entertainment and is great for TV with pumping music, freestylers performing tricks and the cage battles. Players can also play in street wear or in sportswear so you don't have to go out and buy expensive kits to play. Panna is great for developing technically better players, as you have to have control of the ball, make a tackle, shoot and pass and finally try, through ground moves and body movement, to beat your opponent. It is also great for fitness, as there is no respite. To create awareness of the sport and also to raise funds for a proposed Schools Series in 2013, the event arm of Panna, the not for profit Oceania Freestyle Football Federation Inc. will be hosting the Melbourne Panna Corporate Cup on Friday December 7 at the Waterfront Piazza in the Docklands. The event will be using a 'unique' match result system with teams of three battling it out 3v3 in the cage and 1v1 in the cage to get the overall match score. It promises to be an exciting competition which is also being backed by Sports Business Insider and you can find details here. So if by reading this you are inspired to get involved with Panna Football Australia then you are in luck, as I am looking for Business Partners/Sponsors/Investors to get involved and make Panna the next big thing. Get in contact via the website www.pannafootball.com.au Do you have an interesting sports business you want to tell the world about? Send