text: Yes it is more expensive than most generic grocery stores around but you get what you pay for they have the largest selection of organic fruits and veggies as well as health food products galore As a vegan this place is my paradise They have everything my little vegan heart could desirennIf you are trying to be frugal they have coupon books at the entrance and if you go to their website and signup for their mailing list they send you a coupon for something free once a week I have gotten free veggie burgers seltzer water and organic chicken breast for my carnivorous partner in crime of course nnAnd honestly it boils down to priorities I would rather spend my hard earned dough on good food that will fuel my mind body and soul than drop a wad on an outfit or pursennAlso their customer service is great Everyone I have encountered here is super friendly and helpful nnTrue story I went grocery shopping yesterday with all the coupons I was going to use got to the register with my items coupons and reusable bags of course The cashier and bagger were so friendly that we got to talking and I completely forgot to give her my coupons Realized it as soon as I got home called the store and explained the whole ridiculous story to the manager who told me to just bring the coupons and receipt back and he will adjust it for me Now that is what I call exceptional customer service