##### FSIS Usability Testing 

##### TEST SCRIPT *60 minute interview*

#### Objective 

-   Ensure the information on the site is organized appropriately.

-   Ensure the site navigation is easy to use and understand.

-   Obtain customer preferences on the layout of the site.

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-   Identify any issues regarding ease of navigation, content
    architecture and ease of use.

#### Introduction 5 minutes

Welcome

-   Name

-   Role

Project Background

-   FSIS is redesigning their website to provide the customer with an
    easier, more direct way, to get to the information that is most
    important to them.

-   We want to ensure that the design that FSIS has created is easy to
    follow and intuitive as possible for users of the site.

Goal of Today's Session

-   We would like to obtain feedback on the site so that it can be
    improved to meet the needs of users such as yourself.

-   We want to stress that there are no right or wrong answers, and we
    would like to get your honest feedback.

-   We know there are areas for improvement and we need you to help us
    identify these areas.

-   There is an opportunity to make design changes to this interface, so
    do not hesitate to tell us what you would change.

About this Session

-   We want you to know that the new FSIS site is not fully developed at
    this time. The project is still in the design phase so we'll be
    reviewing a paper prototype of the re-designed FSIS Web site. Each
    of these paper printouts represent a web page that will be on the
    re-designed FSIS Web site. While these pages have not yet had all
    the graphics and colors applied, they represent a skeleton of what
    the site will include.

-   Your input will help guide the development team to ensure that as
    the site is built out, it is done so in a manner that is intuitive
    to all web users. We are examining our abilities to ensure that the
    redesign will be intuitive and easy to use, so please provide your
    honest feedback

-   We would like to get your feedback on the FSIS site by allowing you
    to explore the pages and find specified information

-   Do you mind if these sessions are video taped? Your name will not be
    used.

-   We are looking for open and candid feedback. This is not a test of
    your abilities, but of ours.

-   Let's get started by asking a few questions about you.

-   We will ask you a few questions about your occupation, your current
    interaction with FSIS, and your current level of Internet usage.

#### Personal Information 5 minutes

1.  Could you please tell me about your profession?

2.  What interactions have you had with FSIS in the past?

3.  How have you found the information you needed from FSIS in the past?

4.  Was the information you needed readily accessible?

5.  What could improve the way FSIS disseminates information to you?

6.  Are you fairly comfortable using the Internet?

7.  What are the typical reasons why you use the Internet?

8.  Have you visited the FSIS website before?

9.  If yes, what is your overall opinion of the current website?

-   Let's move on to the homepage.

#### Scenario 1: Homepage 10 minutes

##### Purpose

-   Evaluate overall layout and navigation on the homepage

-   Ensure information users would expect to see is presented on the
    homepage

**User Profile**

-   All users

**Task 1** **-- Homepage Evaluation**

1.  Your goal is take a closer look at the homepage and get a sense of
    what the FSIS website has to offer.

-   What are your thoughts on the layout of the Home page?

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-   How would you describe this page?

-   What do you like?

-   What do you dislike?

-   Does the information seem organized to you?

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-   What do you think about the *type* of information presented to you
    on this page?

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-   What information on this page is most important or relevant to *you*
    as a user?

-   What information on this page is *not* important or relevant to you
    as a user?

-   Is the page structured in a way that you can easily locate what is
    important to you?

2.  I would like to ask you to take a closer look at the main sections
    provided to you on the homepage.

-   Please tell me your thoughts on what each of these areas is used
    for:

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-   Welcome?

-   Spotlights: Fact Sheets?

-   I Want To?

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-   Looking at the left column, please tell me your thoughts on what
    each of these areas is used for.

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-   Information For?

-   Browse by Subject?

-   What do you expect to find within each subject area?

-   Also, which subject areas are you most interested in?

-   Is there anything missing that you would expect to see here?

-   Would you be able to find the information you need in these
    sections?

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-   Look more closely at the Information For area.

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-   What do you think of the audience types listed?

-   Which audience is most relevant to you?

-   What types of FSIS information would you expect to see represented
    on a page designed specifically for your audience group?

#### Scenario 2: About FSIS 5 minutes

##### Purpose

-   Identify user preferences for navigating the site

-   Ensure content is appropriately placed within the site

**User Profile**

-   All Users

**User Scenario**

> FSIS is one of several public health government agencies in the United
> States. You want to learn more about the agency's mission and purpose
> in the overall public health and food safety arena.

**Task 1- Find Background Information on the Food Safety and Inspection
Service**

1\. Locate the official agency mission statement.

-   The user can locate the information in the following way:

    -   About FSIS

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-   Do you like the way this information is presented?

-   What are your thoughts on the layout of this area?

-   What additional content would you expect to find in this area of the
    Web site?

**Task 2- Understand the relationship and difference between FSIS and
Food and Drug Administration (FDA)**

1\. Within the FSIS site, locate information on the Food and Drug
Administration.

-   The user can locate the information in the following way:

    -   About FSIS -\> Associated Agencies and Partners

-   Do you think this information is placed in a logical area of the Web
    site?

-   What are your thoughts on the layout of this area?

-   What, if any, information is missing or misplaced in this section?

#### Scenario 3: Newsroom 5 minutes

##### Purpose

-   Ensure users understand where to find news related articles,
    newsletters, and events

##### User Profile

-   All users

##### User Scenario

-   You recently heard that FSIS is increasing efficiency in detecting
    salmonella in raw products, and would like to read the news article
    related to that subject. You would also like to subscribe to the
    Food Safety Educator Newsletter. Show me how you would find the
    information.

##### Task 1- Find a News Article

1\. Your first goal is to find a news article on increasing efficiency
in detecting salmonella.

-   The user can locate the information in the following way:

    -   Newsroom -\> News Releases -\> Article

-   Do you like the way the article is presented?

2\. Return to the Newsroom page.

-   What are your thoughts on the areas of this page: News Items,
    Events?

-   What are your thoughts on the overall layout of the Newsroom area?

-   Do you feel the information is organized well?

**Task 2- Read the Food Safety Educator Newsletter and Subscribe**

1.  Read the latest issue of the Food Safety Educator Newsletter.

-   The user can locate the information in the following way:

    -   Newsroom -\> Newsletters -\> Food Safety Educator -\> Volume 8,
        No. 2

    -   Publications -\> Newsletters -\> Food Safety Educator -\> Volume
        8, No. 2

    -   Audience Gateway Pages -\> Publications -\> Newsletters -\> Food
        Safety Educator -\> Volume 8, No. 2

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-   Do you like the way the Newsletter is presented?

2\. Subscribe to the Food Safety Educator Newsletter.

-   The user can locate the information in the following way:

    -   Newsroom -\> Newsletters -\> Food Safety Educator -\> Food
        Safety Educator Subscription Requests

    -   Publications -\> Newsletters -\> Food Safety Educator -\> Food
        Safety Educator Subscription Request

    -   Audience Gateway Pages -\> Publications -\> Newsletters -\> Food
        Safety Educator -\> Food Safety Educator Subscription Request

-   What are your thoughts on the registration process?

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-   Is navigating through this section of information intuitive?

#### Scenario 4: Publications 5 minutes

##### Purpose

-   Identify user preferences for navigating the site

-   Ensure content is appropriately placed within the site

-   Ensure users understand where to find publications

##### User Profile

-   All users

##### User Scenario

-   Thanksgiving is coming up and you would like to find information on
    safe preparation of your holiday meal. You specifically want to know
    about proper handling and cooking of turkey.

##### Task 1- Find information on safe preparation of turkey

1\. Your goal is to find and read information about the safe preparation
and cooking of turkey.

-   The user can locate the information in the following way:

    -   Publications -\> Publication Library -\> Holiday Food Safety -\>
        Turkey Basics: Safe Cooking

    -   Audience Gateway Pages -\> Publications -\> Publication Library
        -\> Holiday Food Safety -\> Turkey Basics: Safe Cooking

    -   

    -   Do you like the way the information is presented?

-   Do you feel the information is organized well?

2.  Return to the Publications page.

-   What are your thoughts on the areas of this page: Fact Sheets,
    Consumer Publications, Newsletters, Guidebooks?

-   What are your thoughts on the overall layout of the Publications
    area?

-   Do you feel the information is organized well?

#### Scenario 5: Food Security and Emergency Preparedness 10 minutes

##### Purpose

-   Identify user preferences for navigating the site

-   Ensure content is appropriately placed within the site

-   Ensure users understand where food security information

##### User Profile

-   All users

##### User Scenario

-   Since the tragedies of September 11^th^ you are more aware of issues
    concerning the security of your family, your community, and the
    nation. You would like to know more about how FSIS is participating
    in the effort to protect public safety and the food supply. In
    addition

##### Task 1- Find Information on Food Security Guidelines

1\. Locate guidance on preparing for, and responding to, a food safety
emergency or intentional attack on the food supply.

-   The user can locate this information in the following way:

    -   Food Security and Emergency Preparedness -\> Security Guidelines

    -   Audience Gateway Pages -\> Food Security and Emergency
        Preparedness -\> Security Guidelines

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-   What other sources are you likely to seek for emergency preparedness
    guidelines or alert information?

2\. Return to the Food Security and Emergency Preparedness page.

-   What are your thoughts on the areas of this page: Advisories and
    Alerts, Recent News, Current Threat Advisory, Breaking News?

-   What other types of food security or emergency preparedness
    information would you like to see represented in this section of
    content?

#### Scenario 6: Education 15 minutes

##### Purpose

-   Identify user preferences for navigating the site

-   Ensure content is appropriately placed within the site

-   Ensure users understand where to find food safety publications

##### User Profile

-   Consumers and Educators

##### User Scenario

-   You would like to find more information on Thermy -- the consumer
    education program to promote the use of food thermometers.

##### Task 1- Find information on Thermy

1\. Your goal is to find information on Thermy.

-   The user can locate the information in the following way:

    -   Consumers and Educators -\> Food Safety Education -\> Food
        Safety Campaigns -\> Thermy

    -   Education -\> Food Safety Education -\> Food Safety Campaigns
        -\> Thermy

-   Do you like the way the information is presented?

-   Do you feel the information is organized well?

2\. Return to the Education Page.

-   What are your thoughts on the areas of this page: Workforce
    Training, Food Safety Education?

-   What are your thoughts on the overall layout of the Education area?

-   Do you feel the information is organized well?

3\. Return to the Consumers and Educators Page.

-   What are your thoughts on the areas of this page?

-   What are your thoughts on the overall layout of the Consumers and
    Educators area?

-   Do you feel the information is organized well?

-   What, if any, information is missing or misplaced in this section?

#### Scenario 7: Science 15 minutes

##### Purpose

-   Identify user preferences for navigating the site

-   Ensure content is appropriately placed within the site

-   Ensure users understand where to find scientific information for
    research purposes

##### User Profile

-   Scientists and Researchers

##### User Scenario

-   You are working in a lab and conducting research on the presence
    of E. *coli* in beef products, as well as different methods of
    reducing the incidence of this type of bacteria. You would like to
    find information on E. *coli* testing results. Show me how you would
    find this information.

##### Task 1- Find E. *coli* Testing Results

1\. Your goal is to find E. *coli* testing results.

-   The user can locate the information in the following way:

    -   Science -\> Results and Statistics -\> E.*coli* Testing Results
        Index -\> E.*coli* Testing Results

    -   Scientists and Researchers -\> Results and Statistics -\> E.
        *coli* Testing Results Index -\> E. *coli* Testing Results

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-   Did you like the way the information was presented?

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-   Do you feel the information was organized well?

2\. Return to the Science Page.

-   What are your thoughts on the areas of this page: Hazard Analysis
    and Pathogen Reduction, Risk Assessments, Monitoring and Response,
    Laboratories and Procedures, Results and Statistics?

-   What are your thoughts on the overall layout of the Science area?

-   Do you feel the information is organized well?

-   What, if any, information is missing or misplaced in this section?

3\. Return to the Scientists and Researchers Page.

-   What are your thoughts on the areas of this page?

-   What are your thoughts on the overall layout of the Scientists and
    Researchers area?

-   What information here would be of specific interest to you?

-   Do you feel the information is organized well?

-   What, if any, information is missing or misplaced in this section?

#### Scenario 7: Regulations and Policies 15 minutes

##### Purpose

-   Identify user preferences for navigating the site

-   Ensure content is appropriately placed within the site

-   Ensure users understand where to find FSIS regulatory information

##### User Profile

-   Businesses

-   Constituent Groups

##### User Scenario

-   **Businesses**: You are a meat processing plant owner interested in
    the most recent FSIS slaughter related directives. You are concerned
    with the proper implementation of legislation because it directly
    affects your business. In addition, you would like to find
    information related to the enforcement of Federal Inspection
    Programs. How would you locate these FSIS directives and Federal
    Inspection Program information?

-   **Constituent Group:** You are a member of a consumer group
    interested in the most recent FSIS slaughter related directives. You
    are concerned with the proper implementation of legislation because
    the safety of the American public is at stake. . In addition, you
    would like to find information related to the enforcement of Federal
    Inspection Programs. How would you locate these FSIS directives and
    Federal Inspection Program information?

##### 

##### Task 1- Find information on recent FSIS slaughter related directives

1\. Your goal is to find an FSIS directive.

-   The user can locate the information in the following way:

    -   Regulations and Policies -\> Regulations -\> FSIS Directives -\>
        Slaughter Related Directives (6000 Series)

    -   Constituent Groups -\> Regulations -\> FSIS Directives -\>
        Slaughter Related Directives (6000 Series)

    -   Businesses -\> Regulations -\> FSIS Directives -\> Slaughter
        Related Directives (6000 Series)

-   Do you like the way the information is presented?

-   Do you feel the information is organized well?

2\. Return to the Regulations page.

-   What information in this section would be of specific interest to
    you?

-   Do you feel the information is organized well?

-   What, if any, information is missing or misplaced in this section?

3\. Return to the Regulations and Policies Page.

-   What are your thoughts on the areas of this page: Regulations,
    Federal Inspection Programs, State Inspection Programs,
    International Affairs?

-   What are your thoughts on the overall layout of the Regulations and
    Policies area?

-   What do you think of the terms chosen to label these sections of
    content?

-   Do you feel the information is organized well?

3\. If user is a member of a constituent group, return to the
Constituent Groups Page.

-   What are your thoughts on the areas of this page?

-   What are your thoughts on the overall layout of the Constituent
    Groups area?

-   Do you feel the information is organized well?

-   What, if any, information is missing or misplaced in this section?

4\. If user is business user, return to the Businesses Page.

-   What are your thoughts on the areas of this page?

-   What are your thoughts on the overall layout of the Businesses area?

-   Do you feel the information is organized well?

-   What, if any information is missing or misplaced in this section?,

**Task 2- Find Information on the Enforcement of Policies** **in
Plants**

1\. Your goal is to find information on the enforcement of federal
inspection regulations.

-   The user can locate the information in the following way:

    -   Regulations and Policies -\> Federal Inspection Programs -\>
        Regulatory Enforcement

    -   Constituent Groups -\> Regulatory Enforcement

    -   Businesses -\> Regulatory Enforcement

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-   Do you feel the information is organized well?

-   What additional types of information do you think you might find
    within this section?

**Overall Questions 5 minutes**

1.  Based on your experience with this test, would you use the FSIS Web
    site to find information in the future? Why or why not?

2.  What can be done to increase your desire to return/use FSIS Web
    site?

3.  Were you presented with the right amount and type of information at
    the right time? If not, in what way was the information lacking?

4.  Did you ever feel frustrated? If so, why?

5.  What did you think about the overall site navigation and layout?

6.  Did you easily find the information you were looking for?

7.  What did you like about the FSIS Web site?

8.  What did you dislike about the FSIS Web site?