange Tree Golf resort                                 |
|            |                                                         |
|            | 10601 N. 56th St.                                       |
|            |                                                         |
|            | Scottsdale, AZ 85254                                    |
|            |                                                         |
|            | \(480\) 948-6100                                        |
|            |                                                         |
|            | **\$325** for the two day event which includes          |
|            | breakfast and lunch both days.                          |
|            |                                                         |
|            | REGISTRATION: <http://www.buyusa.gov/arizona/bis.html>  |
|            |                                                         |
|            | ### AZIGG Globa                                         |
|            | l Business Fair, Monday, January 12th, 5:30pm - 7:30pm  |
|            |                                                         |
|            | A walking tour of business resources to help            |
|            | Phoenix-area companies grow globally. Anyone            |
|            | considering global expansion in 2009 should attend.     |
|            |                                                         |
|            | Location: Squire, Sanders & Dempsey                     |
|            |                                                         |
|            | (Two Renaissance Square, 40 N Central Avenue, 27th      |
|            | Floor, Phoenix)                                         |
|            |                                                         |
|            | Investment \$40 (\$50 after January 6th) includes       |
|            | dinner and hosted bar. RSVP at www.azigg.com            |
|            |                                                         |
|            | ### Interested in Doing Business in Scandinavia?        |
|            |                                                         |
|            | Tuula Javanainen, a Commercial Specialist with the US   |
|            | Commercial Service in Stockholm, Sweden will be         |
|            | visiting Arizona January 28 through February 4. She     |
|            | will be available to meet with companies interested in  |
|            | exploring business opportunities in the Nordic region   |
|            | (Sweden, Norway, Finland and Denmark).                  |
|            |                                                         |
|            | For more information or to schedule a meeting please    |
|            | contact Sally Chambers at (480) 884-1658 or             |
|            | <Sally.Chambers@mail.doc.gov>                           |
|            |                                                         |
|            | ### Webinar\--Medical Product and Se                    |
|            | rvice Opportunities in India & Medical Fair India, 2009 |
|            |                                                         |
|            | Join the U.S. Commercial Service-India and speakers     |
|            | from the private sector as they discuss the             |
|            | opportunities and challenges for medical product        |
|            | manufacturers and medical service providers in India.   |
|            | Topics will include:                                    |
|            |                                                         |
|            | -   Overview of the Health care Industry                |
|            |                                                         |
|            | -   Industry Growth trends                              |
|            |                                                         |
|            | -   Opportunities and challenges in this market         |
|            |                                                         |
|            | -   How to enter the market                             |
|            |                                                         |
|            | -   India Medical Fair, 2009 resources for U.S.         |
|            |     companies                                           |
|            |                                                         |
|            | -   Medtronic shares their experiences in India         |
|            |                                                         |
|            | -   There will also be an open Q&A session at the end   |
|            |     of the presentation                                 |
|            |                                                         |
|            | When: Wednesday, January 14 at 8am Pacific Time/11am    |
|            | Eastern, 9:30pm New Delhi (Duration 1 Hour); Cost:      |
|            | \$35; Where: At your desk!                              |
|            |                                                         |
|            | Registration :  Please click on the following link:     |
|            |                                                         |
|            | https://emenuapps.ita.do                                |
|            | c.gov/ePublic/newWebinarRegistration.jsp?SmartCode=9Q2X |
|            |                                                         |
|            | For questions, please contact Amelia Goeppinger at      |
|            | amelia.goeppinger@mail.doc.gov or at 612-348-1643.      |
|            |                                                         |
|            | ### We                                                  |
|            | 'll Take Your Broadcast Industry Company's Literature t |
|            | o Andina Link Show in Cartegena, Colombia this February |
|            |                                                         |
|            | US Commercial Service Bogota will have a booth at the   |
|            | Andina Link Show in Cartegena in the month of February. |
|            | This show is primarily focused on the broadcasting and  |
|            | audio visual industries, but also covers other related  |
|            | IT sectors.                                             |
|            |                                                         |
|            | We would like to recruit US companies, not present at   |
|            | the show, for a catalog show to be held at our booth.   |
|            | If interested, please contact Kristian Richardson at    |
|            | (602) 254-2907 or <Kristian.Richardson@mail.doc.gov>    |
|            |                                                         |
|            | ### P                                                   |
|            | lease join the U.S. Department of Commerce Webinar Seri |
|            | es on Selling Medical Equipment in Brazil and Mexico !  |
|            |                                                         |
|            | These webinars will provide a highly focused,           |
|            | interactive seminar in a \'virtual classroom\' setting  |
|            | that covers distribution, marketing, and regulatory     |
|            | issues related to selling medical equipment in Brazil   |
|            | and Mexico.                                             |
|            |                                                         |
|            | Webinar 1: Selling Medical Equipment in Brazil          |
|            |                                                         |
|            | Date: March 26, 2009, 1:00 to 2:00 PM EST               |
|            |                                                         |
|            | Fee: \$95 per participant                               |
|            |                                                         |
|            | Webinar 2: Selling Medical Equipment in Mexico          |
|            |                                                         |
|            | Date: May 14, 2008, 2:00 to 3:00 PM EST                 |
|            |                                                         |
|            | Fee: \$95 per participant                               |
|            |                                                         |
|            | For further information and registration links, please  |
|            | visit                                                   |
|            | <http://www.buyusa.gov/healthcare/medbrazilmexico.html> |
|            |                                                         |
|            | ###                                                     |
|            |  US PAVILION AT THE INTERNATIONAL CONFERENCE & EXPO FOR |
|            |  FRANCHISE (ICEF), Riyadh, Saudi Arabia May 25-27, 2009 |
|            |                                                         |
|            | ICEF, in only its second year, is already recognized as |
|            | the leading and most important franchise event in the   |
|            | Middle East, with over 3,000 visitors attending the     |
|            | event in 2008. U.S. franchising is booming throughout   |
|            | the Middle East, especially in Saudi Arabia where 70    |
|            | percent of the population is under 20 years of age.     |
|            | Recent estimates indicate that investments in the       |
|            | franchising sector are about \$250 million and growing  |
|            | at more than 20% every year. U.S. companies exhibiting  |
|            | in the U.S. Pavilion will also receive export           |
|            | counseling assistance and a market briefing on doing    |
|            | business in Saudi Arabia from the U.S. Commercial       |
|            | Service staff based in Riyadh. For more information     |
|            | contact Maher Siblini -- maher.siblini@mail.doc.gov     |
|            |                                                         |
|            | ### WORLDBEX 2009 - Leading the Way to Sustaina         |
|            | ble Development March 18-22, 2009, Manila, Philippines  |
|            |                                                         |
|            | Want to promote your products globally, but don't have  |
|            | the budget to travel?                                   |
|            |                                                         |
|            | Let The U.S. Embassy in Manila represent your products  |
|            | for you at WOLRDBEX, the 14th Philippine World Building |
|            | and Construction Exposition. The U.S. Embassy in Manila |
|            | is organizing a product literature center (PLC), in     |
|            | which 10 - 12 U.S. companies can display literature and |
|            | promote their products at a fraction of the cost to     |
|            | travel and exhibit at the show. WORLDBEX is the most    |
|            | anticipated, must-attend building and construction      |
|            | exposition in the Philippines, and is an important and  |
|            | effective link between building product suppliers,      |
|            | construction professionals and end-users. This is an    |
|            | excellent opportunity to put your company\'s products   |
|            | in front of over 400 exhibitors and more than100,000    |
|            | visitors. WORLDBEX is an effective tool to sell to the  |
|            | Philippine real estate/construction sector. Cost: \$395 |
|            |                                                         |
|            | If interested, please contact Bebe Montesines at        |
|            | bebe.montesines@mail.doc.gov, or Matt Baker at          |
|            | matt.baker@mail.doc.gov for additional information and  |
|            | registration.                                           |
|            |                                                         |
|            | ### Internat                                            |
|            | ional Builders Show 2009 January 21-22, 2009, Las Vegas |
|            |                                                         |
|            | The U.S. Department of Commerce\'s, U.S. & Foreign      |
|            | Commercial Service is offering SHOWTIME, a              |
|            | **complimentary** program, at the 2009 International    |
|            | Builder\'s Show. Showtime will allow participating      |
|            | companies the opportunity to meet one-on-one with our   |
|            | U.S. Embassy Specialists in light construction,         |
|            | residential building, and building materials at the     |
|            | International Builder\'s Show in Las Vegas, NV.         |
|            |                                                         |
|            | -   See the list of U.S. Embassy construction           |
|            |     specialists visiting the show:                      |
|            |     <http://www.buyusa.gov/eme/ibs2009.html>            |
|            |                                                         |
|            | -   Discuss your company\'s sales potential around the  |
|            |     world                                               |
|            |                                                         |
|            | -   Learn how to take advantage of free trade           |
|            |     agreements                                          |
|            |                                                         |
|            | -   Hone in on the best sales opportunities             |
|            |                                                         |
|            | -   Discover how the U.S. & Foreign Commercial Service  |
|            |     can help you locate new business partners.          |
|            |                                                         |
|            | Advanced registration is required and appointments will |
|            | be scheduled on a first come first served basis. Please |
|            | register by completing the on-line form at              |
|            | <http://www.buyusa.gov/eme/ibs2009.html>                |
|            |                                                         |
|            | ###                                                     |
|            |                                                         |
|            | ### US PAVILION                                         |
|            | AT GLOBAL SECURITY ASIA -- SINGAPORE, MARCH 17-19, 2009 |
|            |                                                         |
|            | This event is the only dedicated Homeland Security      |
|            | event in the Asia Pacific Region that addresses         |
|            | challenges in and solutions to Asymmetric Warfare, a    |
|            | relatively new term in the military lexicon, but        |
|            | meaning the unconventional or unexpected, including     |
|            | terrorism. This premier show embraces the entire        |
|            | industry spectrum from chemical, biological, radiation  |
|            | and nuclear crisis and evacuation to surveillance; IT   |
|            | security; aircraft, weapons, and training simulators;   |
|            | air, land and sea security, and special forces          |
|            | equipment.                                              |
|            |                                                         |
|            | Companies participating in the U.S. Pavilion are        |
|            | provided with an excellent venue to establish or expand |
|            | overseas distribution, generate sales leads, identify   |
|            | licensing and joint venture partners, find new          |
|            | customers, meet with existing clients, introduce new    |
|            | products, assess the needs of the Singapore and Asia    |
|            | Pacific markets, and evaluate competitors.              |
|            |                                                         |
|            | For more information please contact                     |
|            | <HawCheng.Ng@mail.doc.gov>                              |
|            |                                                         |
|            | ### Business Service Provider Directory                 |
|            |                                                         |
|            | If you provide a product or service that is useful to   |
|            | U.S. exporters or an international buyer, use our       |
|            | Business Service Provider (BSP) Directory to promote    |
|            | your company to these prospective customers. For a low  |
|            | annual subscription fee of \$300, your company\'s       |
|            | profile, including contact information and logo, will   |
|            | be listed in our online BSP Directory where it will be  |
|            | seen by thousands of prospective customers.             |
|            |                                                         |
|            | For a complete list of available BSP categories,        |
|            | standards, participation guidelines, and to sign up,    |
|            | please visit                                            |
|            | [[http:                                                 |
|            | //www.buyusa.gov/arizona/bsp_guidelines.html]{.underlin |
|            | e}](http://www.buyusa.gov/arizona/bsp_guidelines.html)\ |
|            | \                                                       |
|            | For more information please contact Mr. Kristian        |
|            | Richardson at 602-254-2907 or e-mail him at             |
|            | <Kristian.Richardson@mail.doc.gov>                      |
|            |                                                         |
|            | ### US PAVILIO                                          |
|            | N AT SOLARCON CHINA 2009 -- SHANGHAI MARCH 17-19, 2009  |
|            |                                                         |
|            | Solarcon China will be co-located with Semicon China    |
|            | 2009 and will be supported by staff of the US Consulate |
|            | in Shanghai. Over the past few years, the photovoltaic  |
|            | industry in China has grown very quickly. China         |
|            | manufactured 1200MW solar cells in 2007, which          |
|            | accounted for approximately 28.1% of the world          |
|            | production. China is expected to manufacture over 50%   |
|            | of total solar cells installed worldwide. For           |
|            | manufacturing equipment and materials, China still      |
|            | depends heavily on imports from foreign countries. This |
|            | creates opportunities for U.S. exporters.               |
|            |                                                         |
|            | Exhibitors in the U.S. Pavilion will benefit from the   |
|            | following:                                              |
|            |                                                         |
|            | -   Pre-show region-wide marketing campaign to buyers   |
|            |                                                         |
|            | -   One-on-one briefing from a U.S. Consulate           |
|            |     commercial representative                           |
|            |                                                         |
|            | -   On-site counseling throughout the show              |
|            |                                                         |
|            | -   Opportunity to present at technical sessions on     |
|            |     CSPV                                                |
|            |                                                         |
|            | -   Free admission to the VIP reception and dinner, and |
|            |     other networking opportunities                      |
|            |                                                         |
|            | -   Gold Key Service (GKS) designed to help you find    |
|            |     distributors, agents, or business partners in China |
|            |                                                         |
|            | -   Tailored services provided by the U.S. Commercial   |
|            |     Service                                             |
|            |     (http://www.buyusa.gov/china/en/programs.html)      |
|            |                                                         |
|            | For more information, please contact Lisa Tang,         |
|            | Lisa.Tang@mail.doc.gov                                  |
|            |                                                         |
|            | **2009 Global Marketplace Webinar Series: Save the      |
|            | dates! Registration coming soon.**                      |
|            |                                                         |
|            | \* All programs will run from 10:00 -- 11:15AM CST.     |
|            |                                                         |
|            | \* \$40 Fee for each live event                         |
|            |                                                         |
|            | \* Interactive format allows you to ask questions       |
|            |                                                         |
|            | \* Participate from your office or home computer        |
|            |                                                         |
|            | \* Can\'t attend the live event? Order the audio/visual |
|            | recording                                               |
|            |                                                         |
|            | **January 14, 2009**: Classifying your Product for      |
|            | Import /Export (HS#). Are you aware of the implications |
|            | of classifying products correctly? How are you working  |
|            | through product classification? This web-based seminar  |
|            | offers a checklist for ensuring proper classification.  |
|            | A leading Midwest manufacturer will share best          |
|            | practices and insights based on their experiences.      |
|            |                                                         |
|            | **January 28, 2009**: Export Documentation              |
|            | Fundamentals. Are you familiar with international trade |
|            | terminology and the documents required to ship products |
|            | overseas? During this web-based seminar, you will learn |
|            | the roles that each party has in the export             |
|            | transaction, learn what documents are required to       |
|            | minimize the risk of delays and how to complete them,   |
|            | and export clearance filing requirements through AES    |
|            | (formerly the SED).                                     |
|            |                                                         |
|            | **February 11, 2009:** Incoterms 2000--Transportation   |
|            | Obligations, Costs and Risks. Incoterms 2000 define     |
|            | seller-buyer responsibilities, costs and risks used in  |
|            | international sales of goods. Do you properly use       |
|            | Incoterms? This web-based seminar will profile all 13   |
|            | Incoterms with an emphasis on minimizing your costs and |
|            | risks as an exporter.                                   |
|            |                                                         |
|            | **February 18, 2009**: Ensuring Payment for             |
|            | International Sales. Do you know how to safely get paid |
|            | for an international sale? This web-based seminar will  |
|            | outline the common international methods of payment     |
|            | used in global trade and risk mitigation tools.         |
|            |                                                         |
|            | **March 4, 2009:** Increasing Your Global Sales Using   |
|            | the Internet. The Internet can be a powerful global     |
|            | marketing tool to showcase your company to a world of   |
|            | new customers. Are you harnessing the Internet's full   |
|            | potential for increasing export sales and reducing      |
|            | costs? This web-based seminar will outline the tools    |
|            | available to increase site visibility and usability to  |
|            | foreign buyers, and key issues to consider when trying  |
|            | to internationalize your website.                       |
|            |                                                         |
|            | **March 18, 2009:** Exporter Obligations/Export Control |
|            | Update. Do you know your obligations as an exporter?    |
|            | Are you aware of the latest export controls? This       |
|            | web-based seminar will outline the exporter's           |
|            | responsibilities in a transaction, minimum filing and   |
|            | record keeping obligations and tips on a compliance     |
|            | manual. Also find out about the latest export controls  |
|            | and if they affect your transaction.                    |
|            |                                                         |
|            | Questions? Contact Kristian Richardson @                |
|            | [Kristian.Richar                                        |
|            | dson@mail.doc.gov](../Kristian.Richardson@mail.doc.gov) |
|            |                                                         |
|            | **ExporTech Continued from Page 1**                     |
|            |                                                         |
|            | Participants work as a group through a process to       |
|            | accelerate the pace and increase the success rate of    |
|            | international sales efforts. Working with international |
|            | business experts, participants will be able to refine   |
|            | their global strategies.                                |
|            |                                                         |
|            | ExporTech offers concrete benefits:                     |
|            |                                                         |
|            | • The content is customized to the specific learning    |
|            | needs of the participants;                              |
|            |                                                         |
|            | • The program delivers an "account team" of resources   |
|            | for each company that helps them rapidly move from      |
|            | planning to actual sales and payment;                   |
|            |                                                         |
|            | • The global strategies and success factors covered are |
|            | based on real-world company research;                   |
|            |                                                         |
|            | • Speed to market is accelerated as a robust plan is    |
|            | developed in three months;                              |
|            |                                                         |
|            | • Quantifiable cost savings are achieved as             |
|            | participants connect with reputable resources; and,     |
|            |                                                         |
|            | • Participant will be matched with a qualified ASU      |
|            | intern throughout the course.                           |
|            |                                                         |
|            | For more info, contact Sally at (480) 884-1658 or at    |
|            | [SCha                                                   |
|            | mbers@mail.doc.gov](mailto:Sally.Chambers@mail.doc.gov) |
|            |                                                         |
|            | ### Your Arizona U.S. Export Assistance Center Staff    |
|            |                                                         |
|            | Mr. Eric Nielsen, Director, Arizona USEAC -             |
|            | 520.670.5540 - <enielsen@mail.doc.gov>\                 |
|            | Mr. Matt Baker, International Trade Specialist, Tucson  |
|            | -- 520.670.5540 - <mbaker@mail.doc.gov>\                |
|            | Ms. Pompeya Lambrecht, International Trade Specialist,  |
|            | Phoenix -- 602.277.5223 - <plambrecht@mail.doc.gov>\    |
|            | Ms. Christine Patterson, International Trade Specialist |
|            | Intern, Phoenix -- 602.277.6004 --                      |
|            | <cpatterson@mail.doc.gov>\                              |
|            | Mr. Kristian Richardson, International Trade            |
|            | Specialist, Phoenix -- 602.254.2907 -                   |
|            | <krichardson@mail.doc.gov>\                             |
|            | Ms. Sally Chambers, International Trade Specialist,     |
|            | Phoenix -- 480.884.1658 -- <schambers@mail.doc.gov>     |
+------------+---------------------------------------------------------+