phones, but ludicrously overpriced. I'm banking on the 4S becoming the new budget model (as the 3GS is now), or carriers rushing to get rid of 4S stock by giving better deals for a limited time. For rivals such as Nokia and Google-owned Motorola, which earlier this week held their own events to show off their new handsets, the attention that Apple garners for its single releases each year must be galling. All part or Apple's marketing strategy, as explained in the Samsung patent trial - get the media to do its marketing for it at no cost, as this article duly delivers. I mean, compare and contrast the amount of coverage on rumours and theories and predictions that Apple products get with, say, the coverage that Amazon got in these pages for its 3 new devices. When it comes to tmainstream media and Apple - and I don't just mean this newspaper by any means - they've been utterly compromised and thrown away their objectivity; little more than (unwitting?) shills. I have saved my self 000's of  over the years by not buying any apple 'i' products whatsoever. Instead I Have a 40-50 mp3 and a decent set of headphones for music, a 2nd hand PSP (50) with custom firmware for games and a cheap mobile phones to make calls for which I pay less than 20 a month... If I want to access the internet I use my laptop, if I need directions I look at a map,