and it's not rocket science...anyone can do it! but i design patterns and it takes a long time to stitch a piece. at one of my shows, a woman came up at said, out of nowhere, i'll give you $15. it was priced at $40. when i told her no, she said she could do this crap herself. luckily, i had just made kits. for $15 she could have a kit and do it herself! well, she didn't like that answer. the best part was that the stitch was a very bad certain four letter word beginning with C. it sold 20 minutes later to someone who didn't think twice about the price. some pieces just need to wait for the right person. and it's the same for a $150 hat. i have no need for it. that hat isn't really my style. but sooner or later someone will see it who can't live without it! The same problem applies for people who play live music, and we're always fighting that same battle. "What do you mean, you charge more than $100 per person for an evening performance? That's $400 for the whole band!!!" Yep. It is. Let's break that down. $100 per person for the three hours of performance: $33 per hour . Not bad! But I need to get there 30 minutes early to meet the promoters and do sound check; I need an additional hour before that to load in the sound gear and set it up,