I fall into the savvy group, I will always subscribe via email if I am offered the option; in fact I am disappointed with sites that don't. My reason: it gets delivered, thereby acting as a regular reminder that this is a site I am interested in. The RSS feed requires me to actively look for it. As I have rather a lot of sites I like to keep up with, and always check my email first, this sometimes gets missed in a busy schedule. Just my two penn'orth... This blog has been absolutely INvaluable to my site. I use blogger, and although I was never aware of feeds before tonight, I can already see the amazing potential behind them. Like large-scale businesses, I want return customers because I know that 90% of my "business" is going to come from only 10% of my users. Furthermore, 1% of those dedicated readers will tell others about my site, opposed to about .1% of readers who are NOT dedicated readers. If you could, please follow up with me (send an email to yourcollegestory@yahoo.com ) about how I can add an RSS and E-Mail feed button inside my blog posts, and how I can get people to access feeds via their phones (I believe this could be HUGE!). If I can explain easily and in very few words to my readers how to access my "feed" through their phones, I'm sure viewership will go up a ton! Thank you so much for your