( ars oratoria ), and not mere elegance of speech (eloquence and style), is a Dialectic, which borrows from poetry only so much as is needful to win minds to the side of the orator before they have formed a judgement, and to deprive them of their freedom; it cannot therefore be recommended either for the law courts or for the pulpit. For if we are dealing with civil law, with the rights of individual persons, or with lasting instruction and determination of people's minds to an accurate knowledge and a conscientious observance of their duty, it is unworthy of so important a business to allow a trace of any exuberance of wit and imagination to appear, and still less any trace of the art of talking people over and of captivating them for the advantage of any chance person. For although this art may sometimes be directed to legitimate and praiseworthy designs, it becomes objectionable, when in this way maxims and dispositions are spoiled in a subjective point of view, though the action may objectively be lawful. It is not enough to do what is right; we should practise it solely on the ground that it is right. Again, the mere concept of this species of matters of human concern, when clear and combined with a lively presentation of it in examples, without any offence against the rules of euphony of speech or propriety of expression, has by itself for Ideas of Reason (which collectively constitute eloquence), sufficient influence