Consumer complaint received 2016-12-29
Company: Bread Financial Holdings, Inc.
State: GA
Product: Credit card
Issue: Closing/Cancelling account

Complaint:
To Whom It May Concern : While shopping at XXXX, during my check-out I was advised I had been pre-approved would I like to accept the offer, I subsequently did. The same scenario occurred with XXXX, XXXX 's XXXX, and XXXX. I never authorized or gave permission to have my credit file accessed with a " hard '' pull, I never provided my entire social security number. After receiving a denial letter for the XXXX account which indicated " first party fraud '', I called in on XX/XX/2016 and spoke with a XXXX who was completely oblivious and said he 'd never heard of anything like that before o_O, thus I requested his supervisor, she then gets on the phone and calls me " XXXX '' - confused as that is not my name and I had just previously spoken to someone I was n't sure why she would randomly call me that! 

XXXX told me I would need to wait 30 days for the XXXX account, due to the number of inquiries, however my other accounts that were recently opened were just fine. Fast-forward to XX/XX/XXXX I attempted to activate my Sportsman 's Guide I had just received in the mail, it was not activated, I was told it was reviewed and closed due to number of recent inquires on XX/XX/XXXX, I was told by XXXX, my XXXX and XXXX were not affected. I called into the executive office to see about reinstating my accounts, I have a XXXX of 754, it defeats the purpose of pre-approving someone only to close an account a week later. 

This does damage to XXXX, Inquiries, etc. and is an egregious archaic form of banking lacking in sufficient logic. I find this behavior to be very misleading, unfair, and deceptive not to mention when you call for clarification you receive ambiguous responses. Every time I have made contact with them whether initiated or received, they ALWAYS address me by a DIFFERENT name! Today I was XXXX! ... .As someone with XXXX and XXXX, this type of " verification '' is stupid, here you have me giving you my account number but you call me by a different name what type of XXXX is that. You do n't XXXX from XXXX I was told the department does n't take calls but an e-mail will be sent over to see about reinstating my accounts. This information should not be reported on my credit bureau reports, or marked " closed by credit grantor '', I want all activity ( any inquiries and accounts ) from Comenity bank DELETED and ERASED from all my credit reports for obvious reasons. I want to return all merchandise I bought from each company and refrain from doing future business with them or this horrible 'bank '. There is a serious flaw in their business module and it needs to be adjusted, it is giving them a bad name with potential business and affecting the business accounts they serve bottom line, people do n't want to do business with a company who has such irregular behavior. It is not fair to have my credit reports affected for years to come because of their incompetent banking policies. Deceptively opening the account 's with bait-n-switch only to have adverse actions affect these reports into the future that we have been working so hard to solidify is absolutely INFURIATING!! Chutzpah! They clearly lack ethics in terms of honoring fair lending practices. 

Approving an account for a week only to create a negative impact on the CRBs for years to come is Unfair Trade Practices against consumers ; an initial denial would have been one thing but to create a long term blemish is despicable! Just downright nasty and unbecoming ; corporate mentality : short term bottom line. When management has no coherent vision to improve services & the bottom line, they 'll try any scheme without regard to effectiveness or casualties. Responsible lenders will treat responsible customers responsibly. All CC companies can suspend your spending privileges without shutting down your account, or reporting your credi

Company response to consumer: Closed with explanation