![](media/image1.png){width="6.0in" height="3.673611111111111in"}

*America Saves Week*

February 24 -- March 2, 2008

A Guide for Extension Educators:

Approach

This working paper was prepared by a team of Cooperative Extension
professionals and the *America Saves* team at the Consumer Federation of
America. To access the most current version of this document on-line, go
to <http://www.csrees.usda.gov/nea/economics/fsll/edu_saves.html>

July 2007

**For further information and questions, contact**

Nancy Register, Director, *America Saves*, <nregister@consumerfed.org>
or

Jane Schuchardt, National Program Leader, CSREES, USDA,
<jschuchardt@csrees.usda.gov>

***America Saves Week* Extension Leadership Team**

[Southern Region]{.underline}

Jennifer Abel <jabel@vt.edu>

*Virginia Cooperative Extension, Arlington County*

Elaine Courtney <ecourtney@co.okaloosa.fl.us>

*University of Florida Extension, Okaloosa County*

June Puett <jpuett@utk.edu>

*University of Tennessee Extension*

[Northeast Region]{.underline}

Barbara O'Neill <oneill@aesop.rutgers.edu>

*Rutgers Cooperative Extension*

[Western Region]{.underline}

Patti Wooten-Swanson <pwswanson@ucdavis.edu>

*University of California Extension*

[Central Region]{.underline}

Caezilia Loibl <loibl.3@osu.edu>

*Ohio State University Extension*

Carol Young <cyoung@oznet.ksu.edu>

*Kansas State University Extension*

**The following pages provide extension educators with the following
resources and tools for a successful *America Saves Week*:**

Item Page

[Integrating *America Saves Week* with Existing Cooperative Extension
Programs 3](#__RefHeading___Toc170715262)

[Activity List for a Successful *America Saves Week*
5](#__RefHeading___Toc170715263)

[Submission Form for Partnering Financial Institutions to Announce
*America Saves Week* Financial Products and Services
9](#__RefHeading___Toc170715264)

[Identify the *America Saves Week* Target Population
10](#__RefHeading___Toc170715265)

[]{#__RefHeading___Toc170715262 .anchor}Integrating *America Saves Week*
with Existing Cooperative Extension Programs

Prepared by: Barbara O'Neill, Rutgers Cooperative Extension

Cooperative Extension educators are very busy people! Therefore, it is
often difficult to find the time to implement new educational programs.
With *America Saves Week*, limited time availability need not be a
concern. *America Saves Week*-related events can easily be infused into
existing Extension programs. In addition, *America Saves Week* program
materials have already been developed by the Consumer Federation of
America and the *America Saves Week* Extension Team and are available to
"pick up and run with."

Below is a brief description of over a dozen Cooperative Extension
programs, or financial education programs that Extension faculty often
participate in, where *America Saves Week* can easily be integrated.

-   **Bankruptcy Financial Education -** As part of conducting a
    mandated course for bankruptcy filers in cooperation with the U.S.
    Department of Justice, encourage participants to enroll as American
    Savers as part of the process of "starting over" with improved
    financial practices, such as saving.

-   **Building Native Communities -** Incorporate *America Saves Week*
    participation and culturally relevant experiential activities into
    financial education programs for Native American populations.

-   **Community Economic Development (CED)** **-** Celebrate *America
    Saves Week* with CED program participants and community partners.
    Stress that increased savings provides capital for local business
    expansion.

-   **Financial Education Programs for Agricultural Producers -**
    Encourage farmers, fisherman, and ranchers and their families to
    save for the future with targeted *America Saves Week* programs and
    messages.

-   **Financial Security in Later Life (FSLL)** **-** Encourage *America
    Saves Week* participation when conducting FSLL programs such as
    *Legally Secure Your Financial Future*, *Investing for Your Future*,
    *Take the Road* *to Financial Security in Later Life*, and *Catch Up
    Strategies for Late Savers*.

-   **4**-**H -** Develop *America Saves Week* activities for 4-H club
    members and/or other existing youth programs (e.g., Piggy Bank
    Pageant, Roll Your Change Day, Money Camp, role plays,
    skill-a-thons).

-   **Individual Development Account (IDA) Financial Education -**
    Incorporate *America Saves Week* activities into existing IDA
    financial education programs that are generally mandatory before
    participants receive their matching funds. Encourage participants to
    enroll as American Savers for additional motivation and support to
    reach their IDA program goal (e.g., homeownership).

-   ***Money Talk* Financial Class Series for Women -** Include a
    discussion of *America Saves Week* and ways to "find" money to save.
    Encourage class participants to enroll in *America Saves* at each
    session.

-   **National Endowment for Financial Education® (NEFE) High School
    Financial Planning Program (HSFPP) -** Incorporate *America Saves
    Week* into teacher training programs, HSFPP state newsletters and
    classroom activities.

-   **Newsletters and Newspaper Columns -** Devote an article to
    promoting *America Saves Week* and saving, in general. Include
    specific savings strategies and/or online savings resources.

-   **Reality Simulations -** Conduct a simulation during *America Saves
    Week* and stress the importance of regular savings as part of the
    debriefing process afterwards. Display *America Saves Week*
    materials at the simulation "storefronts."

-   **Small Steps to Health and Wealth™ (SSHW) -** Use *America Saves
    Week* as a backdrop to conduct a SSHW class and encourage learners
    to register as both SSHW participants and American Savers. Since
    SSHW integrates health and financial topics, Extension educators who
    primarily teach nutrition and health topics can still get involved.
    See <http://www.rce.rutgers.edu/healthfinance/smallsteps.asp> for
    details.

-   **Volunteer Development Activities and Extension Homemaker Clubs -**
    Train volunteers to develop and/or staff *America Saves Week*
    activities (e.g., exhibits), market *America Saves* and enroll
    American Savers, conduct motivational seminars, and/or serve as
    wealth coaches.

-   **Volunteer Income Tax Assistance (VITA) -** Develop targeted
    messages that encourage VITA program clients to save at least part
    of their tax refund and to join *America Saves*.

Remember, *America Saves Week* is not "more work to do," but rather, an
opportunity to enhance existing Extension programs. Participation in
*America Saves Week* also provides a wonderful opportunity to increase
local visibility for Cooperative Extensions and to build or expand
community partnerships. Take advantage of this wonderful annual
opportunity to spotlight your financial education accomplishments.

[]{#__RefHeading___Toc170715263 .anchor}Activity List for a Successful
*America Saves Week*

Prepared by: Jennifer Abel (lead), Joan Goodman, Sharon Gilbert

***America Saves Week* activities for youth**

-   Piggy bank pageant --- Kids design piggy banks and the best ones win
    prizes

-   Create poster contest on saving

-   Hold one-day family financial fair --- activities for kids, adults,
    elders

-   Get Reality Store/Reality Check participants to sign up as Savers

-   Build a penny walk --- each penny represents a story from each
    person's relatives

-   Get scouting patch for *America Saves*

-   Have 4-H clubs create an *America Saves Week* cheer/song

-   Intergenerational --- have grandmas and grandpas teach their savings
    techniques to young people

***America Saves Week* activities for participants in Extension
programs**

-   Roll coins in paper wrappers for participants

-   Hold one-day family financial fair --- activities for kids, adults,
    elders

-   Incorporate *America Saves* into Healthy Lifestyles Expo

-   Investment University --- hold one-day workshops for adults

-   Offer mini-workshops on specific topics for diverse ages and
    audiences

-   Use the "Integrating *America Saves Week* With Existing Cooperative
    Extension Programs" tip sheet

-   Train the trainers before the week and ask trainers to conduct
    workshops and events

-   Make and distribute bookmarks, buttons, etc.

-   Promote save-your-change week

-   Distribute materials at policy council meetings, local sporting
    events, through schools

-   Create or use provided PSAs, articles, interviews

-   Take lots of photos, post everywhere possible

-   Paint murals on construction barriers

-   Save change in an oil can (coins stay in oil until jar is full,
    reduces temptation to take money out)

-   Develop more mottos and slogans

-   Make a savings quilt --- blocks would show for what and how you're
    saving

-   Be a savings buddy --- each person sets a goal and supports each
    other's progress

-   Visit your buddy at home or go shopping together to talk about
    savings

-   Campus savings drives --- save for spring break

-   Prepare savings rewards coupon books

-   Create calendars with monthly savings tips and distribute at events

***America Saves Week* activities for creating a lot of visibility**

-   If your county, municipality, or tribal council agrees to do a
    proclamation for *America Saves Week*, ask the local paper to print
    a photo of coalition partners standing with the official while
    he/she makes the proclamation.

-   If you hold an annual reception for volunteers, schedule it during
    *America Saves Week* to provide another opportunity for spreading
    the message

-   Hold a concert featuring local talent and ask performers to
    encourage attendees to sign up for *America Saves*

-   "Signs of Savings": Create large posters to display in office or at
    workshops that highlight the successes of local Savers.

-   Display lawn stake signs (like the kind used to promote candidates
    before elections) in area businesses

-   Organize an art exhibit with savings-themed pieces. This could be
    done through schools and feature kids' art projects, in an actual
    gallery, outdoors if your community has any public art spaces, in
    community centers, etc.

-   Create a ribbon for *America Saves Week*, like the pink ribbon for
    breast cancer awareness or the blue ribbon for child abuse
    prevention. These ribbons (green would be a good color) could be
    distributed during *America Saves Week* to all workshop and other
    event participants. Attach them to cards with the *America Saves*
    logo and the week's theme written on them. Make larger ribbons and
    encourage all coalition partners (if doing a Level 3 campaign) to
    put them on the doors to their offices.

-   Banners across streets

***America Saves Week* activities for employers**

-   Distribute *America Saves* fliers and brochures

-   Display *Saves* posters

-   Send one or more stock e-mails regarding *America Saves Week*

-   Place *America Saves Week* article(s) in internal newsletter

-   Enclose an *America Saves Week* flier as a payroll stuffer

-   Place a notice of and information about *America Saves Week* on
    internal computer system

-   Place a link to *America Saves* on company website or internal
    network

-   Increase 401k participation and contributions through one or more
    motivational workshops

-   Provide access to no-fee savings accounts through *America Saves*
    enrollment, presentation(s), motivational workshop(s), and or topic
    seminar(s), i.e., Earned Income Tax Credit (EITC), homeownership,
    auto purchase

-   Host an event featuring *America Saves* and 401(k) plans

***America Saves Week* activities for financial institutions**

-   Target a number of new savings accounts to be opened

-   Target a number of new savings accounts to be opened specifically
    for low-to-moderate income families

-   Target a number of low cost CDs to be opened

-   Target a number of Savings Bonds Series I to be sold

-   Distribute *America Saves Week* fliers at branches

-   Make available *America Saves Week* fliers at teller windows

-   Make available *America Saves* brochures and enrollment forms at
    teller windows

-   Host motivational workshops with partner organizations such as
    schools, non-profits or at a libraries

-   Enclose *America Saves Week* brochure, flier in statement envelopes

-   Feature *America Saves Week* on website

-   Put a link on website to *America Saves*

-   Use *America Saves Week* as part of "Bank at Work" presentations

-   Target a number of "Bank at Work" presentations as part of *America
    Saves Week*

-   Send a number of bank staff into schools to provide financial
    education and *America Saves* enrollment as part of the week

-   Feature *America Saves Week* in advertising campaign

-   Hold a public relations event promoting *America Saves Week* and the
    commitment of targeted numbers

***America Saves Week* activities for non-profit organizations**

-   Distribute *America Saves Week* fliers, brochures, and/or posters

-   Place *America Saves Week* article in newsletter and/or community
    newspaper

-   Host motivational workshops for clients, constituents, members

-   Declare a goal of new savings accounts to be opened, dollars to be
    saved, homes to be purchased, new businesses to be opened, students
    to attend college

-   Host Earned Income Tax Credit (EITC) workshops

-   Establish Volunteer Income Tax Assistance (VITA) sites

-   Organize local "Money Fairs" at the public library

***America Saves Week* activities for political leaders**

-   Issue proclamations

-   Offer public endorsements

-   Provide mailings encouraging others to be involved

-   Host an event/rally for savings

-   Encourage government employees to participate and enroll

-   Issue press releases and conduct interviews

***America Saves Week* activities for educational institutions**

-   Distribute *America Saves Week* fliers and brochures to students and
    employees

-   Display *America Saves* posters as provided by the Consumer
    Federation of America

-   Send one or more stock e-mails regarding *America Saves Week* to
    students and employees

-   Place *America Saves Week* article(s) in employees newsletter and
    school newspaper

-   Enclose an *America Saves* flier as a payroll stuffer

-   Place a notice of and information about *America Saves Week* on
    internal computer system

-   Place a link to *America Saves* on school website and internal
    network

-   Increase deferred compensation participation and contributions
    through one or more motivational workshops

-   Provide access to no-fee savings accounts through *America Saves*
    enrollment, presentation(s), motivational workshop(s), and or topic
    seminar(s), i.e., EITC, homeownership, auto purchase

-   Host an event featuring *America Saves* and 401(k)/deferred
    compensation plans

***America Saves Week* activities for public libraries**

-   Distribute *America Saves* fliers and brochures to patrons and
    employees

-   Display *America Saves* posters

-   Set up display/area for reading/research and web access to saving,
    debt reduction and wealth building

-   Host motivational workshops and topic seminars for patrons and
    employees

-   Encourage saver enrollment at check out and information desks

-   Hold contests/activities targeted to youth on saving and wealth
    building

-   Send one or more stock e-mails regarding *America Saves Week* to
    employees

-   Place *America Saves Week* article(s) in employees newsletter and
    patron news

-   Enclose an *America Saves* flier as a payroll stuffer

-   Place a notice of and information about *America Saves Week* on
    internal computer system

-   Increase deferred compensation participation and contributions
    through one or more motivational workshops

-   Provide access to no-fee savings accounts through *America Saves*
    enrollment, presentation(s), motivational workshop(s), and or topic
    seminar(s), i.e., EITC, homeownership, auto purchase

-   Host an event featuring *America Saves* and 401(k) plans

    []{#__RefHeading___Toc170715264 .anchor}Submission Form for
    Partnering Financial Institutions to Announce *America Saves Week*
    Financial Products and Services

Prepared by: Barbara O'Neill, Rutgers Cooperative Extension

Name of Financial Institution
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Number of participating NY State locations/branches
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Type of Account
(s)­­­­­­­­­­­­­­­\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Description:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

FDIC or NCUA Insured? Yes No

Minimum Balance to open: \_\_\_\_\_\_\_\_\_\_\_\_\_\_ Minimum Balance to
earn interest: \_\_\_\_\_\_\_\_\_\_\_\_\_

Interest Rate/ A.P.Y. \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ Monthly Service
Charge: \_\_\_\_\_\_\_\_\_\_\_\_\_

Compounding Method:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Deposits:
Number/month\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Withdrawals/Transfers Out:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

ATM Accessible -- Fees:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Services Available:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Website:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Signature:\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Title:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_
Date:\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Contact information: Phone:
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ E-mail
\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

Address
­­­\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

City \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_
Zip \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_

[]{#__RefHeading___Toc170715265 .anchor}Identify the *America Saves
Week* Target Population

Prepared by: Cäzilia Loibl, Ohio State University Extension

It is important to identify your target population before you start with
an *America Saves* campaign. Gathering demographic information from
other *America Saves* campaigns will help you decide which population
group you want to target with your campaign.

The table shows that the typical *America Saves* participant is a woman
between 35 and 55 years old, married, with a college education. She
lives in a household of 3, is employed full-time, and has an annual
household income in the range of \$20,000 to \$40,000.

Table: Relevant socio-demographic characteristics of *America Saves*
participants

+--------+------------------------+-----------+-----------+-----------+
| Va     | Items                  | *Columbus | *         | *America  |
| riable |                        | Saves*    | Cleveland | S         |
|        |                        |           | Saves*    | aves*^1)^ |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| Gender | *Women*                | 75%       | 73%       | 77.4%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *Men*                  | 25%       | 26%       | 20.9%     |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| Age    | *0-34 years*           | 26.6%     | 24%       | 31.3%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *35-54 years*          | 59.3%     | 59%       | 52.6%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *55 and older*         | 14.1%     | 17%       | 11.3%     |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| Race   | *White*                | 59.5%     | 40%       | 30.4%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *Black*                | 35.4%     | 53%       | 61.7%     |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| M      | *Married/Living with   | 60.9%     | no        | no        |
| arital | partner*               |           | in        | in        |
| status |                        |           | formation | formation |
+--------+------------------------+-----------+-----------+-----------+
|        | *Divorced*             | 14.5%     | no        | no        |
|        |                        |           | in        | in        |
|        |                        |           | formation | formation |
+--------+------------------------+-----------+-----------+-----------+
|        | *Single or never       | 21.2%     | no        | no        |
|        | married*               |           | in        | in        |
|        |                        |           | formation | formation |
+--------+------------------------+-----------+-----------+-----------+
|        | *Average family size*  | 2.8       | 3         | 2.74      |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| Edu    | *Less than high        | 2.8%      | 6%        | 3.9%      |
| cation | school*                |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
|        | *High school*          | 9.0%      | 23%       | 21.7%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *Some college*         | 24.7%     | 28%       | 35.2%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *Trade/technical       | 7.3%      | no        | no        |
|        | school degree*         |           | in        | in        |
|        |                        |           | formation | formation |
+--------+------------------------+-----------+-----------+-----------+
|        | *College degree*       | 55.9%     | 42%       | 30.4%     |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| Annual | *Less than \$20,000*   | 14.9%     | 13%       | 16.5%     |
|        |                        |           |           |           |
| hou    |                        |           |           |           |
| sehold |                        |           |           |           |
| inco   |                        |           |           |           |
| me^2)^ |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
|        | *\$20,000-\$40,000*    | 27.0%     | 23%       | 21.3%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *\$40,000-\$60,000*    | 20.1%     | 22%       | 19.1%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *\$60,000-\$80,000*    | 16.1%     | 16%       | 12.2%     |
+--------+------------------------+-----------+-----------+-----------+
|        | *\$80,000 and higher*  | 21.8%     | 26%       | 16.5%     |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
| Empl   | *Full-time*            | 76.0%     | no        | no        |
| oyment |                        |           | in        | in        |
|        |                        |           | formation | formation |
+--------+------------------------+-----------+-----------+-----------+
|        | *Part-time*            | 13.4%     | no        | no        |
|        |                        |           | in        | in        |
|        |                        |           | formation | formation |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+
|        | Number of interviewees | 179       | 300       | 230       |
+--------+------------------------+-----------+-----------+-----------+
|        | Year of survey         | 2006      | 2005      | 2004      |
+--------+------------------------+-----------+-----------+-----------+
|        |                        |           |           |           |
+--------+------------------------+-----------+-----------+-----------+

1\) The survey interviewed participants of *Cleveland Saves*, *Black
America Saves*, *Charlotte* *Saves*, *Indianapolis Saves*, *Milwaukee
Saves*, and *Philadelphia Saves*; Source: (Clarke 2004; Loibl and
Scharff 2006; Cude and Cai 2005). 2) Income group definitions varied
slightly for each of the three surveys.