email digest and occasionally through our Facebook page. Booksellers NZ will take most listings, which should be emailed and include: Title Author Publisher Publishing date ISBN A blurb about the book Ordering details A JPG or GIF image of the cover (under 1 MB). We will only promote books that are available to be sold in New Zealand bookshops. Advertising If you have a budget for promotion you might consider advertising in The Read. It goes out each Thursday to over 600 booksellers and publishers and is widely read. Details on advertising http://booksellers.co.nz/book-news/adver\\... Use your community channels The local community newspapers usually like to highlight books written by new authors in their area, so e-mail them briefly about yourself and the book, trying to point out the newsworthy features. If they don't get back to you follow up with a friendly phone call. Speak about your book If you are a confident speaker, try the local Rotary, Lions and other clubs. Never forget word of mouth -- tell everyone you know and most people you encounter! Book reviews Send review copies to media that run reviews of books. However, best to think outside straight review pages here -- books on business and finance often get news/reviews in the relevant sections of daily papers, and the same can apply to other subject areas. Targeting PR to magazines and radio Don't just get a list and send your NTI to everyone on it; think about which titles the story you're telling is