and professional platform to raise awareness and funds for your project - but it's your job to get it noticed! Social media is a great way to spread the word. Create an event on your Facebook page so that visitors notice it straight away and frequently post about the success to get people involved. You'll also want to approach like minded people and businesses directly via email or, even better, a surprise visit. A Pozible campaign is a great jumping off point and makes starting conversations with business owners a lot less daunting. It also allows people to contribute as much or as little as they feel comfortable with. Don't forget to mention whats in it for them - your awesome rewards and that philanthropic feeling! Best of luck! "Get Personal" No matter how many times you post about your campaign on Facebook, most people won't donate until you've taken the time to approach them personally. Send them a short email about why the project means so much, or have a quick conversation about it when you see them. If you can't reach everybody, this is where a video comes in really handy. If you're contacting companies or the media for help promoting your campaign, don't just send a press release. Go out of your way to include a cover letter about why your project is relevant to them and their readers - you're much more likely to get a response. "Set Targets Along the Way" There will always be