Steve wants to do the iPhone, but he doesn't want the face to be plastic. He wanted it to be this beautiful silky glass. Steve being Steve, he just picks up the phone and calls the Corning Glass ( GLW ) switchboard and says, "Let me speak to your CEO." The switchboard says, "Fine, we'll take your name and number." He says, "Typical East Coast bullshit," and slams down the phone. Wendell Weeks, the Corning CEO, is a cool guy. He hears about it, and he picks up the phone, calls the switchboard at Cupertino, and says, "Let me speak to your CEO." They say, "Will you fax your request in writing?" It gets back to Steve, and Steve says, "I like this guy." They have a meeting, and Steve says, "I want this type of glass." Weeks says, "Well, we once did a process called Gorilla Glass that has this ion transfer. It'd be kind of good, but we never made it." And Steve looked at the process, said, "Yeah, that's what I want. I want this much by September, and do it secretly." And Wendell says, "Well, I just told you, we've never made it before. We don't have the capacity." And Steve just stares at him, unblinking, and says, "Don't be afraid. You can do it." And they did. He had what they called a "reality distortion field," and it compelled people to do amazing things that they thought were impossible. Huey : Right, and that's the