what do you think? ABC 774 Melbourne didn't think Kevin Rudd's wealth was worth mentioning in news reports when he was elected leader of the Labor Party in 2006. But personal wealth became relevant when Malcolm Turnbull won the Liberal Party leadership: 11:00 ABC NEWSREADER: ... Mr Turnbull is a multi-millionaire, but says he didn't come to this job from a lifetime of privilege. After the 11.00 am news report, Andrew Pegler, editor of The Bugle, joined Ali Moore to co-host the Conversation Hour. He started out on message: ANDREW PEGLER: Obviously Turnbull has come out there straight away and knocked the silvertail thing on the head because the first perceptions that the Australian public will have is, you know, this guy is this kind of isolated, rich, distant type of guy. But then he went off message: ANDREW PEGLER: But the reality is his story's pretty good".. So Ali cut in and tried to bring him back on message: ALI MOORE: That was very interesting that the first thing he did within two minutes of standing up he said, "A_ don't come to the position from a lifetime of privilege. I know what it's like to be short of money. I've lived in rented flats, you know, I've had a single parent."_ And, in fact, just before Malcolm Turnbull stood up, we spoke to Andrew Robb. He made exactly the same point... But Andrew Robb was only responding to you, Ali. You raised the issue. You put it to