# William Horton Consulting, Inc. 

838 Spruce Street\
Boulder, CO 80302\
**Tel:** 303.545.6964 **fax:** 303-445-4669 **email:**
[william@horton.com](javascript:sendContactMessage())

Dear Kit Horton:

In accordance with your recent communications with Theresa (T.J.) Lane,
the U.S. Geological Survey requests that William Horton Consulting, Inc.
conduct a three-day training program on "Web Based Course Development
for USGS SME's" for a maximum of 25 learners. The seminar will be
presented over a three-day period beginning March 29 and ending March
31. The training will be full days beginning at 8:30 am, ending at 5pm
at the National Training Center, Bldg 53 on the Denver Federal Center in
Denver, Colorado. The purpose of this training is to provide USGS
subject matter experts with guidance to translate their existing
classroom based courses according to instructional design principles for
on-line delivery.

The U.S. Geological Survey (USGS) will make arrangements for the
training room, computer hardware and software and all equipment
including screen, white boards, flip charts and overhead projector.
William Horton Consulting, Inc. will provide Bill Horton as the
instructor along with all student materials including student guides and
textbooks. The USGS point of contact for this program is T.J. Lane, who
can be reached at 303-445-4677.

In consideration of the above, William Horton Consulting Inc will
receive \$8,500.00 including any travel expenses incurred and all
materials referenced above as full payment for the course. The USGS
reserves the right to cancel the course up to 14 days before scheduled
class start if a minimum of 10 students is not met. Full and complete
payment by the USGS will occur upon completion of the course and within
30 days of receipt of signed invoice. The invoice should be sent to:

> U. S. Geological Survey
>
> Office Of Employee Development
>
> PO Box 25046 MS 414

Attn: Staci Unruh

Denver, Colorado 80225

Tel: 303-445-4667 fax: 303-445-4665

If these arrangements are satisfactory, please sign and return this
letter to me. Once that occurs please contact TJ Lane (303-445-4669) to
finalize all details of the training.

Sincerely,

Alan Ward - USGS Regional Employee Development Liaison

USGS Office of Organizational and Employee Development

Bldg 53 MS 414 Denver, Co 80225

Tel: 303-445-4669 Fax: 303-445-4665

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Accepted (Vendor's Representative Signature) Date

[***Course/Consulting Services:*** "Web Based Course
Development"]{.underline}

**[STEP 1 - IDENTIFYING AND DOCUMENTING EMPLOYEE TRAINING
NEEDS]{.underline}**

***State training needs in terms of knowledges, skills, and abilities to
be acquired.***

On line learning is rapidly becoming more prevalent in the scientific
and technical arena. With the purchase of an on-line learning delivery
system the USGS is in need of translating courses formerly delivered in
the classroom to excellent on-line courses. USGS subject matter experts
have very little experience with designing a course for successful
on-line delivery. Training these subject matter experts in this area
will allow the USGS to provide courses directly to those individuals who
need the training in the comfort of their own offices. This training
will increase employee knowledge and skills to more effectively meet
future programming demands.

**[STEP 2 - SELECTING A TRAINING FACILITY TO CONDUCT
TRAINING]{.underline}**

***As appropriate, indicate contacts made within the Survey, the
Department, and other Government agencies to identify a training
facility and document results of each contact. Also, indicate any
contacts made to identify non-Government training facilities and
document results of each contact. Include reason(s) why a particular
source was selected from all those considered.***

Designing online courses using e-learning specific instructional design
principles is not is not a course currently offered by any local federal
agency. Since on-line learning is a new project it will be beneficial to
have all subject matter experts in a classroom delivered environment.

Three vendors were contacted and general quotes were received from each.
The vendor selected was local, provided the necessary specific expertise
required and represents the greatest value and timely and appropriate
treatment of the subject requested.

### Vendor #1 \-\-- Selected vendor: Even though slightly more expensive than one vendor's estimates, this vendor was selected as they have extensive experience with the federal e-gov initiative, federal business practices around training and development and are authors of the text they will be using to teach the class which is a standard for the industry providing the best cost/benefit ratio to the government.

#  

William Horton Consulting, Inc.**\
838 Spruce Street\
Boulder, CO 80302\
+1.303.545.6964\
[william@horton.com](javascript:sendContactMessage())**

Contact: Kit and Bill Horton

Service: Three-day on-site training with two instructors

Cost: \$8,500 for up to 25 learners (includes up to \$1000 travel
costs).

Vendor #2

Daryl Sink and Associates

Jane Sink, VP Marketing

Darryl L. Sink & Associates, Inc.

60 Garden Court, Suite 101

Monterey, CA 93940

direct: 831-649-8384

jane@dsink.com

Contact: Jane Sink

Service: Three-day on-site training,

Cost: \$12,000 for 26 learners (includes \$1400 travel, does not include
course materials)

Vendor #3

Frisen Kaye Associates.

Ottawa

3448 Richmond Rd.\
Ottawa Canada\
K2H 8H7\
Contact: Tracey Briskoe\
Tel:613-829-3412\
Fax:613-829-0845

Cost: \$6,900 for up to 26 learners (includes \$1500 travel costs and
all materials, one instructor)

**[STEP 3 - DETERMINING THE SUITABILITY IF NON-GOVERNMENT
FACILITIES]{.underline}**

**[ARE CHOSEN]{.underline}**

To the best of my knowledge, based on available information, the
following is true:

> 1\. The facility does not teach or advocate the overthrow of the
> Government or the United States by force or violence.
>
> 2\. No reasonable doubt exists of the loyalty to the United States of
> the individuals involved in the training.
>
> 3\. A substantial part of the facility\'s activity is not: (a) the
> carrying on of propaganda, or otherwise attempting to influence
> legislation; or (b) the participation or intervention in any political
> campaign on behalf of any candidate for public office.

4.  The facility does not discriminate because of race, religion, color,
    or national origin in the admission or in the subsequent treatment
    of students.

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Approving Official Date