How much does this cost to the nearest dollar?

Warmly Yours Floor warming Kit with Programmable Thermostat, 3-Feet x 120V
Hard flooring surfaces can be cold underfoot any time of year, but especially when it turns cooler. Who wouldn't enjoy the comfort of a Warmly Yours radiant floor heating system? Warmly Yours TempZone electric floor heating systems install easily under ceramic tile, natural stone, hardwood, wood and other popular floor coverings. TempZone consists of a heating cable secured onto a green mesh fabric, the heating cable is distributed in serpentine loops always staying 3 in. apart to deliver an even heat throughout the flooring area without leaving any cold spots the room. 120 volts, 90 watts, 0.75 amps 15 watts per sq. ft., 1/8 thick

Price is $251.00
Price: $251.37