Search eTourism How to Take Care of Your Twitter Followers Twitter Followers are special -- they can do a lot of good things for your resort like give you free publicity and/or positive word-of-mouth marketing.  For most people who are new to Twitter, it takes a little time to finally understand which Twitter behavior will get you followers and which ones prompt people to "Unfollow". But once you've built a strong number of followers, you should do everything to take care of them and make sure their attention is on you.  Here are some tips: Visit their Twitter Profiles. Whenever someone becomes a follower, whether you are already following them or not, try to take a moment to check out their profile. Send a Direct Message and thank them for following. This maybe time consuming but if you have the time, it could be worth it.  Write an authentic message and say something good about their profile. Say something like, "It's cool to have you as a follower! Thanks for stopping by, nice background by the way." It's even okay to post a link to your blog if it appears they might be interested -- but don't over do this one. If you're posting a link in every DM you send, you're probably overdoing it. You should follow back. If you share similar interests or if they are personally quite interesting, thank them for following.  Take the gratitude even further by following them back. You should retweet their tweets. If,