easy-to-use computers but also hardware that looks good and appeals to those who see technology as a fashion accessory. The company's most notable successes in recent years have been the iPod and iPhone, two stylish multimedia devices that everybody seems to want. Apple's design chic has pushed up its profit margins and has given the company a rapidly expanding market share. 9. From Mobile Phone to Mini Computer -- Mobile phones have evolved rapidly from clunky bricks with bad and simplistic LCD screens and '70s sci-fi bleeps to high-powered multimedia computers that fit in your pocket. Gone are the days of a phone that only makes phone calls; these days most mobiles are capable of high-speed Internet connections, taking decent photos and videos, playing back movies and music, and sending email. Even newer mobiles, such as the iPhone and devices running Google's Android operating system, are capable of even more high-performance tasks: GPS navigation, translation of speech, word processing and even navigating the stars with Google's Sky Map application. 10. Social Networks -- The last five years have seen the rise of the social network. This phenomenon takes elements of the old Geocities personal home page discussion forums, blogs and the sophisticated profiling elements of dating sites, mashes them together and produces a place where people can advertise their social lives, reconnect with friends and organise events. Social networking has rapidly become an undeniable part of everyday life, and you will be hard pressed to find someone who doesn't have