This page is looking for a sponsor. If you want your branding or banner sitting here then please contact me and I'll forward details of costs and expectations. 3. Search Engines, Getting Highly Ranked When looking for websites, most people seldom venture beyond the first two or three pages of results returned by a search engine -- this means you've got to try and get your site up as close to the top of the rankings as possible. Of course with everyone trying to achieve this same goal you know it's not going to be easy. However, there are some simple techniques you can use to ensure that your site is not relegated to the bottom of the heap. Choosing Your Search Terms The first thing you must do is decide exactly what word, words or phrase you want your site to be well ranked under. It can not be emphasized too highly that selecting this search term is critical to getting maximum value out of your search engine listing. If you sell wooden furniture made of teak and imported from the Philippines then it might be tempting (and very easy) to convince the search engines to give you a high ranking when a visitor types in "genuine imported teak furniture hand-crafted in the Philippines" -- unfortunately, people are far more likely to simply type in "wooden furniture" . What do you do? Should you go for a high ranking using a less common search term, or should you focus