eyebrow at this, but seeing as I already have a Google+ account, it's no big problem for me.   But the takeaway here is this : if you want your Author profile to show up in the Google search results, you need to sign up for a Google+ account. Here is the link to link your Google+ profile to your own blog content: You can use that link to sign up + link the content, or just to link the content if you already have a Google+ profile. There's a couple of things on that page that show what you need : A 'byline' on the page that shows content somewhat like this 'By Bruce Chapman' The byline name needs to match your Google+ name (this is a problem if you have a pseudonym) The email address should be on the same domain as the content (ie @ifinity.com.au matches ifinity.com.au/blog)  - however, on this point, Google does have another method for verifying the email address (see above link). Note that the DNN Blog module automatically includes a 'By Display Name' in the Blog entry, so you shouldn't need to modify anything there. Once you have linked up your Google+ account to your content, you're all finished -- you can now try it out. Step 4 :  Test out your blog page content and Profile Link You can use the Rich Snippets Testing tool to check whether you have set it up correctly.  This is an online tool from Google that you