term before -- the beginnings of this technology are active today on many BlackBerryr 6 and BlackBerryr 7 OS smartphones, as well as the BlackBerry PlayBook tablet with version 2 of the PlayBook OS, but BlackBerry 10 brings the functionality and experience to a whole new level. Let's look at both the business professional experience and the IT administrator experience. Business Professionals: Adapting to Your Movements To switch between work and personal spaces on BlackBerry 10 smartphones, you simply swipe down from anywhere on the Home Screen, causing "Work" and "Personal" buttons to appear at the top of the display, letting you tap from one profile to the other. A swipe and a tap is all it takes to switch gears. Once you've entered the work space of your BlackBerry 10 smartphone, you can access dedicated corporate applications, access your intranet and company web apps, work on and share files and documents, and much more. You can even download work apps on the BlackBerry App WorldT storefront -- apps that your company has developed and made available to employees or that have been selected from BlackBerry App World as recommended apps. Mandatory apps can be pushed straight to the devices. In the personal space of your BlackBerry 10 smartphone, you'll have the ability to install apps, use social networks, manage photos, create videos, and take advantage of all that the device has to offer. Data is designed to be protected in each space, so you won't lose your personal photos,