**[Centers for International Business Education and
Research]{.smallcaps}**

## Authorized under Title VI, part B of the Higher Education Act

**[Compilation of]{.smallcaps}**

**[Grant Proposal Abstracts]{.smallcaps}**

**2002-2006**

![](media/image1.wmf){width="1.2173611111111111in"
height="1.2173611111111111in"}

**International Education and Graduate Programs Service**

**U.S. Department of Education**

**Washington, D.C. 20202-5331**

**1990 K Street, NW**

#### Washington, D.C. 20006-8521

#### Susanna C. Easton, Program Administrator

#### 

#### [LIST OF FUNDED CIBERS]{.smallcaps}

Brigham Young University

Columbia University

Duke University

Florida International University

Georgia Institute of Technology

Indiana University

Michigan State University

Ohio State University

Purdue University

San Diego State University

Temple University

Texas A&M University

Thunderbird, The American Graduate School of International Management

University of California at Los Angeles

University of Colorado at Denver

University of Connecticut

University of Florida

University of Hawai'i at Manoa

University of Illinois at Urbana-Champaign

University of Kansas

University of Memphis

University of Michigan

University of North Carolina-Chapel Hill

University of Pennsylvania

University of Pittsburgh

University of South Carolina

University of Southern California

University of Texas-Austin

University of Washington

University of Wisconsin-Madison

[Brigham Young University]{.smallcaps}

**[Center For International Business Education And
Research]{.smallcaps}**

**[BRIGHAM YOUNG UNIVERSITY]{.smallcaps}**

**[Abstract]{.smallcaps}**

A special *Business Week* issue on management education (May 7, 2001,
68-69) contends that globalization is one of the five key curricular
issues of U.S. business schools. However, business schools should "skip
the lip service and put professors and students on the ground in lesser
known countries." Current and future global managers must address the
critical issues of poverty in the Third World, human rights differences,
open and free trade, respect for regulations and laws, terrorism
prevention, and the use of technology to generate growth. Management of
these daunting challenges facing American business leaders in the
upcoming decade will contribute significantly to our nation's
international economic success.

The events of September 11^th^ emphasized and attracted world attention
to the need for improved cross-cultural communication and sensitivity.
Misunderstanding, founded in fear and hatred, has impacted the lives of
individuals in virtually all countries of the world. In addition to the
effect on individual lives, businesses also face challenges in this same
world of increasing uncertainty. Appropriate management of U.S.
international business can strengthen the U.S. economy while
concurrently building global relationships that improve the lives of
individuals here and abroad. Our economic survival and social stability,
therefore, depend upon greater understanding among the peoples of the
world.

Brigham Young University (BYU) is meeting these challenges by developing
global leadership and extending outward. Situated in Provo, Utah, part
of the metropolitan area of Salt Lake City, BYU is in an ideal position
to provide business education leadership in the Rocky Mountain region.
The Rocky Mountain CIBER Network (RMCIBER), proposed by the BYU and
Colorado (Denver) CIBERs, will impact the entire six-state region and
beyond.

As a national and increasingly international institution, BYU's
influence extends beyond the region and the nation. More than 60
languages are taught on the BYU Provo campus. At the Marriott School of
Management, 82% of all MBA students and 64% of American MBA students
speak a second language other than English. Forty-nine percent of
Marriott School graduate students have lived outside the USA for a year
or more, and 73% of Marriott School faculty speak a second language. BYU
students and faculty travel the globe participating in field studies,
consulting projects, internships, case writing and humanitarian service
projects---many of these in the language of the country. One-hundred
twenty-four full-time BYU faculty have taken 155 trips abroad in the
past two years. They are truly "\... on the ground in lesser known
countries."

Founded in 1875, Brigham Young University is the largest private
university in the United States. With campuses in Hawai'i (8,000
students) and Idaho (14,000 students), the main BYU campus in Provo,
Utah serves 30,000 students in 13 schools and colleges and offers 115
masters and 29 doctoral degrees. Students come from all 50 states and
the District of Columbia; only 30% come from Utah. About 8% of BYU
students are from outside the USA, but 20% of all graduate business
students are international. About 72% of BYU students speak a language
other than English and most of these have lived abroad, some in distant
parts of the world.

The Marriott School of Management at BYU has 1,700 junior and senior
undergraduates and over 800 Masters level students in the following
programs: MBAs, Executive MBAs, Masters of Public Administration (MPA),
Masters of Accountancy (MAcc), Masters of Organizational Behavior (MOB)
and Masters of Information Systems (MIS) students. Ranked 44^th^ in the
*U.S. News and World Report* survey of American business schools in
2001, the MBA program was recently ranked by *Business Week* as the best
value, with the fastest payback period of any MBA program in the nation.
The *Wall Street Journal* recently called the Marriott School MBA one of
five "hidden gems" among U.S. business schools. The Marriott School
program in Accounting was ranked 2^nd^ nationally by the *Annual Survey
of Accounting Professors*. Over 70% of Marriott School graduate students
take their first job outside of Utah.

BYU has been part of the BYU/University of Utah Joint CIBER since 1991
and has already launched numerous international business programs. The
University of Utah has decided neither to continue this relationship nor
to apply alone for a CIBER grant. Therefore, the activities contained in
this proposal are new undertakings that build on our past experiences.

BYU proposes to meet the purposes of the authorizing statute while
addressing the challenges facing international business education and
research. To do so, six key objectives and 56 corresponding activities
are listed below. Each objective and supporting activity is established
to build local and regional capacity in international business, while
serving as a national resource for students, faculty, and business.

**[Major Objectives Of The BYU Proposal]{.smallcaps}**

**[A: Provide Significant International Business Education And
Development For Students And Faculty]{.smallcaps}**

The Marriott School of Management at BYU has, via its strategic planning
document, committed that, by 2006, 100% of all graduate students will
have a strong international foundation in their programs, that 70% will
take international-specific classes, and that 30% of all faculty at the
school will participate in activities of the International Center
annually. The activities that will help provide international business
education and development are divided into sections for: (I)
undergraduate students, (II) full-time Masters students, (III) Executive
students, (IV) terminal degree students, and (V) faculty.

I.  **For Undergraduate Students**

BYU has a very impressive undergraduate business program comprised of
1,700 upper division students. Over 1,200 students with a minimum grade
point average of 3.0 apply for the program each year and about 800 are
admitted. Eight activities are proposed to provide international
business education and development opportunities for undergraduate
students. We will extend business language courses to the undergraduate
level while developing certificate program in international management
and business language for upper division students. We will create new
and enhanced international study programs in the areas of study abroad,
internships, mentoring programs, and service learning projects. Case
materials will also be developed to support curriculum
internationalization.

**II. For Full-time Masters Degree Students: MBA, MAcc, MPA, MISM,**

> **MOB**
>
> Since a large number of Masters students are bilingual and have
> international experience when entering our programs, the Masters
> programs have been the primary targets of internationalization efforts
> thus far in the Marriott School. The Masters level international
> efforts allow students to build their global business expertise while
> strengthening their language skills and understanding of culture in a
> business setting. The activities of Objective A geared toward Masters
> students offer opportunities to perform in global business settings
> using their language skills through consulting projects, internship
> programs, and through receiving functional business instruction in
> language. The Eccles scholarship program, new joint degree program,
> certificate program, and program with the engineering school
> strengthen curricula to allow students to explore business topics from
> a global perspective while significantly raising the level of their
> global expertise.

III. **For Graduate Students: Executive MBAs**

> Executive MBA students are business leaders in the major industries in
> the region. The majority of these executives are seeking global
> expansion for their businesses. The activity oriented to EMBA students
> is geared to address that need.

IV. **Terminal Degree Students: PhDs, JDs, EdDs**

> The global business training and international awareness of future
> students depends on current training of terminal degree students. The
> activities proposed in this section will prepare future teachers to
> enable students to strengthen U.S. international business.

V.  **Faculty and PhDs**

> In a constantly changing world, faculty skill must be regularly
> updated. In this section we propose initiatives that will help
> teachers remain current in international business issues, and that
> will train future teachers with needed skills**.**

**[B: Internationalizing Entrepreneurship and e-Business]{.smallcaps}**

A major strength of the Marriott School is the synergy shared by the
three academic centers: (1) the Center for International Business
Education and Research, (2) the Center for Entrepreneurship, and (3) the
Rollins Center for e-Business. The unique association among the three
centers provides valuable programs, research, and shared energy,
especially at the interfaces of these fields.

During prior grant periods, the Marriott School at BYU has built a solid
international foundation within its academic programs. This proposal
describes important projects that will build upon that foundation,
refining the international focus. Yet, it also delineates a primary
opportunity for large strides forward in strengthening the global
orientation of the Marriott School by further internationalizing the
other academic centers.

I.  **Global Entrepreneurship Initiatives**

In the late 1980\'s, one in four graduates of business schools went to
work for a Fortune 500 company. In 2000, this number was reduced to one
in 11 graduates. There are 21 million small companies in America
today---many of them working internationally---and they create a
majority of the jobs. The Entrepreneurship Center at the Marriott School
exists to focus attention on smaller entrepreneurial business; the BYU
CIBER proposes to further globalize its efforts by providing workshops
for students and entrepreneurs, by supporting research with theoretical
and applied outcomes, by motivating future entrepreneurs to think
internationally, and by cooperating with other organizations to use
media for outreach.

II. **Global e-Business Initiatives**

> Globalization is driving technology development and technology
> development is driving globalization. The Rollins Center for
> e-Business at the Marriott School, along with the BYU School of
> Engineering, seek to work with the BYU CIBER during this grant period
> to produce educational materials and make them widely available. We
> will also provide new faculty development and outreach programs that
> will help professionals remain current in this rapidly changing field.

**[C: Impacting International Business Education and Research in the
Rocky Mountain Region]{.smallcaps}**

In the *Wall Street Journal* of June 5, 2001 Robert Gavin heads his
column, "The Rockies Merge as a Pocket of Prosperity in a Slowing
Economy" (pp. A1, A8). He states that it is believed that employment in
the eight-state region will grow at four times the national average
(p.A1) and that metropolitan areas in the Rockies will add jobs faster
than the nation as a whole. The BYU CIBER plans to provide international
business education development for university and college faculty in the
region through tailored outreach programs and by producing much needed
case materials that can be used locally and nationally.

**[D: Leading in Business Languages to Help Future Business Leaders
Acquire "Global Competency" Skills]{.smallcaps}**

"Global Competency" has been defined as those skills that help business
leaders communicate and conduct business in a culture and language other
than their own. A recent OECD study (2001) confirms that it is still
important to know a variety of languages in order to work effectively in
a foreign culture. Over 60 foreign languages are taught at BYU, where
the number and level of less frequently taught languages exceed the
offerings at any other school in the country.

During previous grant cycles BYU has developed 16 business language
courses in nine languages. We now propose to develop new materials to
support development of business language courses, and to distribute new
and previously developed materials nationally. We will provide
leadership in the use of technology for business language delivery, and
in faculty development offerings. The Asian business language workshop
that was pioneered by the joint BYU/ University of Utah CIBER will grow
in a new venue and with additional sponsors: the University of Hawai'i,
Manoa and Georgia Tech University.

**[E: Outreach To The Business Community]{.smallcaps}**

Besides what has already been described above, the BYU CIBER will also
extend in outreach to help influence U.S. business practices in the
Rocky Mountains, nationally and internationally.

I.  **In Utah and the Rocky Mountain Region**

> Regional managers require support to reach their potential in
> international business. Only 9% of Utah's Gross State Product is
> realized through international business efforts. The activities in
> this section will assist local and regional managers to successfully
> expand globally. Four new and enhanced outreach activities will be
> offered to local and regional businesses to support global expansion
> of local business.

II. **In the USA and Globally**

> Through national and international alumni networks the Marriott School
> has the opportunity to impact U.S. global business success nationally
> and abroad. New executive education and outreach activities contained
> in this proposal will strengthen U.S. managers and executives working
> in international business in areas outside of our region.

**[F: Creating New Knowledge]{.smallcaps}**

The Marriott School faculty are already research-active, having
published from 1996-2000 495 peer-reviewed journal articles and 198
scholarly books and chapters. The Marriott School is emerging as a
leader in international business research specifically, with 98 research
projects underway at various stages during the 2000-2001 school year.
The initiatives proposed in this section will expand international
business knowledge through BYU faculty research output and by providing
leadership for excellent international research throughout the rocky
mountain region.

1.  

+-----------------------------------------------------------------------+
| ## **COLUMBIA UNIVERSITY**                                            |
+-----------------------------------------------------------------------+
| **CENTER FOR INTERNATIONAL BUSINESS EDUCATION**                       |
+-----------------------------------------------------------------------+
| **[ABSTRACT]{.underline}**                                            |
+-----------------------------------------------------------------------+

Since its establishment in 1990, the Center for International Business
Education (CIBE) has become a multi-faceted organization that is the
focal point of international business activities at Columbia University.
CIBE programs include collaborative faculty research workshops, global
training programs for students, and international research and business
conferences for the business community and other graduate business
programs around the US. In 2002-2006, the Center proposes an integrated
set of programs that will help Columbia University build considerable
expertise in international business education, which will then be
disseminated to reach each of the audiences targeted in the authorizing
statute.

CIBE is a distinct organizational unit of Columbia\'s Business School
and the School of International and Public Affairs (SIPA) that uniquely
links resources with every major division at Columbia University to
ensure that international business education and research is of the
highest caliber, greatest possible breadth and fullest integration. An
Operating Committee of faculty members drawn from the Center's Advisory
Council governs the daily operations of the Center.

####### Summary of 2002-2006 CIBE Activities

A.  Globalizing the Curriculum

Over the past eleven years, CIBE has enabled new course development and
curriculum innovation. In 2002-2006, the Center proposes the following
programs:

1.  **[Implementation of MBA Core Curriculum Revisions]{.underline}.**
    CIBE Faculty Director Prof. Robert Hodrick works with faculty to
    continually assess and increase international content in the core
    MBA curriculum. As part of this effort, CIBE will conduct seminars
    for business school faculty on incorporating international data and
    research into their international courses.

2.  **[EMBA-Global]{.underline}.** The EMBA-Global program offers senior
    executives a joint degree program from Columbia Business School and
    London Business School in 2 years, ensuring a global management
    education. CIBE will support the expansion of this program with
    academic partnership in Asia.

3.  **[The Ph.D. Program]{.underline}.** CIBE will contribute to
    internationalizing the doctoral program by enlisting faculty to
    present international business research and teaching techniques at
    doctoral workshops; and, by giving research grants for integrating
    international business research in dissertations.

4.  **[The MIA Degree: International Finance and Business
    Curriculum]{.underline}.** The International Finance and Business
    (IFB) program at SIPA focuses on various dimensions of international
    business, such as the political and cultural aspects. CIBE and IFB
    will examine the influence of terrorism on the global economy,
    integrating new understanding in such areas as emerging markets and
    privatization.

5.  **[The MBA-MIA Dual Degree]{.underline}.** CIBE will enhance
    co-curricular programming in the MBA-MIA program to ensure its
    strength. CIBE will offer career and academic advising and
    disseminate the Dual Degree MBA-MIA Handbook. CIBE will support
    Admissions Offices of both schools in their efforts to conduct
    information sessions on this unique cross-disciplinary program.

6.  **[Integrating Internet-Based Distance Learning Across Curriculum
    and Programs]{.underline}.** CIBE will support Internet-based
    distance learning in Ph.D., MBA and EMBA curriculum to provide
    "live" virtual class experiences and enhanced international course
    materials.

7.  **[Curriculum Development Awards]{.underline}.** CIBE proposes to
    make course development awards to faculty at SIPA, the Business
    School and foreign language departments to internationalize existing
    courses. Nobel Laureate Professor Joseph Stiglitz and CIBE faculty
    director Robert Hodrick will work closely to develop new courses on
    international economic policy.

8.  **[Faculty Research and Teaching Exchange]{.underline}.** CIBE will
    sponsor visiting professors to teach in the core curriculum,
    presenting lectures in his or her first language on business and
    speaking on business opportunities in their region of the world.

***Business Foreign Language Initiatives***

During the 2002-2006 funding cycle, CIBE proposes to expand foreign
language study:

1.  **[Training the Trainers]{.underline}.** This innovative approach to
    intensive language training has the objective of providing immediate
    business functionality followed by higher skill acquisition.
    Techniques will be integrated into the language initiatives below.

2.  **[Excel Foreign Language Program]{.underline}.** The program will
    expand is curricular offerings to include intensive business study
    of Arabic, Korean, Hebrew and Turkish. Current languages offered
    include: Chinese, French, German, Italian, Japanese, Portuguese,
    Russian and Spanish at the beginning, intermediate and advanced
    levels.

3.  **[CIBE Intensive Commercial Foreign Language
    Training]{.underline}.** Each year, intensive workshops focus on
    commercial business transaction terminology, interview vocabulary
    and techniques in Spanish, French and Chinese.

4.  **[Emerging Markets Language Program]{.underline}.** To help promote
    understanding of business cultures and environments, CIBE will pilot
    intensive business training in Vietnamese, Hindi, Czech and
    Hungarian.

5.  **[Language House Programs (German, French, Italian and
    Spanish]{.underline}).** CIBE will develop co-curricular programming
    on globalization and the European Union. Programming in 2002-03 will
    focus on the themes of economic, social and political impacts of
    September 11^th^.

6.  **[Foreign Language Abroad Programs]{.underline}.** CIBE will
    gather, disseminate information and create relationships with
    foreign-based schools offering intensive language programming.

7.  **[Faculty Development Grants]{.underline}.** CIBE will continue
    with grant support to faculty seeking intensive language and/or
    cultural understanding in international business.

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C.  ***Global Training Opportunities for Students***

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1.  [MBA Exchange Program]{.underline}. CIBE will help expand the number
    of MBA exchange agreements with leading graduate schools of business
    around the world. CIBE promotes the current 22 programs, and in
    2002-2006, will support 3 additional exchanges in Latin America,
    Europe and Asia.

2.  **[Overseas Study Tours]{.underline}.** CIBE will assist students in
    initiating industry-specific study tours to relevant emerging market
    regions around the world. The experiential programming gives
    students exposure to the managerial, political and cultural norms
    that shape business practices.

3.  **[Summer Fieldwork Abroad]{.underline}.** CIBE will sponsor MBA
    students or MBA-MIA dual degrees for consulting assignments abroad
    through placement organizations such as *Endeavor, MBA Enterprise
    Corps* and the *Environmental Enterprise Corps*.

4.  **[Summer Doctoral Research Abroad]{.underline}.** CIBE will offer
    grants to support doctoral candidates' research efforts that focus
    on American competitiveness and/or other issues relating to
    international business, finance, management or communications.

***D. International Business Research***

CIBE proposes the following research initiatives:

1.  **[International Valuation]{.underline}.** Following the success of
    the first three valuation conferences, CIBE will host annual
    valuation conferences from 2002-2006. Future conferences will
    address the complexity of determining the value of international
    projects from multi-disciplinary perspectives.

2.  **[International Entrepreneurship]{.underline}.** CIBE will support
    new courses, research and writing of case analyses exploring
    entrepreneurship and social responsibility in the emerging markets
    of Africa, Latin America and Asia.

3.  **[Global Branding]{.underline}.** CIBE will support faculty
    research and new course development focusing on this new marketing
    specialization of branding in the numerous markets in Asia, Latin
    America and Europe.

4.  **[Culture and Management]{.underline}.** CIBE proposes a series of
    research initiatives to explore the role of culture and cultural
    differences in management and organizational behavior. It will
    publish a cultural sensitivity guideline for US businesses operating
    overseas.

5.  **[Global Media and Communications]{.underline}.** CIBE will
    cosponsor conferences exploring the various dimensions of media,
    telecommunications and the management of information technology to
    better enable companies to compete in the global market.

6.  **[Revenue Management]{.underline}.** CIBE plans to cosponsor annual
    research conferences presenting views of global industry and
    academic leaders in the field of revenue management.

7.  **[Industrialization of Developing Economies]{.underline}.** CIBE
    will support comparative research on the industrialization of
    developing economies in Latin America, Europe and East Asia.

8.  **[Global Environmental Management]{.underline}.** CIBE will
    cosponsor conferences to discuss the challenges of international
    agreements and treaties with regard to the impact on business within
    the U.S. as well as the international arena.

9.  **[Web Journal of International Business]{.underline}.** CIBE will
    co-launch a web-based multi-media journal on international business;
    content will include CIBE's eight topical research initiatives for
    faculty research and teaching materials. Journal content will be
    disseminated broadly at no cost to users.

10. **[Collaborative Faculty and Doctoral Research Grants and
    Development]{.underline}.** CIBE will annually sponsor eight to ten
    collaborative faculty and doctoral research projects. Projects will
    be encouraged to: relate research to the eight intellectual research
    areas as proposed above; and/or explore the social, economic and
    political impact of September 11^th^ events.

11. **[International Research Databases]{.underline}.** CIBE will
    collaborate with Library system to procure international research
    data, for faculty, Ph.D. candidates and practitioners, such as:
    Standard & Poor\'s DRI, Morgan Stanley\'s Global Indexes, Datastream
    International and the Wharton Database.

***E. Programs Serving the Business Community***

1.  **[Topical Research Conferences]{.underline}.** For each of the
    eight intellectual areas in section C on international business
    research, involved faculty will present research findings at planned
    conferences and workshops for local and national business
    executives.

2.  **[Executive Education]{.underline}.** The Columbia Executive
    Education Program offers innovative training to thousands of
    corporate executives around the US every year. CIBE will work with
    the Program to offer more courses on international business topics.

3.  **[Entrepreneurship Project for Small and Mid-sized
    Enterprises]{.underline}.** CIBE will offer workshops to New
    York-area companies on expanding global operations. The "How to Take
    Your US business Global" manual will be distributed to local and
    regional enterprises.

4.  **[Seminars on Risk Assessment]{.underline}.** International
    business opportunities often involve high levels of political and
    financial risks. Correct risk assessment is fundamental to
    international business. The CIBE conference is designed for
    academics, risk analysts and practitioners.

5.  **[Conferences on the Asian Economies]{.underline}.** CIBE will
    sponsor conferences for the business community exploring the
    changing economic climate in China and the greater Asian region,
    following China's entry into the World Trade Organization.

6.  **[Trade and Investment Education Seminars]{.underline}.** CIBE, in
    collaboration with International Trade Administration, will organize
    trade and investment education seminars for small-and medium-sized
    businesses. CIBE will also sponsor seminars to facilitate discussion
    among U.S. Corporate Representatives, Foreign Trade Ministers and
    World Bank representatives on global trade and investment issues.

7.  **[Seminars on Tax Policy Toward Corporations]{.underline}.** In the
    wake of the terrorist attack on the US, CIBE will sponsor new
    seminars on the implications of tax policy on businesses engaged in
    international business.

F. Collaborative Programs with Institutions of Higher Education

2.  **[CIBER-sponsored Faculty Research Workshops at AIB
    Meetings]{.underline}.** The Columbia CIBE will join other CIBER
    schools to organize faculty research workshops during the regional
    Academy for International Business (AIB) meetings. The workshops
    will encourage business school faculty to pursue international
    research agendas.

3.  **[Roundtable Discussion of International Education and
    Research]{.underline}.** The Columbia CIBE and the Mid-American
    CIBER Consortium will hold annual roundtable meetings to investigate
    and assess major international business education and research
    issues and report the findings in a nationally disseminated
    monograph.

4.  **[Internationalizing Doctoral Education in Business
    (IDEB)]{.underline}.** The Columbia CIBE will participate in the
    IDEB workshops, in partnership with schools in the Mid-American
    CIBER Consortium (MACC). IDEB workshops help doctoral candidates
    around the US develop the ability to conduct international research
    and to teach international business courses.

5.  **[International Trade Policy Forum]{.underline}.** The Columbia and
    Texas A&M University CIBERs propose, in partnership, a 2-day forum
    addressing international trade and investment issues. The Forum will
    feature spokespersons for trade policies from government, business
    and organized labor.

# [Assessing the Need for Global Business]{.underline}. Faculties from Columbia will work with other academic partners to organize faculty workshops to facilitate discussion on assessing the demarcation line between the public and private sector in the economy. The focus of such would be on the issue of regulating global business.

6.  **[Faculty Development Workshops in New York & New
    Jersey]{.underline}.** In collaboration with the Borough of
    Manhattan Community College, CIBE will organize faculty development
    workshops focusing on research and teaching strategies for faculty
    of community and four-year colleges in New York City, New Jersey and
    Connecticut.

7.  **[International Centers Conference]{.underline}.** CIBE will assist
    in launching a conference focusing on best practices for enhancing
    international business education.

8.  **[International MBA Placement Conference]{.underline}.** CIBE will
    host a conference for career services professionals from more than
    60 schools, to discuss the nature of the global marketplace and
    international placement opportunities for MBA students.

![](media/image2.png){width="2.8958333333333335in"
height="0.7083333333333334in"}

\[T\]he stamp of Duke University and its continuing goal ought to be the
unrelenting search for excellence in all of its endeavors. Duke aspires
to leave its students with an abiding concern for justice, with a
resolve for compassion and concern for others, with minds unfettered by
racial and other prejudices, with a dedication to service to society,
with an intellectual sharpness, and with an ability to think straight
now and throughout life. All of these goals are worthy of outrageous
ambitions.

*Terry Sanford, [Outrageous Ambitions]{.underline}\
The President\'s Address, Annual Meeting of the Faculty of Duke
University, October 25, 1984*

## **DUKE UNIVERSITY**

# Abstract

The Duke CIBER has completed three successful CIBER grant cycles.
Internationalization, globalization, and strong interdisciplinary
partnerships and strategic alliances succeeded each other as overarching
themes governing the period from 1992 to the present. The initiatives
based on these themes have qualified The Fuqua School of Business (FSB)
as one of the top five and among the most internationally diverse
business schools in the world. With the advance of the Internet,
however, neither *internationalization* nor *globalization*
characterizes the strategies needed to confront the challenges of the
times.

Traditional education, the time-honored way to promote learning, cannot
parallel the synergism afforded by the speed and accessibility of
knowledge disseminated via the Internet. Teaching business without
leveraging Internet-mediated technologies is like managing business by
post-WWII standards. Then, America accounted for 75% of the world
economy and there was little impetus toward transnational awareness.
Today, the United States accounts for less than 20% of the world economy
and continued sovereignty is contingent on real understanding and
cooperation on a day-to-day basis.

To capture the essence of the changes wrought by the transition to the
Internet Age and inform the theme of this proposal, the Duke CIBER is
guided by the phrase "global interdependence." America cannot survive as
a free-market--based society without establishing mutual dependencies
with other nations. Sadly, nothing demonstrates this like the attack on
11 September 2001 by an extremist group whose customs, language, ideals,
and way of life are opaque to most Americans but whose acute knowledge
of American culture and ideals allowed them to exploit American belief
in individualism, self-reliance, and the efficacy of market mechanisms.

The need for linguistically and culturally aware business managers and
government policymakers in the context of national security is no small
concern and highlights the imperative for widespread educational changes
that take into account America's place in a globally interdependent
world. The European Union's flexibility in considering the inclusion of
Eastern European countries is a political and economic response to
geopolitical strife, and perhaps U.S. relations with emerging nations,
e.g., MERCOSUR countries, could benefit from a reexamination of
economic/geopolitical strategies. Moreover, the Internet Age has
contributed to a shrinking globe, new organizational forms, and new ways
of managing.

The role of the FSB is to enable students to address such global issues
with input from all sides, from everyplace in the world, and with all
the tools available. The mission of the CIBER is to initiate, support,
and implement a range of programs that fit the global dimension of these
issues, and share them with American business students and professionals
at every level. Thus global interdependence is continually enacted
within the FSB, guiding long-range plans and informing ongoing programs
and activities.

This proposal requests funding for twelve initiatives. Taken together,
the twelve initiatives detailed here represent a quantum advance in the
transformation of the FSB for a global interdependent world and the
Internet Age. The initiatives are:

-   Research and Disseminate On-Demand, International Teaching Resources

-   Integrate a Language Component into CIBER Computer-Mediated
    Cross-cultural Role-Play Negotiation Simulations

-   Explore and Select "Best-in-Class" Business Language Immersion
    Programs

-   Share "Best-in-Class" Business Language Immersion Programs with
    Regional Universities and Community Colleges

-   CIBER Executive Students-in-Residence

-   Lead Integration of Duke Title VI Center Outreach Initiatives

-   K-12 Exploratory Global Awareness and Business Language Initiatives

-   Annual Frontiers in International Business Research Conference:
    Collaboration with the *Journal of International Business Studies*
    and Seven CIBER Schools

-   Fuqua School of Business International Strategy Center on Business
    Dynamics

-   Global Executive Programs on China, Brazil, and Russia

-   Promote Fuqua Infusion Model of Internationalization throughout Duke
    University Undergraduate Core Curriculum

-   Duke University and UNC-CH CIBER Global Leadership Series.

These initiatives mirror the theme of the 2002--2006 Duke CIBER grant
proposal. Many of the initiatives are timed to advantageously exploit a
new technological tool, the Fuqua Portal. From the CIBER perspective,
the Fuqua Portal will be instrumental in the emergence of
self-organizing communities of teaching professionals involved in
international business (IB) and business language courses. The CIBER has
leapt at the opportunity to participate in the beta-testing of this
technological triumph and will be among the first centers at Fuqua to
leverage the Portal for disseminating and, in the words of the Portal
engineers Nevin Fouts and Randy Haskin, "repurposing" international
teaching materials, language immersion programs, experiential exercises,
and a vast pool of teaching resources.

The proposed initiatives represent a concerted effort to improve the
second-language competency of Fuqua MBA and Executive MBA (EMBA)
students. Drawing on experience from several programs, as well as strong
collaborations within and outside Duke, the CIBER is repurposing its
cross-cultural role-play negotiation simulations as computer-mediated
learning modules for teaching second language(s) in business courses and
IB concepts in language courses. This initiative heralds an exciting
collaboration with the Duke Center for Slavic, Eurasian, and East
European Languages (CSEEEL) and the Slavic and East European Language
Resource Center (SEELRC), a joint resource of Duke University and The
University of North Carolina at Chapel Hill (UNC-CH). The use of a new
CIBER experiential simulation, *GlobO in Russia*, for language immersion
programs on location at St. Petersburg State University also forecasts
the beginning of a productive collaboration to extend the CSEEEL as a
business language resource.

The Duke CIBER has built into the proposed initiatives collaborative
opportunities with regional universities, national universities, and
scholars in cutting-edge research fields. The language immersion
programs will be "shared" with advanced students and faculty of regional
universities in workshops to provide training in the use of the
computer-mediated simulations. In addition, the Duke CIBER is
collaborating with four other CIBER schools to develop initiatives for
global education in secondary schools. Finally, the Duke CIBER is
undertaking several research programs in collaboration with other
CIBERs, other professional schools at Duke, and a new FSB International
Strategy Center on Business Dynamics. These research collaborations are
designed to intensify explorations of emerging themes in IB and strategy
through annual research conferences. To accelerate research on emerging
themes, summary proceedings will be published in the *Journal of
International Business Studies* (Duke CIBER Director Prof. Arie Y. Lewin
is the new Editor-in-Chief, and Michigan State University CIBER Director
S. Tamer Cavusgil is one of five Associate Editors-in-Chief).

The Duke CIBER Advisory Council Chair and Chief Executive Officer and
FSB Dean Douglas T. Breeden believes firmly in Fuqua's mission to be "a
recognized global leader" among business schools. The Duke CIBER has
Dean Breeden's strong support, particularly with regard to increasing
the second-language competency of FSB students. The Duke CIBER Advisory
Council, the CIBER Director and Associate Director, affiliated faculty,
program collaborators, and staff are all dedicated to the success of the
CIBER.

The CIBER has assembled a remarkable team, and the initiatives presented
are the result of careful planning and testing carried out by these team
members. At the same time, the new initiatives owe much to the vision of
Duke CIBER Director Arie Y. Lewin, whose leadership in international
management as founding Editor of *Organization Science*, convener of the
Organization Science Winter Conference, tireless advocacy of the
internationalization of the Fuqua MBA and EMBA curriculum, and now
Editor-in-Chief of the *Journal of International Business* (not to
mention innumerable publications and years of teaching at Fuqua) attest
to the dedicated leadership of the Duke CIBER.

THE FLORIDA INTERNATIONAL UNIVERSITY

ABSTRACT

HISTORY AND FUTURE

Florida International University's CIBER was formally established in
October 1995, after careful and detailed planning and with the help of
our Advisory Council and some financial support from the U.S. Department
of Education.. Our first three-year cycle was as a "mini-CIBER," in that
our annual funding was approximately \$140,000. Since 1998 our funding
was increased from \$228,000, and now in the final year to \$248,000. We
now request renewal of our CIBER for another four-year cycle, from
2002-2006. We firmly believe we have exceeded what we committed to do
four years ago, with some of the programs we initiated in 1998 having
spin-offs that begat additional spin-offs. For example, we said we would
launch a global Executive MBA, and this has led to the launching of an
International MBA program. Furthermore we launched a new Masters in
International Business and anticipate a global honors program at the
undergraduate level, upon which we will report in this application. We
initiated the Faculty Development in International Business Program in
South America to consistently rave reviews. Now have many more programs
for our students and our faculties interested in learning more about
International Business. We also started a Professional Development in
International Development Program that focus on executives as they seek
to become more competitive internationally. Here we have sponsored and
supported numerous trade missions, where we have worked with local
business people, as well as the State of Florida to promote
international trade activities for Florida companies. We now have
numerous Study Abroad Programs, where we send our students all over the
world. We have promoted languages across the curricula, and for special
purposes, and have integrated many of these into existing programs. We
work closely with our Modern Languages Department and our Spanish
Language Institute and English Language Institute to support various
language immersion efforts. And, we plan on working with high schools in
this next cycle. This is an example of how we went beyond what we said
we would do in 1998.

The thematic research we supported has blossomed into new extensions. In
1998, we supported three thematic areas: global competitiveness
research, global logistics research, and research involving community
outreach on trade data. All areas have been enormously successful in
generating additional publications, or in the third thematic area, a
unique B2B joint venture for us. Global Logistics has iterated into
Global Supply Chain Management, and there are two Eminent Scholars that
have been hired to move this research further. As one example, the CIBER
Director and one of the Eminent Scholars has just been awarded a NSF
Grant to study globally distributed work teams in software development
projects. The Dean of the College of Business will join us in a new
extension of this research, which will be discussed at length in the
narrative. The Global Competitiveness Research produced an important
award from the Society on Competitiveness, and numerous publications,
many of which are still forthcoming.

We are strongly committed to deliver unique curricular, research and
outreach programs that serve our students, faculty and university
community, our local business and indeed educational community within
South Florida as a whole. Underlying all of this is the desire to make
our constituents more competitive in the global economy, and to become
an obvious local and regional resource for promoting U.S. business'
global reach. This is even more critical in the aftermath of September
11, 2001. You will see this in our letters of endorsement which include
both of our Mayors of Miami-Dade, the head of the Chamber of Commerce
and numerous prominent public and private sector firms, including our
various consulate generals.

FIU- CIBER services the largest urban community of the State of Florida.
There are over 500 multinationals that have their Latin or Caribbean
offices here, as well as over 50 Consulates. This is a hugely diverse,
international community and is widely acknowledged as gateway to South
America. It is also a portal city, bridging activities from Asia and
Europe directly with Latin America. Our \$3million Ampath project will
expand the Internet 2 into 10 countries in Latin America, making FIU and
CIBER an important player in the technological revolution around
bandwidth. In 1994 when President Clinton held the first Summit of the
Americas, Miami was host to all of the Democratic Presidents of the
Hemisphere, and the Summit of the Americas Center is now housed at FIU,
and is a sister unit on our campus. We therefore see our programs as
multifaceted, connecting all of our constituents.

FIU has a dynamic new dean Joyce Elam and a newly endowed graduate
school run by a former CIBER Director Jose de la Torre (*Appendix A*).
We have attracted the attention of several donors who have gifted FIU
with slots designed for Eminent Scholars who bring prestige to their
fields of research. We have hired three at present, with at least 9 more
Chairs to fill, we see this new hiring as key in bolstering existing
programs and enhancing our research capabilities and continued success.
We have bold and exciting things planned for our region in this
application, as we strive to do honor to our commitment to deliver
programs with high impact.

HOW WILL FIU CIBER ACCOMPLISH HIGH IMPACT?

The hallmark of a good learning organization is its ability to generate
good ideas, and then generalize those good ideas across boundaries
(space, time, geography, vertical, horizontal and external walls) with
impact that is effective and recognizable. FIU CIBER has and will
continue to support combinations of programs that will allow us to have
impact. We will continue with some of our successful activities and
improve on them, eliminate those whose time has past, and implement
strategically designed new activities that are directly responsive to
the needs identified in South Florida and the nation, mindful of recent
terrorist activities here in South Florida. We will continue our
geographic emphasis on Latin America and the Caribbean, for that is our
competitive advantage. We have had much success in some of our programs
in Europe and Central Europe and expect to build upon these in the next
four years. We also anticipate expansion into Africa with a new FDIB and
Asia. Of course this is a large and multifaceted emphasis, however
through sharing of best practices, we are easily able to generalize
learnings from one region to others, as we have successfully done over
the past four years.

In terms of our academic programs, our overall philosophy is to create
international knowledge for all of our constituents. We now offer
several new activities, some of which build on the learning from the
previous two funding cycles. Our GeMBA, IMBA (which has now achieved
important recognition as per *Appendix B*), IB Honors Program, Andean
Executive MBA, MBAs delivered in Bolivia and Jamaica, MIB Program are
just a few of the international degree programs that CIBER has or will
support. However we also have engaged in several activities where our
littlest constituents---those in K-12, can also benefit. We have a
number of new activities with High Schools planned in our local region.
In addition, the extensive impact of our Knight Ridder Center under Paul
Root's guidance, the Ryder Center for Supply Chain Systems, the new
Alvah H. Chapman, Jr. Graduate School of Business under Jose de la
Torre, our Knowledge Management Lab under Irma Becerra-Fernandez\-- all
attest to how we have and will continue to generate high impact.
Furthermore, our international business plan competitions, Study Abroad
Programs, teaching of different languages across the curriculum,
certificates in languages such as Japanese and Chinese, Spanish for High
Schools Project, and our work with the Institute for the Study of
Transnational Crime and Terrorism, all point to high impact.

It is with the emphasis on relevancy that we support two notable themes
in this CIBER reapplication. The first emphasizes what we refer to as
the dark side of international business in the 21^st^ century: crime,
corruption, money laundering, narco-trafficking and terrorism. To wit,
we join hands with one of our sister units at FIU, the Institute for the
Study of Transnational Crime and Terrorism. We also propose a
partnership with the North-South Center of the University of Miami on
money laundering and offshore tax havens. This theme also deals with
trade related activities, ethics, crisis management as well as regional
integration via the Free Trade Area of the Americas (FTAA). This first
overarching theme, into which many of our programs will fall, is
Terrorism/Corruption and FTAA Regional Integration: Competing Realities?

Integrating our hemispheric region has as much to do with building on
our strengths around trade and trade-related activities, and
particularly within the FTAA discussions, as it does with the dark side
of terrorism and corruption. Toward that end, FIU CIBER has a B2B joint
venture which has produced CIBER-TRI Trade Data Website, in which we
share transactions analyses on import/export data for almost any
country, on any specified product, traceable to the l0 digit level. One
of the two FIU College Professors that innovated this service is known
affectionately as "Mr. Money Laundering", featured on CNN, and quoted
regularly by the *Wall Street Journal, Business Week* and many others.
These two professors, on the CIBER Advisory Board, have testified in
front of Congress, Treasury Department, INS, The U.S. Customs Service,
among others on their path-breaking work. See *Appendix I* for the text
of their most recent sleuthing.

We also focus on the Secretariat and negotiating committees of the FTAA
as an opportunity to increase trade to Miami Dade, and indeed the State
of Florida. At the present, the FTAA Secretariat is located in Panama,
and will move to Mexico in 2003. FIU CIBER will take an active role in
evaluating the progress over the next few years. FIU CIBER has also been
active with the Mayor's Office, which has the mission of enhancing trade
missions to and from Miami.

While regional integration is an important goal that will be assisted if
FTAA is realized in 2005, it is also important to remember that this
will be the largest trading bloc in history, dwarfing the EU and NAFTA
among others. Such a large group of vastly different, and culturally
dissimilar players necessitates education, learning commencing with our
K-12, through executive education, on how to become a citizen of an
integrated world. Hence, we support educational efforts at going beyond
what we think of as "cultural distance," or "cultural diversity." We
support innovative partnerships across educational institutions that
seek to develop ways to help us learn about regional integration.

A second theme links to the first, and hinges on communications
technology, language, cross cultural issues and the entire supply chain
associated with international commerce today. We call it Using
Languages, Management Best Practices and Technology Wisely to Improve
Transnational Organizations. Nowadays, work tends to be globally
distributed, often performed in virtual teams where people don't know
one another or speak the same language. There is little time for "best
practices" to be documented, let alone embedded into subsequent
practice. Quick response teams demand coordination and control unlike
anything else we have learned from current management thought and
practice. Elements of trust, language, the use of technology as an
enabling device can enhance or exacerbate these relationships. Couple
that with economic difficulties that demand greater attention to speed,
agility and cost cutting, today's organizational environment is
qualitatively different that transnational forms of even a decade ago.
In today's modern global enterprise, one overlooked element tends to be
the development, management and subsequent integration of knowledge. How
do we learn from virtual team "snapshots" that can help inform new
organizational forms? Here we also include K-12, and other public sector
organizations, as will become evident in the narrative portion, where we
discuss initiatives that cross our own organizational boundaries. We
propose to partner directly with the Florida Public School System.

Most of the projects described in this application will fall into these
two broad categories, both of which are mandatory activities for CIBER.
There are ancillary activities that also fit into "other allowable
activities" such as our outreach to consortia of higher education in the
Caribbean and South America.

CIBER MANAGEMENT

Under the guidance of the Advisory Council and in consultation with the
CIBER Director, and deans of the College of Business Administration, as
well as our cooperating sister units on campus, CIBER is uniquely well
qualified to continue to operate in a cost-effective and productive
manner. CIBER has supported more than half of the faculty of the CBA, as
well as our students. In addition, CIBER has assisted other faculty on
the FIU campus, as well as others from Miami-Dade Community College, and
Nova Southeastern University. CIBER endorses the PhD Project, the CIBER
Director having given a talk at their national meeting. CIBER also
supports MEA, and the HBCU, Historically Black Colleges and Universities
in Florida. We serve as a magnet for FIU's internationally-focused
faculty, and others hoping to become internationalized. We participate
in the State of Florida's International Days, and work closely with
Secretary of State Katherine Harris as we execute programs deemed
critical to our State's economy. FIU CIBER Director is a trustee of the
Greater Miami Chamber of Commerce, and we deliver assistance to our
businesses through this and other Chambers locally. FIU CIBER works with
local economic development groups, such as Enterprise Florida, Beacon
Council and the Mayor's Office via the Trade Mission Center of the
Americas. In short, FIU CIBER plays a vital role in our community's
international business education, and research. With the continued
support of the Department of Education, we will engage in what we firmly
believe is our mission---to create international learning capabilities
for our students, faculty and business community as we strive to
increase the competitiveness of our city, region, state and the U.S. as
a whole.

The Georgia Tech Center for International Business Education and
Research

(GT CIBER)

**2002-2006**

# Georgia Institute of Technology,

# The DuPree College of Management,

# Atlanta, Georgia 30332-0520

Executive Director: Prof. John R. McIntyre,

Phone: 404-894-1463, Fax: 404-894-6625

email: <ciber@mgt.gatech.edu>

[http://www.ciber.gatech.edu](http://wwwciber.gatech.edu/)

Associate Director: Mr. Mark J. Ballam

Phone: 404-894-4379, Fax: 404-385-2240

Email: <mark.ballam@mgt.gatech.edu>

Faculty Director: Prof. Francis Ulgado

Ph: 404- 894- 4360, Fax: 404-894-6625

Email: francis.ulgado@mgt.gatech.edu

CIBER Language Director: Prof. Heidi Rockwood

Ph: 404-385-0910

Email: heidi.rockwood@modlangs.gatech.edu

This proposal extends the Georgia Tech Center for International Business
Education and Research (GT CIBER), a national and regional center,
through a Phase IV for FY 2002-2006. GT CIBER was established in July
1993 and renewed in 1996 and 1999. Georgia Tech proposes to continue
operating the GT CIBER as a catalyst in mobilizing the host
institution's resources to enhance international competitiveness through
creative new programs and maintaining exemplary performance. The
Governor of the State of Georgia, the Honorable Roy E. Barnes, notes
that GT CIBER has become an \"integral part of the process of educating
and training of Georgia\'s future workforce.\" International business
education, research, and outreach programs are delivered via mainline
academic units of Georgia Tech, working with ease across units and
disciplines: the DuPree College of Management (DCoM), administrative
home to the Center; the Ivan Allen College (IAC, a multidisciplinary
academic unit covering the humanities and social sciences); and the
College of Engineering. As part of a quality national technological
university, GT CIBER integrates the technological and entrepreneurial
dimensions with international business-related education and
scholarship; it seeks to prepare it students, faculty, and businesses
for a globalized economy. Phase IV solidifies the GT CIBER as a national
resource among technological and other universities.

In addition to its support of the University's education and research
missions, a major objective of GT CIBER is to enhance the economic
competitiveness of Metropolitan Atlanta, the State of Georgia, the
Southeast region, and the nation through cooperation with the business
and economic development communities and their constituent businesses.
This proposal renews a strong commitment from Georgia Tech and the
business community in the region to GT CIBER, financially, in-kind, and
programmatically. A well-developed pattern of mutually beneficial and
reinforcing partnerships will be sustained and extended.

The Phase IV proposal of GT CIBER seeks to leverage the University's
commitment to globalization -- faculty, students, programs, and overseas
facilities -- consistent with the mandates of the Higher Education Act.
It validates a distinctive national and regional resource as a role
model for improving the international competitiveness and stature of
American businesses, educational institutions, and employees. GT CIBER
will serve as an important organizing force, providing focus and
initiative for resources inside and outside the University. It has the
unqualified support of the University leadership and of the University
System of Georgia.

Building on lessons of past CIBER phases and on the existing
organizational structure, Phase IV will enhance the international and
foreign language dimensions of business and professional education and
promote an interdisciplinary perspective in learning. Its long-term
objective is to prepare well-informed business and high tech leaders
fully functional in a globally competitive U.S. economy. Thus, the Phase
IV proposal has an over-arching ambition of **quality outcomes** for
students, faculty, and in executive development and research results.
Within this encompassing objective of quality, the proposal emphasizes
five cross-cutting features:

-   A determined focus on international experience for student, faculty,
    and business constituencies.

-   An integration of engineering, entrepreneurship, and international
    management in education and research programs.

-   A broad-spectrum application of electronic technology in
    international programs: pedagogy and delivery.

-   The deepening of economic development and educational partnerships
    in internationalization of \"best practices\" learning,
    cross-cultural and transactional effectiveness.

-   The weaving of language education for business and technology across
    the breadth of academic and professional programs.

GT CIBER Phase IV will expand and deepen the integration of its
international business programs with technological and entrepreneurship
initiatives and also will focus on specific industry segments and
geographical regions. Those chosen reflect the economic and industrial
structure of the region and the strategic thrusts of Georgia Tech. The
industry segments of focus are (1) information communications
technology; (2) biomedical technology; (3) manufacturing; (4) pulp and
paper; (5) apparel and textiles; and (6) construction.

The four geographic focus areas improve the program balance of expertise
at Georgia Tech and serve a national and regional role in outreach and
research resources. They are (1) North Asia \[Greater China, Japan,
South Korea\]; (2) the European Union; (3) South America \[the Southern
Cone countries\]; and (4) the Indian Subcontinent \[India, Pakistan,
Bangladesh\]. These areas of emphasis fit within the updated strategic
plan of the University and the DuPree College\'s thrusts. This Phase IV
proposal has been benefited from the active involvement of our Advisory
Council, of senior business and government leaders of the Southeast;
from a core faculty group of over 40 members from across the disciplines
at Georgia Tech; from discussions with representatives from 20 partner
organizations in the region and abroad; from consultation with leaders
of other CIBERs, and from the review and discussions of Dr. John
Dunning, the national evaluator of our past CIBERs.

GT CIBER will be guided by a strengthened faculty and staff leadership,
and benefit from the allocation of non-CIBER resources to activities
complementary to the CIBER objectives, including new facilities,
research and activity funding from external sources, and support from
the GT Office of International Education. The proposed budget for a
Phase IV CIBER therefore permits the alignment of a wide variety of
organizations, within and outside the University, enabling a common
pursuit of the internationalization mission.

The work plan for Phase IV is phased in over four interdependent years
with evaluation for each program year. The eight organizing "program
elements," each of which has several program modules, have been
formatted to address the statutory objectives and legislatively mandated
activities, and to focus on the defined educational and research needs
of students, faculty, and business.

First, Phase IV will broaden and deepen past initiatives in [foreign
language education for business and technology.]{.underline} Innovative
new programs in language competency assessment will be applied; language
instruction will be extended in Chinese and Korean; immersion
experiences through the Language for Business and Technology Summer
programs, with overseas residencies and language internships, will be
added for new groups of students. Continuing development of language
instructional technologies will be implemented; language pedagogical
workshops will reach out to school systems; a new joint master\'s degree
initiative in multimedia and foreign language will be launched; as well
as consortial language for business workshops for university faculty.

Second, extending and deepening [degree and certificate offerings in
international business]{.underline} at all levels is a central activity,
so as to finalize the internationalization of the programs and faculty
of the DuPree College, and most components of the Ivan Allen College.
Much attention is given to international business (and foreign language)
modules and undergraduate certificate programs in area studies; a
university-wide Global Competence Certificate; globalization of the new
masters in computational finance; a new innovative degree in global
economics and modern language; internationalization of graduate
executive education degrees in Management of Technology and
International Logistics; as well as a new doctoral international
business strategy specialization. Consortial activities include a
doctoral workshop in international entrepreneurship and an undergraduate
international business case competition.

The third program element deals with the "[internationalization" of
faculty and students through international experiences]{.underline}.
These activities range from encouraging student and faculty
international mobility to broadening the one-semester or one-year study
abroad partnerships. A unique initiative is to develop more
opportunities for international co-op and work internship experiences
for Georgia Tech students; to intensify the utilization of the Georgia
Tech Lorraine campus for language and business education of American
students. This element places renewed emphasis on faculty
internationalization through overseas tours and consortial faculty
globalization seminars because of their multiplier effect.

The fourth program element bears on [research]{.underline} and lines of
inquiry which capitalize on the strengths of the DuPree College,
continue injecting quality and relevance, while adding a focus on the
industries and regions identified above. Multi-year research themes
include: global supply chain agility, international strategic alliances,
empirical investigations of trade economics, comparative behavioral
dimensions of entrepreneurship. Several international research
conferences, yielding published proceedings in international finance,
engineering entrepreneurship, international trade are held each grant
year. A Core Faculty Group provides guidance and feedback for all
research undertakings.

Fifth, deploying pedagogical model for integrating [engineering and
management education in the international dimension]{.underline} is a
distinctive attribute of the Phase IV application. Projects include
globalization of the content of joint masters degree initiatives in
engineering and management; global commercialization of doctoral
engineering research through the use of multidisciplinary teams;
internationalization of management certificate programs for students
specializing in the pulp and paper, construction, and biomedical
industries. GT CIBER serves as a means for integrating technology
management, entrepreneurship, and international business in a range of
certificate and joint degree programs in engineering. Partnerships are
most extensive in the School of Electrical and Computer Engineering, the
University's largest major.

The sixth program element deals with [country and market information
dissemination]{.underline}. These modules intensify and build upon past
CIBER mechanisms for collecting, collating, analyzing, and distributing
information on targeted regions and specific industries for the benefit
of U.S. businesses and research. A wider range of technical and
industrial \"global best practices\" conferences and publications will
be organized. The well-received "Global Business Forum" will be expanded
and delivered annually. Specific outreach initiatives to school systems
and community colleges are associated with this dissemination strategy.

A seventh program objective deals with the [application of instructional
technologies]{.underline} for more effective learning. Distinctive
initiatives include various distance learning methods such as webcasting
and satellite broadcasting of select programs to reach larger audiences.
A global survey of internet usage patterns as well as a project to make
international technocompetitiveness indicators broadly available to
businesses further complement this multidimensional program element.

Lastly, the eighth program element elaborates activities which [support
Georgia economic development goals]{.underline}. The emphasis is on
export promotion and competitiveness, including a distinctive "export
clusters project." Most of the initiatives undertaken build on economic
development partnerships such as the Center for International Standards
and Quality, the Atlanta U.S. Export Assistance Center, the Southeastern
Trade Adjustment Assistance Center, the Construction Industry Institute
and the newly created Center for Business and Industry Paper Studies.
This program element makes a concerted effort to link regional
development organizations with educational programs, student interns,
and faculty consulting.

This Phase IV proposal incorporates a high-quality administrative
structure, experienced and capable of reshaping the objectives and
implementing new program thrusts. To achieve program objectives, GT
CIBER will also mobilize a network of industry, policy, and overseas
partnerships. Complementary resources from the University and from the
business community provide a solid funding base. GT CIBER is looking
forward to completing another productive phase of national distinction
in international business education and research with a distinctive
focus.

**Kelley School of Business, Indiana University**

###### Part 1: ABSTRACT

Since 1992, the IU CIBER has focused strongly on international business
(IB) pedagogy, and has become a national resource for materials,
methodologies, and strategies. As reflected by new pedagogical
initiatives described in its application narrative, pedagogy will
continue to be a central focus. The narrative also introduces a range of
other new initiatives, and proposes to continue and enhance established
programs that serve ongoing needs.

Pedagogy programs that the IU CIBER plans to continue include:
*International Teaching Resources for Business* (its semi-annual
newsletter), InfoExpress (IB teaching materials online database), its
annual pedagogy workshop (co-hosted by other CIBERs to reach a wide and
varying faculty population), IU CIBER Pedagogy Library Collection (for
use regionally), its CIBER Case Collection (international resource),
international case competition awards (with five functional area
business societies), and *Indiana in the World* (for the pre-collegiate
community).

The IU CIBER also will continue to sponsor language programs for
students, faculty and area business, research and travel support for
faculty and students, student scholarships, business outreach, and
cooperative programs with other CIBERs and with IU's area studies
programs.

Twenty-four proposed new programs will extend and deepen the IU CIBER's
impact both within and beyond Indiana University. These programs respond
to expressed needs and are consistent with established priorities.

### A. New Pedagogy, Curriculum, and Research Initiatives

*1. Improving Pedagogy: Further Outreach to Functional Areas of
Business.* In the last four years, the IU CIBER has established
relationships with five important professional societies, connecting
them to the CIBER network and to its CIBER Case Collection. The IU CIBER
now proposes to build on these relationships by providing the societies
with research support to identify professors within their ranks who have
internationalized their courses in innovative ways, and to make
available on the societies' Web sites the syllabi and other proven
pedagogy materials recommended by these pioneers.

*2. CIBER Pedagogy Direct.* One of the IU CIBER's signature activities
has been its annual pedagogy workshop. The IU CIBER proposes to make
available on the IU CIBER Web site select aspects of the pedagogy
workshop.

*3. "Real World" Video Segments for International Business Courses.* The
IU CIBER proposes to provide support for information and instruction in
the use of the latest video clip technology that will to enable
instructors to easily launch short video clips in class lectures.

*4. Support for the First Sabbatical in a Foreign Country.* The IU CIBER
also proposes to offer newly tenured faculty at the Kelley School, as
they consider their first sabbatical, an inducement to make that
sabbatical international.

*5. Module in International Accounting.* The IU CIBER plans to leverage
Kelley School faculty involvement in accounting reform in Ukraine to
create a module on international accounting and its special challenges
in a transitional economy.

6\. CIBER Undergraduate Case Competition. In cooperation with the CIBER
at The Ohio State University and others, the IU CIBER proposes to
sponsor a new CIBER Undergraduate Case Competition.

7\. Interactive Course on Entrepreneurship: NAFTA. The IU CIBER proposes
to support a high tech interactive joint course between IU and Monterrey
Tech in Mexico.

**B. Area Studies and Professional School Initiatives**

*1. Research Conference on the Development of IB.* The IU CIBER proposes
to host a fall 2002 conference of scholars to trace the development of
IB and IU's role in its development.

*2. Access to IB Courses for Area Studies Students.* In order to provide
easier access to MBA courses for area studies Master's students, the IU
CIBER will provide support for a Web-based MBA course in IB.

*3. Development of Cases on Croatia and Eastern Europe.* As part of a
U.S. State Department grant to assist Croatia in developing an
English-language MBA program, the IU CIBER will support Kelley School
faculty in developing new cases. The IU CIBER also will provide support
to selected area studies students for Eastern Europe business case
research.

*4. Enhancing the MA/MBA Program.* The IU CIBER will provide support to
MA/MBA candidates who wish to begin their studies while abroad by
employing IU's Online MBA.

*5. International Agribusiness Summer Institute.* In collaboration with
IU's Center for the Study of Global Change, the IU CIBER, in partnership
with the Future Farmers of America (FFA), proposes the development of a
summer institute focusing on international agribusiness -- its business,
public policy, and technical aspects.

*6. The CIBER-HBCU Initiative for Internationalization of Business
Programs.* The IU CIBER with a select group of CIBERs, Title VI-funded
area studies centers, and Historically Black Colleges and Universities
(HBCUs) proposes to provide programming to enhance the
internationalization of business education on HBCU campuses. Facilitated
through the United Negro College Fund's Institute for International
Public Policy (IIPP), the program will involve 30 of the 118 HBCU
institutions in a three-year pilot program.

7\. Support for the Kelley International Perspectives (KIP) courses. KIP
courses are student-driven overseas study tours. CIBER proposes to
provide support for new faculty members to become involved and for area
studies experts to provide pre-trip instruction on history, culture, and
language and serve as guides and resources during the trip abroad.

8\. Course and Study Tour of the European Union. The IU CIBER will
sponsor faculty travel for this new course, developed and offered in
collaboration with IU's School of Public and Environmental Affairs.

*9. Undergraduate Area Studies Study Abroad in St. Petersburg.* The IU
CIBER and IU's Russian and East European Institute (REEI) propose to
collaborate in supporting an intensive business-language experience for
an undergraduate business/Russian language major.

**C. Language-Related Initiatives**

*1. Crossover IB Assignments in a Foreign Business Language Course.* The
IU CIBER proposes to make business language courses more attractive by
tying an IB course assignment to foreign business language classes.

*2. Support for Foreign Language Training for select Undergraduate Dual
Degree and Study Abroad Students.* The IU CIBER proposes to award
scholarships for foreign language study for business students in
programs at ESB Reutlingen (Germany) and the University of Maastricht.
Two of the many overseas study opportunities offered by the Kelley
School require strong foreign language skills: Ecole Supérieure de
Commerce, Rouen, France, and Instituto Tecnologico Y des Estudios,
Monterrey, Mexico. The IU CIBER proposes to offer scholarships for
language study to students preparing for these overseas study programs.

#########  {#section-1 .unnumbered}

######### D. Outreach Initiatives  {#d.-outreach-initiatives .unnumbered}

#  *1. The Kelley International Trade (KIT) Connector.* The IU CIBER proposes to develop a structured, online service for companies consisting of four sections: tutorials, market research, reference materials, and networking opportunities. The KIT Connector will be provided on a subscription basis and will be publicized through the Indiana Department of Commerce. The market research section will feature the *Global Connector,* a specialized IB web search engine developed by the Kelley School's Global Business Information Network with support from CIBER. The networking section will provide an online discussion forum for subscribers, service providers of various kinds, and a Mentor Corps. The tutorials will make use of the Kelley School's experience with an Online MBA.

*2. Support for the World Trade Club of Indiana.* The IU CIBER proposes
to offer limited administrative support and space for the club on the
School's Indianapolis campus.

3\. *Conferences.* In collaboration with IU's area studies and
international programs as well as such organizations as the Kelley
School's Global Business Information Network, the IU CIBER will
cosponsor major regional semi-annual IB conferences.

*4. Teacher Resource Web Site for Indiana in the World.* The goal of the
*Indiana in the World* teacher resource Web site is to help high school
teachers critically examine Indiana's place in a changing global
environment. With co-sponsorship from the IU CIBER, the *Indiana in the
World* teacher resource Web site will offer creative international
educational materials with an Indiana focus.

**[Michigan State University CIBER]{.smallcaps}**

**ABSTRACT**

Michigan State University proposes to continue to operate its Center for
International Business Education and Research (MSU-CIBER) as a national
and regional resource center. Guided by its Advisory Council first
established on 15 February 1989, MSU-CIBER has excelled nationally as a
resource center in international business education, research, and
outreach. The Center has been characterized by external evaluators as an
\"outstanding success story of the CIBER program," \"\...exemplary in
its performance," and "...a model for other CIBERs\" (see Appendix B).

As a leading Land Grant University, Michigan State University now has
well over a century of international education and research experience,
extensive work abroad on every continent, and more than 25,000
international alumni. Some 3,500 international students and scholars
make MSU their home annually, and more than 2,000 MSU students study
abroad each year. MSU's twenty-five internationally focused area studies
centers, thematic institutes, and offices housed throughout the campus,
many within colleges, lead and support MSU's international activity.
Many hundreds of faculty work individually and collectively to define
and implement international efforts.

The Eli Broad College of Business and Graduate School of Management is a
world-class business school. The full-time MBA program has just been
ranked 12^th^ overall in the nation by *the* *Wall Street Journal*
(2001), and 4^th^ best among public institutions. Its undergraduate
programs have been ranked 16^th^ in the nation by *U.S. News and World
Report* (2001). Broad School graduates have been praised for "teamwork
skills...ability to drive results... leadership potential...and quality
of graduates" (*WSJ*, 30 April 2001). Broad School just launched new
degree programs in Global Logistics and Global Manufacturing Management.
Recently inaugurated The James B. Henry Center for Executive Development
will house the Weekend MBA program, and feature latest educational tools
and business technologies for multi-disciplinary, advanced education
programs.

An integral component of Broad School's and MSU's international thrust,
the MSU-CIBER has established itself as a national leader in all of the
program areas mandated by the authorizing legislation. For over a
decade, it has been singled out as the leading national resource center
in international business education by independent evaluators. Its
activities are designed to benefit the business and educational
community and the public sector \--both regionally and nationally. The
principal thrust of these programs is to enhance the international and
foreign language dimensions of business and professional education, and
to promote interdisciplinary perspectives in learning. While the
immediate objective of the MSU-CIBER activities is to provide
instruction and training to students, faculty, staff, and the business
community, its long-term mission is to contribute to the preparation of
well-informed business leaders and a globally competitive U.S. economy.

For 2002-2006, Michigan State University CIBER has formulated an
ambitious work agenda that reflects the new vision it has adopted:
*Excellence in International Business Education: Total Global Culture,
Best Practice, and National Impact*. Specifically, it proposes to
implement some 52 new or continued projects across ten programmatic
thrusts. These projects blend the vast resources of The Broad Business
College and the larger university with distinctive competences of the
Center. They are highly visible, high-impact activities that meet and
exceed the requirements of the authorizing legislation.

The proposed projects include innovative initiatives such as the Global
Management Certificate Program; unique offerings in business languages
(e.g., Community Connections Project for Business Languages; the Web
Template for Foreign Business Attraction); strong emphasis on faculty
development (e.g., the Historically Black Colleges and Universities
project; International Business Institute for Community College
Faculty); and Internet-mediated learning programs in both academic and
business outreach. These projects represent not only new and innovative
initiatives but provide a good balance between those activities that
cater to the needs of MSU constituents and those that benefit audiences
beyond the campus. An enviable track record and a talented staff,
coupled with close guidance by its Advisory Council, constitute an
excellent foundation for MSU-CIBER to sustain its leadership among
national resource centers in international business.

In developing the proposed projects, the Center staff and the advisory
council considered the Center's experience over the past twelve years,
as well as the needs, regionally and nationally, of its constituents.
Given the impact MSU has made nationally in the areas of business
outreach, faculty development, global competitiveness research, and
teaching of foreign languages for business, these activities will be
continued. Over the next four years, MSU-CIBER will place special
emphasis on the following initiatives. First, the Center will integrate
web-based learning technologies into many of its activities. Examples
are the launching of the Global Management Certificate Program,
expansion of its leading knowledge web portal for international business
(www.globaledge.msu.edu), and offering of new diagnostic tools for
executives on its widely acclaimed website.

A second thrust will be a series of innovative projects in the
instruction of business languages. MSU has been a national resource for
faculty teaching Business German. It also features extensive offerings
in such areas as Business Russian and Business Mandarin. Working closely
with MSU's national resource center for foreign languages, CLEAR (Center
for Language Education and Research), MSU-CIBER will implement ambitious
projects in the development of pedagogical materials for business
languages and development of language instructors.

Third, MSU-CIBER will foster its campus linkages to develop new
interdisciplinary programs. These include collaboration with MSU's six
other Title VI national resource centers, including CLEAR, as well as
numerous academic units. Examples of collaboration include the CIBER-NRC
Consortium for Historically Black Colleges and Universities (HBCUs).

Fourth, MSU-CIBER will expand its extensive portfolio of faculty
development programs to cater to a larger number of business and
language faculty nationally. New specific workshops and institutes are
planned, including two new Roundtables in its national invitational
conference series. The third in the series, the Roundtable Study Abroad
Programs in Business Schools, was just held September 2001 in East
Lansing, Michigan, and resulted in two resource books that are being
disseminated among faculty and administrators nationwide. A special
topic which was discussed with a select group of experts was risk and
security issues in study abroad programs in the wake of global
terrorism. MSU is a national leader in study abroad programs and has
accumulated much experience in implementing study abroad and internship
programs, especially in non-traditional destinations such as Latin
America and East Asia.

Fifth, the Center, in collaboration with a team of faculty and
cooperating companies, will initiate new research projects on the global
competitiveness of U.S. industries. These research projects will
investigate such issues as global supply chain management, best practice
in global logistics, international entrepreneurship, and knowledge
management in multinational companies. Sixth, MSU-CIBER will implement a
proactive resource dissemination program to share its extensive
instructional materials, resource books, best-practice research
findings, and practical diagnostic tools, with a nationwide group of
users. Dissemination will employ both conventional as well as
technology-mediated channels.

Having distinguished itself as a leading national resource center for
more than a decade, the Center is ready to embark upon an even more
ambitious agenda for the new funding cycle. With considerable past
success and national impact, MSU-CIBER intends to reach greater heights
in internationalization projects. While many of its successful programs
will be continued during the new grant period, the Center will initiate
activities that target new constituents, address existing audiences with
fresh approaches, and create new models that can be adopted by other
institutions nationwide.

The new vision is expressed as a set of guiding principles, and
reprinted here as an attachment to the Abstract. These principles
reflect a philosophy in which a total global culture permeates all
aspects of MSU-CIBER's work agenda ---curriculum enrichment, faculty
development, business outreach and training, research on global
competitiveness, and resource sharing.

The senior leadership of MSU, including President M. Peter McPherson and
Provost Lou Anna K. Simon, has enthusiastically endorsed the vision and
the work agenda. The University has also renewed its generous financial
and operational commitment to the Center for the next funding cycle. To
secure the continuation of the federal support for MSU-CIBER, Michigan
State University will commit a total of over \$4.8 million to
Center-related activities over the next four-years, of which \$1.6
million is a cash match (\$400,000 per year). This amount includes
contributions from the Broad College Dean, the Provost, Vice President
for Research, and Vice Provost for Libraries, Computing, and Technology.
The substantial matching fund contribution by MSU effectively reduces
the federal funding request to less than 30 percent of the total Center
budget. With this level of institutional support, MSU-CIBER is well
poised to embark upon the next phase of national distinction in
international business education and research.

# THE OHIO STATE UNIVERSITY CIBER: 2001 PROPOSAL ABSTRACT

**[Introduction]{.underline}**

The OSU CIBER has greatly benefited from, as well as helped to shape
considerable and significant change within the Max M. Fisher College of
Business at The Ohio State University. Complementary goals between the
national CIBER mandate and the Fisher College -- from the Dean, to the
faculty, and through its students -- have assisted the CIBER as it has
taken a prominent place within the college and the university.

Since beginning a concentrated effort toward the wholesale globalization
of its programs (coinciding with initial CIBER funding in 1995),
tremendous progress has been made. Active exchange partners for
undergraduates or MBAs now number 11, up from only two five years ago.
Importantly, none of these partners are "paper ones"; exchange has gone
one or both ways in all cases within the past year. Prior to fall 2002,
several additional partners will likely be added to better accommodate
rapidly expanding undergraduate demand.

At least five new MBA or undergraduate courses have resulted
specifically from CIBER support, and all continue to enjoy full classes
of students. Several new courses or the revision of others are planned
for the next two to three years as part of CIBER's effort to globalize
three new college programs: the Executive MBA; the business minor; and a
general business major targeted to students at OSU's four regional
campuses. A revitalization of the College's undergraduate IB major is
also in store.

The CIBER and International Programs Office are grateful for the
continued support of the Dean's Office and of key donors to the college.
Financial resources support from the college contributes to the partial
or full salaries of four full time administrative staff in the
International Programs Office. The Ford Motor Company has provided
significant financial support directed specifically to international
research. The Alcoa Foundation has for the past several years provided
funds to support international courses with content requiring
tele-video, tele-conference, or other distance and virtual technologies.
Private individuals continue to give resources for courses like the
Emerging Markets Field Study. A major gift from Mr. Leslie H. Wexner,
Chairman and CEO of The Limited, Inc., provided a vehicle to begin the
Fisher Council on Global Trade & Technology. The Council provides
international programming synergistic to the CIBER, and the CIBER's
active agenda provided impetus for that gift. All these grants and gifts
are administered through the International Programs Office.

Great plans and resulting accomplishments would not be possible for the
CIBER without the solid infrastructure provided to it by the college's
Dean (Dr. Joseph A. Alutto), its faculty, the Ohio State University
administration as a whole. Each of these continues to provide evidence
that OSU and the Fisher College are places where high quality research
and teaching in international areas are fostered and appreciated.

In turn, the business community has responded strongly to what they
consider a dynamic global turnaround for the Fisher College of Business.
Completing the six-building Fisher College complex, the Blackwell hotel
will open in June 2002, providing high quality, on-site access to
visitors from throughout the country and the world as they participate
in various CIBER, college, and OSU activities, including executive
education.

# Background

When the OSU CIBER was established in 1995, its focus was on the world's
fastest growing economic development zones, or "Big Emerging Markets". A
majority of CIBER programs were directly or indirectly focused on these
markets, and many programs continue to reflect this interest. Examples
of this include the MBA Emerging Markets Field Study course (EMFS),
which has taken students to 15 different countries since its inception.
The course accepts two sections of students annually, each traveling to
different countries and cities to undertake site visits and case study.
In 1998, the EMFS experience was transferred to the undergraduate level,
and that course is now one of the most popular for those students.
Traveling each year to the Mexico City area, the undergraduate EMFS is
offered each autumn, with the field study occurring at the end of fall
quarter (beginning of December). Finally, students in the College's new
Executive MBA Program now participate in a required international course
and field study experience at the end of their first year of work, and
the design of this experience is similar in many ways to that of the
EMFS.

Another "Big Emerging Markets" related program fostered by the College
and CIBER is its membership in the MBA Enterprise Corps, a national
organization providing one-year global consulting assignments to recent
graduates. OSU and the Fisher College became members of the Enterprise
Corps in 2000, joining 50 other top MBA programs nationwide.

Also included in this vein of expertise is the college's partnership
with the U.S. Peace Corps. In a unique offering, MBA students may enter
the college as part of a "masters international" program, after being
accepted by both the Fisher College and the Peace Corps. These students
first complete the core year of the MBA, then a two-year volunteer
assignment in the Peace Corps, returning home to Columbus for the second
year of the MBA. In four years, students gain both a graduate degree and
an intensive, two-year international leadership experience.

In 1998, when the CIBER was renewed for a second time, attention and
focus was spread from the emerging markets focus to one directed
particularly at the globalization of small and medium sized business
enterprises. In Ohio and the larger Ohio Valley region, hundreds of
vital small and medium sized businesses contribute daily to the economy.
Our interest has been focused on how these organizations
internationalize their operations. Small and medium sized businesses
have found that lower exporting and operations costs are often found in
emerging markets, and that they are able to be immediately competitive
when expanding there. Several OSU CIBER programs over the past few years
have capitalized on the relationship between smaller business and
emerging markets.

For example, the TARGET program has continued to grow. This program,
which pairs large, internationally experienced companies (mentors) with
those just 'learning the ropes' has been a staple offering of the CIBER
since 1996. The TARGET class of 2001 includes 12 smaller companies,
seven or eight mentor companies, and several experts from the
international service sector (like the Export Assistance Center). Plans
for the coming CIBER funding cycle call for the replication of TARGET in
other Ohio communities, in order to spread the popular program
throughout the state. Regional colleges throughout Ohio will serve as
satellites for the CIBER to build the TARGET program.

Small and medium sized businesses have been welcomed into Fisher College
of Business classrooms with open arms. They participate actively in the
honors undergraduate Export/Import Management class, and serve as
research examples in an MBA seminar called, "the Globalization of the
Small and Medium Sized Organization", taught by Professor Oded Shenkar.

**[A New Vision]{.underline}**

During the coming four-years, the OSU CIBER proposes to deepen and
strengthen its focus areas. *Believing that CIBERs can and should change
significantly over time, and seeking to further understand how
businesses throughout Ohio and the country can maintain international
competitiveness, we will focus during the next several years on global
acquisitions and alliances*. Previous focus areas will not be abandoned,
but rather programs that meet all foci encouraged.

Initiatives like the EMFS courses, those using technology to connect
virtually with businesses and schools of business world-wide, the Peace
Corps and Enterprise Corps partnerships, etc. all help small and medium
sized businesses deal with fast growing markets and the overall global
economy. In the coming years, we plan many curricular initiatives
related to the deeper issues faced by companies as they acquire other
firms or develop international alliances. We are enthusiastic about
plans to work cooperatively with OSU's Moritz College of Law on a series
of teaching and research projects.

Outreach to the business community has long been a strength and a
hallmark of the OSU CIBER. This will continue into the future, as we
continue to design initiatives to meet executive needs. Seminars and
conferences (like the Africa Growth and Business Opportunities Forum of
2000), collaborations with executive education (such as CIBER
contributions to the Executive MBA program), training opportunities
(foreign language or world regional tutorials), and programs with
students (internships, classroom activities) are all ways the CIBER will
seek to stay relevant in the business community.

The selection of international acquisitions and alliances as a theme for
the CIBER proposal is aided as well by a deep interest in this area from
the Fisher College faculty. The college's international business
resources have grown demonstrably in the past several years. The CIBER's
role in this cannot be discounted, as faculty interested in global
teaching and research are attracted in part by its existence. Building
an international faculty is a result of many interrelated factors, and
the CIBER is joined in large part by the support of the Dean Joseph
Alutto, and by the global interests of OSU President Brit Kirwan. The
supportive environment at OSU has helped the Fisher College attract ten
faculty with considerable international experience; three of them
chaired or full professors. Particularly fine expertise in acquisitions
and alliances is located 'in house' in the departments of finance,
management and human resources, marketing, and logistics, and
individuals from each of these departments are slated to lead or
participate in a variety of new CIBER initiatives.

# Key New Programs for Students

Several new initiatives pertaining to the undergraduate curriculum are
addressed within the CIBER proposal. These efforts are timely for
several reasons: 1) the College has a large undergraduate program (2500
junior and senior business majors); 2) its international business major
is consistently popular (but has not had a major revision in many
years); and 3) new pressures to reach non-traditional business or OSU
students have been placed upon the college.

A major initiative by the college to offer a general business major
throughout the state via OSU's four regional campuses is currently
underway, and the CIBER will seek to internationalize all 13 courses
contained within that major. A business minor for non-business students
is being offered for the first time on the main OSU campus, and the
CIBER will work with program instructors to add international content to
the five courses contained within that program. A major revision of the
international business major, to potentially include a required
international experience, is also proposed.

At the graduate level, a revision of the Ph.D. IB program is also in
store, as this long-standing program seeks to create sustained advantage
through better links with strong college Ph.D. offerings in strategy,
organizational behavior, and human resources. Executive MBA students
will benefit from the CIBER through support of their efforts in a
required international course and field study experience. Ph.D. students
from throughout the nation will continue to be encouraged to participate
in the CIBER-supported Internationalizing Doctoral Education in Business
(IDEB) program. This program, offered through the sponsorship of nearly
a dozen CIBER institutions, has gained great momentum since its first
offering at Columbia in 1999. It will be offered for the fourth time at
OSU in August 2002. Fisher College Ph.D. students from all disciplines
will be encouraged to apply for new research and travel grants.

Continued emphasis will be placed on the CIBER's goal to provide
substantive, high quality study abroad experiences for any Fisher
College undergraduate or MBA student who wants one, and new support in
this area will be offered to non-business students at OSU in the area of
international studies.

# New Offerings for College, OSU, and Regional Faculty:

At the faculty level, several new programs are planned. A highly
anticipated faculty study abroad experience is being planned. The study
tour will seek to take at least 12 Fisher College faculty each summer to
a region of the world visited previously by MBA students in the EMFS
course, in order to make the most of knowledge gained through that
experience. Faculty will also benefit from an expanded "Trade-a-prof"
program that will seek to infuse area studies content into the business
curriculum and offer business content in world regional courses. The
shared expertise among faculty members will make this a dynamic program
within the CIBER and for the university as a whole. Increased research
support for business faculty within the college is also planned, and new
volumes of research are on track. Faculty conferences or symposia
(including major ones in years two and four) related to the
international acquisitions and alliances theme will also be supported by
the CIBER, and will further contribute to the global expertise of this
important college resource.

Programs for non-business faculty and teachers are also planned, and
include a Global Institute summer program for K-12 professionals. This
program, implemented in partnership with the Ohio Department of
Education and faculty in OSU's College of Education, will feature an
on-line set of materials on international business developed with CIBER
support. A key program developed by the OSU CIBER and supported by five
others is a summer faculty development program targeted to foreign
language faculty and professionals. The aim of this program is to
provide greater understanding of business pedagogy and teaching
methodologies, so that faculty experiences larger numbers of MBA and
professional students in their classes feel more comfortable.

Programs for regional and national faculty, both business and
non-business, are also on the schedule. As one example, an increased
need for understanding relating to the tragic attack on the U.S. of
September 11 has resulted in a CIBER partnership with the OSU Middle
Eastern Studies Center. This fine center has long-offered a high quality
summer series of programs for teachers. CIBER assistance will allow for
fuller and broader marketing of these excellent programs and for the
addition of business content where appropriate. Continued CIBER
involvement is planned for a series of national FDIB programs, including
one offered on its own campus and others sponsored by Texas A&M, the
University of Memphis, Michigan State, and the Mid-America CIBER
Consortium (MACC).

An important new initiative will provide CIBER resources to smaller
colleges and universities in the OSU region seeking to internationalize
their offerings. Several schools are expected to accept the CIBER's
invitation to join the Mid-Ohio Faculty Network (MOFN). MOFN members
will meet twice each year at OSU to share success stories related to the
implementation of global programs on their campuses. These programs will
be funded in part by the OSU CIBER, with grants given on a rotating
basis among member institutions. The selection of proposed programs will
weigh heavily on their ability to be replicated by other MOFN members.
Similarly, MOFN members will be encouraged to attend other CIBER
activities taking place on the OSU campus, including conferences and
seminars created in partnership with the Mershon Center.

# Reaching the Local, Regional, and National Business Communities

CIBER initiatives in this area will not be overlooked, as four regional
or national conferences are planned for the coming years, focusing on
different aspects of international acquisitions and alliances.
Professors Jeff Reuer, Mona Makhija, and Oded Shenkar have all committed
their support to the CIBER in this effort. Partnerships with
international service providers for programs like the statewide
extension of TARGET and the offering of on-site foreign language
tutorials will be leveraged. Working paper series and a new EMFS case
book will be marketed to the business community, and increased
participation from this population in various curricular initiatives
mentioned above should not be under-estimated. Programs like the Fisher
Council on Global Trade and Technology that are marketed directly to
business professionals will continue, and new emphasis will be placed on
ways to extend these programs' popularity. A new effort for business
professionals modeled on the MBA EMFS course is being planned, and will
feature intensive consultation projects for executives who seek a
short-term international experience. Collaborations with OSU's Mershon
Center and with the well-known Conference Board are also on the agenda.

# Conclusion

The OSU CIBER, with a vision newly directed toward subjects relating to
global acquisitions and alliances will continue to be a powerful
catalyst for international teaching, research, and outreach within the
Fisher College of Business. Well supported by Dean Joseph Alutto,
college faculty, the CIBER Advisory Council, the Dean's Advisory
Council, several of OSU's highly regarded National Resource Centers
(NRCs), the many international community organizations in Columbus and
in the state, and most importantly the college's talented and motivated
student body, the OSU CIBER will remain at the forefront of
international change and growth at The Ohio State University.

# PURDUE UNIVERSITY

# ABSTRACT

# 

**History and Mission**

Purdue University\'s Center for International Business Education and
Research (CIBER) was established January 1, 1993, supported, in part, by
funding under section 612 of part B, Title VI, of the Higher Education
Act of 1965 as amended by the 1988 Omnibus Trade and Competitiveness
Act. This proposal requests the continued designation and funding of
Purdue\'s CIBER as part of the national CIBER Program for 1998-2002.
This request is based on a demonstrated ability to meet the purposes of
the statute with creative and cost-effective programs, together with a
new set of initiatives that build on these successes.

Purdue CIBER will continue to support a unique combination of teaching,
research, and outreach activities in collaboration with the Krannert
School of Management, the Schools of Liberal Arts, Agriculture, and
Engineering, and representatives of business and government. These
programs will integrate Purdue's institutional strengths in science,
engineering, agriculture, and management, emphasizing the gains the
rigorous application of technology and interdisciplinary programs to
applied problems, including the enhancement of the competitiveness of
U.S. managers and businesses, especially in the areas of agribusiness,
manufacturing, and the commercialization of new products and processes.

The CIBER\'s objectives are to: (1) endow students at all levels with
the motivation, knowledge, and competencies to think and act in a global
business environment; (2) stimulate faculty and graduate student
research in international business, emphasizing issues of immediate
relevance to businesses operating in the international arena, as well as
issues related to ongoing competitiveness of U.S. business; and, (3)
increase global awareness of the general public and to educate
practicing managers (particularly those in Indiana and the Midwest) on
ways to meet the challenges and opportunities that exist in global
markets.

###### Purdue CIBER Teaching Activities

Purdue CIBER will continue toward internationalization of the curriculum
at all levels of instruction (undergraduate, master\'s, doctoral, and
executives) and enhancement of courses and programs in business and
technical languages. During the next funding cycle, Purdue CIBER will
focus on developments of new courses, new programs, and an expansion of
experiential learning opportunities.

Several new undergraduate classes are proposed, including the
development of three new management and economics classes: International
Issues in Information Technology, International Political Economy, and
Global Trade Analysis.

At the master's level, curriculum development plans emphasize
experiential, problem-oriented projects and courses as part of the
Krannert MBA, including: (1) Offshore international consulting projects
with combined teams of Krannert-based students and students from the
German International School of Management (GISMA) working under faculty
supervision on consulting projects in Europe, Asia, and South America.
(2) Indiana-based consulting projects with small and medium-sized
Indiana businesses in the early stages of overseas market entry, where
domestic students will be teamed with international students who have
experience in the business conditions and culture of the target nation.
(3) A non-credit management development course on cross-cultural
management techniques, to be required of all Krannert master\'s student.

At the doctoral level, CIBER will facilitate the collaboration of the
Departments of Economics and Agricultural Economics to develop a new
Ph.D. program in Applied International Economics and Business. This new
degree will provide a Ph.D.\'s in international economics with doctoral
training in international management, equipping them to teach and
conduct research in international business.

Purdue CIBER will focus on several initiatives for expanding student
study abroad opportunities: (1) A \'seamless\' study abroad program with
an initial set of eight major overseas institutions where Purdue
undergraduates earn Purdue credits at Purdue tuition rates, (2)
Master\'s student exchanges with German International School of
Management (GISMA) where successfully completed coursework in Hannover,
Germany will be fully credited toward the Purdue MBA. (3) A \'Doing
Business in the European Economy\' program, in which Krannert MBA
students receive instruction from *ESC-EAP* faculty in Paris that
exposes them to business issues and management skills relevant to the
EU. (4) Expansion of the CIBER Scholarship program for undergraduates.

CIBER will develop at least four new classes in business language and
culture: Spanish for International Trade, Introduction Chinese Culture
and Civilization, Business Arabic, and an advanced Business Japanese
class devoted Japanese culture and language connections. We plan to
continue emphasis on the infusion of international materials and
perspectives across all specialties in the curriculum, especially at the
undergraduate level, with specific attention to increasing awareness and
skills in cross-cultural management and relationships through the
development and dissemination of tools for cultural self-assessment and
cultural assimilation.

**Purdue CIBER Research**

Purdue CIBER will continue to promote faculty research by offering
competitive awards to faculty who conduct research on the international
dimensions of their discipline, striving to (1) reach faculty whose
research has not traditionally involved international aspects of their
disciplines, and (2) provide mechanisms for the incorporation of
research knowledge into the curriculum. Some of these awards will be
designated for research with an immediate impact on certain aspects of
business education at Krannert, with selection criteria based on
potential for (1) improved international aspects of education and
promotion of integrated curricula, or (2) promotion of international
competitiveness. Particular attention will be given to projects
consistent with CIBER's technology and entrepreneurship themes, and for
cross-cultural studies.

Support for doctoral research in international business and economics
will continue, with international doctoral dissertation research awards
in each year, annual outstanding student paper awards at the annual
Purdue *Empirical Investigations in International Trade (*EIIT*)*, and
travel support for Ph.D. student attendance at EIIT conferences, and
Ph.D. internationalization consortia. CIBER will sponsor initiatives by
the Center for Technology-enhanced Language Learning and Instruction
(TELL) to develop a multi-media cross-cultural assimilator - a
technology based on portrayals of critical incidents in cross-cultural
encounters that enable learners to check cultural assumptions and learn
appropriate responses in more realistic settings than those provided by
the currently available text-based cultural assimilators. We will
continue to publish the highly regarded *Global Business Languages
(GBL)*, a refereed annual monograph that includes articles on research
on methodologies of teaching languages for business, computer
applications and software development, inter-cultural and cross-cultural
research as it applies to the business world

The results of international research activities will be disseminated in
several ways. We will continue the Purdue CIBER Working Paper series,
distributing hard copies of each paper immediately on completion, and
providing access via the PurdueCIBE website to electronic copies of the
CIBER working papers and electronic copies of EIIT papers.

Competitive CIBER Travel Awards will be used to encourage Krannert
faculty to travel abroad for research collaborations and presentations
at major international conferences, and additional awards will be used
to facilitate business language faculty's interaction with business and
language faculty of other institutions.

Purdue CIBER will sponsor conferences that set the agenda for debate and
definition of fundamentally important issues in international business.
In addition to continuance of the annual Empirical Investigations in
International Trade conference held each year since 1994 at Purdue, we
intend to expand the reach and influence of the conference by holding it
every other year to another North American site.

In cooperation with the Schools of Agriculture at Purdue and Texas A&M,
and the Texas A&M CIBER, Purdue CIBER is planning a program of research
activities, culminating in a major new conference tentatively entitled
\"The Global Foodfight: Biotechnology and Intellectual Property Rights
in Agricultural Markets". The conference is designed for opinion-leaders
in business, academia, and government with interests in understanding
the scientific, economic, and social forces that underlie major
conundrums typified by the "global food fight"--the worldwide resistance
to genetically modified (GM) crops developed and grown in the U.S. and
the related set of issues concerning the role of intellectual property
rights to new agricultural products and processes.

**Purdue CIBER Outreach**

Purdue CIBER will build on earlier successes in reaching business and
academic audiences. We will continue to develop information resources,
conferences and workshops to assist Indiana businesses in initiating or
developing international business activities, through sponsorship of the
Global Issues Fund (GIFt), which leverages the resources of economic
development partners from around the state. We will further strengthen
the *GIFt* program by sponsoring and conducting two workshops for
symposium organizers on how to conduct effective export conferences.

Purdue CIBER proposes to continue hosting the national CIBER web site,
CIBER*Web*. Developed at Purdue in 1995, CIBER*Web* serves as the
primary web portal for the nationwide network of 28 CIBER centers,
providing information describing the program's mission and informing
researchers, business executives, and the general public about important
issues and research in international education and business. New
features be added to CIBER*Web* to enhance its usefulness to the CIBER
centers, as well as education and business communities, include a
searchable calendar feature to which events sponsored by the various
CIBERs are posted, a central portal on which CIBER centers will be able
to post links to specific important news items or announcements, and
greater use of on-line audio and video. Purdue CIBER will also continue
to collect information on upcoming *Faculty Development in International
Business* (FDIB) programs and conferences sponsored by existing CIBERs.
This information will be compiled in a master FDIB directory and also
posted on the CIBER*Web* internet site.

We plan enhancements to the Purdue CIBER website (PurdueCIBE) in order
to provide information about resources and events relevant to
international business education and outreach specific to Purdue, as
well as links to on-line resources of interest to exporters. Via
PurdueCIBE, Indiana businesses also have easy access to the wealth of
international information available from Purdue's large collection of
on-line library resources.

Purdue CIBER proposes to expand its programs of international consulting
services to small and medium size Indiana businesses by leveraging the
experience and interests and training of Krannert's international
students partnered on Krannert MBA consulting teams.

We propose to increase our investment in internationalization of
executive education, through program development of the International
Master's of Management Program (IMM)- an integrated dual degree-granting
executive education program in which participants receive the Purdue
degree from Purdue as well as an MBA from one of the program's three
European partners The *Budapest University of Economic Sciences and
Public Administration* (BUESPA), *Tilburg University* in the
Netherlands, and *ESC-EAP* European School of Management in Paris, and
continuation of our commitment to the Agri-business MBA, through
expanded distance learning capabilities.

In conjunction with relevant Purdue schools and with Indiana
international-trade-development organizations, Purdue CIBER will
establish a series of regional outreach business conferences for small
and medium size companies interested in international trade, cover
topics such as the use of internet communication technologies for small
and medium size exporters, and international food-labeling regulations.
To address the need for convenient, affordable export training, Purdue
CIBER will develop on-line distance learning courses in such areas as
shipping documentation, international letters of credit, international
bank drafts, freight forwarding and customs clearance, and other
subjects relevant to export operations.

Purdue\'s CIBER will continue to assist the Michigan State University,
University of Illinois, University of Connecticut, Ohio State
University, and University of Southern California CIBERs in sponsoring a
Summer Institute for community college faculty

We propose to continue our co-sponsorship of the FDIB Mexico Program
offered by the CIBERs of Purdue University, Texas A&M University,
University of Memphis, and San Diego State University. We will
co-sponsor with the Illinois CIBER, the annual workshop, *Using
Instructional Technology in the Teaching of Business Foreign Languages*,
which is designed to give language educators ideas and strategies for
effectively using instructional technology to enhance the teaching of
business foreign language and culture, and the *Global Interdependence,
Language and Culture Conference* for business language and culture
faculty. We will continue to publish the FDIB Directory, a record of all
faculty development opportunities available from all CIBERs.

We will continue to participate in two doctoral consortia. The first,
the CIBER Doctoral Internationalization Consortia, which includes CIBERs
at the University of Michigan, the University of Texas at Austin, Duke
University, the University of Washington, and Purdue University, is
designed to encourage future business school faculty in incorporate
international dimensions into their respective disciplines. Purdue CIBER
will host the Operations management internationalization consortium
twice, in Fall 2003, and fall 2005. Also, we will continue our
participation in the Internationalizing Doctoral Education in Business
(IDEB) seminar, in conjunction with the Mid America CIBER Consortium
(Columbia University, Indiana University, Michigan State University,
Texas A&M, Ohio State, University of Connecticut, University of
Illinois, University of Kansas, University of Michigan, and the
University of Wisconsin). This program complements the disciplinary
focus of the other consortium through its focus on the more general
topics.

Recognizing that familiarity with business subjects provides pedagogical
advantages to foreign language instructors, we now propose to implement
a new program to provide education to foreign language faculty and Ph.D.
students through admission to the one week, intensive mini-MBA program
conducted by the Krannert executive non-degree programs.

Purdue CIBER was one of the first CIBERs to focus efforts on pre-college
educators by offering workshops for high school teachers, distributing
Purdue's publication *Trading Around the World*, and most recently
collaborating with the National Council on Economic Education to develop
the new curriculum, *Focus on International Economics*. We propose to
significantly enhance our presence in that arena through a collaborative
endeavor involving partnerships with the CIBER at Indiana University as
well as the Indiana Center for Economic Education (ICEE) and the
International Resource Centers at Indiana University. The project
entails the revision and redistribution of *Indiana in the World*, a
multi-disciplinary curriculum on international trade.

# 

# Purdue CIBER's Competitive Advantage

Purdue University provides a world-class academic environment for the
CIBER program. A member of the American Association of Universities,
Purdue has nearly 66,000 students throughout its statewide campus
network, with over 38,000 students enrolled on the main campus in West
Lafayette, Indiana. It ranks eighth in the nation in production of Ph.D.
graduates, and in the top one percent of all universities in research
and development. Purdue's schools of Agriculture, Engineering, and
Management consistently ranked among the top programs in the nation, and
rankings continued to. Purdue ranks among the top five universities in
the number of engineering bachelor's degrees granted each year, and
Purdue's Schools of Engineering currently rank seventh nationally, up
from ninth in the past year, according to the *U.S. News and World
Report* (Fall 2001). At more than 1,000 per year, Purdue awards more
degrees annually in Information Technology than any other school in the
nation. The Krannert School of Management\'s undergraduate, MBA, and
executive programs are highly ranked by leading business publications.
For example:

-   The most recent MBA program rankings, conducted by the *Wall Street
    Journal* (April 2001), placed the Krannert Graduate School of
    Management MBA program sixth among all MBA programs world-wide by,
    and second among all public universities. Krannert's graduate
    Operations Management and Quantitative Analysis programs were ranked
    second and sixth respectively.

-   The *U.S. News and World Report* (Spring 2001) placed the Operations
    Management Program second, Quantitative Analysis seventh, Management
    Information Systems fourteenth and the overall program twenty-third.

-   In 1999, *Computerworld* ranked Krannert's MBA seventh among
    Techno-MBAs (up from twelfth in 1997).

-   Student services and placement have been ranked highly by major
    international business publications*. The Economist's* fall 1999
    survey ranked Krannert number one in overall career satisfaction
    among 115 programs. The *Financial Times* ranked the MBA programs
    second for placement success among U.S. universities, and fourth
    world-wide.

-   The Krannert School of Management undergraduate program was ranked
    third nationally in Production/Operations Management by the *U.S.
    News and World Report* (Fall 2001), fourth in the field of
    Quantitative Analysis, and fourteenth overall.

-   Krannert's Executive Masters Program has been comfortably raked
    among the top twenty executive programs in each of the last four
    polls conducted by *Business Week*, and was ranked 14^th^ in the
    most recent poll of executive programs

The Schools of Industrial, Civil, and Aerospace Engineering all continue
to be ranked among the top four programs of their kind nationwide (*U.S.
News and World Report*, 2001). Within Purdue's School of Agriculture,
the Center for Food and Agricultural Business, and the Department of
Agricultural Economics are consistently ranked among the top five.
Purdue's foreign language programs provide vital support for the CIBER
mission. Within the School of Liberal Arts, the Department of Foreign
Languages and Literatures offers one of the oldest Business Language
Programs in the nation, with courses in Business German, French, and
Spanish having been offered since 1976. Current business language
offerings also include Italian, Portuguese, Chinese, Japanese, and
Russian. Purdue's Department of Foreign Languages and Literatures is
pioneering new computer based language training methodologies through
the Center for Technology-Enhanced Language Learning and Instruction
(TELL).

***Creating New Global Horizons in Business Education***

**The San Diego State University CIBER**

**ABSTRACT of Planned Activities:**

**10/1/2002 through 9/30/2006**

Since 1989, Title VI and the CIBERs have played a critical role in
helping to expand and sustain efforts to globalize American higher
education. By melding the traditional pursuits of business, languages,
area studies and communications, a new faculty research and teach
calculus has been created. The benefits are emerging in the form of
stronger, more relevant curricula, better prepared faculty, a tendency
toward more incisive action by American business, and a more cooperative
relationship between higher education, government and the public and
non-profit sectors. Our national and economic security is clearly
dependent upon a well-informed and cross-trained citizenry, with the
capacity to explore and develop in new cultures and different languages,
and seize leadership roles in the new political and economic systems
that are the globalized world in which we live.

Cold calculations are under way across the globe, inside corporations
and governments, in the race to slash costs and protect profits. New
manufacturing centers, new joint ventures and alliances, increasing
reliance on software for everything from answering phones to
distribution logistics and managing corporate cash. With China in the
WTO, its presence as a supplier of cheap labor, talented engineers and
improving infrastructure, a formidable challenge is faced by strategic
planners around the globe. Prepare or die. This urgency motivates many
of the activities which our CIBER will undertake in 2002-2006.

Our proposed agenda of activities for 2002-06 takes into account the
successes and lessons learned, yet relies heavily on a slate of new and
groundbreaking projects and activities designed to incorporate new
challenges and approaches into undergraduate and graduate business
education. Along the way, we propose to develop some very new teaching
methodologies and approaches focused on international negotiation and
cross-cultural business models. Our outreach to the business community
will expand considerably in concert with a renewed partnership with
agencies local, statewide and international whose focus and dedication
to international business are as strident and vocal as our own.

The nation's economic security depends, increasingly, on our ability to
compete in the global marketplace. Globalization depends on open borders
and ready access to transportation and communication**.** Fueled by
trade, globalization has advanced the ambitions, and boosted the bottom
line, of some of the world's largest corporations, many of them based in
the U.S., Europe and Japan. **International trade now accounts for
almost 20% of global gross domestic product, up from just 10% a decade
ago. Markets for many products are now completely international, with
prices determined globally rather than locally.** (*BusinessWeek*,
October 22, 2001; p.30) For San Diego and the southern California
region, foreign exports already account for a rapidly growing share of
the region's work force and output, according to the U.S. Department of
Commerce. That agency ranked San Diego as the ***#7*** region with the
largest increase in exports from 1993 to 1999, surpassing even Los
Angeles. When considering the country's 25 largest metropolitan areas,
San Diego was ranked ***#1***. This surge created tens of thousands of
high-paying manufacturing and service-sector jobs in small to
medium-sized companies, far outpacing the overall expansion of the
regional economy during the same period. According to Commerce, 97% of
all U.S. export growth in the 1990's was provided not by powerful
multinationals but by small and medium-sized companies. In 2000,
California's exports surged to a record \$129.7 billion, increasing
20.8% over 1999 and eclipsing \$100 billion for the fifth consecutive
year. According to Governor Gray Davis, "This is outstanding news, and
underscores the strengths of California's diverse economy. Technology
driven advances in a wide range of industrial sectors have helped global
demand for California-made products."

According to Matthew Anderson, District Director for the U.S. Department
of Commerce, the growth is coming from small to medium-sized companies,
the backbone of the local economy, which are now on a rapid growth track
and are doing a large part of their business shipping their products
outside the country.

As we entered the final year of this 1998-2002 grant cycle and in
anticipation of this proposal, the faculty and staff of the San Diego
State University CIBER, in concert with our reconstructed Advisory
Council, engaged in a rigorous evaluation of every activity under the
CIBER umbrella. As a result, some of the most critical academic
components have been absorbed by the University through
institutionalization. Several activities have achieved their objectives
and will be modified or concluded shortly. For other projects, the
responsibility will be shifted to partners while we retain a
participatory role. In addition, as required and as part of our
long-term strategy as a Center, we have developed a number of very
promising projects and development initiatives which are reflected in
the following proposed set of activities for 2002-2006.

Our proposed activities for 2002-2006 follow the six programmatic
requirements contained within the CIBER mandate. Woven into the
narrative are the ways in which our CIBER meets and exceeds the
programmatic guidelines contained in sections 611(b) and 612(a) and (c)
of the statute that authorizes CIBER. Our objectives are clearly
delineated and flow from the context of the statutes, illustrating the
significance of the Center, its proposed projects, and the impact of our
anticipated outcomes.

Nevertheless, we are identifying new resources and partners so that the
impact of this Center will be felt more fully and completely by each of
our constituencies. We believe that the proposed activities clearly
delineate the local, regional, and national impact this Center has and
will continue to have.

Of equal importance is the fact that while we note the many ways in
which we meet the authorizing statute and further its purposes, we also
carefully document the critical need for both the CIBER program overall
and the ways in which specific activities address these needs.
Throughout, the quality of our strategic management plan will be
apparent, as will the expertise of program faculty and staff, our
experience in meeting deadlines and objectives, and the way in which the
projects in particular and CIBER overall have been designed to achieve
maximum effectiveness.

We have designed, in concert with the overall CIBER group and for our
own purposes, a set of comprehensive goal-objective-outcome strategies
for assessment purposes and to document the ways in which the projects
are advancing their particular fields, whether research, curricular or
experiential. We seek to meet the mandate with a balanced approach to
the requirements while utilizing our institution\'s particular strengths
in order to address the specific needs of our student, faculty, and
business stakeholders, thereby striking a deliberate balance between the
limitless and limited, between quantity and quality.

As a result of several strategic planning exercises with our Advisory
Council, we will more actively engage the business community in
developing more intensive, short-term, responsive programs which meet
very specific education or research needs, such as trade missions,
on-site language training for companies, translation services, and
matchmaker services and international contact development assistance
through overseas partners and agencies such as the World Trade
Association, San Diego and the U.S. Department of Commerce network. Each
new activity and area of emphasis will be meticulously documented to
serve as potential models for our partner systems, the California State
University, the California Community Colleges, and universities
nationwide.

Our mission as a University is rapidly growing more similar to the
themes which drive the CIBER mandate. San Diego State University, as a
natural result of its strategic location, numerous resources, and the
vision of our president, Dr. Stephen Weber, is becoming an international
University. We will continue to be the model CIBER for regional
universities and we hope that our proposal reflects the focus, energy,
enthusiasm, and dedication with which we accept this challenge.

In brief, for 2002-2006, we will pursue several new initiatives:

### [Programmatic Requirement 1]{.underline}: 

### Interdisciplinary programs which incorporate foreign language and international studies training into business, finance, management, communications systems and other professional curricula.

-   Brazil Dual Degree:

-   Project CAMEXUS

-   Business In Cuba

-   New Asia Pacific Business Studies Curriculum:

-   CIBER Undergraduate Case Competition

##### The Embassy Intern Program with U.S. Department of Commerce 

##### California Trade and Commerce Intern Program

-   Global Trade Network, USAID.

-   International Business Cooperative Education Program

### [Programmatic Requirement II:]{.underline} Interdisciplinary programs which provide business, finance, management, communication systems, and other professional training for foreign language and international studies faculty and advanced degree candidates.

-   International Business For Foreign Language Professionals --
    University of Memphis Workshops

-   Southwest CIBER Consortium FDIBs

-   International Negotiation Workshops

-   New Graduate Programs in Asia Pacific Business Studies

### Programmatic Requirement III: 

### Evening or summer programs, including, but not limited to intensive language programs, available to members of the business community and other professionals which are designed to develop or enhance their international skills, awareness, and expertise.

-   International Negotiation Workshops

-   Extended Studies courses/programs

-   Executive MBA outreach - SDSU & Scotland

-   World Trade Center, San Diego Programming

### [Programmatic Requirement IV]{.underline}: 

### Collaborative programs, activities or research involving other institutions of higher education, local educational agencies, professional associations, businesses, firms or combinations of such, to promote the development of international skills, awareness, and expertise among current and prospective members of the business community and other professionals.

-   International negotiation workshops

-   Community College FDIB's -- Northern and Southern California

-   Consulting to other universities

-   eCIBERNet: The Virtual One-Stop International Business Training
    Center and Network:

-   CIBER Faculty Research Grant Program

-   Community College IB Working Group

-   CIBER National Business Spanish Examination

-   CIBER/LARC Collaborative Program.

-   African Development Institute

### [Programmatic Requirement V]{.underline}: 

### Research designed to strengthen and improve the international aspects of business and professional education and to promote integrated curricula

-   CIBER Faculty Research Grants Program

-   CIBER Working Paper Series

-   SDSU CIBER Press

-   International Negotiation Cases & Simulations

### [Programmatic Requirement VI]{.underline}: 

### Research designed to promote the international competitiveness of American businesses and firms, including those not currently active in international trade.

-   International Negotiation Simulations and Cases

-   SDSU CIBER Press

-   CIBER Working Paper Series

-   CIBER Faculty Grant Program

-   PACIBER Research and Outreach

-   Global Trade Index

TEMPLE UNIVERSITY

CIBER Proposal Abstract

Temple University is the second largest employer in the City of
Philadelphia, and its mission has been to serve the not so fortunate
members of society. Its commitment to excellence is manifested in the
high ranking of the Fox School of Business and Management, which was
ranked in the top the 75 business schools by *Forbes* Magazine (October
15, 2001), and whose Executive MBA program was ranked 32^nd^ in the
world by *Financial Times* (October 22, 2001). The Academy of
International Business recognized the Fox School's commitment to
international education and research by bestowing upon M. Moshe Porat
the prestigious award of ***International Dean of the Year*** at its
international meeting in Sydney, Australia.

The future of economic development in Eastern Pennsylvania, Southern New
Jersey, and Delaware will largely depend upon increasing the
international skills and knowledge of executives and faculty in the
business and academic community respectively, as well as on increasing
their awareness of the opportunities and challenges that exist in the
global economy. To that end, the mission of the Temple CIBER is to
promote a greater involvement in international activities by academic
institutions, business firms, and executives in small and medium size
firms in Eastern Pennsylvania, Southern New Jersey, and Delaware. To
date there is not a single CIBER in this region. As such, the Temple
CIBER's activities will serve catalysts in:

(1) Enhancing the business community's knowledge and skills required to
    succeed in international business;

(2) Creating a greater appreciation amongst business and non-business
    faculty in the region of the importance for success in the global
    economy of competences in three key areas: (i) business
    functions, (ii) foreign language, and (iii) geographic area;

(3) Promoting close collaboration among business firms and academic
    institutions in the region as well as with organizations that
    support business activities in the region. The Temple CIBER will
    play a significant role in developing programs and conducting
    research designed to elevate the overall attractiveness of the
    region as the place to conduct international business activities.

The programs proposed in the Temple CIBER will involve deep
collaboration between the Fox School and (i) Temple's College of Liberal
Arts; School of Education; and Beasley School of Law; (ii) programs
involving leadership roles by faculty from The Philadelphia University,
DeSales University (Allentown, PA), and Rowan University (South Jersey);
(iii) organizations outside of academia that are deeply involved in
developing the region as a leading center for exports, imports, and
inward direct investment, such as the Delaware River Port Authority, Ben
Franklin Technology Partnership, The Greater Philadelphia Chamber of
Commerce, and the Delaware Valley Industrial Resource Center.

Activities in collaboration with faculty in the School of Education, and
College of Liberal Arts, and Beasley School of Law at Temple University
include:

1)  Programs and activities that would improve the teaching capabilities
    of language faculty through participation in seminars, improvement
    of media resources, and fellowships to participate in FDIB programs.

2)  Development of two new certificate programs (i) Asian Business and
    Society Certificate, and (ii) Latin American Business and Society
    Certificate.

3)  Annual conference on Global Security and Ethics.

Collaboration with Philadelphia University, DeSales University, and
Rowan University will be in the following areas:

1\. International virtual team projects for graduate students in
business. This program will involve students from the U.S. and from
Mexico in cross-cultural teams working on business strategy case
analyses (with DeSales University and ITESM in Mexico City).

2\. Study-abroad courses for graduate and undergraduate students
(Philadelphia University and DeSales University).

3\. Support of the Web site "Everything International" (Philadelphia
University).

4\. Training of SMEs that are new to exporting (Rowan University).

Collaboration with the Delaware River Port Authority, the Ben Franklin
Technology Partnership, and The Delaware Valley Industrial Resource
Center will be on research projects in three areas: (1) Research on
"best practices" to attract FDI to the region, (2) Research on enhancing
the effectiveness and expansion of the Bio-technology cluster in the
region, and (3) Research on the reasons for, and strategies to prevent,
emigration of trained personnel from the region. Each of these research
projects, which are designed to help in developing the attractiveness of
the region as an international business center, was conceived after
extensive discussions with the partner institutions.

In the above we presented programs of the Temple CIBER in partnership
with disciplines outside of the Fox School and organizations outside of
Temple University. All academic seminars and conferences proposed by the
Temple CIBER will be open to participation of faculty and students from
all institutions in the area and nationally. Similarly practitioner
oriented seminars and conferences will be available to executives in the
region and beyond.

We have developed the various activities proposed by the Temple CIBER
after extensive consultations involving several meetings with each of
our partner institutions in and out of Temple University. As such, the
proposed activities are aimed at meeting all six purposes and
programmatic requirements of the CIBER statute, as well as to serve the
needs of our many constituents in the region. Evidence of the commitment
of our partners to help in making the Temple CIBER a success is the fact
that the heads of our key internal and external partners have all agreed
to serve on our Advisory Board.

The Temple CIBER activities are driven by the following **six core
objectives**:

# Objective \# 1

> **To serve as a national resource for the teaching of improved
> business techniques, strategies, and methodologies that emphasize
> international context in which a business is transacted.**

We propose the following six programs to achieve this objective:

#1.1.1iii. *Faculty Seminars on Pedagogy in Virtual Teaching
Environments*: Participants will learn how to use distance-learning
technologies from attending these seminars

1.1.3. *Virtual scholars and executives in the classroom*:

We plan on audio and video taping interviews with scholars and
executives on topics that are of current interest, e.g. the impact of
the events of September 11 on international transactions, and long-range
company plans.

4.  *Annual eBusiness case studies*:

There is a severe shortage of good international ebusiness cases. We
plan on filling this gap by producing several such cases per year.

1.  *International Business and Economics Education Program for K-12
    Teachers*:

This program is designed to enhance the knowledge of K-12 teachers of
international business and the business environment in a globalized
economy. The objective is to start imparting knowledge about
international business early in the students' educational process.
Teachers who are better informed can be more effective in the classroom
in imparting the international dimensions of the subjects that they
teach.

3.  *Web Support for Internationalizing the Foundation Courses in
    Business*:

We will collaborate with Philadelphia University in developing several
Web based internationally focused exercises that could be incorporated
into introductory functional business courses, with the purpose of
internationalizing the course contents in such courses.

4.  *Workshop in Curriculum and Teaching eBusiness Topics*:

Business firms large and small can become international without going
through the various evolutionary steps that the "old economy" firms had
to go through. Nowadays both new and old economy firms use eBusiness in
almost all links of their respective value chains. The workshops on
eBusiness are meant to assist participants in curriculum development,
pedagogy and Web resources in teaching business courses.

# Objective \# 2

**To design and implement cutting-edge interdisciplinary research and
curriculum in business by integrating the core components of
globalization, information technology and entrepreneurship.**

We propose the following five programs to achieve this objective:

2.  *Masters in International Management*

The Fox School needs a program that is focused on international
management. The MBA program structure as dictated by the AACSB does not
provide the flexibility to include language and area studies
requirements in the curriculum. The proposed new MIM degree program will
stand on three platforms (i) study of traditional business functions,
(ii) study of a region of the world (area study), and (iii) language
competency aligned with the area studied. The MIM will also include a
foreign internship component.

1.  *Interdisciplinary Research*

We will sponsor noted scholars in the IB field to write research papers
on interdisciplinary themes, and have the papers presented at a two-day
Interdisciplinary Research Forum. The papers will be published in a book
of the forum proceedings, and selected papers will be published in the
*Journal of International Management.*

1.3.3. *Research on Best Practices that Attract FDI*

This research project originated in our discussions with the Director of
the Delaware River Port Authority, which is a lead player in developing
policies for economic development and international trade in the region.
This project is aimed at researching the strategies adopted by competing
States to attract FDI and writing a report, including recommendations,
which if implemented, should lead to larger flows of FDI into
Pennsylvania.

4.  *Research on Biotech-Pharmaceutical Industry Cluster in the Region*

This project also originated in our discussions with the Delaware River
Port Authority, and Ben Franklin Partners Southeastern Pennsylvania. We
will research roles of public and private entities in enhancing the
Biotech-Pharmaceutical industrial cluster in the region. The
pharmaceutical industry is an important international business player
and it is in the interests of international trade and investment in
Pennsylvania that this important sector be kept as vibrant as possible
in the years ahead.

5.  *Research on Migration of Human Capital and Economic Development*

A serious problem identified by the Delaware River Port Authority is the
failure of this region to retain people trained in the several
educational institutions in the region. Pennsylvania must retain its
skilled workforce if it is to be a major player on the international
business playing field. As such the Temple CIBER will study the reasons
for the emigration of skilled personnel, including university graduates,
and recommend strategies to prevent this attrition.

# Objective \# 3

**To strengthen study of business practices in foreign regions, foreign
languages, area studies and cross-cultural experiences by implementing
travel study, international internships and integrating the use of the
Internet and interactive technologies into the pedagogy.**

We propose the following eight programs to achieve this objective:

1.2.1i. *Language Faculty Development Program*

Annually, Temple CIBER and Temple Language Departments will conduct a
three-day faculty development seminar for language faculty on the
curriculum and methodology of teaching foreign languages to non-business
students.

1.2.1.ii *Faculty Fellowships for Non-Temple FDIB Programs*

Annually, four fellowships will be awarded to area language faculty to
attend FDIB programs offered by non-Temple CIBERS.

1.2.1iii *Media Resources for Language Faculty*

We will assist language faculty in enhancing their media resources for
teaching foreign languages with items, such as audio and videotapes,
CDs, and computer software.

2.  *Interdisciplinary Certificate Programs*

The Fox School will collaborate with Asian Studies Program, and Latin
American Studies program, which are located in the College of Liberal
Arts, in developing two new certificate programs: (1) Asian Business and
Society and (2) Latin American Business and Society. These undergraduate
interdisciplinary programs will synergistically integrate study of
business functions, area studies, and area languages. Students in
business and non-business programs should benefit from completing these
certificate programs that are designed to fit into the existing credit
requirements for graduating from Temple.

3.  *Student Exchange Program with ITAM (Mexico City)*

Each year we will support one undergraduate honors student and one
doctoral student to study for a semester at ITAM. Undergraduate student
will take courses at ITAM whereas the doctoral student will collect
research data. This program is in tune with our philosophy of
integrating area and language study with the business curriculum.

1.2.4 *Strengthen Study Abroad Program*

Students can complete their IB course requirements at Temple's Rome
campus. We plan on expanding this program to our campus in Tokyo and at
a partner institution in Mexico.

2.  *Travel Study Course for Graduate and Undergraduate Studies*

We propose to develop a travel study course for graduate and
undergraduate students. This credit-bearing course will be offered in
collaboration with Philadelphia University and DeSales University. We
will rotate this course between Asia, Europe and Latin America, making
effective use of Temple's campuses in Rome and Tokyo, and partner
institutions in Mexico.

3.  *Doctoral Dissertation Research Grants*

Four doctoral students will be awarded four competitive grants each year
to conduct research or to attend the annual AIB doctoral consortiums.

# OBJECTIVE \# 4

**To nurture and promote entrepreneurship, international competitiveness
of small and mid-size enterprises (SMEs), with special emphasis on
technology start-ups and service businesses by facilitating research,
Web support and training programs in cooperation with partner
institutions and organizations.**

We propose the following five programs to achieve this objective:

1.1.1.i *Global Entrepreneurship in Technology Case Competition*

The Fox School has a unique program in collaboration with Ben Gurion
University in Israel in which our students collaborate with students at
Ben Gurion on developing business plans for start-up technology
companies. We plan on expanding this program to a university-wide effort
to include medical, engineering, and other colleges at Temple. Students
will propose ideas for new business ventures and work with the Fox
School faculty on developing technology, marketing, and business plans.
Students will then present their business concepts to venture
capitalists in a case competition.

1.  *Women Entrepreneurship Program*

This program is aimed at enhancing the knowledge and skills of women
entrepreneurs, especially minority women, to engage in business
ventures. Emphasis will be placed on exploring opportunities in
international markets. A research component in this program will explore
the skills and characteristics of successful women entrepreneurs.

1.5.2 *Executive Outreach and Continuing Education in Global eBusiness*

The Fox School's eBusiness institute will offer a suite of programs and
seminars on eBusiness for executives and students in the area. We
propose giving a Certificate in eBusiness and also monthly "Executive
Breakfast on eTrends" The objective of this program is to increase the
knowledge of participants to engage in global eBusiness.

1.5.3 *eBusiness Training for SMEs*

This program is aimed at finding Web-based solutions to SMEs that wish
to use the Web in internationalizing their operations. This 1 ½ day
program will feature introductory lectures, case analysis, and a Web
tour.

4.  *Training of SMEs Who Are New to Exporting*

Temple CIBER will collaborate with Rowan University in Southern New
Jersey, and Temple's SBDC in offering "how to exporting," foreign
language translation and interpretation services, and help in building
web sites.

OBJECTIVE \# 5

**To promote teaching of, and research on, the management of virtual
global businesses and virtual business teams with effective adoption of
eBusiness, multimedia, and information technologies**

We propose the following two programs to achieve this objective:

2.  *Research and Workshops on Managing Global Virtual Teams*

Increasingly, managers are working in cross-national and cross-cultural
virtual team formats. How to manage a project in this environment,
especially building trust among team members who are miles apart and
often unseen, is a problem facing international companies. We will hold
seminars and conduct research in this emerging field in international
business.

1.4.3 *International Virtual Team Projects for Graduate Business
Students*

We will develop a special case course in collaboration with DeSales
University and ITESM in Mexico City. Students will be placed in
cross-national teams and given the task of discussing a company case and
recommending solutions. Students will communicate via the internet, and
the interim and final reports will be presented via videoconferencing
linking the three sites.

**OBJECTIVE \# 6**

**To facilitate and direct The Fox School of Business and Management
towards realizing its full potential and capacity to achieve excellence
in research and delivery of its programs that will help prepare its
graduates for the challenges and demands of its stakeholders**.

We propose the following three programs to achieve this objective:

1.1.1.ii *Faculty Internships in High-Tech Clusters*

We are proposing to sponsor one faculty member to spend a few weeks in a
company located in a high-tech cluster in the U.S. or abroad. The
objective here is to enhance the knowledge of the faculty member about
innovation and product development in high-tech companies. This will add
value to the faculty members' teaching and research activities.

5.  *Support Web Site "Everything International"*

Professor Russo at Philadelphia University has a very useful web portal
"*Everything International."* This international business portal gets in
excess of 30,000 'hits' per month. We will support his efforts in adding
new features, such as a discussion board and chat room to the portal.

6.  *Annual Conference on Global Security and Ethical Issues*

With the recent terrorist attack of September 11^th^, there has emerged
a great concern about the security and protection of people, property,
and information, in companies and society at large. Managing these
concerns pose ethical dilemmas. We will hold an annual conference on
issues on this topic with paper presenters and speakers from various
disciplines such as law, political science, history, religion,
information systems, and business.

**TEXAS A&M UNIVERSITY**

#### ABSTRACT

***HISTORY AND MISSION OF THE TAMU CIBER***

The CIBER program and other federal programs intended to advance
Americas geopolitical and economic security are authorized by Title VI
of the Higher Education Act. The importance of these programs has been
made even more evident by the terrorist war against America. The nature
of this new threat to our nation makes international expertise and
language skills essential tools for national defense. Further, it is
more important than ever that American business possess the knowledge
and skills to do business across national borders and across cultures.

This nations competitiveness in the global economy hinges on the
ability of American managers to understand foreign cultures and business
practices, to perceive and grasp overseas marketing and investment
opportunities, to overcome language barriers, and to deal effectively
with foreign governments and international institutions. Since 1990\--in
capacity, vision, and accomplishment\--the CIBER at Texas A&M University
has been a leader in providing students and business managers with these
skills. Funding is requested to allow the TAMU CIBER to continue its
educational, research, and outreach programs during the 2002-2006
period, and thus continue its role as a regional and national resource
for American global economic competitiveness.

The TAMU CIBER is administratively housed in the Center for
International Business Studies (CIBS) of the Mays College and Graduate
School of Business Administration at Texas A&M University. The CIBER is
headed by the Executive Director of International Business Programs, who
reports directly to the Dean of the Mays College and serves with the
Dean, the Associate Deans, and the Department Heads on the College
Executive Committee, thus assuring that the international dimension of
the College's programs is never subordinated to the traditional academic
business disciplines. The success of the CIBER stems from its
integration into the structure of one of the nations largest and best
business schools, the programmatic and financial synergies gained from
operation in tandem with other CIBS programs (such as the Center for the
Study of Western Hemispheric Trade), and the strong university-wide
support and extensive resource base for international programs, which in
turn has facilitated effective partnerships with the Colleges of Liberal
Arts, Agriculture, and Engineering. The CIBER has made the most of these
favorable environmental conditions by adhering to the following
fundamental organizing and operating principles:

 ***Utilize the strong commitment of the CBA and the University to
globalization to promote the CIBERs objectives and secure
administrative and financial support.***

 ***Build upon centers of excellence in the CBA and other TAMU colleges
in developing programs.***

 ***Utilize non-CIBER resources where possible to promote
internationalization and fund successful ongoing programs, while
targeting CIBER funds to mount new initiatives, thus multiplying the
impact of CIBER funding. As a case in point, the salary of the CIBER
Executive Director and most of the salaries of the other full-time CIBER
staff are paid from non-CIBER funds.***

*** Attract outside resources to supplement CIBER funds, including
other governmental funds, private donations, and foundation grants, to
carry on educational, research, and outreach programs that achieve CIBER
goals. (Since 1990, such external funding has amounted to more than \$5
million, of which more than \$2 million has been endowed, thus providing
financial support in perpetuity.)***

 ***Utilize existing institutional linkages and organizations and build
effective partnerships and strategic alliances with other CIBERs,
foreign institutions, professional associations, and governmental
agencies. At present, as examples, collaborative arrangements are in
place with 24 of the other 27 CIBERs, the U.S. Department of Commerce,
the North American Small Business International Trade Educators
Association, and several international education consortia.***

****** ***Evaluate all projects in terms of*** ***the goals set forth
in HEA-Title VIB, the federal legislation authorizing CIBERs. The
mission statement of the TAMU CIBER is modeled on this statute.***

> The TAMU CIBER's record of accomplishments is reflected along multiple
> dimensions:

*** Rapidly expanding research concerning significant issues involving
key international business topics, conducted by some of the most
accomplished research scholars in the Mays College and including
doctoral business students whose professional development is thus
enhanced.***

*** A broad and growing menu of courses and curricula devoted to
international business across graduate and undergraduate programs in all
departments of the College, notably the international dimensions of
accounting, information & operations management, finance, management,
and marketing, as well as courses that combine cultural, political, and
economic aspects of global business today and serve students in all
fields of study.***

*** Outreach activities that respond to the growing international needs
of businessmen and women, teachers in public schools, and professors at
other colleges and universities in the region.***

*** Development of Texas A&M University as a global forum for
discussion of critical international issues by visiting governmental
leaders, academics and business executives from other nations, and
scholars from a wide range of disciplines at the University.***

*** A wide variety of student exchange and study abroad programs with
universities in Canada, Mexico, Europe and Asia that allow TAMU students
and faculty to develop and share their knowledge and experiences with
people from other universities, cultures and nations.***

***MEETING REGIONAL AND NATIONAL NEEDS***

At Texas A&M, like other educational institutions that have built broad
and deep international programs, the University is responding to very
real needs in its region and across the nation. The TAMU CIBER and its
partner entities in the Center for International Business Studies are at
the leading edge of the University's response to these needs. The need
for the CIBERs products and services in Texas is as great as it is
apparent. Contrary to popular myth and cinematic depiction, Texas is an
urbanized state with a globalized economy, with particularly close links
to Americas closest neighbors. The huge volume of Texas trade with
Mexico is well known. Less generally known is that Canadian investment
in Texas is greater than in any other U.S. state, and Texas trade with
Canada is large and growing rapidly. Texas is also linked to South
America, Europe, and Asia through the oil and gas, petrochemical,
electronics, computer, and various other key world industries. Texas
firms want to hire globally competent university graduates and have
access to the expertise of a cadre of international business faculty.

The sheer size of Texas A&M University, with more than 44,000 students
and 2400 faculty members on its 5200 acre campus, facilitates the
utilization of its international expertise to meet regional and national
needs. TAMU ranks among the top ten universities in the nation in annual
research expenditures, and is a magnet for private sector firms and
government agencies seeking expertise for applied research. The Mays
College is one of the nations largest business schools, with more than
6,000 students, and has the same broad and deep capacity for useful
research as does the entire University. More than 100 textbooks authored
or coauthored by Mays College faculty are in use in college classrooms
around the nation. This fact not only serves to indicate the high level
of expertise of these faculty members, but also points out how the
internationalization of the Mays College serves to meet the critical
national need to internationalize business education. The faculty
members who author textbooks understand the international dimensions of
their discipline and their books reflect that knowledge. The doctoral
program in the Mays College is large (more than 100 students are
enrolled) and is thoroughly internationalized. (One of the great
barriers to internationalizing business education in the United States
has been the vicious circle of globally unaware business faculty members
training doctoral students; who then become globally unaware faculty
members.) The national impact and prominence of the Mays College faculty
is also evident in the fact that its members include the editors of more
than a dozen of the most academically prestigious professional academic
journals, the editorial boards of which include dozens more. The
Department of Management and the Department of Marketing both include a
former president of the Academy of Management and the American Marketing
Association, respectively. In short, the international research focus of
TAMU business faculty has a national impact, just as does the
international educational focus.

In capacity, vision, and accomplishment, the TAMU CIBER has become a
national resource for international business education and research.
CIBER program funding for the 2002-2006 period is requested for 41
proposed educational, research and outreach projects that will serve to
continue this service to the region and nation. Most of these proposed
projects are either new initiatives or significantly enhanced ongoing
projects. It is useful to group the projects as education, research,
and outreach, although there are often large benefits to the education
mission from research and outreach projects.

######## PROPOSED PROJECTS FOR THE 2002-2006 PERIOD

***EDUCATION PROJECTS*.** The TAMU CIBER will significantly expand the
numbers of students, business professionals and community members
attaining a high level of international business and cultural expertise
in the 2002-2006 period and beyond. To meet this objective, the TAMU
CIBER is proposing 13 new and 5 enhanced educational projects. These
projects develop innovative teaching techniques and academic programs
that further the international business education of students from
across the University. With more than 5,000 undergraduate students
enrolled in the Mays College, internationalization of the undergraduate
program is a huge challenge, but the sheer numbers demonstrate the
importance to the nation of doing so. The CIBER's efforts assure that no
business student will graduate from TAMU without training in
international business, beginning with the new sophomore-level,
team-taught gateway *Introduction to International Business* course to
be managed by the CIBER. The CIBER also provides every student with
opportunities to participate in overseas study programs in Asia, Europe,
and Latin America. As for MBA students, the TAMU CIBERs objective is
for all of them to attain at least a high level of competence in
international business, with those electing the new specialized IB track
to become expert. In the case of doctoral business students at TAMU and
elsewhere, the CIBER is determined that they will, at a minimum, be able
to teach effectively the international dimension of their discipline.
The CIBER's proposed education projects are not limited to
internationalizing TAMU students, however. For example, the CIBER has
exercised national leadership among the CIBERs in organizing the
Internationalization of Doctoral Education in Business (IDEB) program,
an annual workshop for students from doctoral business programs
throughout the nation. The IDEB program, which began in 1999, has
clearly had the effect of elevating interest and knowledge about IB
among the nations doctoral business students and will be continued for
the 2002-2006 period.

***RESEARCH PROJECTS*.** By promoting international business research by
faculty and doctoral students the CIBER can generate and disseminate new
IB knowledge. Concurrently, the international business teaching and
research skills of present and future faculty are strengthened, planting
seeds for future contributions to IB educational and research
advancement. Eight new and three enhanced projects on IB research are
proposed. Two of the new projects are pedagogical in focus response to
the Title VIB legislation mandating research designed to strengthen and
improve the international aspects of business and professional
education\... Seven of the research projects have specific themes:
*Corporate Social Responsibility and International Business,
Privatization and Corporate Governance in Transition Economies,
International Entrepreneurship and New Venture Creation, GMOs and U.S.
Agribusiness Global Competitiveness, Emerging Capital Markets, Free
Trade in the Americas,*, and the *APEC Study Center*. These themes
respond to critical international issues facing U.S. businesses; they
also build upon the core competencies and current research interests of
international business faculty at Texas A&M University. Each of the
specific theme projects has one or more faculty members who will
coordinate research in that area, with the CIBER providing research
support (e.g., graduate assistants, domestic and international travel
grants and data base purchases) awarded on a competitive basis. The
research results will be presented at scholarly conferences and
published as working papers and journal articles. In addition to these
projects, the CIBER will continue to provide financial support for
internationally-focused doctoral dissertation research and also provide
basic faculty IB research support such as purchase of international
business data bases and software and reimbursement of travel costs
necessary to conduct research.

***OUTREACH PROJECTS***. The TAMU CIBER proposes eight new and four
enhanced innovative outreach programs to U.S. citizens, businesses and
professional groups that will, in the language of Title VIB, promote
the development of international skills, awareness, and
expertise.Through conferences, workshops, distance-learning media and
other communication channels, the TAMU CIBER will design and implement
international business, language and cultural programs that will provide
the skills to U.S. businesses and citizens that they need to compete in
global markets. These outreach programs include innovative foreign
language training, along with international programs, workshops and
courses to meet the international training needs of regional businesses,
educational institutions and other professional groups. Several of these
projects involve significant collaboration with other CIBERs, notably
the outreach programs to HBCUs, the research workshops at regional
Academy of International Business meetings, and the regional IB
education workshops for faculty members. The TAMU CIBER also works
closely with groups that share its outreach education goals such as the
North American Small Business and International Trade Educators
Association (NASBITE) and the Dallas International Small Business
Development Center.

###### 

We develop high-potential individuals to serve the advanced management
needs of international enterprises.

> *Thunderbird Mission Statement, 2001*

# ABSTRACT

The American Graduate School of International Management (Thunderbird)
proposes the continuation of its Center for International Business
Education and Research (CIBER). Thunderbird has a long-standing history
of educating individuals to work in global business enterprises, both in
the United States and abroad. From its earliest years, Thunderbird has
served as a regional and national resource for international business
education and for collaborative work with many others furthering United
States' business interests worldwide.

The activities proposed for Thunderbird CIBER are designed so that the
teaching techniques, the curriculum, and the research that have been and
will be developed by Thunderbird's faculty, with input from many diverse
groups, will be shared with other educational institutions, the business
community, and government agencies. Specific activities proposed for the
new CIBER funding cycle include the following:

1\. Creation and development of a **Cross-Cultural Communication**
Program based in the Modern Language area. This program will develop new
courses and course materials such as CD-ROM-based language/communication
modules. It will also carry out research aimed at increasing firms'
abilities to succeed in business across cultural barriers.

2\. Building the scope and visibility of our **International Business
Ethics & Corporate Social Responsibility Institute**. This institute
will develop additional initiatives for both research on business ethics
and corporate social responsibility and conference/seminar projects in
this area. In particular, the subjects of sustainable development and
dealing with corruption in government will be included in the program
and built further. As well, new course modules on these subjects will be
introduced into the curriculum. This program is being developed jointly
with the University of Kansas CIBER.

3\. Launching of a broad service of information and analysis of
countries and regions of the world by our **International Business
Information Center (IBIC)**. This Internet-based service will provide US
firms access to key up-to-date information on business-related topics on
other countries, as well as advisory service. The IBIC will also build
on its existing base of information services for Thunderbird students at
the Arizona campus and at other Thunderbird facilities around the world.

4\. Launching of the **Global Services Institute**, an umbrella
organization that will provide support to our key service-sector
projects: the Global Financial Services project (banking); the
International Retailing Institute (marketing); and the Global Tourism
Institute. In each of these areas, Thunderbird will develop a research
program, a teaching area, and public conferences and seminars to share
knowledge between firms and academic investigators.

5\. Expansion of our **Trade Assistance Service** that specifically will
assist small- and medium-sized firms in exporting and undertaking
overseas business activities. This effort will expand our work to assist
local firms in becoming international. It includes the launching of an
Arizona Exporters Association and a variety of training, advisory, and
other collaborative services.

6\. Building our **International Campus Consortium** to include new
member schools in addition to the 14 existing members, and to involve
their students and faculty in our overseas campuses in France, Japan,
and Mexico, and other overseas activities.

7\. Greater CIBER collaboration with our **Executive Education**
division. This will take place initially through a project to develop
international business cases by our executive education instructors in
overseas locations, so they gain direct insight into business in
specific countries and companies.

8\. Building the **Thunderbird Research Center** to produce additional
vital research on international business, international studies, and
language for business. The Thunderbird Case Clearinghouse will develop
cases in international management for Web-based dissemination; the joint
research program with Arizona State University will be used as a model
for additional shared research projects. A partnership with Wiley will
produce a book series on Global Strategy. New research will build on our
strengths of Global Strategy and Cross-Cultural Management.

9\. Expanding the reach of our **Faculty Development in International
Business** program to include new topics, more participants, and
activities in more locations to serve other business schools.
Scholarships will be offered to professors from our International Campus
Consortium schools, local community college instructors, professors from
Hispanic schools, and professors and doctoral students in our region.
Programs will be offered in Arizona and Latin America, and possibly
expanded elsewhere.

10\. Development of **new courses** in international business,
international studies, and languages for business, to serve our regular
international management students, our executive program students, and
new student populations. Some of these courses will include Web-based
modules and CD-ROM modules that will be made available to other schools
as well.

11\. Development of additional **university outreach** programs,
including the Maricopa County Community College project (expanding our
existing program with Paradise Valley Community College), a program
serving Hispanic universities throughout the United States, and joint
projects with the Arizona State University system. These will complement
our joint MBA/MIM programs with more than a dozen US business schools
and other cooperative programs, including those with other CIBERs.

12\. Student **overseas internships** will be expanded to cover more
countries and more opportunities. These currently offer about 100
overseas assignments per year. The number will be doubled during the
next CIBER cycle, and assistance will be given to students from our
partner schools in obtaining overseas internships.

The above activities meet CIBER legislation objectives and requirements
as shown in the attached Figure 1.

Activities to be carried out under CIBER will be aimed at benefiting
each of the following groups:

**A. STUDENTS**

Students will benefit from:

> • Studying at the Archamps campus near Geneva, or the Tokyo or
> Guadalajara campuses, where both Thunderbird and International Campus
> Consortium students are able to attend for one semester.
>
> • The specially designed Dual Degree and Post-MBA programs in which
> MBA students at other schools may also obtain international business
> education from Thunderbird.
>
> • Active participation in the development of multimedia materials and
> in research projects in the Thunderbird Research Center.
>
> • The development of new courses to reflect changing world conditions.
> New courses on international business ethics, cross-cultural
> management, cross-cultural communication, and international services
> management will be offered.
>
> • Access to Web-based services from the International Business
> Information Center, including the "My Thunderbird" platform that
> provides extensive interaction with professors and access to course
> and research materials.
>
> • Expansion of the global internship program.

**B. FACULTY AND ADMINISTRATION**

Faculty and administration will benefit from:

• Opportunities for Thunderbird faculty members to become involved in
new course development in international business, international studies,
and language for business.

> • The expansion of the Faculty Development in International Business
> (FDIB) programs to train more faculty members from other schools.
>
> • Development of multimedia materials for international instruction in
> languages, business, and social sciences.
>
> • Based on membership in the International Campus Consortium or the
> Dual Degree Program, faculty members from other schools will be able
> to teach at our Archamps or other overseas campuses and participate in
> our other overseas programs.

• Additional case-writing opportunities for Thunderbird faculty in the
Executive Education program, to make them more familiar with key foreign
countries and industry sectors.

**C. RESEARCHERS**

Those involved in research will benefit from:

> • Research opportunities in Europe, Asia, and Latin America for
> faculty members from Thunderbird and other United States educational
> institutions, at the three main overseas campuses.
>
> • Establishment and/or expansion of centers or institutes whose major
> functions include research in the following areas:
>
> 1\. Global Financial Services
>
> 2\. International Business Ethics & Corporate Social Responsibility
>
> 3\. International Tourism Management
>
> 4\. International Retailing Management
>
> 5\. Cross-cultural Management
>
> • New research initiatives at Thunderbird, particularly in cooperation
> with John Wiley Publishing, in the areas of Global Strategy and
> Cross-Cultural Management.

**D. BUSINESS COMMUNITY**

The business community will benefit from:

> • Participation in Thunderbird's many globalization executive
> programs, from the Executive MIM degree program to the range of one-
> and two-week globalization seminars.
>
> • Short, intensive language courses in nine languages.
>
> • Joint research and training with business consortia or individual
> businesses.
>
> • Access to the extensive international business related resources
> accumulated at Thunderbird including:
>
> 1\. Human resources
>
> 2\. Databases
>
> 3\. Computer bulletin boards
>
> 4\. Journals and other library holdings
>
> 5\. Library electronic linkages
>
> 6\. Multimedia materials

These resources are almost all available electronically through our Web
page or through the International Business Information Center

Thunderbird's integrated curriculum has proven successful in producing
graduates who can function effectively in international business
settings. The new CIBER will be focused on extending existing programs
to increase their benefits to faculty members and students from other
schools and to business people as they seek to educate or re-educate
themselves in international business. The ultimate goal of Thunderbird
CIBER is to go beyond the changes it has traditionally made in the
attitudes, commitment, and knowledge of its own students with respect to
international management. Thunderbird intends to educate faculty and
students from our own and other institutions of higher learning and to
train business people in innovative ways that will bring significant new
short- and long-term benefits to United States businesses.

Thunderbird CIBER will be under the direct supervision and coordination
of Dr. Robert Grosse; Associate Director of the CIBER will be Dr. Bert
Valencia; and Marie Gant will continue as program coordinator.

**[University of California, Los Angeles]{.smallcaps}**

**CIBER application 2002-2006**

[**ciber.area@anderson.ucla.edu**](mailto:ciber.area@anderson.ucla.edu)

**ABSTRACT**

Management education has been changing, adapting to the many challenges
of technology and globalization for almost two decades now. From the
early AACSB reports on internationalization to the various Title VI
programs, schools of business and management have engaged in a broad
strategy to internationalize management education. The norm has been to
cover management education with a layer of international sensitivity and
understanding. Curriculums have been reformed, international resources
added, student recruitment adapted, and faculty profiles amplified. The
result has been a decentralized proliferation of courses and a plethora
of specialized books and materials to cover the large variety of
international management problems. This effort has achieved some
important goals: international business is no longer the exception in
business teaching; students have gained a better understanding of the
workings of a global economy; and managers that have passed through
various executive training programs are more aware of and better
prepared to work in a global economy.

The Anderson School at UCLA is now at a more *integrated* and more
*rigorous* second stage of internationalization. Through a process of
consulting with faculty, students, and other key stakeholders, the
Anderson School has moved to bring the full weight of its resources and
faculty to support this strategic change and alignment. In contrast to
the past practice, characteristically broad but thin coverage of the
international management themes, the Anderson School at UCLA will now
strengthen and deepen its international education efforts. It will do
this by *integrating* and *coordinating* its research, teaching, and
outreach efforts in the international field. In place of the broad and
topical coverage that was acceptable, and perhaps necessary, in the
first stages of internationalization of management education, our
faculty has chosen to integrate its efforts across faculty
specializations. This will bring new coherence, depth, and focus to the
school's programs. Where the first internationalization efforts were
aimed at students with natural interests in international

issues, our faculty now wants to assure that international management
knowledge is made accessible to *all* students in a rigorous fashion.
This will mean more serious student participation in research

activities, and more focused and in-depth topical courses.

To achieve this integration across a number of critical management
areas, the Anderson School's dean and Board of Visitors have elevated
all the school's research centers to a level commensurate with the
functional or discipline-oriented areas. This was done in order to focus
resources on strengthening interdisciplinary efforts originating in
these centers: the Center for International Business Education and
Research (CIBER), the Price Center for Entrepreneurial Studies, the
Center for Management in the Information Economy (CMIE), the UCLA
Anderson Forecast, the Center for Communications Policy, and the Ziman
Center for Real Estate. UCLA CIBER works closely with our sister centers
in the Anderson School, leveraging our intellectual and monetary
resources in order to internationalize programs across the school. In
the spirit of *integration*, *rigor*, and *coherence*, we are choosing
to focus on several research themes that draw on the school's strengths.
These themes are: (1) the Role of Entrepreneurship in Internationalizing
the US Economy; (2) Information Technology, Trade and US
Competitiveness; and (3) Infrastructure and Competitiveness: California
and the Nation.

The Anderson School will create *externalities* in all of its teaching
and research program activities, through *collaborative* and
*interdisciplinary* efforts across its faculties, across research
centers both within the school and on the university level, and across
other CIBER institutions in the country, so that a broader audience
might benefit from its programs.

Given these new mandates of integration, rigor, and coherence, UCLA
CIBER has developed its grant proposal according to these faculty
initiatives.

For this next grant period, UCLA CIBER will organize and deliver the
following programs and activities:

-   Distinguished Visiting Scholars: We will invite distinguished
    scholars of international reputation to UCLA to interact and
    collaborate with students and faculty members, and to deliver a
    series of Lectures on one of our themes. This lecture series will
    provide a synthesis of what is understood about these topics, a
    dialogue about future challenges, and a research agenda for the
    future. The lecture series will be edited, published and made
    available to all interested students, scholars, institutions and
    community members across the world.

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-   International Research Conferences: Conferences provide a natural
    platform for leading researchers working in related areas to come
    together, share ideas and results, collaborate on new and existing
    projects, and promote understanding of relevant aspects of the
    economy, business or management practice. During this grant cycle,
    UCLA CIBER will support a series of four conferences focused on the
    themes of the role of entrepreneurship in internationalizing the US
    economy; information technology, trade and US competitiveness; and
    infrastructure and competitiveness for California and the nation. A
    leading scholar from the UCLA community will direct each conference,
    and invite other leading scholars to present their work in progress
    related to the theme. These conferences will be organized in
    collaboration with our sister research centers at Anderson, and with
    UCLA area studies centers, such as the Center for East Asian
    Studies, the Center for European and Russian Studies, and the Latin
    American Center, through the auspices of UCLA's International
    Studies and Overseas Programs (ISOP) office.

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-   Publications: UCLA CIBER will be a repository for Working Papers and
    papers presented at the conferences. All papers will be made
    available in a standard electronic format. In addition, the center
    will produce Newsletters and Digests that summarize the results of
    major research projects in non-technical language. These will be
    written and edited, with the help of a faculty member, by Ph.D.
    students and MBA students who will be a part of an International
    Honors Program.

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-   International Honors Program: Students selected for this program
    will play a role in development of Anderson's international
    management research effort. Students will take a sequence of special
    classes at Anderson with emphasis on international issues, will help
    organize and participate in the *Distinguished Visiting Scholar*
    Lecture Series, the *International Business Forum*, and
    *International Research Conferences*. They also will write and edit
    related *Newsletters* and *Digests* and help manage the resource
    center, described below.

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-   International Education Alliance Partners: UCLA CIBER will work with
    Anderson faculty to establish and develop educational alliances with
    select partners around the world. These include a joint degree
    executive MBA program created with the National University of
    Singapore, International Management Seminars with institutions in
    Latin America, Asia, and Europe, and a collaboration on an executive
    MBA program offered by Theseus International Management Institute in
    southern France.

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-   Resource Center for Researchers, Students, and the Community: UCLA
    CIBER will create an on-line resource center that is a repository of
    information and data related to international business and
    economics. This site will be a repository of innovative data sets
    created through our research grants, our Working Papers On-line and
    a Clearinghouse for Foreign Language Business Materials.

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-   Refine Ongoing Programs: UCLA CIBER will continue to offer and
    improve on existing programs, developed in previous funding cycles,
    such as:

Research:

-   Doctoral Internationalization Consortium

-   Visiting Faculty and Scholars Program

-   Doctoral Dissertation Fellowships

-   Interdisciplinary Doctoral Research Seminars

-   Faculty Grants for Developing Innovative International Data Sets

-   Business Language Research Priorities Conference

Teaching

-   Language and Culture:

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-   Beginning Language for Business

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-   Summer Business Language Programs

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-   Undergraduate Language and Career Symposium

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-   Pre-orientation Program for International MBAs

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-   International Management Fellows Spanish Program

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-   Multidisciplinary International Overview Course

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-   International Field Studies

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-   International Management and Executive Seminars

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-   Student Exchange Program

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-   Curriculum Development Workshops

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-   International Business Study Tours

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-   Certificate in International Management for Undergraduates

Outreach

-   International Business Forum

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-   Cross-cultural Collegium

-   Sister Cities Program

-   International Event Co-sponsorship

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-   Southwest Regional CIBER Conference on Innovations in International
    Business Teaching

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-   Faculty Development Grants

In conclusion, UCLA CIBER has conducted broad consultations across all
major constituents -- faculty, students and members of the business
community -- to create a program that responds to their needs and
interests. To implement this ambitious proposal, we are requesting
Department of Education support in the amount of \$1.8 million over four
years. This amount will be more than matched by contributions from the
Anderson School at UCLA, and funds raised from private sources.

**[University of Colorado at Denver]{.underline}**

**[ABSTRACT]{.underline}**

The University of Colorado's Institute for International Business (IIB)
was first designated as a Center for International Business Education
and Research (CIBER) in 1993, and renewed in 1996 and 1999. This
proposal requests that the Department of Education continue the
designation and funding for 2002-2006. The University of Colorado is one
of 34 public university members of the American Association of
Universities, with four campuses, 46,000 students, and 3500 full time
faculty. CU is a world-class research institution, ranked 21^st^ among
research universities in overall research expenditures and 10^th^ in
expenditures of federal research dollars.

CU's Denver campus is home to the university's largest graduate
programs, with graduate students comprising 42% of total campus
enrollments. The College of Business (CBA) enrolls 2400 students, mostly
working professionals, and offers a BS degree and nine graduate degrees
with program strengths in information technology, entrepreneurship, and
international business. CBA faculty ranked 4th in research productivity
for public schools without PhD programs by the *Academy of Management
Journal*.

**Globalization in Colorado**

Dynamic change has moved Colorado out of its isolated boom-and-bust past
to become the leading economy in the US in the last decade. With fifteen
consecutive years of economic growth, Denver and the Front Range of
Colorado are arguably the most rapidly globalizing areas of the US.
While today Colorado is important in international terms, Denver is
poised to be a world city of the new information based global economy.
The new global infrastructure depends on telecommunications, information
technology, fiber optics, and satellite technologies that allow
companies instant contact with any and all markets worldwide. Colorado
is the hub of global telecom, and the "Colorado Convergence Corridor" is
home to over 3000 companies that produce these enabling technologies of
the global economy. Together these technologies, most developed in the
last decade, have collapsed the traditional barriers of time and space,
barriers that made cities like Denver remote, and enabled direct access
to global markets from most locations.

**CIBER**

For the next grant period, CIBER will distinguish itself as a partner,
sponsor and collaborator in deepening and extending international
education at CU, in the Rocky Mountain region, and nationally. Within CU
we will move globalization across disciplines, colleges, and campuses.
We will broaden and deepen our business-liberal arts partnership and
create a statewide consortium. We will promote internationalization in
health administration and in the College of Arts and Media, two areas
with growing opportunities in international business. We will
collaborate with the Brigham Young University CIBER in linking CIBER to
many small schools in the Rocky Mountain West, greatly enhancing their
access to international resources. We will directly address the needs of
non-traditional students, the fastest growing enrollment segment in the
US, for greater access to international business education opportunities
and resources.

CIBER will continue many successful activities, building upon those with
high impact and adding \"second and third generation\" dimensions. We
will introduce new programs with national significance, target several
new audiences, and implement four new programs that can be models for
other schools and regions. Several activities will emphasize our
regional competency on NAFTA and Latin America. The strong ties we have
with senior executives in international companies will be leveraged to
expand our Global Executive Forum to include overseas venues and to
establish new CIBER/business linkages in world cities. In response to
the changing face of the globe, one Forum agenda will include a national
conference: \"Terrorism, New Security Realities, and Business Risk\".

Our proposed activities support eight major objectives and are discussed
below.

1.  **Expand the business-liberal arts partnership across majors and
    campuses at CU with new program enrichment activities and a new
    consortium that can be a model for other US universities**. A major
    CIBER achievement in the current grant period is the building of a
    business-liberal arts joint degree on the Denver and Boulder
    campuses. A "fast track" joint degree allows UCB undergraduates in
    foreign language studies early admission to the UCD masters in
    international business. This addresses a national need for foreign
    language studies undergraduates, who seek a competitive edge in
    their job credentials, to earn a business degree. We will build on
    this success in the next grant period, extending this program to
    international studies majors across CU campuses and developing a
    consortium of Colorado schools. CIBER will support program
    enrichment for the consortium including curriculum development,
    faculty workshops, new programs in emerging markets, two business
    language initiatives, and summer externships for liberal arts
    faculty.

2.  **Broaden and deepen globalization in nine graduate business degree
    programs and launch new overseas study options for non-traditional
    students**. UCD's graduate business program, with over 1300
    students, is one of the largest in the US. CIBER/IIB led
    internationalization since 1988 has ensured that every student
    addresses global issues in core and elective courses throughout
    every program. Students can choose international tracks in some
    programs or choose an international business degree. World region
    expertise tracks are available and overseas study tours give working
    students access to intensive travel/study as part of several
    classes. In the next grant period, many of our activities will be
    targeted to the needs of non-traditional students. These include a
    curriculum development focus on CU-Global Online, for which nine
    online courses will be developed. Several new overseas study
    options, one related to NAFTA, will be designed to accommodate
    non-traditional students. New foreign language/area studies
    specializations will be implemented along with an MBA track in
    international business and new non-business electives.

3.  **Build cross-disciplinary alliances with two new collaborative
    initiatives: curriculum development in UCD's College of Arts and
    Media (CAM) and across five CU health administration programs**. CAM
    has the fastest growing enrollments at UCD, in part due to its
    nationally recognized Music and Entertainment Business program.
    While the US entertainment industry is among the largest and most
    visible US businesses around the world, and much of the basis for
    foreign impressions of our culture, values, and people, few
    universities examine this industry as a business. CIBER will partner
    with CAM to support curriculum development and joint research
    including developing a new course, Global Dimensions of Music and
    the Entertainment Business, and conducting research on how media
    influences culture and global commerce. A second initiative will
    bring together several graduate programs in health administration
    across the CU campuses, to build a program in International Health
    Management at CU. CIBER will be a sponsor of course and curriculum
    development on international health management issues and guide the
    process leading to an Institute for International Health.

4.  **Connect CIBER to smaller schools through a new RMCIBER network and
    through programs designed especially for small and rural schools**.
    A large unmet need exists in the Rocky Mountain region and
    nationally, for hundreds of small and rural colleges to provide
    international content in their business programs. While these
    schools offer quality business programs, their faculties have
    limited international expertise, and few, if any, campus based
    resources for either faculty or program development. CIBER will
    develop four programs that provide international content in formats
    that are useful to these schools. We will partner with the CIBER at
    BYU to develop the Rocky Mountain CIBER Network (RMCIBER) and
    connect small schools in the region with CIBER programs and
    resources. We will offer a faculty development caravan to RMCIBER
    schools, where internationalization activities are designed for
    small school needs. A third initiative will connect these schools to
    online language courses; a fourth will launch a new course and
    related international activities for one small school, Jamestown
    College, as a prototype for future collaboration of CIBERs and small
    schools.

5.  **Promote the international competitiveness of the US
    high-technology industry, whose companies have a strong
    concentration in the Colorado Convergence Corridor, with a series of
    applied research, teaching and outreach programs in international
    business**. While these firms have world-class skills in technology
    development, they often lack international backgrounds and skills
    needed to be successful. CIBER has been active in the current grant
    period supporting specialized MBA programs in IT and e-Business and
    customized MBA programs for these companies. In the next grant
    period, we will sponsor a conference examining the future of
    telecom, develop course modules in global supply chain management
    and global sourcing, develop the international components of a new
    venture creation program, and sponsor three applied research
    initiatives.

6.  **Build the national resource credentials of the Global Executive
    Forum with a national conference on security and terrorism and three
    new initiatives that strengthen CIBER ties to the international
    business community**. The Global Executive Forum has become the key
    business outreach activity at CIBER. Twice a year we bring together
    CEOs, invited experts, and faculty to examine in-depth, global
    business and geopolitical issues. A published proceedings, The
    Global Executive Forum Report, is disseminated widely to faculty,
    students, and businesses in the US. For the next grant period, we
    will broaden the impact of the Forum with overseas venues,
    integrated executive study tours for Forum participants, and a
    campus Forum that broadens direct student access to Forum
    participants. Building upon fourteen Forum presentations since 1994
    that addressed topics of security, CIBER will sponsor a national
    conference on "Terrorism, New Security Realities, and Business
    Risk".

7.  **Contribute to the internationalization efforts at other colleges
    and universities in the US by offering specialized programs for
    faculty in international business**. Since 1994 the UCD CIBER has
    offered 14 faculty development programs, emphasizing specialized
    programs that do not duplicate those of other CIBERs. We will
    sponsor a case/reading text that leverages the five year success of
    the international human resources program. We will build upon this
    success by providing two new FDIB programs, developing a unique
    interactive site called FDIHR Network that facilitates ongoing
    interactions between program alumni and faculty, and establishing a
    web-based measurement tool that will track and measure the impact of
    these programs.

8.  **Directly address the forces of globalization on business and
    competitiveness with a multi-disciplinary initiative in applied
    research and curriculum development to integrate these issues into
    the CU research and teaching core.** The reach of business into
    global markets has accelerated the mobilization of
    anti-globalization forces. These dark-side-of-globalization
    activists pit workers\' rights, the environment, the poor, national
    sovereignty, and traditional cultures against developed countries
    and multinational companies. We believe the issues of the "debate"
    lend themselves to research and scientific investigation and should
    be addressed in a university setting. CIBER will support cross
    disciplinary research teams to address globalization, convene a
    dialogue on globalization to engage faculty across CU, and address
    how topics can be integrated into core courses and electives. We
    will fund curriculum development, provide seed money for two case
    research projects, and extend the dialogue to Colorado high
    schools\' Model UN program.

**UNIVERSITY OF CONNECTICUT**

**ABSTRACT**

1.  **THE UNIVERSITY**

The University of Connecticut (UConn) is the flagship university of the
State of Connecticut and the largest state research university in New
England. UConn, with over 22,000 students and 1200 faculty, offers
undergraduate, Masters, and Ph.D. degrees through its College of Liberal
Arts and Sciences and six professional schools. **UConn was ranked 28
among the top national public universities by U.S. News & World Report
(September 2001)**. [**UConn\'s School of Business (BUS) is accredited
by the AACSB and is nationally ranked among the top** (a) **25 regional
MBA programs by Forbes**]{.underline} in terms of return on investment,
(b[) **25 Techno-MBA programs by Computer World**]{.underline}, and (c)
**[7% of MBA programs by U.S. News & World Report]{.underline}**. In
2000, UConn received external grants in excess of \$250 million.

**2. PURPOSE OF THE PROPOSAL**

The purpose of this proposal is to seek funding for the UConn High
Technology Center for International Business Education and Research
(CIBER) for the four-year period 2002-2006. **The focus of the UConn
CIBER is to serve as a national resource center to increase U.S. global
competitiveness in high technology products, services, and processes**.
High technology products and services are those requiring relatively
intensive research and development inputs. High technology development
is a requisite for the economic future of the U.S., and especially
Connecticut and other states in the New England region.

3.  **OBJECTIVES OF THE CENTER**

The following goals have been set for the UConn CIBER so that it can
serve as a national resource for excellence in global technology
competitiveness:

-   Provide interdisciplinary educational opportunities for students
    with a focus on global business and high technology

-   Provide professional development and research opportunities for
    faculty (in business and non-business areas) in the area of global
    technology management

-   Provide training programs/information/research services on issues of
    technological competitiveness to business, government, and
    professional organizations

-   Share our experiences with private and public educational
    institutions nationally

The programs proposed to achieve these objectives are outlined below.
They are organized under the six mandates outlined in the authorizing
legislation. **The philosophy underlying the proposed programs is based
on the conviction that the competitiveness of the United States
principally lies in high technology industries. To effectively compete
in these industries in global markets, the U.S. must put educational
resources behind them.**

4.  **PROPOSED PROGRAMS OF THE CENTER**

The programs listed under each mandate will be developed by
interdisciplinary teams composed of faculty from liberal arts and
sciences (e.g., languages, area studies, political science and others),
business, engineering, and members of the business community.

**Mandate 1: Interdisciplinary programs which incorporate foreign
language and international studies training into business, finance,
management, communication systems, and other professional curricula**

The Twenty-six programs listed below are designed to fill the needs of
students at all degree levels:

## **[Undergraduate]{.underline}**

## **1a. EuroBusiness Program (New)** 

1b. Latin Business Program (New)

1c. Courses at overseas locations: China, India,

Chile (New)

1d. Workshops on int'l Business Negotiations (New)

1e. Language and cultural roundtables (New)

1f. Linkage through language program (Continuing)

1g. Global Business Leadership Series (Continuing)

1h. Minor in International Studies (Continuing)

#### 

#### MBAs

1i. Certificate Program in Global eCommerce (New)

1j. Seminars on International Business Ethics (New)

1k. Global MBA Program (New)

1l. Int'l Business Negotiations Workshops (New)

1m.International courses on the Internet (New)

1n. Global Product Positioning course (New)

1o. Spanish for Business (New)

1p. Chinese and Hindi for Business (New)

1q. Language Roundtables (New)

1r. Four new International Business Courses (New)

1s. Courses offered overseas (Continuing)

1t. Global MBA Scholars program (Continuing)

1u. Global Business Roundtables (Continuing)

1v. Hands-on Export Projects (Continuing)

### Ph.D. Students

1w. Fellowships to attend seminars at overseas

universities (New)

1x. Workshops on international business (New)

1y. Fellowships to write second-year paper on an

international topic (New)

1z. Roundtables -internationalizing curriculum (New)

**Mandate 2: Interdisciplinary programs which provide business, finance,
management, communications systems, and other professional training for
foreign language and international studies faculty and degree
candidates**

A forum called the **Academy of Global Economic Advancement** (see
Exhibit 15.) has been established to open communications and encourage
dialogue among faculty and advanced degree candidates from different
disciplines to expand their understanding of the business aspects of
technology in the global context. The programs consist of:

2a. Roundtables on global economic issues (New)

2b. Seminars on cross-cultural research (New)

2c. Symposia on international business for

non-business faculty and students (New)

2d. International Retreat program (New)

2e. Panel Discussions on technology and

globalization: Impact on society (Continuing)

**Mandate 3: Intensive language programs, available to members of the
business community and other professionals, which are designed to
develop or enhance their international skills, awareness, and
expertise**

These programs will be geared towards increasing the business
community\'s competence in the languages and culture of important
trading partners, and the knowledge of business skills required to
compete globally, especially in high technology industries. **The
programs will address the needs of large MNCs as well as small and
medium-sized companies,** and include both managerial and
language/cultural components. The programs include:

3a. Global Business Conferences (New)

3b. Forums for large high-tech multinationals (New)

3c. Workshops for small to medium companies(New)

3d. Industry specific programs (New)

3e. Fellows in Global eBusiness Program (New)

3f. Language courses for business executives (New)

3g. Enhancement of UConn\'s Virtual Export Center

(Continuing)

3h. Country seminars with focus on language and

culture (Continuing)

**Mandate 4: Collaborative programs, activities, or research involving
other institutions of higher education, local educational agencies,
professional associations, businesses, firms or combinations thereof, to
promote the development of international skills, awareness, and
expertise among current and prospective members of the business
community and other professionals**

These programs involve working closely with public and private
educational institutions nationwide, especially in the Northeast, and
with professional associations and organizations. The collaboration
requires both sharing our experiences with these institutions and
calling upon them to participate in various activities of the Center.
The programs include:

4a. Virtual Faculty Development in International

Business (FDIB) Program (New)

4b. FDIB program at overseas locations (New)

4c. Int'l conferences on int'l business teaching &

research (New)

4d. Roundtables on int'l business teaching &

research (New)

4e. Workshops for language teachers (New)

4f. Seminars on global business negotiations (New)

4g. Deans/Dept. Heads Roundtables on int'l

business teaching & research (New)

4h. Website on international business teaching &

research issues (New)

4i. Global Trade &Digital Economy Program (New)

4j. On-site program for small business schools

(Continuing)

4k. FDIB in India (New)

4l. Global Business Programs for High School

Teachers (Continuing)

4m.Co-sponsorship of Faculty Development

Programs with other CIBERs (Continuing)

**Mandate 5: Research designed to strengthen and improve the
international aspects of business and professional education and to
promote integrated curricula**

These programs develop a knowledge base for curriculum development on
culture, languages, technology, and international business. They are
also closely linked to the new academic initiatives described under
Mandate 1. The following programs are proposed:

5a. Curriculum Development Research Study (New)

5b. Executive Briefing Videos (New)

5c. UConn CIBER\'s Resource Library (New)

5d. Int'l business course syllabi online (New)

5e. Internet course development grants (New)

5f. Curriculum dev't grants for faculty (Continuing)

5g. Global Business Trivia Game (Continuing)

5h. Int'l business exercise grants (Continuing)

**Mandate 6: Research designed to promote the international
competitiveness of American business and firms, including those not
currently active in international trade**

These programs advance the state of the art in integrating technology
and business globally through academic and applied research. Included
are:

6a. Faculty grants competition for research (New)

6b. State of the art research conferences (New)

6c. Database on high-tech MNCs (New)

6d. Working Papers online (New)

6e. Website: \"MNCs and the World\" (New)

6f. MNCs Database Project (New)

6g. Faculty international travel grants (Continuing)

6h. Small grants for non-UConn faculty (Continuing)

6i. Working Paper Series (Continuing)

6j. Semi-annual newsletter (Continuing)

**5.** **UNIQUENESS OF THE UCONN PROPOSAL**

The following components of the proposed programs make the UConn CIBER
proposal unique:

-   [Euro Business and Latin Business Programs (Mandate 1):]{.underline}
    These dual-degree programs will be available to undergraduate
    business majors.

-   [Global MBA Program (Mandate 1):]{.underline} We will create this
    new truly global high-tech MBA program.

-   [Workshops on Global Business Negotiations (Mandate 1):]{.underline}
    Multicultural negotiations workshops will be offered for both
    undergraduate/MBA students.

-   [Courses offered at overseas locations (Mandate 1):]{.underline}
    overseas courses and internship opportunities will be available to
    undergraduate students in three nations, and to MBA students in six
    nations.

-   [Courses on the Net (Mandate 1):]{.underline} Taking advantage of
    information technology, a number of courses will be offered on the
    Net.

-   [Language and cultural courses (Mandate 1):]{.underline} Different
    programs will be available for students to learn foreign languages
    and seek cultural insights.

-   [Academy of Global Economic Advancement (Mandate 2):]{.underline} An
    interdisciplinary faculty group has been created with \"Fellows\"
    from across the campus to encourage faculty from non-business areas
    to work with us as a team. The object is to initiate programs to
    enhance global competitiveness of U. S. businesses.

-   [Global Business Consortium (Mandate 3):]{.underline} A consortium
    of high-tech multinational firms (General Electric, Xerox, United
    Technologies, Pitney Bowes, U.S. Surgical, other) will be
    established to conceive program ideas for U.S. firms to successfully
    compete in global markets.

-   [Global Business Conferences (Mandate 3):]{.underline} Conferences
    on such topics as managing international R & D, global customer
    relationship management, global supply chain management, and global
    protection of intellectual properties will be planned for large
    firms.

-   [Variety of Programs for small and medium-size firms (Mandate
    3):]{.underline} Country seminars, industry programs (i.e. photonics
    industry), and seminars on various aspects of exporting will be
    planned for smaller firms.

-   [Overseas FDIB Programs (Mandate 4):]{.underline} Programs will be
    offered in India, China and South America.

-   [FDIB Programs on the Net (Mandate 4):]{.underline} Different
    functional area FDIB programs will be offered on-line.

-   [FDIB Program for High school and language teachers (Mandate
    4):]{.underline} These programs address the need to encourage high
    school and language teachers to add int'l business perspectives to
    their courses.

-   [International business trivial pursuit and exercises (Mandate
    5):]{.underline} These products will be developed to make
    international business teaching and learning more interesting and
    effective.

-   [International business syllabi online (Mandate 5):]{.underline}
    Syllabi from different schools will be put on line to help the
    faculty plan their courses.

-   [State of the Art of Research Conferences (Mandate 6):]{.underline}
    Conferences on two functional areas, international management and
    international finance are planned to examine the future of these
    fields.

-   [Focused Research on International Business Topics (Mandate
    6):]{.underline} Our research effort will focus on two areas: Impact
    of Global Information Revolution on International Management, and
    Global Intellectual Property Protection. We will probe them deeply
    with the objective of enhancing U.S. competitiveness.

-   [Business Database using Roper Center Archive (Mandate
    6):]{.underline} Using the files in UConn\'s Roper Center Archive,
    the largest repository of opinion poll data in the world, we will
    extract information relevant to high-tech firms and organize it into
    a database for the use of researchers nationally.

6.  **CONSTITUENCIES TO BE SERVED**

The Center will serve the following target audiences:

-   Students (undergraduate, MBA, and Ph.D.);

-   Faculty (at UConn and other schools nationwide);

-   Business (small, medium-sized, and large, nationwide);

-   Professionals in the service sector (both profit and nonprofit);

-   Professional and trade organizations.

7.  **UCONN SCHOOL OF BUSINESS' STRENGTHS IN THE HIGH-TECH AREA:
    EXPERIENCE THROUGH PAST CIBER FUNDING**

The UConn School of Business gained several distinctive competencies
through its past CIBER funding. These include:

-   [Students:]{.underline} Overseas programs for MBA students in China,
    India, France, Mexico, U.K.

-   [Students:]{.underline} International Studies Minor for
    undergraduates

-   [Faculty Development in International Business:]{.underline} Program
    in India

-   [Faculty Development in International Business:]{.underline} High
    school International Business Resource Guides and Conferences

-   [Research:]{.underline} State of the Art of Research in
    International Marketing Conference

-   [Research:]{.underline} Project on Global Diffusion of Technology

-   [Business Community:]{.underline} Virtual Export Center

-   [Business Community:]{.underline} Certificate program in Global
    Technology Management

8.  **UCONN SCHOOL OF BUSINESS' STRENGTHS IN THE HIGH-TECH AREA: NEW
    COMPETENCIES**

Over the last several years, the UConn School of Business has made a
concerted effort to strengthen the areas of global business and
technology beyond the CIBER funding. These efforts include:

-   [School of Business]{.underline}: Plan for Excellence, 2010:
    ten-year plan committing the school to develop and/or strengthen
    programs in global business and technology on a school wide basis;

-   [GE Capital Global Learning Center (GECGLC):]{.underline} a center
    established through a corporate endowment from GE Capital. Its
    programs are designed to complement those of CIBER; offering
    scholarships to select students for global projects, inviting
    international scholars to campus, etc.

-   [Connecticut Information Technology Institute (CITI):]{.underline} a
    university-business partnership offering academic and training
    programs in information technology.

-   [EMBA.com Program:]{.underline} a new Executive MBA program, the
    first in the nation, to develop e-business leaders was initiated in
    fall, 2000.

-   [UConn/GE edgelab:]{.underline} a \$7.5 million alliance with GE to
    run an e-business lab at UConn where MBA students, faculty, and GE
    managers work in teams to find solutions to projects developed by
    GE.

-   [Linkage with Overseas Schools:]{.underline} to implement the
    proposed programs, linkages have been established with schools in
    China, India, South America, Western Europe and South Africa.

-   [Faculty Resources]{.underline}: the entire faculty of the school
    has gained some international experience and/or orientation. In
    addition, we have hired six new faculty in the IB area in the last
    two years.

9.  **EFFECTIVE USE OF RESOURCES**

The UConn CIBER will make effective use of resources by leveraging the
existing strengths of the University of Connecticut. In addition, the
budget shows a substantial commitment on the part of the UConn business
school, since the federal funds are matched beyond the requirements of
the statute as shown below:

##### [Contribution]{.underline}

[Year]{.underline} [Federal Requirement]{.underline}
[Proposed]{.underline}

First Year 100% (50/50 match) 190%

Second Year 100% (50/50 match) 193%

Third Year 100% (50/50 match) 213%

Fourth Year 100% (50/50 match) 219%

The share of administrative costs of the federal funds requested does
not exceed 20% of the total budget, so that 80% of the federal money
will be spent on the Center\'s program activities. The CIBER grant is
considered the seed money for the formation of long-term projects.

**UNIVERSITY OF FLORIDA**

**ABSTRACT**

The University of Florida (UF) is a unique and exceptional location for
a Center for International Business Education and Research (CIBER).
Combining Florida\'s increasingly international economy and UF\'s
academic and research strengths in business, international studies and
professional programs, the UF CIBER (or Center) at the Warrington
College of Business Administration (WCBA) already has become a
significant and unique international business (IB) resource for Florida,
the Southeastern United States and the nation as a whole. It has
extensively infused IB into UF educational programs and has made unique
UF IB expertise on infrastructure industries, agribusiness and Latin
America (especially South America) available nationwide.

The proposed 2002-2006 program substantially enhances scope and impact
of the Center. It is both *forward looking* in IB needs addressed *and*
responsive to *current* documented regional and national IB needs. It
brings to the \"IB table\" *exceptional UF resources not historically
tapped by the UF CIBER nor indeed by other CIBERs*, resources embodying
expertise needed to address the complex issues of global competitiveness
in the 21st century. These include the Department of Estuarine Ecology;
the Florida Museum of Natural History; the College of Design,
Construction and Planning; the College of Journalism and Communications
and the College of Health and Human Performance. Foreign language
programs *leap in focus from Business Spanish to a range of critical
LCTLs (*Less Commonly Taught Languages), including Chinese, Japanese and
Portuguese.

***Isolated IB course infusion is de-emphasized; interdisciplinary IB
degree programs and* *integrated experiential learning opportunities are
emphasized.*** The latter include: business and journalism students
going abroad in teams to prepare documentaries on current IB issues;
student teams with members from business programs, language programs and
non-business professional programs conducting research abroad and
preparing export strategies for small-medium sized Florida firms not yet
active in global commerce; students in IB courses augmenting class
content with materials and discussion sessions conducted in a foreign
language and; a \"soup to nuts\" training program in Brazil \--
instruction in Portuguese, culture and language immersion, courses on
Brazilian business, visits to Brazilian companies and ultimately, a
business internship in the country.

***Isolated IB research is de-emphasized; interdisciplinary research
groups focused on critical IB issues of the 21st century are
emphasized.*** Research topics, as well as curriculum and outreach
projects, derive from a clearly articulated vision of future IB needs
and issues that will determine the success of US businesses in the
global economy of the 21st century. Areas of study include international
technology competitiveness, the world media market, international
antitrust and the international regulatory environment, the nexus of
trade and the environment, and sensitive issues for US agribusiness \--
Cuban policy, sanitary and phytosanitary standards, and free trade area
impacts. The vision statement recognizes uncertainty about the future
and programmatic structure allows the flexibility to adapt to that
uncertainty without sacrificing commitment to specific deliverables. The
recent terrorist attacks underscore the need for such flexibility and
follow-up research on those events is incorporated into the proposed
2002-2006 plan.

***Outreach initiatives utilize an extensive network of partnerships
that enhances program impact.*** Examples include: partnerships with the
Jacksonville Chamber of Commerce and World Trade Center to develop IB
skills of firms in north central Florida that are not yet export ready;
partnerships with the University of Tampa and the Tampa Bay World Trade
Center to deliver programs on the FTAA in central Florida; partnerships
with other CIBERs to both enhance opportunities for Faculty Development
in International Business (including a new UF-led Greece/Turkey tour)
and to develop IB skills in business students enrolled in historically
black colleges and universities; partnerships with UF units that give
access to established outreach infrastructure \-- e.g., a PBS television
station, Agricultural Extension, two Title VI NRC outreach programs and
distance learning facilities; partnership with the Florida Community
College Council on Instructional Affairs to deliver statewide community
college IB programs; and partnerships with specialized centers and
business groups that facilitate transfer of UF state-of-the-art research
into rules-of-thumb global business strategy.

***Cohesiveness and specificity are both achieved.*** The proposal
clearly explains the process by which it was developed and that process
started by asking, and explicitly answering, the question, \"What will
determine the success of US businesses in the global economy of the 21st
century?\" The consequent vision of future IB needs provided the
framework for a cohesive, relevant program and the design of program
specifics was tightly linked to that framework. As a result, the final
47 new, 11 enhanced and 10 ongoing detailed initiatives contain the
specificity essential for program accountability, but collectively, they
constitute a cohesive program that effectively addresses critical
challenges to US IB competitiveness in the 21st century.

It is an ambitious program, but one consistent with the historical
success of the UF CIBER and with the substantial internal and external
resources available to the UF CIBER, including continuity of an
experienced management team. In its first three years of existence, the
UF CIBER responded vigorously to the increased state and national demand
for IB skills by introducing 29 new or enhanced IB classes and five new
IB degree programs, and by supporting basic and applied scholarly
research that promotes the competitiveness of US firms in global markets
and that resulted in an IB working paper series totaling nearly 100
studies in three years. It co-sponsored 30 conferences that transfer UF
research to business and further disseminated IB information to the
professional community through Agricultural Extension Fact Sheets, an
annual report on the Latin American Business Environment, a primer on
implications of the FTAA and 110 research presentations. Fourteen
faculty, both at UF and from other institutions of higher education in
the state benefited from participation in CIBER-co-sponsored Faculty
Development in International Business (FDIB) programs.

This outstanding UF CIBER program impacted over 19,000 students at UF
and contributed to WCBA becoming on December 1, 2000, the first US
school to earn EQUIS (European Quality Improvement System) accreditation
from EFMD (European Federation of Management Development).

The UF CIBER was exceptionally productive during 1998-01, going beyond
what was promised in the original proposal, because it leveraged
outstanding teaching, research and outreach resources at UF. One of only
17 institutions that are both land grant and members of the prestigious
Association of American Universities (AAU), UF has the breadth and depth
to implement the complex programs that build sustainable new IB
capacity. It has one of the most comprehensive sets of university
programs on a single campus. In keeping with being Florida\'s oldest and
most important university, UF\'s faculty of approximately 4,000 includes
40 Distinguished Professors and 53 Eminent Scholars and more than 25
faculty have been elected members to prestigious national or
international science institutes. It ranks fourth among AAU publics and
12th overall in Fulbright Awards. UF\'s student body of 46,000
represents more than 125 countries and all 50 states. It ranks third
among public institutions and sixth overall in National Merit Scholars
enrolled.

WCBA faculty specifically are an outstanding IB resource, recognized
around the world for their expertise. In the last five years, 14 have
received national/international awards for research excellence. Several
are or have been presidents of major national associations such as the
American Marketing Association, the Academy of Legal Studies in
Business, the American Accounting Association and the American Taxation
Association. Others have served as editors of major scholarly journals
and many have served as associate editors or in editorial board
positions on journals that influence research and policy in their
disciplines. Individual departments have been ranked high nationally in
research productivity and its programs \-- undergraduate, MBA and
specialized graduate \-- have all been recognized nationally for
excellence.

The UF CIBER partners with exceptional educational and research units at
UF to develop unique national IB resources. Established campus partners
include UF\'s Center for Latin American Studies (CLAS), Public Utility
Research Center (PURC) and Institute of Food and Agricultural Science
(IFAS) and new ones include UF\'s College of Journalism and
Communication (CJC), College of Design, Construction and Planning (CDCP)
and the Florida Museum of Natural History (FMNH). One of the original
recipients of federal funding for area studies, CLAS is already a
national resource. It coordinates research and teaching on Latin
American issues among 130 affiliate faculty in 40 different departments
of 10 colleges and FMNH and, in conjunction with the UF library system,
has developed one of the country\'s leading Latin American library
collections that includes more that 325,000 books, 1,100 active serials,
and almost 50,000 microforms. PURC is a leading research and training
center on infrastructure industries. The 11 offerings of its two-week
*PURC/World Bank International Training Program on Utility Regulation
and Strategy* have trained nearly 900 industry and government officials
from 110 countries.

Both a land-grant and a sea-grant institution, IFAS serves Florida
agribusiness, human and natural resource needs through three colleges
(Agricultural and Life Sciences, Natural Resources and the Environment,
Veterinary Medicine) and a School of Forest Resources and Conservation,
and through 13 Research and Education Centers and 21 research sites
throughout the state and 67 County Extension Offices. Every national
ranking of journalism and communications programs since 1983 has placed
UF\'s CJC in the Top 10 and three of its graduate programs are rated
number 2. CDCP is one of the US largest and most comprehensive design
schools, ranking in the Top 5 nationally in funded research. FMNH is one
of the nation\'s Top 10 Natural History Museums and its total staff of
215 includes 30 Ph.D. faculty conducting international research in nine
major collection areas with emphases on conservation, resource
management and land use issues.

UF CIBER\'s large network of off-campus domestic strategic partners is
noted above. In addition, through its undergraduate, MBA and CIBER
programs, WCBA has established linkages with 47 foreign universities in
Western Europe, Eastern Europe, Asia, Africa and Latin America that
facilitate its extensive internationalization activities.

Specific activities of the needs-based proposal will be carried out
through this network of on-campus and off-campus strategic partners and
will be overseen by a quality management staff with CIBER-specific
experience. The UF CIBER Director, and both Associate Directors, will
continue in 2002-2006 the management roles they have successfully
executed since the UF CIBER\'s inception on October 1, 1998. Each has
established records of excellence in teaching, research and outreach and
together, they have complementary IB experience. Two of the three
Advisory Board chairs will also continue from the current cycle as will
the Project Manager, a Certified Project Management Professional, and
the Administrative Assistant, a university award winning office manager.
Very critically, there is continuity and commitment at the Dean level.
Dr. John Kraft, current Chair of AACSB, has for 11 years served as WCBA
dean and last year was reappointed for another five. Under his auspices,
the college, faculty and its programs have grown in national reputation,
WCBA endowment has risen almost 10-fold and there has been a consistent
program of internationalization.

Already a significant national resource, the UF CIBER will grow
substantially further in this dimension during 2002-2006. It will make
unique and specialized UF IB resources available to the nation, will
develop innovative curriculum programs that serve as national models,
will nurture basic and applied research that addresses critical IB
issues and will reach out to students, faculty and businesses across the
state and nation to develop IB skills and alleviate current regional and
national shortages of IB personnel. By focusing on *future* as well as
current IB needs, its programs will remain timely as the decade
progresses and its programs will be lasting because the UF CIBER
primarily *invests,* and does not consume, its resources, and it makes
those resources go further through a myriad of cost effective
strategies. It is an exciting program in concept, in design and in plans
for execution.

THE UNIVERSITY OF HAWAI'I AT MANOA

Promoting Free Trade, Prosperity, and Intercultural Understanding\
through International Business Education

#### ABSTRACT

With one-half of the world's population, economic output and trade, the
Asia-Pacific arena plays a critical role in both U.S. foreign policy and
in the economic and national security of the world. China, India and
Indonesia, three of the world's most populous countries, not only
present complex political and security issues but also are critical to
the economic well-being of the United States and of the region. Japan,
one of the U.S.' staunchest allies, is the world's second largest
economy and its return to economic prosperity would most surely result
in positive economic consequences and improved stability for the entire
region, and indeed, the world. One in every five persons in the world is
Muslim and most of them live, not, as is generally thought, in the
Middle East, but in Asia, especially South, Southeast and East Asia. A
broader knowledge of Islam and Islamic societies, beyond that which is
found in the Middle East, is necessary if we are to begin to understand
the full scope of current world events.

Consistent with its mid-Pacific location, the University of Hawai'i
seeks to be recognized as America's foremost institution of higher
education with an Asia-Pacific focus. It has acknowledged expertise and
an excellent infrastructure to achieve this vision. In terms of both
economic as well as security issues, Hawai'i is a crossroads between
Asia and the U.S. Mainland. As the headquarters of the
Commander-in-Chief of the Pacific (CINCPAC), Hawai'i plays an integral
role in the regional security and stability of the region. The
Asia-Pacific Center for Security Studies (APCSS), which opened in
Honolulu in 1995, facilitates important dialogue between military and
civilian defense officials in 45 Asia-Pacific countries, including the
U.S. The East-West Center (EWC), established in 1960 adjacent to the UH
campus, is an internationally recognized educational and research
organization that works to promote better relations and understanding
between the U.S. and the nations and peoples of Asia and the Pacific.
The Pacific Basin Economic Council (PBEC), with over 1200 corporate
members from 20 countries, also makes its headquarters in Hawai'i.

The UH School of Hawai'ian, Asian and Pacific Studies (SHAPS) is the
largest academic unit for Asian and Pacific studies in the world, with
over 300 faculty specialists throughout the university who together
offer more than 600 courses related to Hawai'i, Asia and the Pacific. It
is home to ten regionally focused centers that are clustered around
three federally funded National Resource Centers (East Asia, Southeast
Asia and Pacific Islands). The UH College of Languages, Linguistics and
Literature offers instruction in more languages than any other U.S.
institution outside the Department of State and is a National Foreign
Language Resource Center.

Out of the world's top 41 university and research institutes, UH ranks
16^th^ in physical science research and output and its Ocean Sciences
group consistently ranks in the top 5 in oceanographic research and
funding. The University's unique location has led the federal government
to designate UH as one of 12 land-, sea- and space-grant institutions
and the Mauna Kea facilities on Hawai'i Island are acknowledged as the
premier location for Astronomy research and studies. This excellence is
reflected in extramural funding that is projected to reach a record
\$430 million by the end of the current academic year. UH's John A.
Burns School of Medicine is a pioneer in problem-based learning and the
School of Social Work has placed consistently in the top third of
accredited social work graduate programs. The UH's Law School is ranked
as 15^th^ in the nation in student diversity, 5^th^ in its
student/faculty ratio and in the top 25 for its Environmental Law
program.

Aligned with the University's international focus, the UH College of
Business Administration (CBA) has long been dedicated to international
business education and is a pioneer among U.S. business schools in the
quality, number and depth of program offerings dealing with Asia and the
Pacific. In addition to the CIBER, CBA is home to the [Pacific Asian
Management Institute]{.underline}, the focal point for interdisciplinary
efforts to apply resources within the University and the State in
research and analysis of the latest developments in management theory
and practice in the Asia-Pacific region. The UH CBA also serves as the
secretariat for [PACIBER]{.underline} (a group of 28 business schools in
Asia, North America and Oceania) and for the [Academy of International
Business]{.underline}, the premier professional organization for
business educators, researchers and consultants. Building on the
University's extensive Asia-Pacific resources and CBA's excellence in
international business and its global networks, the UH CIBER has
positioned itself to play a national strategic role in providing
activities and opportunities that further international business
education with a global, and especially Asia-Pacific, focus.

**[Meeting the Purposes of the Authorizing Statute]{.underline}**

The UH CIBER proposes a comprehensive array of unique programs that not
only meet the evolving needs for increased understanding of
interrelationships between political, economic and business issues in
the global economy but are also responsive to the statutory mandates of
the national CIBER program. As illustrated in Figure 1: Overview of
Activities, the UH CIBER is proposing a number of initiatives to
accomplish these goals.

\(1\) [National Resources for International Business
Education]{.underline}: A new CIBER-sponsored *Pacific-Asia Risk
Institute* will sponsor and house research projects, publications and
conferences that will be resources for scholars, policy makers and
businesses needing improved information to assess political risk and
make decisions regarding international business investments and
operations in the Asia-Pacific region. Aligned with this, the *Asia
Pacific Financial Markets Research Center* will help bridge the gap
between academic and practitioner viewpoints on various policy issues
relevant to the banking and securities industries, and provide market
regulators and financial executives with a better understanding of the
financial markets in the region. Leveraging CIBER support with funds
from private foundations and individual donors, the *Pacific Asian
Center for Entrepreneurship and E-Business* will focus on issues of new
venture creation and corporate renewal in the Asia-Pacific region. The
UH CIBER will also support and facilitate *the expansion of the PACIBER
consortium* to include more U.S. CIBER schools, thereby building greater
capacity in the country for improved teaching and research in
international business. As part of its national resource efforts, the UH
CIBER will develop a new comprehensive web-based *Asia Pacific Business
Education Web-Resource Center* that will collect, monitor and
disseminate unique information about the teaching of improved business
technologies, strategies and methodologies for global business and
especially the Asia-Pacific region.

\(2\) [Foreign Language and Area Studies Initiatives]{.underline}: The
CIBER plans to leverage the University's expertise in the less commonly
taught languages of Asia to provide innovative and interdisciplinary
language learning resources that will in turn build the capacity of
institutions across the US to offer these Asian languages. The UH CIBER
will collaborate with the UH NFLRC to support the dissemination of
*web-based advanced language courses in Chinese, Japanese, and Korean*
to other U.S. universities that do not have the faculty nor resources to
offer advanced levels of these Asian languages. Faculty from the CBA and
Asian Studies will collaborate to develop *two* *graduate level courses
in sustainable development in East Asia and Southeast Asia*. CBA faculty
will work other faculty across the campus to develop *international
business content for professional disciplines* such as law, accounting,
medicine, agriculture and public health to prepare students to deal with
global issues they will address in the practice of their professions. To
increase access to business courses by non-business students, we will
develop *a minor in general business and a minor in entrepreneurship*.
The UH CIBER will also co-sponsor a business content *Workshop for
Language Faculty and Professionals* and an *Asian business language
workshop* for teachers of Japanese, Chinese, and Korean languages.

\(3\) [International Business Research]{.underline}: The UH CIBER
research agenda mirrors the stated needs adopted by the Pacific Basin
Economic Council at its general meeting in Tokyo last April. For
example, projects will address the interaction between political and
economic developments that impact the progress of fair and free trade
throughout the region. Outputs will be disseminated through
publications, conferences and web-based resources to assist American
firms to successfully compete in the world market. UH CIBER research
projects will address issues of capital flows and financial markets in
Asia and support the expansion of the PACAP Database, currently covering
eight Asian financial markets. To promote cross-cultural understanding
and to assist U.S. businesses to develop better intercultural business
relationships, the UH CIBER will explore avenues for more effective
virtual work groups with Asian partners and customers. The CIBER will
also sponsor research on entrepreneurship issues in the Asia-Pacific
region and support the efforts of the new Marketing and Information
Technology Center laboratories. The CIBER will also assemble
interdisciplinary faculty groups to develop a research and activity
agenda on free trade, prosperity and security in the Asia-Pacific.

\(4\) [International Business Curriculum]{.underline}: The UH CIBER
proposes to develop innovative new international business curricula,
combining its networks with academic institutions throughout the region
and its recognized strengths in international business with new
educational technologies. It will produce curricular products that will
increase students' access to international business training and
knowledge. Two new elements will be added to the roster of PAMI summer
offerings that will be available to students across the U.S.: an
*on-line Certificate in International Management* and a *two-week PAMI
Colloquium* to allow more students to complete a PAMI Certificate in
International Management. The CIBER will also support the development of
*4 web-based courses in international business. Graduate concentrations
in Asia-Pacific Entrepreneurship*, and a new *Vietnam-focused EMBA
program* will be among new CIBER supported international business
curricula*.* Expanded *student exchanges, study abroad opportunities,
and international internships* will also be supported by CIBER funding.

\(5\) [Business Outreach and Executive Programs]{.underline}: UH has
well-established networks with organizations in the Asia Pacific region
that the CIBER will leverage to produce a comprehensive set of programs
that meet the needs of businesses in Hawai'i and the nation that want to
learn more about how to operate and succeed in Asia. As a collaboration
of business, academia and government, the UH CIBER will offer an annual
*Hawai'i Business Forum* to discuss global business realities. As a new
member of the Hawai'i Visitors and Convention Bureau, the CIBER will
work with HVCB staff to develop and co-market paid *seminars about doing
business in Asia to future convention attendees*. An *Export Summit*
will be a collaborative undertaking between the UH CIBER and the Hawai'i
Community College on the Big Island of Hawai'i to help introduce small
businesses to new opportunities in international entrepreneurship and
e-commerce. Closely allied with this will be *export seminars* that will
be offered in partnership with *Hawai'i's ethnic chambers of commerce*.
These will focus on business trends and opportunities in each
represented country, highlighting successful exporters and featuring
industry-focused strategies designed to improve the global
competitiveness of Hawai'i's major industries and exports. Finally, as
part of its summer program, PAMI will develop and offer an *Executive
Conference* that will draw participants, speakers and resource persons
from throughout the Asia-Pacific to discuss the latest issues relating
to doing business in the region.

\(6\) [Faculty Development]{.underline}: The UH CIBER will provide a
broad range of offerings to meet the development needs of faculty at
two- and four-year colleges in Hawai'i, the western region as well as
major institutions across the U.S. The UH and Texas A&M CIBERs will
redesign the *Asia-sited faculty development program* to facilitate
faculty travel to the more difficult areas of Asia. A *winter faculty
development program* will also be held in Hawai'i or at a partner U.S.
school to provide more depth and understanding of specific regions in
Asia. A faculty development program addressing *Intercultural
Understanding and Global Business* will be offered to enable faculty to
teach courses that will prepare students to live and work successfully
in the globalized world. Also, as a co-sponsor of the bi-annual
*Southwest Regional Faculty Development workshop* with other CIBERs in
the western U.S., we will plan to hold the 2003 workshop in Honolulu to
provide additional outreach to 2- and 4-year institutions within the UH
system, in Hawai'i and the Pacific Islands. Finally, the UH CIBER will
collaborate with the UH's Center for Southeast Asian Studies in its
annual *Southeast Asia outreach to faculty from minority-serving
institutions of higher education*. After a successful two-year pilot,
the program will be expanded to include an international business
dimension with faculty-participants coming from historically black,
Hispanic and Native American faculty.

**[Significance]{.underline}**

The projects proposed by the UH CIBER will improve international
business education by linking U.S. universities with important networks
in the Asia-Pacific region. The most significant outcomes likely to be
attained are an increase in the knowledge and skills among present and
future American business leaders with regard to political risk
assessment, strategic planning, improved decision-making and management
within the context of international business. The proposed activities
will also increase language skills and cross-cultural knowledge of
students and encourage the development of closer ties between faculties
from U.S. universities and their counterparts in the Asia-Pacific
region. With programs specially designed to meet the unique needs of
faculty, students and businesses, the UH CIBER will improve student
achievement and increase the capacity of universities and faculty
throughout the country to integrate the most current data, information
and cases into their courses.

As a leader in the teaching of the less commonly taught languages of
Asia, the on-line course materials for advanced Chinese, Japanese and
Korean developed by UH create the potential for universities throughout
the U.S. to improve the teaching of these languages and provide access
by a larger number of students to acquire advanced language skills. The
development and dissemination of these materials are of particular
significance to smaller universities who are currently able to offer
only the first two years of these Asian languages. Sustainable
development issues affect emerging economies throughout the globe so the
curriculum and course content developed by the CIBER's interdisciplinary
faculty teams can be transported to other U.S. campuses.

The UH CIBER's research agenda addresses some of the most pressing and
critical issues faced by U.S. firms wishing to do business in the
Asia-Pacific region: cross-cultural research, telecommunications and
information technology and their impact on the Asian business
environment, venture capital formation, and free trade as related to
regional stability and peace. Outputs will be disseminated nationwide
through conferences, publications and the UH Asia Pacific Business
Education Resource Website. By expanding the PAMI summer program to
include on-line courses and condensed time-frames, and by extending
membership in PACIBER to more CIBER schools, more students from across
the U.S. will be able to take advantage of the multinational faculty
that team-teach traditional and web-based courses.

The needs of local, regional and national businesses wanting to learn
more about doing business in the Asia-Pacific region are directly
addressed by the UH CIBER's business outreach programs. The annual
Hawai'i Business Forum and export strategy workshops offered in
conjunction with Hawai'i's ethnic chambers of commerce will provide
businesses with information about global issues and opportunities in
international business that are essential to Hawai'i's goal of
diversifying its economy.

All faculty development workshops are significant in that they draw on
UH's extensive resources, networks and expertise for doing business in
the Asia-Pacific region and are available to faculty from throughout the
U.S. Often, UH CIBER's faculty development initiatives are one of only a
handful of programs focusing on doing business in the Asia-Pacific and
uniquely address the international business training needs of
under-served minority faculty. The national impact of the proposed
programs can be seen in the number of classes and students that benefit
from the increased knowledge of Asia that faculty acquire. The magnitude
of UH CIBER programs will have a multiplier effect that will add to the
abilities of companies in Hawai'i and across American to compete more
effectively in the global economy.

## University of Illinois

# At Urbana-Champaign

# ![](media/image5.png)

**CIBER APPLICATION 2002-06**

**ABSTRACT**

Since its establishment in 1993, the Center for International Business
Education and Research at the University of Illinois (Illinois CIBER)
has been a leader in advancing the study, teaching, and practice of
international business. Drawing on the outstanding resources of the
University and the College of Commerce and Business Administration,
Illinois CIBER has achieved a significant record of accomplishments
during its past eight years of operation. The numbers of business
courses with international content and foreign language courses with
business content have tripled. Nearly 200 business students have
received CIBER travel support to study abroad. More than 80 faculty and
doctoral students have received CIBER research grants to investigate
topics that affect America's international competitiveness. Many of
these projects have produced important results that significantly impact
both theory and practice. Through its business outreach, Illinois CIBER
has served more than 120 area companies with direct export counseling.
Finally, several of our programs that serve national audiences (e.g.,
the workshop on instructional technology for teaching business foreign
language) have attracted such large enrollments that we need to increase
program capacity in subsequent offerings.

With the enhanced international resources available on campus, and based
on its demonstrated capacity for accomplishment, Illinois CIBER is ready
to launch an ambitious agenda for the next four years. This agenda is
designed to meet the changing needs of our constituents - students,
faculty, and business professionals. As the world becomes increasingly
globally interdependent, technologically advanced, and culturally
diverse, we need to develop more integrated frameworks to guide
international business teaching, research, and practice. To this end, we
have adopted the theme "Technology, Culture, and International
Competitiveness" to provide a vision and direction for our new CIBER
agenda. This theme builds on the unique strengths of the University of
Illinois as a world leader in the development and deployment of
cutting-edge technologies, particularly in computing and information
management, and their application to the fields of agriculture,
business, library science, and engineering. Our goal is to draw from
this knowledge base and combine it with area studies and foreign
language expertise in developing and implementing programs that further
America's international competitiveness. This is a most exciting task,
and one that the University of Illinois and its CIBER are particularly
well equipped to undertake.

The Illinois CIBER's new agenda supports seven major objectives that
meet the statutory purposes of the authorizing CIBER legislation. While
each objective represents a focused area of activity, they all reinforce
one another in furthering the CIBER mandate of increasing the nation's
capacity for international understanding and competitiveness. The
following outlines the project objectives and the proposed activities
designed for their accomplishment.

**1. Further enhance Illinois CIBER\'s national resource capability by
establishing a Global Consortium for International Business to provide
added support and expertise for program development and
implementation.**

> a\. Consortium Annual Meetings with Executive Briefings
>
> b\. Annual World Economy Conferences
>
> c\. Global Consortium Newsletter
>
> d\. Illinois CIBER Website Upgrade

**2. Deepen the internationalization of business programs to include
both a global and area studies focus, with emphasis on
institutionalizing new curricular innovations and increasing student
participation in study abroad.**

> a\. Elective Course on Transnational Economy
>
> b\. Course Development Grants with Area Focus
>
> c\. Certificates in International Business with Area Specialization
>
> d\. Dual Degrees in Business and Area Studies
>
> e\. Ph.D. Minor in International Business
>
> f\. International Business Case Competition
>
> g\. Summer Overseas Study
>
> h\. Summer Overseas Internships
>
> i\. Business Foreign Language Courses

j.  CIBER Distinguished Speaker Series

**3. Strengthen international components at other professional schools
on campus by supporting joint teaching, research, and outreach that
involve faculty and students from business, foreign language, and area
studies departments.**

> a\. New Course in International Human Resource Management
>
> b\. International Agribusiness Colloquium
>
> c\. Minor in International Agribusiness
>
> d\. Minor in Global Business Reporting
>
> e\. Joint Research on Soybean Exporting
>
> f\. Joint Research on Global Web Page Design
>
> g\. Satellite International Programs for Engineers
>
> h\. Global Business Reporting Summer Institute

**4. Accelerate efforts to incorporate business and other professional
content in foreign language and international studies programs by
increasing opportunities for students and faculty to acquire the needed
knowledge.**

> a\. New Section of IB course for Non-business Majors
>
> b\. Conversation Courses in Business Foreign Language
>
> c\. Certificate in Business Foreign Language
>
> d\. Multimedia Simulation for the Teaching of Business Foreign
> Language
>
> e\. Online Business Foreign Language Courses
>
> f\. Online Courses on Commercial and Technical Translation
>
> g\. FDIB grants for Foreign Language Instructors
>
> h\. Workshop on Instructional Technology for Teaching Business Foreign
> Language

**5. Promote interdisciplinary research that advances the study and
teaching of international business, with emphasis on combining the
economic and cultural approaches to investigate issues affecting U.S.
international competitiveness.**

> a\. Biennial Interdisciplinary Research Conference
>
> b\. Implementation of Interdisciplinary Agendas
>
> c\. Research Workshops on Developing Integrated IB Curricula
>
> d\. Developing New Measures of National Culture
>
> e\. Using "Grid" Technologies to Coordinate Global Workteams
>
> f\. European Peripheral Economies as Regional Export Platforms
>
> g\. Managing Multicultural Workteams in a Global Context
>
> h\. Research on Women in International Business
>
> i\. Enhancing IB Education through Information Technology
>
> j\. Faculty IB Research Grant Competition

**6. Broaden academic outreach in international business to include
training in both teaching [and]{.underline} research, particularly for
faculty working in schools that lack the needed resources to
internationalize their programs.**

> a\. National Workshop for IB Research and Publishing
>
> b\. Research Forum at Regional AIB Meetings
>
> c\. Internationalization of Faculty at Chicago State University
>
> d\. Faculty Overseas Study Trips to Promote International
> Collaboration
>
> e\. Internationalization of Doctoral Education in Business (IDEB)
> Workshop
>
> f\. ION Teaching Workshops for Community College Faculty
>
> g\. Biennial International Business Institute for Community College
> Faculty
>
> h\. Internationalization Workshops for K-12 Teachers
>
> i\. Virtual Trade Missions for K-12 Students

**7. Expand business outreach to provide increased opportunities for
business professionals to further their global knowledge and
cross-cultural skills, including programs to promote involvement of
women-owned firms in international trade.**

> a\. Global Business Seminars
>
> b\. Certificate in International Business Fundamentals
>
> c\. Workshops on Advanced IB Topics
>
> d\. Overseas Business Delegations
>
> e\. Certificate in International Human Resource Management
>
> f\. International Programs for Women Business Owners
>
> g\. Online State Certificate in International Business
>
> h\. Export Counseling for Illinois Businesses

i.  International Business Roundtables with the Local Business Community

The CIBER agenda outlined above includes a total of 57 project
activities, of which 36 are new, and 15 are substantially enhanced or
expanded versions of current activities. About sixty percent of the
activities are explicitly designed to serve national audiences.
Additionally, about fifty percent will involve partnership with many of
our nationally ranked academic or research units on campus, including
the six area studies centers (African Studies, European Union, East
Asian and Pacific Studies, Latin American and Caribbean Studies, Russian
and East European Studies, and South Asia and Middle Eastern Studies),
Department of Agricultural Economics, the Institute of Labor and
Industrial Relations, Graduate School of Library Science, National
Center for Supercomputing Applications (NCSA), and others. Finally, our
Global Consortium partner schools will provide added support and
expertise to further enhance Illinois CIBER's capability to develop and
implement programs with national impact. When fully implemented, the
proposed project will have a substantial and significant national impact
on teaching, research, and business outreach.

Illinois CIBER requests federal funding for the 2002-2006 period to
continue to offer high-quality teaching, research, and outreach programs
that help our constituents advance their international business
knowledge and cross-cultural skills. Our request is based on an
eight-year record of achievement in fulfilling the CIBER mission and
furthering the purposes of the CIBER authorizing legislation. The
proposed project will enable Illinois CIBER to provide enhanced service
to students, faculty, and business professionals and assist them in
preparing for the globalization challenge of the 21st century.

# UNIVERSITY OF KANSAS

# ABSTRACT 

The KU CIBER seeks to continue its growth as a valued resource sought
after by professionals, firms, and communities as they strive to become
more competitive in the global business environment. It will provide
pertinent information and facilitate the public-private partnerships
critical to acting locally while competing globally. It will help to
ensure a growing supply of new professionals capable of contributing to
the global efforts of their organizations and to assure that current
managers have the opportunity to learn new skills critical to their
firms' global success.

Based in a Midwestern university with a wealth of international
resources and a business school committed to building professional
skills on a liberal arts foundation, the KU CIBER is surrounded by a
region linked to global markets through the provision of professional,
transportation, and communication services. The KU CIBER aspires to be a
model for interdisciplinary course development and a national resource
for trade in services, important in their own right, but also crucial
inputs into the production and trade of many goods. It draws on the
expertise at KU of four federally funded National Resource Centers
focusing on East Asia, Russia and East Europe, Latin America, and
Africa, and a growing European Studies center, as well as faculty across
the campus who have experience relevant to business in myriad countries
and contexts.

Our CIBER is located in a region where support for international
business is needed and has a great impact. The greater Kansas City area
ranks 11th nationally in exports; 65 percent of its business is
international; and global trade accounts for nearly 25 percent of its
GDP. The region is a vital and growing transportation hub, where major
highways and railways running from north to south and east to west
intersect. It is also home to major firms with international operations,
such as Sprint, Hallmark, Black and Veatch (the nation's 13th largest
engineering firm), American Century Investments, H&R Block, Kansas City
Southern Industries (owner of the "NAFTA Railroad"), Yellow Corporation,
and many others. These firms hire a large proportion of our graduates
and many of their employees attend the part-time MBA program at our
Kansas City campus. Some are represented on the CIBER Advisory Council;
others are involved in the CIBER's outreach activities, conferences, and
executive education.

In this proposal, the KU CIBER seeks to extend its accomplishments of
the 1999-02 grant cycle. We will continue our CIBER's central focus on
international trade in services, the fastest-growing sector of the U.S.
economy. The nature of international trade in services demands extensive
communication with buyers and the ability to interact easily with many
different cultures. Hence, our CIBER pays heightened attention to issues
of language, cross-cultural management, and ethics.

It is clear that the next CIBER cycle will correspond with a time of
great national and international uncertainty. As world events continue
to unfold, new strategies and techniques will need to be developed to
help U.S. businesses continue to succeed internationally. Our CIBER has
built flexibility and responsiveness into the proposed programs, so that
we will be able to introduce projects and modules dealing with timely
issues on an ongoing basis. Our proposal also includes remote delivery
of IB education by electronic means, and research into experiential
learning alternatives to study abroad, and we have the ability to expand
these features if the need arises. The KU CIBER will help provide a
conduit to make appropriate resources available to the business
community as it copes with the changes in the global business
environment.

Programs proposed for the 2002-2006 cycle are described below.

### 

### INTEGRATED IB/CLASSWORK EXPERIENCES 

· **Global Research Integrative Projects (4.1).** This integrative
capstone course will be the centerpiece of the newly revised MBA program
starting in 2002. Interested MBA students will spend eight weeks
studying an industry sector or company, including two weeks of site work
outside the U.S.

· **Trilateral master's (1.3).** Planning is under way and approvals are
being sought for a new tri-continent, three-school master's degree
program to be taught in English at KU, Tongji University in Shanghai,
and ACI Negocia in Paris. The degree awarded will be an M.S. in
International Business from KU, with certificates from Tongji and
Negocia.

· **Experience Entrepreneurship Globally (1.2).** This certificate
program for would-be entrepreneurs will provide classroom instruction on
entrepreneurship basics, and a two-week study abroad tour at recognized
entrepreneurial sites, e.g., Hong Kong, Ahmedabad, India, northern
Italy, and Aberdeen, Scotland.

· **International E-learning (4.3).** An on-line, Web-based version of
the course, Business, Culture, and Society in Western Europe, will be
developed and delivered to students participating in the program at KU's
Italy Campus.

· **Joint MA/MBA (6.5).** The KU CIBER has fostered the initiation of
joint degrees with the NRCs in Latin America and Russia and East Europe.
We will extend MA/MBA program to East Asia and Western Europe.

### 

### NEW AND EHANCED CLASSES 

· **Globalizing American Studies (4.2).** The KU CIBER will work with
the American Studies Program to develop a module on globalization for
the introductory American Studies course, reaching over 400 students per
year.

· **New Required MBA IB Course (4.7).** We will design and implement a
new, one-credit IB course to be required of all full-time and part-time
students in the MBA program.

· **Visiting Faculty from Partner Institutions (4.5).** Elective choices
in IB will be expanded by hosting visiting professors from foreign
universities with which we have on-going relationships.

· **Study Abroad (6.2 & 6.3).** Students will benefit from new study
abroad programs in Brazil, Europe, and Japan. In addition, we will add a
specialized study abroad program for accounting students. We will
recruit from area universities so that their students may take advantage
of these opportunities.

### 

### OTHER STUDENT ACTIVITIES

· **International Leadership Forum for Students in Professional Schools
(4.4).** This speaker series will be co-sponsored with student
organizations in Business, Engineering, and Law.

· **Educational Linkages with Ecole Superieure de Commerce
Clermont-Ferrand (4.6).** At the request of ESC-Clermont, we will send a
Ph.D. student to teach at Clermont each year, and will invite Clermont
faculty to teach at KU.

· **Internships (4.8).** Foreign internships will be developed directly
by CIBER and through collaboration with the student group AISEC; we will
also seed internships in regional trade organizations.

### 

### FOREIGN LANGUAGE INITIATIVES

· **Accelerated Portuguese for Business (2.1).** Responding to regional
and national needs, we will develop an accelerated language program to
develop fluency in Portuguese and familiarity with the Brazilian
business environment.

· **Brazilian Studies Certificate (2.2).** A related initiative will be
development of a new certificate in Brazilian studies, to be offered to
undergraduate Latin American Studies or Business majors.

· **CIBER Teaching Internships in Foreign Business/Professional Language
Training (2.3).** The KU CIBER will provide compensation for Ph.D.
students in foreign language programs to work with faculty members to
deliver business/professional language courses. The interns will also
receive CIBER support to attend appropriate business language workshops.

· **Foreign Language Training for Graduate Business Students (2.4).**
Tutoring in several languages, including Chinese, Italian, and Japanese,
will be offered to groups of students (also open to faculty) in
conjunction with international study opportunities.

· **German/Business Language Course (2.5).** A new course, Introductory
German for the Professional Schools, will benefit students whose class
schedules make it difficult to take the traditional five-hour course.

· **Sponsorship of business language conferences (2.6).** Conferences
sponsored will include the CIBER Conference on Language, Communication,
and Global Management, and the Conference on Using Instructional
Technology in Teaching Business Language.

**NATIONAL SYMPOSIA (1.4)**

The KU CIBER proposes two national symposia

· International Trade and Labor Standards, sponsored in collaboration
with the Robert J. Dole Institute for Public Service and Public Policy
at KU, will examine the rights and roles of labor and capital in the
globalization process.

· NAFTA at Ten Years: A View from the Heartland, sponsored with the Dole
Institute and the Center of Latin American Studies, will convene
scholars, executives, and government representatives to examine the
region's experience with NAFTA at its tenth anniversary.

The best presentations from these symposia, and from the IB Ethics
symposia described below, will be published in edited volumes.

### 

### IB ETHICS INITIATIVES

· **National symposia (1.4).** The KU and Thunderbird CIBERs will
collaborate on the International Trade and Labor Standards Symposium
described above and on other ethics symposia including one on IB ethics
in the information age (2003-04) and one focusing on global efforts to
reduce corruption in global transactions (2004-05).

· **IB Ethics Workshop (5.3b).** The IB Ethics workshop co-sponsored in
Kansas City with Thunderbird and Sprint in April, 2001, will be offered
in other locations, and a specialized IB ethics workshop will be
developed for engineering professionals.

· **Faculty Development in IB Ethics (1.6).** We will extend our
regional faculty development workshop on IB ethics to a national
audience by offering it in conjunction with the Globalization Seminars
organized by the Memphis CIBER.

· **International Society for Business, Economics, and Ethics (6.4).**
Our CIBER will sponsor two faculty from KU or other institutions to
attend this Society's conference in 2004.

**GLOBAL PROJECT MANAGEMENT INITIATIVES (1.1)**

This collaborative Business-Engineering project aims to accelerate the
creation of project managers that are able to work effectively in
international setting, and to make U.S. engineering firms more
competitive internationally. In 1999-02, we introduced graduate and
undergraduate courses in global project management, including a study
abroad experience. For 2002-06 we will create:

· a module on international aspects of project management, to be
embedded in existing professional education programs;

· a global project management program for young managers;

· an executive education program for project managers moving into
leadership roles;

· a Council of Presidents of global engineering and construction firms
located within the region, to advise the CIBER on the development of
these programs.

## 

## RESEARCH 

· **Extensible Business Reporting Language---XBRL (3.1).** The KU CIBER
will continue its collaboration with the Ernst & Young Center for
Auditing Research and Technology to share this cutting-edge research
with academics and practitioners.

· **Capital Markets in the Southern Cone (3.2a).** Professor Chris
Anderson will conduct research on Southern Cone capital markets and will
make the databases associated with this project available to researchers
at other institutions.

· **Maquiladora Studies (3.2b).** Professor Jill Kleinberg will explore
how SONY Mexico was able to develop into a world-class operation,
generating cross-cultural perspectives to help enhance U.S.
competitiveness.

· **Business Leadership through Literature (3.2c).** Professors Birch
(Business), Anderson (Spanish & Portuguese) and Clowes (Slavic
Languages) will lead an interdisciplinary research seminar to develop an
experiential understanding of how power and leadership are exercised in
different cultures.

· **Faculty Research Awards (3.3).** The KU School of Business will
designate two research fellowships each year for faculty doing IB
research and CIBER will continue the annual faculty IB research
competition, giving priority to interdisciplinary and collaborative
research.

· **Ph.D. Research Workshops (3.5).** We will support the visit of one
IB scholar from another university each semester to present research at
the Ph.D. workshops; we will also support Ph.D. research in IB by
co-sponsoring the Internationalizing Doctoral Education in Business
program with other CIBERs (6.6).

· **KU IB Research Conference for the Upper Midwest (6.2).** This
biennial conference will have a rotating disciplinary focus, with the
first conference focusing on global issues in financial reporting, and
the second on international management.

· **IB Working Paper Series (3.6).** This new IB working paper series
will include papers resulting from the competitive summer funding
process and other targeted projects.

### REGIONAL IB / ECONOMIC DEVELOPMENT INITIATIVES

· **Collaboration with Kansas, Inc. (5.1).** The KU CIBER will help
design and generate survey research to be used by Kansas, Inc. to guide
state policy related to international business. We will also design and
coordinate delivery of a mini-course for Kansas companies that are
contemplating entry into international markets, and create a help desk,
staffed by students, to respond quickly to IB queries for Kansas firms
regarding international market opportunities.

· **Global Field Projects (5.4).** The GFPs, co-sponsored with the
Kansas Department of Commerce and Housing's International Trade
Division, involve student teams working under faculty supervision to
research international possibilities for interested firms. Introduced in
2000, this program will be expanded to meet demand by involving students
and faculty from Kansas State and Emporia State Universities.

· **Benchmarking the Effectiveness of Trade Promotion Initiatives
(5.5).** Our CIBER will sponsor research in the Department of Public
Administration to study problems, solutions, and strategies for
international trade promotion at the state level.

· **Kansas IB Conference for Business, Government, and Higher Education
(5.6).** This biennial conference will provide a rare opportunity for
representatives from academia, business, and government in Kansas to
discuss issues of common concern, share resources, and explore alliances
to benefit small and medium-sized enterprises.

· **Partnerships with regional groups (5.7).** The KU CIBER will
collaborate with regional groups including the International Trade Club
of Kansas City, the Greater Kansas City Chamber of Commerce, and the
Kansas Center for Rural Economic Development, to enhance their members'
IB capacity.

### 

### EXECUTIVE EDUCATION

· **Executive Development in IB Programs (5.2).** We will use the IB
management training program developed for the Greater Kansas City World
Trade Center as a model to develop programs for business professionals
seeking to learn about best practices in IB.

· **Executive Education in Cross-Cultural Management (5.3).** The CIBER
will create an eight-week program focusing on cultural information that
managers should know before operating in various world areas. KU's
foreign language and area studies specialists will be featured at each
of the various sessions.

· **See also Global Project Management (1.1); IB Ethics (5.3); and
Collaboration with Kansas, Inc. (5.1).**

### 

### FACULTY DEVELOPMENT IN IB

· **Internationalization at Historically Black Colleges and Universities
(1.5).** The KU CIBER and the African Studies Resource Center at KU will
participate in a multi-CIBER consortium to increase the exposure to
global issues by students in HBCUs. The consortium will offer a
comprehensive portfolio of academic outreach activities to HBCU's.

· **Globalization Seminars (1.6).** We will join with the University of
Memphis CIBER to deliver a four-year sequence of faculty development
programs including 1) the conceptualization of culture and its
implications for cross-nationalization; 2) the teaching of IB ethics;
and 3) incorporation of area studies perspectives into the business
curriculum.

· **Internationalizing Consortium Faculty (6.1).** Faculty from
universities participating in the Consortium of Universities for
International Business Education will receive support to attend IB
programs including the Antwerp program that we co-sponsor with the
University of Memphis CIBER.

The KU CIBER will continue to operate under the philosophy of providing
quality IB education by leveraging the best international resources of
the University and collaborating frequently with other institutions,
especially other CIBERs. The KU School of Business and the University of
Kansas are committed to providing the resources needed to continue the
successful implementation of this CIBER. Funding from USDE for the
2002-06 grant period will make possible the teaching, research, and
outreach mission of a business school which sees IB as a major
differentiating feature and of a university which has a long history of
supporting international efforts.

THE UNIVERSITY OF MEMPHIS

ABSTRACT

MISSION, PHILOSOPHY, AND PROGRAM DEVELOPMENT

[Mission]{.underline}: To develop results-oriented programs that foster
international competencies among students, faculty, and business
professionals and that advance the body of knowledge in international
business and business teaching.

[Philosophy]{.underline}: Utilize a long-term, systematic,
collaborative, and sustained approach focused on the unique needs and
potential of the Delta and the capabilities of The University of
Memphis.

Established in 1989, Memphis CIBER is the only CIBER located in the
Lower Mississippi Delta region---an area encompassing most of Arkansas,
Mississippi, and Louisiana and parts of Illinois, Kentucky, Missouri,
and Tennessee. Characterized by serious limitations on human and
economic resources and a provincial mindset wary of change, the Delta
region contains some of the poorest counties in the United States.

Since its inception, Memphis CIBER has systematically worked to develop
a continuum of programs designed to globalize the thinking and
activities of students, faculty, and business in the Lower Mississippi
Delta while contributing to national competitiveness goals. Core
programs are continually refined to respond to emerging needs and growth
opportunities while maintaining their focus on the region's unique
needs.

CIBER began its efforts focused on affecting ***institutional change***
at The University of Memphis. Results include the development and
implementation of an International MBA Program that significantly
advanced institutional collaboration, resources, and strategies for
further internationalization efforts across academic disciplines.

***Outreach*** was a major focus of the second grant cycle, resulting in
some of the CIBER's

most successful and enduring programs targeting faculty and businesses:

-   Faculty Development in International Business (FDIB);

-   Faculty Study Abroad in Europe (FSA);

-   Business Workshop for Foreign Language Faculty (FLW);

-   On-site foreign language instruction for business firms; and

-   Business conferences and seminars.

***New world regions, languages, and extending business outreach*** were
the impetus for initiatives in the third grant cycle extending Faculty
Study Abroad, IMBA regional study tracks, business language courses,
Global Executive Network linkages, and University partnerships into
South America, China, Japan, and India.

In the fourth funding cycle, Memphis CIBER directed its attention to
***Information Technology** (IT),* developing an interdisciplinary IT
concentration for business students, adding Information Technology to
and infusing technology-based pedagogical tools in Faculty Development
programs; and hosting two major business conferences on Information
Technology and Global Business.

With each new grant cycle, CIBER targets select, strategic areas for new
program development. New activities are designed to become permanent
additions to the CIBER program repertoire and to augment, rather than
replace, existing activities. The result is an integrated set of
activities that support the mission and mandates of Title VI legislation
and result in significant impact at the institutional, regional, and
national levels.

**CUMULATIVE IMPACT**

CIBER programs are built collaboratively, leveraging resources with a
broad spectrum of business and academic entities. This structure has
enabled Memphis CIBER programs to achieve significant impact during its
eleven-year tenure both in terms of University of Memphis
internationalization efforts and regional and national reach.

***Impact on Faculty---local, regional, & national***

Outreach to faculty in the form of international and interdisciplinary
training and research support has had tremendous impact in terms of
curricular content, student exposure to international business courses
and topics, and the advancement of competitiveness-related research.
Memphis CIBER-hosted Faculty Development in International Business
workshops have reached 353 faculty from 183 institutions. Three hundred
forty-six (346) faculty from 187 institutions have participated in
Business Language for the Foreign Language Professional workshops. And,
Memphis' Faculty Study Abroad Program to Europe has attracted over
271faculty from 80-plus institutions. These numbers increase at least
three-fold when co-sponsored activities are added to the mix and include
over 40 faculty from the University of Memphis sent to programs in
Mexico, South America, and Europe. Long after this CIBER is gone,
faculty participants, their home institutions, and their students will
continue to benefit from this international exposure and concomitant
curricular changes. (See Appendix 1 for letters attesting to program
benefit.)

Memphis CIBER has supported faculty and Ph.D. research leading to 144
working papers, research presentations, and/or publications. Moreover,
CIBER has developed teaching units and conducted methodological research
in international business disciplines for purposes of offering workshops
in Faculty Development in International Business and Business Foreign
Language.

Memphis CIBER has worked to internationalize future faculty through
support for doctoral students. Thirty-five doctoral students have
received support to participate in 75 research and/or conference
initiatives related to international business. CIBER also annually
supports two doctoral research assistantships in international business.

***Impact on Students and Institutions***

Programs that impact faculty have a direct impact on students and the
institutions at which they serve/attend. Memphis CIBER has also
creatively developed programs linking faculty across disciplines, and
institutions around the globe to train tomorrow's globally competent
business leaders.

The interdisciplinary curriculum for Memphis' International MBA (IMBA)
program has brought an international business focus to this institution
and created a regional magnet program for students interested in
international business careers. IMBA has also broken down entrenched
institutional barriers among academic disciplines through the
development of interdisciplinary concentrations in e-commerce,
information technology, MIS, and supply chain management; Business
Foreign Language curricula in French, Spanish, German, Japanese, and
Chinese have also been developed.

Through CIBER's efforts, business majors at all levels---Undergraduate,
MBA, IMBA, and EMBA---now have exposure to international business topics
through curricular requirements, internships, and/or study abroad. CIBER
leadership is responsible for thirty-four (34) new, revised, or upgraded
courses and ten (10) new majors, degrees, or study concentrations.
Moreover, twenty-two (22) institutional partnerships abroad and a large
number of relationships established with business organizations in
Memphis and abroad enable internationally-oriented experiential learning
opportunities for students.

Memphis CIBER institutional impact is not limited to its home
institution. Seventeen (17) institutions have received assistance
through consultations designed to assess international programs and
activities, provide suggestions for future directions for international
programs, and assist with Title VI federal grant applications. Letters
delineating the benefits of these consultations are included in Appendix
1.

***Impact on Business***

Aside from the indirect impact from programs described above that
develop students and faculty from which business can draw leaders and
expertise, Memphis CIBER has had a direct impact on current business
leaders through its custom training programs, business discussion
forums, and international conferences. Memphis CIBER has conducted
twenty-two (22) major business conferences or seminars reaching 1,817
attendees; developed and delivered custom executive training on
international culture and business to over 100 business executives; and
hosted seventeen (17) visiting business delegations introducing 124
foreign executives to U.S. business persons. Importantly, Memphis CIBER
has provided over 11,000 person hours of custom language instruction to
more than 700 business participants in 50 companies.

#### 

#### A VISION FOR THE FUTURE

**[Vision]{.underline}**: **Memphis CIBER is recognized as a regional
and national leader in developing global competence among students,
faculty, and business through its continuum of innovative curriculum,
research, and outreach programs**

To work towards its vision, Memphis CIBER will continue 21 highly
successful activities, significantly augment 8 existing programs. In
addition, Memphis CIBER will focus on expanding the breadth and depth of
our program reach during the 2002-2006 grant cycle through three new
major, collaborative initiatives, consisting of fifteen (15) activities,
that take advantage of unique assets, challenges, and opportunities
within the Lower Mississippi Delta.

*1) Using new technology assets to expand international teaching and
learning activities to new regions & new audiences (5 new activities)*

Spread throughout the proposal in appropriate and multiple mandatory
activity areas, planned technology-oriented initiatives will utilize the
capabilities of the new, FedEx Emerging Technology Institute. This \$23
million state-of-the-art teaching, research, and learning facility is
scheduled for completion in the Fall of 2003 and will provide high
levels of interaction among students and faculty through sophisticated
technology allowing real-time interface with instructors, geographically
diverse student teams, and business executives. Integrating the proposed
five technology-oriented activities into existing or augmented programs
will provide a solid technology base for our global agenda.

Memphis CIBER will use the capabilities of the FedEx Institute to extend
its international business program reach. Distance teaching
collaboratives will result in true multicultural business learning
environments for students and regional business professionals. Enhanced
exposure to the people and cultures of established institutional partner
regions through classroom links and collaborative learning activities
will develop a new generation of culturally competent international
business professionals.

Memphis CIBER will also parlay Institute capabilities to significantly
extend its program reach to new geographic areas and new audiences. New
institutional linkages with the Southeast Asia (ASEAN) region will be
established in order to add a new regional focus to existing curricular
and research programs and pave the way for joint, technology-based
teaching and learning initiatives. Development of web-based, non-credit
continuing education opportunities for international business
professionals as well as distance access to guest lecturers, business
experts, and other training programs will broaden business outreach.
Moreover, a unique training program, the ***'E-Company Program'***
developed by the Global Competitiveness Council will be delivered to
regional business professionals, utilizing the institute's new, learning
laboratory environment. Finally, K-12 teachers as well as University
faculty will be have web access to international learning activities
developed through CIBER outreach efforts.

***2) Outreach to underserved institutions and regions of the Lower
Mississippi Delta (3 new activities)***

The significant lack of resources that plagues the Lower Mississippi
Delta makes it difficult for many educational institutions to develop
the international aspects of their business programs. This is especially
true for the Historically Black Colleges and Universities (HBCUs)
located in small towns and rural areas throughout the Southeastern
United States. Many of these institutions have developed strong basic
business education programs and offer one or more elective courses in
international business, economics, and/or marketing. Some even require
that undergraduate business students take an international course.
Despite a strong tradition of international exchange, development, and
research programs at many HBCUs, few of these institutions count
international business among their curricula offerings. In fact, the
vast majority of the 250,000 students reportedly enrolled in black
business schools [(Business Week]{.underline}, June 8, 2001, pages
136-137) will graduate with little or no exposure to international
business.

During the 2002-2006 grant cycle, Memphis CIBER will target HBCU faculty
for an outreach initiative. In conjunction with six other CIBERs and the
Institute for International Public Policy, Memphis CIBER will implement
a three-step program designed to internationalize business education on
the campuses of the nation's Historically Black Colleges and
Universities (HBCUs). First, HBCU faculty will participate in a
3-1/2-day faculty development program that will provide
interdisciplinary international business and area studies pedagogical
training. Second, participating CIBERs will act as on-going resources to
assist HBCUs with internationalizing their curricula, developing
University-business partnerships, promoting international business
research, and developing international institutional partnerships for
faculty and student study abroad and exchange. Third, a joint faculty
and business study abroad will cap project activities and provide
experiential learning opportunities for faculty and regional business.

***3) Building a regional educational and training pipeline for
international business (7 new activities)***

Challenged by the lack of resources in its primary and secondary
schools, the Lower Mississippi Delta focuses few resources on
international studies until the post-secondary level of education.
Consequently many students are unaware of international business as a
career alternative until they are too far along in their studies to
complete requisite language and area studies. In addition, there is a
dearth of executive learning opportunities for regional business leaders
interested in gaining international skills. Clearly, early and sustained
intervention, combined with effective executive outreach, is necessary
to increase the region's internationally competent labor pool.

Memphis CIBER has heretofore focused its efforts at the graduate level.
During the next grant cycle, Memphis CIBER will work to enhance K-12,
undergraduate, and non-credit executive educational initiatives to
develop a true continuum of international programming within the Lower
Mississippi Delta. Leveraging existing partnerships with business,
foreign language, and area studies faculty, and a new alliance with the
College of Education, Memphis CIBER will focus this programming on new
audiences as follows:

-   Language and International Awareness for Young Children (grades K
    --3);

-   Global Connections: Teachers Implementing International Cultural
    Awareness (3-6);

-   Language, Culture, and Area Studies (9-12);

-   Undergraduate International Business curriculum development with
    study abroad and internship opportunities;

-   Foreign language requirement for under-graduate International
    Business majors;

-   Development of a Ph.D. minor in international business; and

-   Non-credit, continuing executive education series focusing on
    international skills and international business best practices.

Taken as a whole and integrated with existing Graduate and Executive
degree programs, these initiatives will develop a solid continuum of
international business education geared towards developing awareness,
understanding, and competence within the region.

***Program Augmentations***

In addition to the major new initiatives cited above, CIBER will
implement three (3) additional business outreach strategies and one (1)
new academic outreach program; significantly enhance eight (8) existing
programs; and continue to support twenty-one (21) highly successful
activities. All initiatives are detailed in the program narrative.
Highlights include:

**Curriculum Development**

-   Continue to infuse increasing degrees of international content at
    all levels of business education at the University of Memphis;

-   Develop a concentration in Global Logistics for International MBA
    students; and

-   Develop linkages for study and internship opportunities with ASEAN
    nations.

**Academic Outreach**

-   Add International Accounting, E-Commerce, and Cross-Cultural
    Management Workshops to FDIB program.

-   Utilize new technology resources to intensify the use of
    technology-based pedagogical tools in business education;

-   Incorporate specific technology-based workshops on cultural
    simulations for business language professionals and add Japanese and
    Chinese language tracks to Workshops for business language
    professionals;

-   Enhance research and teaching opportunities abroad for faculty;

-   Expand Faculty Study Abroad programs to India and Central/Eastern
    Europe; and

-   Host a President's Forum on the Internationalization of the
    University.

**Business Outreach**

-   Support International Strategy Roundtable for regional business
    executives;

-   Develop executive business and study missions abroad;

-   Deliver training in less commonly taught foreign languages to the
    regional business community using new technology assets;

-   Enhance custom business training to include a module on
    understanding the World of Islam and a seminar on international
    franchising.

As indicated above, Memphis CIBER has achieved an impressive track
record of developing, implementing, and continually refining a high
quality set of core programs and has solid plans to continue its efforts
to internationalize the Delta region and enhance overall US
competitiveness. Leveraging community and university assets and
resources, and collaborating within the CIBER network, Memphis CIBER has
efficiently and effectively maneuvered to affect substantive progress in
all Title VI mandated activity areas. Existing programs, combined with
the new, proposed initiatives place Memphis CIBER solidly on the road
towards pre-eminence as a national and regional resource for
international business education and research.

The University of Memphis CIBER is under the direction of the Wang
Center for International Business, Fogelman College of Business, 330
Deloach Street, Suite 220, Memphis, TN 38152. For more information,
contact Ben Kedia, Director, or Deborah Hernandez, Associate Director,
at (901) 678-2038.

## UNIVERSITY OF MICHIGAN BUSINESS SCHOOL

[CENTER FOR INTERNATIONAL BUSINESS EDUCATION]{.smallcaps}

[Proposal for 2002-06]{.smallcaps}

# 

# *Proposal Abstract*

The University of Michigan Center for International Business Education
requests federal funding for another four years of operation. We will
use this support in combination with financial, intellectual, and
physical resources from the University of Michigan to operate nearly
fifty new and continuing programs in the 2002-2006 award period.

Few universities in the world possess our resources in international and
area studies, including four national resource centers for area studies
and five foreign language departments teaching more than forty modern
foreign languages annually. The University of Michigan Business School
has BBA and MBA programs that are ranked among the best in the United
States, a doctoral program that trains the faculty who join the world\'s
best business schools, and executive training programs that were
recently ranked #3 in the world among all university-based programs.

We are requesting between \$382,000 and \$400,000 annually to implement
an ambitious agenda of new and continuing programs. This
cost-effectiveness is made possible by the unique resources described
above and by matching financial and in-kind support from two sources:
(1) the University of Michigan Business School, which provides
substantial financial assistance in the form of salary and program
support, as well as office space and other in-kind resources; and (2)
financial support from CIBE itself in the form of subscriptions and fees
paid by program participants.

Summaries of new and continuing programs in our eleven major program
areas appear below. The first three areas are entirely new programs
proposed for 2002-06.

**1. We will promote, develop, and support global corporate social
responsibility programs.**

Recently U.S. corporations have begun to embrace corporate social
responsibility (CSR) as one of the key drivers of competitive advantage,
putting in place board committees and management task forces to draft
and implement CSR policies. Though many large U.S. corporations with an
interest in CSR are multinational, they have been slow to implement CSR
programs internationally. We believe that political pressures at home
and abroad, as well as good business practice and ethical principles,
mean that U.S. multinationals must pay greater attention to CSR in a
global context. Our CSR initiative will include activities in five
related areas:

*Curriculum.* We will begin in Year 1 with an international survey of
courses, syllabi, and teaching materials related to global CSR. The
findings and recommendations of this survey will be published through
our web site and also be used as a guide to developing new materials in
Years 2-4.

*Executive Education.* Our emphasis will be on company-sponsored
customized programming. All of the programming in this category will be
self-funded through program fees, although the courses will make
extensive use of the federally funded curriculum component described
above.

*Student Training.* We will use student consulting teams drawn from
three professional schools who will spend twelve weeks in Dacca,
Bangladesh and other developing countries for the purpose of improving
working conditions in garment factories supplying multinational
corporations.

*Research.* We request funds for the direct costs of research, including
data acquisition, domestic and international travel, and wages for
research assistants, as well as limited funds for summer salary support.

*Public Programs.* In cooperation with the International Institute, we
will engage the entire University community in a discussion of the
relationship between MNCs and the societies where they operate. We
request funds for two major public conferences in Years 2 and 4.

**2. We will promote the integration of the business and foreign
language curriculum through the introduction of an international
business certificate program.**

We propose the development of a new certificate program to provide
doctoral students in language and literature with training in
international business. Based on our conversations with all five of our
language department chairs, additional training in a professional
discipline will enable doctoral students who graduate from these
departments to be more competitive in the academic job market. Graduates
of the program will be qualified to teach business language courses
immediately upon graduation, integrating their knowledge of
international business into new and existing courses. We request funds
for course development, including salary support and funds for
international and domestic travel.

**3. We will promote teaching and learning about international business
in a geographic context.**

International business curricula in the United States are typically
organized around the functional areas of business, an approach that
leaves uncovered many of the most important aspects of managing in
foreign business environments. We propose to strengthen
regionally-focused international business teaching and research through
three closely related efforts:

*Academic summaries of geographically-oriented business research.*
During each of the four years of the new grant period, two major
academic articles will be commissioned by the Michigan CIBE that will
provide summaries of country-specific business research.

*Executive summaries of geographically-oriented business research.*
Following the timetable for the academic summaries above, we will
produce similar publications for executives with an interest in these
same world areas.

*Geographically-focused on-line teaching resource.* We will create a new
web-based teaching resource designed to facilitate the introduction of
area content into the international business curriculum.

### 4. We will continue to promote and strengthen international business training at the University of Michigan Business School. 

*Joint degree in business and area studies.* The University of Michigan
offers six MBA/MA programs covering China, Japan, South Asia, Southeast
Asia, Russia and Eastern Europe, and the Middle East and North Africa.
These joint degrees take full advantage of the foreign language and area
studies curriculum at the University of Michigan, graduating
international business specialists with advanced language skills,
experience living and working in one or more foreign countries, and a
full MBA degree. We request funding for tuition fellowships.

*Teaching case development.* We request federal funds to cover the cost
of developing one case annually in response to curriculum needs
identified by our initiatives in global corporate social responsibility
and geographically-focused international business studies.

*Student-organized public programs.* Our major effort in this area will
continue to be an annual student-organized conference on business in
Asia.

### 5. We will support and expand off-campus learning opportunities, including internships and study abroad, to business students at the University of Michigan. 

*Internships.* We will allocate internship fellowship funds through two
mechanisms. Working closely with the Department of Germanic Languages
and Literatures, we will make awards to Michigan students studying
German who have secured internships in German-speaking countries.
Working with the International Institute, we will also offer student
funding through their individually-developed overseas internship (IDOI)
fellowship program.

*Summer study abroad.* During the new grant period, we propose to add
two new summer study abroad courses. Courses will be developed in Latin
America and China, with the most likely locations being Sao Paulo and
Shanghai. For the Latin American course, we have chosen to work with The
University of Texas at Austin CIBER, which has extensive visibility and
experience in the region along with strong relations with the area's top
business schools. In turn, Michigan, with similar strengths in Asia,
will take a leading role in developing the course in Shanghai.

### 6. We will continue to foster the integration of international business and undergraduate liberal arts curricula at the University of Michigan.

*Global Summer Business Institute.* GSBI provides
internationally-oriented liberal arts undergraduates with the
opportunity to study international business at Michigan, integrating
their study of foreign languages, economics, political science, and
other liberal arts disciplines into the framework of international
management. Beginning with the summer 2003 offering of GSBI, we will
offer fellowships to undergraduates who are studying
less-commonly-taught languages in an effort to encourage them to enter
international business careers.

*Korean studies.* We will continue to support Korean studies during the
new grant period. We request funds for: (1) faculty research, (2) public
programs developed in cooperation with the Korean studies program and
the International Institute, and (3) a curriculum project to introduce
more business content into the Korean language curriculum.

### 7. Support, expand, and disseminate research on international business at the University of Michigan.

*Faculty research grants.* Research awards are available to any faculty
member at the University of Michigan. During the new grant period, we
propose to modify our selection criteria into a two-tiered system of
research support. The first tier will involve relatively large awards to
high-priority projects in global corporate social responsibility and
Korean studies, with smaller second-tier awards available for other
research projects.

*Journal of Asian Business.* The *Journal of Asian Business* is the
pre-eminent academic journal in the rapidly expanding field of Asian
business studies. Now in its eighteenth year of publication, we will
strengthen the content of the *Journal* through the addition of
associate editors.

*Research conferences.* We will continue to hold our biannual research
conference on business in Southeast Asia, the only conference of its
type in the United States. In the "off" years---2003 and 2005---we will
hold research conferences in collaboration with other units on campus,
such as the International Institute and the William Davidson Institute,
as well as with other CIBERs.

*Visiting scholar program.* The Michigan CIBE is responsible for hosting
foreign visiting scholars to the University of Michigan Business School.
We will continue this activity in the new grant period.

*Library*. The Michigan CIBE will continue its long-standing commitment
to building the Business School library, already one of the world\'s
outstanding resources for research in international business, with
investments in electronic databases and other media.

**8. We will create and promote opportunities for doctoral students to
become international business scholars.**

*Dissertation funding.* The Michigan CIBE will continue to provide
research support to doctoral students with career and academic interests
in international business, regardless of their degree program or home
unit within the university. Financial support will be available for
international travel and data acquisition.

*Consortia for doctoral studies in international business.* The Michigan
CIBE participates in two consortia devoted to developing international
business knowledge and expertise among doctoral students in the United
States. The older of the two, established in 1994, offers a series of
discipline-based workshops designed to help doctoral students develop
skills for doing international business research. A second consortium
was established by the CIBERs at Columbia, Texas A&M, and Michigan in
mid-1999. The Michigan CIBE is the only Center that is a member of both
doctoral studies consortia.

### 9. We will provide foreign language training that is tailored to the needs of business students and local executives. 

*Language curriculum development.* We will develop multimedia courseware
in two business languages, Chinese and Thai, under the supervision of
language faculty from the Department of Asian Languages and Cultures.
These materials will be distributed nationally.

*Language courses.* We will continue to expand and strengthen the
business-oriented foreign language curriculum at the University of
Michigan. In the new grant period we will offer business language
content in ten foreign languages, more than any other CIBER (Arabic,
Chinese, French, German, Japanese, Korean, Russian, Spanish, Thai, and
Vietnamese).

*Faculty development.* We will continue to sponsor an annual faculty
development workshop for high school teachers of German from southeast
Michigan and Ohio.

*Language tutorials.* The Michigan CIBE creates opportunities for MBA
and BBA students to study a foreign language on a non-credit basis.

**10. Use the resources and expertise at the University of Michigan to
support the internationalization of business schools throughout the
United States.**

We will continue to work with a consortium of business schools located
in historically black colleges and universities (HBCUs), including Clark
Atlanta University, North Carolina A&T University, Tuskegee University,
Hampton University, and South Carolina State University. We propose the
following new programs for the consortium: (1) establishing a
relationship on behalf of the entire consortium with a business school
partner in Sub-Saharan Africa, (2) development and management of an
expanded section of the CIBE web site devoted to HBCU collaboration, (3)
consulting services to HBCUs that are applying for AACSB accreditation,
(4) funding to attend faculty workshops offered by other CIBER schools,
and (5) continuation of biannual faculty workshops for HBCU faculty.

### 11. Use the resources at the University of Michigan to provide American firms with international business training, knowledge, and information.

*Asian auto conference.* Since the fall of 1995, the Michigan CIBE has
organized an annual conference on the automotive industry in Asia. More
than five hundred automotive executives, representing over two hundred
firms, have attended the conference over the past six years. The
conference is the only one in North America that covers the industry for
the entire region of emerging Asia, including India, greater China,
Korea, and all of Southeast Asia.

*Human Resource Network in Central and Eastern Europe.* The purpose of
the Human Resource Network (HRN) in Central and Eastern Europe is to
enhance the performance of senior HR executives operating in the region
by giving them better access to thought leaders, other human resource
executives with common interests, and current best practices.

*Southern Michigan Export Assistance Center / Michigan District Export
Council.* The Michigan CIBE will continue its long-term relationship
with the EAC, which has resulted in such outcomes as: (1) a new web site
for the EAC; (2) a guide to the Business School's library, designed for
companies that are developing export plans; and (3) an analysis of the
economic impact of international business on Washtenaw County, where the
University of Michigan is located. This collaboration will be expanded
in the new grant period to include all four Export Assistance Centers in
southern Michigan.

**UNIVERSITY OF NORTH CAROLINA AT CHAPEL HILL**

**ABSTRACT**

The UNC-Chapel Hill CIBER, housed in and managed by UNC-Chapel Hill's
Kenan-Flagler Business School, has been instrumental in increasing the
School's involvement in global education, research, and outreach. Since
Dean Sullivan's arrival in 1998, the percentage of (1) international
faculty has risen from 11% to 20%, (2) international MBA students from
20% to 32%, (3) MBA students participating in global immersion courses
from 11% to 34 %, and (4) BSBA students participating in an
international exchange from 37% to 43%. Kenan-Flagler has forged deep
and multifaceted collaborations with several strategic partner
institutions in Asia, Latin America and Europe that are proving
invaluable in providing an informed lens for U.S. students and
executives to expand their global understanding.

The UNC-Chapel Hill CIBER is guided by an advisory board that has
representation by senior leadership of the business school and
distinguished members of private and public organizations across the
state. The Advisory Council meets bi-annually with the UNC-Chapel Hill
CIBER Executive Committee to review progress and establish priorities
and new directions for the UNC-Chapel Hill CIBER. At their last meeting,
the advisory committee established five priorities for the upcoming
cycle: **1) significantly increase interactive experiences of students
and faculty to further their understanding of the global
interconnectivity of many important business decisions; 2) perfect
global virtual teaming skills of students, faculty and business
managers; 3) integrate language learning and cultural understanding into
business curricula; 4) mobilize businesses and supporting institutions
in the Southeast to optimize operational response to free trade in the
Americas; and 5) significantly expand the reach of CIBER projects to
others outside UNC--Chapel Hill.**

The CIBER management team, consisting of faculty and staff charged with
carrying out CIBER initiatives used these priorities to develop a set of
nine Objectives that will drive CIBER's global teaching, research, and
outreach initiatives over the next four years: **1) offer a geocentric
view of issues and challenges facing global business; 2) expand study
and/or work abroad opportunities; 3) determine and disseminate best
practices for working in virtual global teams; 4) create an on-line
international resource for topical business expertise; 5) expand
integrated cross-cultural and language learning; 6) create experiential
global supply-chain management learning resources; 7) enhance the
understanding of sustainability in international business; 8) extend the
reach of international tax, accounting, and finance research; and 9)
prepare the Southern region of the United States for the Free Trade Area
of the Americas (FTAA).** The objectives will be met through a series of
37 initiatives containing 132 activities in research, teaching, and
outreach, guided by faculty with expertise in the area encompassed by
the objective and executed by faculty and staff involved in their
implementation.

**Objectives 1 and 2,** led by Dr. David Ravenscraft, Associate Dean for
the EMBA program and Dr. Peter Brews, Director of International
Programs, will be met by activities designed to immerse faculty,
students and managers in the world through experiential learning. By
partnering with faculty colleagues in strategic global locations,
faculty and students will get a 360-degree view of the world, helping
them to see global business through the eyes of others rather than
solely through their own eyes. The goal is to create managers who are
**globally networked**, who know how to anticipate and respond to the
behavior among worldwide colleagues, customers and competitors.

To meet this goal and fulfill the first two CIBER objectives,
Kenan-Flagler is departing from what has become the traditional approach
to internationalizing its curriculum and its community. Kenan-Flagler
Business School has entered into a **Strategic Global Partnership**
agreement with four international business schools, all of which rank in
the top five in their region of the world: Chinese University of Hong
Kong; Rotterdam School of Management in The Netherlands; Fundação
Getulio Vargas in São Paulo, Brazil; and Monterrey Tech Graduate School
of Business Administration and Leadership in Monterrey, Mexico. Faculty
from these schools will work with Kenan-Flagler faculty to (1) co-create
an **entirely new program called the OneMBA**; (2) partner on MBA and
BSBA **course creation** to provide insight into how business is done in
their regions of the world; and (3) participate in **faculty summer
institutes** for Kenan-Flagler faculty and their colleagues from
international and national business schools.

Each course developed for the **One MBA** and a **Doing Business**
series will be developed by teams of faculty members at each of the
Strategic Global Partner schools, primarily over the Internet. Not only
will **virtual global teaming** be the methodology for managing the
development process, it will also be standard practice for the
participants in the class as they team together with other participants
worldwide to solve problems and prepare cases.

The Strategic Global Partners will also provide the mechanism for the
undergraduate program to overcome the lack of international student
population that exists at any state institution with restrictions on
numbers of out-of-state students. Beginning in the fall of 2003, 25
students from the Global Strategic Partner schools will spend their last
two years at Kenan-Flagler. These **Global Scholars** will reside with
domestic business and international studies undergraduates in special
**Living and Learning** communities and plan and participate cultural
events, topical discussion, debates and conferences.

Other activities meeting the needs of students to gain global
perspectives include an annual **Global Leadership conference** and a
series of **workshops on the aftermath of 9-11,** both developed in
collaboration with the University Center for International Studies; an
**international speakers series**, **immersion courses** conducted in a
second language, and **volunteer consulting assignments** in developing
countries.

Opportunities to share **best practices in global virtual teaming**,
both as a management tool -- as in the case of course development by the
partnering faculty -- and as an educational tool will emerge from the
development of the courses and programs in the first two objectives.
Already leading the way in research in this area, Kenan-Flagler
management faculty and doctoral students will document and evaluate the
virtual global teaming process of developing the OneMBA curriculum and
share their findings with other business schools, executive education
developers, and corporate training departments.. The CIBER will sponsor
three **Objective 3** initiatives: (1) **investigative and evaluative
research** on global virtual teaming, (2) **dissemination of research**
findings through publication and conference presentations and (3) **an
annual CIBER conference on Virtual Global Teaming.**

As faculty at Kenan-Flagler and our Strategic Global Partner schools
pave the way for improving the preparation of global leaders in degree
and non-degree programs, it will be important for them to have access to
their collective research and teaching best practices and materials. The
UNC-Chapel Hill CIBER will develop, through the school's Center for
Innovation in Learning, a **searchable knowledge community database**
and sponsor a "**Webcasting the Experts"** series. Database users will
be able to search by topic, professor or school, and the search will
return entries for books, articles, conference proceedings, working
papers, cases, teaching material and best practices or professional
organization involvement. On a rotating basis, speeches by and
interviews with select professors from Kenan-Flagler and other schools
will be broadcast on the Knowledge Community website. The broadcasts
will be delivered via video/audio, audio or stills and audio. Initially,
the database and webcast will be comprised of inputs from Kenan-Flagler
and the Global Strategic Partner schools. After the first year, the
project will expand to serve and involve faculty at other CIBER and
non-CIBER institutions, permitting the UNC-Chapel Hill CIBER to meet
**Objective 4** and contribute to meeting a priority to **significantly
expand the reach of CIBER projects to others outside of UNC-Chapel
Hill.**

Another way that the UNC-Chapel Hill CIBER expands its reach is by
offering its rigorous graduate business and executive courses,
***Working Languages***, to business schools and corporate communities
throughout the United States. *Working Spanish*™, the template for the
series, meets two primary goals: (1) prepare managers to function
effectively in a Spanish work environment and (2) permit participants to
learn on a flexible schedule through the use of technology-assisted
learning modules. The course utilizes a unique combination of
interactive web-based distance learning, periodic instructor-led
workshops, weekly conversation hours (either in person or virtually
using a voice meeting format) and in-country immersion to create
culturally sensitive Spanish speakers who can function comfortably and
effectively in a Spanish-speaking workplace. A successful completion of
**Objective 5** will result in CIBER's establishment of two new *Working
Languages*, ***Working Portuguese*** and ***Working Mandarin***, the
**customization** of *Working Spanish*™ to new target audiences of law
and medicine; the expansion of all *Working Languages* to 10 to15
business schools throughout the United States and successful
e**xploration** into ways to **incorporate international business and
cultural aspects into K-12 education.**

**Objectives 6 and 7** encompass the enrichment of two areas of
international activity that Kenan-Flagler and its CIBER have developed
as areas of expertise in the current CIBER cycle: global supply-chain
management and global sustainability. Innovative supply-chain management
curricula and tools developed by Kenan-Flagler faculty in the current
CIBER cycle are being leveraged across the globe, business schools,
community colleges and high schools. **Incorporating research conducted
by Dr. Noel Greis** and doctoral students under her supervision, CIBER
will provide a global electronic space, or virtual learning laboratory
-- the **GLORILAB** - to enable participants and multiple partnering
institutions to **manipulate the complex world of global logistics**.
Dr. Greis and colleague Dr. Jay Swaminathan will also conduct research
to help companies understand the **protocols for transnational
information sharing** and will **develop a series of technologically
interactive cases** for use in executive, community college and
university classrooms.

Dr. Greis' **Center for Logistics and Digital Strategy** is taking the
lead in understanding the role of new intelligent agent software in
global education. Intelligent agents are special types of software that
can assist humans in assigned tasks. The Center already is developing
intelligent supply-chain applications for its commercial partners. Under
the new CIBER cycle, the Center will **explore the role that agent
software can play in the coordination of global teams engaged in supply
chain educational activities.**

Several units within Kenan-Flagler work together to forward the
activities of research, teaching, and outreach encompassed in
**Objective 7** to enhance the understanding of sustainability in
international business. These units include the Kenan Institute in
Washington, led by Dr. Jennifer Bremer, and the Center for Sustainable
Enterprise (CSE), a joint venture between the Kenan Institute and the
Carolina Environmental Program co-chaired by Dr. Stuart Hart and Dr.
James Johnson, Kenan Distinguished Professor. This work has been
supported under the previous CIBER, enabling Kenan-Flagler to cement its
position as a national leader in defining and addressing these issues.
Under this CIBER cycle, a course in **Corporate Social Responsibility**
will be developed annually, culminating in **an immersion practicum** in
a part of the world where corporate social responsibility issues abound.
CIBER will make possible **three annual doctoral research grants** that
deepen knowledge and understanding of the field of global
responsibility. The CIBER project will also extend the work of the
**Base of the Pyramid (BOP) co-laboratory**, a **consortium** with
members from the corporate, governmental, and academic sectors that
engages in **hands-on research** and **exploratory dialogue and model
building**. By leveraging the experience and resource base of the
diverse organizations, the BOP Co-Laboratory can produce a more holistic
and complete understanding of this market and enrich business analysis
and market development.

Kenan-Flagler has established itself as one of the leading business
schools in the United States in the area of tax. Professors Douglas
Shackelford, Ed Maydew, and Julie Collins are widely regarded by their
academic peers and the professional accounting community as among the
leading tax scholars in the world. The integration of worldwide capital
markets has spawned an active line of **finance research** investigating
the impact of this integration on worldwide exchange rates, interest
rates, and inflation. **Extensive inquiry** is also being devoted to the
critical issues of how currency, interest rate, and inflation rate risks
are priced and can be managed and hedged by companies operating in a
global economy. UNC-Chapel Hill Professors Dong-Hyun Ahn, Bin Gao, Eric
Ghysels, and Ron Gallant are working in these very complex and
quantitative areas. As activities for **Objective 8**, to extend the
reach of the work in both of these areas, CIBER will host **two
international conferences**, one **examining global ramifications of tax
polices** and one discussing **financial risk management in the global
economy.**

Kenan-Flagler Professors Mark Lang and Robert Bushman are among a small
group of U.S. professors studying the **impact of financial reporting
policies** (including specific accounting rules and information
transparency and accuracy) on firm valuation, investors' abilities to
make inter-firm comparisons, and firms' cost of capital**.** The
UNC-Chapel Hill CIBER will host an **invitational roundtable**, led by
Drs. Lang and Bushman, bringing together leading faculty, international
accounting policy makers and CFOs to discuss issues of integrating world
financial markets.

Southern states are currently experiencing rapid growth in trade with
Latin America and expanding investment linkages, particularly in
manufacturing, agribusiness, and major services such as transport and
finance. At the same time, the region's traditional industries --
textiles, agriculture, and furniture -- face increasing import
competition and flight to cheaper manufacturing platforms in Latin
America and Asia. The Free Trade Area of the Americas (FTAA), expected
to conclude negotiations by 2005, will lead to dramatic market opening
in Latin America, rising import pressure, and new opportunities for
trade and investment. Through work sponsored under the current CIBER by
Dr. Robert Connolly, Professor of International Finance and Economics,
and Dr. Jennifer Bremer, Director of the Kenan Institute in Washington,
UNC-Chapel Hill is emerging as a leader in trade policy and in the
development of Southern state strategies for trade and in helping rural
and inner city areas regain competitiveness.

In the upcoming cycle, under **Objective 9** we will initiate four new
activities designed to help Southeastern businesses, governments, and
communities respond to both the challenges and opportunities of the
FTAA. Interdisciplinary faculty teams from UNC-Chapel Hill, Duke, and NC
State University will **collaborate on research** aimed at promoting
continued competitiveness at the firm, community, and regional levels.
Building on the research, CIBER will sponsor an **annual conference for
Southern region faculty, business leaders, community leaders, and
counterparts in the FTAA region.** Each conference will highlight a
specific set of issues of particular relevance to the Southern region.

**Two seminars** incorporating the research conducted by Dr. Connolly,
Dr. Bremer, and Professors Stuart Hart, Noel Greis, CL Kendall, and
Kenneth Hoadley will also be developed annually and offered either as
general enrollment courses for corporate audiences or as customized
courses targeted to Southeastern companies and industry groups facing
special FTAA-related issues. As a counterpart to the senior executive
courses outlined above, CIBER will develop **short courses for senior
regional managers** whose institutions play an essential role in shaping
the region's competitiveness. CIBER sees this initiative as a strategic
opportunity to address globalization at a much more fundamental level in
workforce preparation and small business strategy.

We are fully aware that the CIBER program sets a demanding standard in
terms of the range and number of activities to be implemented, and the
institutional commitment necessary to support and sustain these
activities. For this reason, we have placed the highest emphasis on
incorporating activities that represent real priorities for the school
and the faculty. The CIBER in this upcoming cycle has an expansive array
of 37 initiatives with 132 activities including courses, research
dissemination projects, conferences, workshops, and development of
technology applications, carried out by over three dozen faculty and
staff campus-wide and in partnership with a myriad of regional, national
and international partners.

The budget presented with this proposal represents the incremental
expansion of activities that collectively meet DOE statutory
requirements and the specific UNC-Chapel Hill CIBER objectives for 2002-
2006. The approximate \$1.5 million in annual commitment in each of the
four years of this cycle represents a 3-to-1 match of UNC resources to
DOE funds to provide the research assistance, material and staff
support, travel funding, and other inputs needed to enable us to
complete the ambitious program outlined in a timely manner and with the
highest standard of excellence. We are confident that our plan is
realistic and that the dynamic collaborative structure, overseen and
managed by Senior Associate Dean Dr. Julie Collins, Lynne Gerber, and
Catherine Gihlstorf with full-time support from UNC-Chapel Hill CIBER
Assistant Director Kathy Sadler and part-time administrative assistance
from staff throughout the organizations involved with CIBER, will enable
us to meet the CIBE statutory requirements and our complementary
objectives.

## **The University of Pennsylvania**

#### ABSTRACT

(proposed for 2002-2006)

### Programs and Partnerships for International Business Education and Research

The century rode in on a horseless carriage and rode out on the
information superhighway. It spoke first through crackling landlines and
uttered its last words through instantaneous global satellite
communications. It began with bricks-and-mortar department stores and
ended with virtual malls. It was a century in which business moved to
center stage, and the Wharton School played an important role in shaping
its course. As the nation's first business school, Wharton started the
previous century out front. Now in a new millennium, Wharton is striving
to maintain that position.

The University of Pennsylvania seeks to establish a Center for
International Business Education and Research (Penn CIBER) to create the
means for Wharton's otherwise superior but private initiatives to accrue
more to the benefit of external constituencies, including other Colleges
and Universities and practitioners. The Penn CIBER will enable Wharton
to become a national resource center for the global aspects of business
education. The establishment of Penn CIBER will harness the resources of
Wharton for service to the nation and other schools of business in some
of the areas deemed most critical by the U.S. government. It will make
what Wharton is doing more accessible to a broader audience, including
peer CIBER institutions and the regional business community. It will
enable Wharton to serve more effectively as a national resource for
teaching business with an emphasis on its international and global
context and for training future U.S. global business leaders.

The mission for Penn CIBER is to provide the structure and opportunity
to bring together elements of the school and the university; to unify
resources and create synergies directed toward providing
internationalized business education, training, and research for the
benefit of students at all levels within the institution; and to provide
seed money for new initiatives and innovative programs in areas critical
to the advancement of the U.S. position in the global economy. The grant
will provide the initial means and structure to bring together disparate
initiatives within Wharton (and Penn) to comprehensively
internationalize business education, training, and research.

From discussions with key faculty and administrators and its Advisory
Council, Penn has developed a proposal for programs and partnerships
that target six key areas of national need. All are areas in which Penn
possesses special expertise, knowledge, or experience and seeks to share
these with a broader audience. The common goal is to make the U.S.
economy and its businesses more effective and more competitive in the
global economy of the 21^st^ century.

**[Teaching Language and Cultures Critical to U.S.
Business]{.underline}**

To meet the national need for Arabic speakers, Penn CIBER will design
and implement an advanced-level **Arabic Track Program** following the
model of the Lauder Institute's seven other advanced-level foreign
language programs for the joint-degree MBA and MA in International
Studies. The need for business personnel who are professionally fluent
in Arabic and trained to conduct business effectively within the Middle
East region has become even more compelling in the wake of recent tragic
events. Once implemented and refined, beneficiaries of this program will
include students across the University and beyond, particularly as
modules for **survival skills in business Arabic** are developed.

To meet the need for more business practitioners who have basic
professional competency in the languages of key U.S. trading partners,
Penn CIBER will develop course modules and methodology for teaching
**Survival Language Skills for Business Practitioners**. The modules
will focus on teaching the repertoire of business speech situations
(self-introductions, presenting at meetings, communicating by e-mail),
including the repertoire specific to particular industries, such as
consulting or investment banking. Course modules will be developed for
Spanish, French, Portuguese, Arabic, and Chinese. These will form the
basis for instruction in business languages at Penn. Web-based versions
will be distributed nationally.

To meet the need for better trained-teachers of business language,
particularly at the advanced to superior proficiency levels, Penn CIBER
will develop a three-tiered program to train language faculty in the
four basic functional areas of business, advanced applied language
teaching methodology and curriculum design, intercultural communication,
and socio-linguistics. The program will consist of a one-week summer
institute, a three-week summer institute, and a year-long course of
study that will enable participants to earn a **Certificate in Teaching
Languages for Business** from Penn's Graduate School of Education.

#### 

#### Teaching International Business and Its Context

To expand the course offerings in international business and its
context, Penn CIBER will coordinate and support faculty **development of
new international courses** in business fields and other international
studies fields. It will also support the **development of international
modules** for existing courses. Penn CIBER will facilitate the
development of expanded opportunities for business students,
undergraduate as well as graduate, to **study or conduct research
abroad**. The various projects proposed for this area include courses
and programs for undergraduates, MBA students, and other professional
students. Penn CIBER will also provide **funding to Ph.D. candidates**
who add an international dimension to their thesis through international
research and travel. Finally, Penn CIBER proposes to develop its model
for effective distance learning via Internet2 through its
**Methodologies for Effective Distance Learning Project**. This model
requires the design and implementation of a complete business simulation
module over Internet 2; and it involves the faculty and students of
partner institutions (one domestic, one international) who co-produce
the curriculum and methodology. Templates for these videoconferences and
course modules will be made available to other CIBER institutions.

#### 

#### Training and International Business

With Penn CIBER's collaboration and partial sponsorship, Wharton's Sol
Snider Entrepreneurial Research Center and Small Business Development
Center will design and implement a new program, the **China-focused
Advanced Study Project and Field Application Project**, to offer
web-based consulting services to small and medium-sized U.S. businesses.
The project will involve the creation of an online learning community
with a number of collaborative educational and developmental activities.
The project will focus initially on firms seeking to initiate business
in China; but after refinements based upon research and participant
feedback, the program will be expanded to companies seeking to initiate
business in Brazil, India, and Eastern Europe.

Penn CIBER will also collaborate with Wharton's Entrepreneurial Programs
and help sponsor a program to develop a course of study on private
equity in emerging markets, the **Emerging Markets/Private Equity Course
and Internship Program**, that will culminate in summer internships with
private equity funds. Penn CIBER will support the academic preparation
of the course---guided by faculty sponsors from Wharton and the Johns
Hopkins School of Advanced International Studies with the collaboration
of the International Finance Corporation (IFC)---and the management of
the program in its initial years.

Under Penn CIBER's leadership, Wharton will design and implement a
program of **Training for Global Consulting Teams** that will provide
applied language training for participants in its Global Consulting
Practicum and will conduct a research project to study global consulting
team contexts in order to develop more effective educational and
training support. The results of the research and the educational
materials developed in support of the Practicum will be widely
disseminated and shared through the Penn CIBER website. In addition,
web-based versions of the language course modules, designed to address
the practical needs of international consulting teams, will be developed
for dissemination nationally through the University of Maryland's
National Foreign Language Center's Lang Net portal for **Survival Skills
Language**.

#### 

#### Research in the International Dimensions of Business

Penn CIBER will organize and coordinate several **research projects**
that will address several key needs for the conduct of international
business. One project will conduct an ethnographic study of global
consulting teams (see above) in order to identify significant speech
events and critical areas where a breakdown in communications and
effective consulting happens as a result of cross-cultural differences.
The results of the research, observation, and analysis will be turned to
practical use through the development of business language course
modules and cross-cultural training for these university-based
consulting teams. Another project will study the cross-cultural forces
at work in cross-national negotiations, specifically the role that
differences in language, cognitive styles, and culture play in
international negotiations. The results of this research project will be
used to design and implement a new course on international negotiations
will focus as much on how these forces are in play as on how differences
in legal systems affect the negotiations. Through the provision of
**competitive travel and research grants to Wharton faculty and Ph.D.
candidates**, Penn CIBER will actively support the inclusion of an
international dimension in research and, ultimately, teaching.

#### 

#### Reaching Out to Students and Faculty of Other Institutions

Penn CIBER will collaborate with other institutions of higher education,
both within its region and nationally, in the development and
implementation of several key projects. These include the **Certificate
in Teaching Business Languages and summer institutes** program mentioned
above. Penn CIBER will work with Professor Cheri Micheau from West
Chester University, a leading regional school of education, to develop
the curriculum; the programs will be open to faculty participants from
the region and across the country. The **Methodologies for Effective
Distance Learning Using New Technologies** project will be developed
through the collaborative efforts of faculty from partner institutions.
Penn CIBER will make the materials and methodology available online to
faculty and students at other institutions, including other CIBERs. Penn
CIBER proposes to **collaborate with other CIBERs** on three existing
initiatives: the annual CIBER language conference, the Michigan State
University International Business Roundtable consortium, and the
Michigan State University International Business Institute for Community
College Faculty. Penn CIBER will support the Wharton MBA
student-organized annual **Global Business Forum** and will provide
travel funds for MBA students from CIBER institutions located on the
east coast. Finally, a major thrust of Penn CIBER's activities will be
to coordinate disparate research projects in various fields of
international business, to capture relevant working papers on its
website, and to channel appropriate pieces for **dissemination** more
broadly through Wharton's <Knowledge@Wharton> portal.

#### Reaching Out to Business and Other Organizations

Penn CIBER has planned several projects that involve collaboration with
business and other professional organizations. The **Survival Language
Skills for Business Practitioners Project** and its product---web-based
course modules---reach out to U.S. businesses across the nation. The
**China-focused Advanced Study and Field Application Project** will
connect Penn CIBER with regional small and medium-sized U.S. companies.
The **Emerging Markets/Private Equity Course and Internship Project**
involves collaboration with the International Finance Corporation and
reaches out to private equity funds. Penn CIBER will also **co-sponsor
events** with regional organizations, such as the Philadelphia World
Affairs Council and Global Interdependence Center, as well as with
important national public policy organizations and think tanks, such as
the World Bank, the Asian Development Banking Institute, and the
Brookings Institution.

**UNIVERSITY OF PITTSBURGH**

**EXECUTIVE SUMMARY**

The University of Pittsburgh launched its Center for International
Business Education and Research (known as the International Business
Center or IBC) in January 1990 as a joint venture of the Joseph M. Katz
Graduate School of Business (Katz School) and the University Center for
International Studies (UCIS). Since its inception, the IBC has been
funded continuously under Title VI, part B, of the Higher Education Act.
This funding has contributed significantly to the Center\'s ability to
achieve international education program goals by leveraging the
international resources of UCIS, the Katz School, other units of the
University, and those of a number of national, state and regional
service organizations. The University of Pittsburgh has a continuing
commitment to developing programs that encompass international
perspectives, and maintains a global reputation for the array and
strength of its international academic resources. Without CIBER support,
the Center would not be able to mount a program extensive enough to meet
the statute's far-reaching objectives.

As we will show, the IBC continues to add value by sustaining and
enhancing previous initiatives and launching important new initiatives
that address America's need for international business
expertise---including cross-cultural business relationships, knowledge
of a diversity of regional politics and governments, and an
understanding of the international marketplace.

Since its formation, the IBC has responded to *all* basic purposes of
Title VI-B through systematic and long-term focused efforts, creating
relevant programs that continue to have impact even after IBC funding
support ends. The IBC has specifically developed its ongoing programs
and activities to conform to the six requirements outlined in Section
612(a) of the Title VI-B legislation, which also serve as IBC's core
objectives:

1)  Be national resources for the teaching of improved business
    techniques, strategies, and methodologies that emphasize the
    international context in which business is transacted

2)  Provide instruction in critical foreign languages and international
    fields needed to provide an understanding of the cultures and
    customs of the United States trading partners

3)  Provide research and training in the international aspects of trade,
    commerce and other fields of study

4)  Provide training to students enrolled in the institution, or
    combinations of institutions, in which a Center is located

5)  Serve as regional resources to businesses proximately located by
    offering programs and providing research designed to meet the
    international training needs of these businesses

6)  Serve other faculty, students and institutions of higher education
    located within their region

In addition, as part of its commitment to continuous improvement, the
IBC has developed these objectives for the next funding period:

-   Support projects, programs and activities that ***increase the IBC's
    reach to more students, businesses and institutions regionally and
    nationally***

-   Increase the IBC's impact on the ***University of Pittsburgh
    undergraduate community***

-   Focus increasing attention on affecting ***small and medium sized
    enterprises*** in the region

-   Provide significant support to ***targeted research programs***
    consistent with the IBC, CIBER, UCIS and University priorities,
    offering opportunity for a large, high profile international impact

Our nation lags behind others in international competence of businesses
and managers. In its role as a national resource for enhancing global
competitiveness, IBC has identified a need to prepare *more* students,
faculty members and businesses to perform in a global economy of
interdependent world regions. In addition to broadening our offerings
with new programs, we will leverage the depth of content, knowledge and
quality programming already in the University's portfolio to enhance the
international ***awareness,*** ***understanding*** and ***competence***
of students, faculty and business people, structuring much of our
activity around particular content areas.

As emerging markets become more integrated into the global economy, they
present new competitive challenges for American businesses, and as
technology continues to change the way business is conducted, they
present new growth opportunities as well. But American business can deal
effectively with neither international competition nor international
opportunity unless it is globally competent. The rapid transformation to
a global economy has led to a critical need to promote U.S.
competitiveness, as well as to provide present and future U.S. managers
in all fields with international training. In the new funding period,
the IBC will respond to this challenge with a focus on ***Economic
Integration***---examining regional economic markets and how they
connect to established markets, to each other, and to the global
economy. Economic Integration will provide a focus for IBC research and
other activities, with attention to topics such as how managers make
decisions on an increasingly global workforce, how firms in emerging
markets compete with firms from established markets, etc. The IBC focus
is directly aligned with the University's focus on global studies.

IBC's implementation strategy has been to act in three capacities: as a
catalyst, an incubator and a partner. As a ***catalyst,*** IBC brings
together organizations---both within and outside the University---to
form alliances and mobilize resources to create innovative new
international management education programs and related services. As an
***incubator,*** IBC develops and creates new programs, then supports
and administers them in their start-up phases before handing them off to
appropriate entities once they are fully operational. This approach has
allowed IBC to ensure new program success, by granting them absolute
focus and adequate start-up resources. This approach also makes
efficient use of CIBER funding as the programs often continue to be
improved and enhanced in their new homes---and are sustained with other
resources. As a ***partner,*** IBC provides expertise and resources to
other entities and organizations whose purpose supports IBC objectives
and vice versa.

Notable IBC past accomplishments include implementation of an ambitious
international course/curriculum development grant program at the masters
and undergraduate levels, which has directly affected approximately 50
courses and many more indirectly; implementation with other University
units of three intensive dual degree programs---MBA/MIB, MBA/MA and
MBA/MPIA---which provide students the opportunity to develop significant
depth of knowledge and international competence; and development of
relationships with foreign schools and institutions in emerging and
established market countries, especially in Central and Eastern Europe
and Latin America, for the purposes of exporting Katz School program
offerings---specifically the development of the International Executive
MBA program in Prague and Sao Paulo, which attracts business
practitioners from all over Eastern Europe and Latin America---and
providing our American students opportunities to interact with our
students in international programs, and to study, work and travel abroad
through arrangements with these international partners.

With these accomplishments, the groundwork has been set for bringing in
new innovations that expand and enhance programming---bringing more
*breadth* to the University's international business education
competency. ***New programming planned for the next cycle has been
conceived to reach more audiences and tighten the regional network of
organizations and individuals involved in international business
research, education, support and promotion, and includes the
following:***

**MBA Signature Program in International Business:** IBC will broaden
its reach to more students by allowing full-time MBA students to declare
a complementary emphasis in international business. The program focuses
on Economic Integration by examining the activities of multinationals in
emerging markets.

**Language and Culture "Survival Skills" Module:** This program prepares
graduate students to travel in numerous countries in the MBA
International Research Course, through a module that covers several
different countries. The Czech module prototype was created and
implemented in the last funding period; French and Italian have recently
been developed. Modules will be created in the next funding period to
prepare students for trips to Latin America and Asia.

**Undergraduate Certificate Programs:** We are increasing the
international competence in a large group of CBA students by offering a
*Certificate Program in International Business,* allowing students to
bring an international focus to their majors; a *Certificate Program in
Global Studies,* which provides students with "global competence" --
ability to work effectively in different international settings,
awareness of the major currents of global changes and issues, knowledge
of global organizations and business activities, capacity for effective
communications across cultural and linguistic boundaries and
adaptability to diverse cultures; and a *Certificate in Area Studies,*
which involves achieving foreign language proficiency and depth of
understanding in one particular world region (Asia, Latin America,
Russia and East Europe or West Europe).

**MCE+1**, a program introducing undergraduate students to study abroad
and international research in the freshman year, through a one-credit
optional add-on to the required business overview course, Managing in
Complex Environments. MCE+1 includes a foreign trip to the Czech
Republic or Germany and a research paper focusing on Economic
Integration.

**Semester at Sea/Certificate Program in Global Studies/Course
Development Grants:** The University will offer the Undergraduate
Certificate Program in Global Studies program to *all 700 students, from
any university, on each of the fall and spring voyages* of the
University of Pittsburgh's Semester at Sea program each year. This is a
unique option for students interested in pursuing comparative global
studies, combining course work with travel. In addition, each Semester
at Sea voyage involves 30 faculty members from universities throughout
the world. Through grants, IBC will encourage faculty to develop course
materials geared toward the certificate.

**Course Development Grants for Collaborative Teaching:** IBC will
encourage Katz School faculty to develop linkages with other faculty
members across university boundaries, and teach joint courses using
communication technology. The courses can be in any business discipline,
but the collaboration must involve international dimensions of
business---especially Economic Integration---and must involve linking
the classes through communication technology.

**MBA Essentials Program Scholarships for Faculty:** IBC is initiating a
program to increase language and Area-Studies faculty members' business
knowledge. This will provide faculty who work with business students
outside of business school courses with a broad-based, multidisciplinary
understanding of the students' program of study, enhancing their ability
to create new offerings related to language and culture studies. It
includes 60 hours of instruction in accounting, finance, marketing,
human resources, operations, information technology and strategy.

**Global Executive Forum:** This program brings together all 100
Executive MBA participants from the Katz School's three
locations---Pittsburgh, Prague, and Sao Paulo---in a 4-day intensive
experience, forming cross-site teams to work on an international
business problem dealing with Economic Integration.

**PRIDE (Pitt Regional International Data Entity) website:** IBC will
expand its existing Western PA International BusinessNet into PRIDE, in
partnership with the PA Office of International Business Development,
the U.S. Department of Commerce Commercial Service and the Pittsburgh
Regional Alliance. PRIDE will be a web-based central data source about
international business activities of the Pittsburgh region.

**K-12 Initiatives:** The IBC is developing local programs and
collaborating with other CIBERs to extend international awareness,
understanding and competence to students at a younger age, by
participating in the following K-12 initiatives: *CBA International
Business Mentors,* a joint project with the Pittsburgh Area Cultural
Communications Alliance, in which a University of Pittsburgh CBA
undergraduate mentor teams up with a Bayer Corporation mentor to make
presentations on foreign language and its connection to global business
at a regional high school; and a C*onference on K-12 Exploratory Global
Awareness and Business Language Initiatives* to better understand the
range of issues; six collaborating CIBERs are planning a conference on
K-12 Exploratory Global Awareness and Business Language Initiatives,
tentatively scheduled for spring 2003.

**Faculty Development in International Business (FDIB) in the
Transitional Economies of Central and Eastern Europe:** The IBC is
collaborating with the South Carolina CIBER (with cosponsors the
University of Memphis and Texas A & M University) to develop this FDIB
program specific to the East European world regions. Participants will
visit a subset of the Czech and Slovak Republics, Hungary, Poland,
Romania, Bulgaria and Croatia. The program focuses on Economic
Integration (for example, economic linkages among and between countries,
connections between these markets and world markets, and connections to
other regional markets, such as the European Union. Each trip will
involve lectures on economic and business conditions and company and
governmental visits.

**Global Academic Partnerships (GAP) Research Projects:** During the
2002-2006 grant period, IBC will cosponsor three GAP projects that deal
with aspects of global economic integration, with two to four years of
support for each project. Each GAP project will involve a Katz project
leader teamed with a faculty member from another University unit; this
team is responsible for pushing the research agenda forward and
organizing a major, authoritative conference including experts from
government, industry and academics. The project leaders will seek a
journal or book publisher for papers presented at the conference and
seek additional outside funding for the project.

With IBC as a resource, the University has achieved national
significance through the development of several model programs. The
IBC's success springs from its strategy to leverage relatively modest
levels of federal funds by tapping into the existing endowment of
international resources at a comprehensive teaching and research
university, and through collaboration with a variety of University units
and regional service organizations in the undertaking of joint
activities and the pursuit of shared objectives.

#### UNIVERSITY OF SOUTH CAROLINA

### ABSTRACT

The Center for International Business Education and Research (CIBER) in
the Moore School of Business, University of South Carolina, was
established January 1, 1990. CIBER is administratively housed in the
Moore School, formerly known as the College of Business Administration.
Programs supported by CIBER involve faculty from other university
departments and Colleges, as well. These include the College of Liberal
Arts (French and Classics; Geography; Germanic, Slavic and Oriental
Languages and Literatures; Government and International Studies; Latin
American Studies; Spanish, Italian and Portuguese), the College of
Science and Mathematics, the School of the Environment, the School of
Law, and the College of Engineering.

Historically CIBER has facilitated the creation and development of the
Moore School's major programs of graduate international business
education, including programs such as the Masters of International
Business Studies and the International MBA program. During the upcoming
grant period these programs will be combined and expanded into a new
International MBA program, designed to serve as the training ground for
future global business leaders of the region and nation. CIBER provides
support for an innovative agenda of research in International Business;
in terms of research productivity in the discipline of International
Business, the Moore School at the University of South Carolina is
arguably one of the top two academic research institutions in the United
States. CIBER serves as an international resource and focal point for
governmental, academic and professional communities needing, or being
interested in, international business education and research. The Center
has served to facilitate the development and support of a wide range of
new programs in international business and related areas at the
University of South Carolina.

Funding in the period 2002-2006 will enable CIBER to develop new
initiatives to enhance our nation's competitiveness, as well as to build
on the foundation of activities undertaken with previous CIBER support.
Although funding support is requested only for components of the
Center\'s activities initiated since its establishment, all Center
programs contribute to the wider goal of providing comprehensive
educational programs in international business and completing research
projects designed to understand and develop U.S. competitiveness in
external markets. Within the grant proposal the entire range of
international activities of the Moore School of Business is discussed.
Specifically, if Federal funding is forthcoming in the amounts
requested, CIBER shall support and facilitate the following activities
during the period October 1, 2002 through September 30, 2006.

**Activity 1, Graduate Business Education and the Development of the
International MBA Program -** For more than a quarter of a century the
Moore School University of South Carolina has been a leader in graduate
professional education in International Business. Over 4,000
participants have graduated from the School's Masters in International
Business Studies (MIBS) degree program since it was founded in 1974. In
1994 the University began offering, in collaboration with the Economics
University of Vienna (WU-Wien), an International MBA (IMBA) degree,
featuring six months of study at WU-Wien and eight months of study at
the University of South Carolina. Beginning with the class admitted in
2002, the University will begin offering a new International MBA
program, modeled on the successful MIBS and IMBA programs. The new IMBA
will offer foreign language training, a strong international business
core program, overseas study for all U.S. nationals, and a required
overseas internship for all U.S. nationals except those who study in the
Vienna track, the successor to our existing IMBA program. As part of
these programs, the following ten activities are undertaken:

**Activity 1.1.1, Summer Intensive Language Programs for International
Business Students -** Summer intensive language programs at the
University of South Carolina in Chinese, French, German, elementary
Japanese, intermediate Japanese, Portuguese, and Spanish; the Italian
program has typically been offered offshore at a partner institution.

**Activity 1.1.2, Business Language Programs -** Business language
programs with seventy hours of instruction are offered in seven
languages during the first year of the program.

**Activity 1.1.3, Offshore Intensive Language Programs -** Final
offshore intensive language programs are offered at cooperating
institutions in the five western languages. One year in- country
programs in Chinese and Japanese are required for participants in these
languages.

**Activity 1.2.1, Globalization Course in the Global Track in the IMBA
Program -** In the new IMBA program a limited number of students will
elect to participate in the global track, a track for those who already
have substantial second language skills or who do not elect to develop
regional specialization. As part of this curriculum, global track
students take a continuing course on the conduct of global business in
particular world regions. CIBER will support the development of the
Latin American component of this course, to be taught via the Internet.

**Activity 1.2.2, Offshore Study for Global Track Students -** All
global track students are required to study offshore as part of their
curriculum. CIBER will support the development of these offshore study
programs and their initial offering, beginning in February 2003.

**Activity 1.3, Overseas Internship Program -** An internship in the new
IMBA program is an essential and required part of the course of study.
All US nationals are required to complete a twenty-week work assignment
at a firm at a non-U.S. location. For the majority of students, the
internship will be located in a country whose language the student has
studied. Each year some 140-160 internships are arranged for US
nationals to develop their capacity to do business in specific regions
of the world. Foreign nationals in the program may intern overseas or in
the United States.

**Activity 1.4,** **The Vienna Track of the International MBA Program
-** The existing joint venture International MBA program with the
Economics University of Vienna will be incorporated into the new IMBA
program as the Vienna track, with the first cohort of students entering
in February 2003 for graduation in 2004. This program is designed for
more mature and experienced participants who have substantial work
experience and do not benefit as significantly from the internship. They
will spend the first six months of the program (February-July) at the WU
campus in Vienna.

**Activity 1.5,** **Second Offshore Track for the International MBA
Program -** With CIBER support the Moore School will review potential
locations for a second offshore track in the new IMBA program, and, if
feasible, initiate the new offshore track in February 2005. At present
our primary view is that a Latin American location would be selected.

**Activity 1.6, Areas of Concentration in the New International MBA
Program -** CIBER is currently supporting the development of six areas
of concentration in the new International MBA program, in (1) The
Multinational Corporation, (2) Global Finance, (3) Global Marketing, (4)
Business Economics and Forecasting for the Global Firm, (5)
International Accounting and Auditing, and (6) Global Information
Technology. These areas of concentration will be available to the first
IMBA class who graduates in 2004.

**Activity 1.7, New Elective Courses -** The Moore School will develop
and offer additional international content electives to support each of
the areas of concentration in the previous activity. Some sixteen new
courses will be developed or redesigned with international content over
the period of the grant.

**Activity 2, Undergraduate Business Education Programs in International
Business -** The Moore School existing undergraduate certificate program
in International Business has already received high national
recognition. During the upcoming grant period, CIBER will support the
development of an innovative undergraduate business major in
International Business while continuing the School's
internationalization requirement for all students. The following five
activities will be included in this area:

**Activity 2.1, Undergraduate International Business Major -** The
design of the International Business major program will be completed by
the initiation of the next CIBER grant period, and the first majors will
be accepted in the academic year 2002-2003. The major will consist of a
core course, Globalization and Business, one international functional
course (e.g., International Marketing), one to three thematic courses,
and one to three regional courses, for a total of six international
business courses. Graduates will be prepared for entry-level positions
in the highly international South Carolina and Southeast region economy.
All majors will be required to study abroad during their program and to
reach a high level of competence in at least one foreign language. CIBER
support will be given to the development of new undergraduate
international business courses.

**Activity 2.2, Dual Degree Opportunities in International Business -**
The Moore School will work with the language departments of the
University to create the opportunity for International Business majors
in the Moore School to pursue a degree in the College of Liberal Arts
with a major in language simultaneously with pursuing the degree in
International Business.

**Activity 2.3, Offshore Undergraduate Study Program -** The Moore
School will develop substantial additional offshore study opportunities
for undergraduate business school students and International Business
majors. Study abroad opportunities will include intensive foreign
language programs, exchange programs with overseas business schools, and
the offering of Moore School courses for the International Business
major at offshore sites.

**Activity 2.4, Business Language Courses -** As part of the
undergraduate business majors, students will be asked to take courses in
business language. Currently courses are available in French, German,
Spanish, Italian and Japanese.

**Activity 2.5, Undergraduate Internationalization Requirement -** All
2,700 undergraduate business majors in the Moore School are required to
fulfill an internationalization requirement, which consists of either
two extra language courses, or two international business courses, or
two area studies courses, or participation in an approved overseas study
program. The additional courses and offshore programs developed for the
major will facilitate students in satisfying this requirement.

**Activity 3, Doctoral Business Education -** The University of South
Carolina will offer the Ph.D. in Business Administration program with
two concentrations, International Business and International Finance.
There will be approximately nine majors enrolled at any time over the
life of the grant.

**Activity 4, Global Executive MBA Program -** The Moore School has
under active review the development of a Global Executive MBA program
for senior business leaders. This review will be completed during the
grant period and recommendations adopted. International business faculty
will provide expertise during the development process and teaching
support if the program is implemented.

**Activity 5, Outreach Faculty Development Programs: Functional Programs
in International Business** - Each year during the grant period the
Moore School of Business will offer its annual Faculty Development in
International Business (FDIB) Program. This program offers faculty from
business schools the opportunity to develop their ability to teach a
specific undergraduate or graduate course in International Business.
There are six courses now available. CIBER plans to provide substantial
fellowship support to faculty from other business schools to attend.

**Activity 6.1, Workshop on Teaching Spanish for International Business
for Professors of Spanish -** In the period 2003-2006 the Moore School
of Business will offer its workshop to train assist Spanish language
faculty in integrating international business concepts into business
Spanish curricula. CIBER funding underwrites instruction in this
program, and in addition provides scholarships for 14 participants each
year.

**Activity 6.2, Co-Sponsorship of International Business and Foreign
Language Conference -** Each year CIBER co-sponsors with the University
of Memphis a three-day workshop for foreign language educators in
French, German and Spanish designed to develop understanding of how
International Business relates to the teaching of business language.

**Activity 6.3, Co-Sponsorship of CIBER Conference on Language,
Communications and Global Management -** Each year the Moore School
CIBER supports this major conference on the interface between language
and business.

**Activity 7.1, the annual Faculty Development Program for South America
-** During the grant period the CIBER at the University of South
Carolina and other Southeastern CIBERs will continue to offer a faculty
development program for South America.

**Activity 7.2, the Co-operative Faculty Development Program for India
-** CIBER will work with the University of Connecticut and other CIBERs
to offer a faculty development program for India.

**Activity 7.3, the Co-operative Faculty Development Program for Central
Europe -** CIBER will work with the University of Pittsburgh and other
CIBERs to offer a faculty development program for Eastern Europe.

**Activity 8.1, Customized Executive Education in International Business
-** The Daniel Management Center, the executive education center of the
Moore School, is called upon to do contractual programs in International
Business for firms that are customized for the client. Knowledge
generated through CIBER research projects often forms the basis for
these programs.

**Activity 8.2, Open Enrollment Executive Education in International
Business** - During the proposed grant period, 2002-2006, the Daniel
Management Center will develop and offer public enrollment programs in
International Business. CIBER will joint venture two such public
programs annually with the Daniel Management Center.

**Activity 8.3, Distinguished Speaker Series for Local Executives -**
CIBER will support the new IMBA program and the local business community
by inviting speakers to participate in the Wednesday guest speaker
sessions and making those speakers available to the local business
community.

**Activities 9.1-9.3, Programs of Outreach to the Business Community** -
CIBER will work with the Central Carolina Economic Development Alliance,
the Columbia World Affairs Council, and other local development agencies
by providing graduate business students on assistantship to these
agencies. These students provide support in programs designed to develop
trade opportunities for local firms and to attract investment to the
region, including investment from foreign sources.

**Activity 10, Sponsored Faculty Research in International Business** -
The CIBER at the University of South Carolina has made research one of
its major themes. With nine tenure track faculty in the International
Business Department and twenty other tenure track faculty who have
conducted research on international topics (almost all with past CIBER
support), CIBER has at its disposal a substantial group of research
active faculty who are advancing the frontiers of International Business
knowledge.

**Activity 10.1, Major Research Projects** - CIBER will make major
research grants to faculty or groups of faculty to pursue significant
research projects. Most grants are in the range of \$4,000 - \$10,000
per annum, with some grants extending over more than one year. These
research projects arise as the result of discussions between the CIBER
Director and Research Director and the faculty members proposing them.
At any one point in time at least eight of these larger research
projects will be funded by CIBER during the grant period 2002-2006.

**Activity 10.2, Competitive Research Projects** - During the grant
period CIBER plans to institute a program of small competitive grants
(\$1,000-\$2,000) for faculty in the Moore School of Business and in the
College of Liberal Arts to cover research expenses for more moderate
projects. Five such grants are contemplated per annum.

**Activity 10.3, Special Research Initiative in Career Outcomes of CIBER
Activities -** Beginning in 2002 and continuing through the grant
period, CIBER will make research grants to develop an understanding of
the impact of CIBER educational activities on the careers of graduates
of CIBER institutions. During this grant period the emphasis will be
placed on careers of professional masters programs. Research proposals
will be solicited from other CIBER schools, who will be asked to
participate in documenting the career pattern of graduates from their
institutions who have participated in the types of educational
activities typically sponsored by CIBERs, such as study abroad, offshore
internships, foreign language training and specialized international
business academic courses.

**Activity 10.4, the CIBER Working Paper Series** - The South Carolina
CIBER has produced approximately twenty papers per annum since its
inception, and will increase output during the grant period.

**Activity 11, Major Research Conferences** - CIBER plans to institute a
series of annual research conferences beginning in the year 2002, with
the first conference covered by the current grant. These research
conferences will include papers commissioned by scholars at other
schools. Faculty of the Moore School will provide leadership and
direction to each conference.

**Activity 11.1, 2004 Conference on US-Africa Business Activities:
Integrating Africa into a Global Economy -** This conference will focus
on US trade and investment activity in Africa. The Moore School has
developed substantial expertise on African economic and business issues
during the past grant period and seeks to generate further understanding
of business issues in this neglected region of the world.

**Activity 11.2, 2006 Conference on International Business Education and
Careers -** This conference will be a natural outgrowth of the special
research initiative outlined in Activity 10.3, focusing on the impact of
CIBER related international business education activities on the careers
of graduates.

![](media/image6.wmf){width="1.011111111111111in"
height="1.25in"}UNIVERSITY OF SOUTHERN CALIFORNIA

Abstract

### 1. Introduction

One hundred and ten professors have been the leaders of 134
CIBER-supported teaching, research, and outreach projects since the
Center was established at the University of Southern California on
October 2, 1990. Over 700 experts from academia, business, and
government have participated in CIBER-sponsored events at USC as
speakers, panelists, and authors. Another 4,600 business mangers and
non-USC academics have attended CIBER-supported annual conferences on
Pacific Rim business issues---about 40 percent of the participants have
been from California and 60 percent from other states.

In its first eleven years, USC\'s CIBER has supported three themes of
activities: (1) internationalizing the educational experience of USC
students by creating new international courses, bringing international
experts to campus, and by sending students abroad for internships,
research, and field-study visits; (2) developing professional
relationships with international associations and universities, as well
as with academic, business, and government experts via conferences,
visiting expert seminars, and consulting projects; and (3) supporting
the internationally-oriented teaching and research activities of
individual USC faculty. By helping to develop increased faculty
expertise in international business issues and by creating faculty
allies for internationalization, CIBER stimulated major institutional
changes within the Marshall School of Business and throughout the entire
University of Southern California.

USC\'s CIBER has also had noticeable effects on the internationalization
of American firms in California and throughout the United States. Strong
letters of support from regional and national leaders (Appendix D)
provide tangible evidence of CIBER's effectiveness:

-   **California Governor** **Gray Davis**, \"...*The Marshall School of
    Business at the University of Southern California has made many
    invaluable contributions to California through its innovative CIBEAR
    program...This program plays an important role in preparing our
    future business leaders to compete in the global marketplace.*\"

-   **California Lieutenant Governor Cruz Bustamante,** \"...*the Center
    for International Business Education and Research (CIBEAR) at USC
    has served as a leading institution dedicated to providing the
    training and know-how to the California business community, helping
    it to attain an exceptional level of success and competitiveness."*

-   **California Technology, Trade and Commerce Secretary Lon
    Hatamiya**, \"...*I applaud USC's CIBEAR for taking the leadership
    and initiative for developing a solid, innovative international
    business curriculum.*\"

-   **Los Angeles Mayor** **James Hahn**, \"...*I applaud the Marshall
    School of Business' continued involvement and commitment to the
    internationalization of our region's business community.*\"

-   **Los Angeles Economic Development Corporation President Lee
    Harrington**, "...*CIBEAR has been an important component of Los
    Angeles's success in international trade. The training provided by
    CIBEAR to the Southern California business community is an
    invaluable resource*."

-   **Asia Society Vice President Gary Larson,** "*Given the current
    events in Asia that directly impact Southern California and America,
    CIBEAR remains critical to our efforts to understand stand and to
    become more competitive in the Pacific Rim."*

-   **Secretary of Commerce Donald Evans,** "*I am pleased to welcome
    you to the 14^th^ Annual Asia-Pacific Business Outlook Conference.
    This Conference presents and unparalleled opportunity for American
    business executives to explore commercial prospects in the
    Asia-Pacific region."*

-   **President George W. Bush**, \"...*The Asia-Pacific Outlook
    Conference plays an important role in creating a greater
    understanding of the challenges and prospects of doing business in
    this region\...By working in a spirit of cooperation with our
    Asia-Pacific neighbors, we will create new markets for American
    products, enhance job opportunities for Americans, and strengthen
    the ties among our Nation and the Asia-Pacific Region.*\"

### 2. CIBER\'s Stimulus to Strategic Change at USC: FY 1990-2001

CIBER activities have had a substantial effect on shaping and
accelerating the internationalization of USC\'s Marshall School of
Business as well as upon the internationalization initiatives of the
entire University of Southern California. In 1997, the Marshall School
adopted a Pacific Rim/Latin America MBA initiative which included three
interrelated components: a new course titled \"**[P]{.underline}**acific
**[Rim]{.underline}** **[E]{.underline}**ducation (PRIME)\" which is
**required** for all 300 day-time MBA students, optional Pacific Rim
language programs, and optional internships and semester abroad
opportunities (Appendix E.1 and E.2). In the last three years, this
program has been expanded and now all the students who are enrolled in
the Marshall School's four MBA programs are required to have an
international field-study experience during their MBA program. In the
2000/01 academic year, the Marshall School sent over 650 MBA students
abroad, accompanied by their 30 professors.

The University adopted a strategic plan in June 1994, which includes, as
one of its four primary initiatives, the further internationalization of
USC with a focus on the Pacific Rim and Latin America, as summarized
below:

> *Build upon USC\'s strong international base of alumni, students, and
> established relationships and Southern California\'s position as an
> international center to enhance future global opportunities for
> education, research, and career development. Because of the
> characteristics of Southern California and of our students and alumni,
> focus efforts on the countries of the Pacific Rim and of Central and
> South America*.[^1]

In 1994, the University appointed CIBER Director Richard Drobnick to the
newly-created position of Vice Provost for International Affairs (a
half-time appointment) in order to stimulate university-wide efforts to
expand teaching and research activities on Asia and Latin America.
Drobnick utilized CIBER networks of academic, business, and government
partners in Asia and Latin American to assist the deans of some of
USC\'s 18 professional schools initiate new Pacific Rim-oriented
teaching and research activities. CIBER networks have also been utilized
to support the Provost\'s Distinguished Visitors Program, which brings
about seven Asia and Latin America experts per year to USC for ten-day
visits with students, faculty, and Southern California executives
(Appendix A.2).

USC\'s strategic focus on Asia and Latin America enables the University
to provide some research and policy advice to APEC (Asia-Pacific
Economic Cooperation), the consortium of government officials from 21
Asia-Pacific economies. This occurs because Drobnick, as vice chairman
of the U.S. National Committee of the Pacific Economic Cooperation
Council (US-PECC), is able to facilitate connections between CIBER
projects (F.1, F.2, & F.3) and three PECC research/policy advisory task
forces, which are titled, \"Pacific Economic Outlook,\" \"Pacific
Economic Structural Project,\" and \"Financial Markets Development.\" In
turn, these PECC task forces provide research/policy advice to APEC task
forces. (See Appendix A.3 for a description of PECC task forces,
networks, and interaction with APEC.)

### 3. CIBER\'s Themes for the Period Ahead: FY 2003-2006

In the next four years, CIBER will focus on four themes, which are
described below:

-   **Expanding Experiential, Cross-Cultural Learning Opportunities for
    USC Students.**

The principal activities are to help consolidate and improve the
international teaching and research activities in the Marshall School\'s
\"PRIME\" course, which is **required** of all 300 day-time MBA students
(Project A.1); to help consolidate and improve the international
teaching and research activities in the Marshall School's PM.Globe
course, which is **required** of all 250 part-time MBA students (Project
A.2); and to expand the new Freeman Fellows Program (A.6), which is an
eight to ten week long internship program in Asia for American
undergraduate students.

-   **Researching Asian Financial and Economic Reforms and Economic
    Integration.**

The principal activities are to participate in the research work of
three PECC task forces: "Pacific Economic Outlook," "Pacific Economic
Structural Project," and the "Financial Markets Development Project
(F.1, F.2 & F.3)." This theme also supports an international finance
visiting experts series (F.12) and the development of case studies on
business opportunities in Pacific Rim cities (F.5). An additional
research project on the possible slowing and reversal of economic
integration around the Pacific Rim as a result of the American-led war
on terrorism will be initiated (F.4).

-   **Expanding Information Technology Enhanced Teaching and Research.**

The principal activities are to assist in the organization of an annual
conference of distance learning leaders from the Association of Pacific
Rim Universities' (APRU) 34 member universities (D.3), to support an
annual conference of information technology researchers and
practitioners which will be hosted by USC's Center for
Telecommunications Management (CTM) (F.11), to support a major research
project on subcontracting practices in the IT industry between the U.S.,
Taiwan, China, and India (F.10), and to support and develop distance
learning certificate courses for the international business community,
which in-part, would be based on web-casted and archived portions of
CIBER-sponsored conferences (D.11). These materials would also be used
to develop international business and teaching materials for
undergraduate and graduate classes, and for pre-departure training for
undergraduates who will become interns in Asia (A.6).

-   **Strengthening USC\'s Pacific Rim Alliances: Outreach to the
    Community.**

The principal activities are to assist USC representative offices in
Asia to do collaborative trade promotion and research projects with the
California Technology, Trade and Commerce Agency offices in Asia and
with the U.S. Department of Commerce offices in Asia (D.1), and to build
collaborative teaching and research relationships with 34 prominent
Pacific Rim universities, which are members of the APRU (D.2). USC
President Steven Sample serves as APRU's chairman and CIBER Director
Richard Drobnick serves as APRU's secretary. (See Appendix A.4 for
information about APRU's membership, endorsements from APEC Leaders, and
projects.)

CIBER will continue to support new internationalization activities in
some of USC\'s other professional schools. Examples include the School
of Architecture\'s \"Asian Special Topics Studio,\" course for advanced
undergraduate students, which spends eight weeks in Japan, China and
Malaysia (A.4); the School of Policy, Planning, and Development's
"International Real Estate Development Opportunities Field Studies
Course" (A.5), which spends two weeks working with urban planners and
real estate developers in a different Asian city each spring; and the
School of Fine Arts' new "Art in Motion" (AIM) Program, which will
reproduce parts of its international festival of "time-based" media with
partner institutions in Beijing, Hong Kong and Singapore (D.9).

### 4. CIBER\'s Organizational Structure

Co-directors Richard Drobnick and David Stewart and associate director
John Windler, with the support of program manager, Sabine Lehmann,
manage CIBER in a decentralized manner that distributes responsibility
to the project leaders, 15 of whom are CIBER Advisory Council members
(see Figure 7, p. 4a for a list of council members).

The current Advisory Council was formed in Summer 2001 and met on
September 26, 2001 to discuss CIBER\'s plan for FY 2003-2006. During the
summer, many members of the Council developed proposals for FY
2003-2006. All members of the Advisory Council received copies of
CIBER\'s "Request for Project Proposals: 2003-2006," as did over 200 USC
faculty in March 2001 (Appendix B.1).

The fact that Lloyd Armstrong, USC\'s Provost and Senior Vice President
for Academic Affairs, serves on the Advisory Council enables
perspectives from CIBER project leaders to be considered at the highest
levels of decision making at the University. The intellectual resources,
advice, and university-wide connections provided by these Advisory
Council members ensure that CIBER teaching and research activities are
able to utilize USC\'s diverse faculty resources and that CIBER
activities include non-Marshall School students and faculty. A schematic
view of CIBER\'s organizational chart, which highlights the extensive
faculty involvement in CIBER as project leaders, is presented as Figure
1 (p. Va). The active role of CIBER\'s Advisory Council in leading CIBER
projects is presented in Figure 2 (p. Vb-d).

In terms of the relevance of CIBER programs for the business community
and government agencies, the Center is guided and assisted by its
numerous non-academic Advisory Council members: Lon Hatamiya, Secretary
of the California Technology, Trade and Commerce Agency (appointed by
Governor Davis); Mark Borthwick, Executive Director of the U.S. National
Committee for the Pacific Economic Cooperation Council (US-PECC); Jack
Kyser, Chief Economist of the LA Economic Development Corporation; Gary
Larsen, Vice President of the Asia Society and Executive Director of its
Southern California Center; and Gladys Moreau, Director of the Export
Small Business Development Center. A schematic view of CIBER\'s internal
and external partners is provided as Figures 3 (p.Ve) and 4 (p. Vf).

The strong commitment of the Marshall School of Business and USC to
CIBER is demonstrated by the allocation of substantial funds, as well as
senior administrative and faculty personnel, to support CIBER
activities. In the Center\'s past three years, USC invested
substantially more than the mandated requirement of 50 percent of the
Center\'s budget. On average, USC annually invested \$1,495,000 in FY
2000-2002 (80%). USC's projected commitments for FY 2003-2006 are
\$1,700,000 (80%) per year.

USC\'s CIBER responds to the Congressional mandate to make American
companies and students more internationally competitive by supporting
the development of internationally-oriented executive education programs
(C.3 & D.11) and by supporting the creation of new knowledge about the
realities of today\'s global competition through a variety of business
research projects (F.1-F.13). USC\'s CIBER is supporting the development
of numerous international internship and study abroad opportunities for
undergraduates and graduate students (A.6, A.8, B.4); graduate courses
on international business (A.1, A.2, A.3, A.5); training programs in
languages (C.1 & C.2); new collaborative projects with business,
government, and academic institutions (D.1-D.10); new research to
strengthen international teaching (E.1-E.3); and new research on
international business issues of (F.1-F.13). These teaching programs and
research results are widely disseminated through training programs for
business members of numerous organizations with which CIBER has
developed strong relations (e.g., American Chambers of Commerce in Asia
and Latin America, the California Technology, Trade and Commerce Agency,
the U.S. Department of Commerce, the U.S. National Committee of the
Pacific Economic Cooperation Council, etc.), as well as at academic
conferences and through the publication of research reports, journal
articles, and books, thus having a multiplier effect by enlarging the
pool of data available to other academic institutions, which produce
international business training in their own locales. (See Appendix F
for lists of the academics, government officials, and managers who
attended CIBER-supported programs in 2001.)

Each of the proposed projects is organized under the leadership of USC
faculty and senior staff. Many of the projects combine business school
expertise with expertise from area-studies specialists at USC, as well
as from academic, business, and government experts from around the
world. (See Appendix H for the lists of visiting experts who have
lectured in CIBER-supported programs between 1991 and 2001: 716
academics, executives, and government officials.) All of these projects
are evaluated by students, business participants, and business sponsors.
(See Appendicies F and G for evaluation results.)

### 5. Conclusion

Federal support for USC\'s CIBER since October 1990 has been
instrumental in expanding the international teaching, research, and
outreach activities of 110 USC project leaders, their dozens of
colleagues, and their thousands of students. In turn, their successful
projects generated momentum for creating the Pacific Rim Education
(PRIME) initiative in the Marshall School of Business, and helped
stimulate the strategic policies of the entire University of Southern
California to become more Pacific Rim-focused. Federal support of USC\'s
CIBER is needed to provide a continuous catalytic stimulus to the
rapidly expanding international activities of the Marshall School of
Business. This federal support is also essential to enable CIBER to
assist the internationalization of teaching and research activities in
some of USC\'s other professional schools, e.g., architecture, policy,
planning and development, and fine arts, as well as to support efforts
to introduce international business components into the teaching and
research activities of the College of Letters, Arts, and Sciences.

Title VI support for USC\'s CIBER has been about \$300,000 annually,
since 1990. USC\'s business school \"matched\" this federal support with
more than \$500,000 per year of real resources up until 1997, at which
time it increased this annual investment in CIBER-supported activities
to over one million dollars. In addition to making substantial financial
investments in internationalization, the Marshall School has been able
to attract many of its top faculty to develop and lead the school\'s
internationalization initiatives. These business school initiatives and
the international initiatives of USC\'s other professional schools have
been actively supported by USC\'s president, provost, and vice provosts.
In summary, decisions and action by USC leaders, in combination with
federal support, have enabled USC to aggressively implement the
internationalization initiative of its strategic plan and to make
significant progress on expanding the international learning
opportunities for its students, faculty, alumni, and other business
stakeholders. Federal support has accelerated the internationalization
of teaching and research at the University of Southern California in
very important ways. This influence provides a strong demonstration of
how federal funds can be leveraged in support of the congressional
mandate to improve the international competitiveness of the United
States.

**THE UNIVERSITY OF TEXAS AT AUSTIN**

**Abstract**

The Center for International Business Education and Research at the
University of Texas at Austin (CIBER-UTexas) was established in 1990
with the award of a U.S. Department of Education Title VIb grant. In
1993, 1996, and 1999, the Center successfully competed for subsequent
three-year CIBER grants. Situated in the McCombs School of Business at
the University of Texas at Austin (UT), CIBER-UTexas has received
widespread recognition for its impact on the internationalization of
business education and the partnership it has developed with the
international business community. Notably, the successful
internationalization efforts of CIBER-UTexas were recognized in 2000
when UT became one of only eight U.S. universities invited to membership
in the prestigious PIM (Program in International Management) Consortium.

The extent of the CIBER-UTexas impact can be demonstrated by some
quantitative measures associated with the programs delivered to date.
Since its inception in 1990, CIBER-UTexas has been involved in the
development and delivery of 82 new internationally-oriented courses;
provided 122 regional and national internationalization conferences to
more than 1,600 business educators; offered conferences for the regional
international business community with a combined attendance of over
7,600 persons; supported overseas teaching and research programs
involving 168 faculty; and developed international study and internship
programs for over 1,500 students.

**The CIBER-UTexas 2002-2006 Initiative**

In the 2002-2006 initiative, CIBER-UTexas will use its strategic
position at the University of Texas at Austin -- located in the heart of
the Southwest's high-tech international business community and in close
proximity to Mexico and Latin America -- to (1) enhance the
international knowledge and global experience of business students,
educators, and leaders; and (2) promote mutually beneficial cooperation
among business educators, students, and regional businesses to elevate
business education and practice of U.S. managers and firms in today's
increasingly global economy.

A single entity acting alone cannot increase U.S. competitiveness in the
global market, but a collaborative approach that links
cross-institutional strengths and the business community creates a
powerful synergy capable of significant and lasting impact. To this end,
CIBER-UTexas proposes the following set of initiatives that, in concert
with CIBER activities across the U.S., will build overall
competitiveness and generate measurable gains in U.S. international
trade. The projects for 2002-2006 build on CIBER-UTexas' history of
accomplishment and utilize our existing academic, governmental, and
industry networks to meet the mandate of the U.S. Department of
Education to ensure equal access to education and to promote educational
excellence for all Americans.

As detailed below, the 2002-2006 projects will endeavor to maintain a
global focus, with special emphasis on Latin America, emphasize academic
outreach, integrate language and culture into business education,
address the need for increased international sophistication at the MBA
level, and continue to develop strategic partnerships with complementary
institutions.

CIBER-UTexas in Its Regional Context

During its first decade of operation, CIBER-UTexas formed vital
connections in the business and academic communities in the Southwest
and in the nation, in order to convey the national imperative of
understanding the global market in a more comprehensive way.
CIBER-UTexas is now an integral part of the international business
education and service community in the Southwest, regularly interacting
with business organizations and schools on matters pertinent to its
central mission of enhancing U.S. global competitiveness.

The regional context of CIBER-UTexas demonstrates the importance of the
CIBER-UTexas initiative. The Southwest (Texas, Arkansas, Louisiana,
Oklahoma, and New Mexico) represents one of the main areas for
international business in the United States. International business
involvement of the region has soared during the past decade. Exports
from Texas increased from just \$33 billion in 1990 to \$91 billion in
1999. Texas ranks second only to California in terms of overall export
activity, and exports more than twice the next ranking state. Much of
this activity is in the dynamic field of technology-intensive goods, a
primary source of U.S. competitive advantage. In addition, NAFTA has
created intense interest in the southwest United States for doing
business with Mexico, and discussions of a possible Free Trade Area of
the Americas (FTAA) promise even greater trade globalization for the
region. Texas serves as a natural geographic, economic, and cultural
bridge between the United States and Latin America.

CIBER-UTexas in Its Institutional Context

The University of Texas at Austin is the largest university in the
United States, with over 50,000 students. UT's McCombs School of
Business offers majors and concentrations in international business at
the undergraduate, MBA, and doctoral levels, and it is associated with
an extensive network of overseas business schools to provide faculty and
students with opportunities for international exchange and internships.
In addition, CIBER-UTexas has been instrumental in the development of an
internationally oriented faculty across all academic departments of the
McCombs School.

The resources of the McCombs School are further magnified by
CIBER-UTexas alliances with academic units across the University that
possess international expertise which enhance the Center's ability to
accomplish its goals: the Lozano Long Institute for Latin American
Studies, Center for Middle East Studies, Center for Asian Studies,
Center for Russian and East European Studies, Linguistics Department,
IC2 Institute, LBJ School of Public Affairs, and individual language
departments that offer instruction in more than twenty-five foreign
languages each semester. Many of these entities have representatives on
the CIBER-UTexas Advisory Board or faculty who have worked closely with
CIBER-UTexas personnel on past activities. CIBER-UTexas also has close
partnerships with key business and government organizations that serve
the international business community -- U.S. Department of Commerce,
Small Business Development Centers, District Export Councils, and Texas
Economic Development -- that are also represented on the Advisory Board.

The Director of CIBER-UTexas is Dr. David E. Platt. The Center also has
three Associate Directors who oversee CIBER-UTexas' activities in their
areas of expertise: Dr. Laura T. Starks is Associate Director for
Research, Dr. Orlando R. Kelm is Associate Director for Business
Language Education, and Raymond J. Brimble is Associate Director for
Business Outreach. The Center also has a full-time Assistant Director,
Diane Wilson, who manages the Center's day-to-day operations and who has
been with the Center almost since its inception.

Summary of CIBER-UTexas Proposed 2002-2006 Project

CIBER-UTexas operations are centered around the pursuit of three major
goals: (1) the internationalization of business education and research;
(2) the integration of business education with other international
components of the academic community; and (3) the formation of a
partnership with the international business community. The manner in
which CIBER-UTexas is proposing to accomplish these goals represents an
evolution substantially beyond its achievements to date by employing the
Center's unique configuration of resources to address regional and
national needs identified through a process of continuous needs
assessment. The five central themes that permeate the proposed 2002-2006
project have been identified through this process:

> • Maintain a global focus, with special emphasis on Latin America
>
> • Place a strong emphasis on academic outreach
>
> • Integrate language and cultural studies into business education
>
> • Provide leadership in addressing the special problem of MBA
> internationalization
>
> • Develop partnerships with complementary organizations.

These central themes are reflected in the new and continuing programs
being proposed for the 2002-2006 period. A sampling of the new programs
is presented below, each with a brief description.

**MBA Student Internationalization** will be addressed through
innovative educational techniques, and employer demand for international
competencies will be explored.

**Free Trade Issues** will be a focus of research and education efforts,
including conferences with UT-Austin's Latin American Studies and a team
of regional partner universities.

**Economic Relations with the Middle East and South Asia**, in light of
the terrorism of September 11, will be explored through partnerships
with UT-Austin's Center for Middle Eastern Studies and Center for Asian
Studies.

**Language Initiatives** will be directed toward use and dissemination
of the extensive Business Spanish programs and materials developed to
date, and the extension of these ideas into other languages.

A **Career Handbook,** directed at students who want to pursue careers
in international business, will be prepared and distributed nationally.

**Internationalization of Community College Curriculum** will be the
focus of a series of conferences jointly offered by CIBER-UTexas,
CIBER-Texas A&M and Austin Community College.

**Role of Women in Latin American Business** will offer a conference to
female U.S. managers and students on the particular issues facing women
in the Latin American business environment.

A **Web-based Speaker Roster** will be developed in cooperation with
Texas District Export Councils to serve as a resource for classes in
schools across the region.

**Legislative Support Program** will work with business groups
attempting to address state-imposed impediments to international
business activity.

**Expanded International Opportunities** will be provided to students in
numerous new programs.

In addition, a wide range of programs instituted in previous grant
periods is being continued and enhanced. Almost all of the programs --
new and continuing -- involve extensive collaboration with partners to
ensure that they will be delivered in a highly cost-effective manner.
The alliances allow the Center to leverage a modest number of dedicated
staff to achieve wide-reaching impact. Program effectiveness will be
ensured via a process of regular and in-depth evaluation. CIBER-UTexas
will employ U.S. Department of Education resources provided in a manner
that makes the maximum possible contribution to the competitiveness of
U.S. business in the global economy.

Eligibility Requirements

The CIBER-UTexas Advisory Board has been appointed to provide valuable
input from internal and external constituency groups. The Advisory Board
consists of members from the McCombs School of Business, Area Studies
Centers, Liberal Arts, and professional schools within the University,
as well as representatives from the business community and the state
development agency, Texas Economic Development. The inclusion of board
members from diverse constituencies who share a common commitment to the
enhancement of international business activities has been invaluable in
conducting the activities of the Center. Consistent with the
requirements of the CIBER grant award, the Advisory Board meets at least
once each year. For the 2002-2006 grant period, the Advisory Board as a
whole will meet in the Fall of each academic year. In addition,
CIBER-UTexas personnel consult regularly with members of the Advisory
Board with respect to on-going programs and activities. Members of the
Center Advisory Board are presented below according to the criteria
provided in the statute. Vitas and biographical sketches of each member
are provided in Appendix 1.

Representatives of administrative offices of the University of Texas at
Austin:

Dr. Robert G. May, Dean, McCombs School of Business

Faculty representatives of the McCombs School:

Dr. Linda V. Gerber, Director, Program in International Business, and
Co-Chair, Department of Marketing

Dr. Robert T. Green, Professor of International Business and Marketing,
and Senior Fellow and former Executive Director of CIBER-UTexas

Dr. Stephen T. Limberg, Professor and Chair, Department of Accounting

Representatives of the international studies and foreign languages:

Dr. Leopoldo M. Bernucci, Professor and Chair, Department of Spanish and
Portuguese

Dr. Nicolas Shumway, Director, Lozano Long Institute of Latin American
Studies

Faculty representatives from other professional schools and departments:

Dr. Betty S. Flowers, Professor, Department of English, and Director,
Lyndon B. Johnson Presidential Library

Dr. William P. Glade, Professor, Department of Economics

Representatives of local or regional Community College:

Beth Sabo Huddleston, Director, International Small Business Development
Center, Richland Community College, Dallas

Representatives of local or regional businesses:

James Bethmann, Managing Director, Korn/Ferry International, Dallas

Raymond J. Brimble, Managing Partner, The Lynxs Group, Austin

Scott Grant, Vice President, Collmer Semiconductor, Inc., Dallas

Ricardo Lopez, Director of Procurement and Marketing, HEB de Mexico, San
Antonio/Monterrey

Thomas A. Stellman, President, Texas International Partnership, Inc.,
Austin

Representative appointed by Governor of the State of Texas:

Helena Colyandro, Director, Office of International Business, Texas
Economic Development

# UNIVERSITY OF WASHINGTON

# Abstract --CIBER 2002-2006

## Introduction

The Center for International Business Education and Research (CIBER) at
the University of Washington (UW) has played an integral role over the
past decade in providing Pacific Northwest students, faculty and the
region's international business and trade communities with programs and
resources that contribute to U.S. global competitiveness. As human
advances in communication, transportation and technology make business
operations global at all levels, it is essential that American academic
institutions continue to impart high-quality international business
education to the community. As the largest research university in the
Pacific Northwest that is located near the headquarters of such
multinational corporations as Microsoft, Boeing Commercial Airplane
Group, Paccar, Starbucks, Costco and numerous high-tech start-ups, the
University of Washington feels a strong sense of responsibility to meet
this educational need. The representation of these corporations on the
Advisory Boards for the Business School and CIBER demonstrates the
business community's high expectations and support of the University in
fulfilling this role, and in meeting the purpose of the federal statute
that authorizes the CIBER program.

## The Need

Working closely with the constituents it serves, and utilizing a variety
of research tools including meetings, surveys, academic exploration, and
interviews, UW CIBER has identified three current areas of critical need
for the Pacific Northwest to maintain and improve its competitive
position internationally.

-   Knowledge and understanding of ***Asia***, the Pacific Northwest's
    most important trading partner

-   Knowledge and skills for ***entrepreneurship***, the most volatile,
    yet vibrant part of the economy

-   ***Leadership*** skills, essential to successful ventures both
    domestically and internationally

## The Objectives

We determined that the most effective way to meet these needs, and
fulfill the mandates of the federal government for the CIBER program,
would be to focus on three objectives.

-   Create and disseminate ***knowledge*** about international issues,
    regions and practices

-   Teach international business and leadership ***skills***

-   Provide opportunities to gain meaningful international
    ***exposure***

## The Programs

UW CIBER has developed programs around a framework of needs, objectives
and the constituent groups we serve - students, faculty, and the
international business and trade communities. The programs that serve
numerous needs, meet multiple objectives, and serve more than one
constituent group are designated ***Flagship.*** The programs that are
primarily focused on one objective are designated ***Targeted.***

## Flagship Programs

The ten flagship programs we propose include:

-   ***Skills Workshops*** and ***Global Business Study Tours*** for
    students and the business community

-   A two-year ***Global Issues Exploration*** program providing an
    in-depth multi-disciplinary study of a global business issue,
    curriculum development and outreach

-   An ***Undergraduate International Fellows*** program that combines
    overseas study with a practicum business experience

-   An ***Intensive Overseas Summer Language Program*** designed to meet
    the need of MBA students

-   A ***Leadership Program*** to build students leadership skills,
    develop the international business leadership curriculum, and
    provide a conference to the community

-   A ***Partnership with the Center for Technology Entrepreneurship***
    that includes a business plan competition, a faculty conference, a
    student consulting network and a post-undergraduate certificate

-   The ***Global Business Challenge*** annual international case
    competition

-   The ***Northwest International Business Educators Network*** for
    faculty throughout the region

-   Two ***International Certificate Programs*** for business students.

## Targeted Programs

The twenty-five targeted programs are each focused on a primary
objective.

-   The ***Country Theme*** links annual CIBER programs to a particular
    country or region.

-   ***International City Branding*** shares the successful Seattle
    global branding model with other U.S. cities.

-   ***Off-Site Faculty Education*** will engage faculty in further
    infusing international into the business school curriculum.

-   ***Global Business Breakfast Briefings, International Updates,***
    and ***Quarterly Business Briefings*** will provide UW global
    business expertise to the community.

-   The ***CFO Forum, Faculty Research, Faculty Development,*** and
    ***Doctoral Consortia*** programs will insure that faculty research
    and development in international business education are supported
    and shared with the business and academic communities.

-   ***Partnerships with International Students*** will guarantee that
    the resource provided by international students at the UW is
    maximized to enhance global business education at all levels.

-   The ***International Business*** and ***Northwest Innovations
    Conferences*** are designed to offer faculty, students and the
    community an opportunity to learn from the experts.

-   The ***Global Business Forum*** and the ***Partnership with the
    Program on the Environment*** leverage campus and community
    resources to expose graduate students across campus to international
    business issues.

-   ***International Business for Non-Business Majors*** meets the need
    for global business knowledge in non-business disciplines.

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-   The ***Student Mentorship,*** ***International Career Briefings,***
    and ***International MBA Internship*** programs were developed to
    meet student need for advice and experience related to international
    business careers.

-   The ***International Partnership Program*** and ***Practicum
    Courses*** give students the opportunity to work on actual
    international business projects for companies.

-   The ***Student Travel Support*** and ***Exchange Programs***
    facilitate and encourage study abroad opportunities for
    undergraduate and graduate students.

-   The ***Business Language*** courses and the ***Foreign Language
    Conversation Tables*** provide vital language skill-building
    opportunities for the UW campus community.

## Program Delivery

To effectively deliver each of these programs, UW CIBER has taken three
steps: reorganized to consolidate all global programs under one umbrella
organization; developed detailed management and evaluation plans for all
programs; and secured commitments from numerous faculty across the
Business School to help manage individual programs. We also have a
well-qualified CIBER management team comprised of faculty and staff that
is committed to the goals and success of each program. Beyond our
internal human resources, we are leveraging the international and
operational resources of the Business School and the entire University
through strategic partnering to support our programs and ensure their
cost-effectiveness.

## Program Significance & Design

UW CIBER programs are designed to have significant national impact, a
high magnitude of outcomes, and to produce high quality products with a
range of applications. As a result of UW CIBER, each year more than 100
business students have an overseas experience, more than 200 students
graduate with international business training, almost 1,000 business
people participate, and faculty research and development programs affect
over 21,000 students. All of our programs were developed to: present
unique learning opportunities with multiple dimensions; meet the needs
of our constituents; provide support for ongoing faculty research;
leverage resources; and achieve measurable and lasting outcomes.
Specific program examples are provided in the narrative text.

[Conclusion]{.underline}

With the knowledge, cooperation and support that UW CIBER has acquired
both internally and externally since its inception, and in the
development of this proposal, we are confident that we can deliver
exceptional programs that fulfill the federal legislative purposes and
help meet the needs of the Pacific Northwest and the nation for
international business expertise. We would welcome the opportunity to
build on our past strengths in taking the CIBER program into the future.

# University of Wisconsin-Madison

# School of Business

# 

# Proposal Abstract

# 

# Introduction

The Wisconsin CIBER has developed a reputation for excellence and
innovation in several areas-including curriculum development,
experimentation with technology-based delivery systems, collaboration
with area studies, and outreach to community colleges and to other
University of Wisconsin System campuses. Many of these new initiatives
have been recognized as innovative by invitations to present at national
and international conferences. This proposal requests additional funding
for the CIBER at the University of Wisconsin-Madison, which has been in
operation since 1998. We propose a broad set of innovative activities
that build on the exceptional strengths of the Wisconsin CIBER, the
School of Business, and the University of Wisconsin-Madison.

The proposed activities leverage the University's exceptional and
internationally renowned strengths in area studies, language programs,
technology transfer, and biotechnology. Strategic partners include:

**Center for World Affairs and the Global Economy (WAGE)** - WAGE
activities seek to ensure that UW-Madison students are well trained for
careers in the highest ranks of the professions that serve business and
government and to form linkages between private business and the
UW-Madison campus.

**European Studies Alliance (ESA)** -- The ESA provides an unparalleled
resource for the Wisconsin CIBER and will be a major partner in
curriculum, research, and outreach. It is an outgrowth of some of the
most prestigious and most competitive funding awards in the field of
European Studies.

**The International Institute** -- The institute brings together
fourteen programs, including eight federally funded National Resource
Centers (NRCs), other area studies programs and "topical" programs
focusing on global studies, comparative cultures, and international
relations.

**Focus of the Wisconsin CIBER**

The following themes define the major areas of emphasis of the Wisconsin
CIBER:

-   Supporting innovative and cooperative ways of teaching international
    business issues.

-   Influencing the teaching and research agendas of business, area
    studies and language faculty and graduate students at the University
    of Wisconsin-Madison, the University of Wisconsin System, and
    technical colleges in the Upper Midwest in support of international
    business education.

-   Expanding the portfolio of available international educational
    opportunities for business and non-business students.

-   Supporting research and discourse on issues related to the
    cooperation and interaction of business, government, and education
    in international business, especially as it relates to international
    finance and regulation.

-   Focusing the resources of the University of Wisconsin-Madison on
    improving the international competitiveness of businesses in
    Wisconsin and the Upper Midwest by promoting a dialogue on the broad
    theme of creating an economic development platform to support
    Wisconsin's competitiveness in a global economy, and specifically to
    address international trade and investment issues related to
    biotechnology.

A summary of our proposed activities organized by the programmatic
requirements follows:

\(i\) Interdisciplinary programs which incorporate foreign language and
international studies training into business, finance, management,
communications systems, and other professional curricula.

**1. Innovation in integrating international issues into the business
curriculum**

a.  *Foreign Language Across the Curriculum* - We will introduce foreign
    language discussion sections in French and Spanish for selected
    business courses.

b.  *Digitized Library Resources* - This initiative will make
    international business data available to students and faculty via
    the World Wide Web.

c.  *Technology Initiatives* -- CIBER will expand international business
    curriculum options by collaborating with overseas partner schools in
    various technology initiatives.

d.  *Biotechnology Related Internships and Projects* - CIBER will expand
    its internship programs in order to train students in international
    business practices as they relate to the biotechnology industry.

e.  *International Biotechnology Business Plan Competition* - CIBER
    funding will be used to develop and host this competition, which is
    intended to stimulate interest in global opportunities in
    biotechnology.

#  2. Expanding Opportunities for Students 

# *Expanded Study Abroad* - CIBER will expand its study-abroad program by adding three additional partner universities overseas and by developing five or more new short study-abroad programs. 

# *Study Abroad Administrators Forum* -- CIBER will establish a national affinity group of administrators of business school study abroad programs. The group will meet annually to share best practices and leverage resources in working with our common overseas partners on issues such as grading practices, housing, course offerings, and safety and security.

# *Career Connections International Month* - We will establish a Career Connections International Month as an annual event to provide students campus-wide with a series of activities geared toward identifying international experiences and careers with a global focus.

# *Doctoral Education* - CIBER will take an active leadership role in the Internationalizing Doctoral Education in Business (IDEB) workshops, will be aggressive in funding doctoral student research, speakers at research workshops, presentations at conferences, and access to data.

# 

**3. Developing a National Resource in International Finance**

a.  *Faculty and Curriculum Support* - CIBER will nurture development of
    the interdisciplinary agenda of the recent cluster faculty in
    international finance, as well as other faculty working in the area.

b.  *Support Programs in International Finance* - CIBER funding will be
    used to support the Applied Corporate Finance Program (ACFIN) and
    the Applied Securities Analysis Program (ASAP) at UW-Madison.

**4. Other Activities that Incorporate Foreign Language and
International Studies Training into Professional Curricula**

Activities include funding faculty participation in Faculty Development
in International Business (FDIB) Programs, developing faculty exchanges
with partner schools abroad, expanding business language course
offerings, and supporting faculty internships with multinational
corporations.

**(ii) Interdisciplinary programs which provide business, finance,
management, communications systems, and other professional training for
foreign language and international studies faculty and advanced degree
candidates.**

# 1. Collaboration with language programs

a.  *Professional French Masters Program* *(PFMP)* -- CIBER will support
    the PFMP, a new interdisciplinary initiative combining advanced
    proficiency in French language and culture with a strong foundation
    in an area of professional concentration such as business.

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a.  *Foreign Language Across the Curriculum (FLAC)* -- The Wisconsin
    CIBER will utilize graduate students from area studies and foreign
    languages to introduce foreign language discussion sections in
    French and Spanish for selected business courses.

b.  *Faculty Development for Foreign Language Faculty* -- We will send
    foreign language faculty and graduate students to appropriate
    conferences on business and management issues, such as Faculty
    Development in International Business (FDIB) seminars sponsored by
    other CIBERs.

**2. Collaboration with other international studies programs**

a.  *International Public Affairs* - We will assist the Robert M. La
    Follette School of Public Affairs with its new MA program in
    International Public Affairs by helping to attract and retain
    students, supporting curriculum development, and by funding faculty
    research.

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a.  *Law School* - CIBER will work closely with the Law School to
    sponsor research, speakers, conferences, and outreach on issues
    related to international business.

**3. Building on Area Studies Expertise**

a.  *Creating a de facto national resource center on European business*
    -- CIBER will support the activities of the Center for European
    Studies, the Center for German and European Studies, the European
    Union Center, and the Center for Interdisciplinary French Studies.

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a.  *African Studies Collaboration* -- A consortium of CIBERs and Title
    VI-funded African Studies Programs will partner with the United
    Negro College Fund's Institute for International Public Policy and a
    target group of Historically Black Colleges and Universities (HBCUs)
    to promote greater internationalization among the nation's HBCUs via
    a portfolio of international academic outreach programs.

b.  *Research and Teaching Grants* - The Wisconsin CIBER will award
    research and teaching grants to faculty and graduate students across
    the campus in support of specific research projects related to
    international business, foreign languages, and area studies.

**4**. Institute for Global Studies (IGS)

The Wisconsin CIBER will co-sponsor the annual IGS. This conference
brings together faculty and staff from a variety of disciplines along
with prominent international scholars, and prominent speakers from
business and government in order to address salient issues relating to
globalization and higher education.

**(iii) Evening and summer programs, such as intensive language
programs, available to members of the business community and other
professionals, which are designed to develop or enhance their
international skills, awareness, and expertise.**

**1. International Biotechnology Outreach**

The Wisconsin CIBER will design and deliver programs that will develop
and enhance the international skills, awareness, and expertise of those
working in the biotechnology sector.

**2. Executive Speakers**

In collaboration with our academic, business, and government partners,
the Wisconsin CIBER will supplement the existing School of Business CEO
Speaker Series by sponsoring visits of senior executives from
multinational companies, service firms, transnational organizations, and
government officials.

**3. Leveraging our alumni base for business opportunities**

The Europe 2003 Conference, to be held in Oslo, Norway, will provide a
forum for academic, business, and government leaders from Wisconsin and
Europe to explore opportunities overseas and to leverage the network of
contacts provided by the University's international alumni.

**4. Online delivery of business languages**

CIBER will offer on-line courses in Business French, German, and Spanish
to the business community.

**(iv) Collaborative programs, activities, or research involving other
institutions of higher education, local education agencies, professional
associations, businesses, firms or combinations thereof, to promote the
development of international skills, awareness and expertise among
current and prospective members of the business community and other
professionals.**

**1. Export Promotion**

The Wisconsin CIBER will work with agencies of the state government, in
particular the Wisconsin Department of Commerce, to determine how the
university and state government can enhance its partnership to increase
in export promotion. In addition, we will sponsor benchmarking studies
of "best practices" to determine how this kind of partnership has worked
in other states.

**2. Support of Technical Colleges and K-12 Educators**

The Wisconsin CIBER will co-sponsor the International Business Institute
for Technical and Community College Faculty hosted by the Michigan State
University CIBER, will sponsor the attendance of five technical faculty
from the region to attend the program, and will provide teaching
improvement grants to technical college faculty in Wisconsin, Minnesota,
and Iowa.

In cooperation with the Wisconsin Council on Economic Education, a
private, non-profit organization, we will offer grants to economics
teachers across the Upper Midwest to add international content and
teaching materials to the curriculum. We will also provide scholarships
to teachers to allow them to participate in overseas study tours.

**3. Collaboration with other CIBERs and BIE schools**

We will continue to be active in working with other CIBERs and BIE
(Business and International Education) schools on research and
curriculum projects in areas such as biotechnology, international
finance, and digitized library resources.

**4. PACIBER membership**

The Wisconsin CIBER has submitted a proposal requesting admission to the
28-member Pacific Asian CIBER Consortium for International Business
Education and Research (PACIBER) during round two of CIBER funding.

**(v) Research designed to strengthen and improve the international
aspects of business and professional education and to promote integrated
curricula.**

**1. Research Support**

The Wisconsin CIBER will award grants to faculty in business schools,
area studies programs, language departments, law schools, and various
other departments on UW-Madison and other campuses of the UW System. We
will also seek to leverage these awards by organizing on-campus Global
Research and Teaching Roundtables. Faculty members and Ph.D. students
statewide who are awarded a CIBER grant will be invited to participate
in these semi-annual roundtables.

2\. Sabbatical Support

CIBER funds will be used as an incentive for sabbatical applicants to
pursue international topics. Recipients will be required to submit a
written report of sabbatical activities and to participate in the Global
Research Roundtables.

**3. Research Conferences**

CIBER sponsors and co-sponsors numerous conferences annually. Topics of
future conferences will include the development of state and regional
platforms to support knowledge-based industries, international finance,
and global issues in biotechnology.

**(vi) Research designed to strengthen and improve the international
aspects of businesses and firms, including those not currently active in
international trade.**

**1. Regional Platforms**

A notable feature in the development of the global economy has been the
persistence of what can be called regional platforms -- deep and complex
networks of expertise relating to a given business or industry. A key
new initiative in the second round of funding will be a long-term study
of regional competitiveness.

**2. Extension of survey research**

In the first round of funding the Wisconsin CIBER co-sponsored a survey
that attempted to identify the levels of internationalization, and
perceived motivations and barriers to the internationalization of
Wisconsin firms. In the second round of funding, we will sponsor a
follow-up research study to extend the above study to Iowa and
Minnesota, in addition to Wisconsin.

**3. Market Research for Firms**

CIBER will sponsor student teams that consult with local businesses on
internationally oriented projects. A particular target area for
expansion in the second round will be the University Research Park, in
order to help biotechnology firms with exploring international
opportunities.

**4. Outreach Needs of Biotech Firms**

The Wisconsin CIBER will provide outreach seminars to update start-up
companies on developments in a specific country or region, as well as a
\"How To\" breakfast series for the business community on topics such as
locating distributors, writing contracts, and legal issues.

![](media/image1.wmf){width="1.2173611111111111in"
height="1.2173611111111111in"}

**International Education and Graduate Programs Service**

**U.S. Department of Education**

**Washington, D.C. 20202-5331**

**1990 K Street, NW**

#### Washington, DC 20006-8521

#### Susanna C. Easton, Program Administrator

[^1]: ^^ "The Strategic Plan of the University of Southern California,"
    June, 1994, p.2 (copy enclosed in Appendix A.1).