How to be a good guest blogger We are all busy so there has to be something in it for the guest blogger or what's the point? but -- Before we discuss what the guest blogger gets out of this relationship, let's first look at what makes a good guest blogger. It's a meaningful two-way street In my opinion the good guest blogger will write between 500 and 1000 words on a subject relevant to the host website. The article will be helpful, share expert knowledge and be fun or at least easy to read. It must have meaning. The guest blogger may include external links which support the article and will add instructions for "nofollow" to these links because we don't want to pass too much PageRank from the host website unless it is strategically necessary and has the host website owners consent. If the blogger writes frequently on the host website, the blogger will link sensibly to relevant pages of his or her own website, providing of course that they are relevant to the story. Once the blogger has linked once via previous articles to each relevant page, then the blogger will "nofollow" all links from the article. The good guest blogger will never place paid links in any article on host websites. The good guest blogger will hopefully understand SEO and will write search engine friendly copy being careful not to "stuff" too many keywords into the article. The blogger will also place carefully selected heading tags