Minds using 'science' and 'girls' filters (which a well-meaning relative might do) - its all pink perfumy stuff. A search for 'girls science' should include everything . And the sad fact is that the result of this genderisation is that a lot of girls don't do science. Its sod all to do with aptitude, or interest...my DDs 'girly' friends used to love doing kitchen chemistry or bug hunts or making planes which really flew here but didn't have the kit at home themselves. No-one had thought to buy that sort of stuff for them. But Viviennemary, I don't think anyone is saying that pink toys shouldn't be available at all. Just that toys shouldn't be divided up so that aisles are not marked 'For Girls' and then filled with all things pink (and only pink). Because some people do shop according to such divisions and children can be influenced by thinking that something is 'not for girls' or 'not for boys'. It is equally destructive whether boys are the victims or girls. But, long term, it is the boys to whom the creative, scientific and adventurous toys are being aimed (lego, meccano, science sets etc) and girls are having dolls, kitchens, vacuum cleaners, and decorative craft sets aimed at them. All of these things are valuable learning toys but for BOTH sexes not just one. That is the problem. I'm in. I have a 3yo DD who adores the Octonauts and pirates (she went to a friend's princess and pirate