have a concrete example of how it worked for Marilyn and Nike and am now committed to using it more in my life. I also liked the fact that the chapters are all self contained. I'm so busy, I seldom read novels and I prefer short stories. I can open this book to any interesting topic from "Ask! Ask! Ask!" to " Transform your inner critic into an inner coach" and in no time I have new revelations. By the way, even on the subject of asking which I thought I knew something about, the contents brought a smile to my face because I know the 5 tips described there could get me powerful results. All the chapters seem well thought out, but this one might have an especially strong punch because it says that Jack Canfield and Mark Victor Hansen wrote a whole book just on the science of asking. This includes anything from a favor to a raise, or even a large contract. The fifth tip by the way is "Ask repeatedly." Even though 5 year-old's know this, as adults we are conditioned to forget to ask again, or we take a no as a personal rejection, or we just give up. However, conditions and people change with time and a yes on the third asking can be just as sweet. Even in relationships how often has one even failed to ask the first time and then blamed the other for now fulfilling a desire? The Success Principles