run to make money off of students and their parents. Brooks was busted in a NY Times article " The School That Skipped Ethics Class " on Sunday, July 24, 2005. An examination of Brooks's records showed not a single 2003 graduate had even $50,000 of earning potential. Brooks reported that 45 graduates employed full time earned an average income of about $26,000. Let's see: average photographer earns $24,040, Brooks grad earns $26,000. You can make $1,960 more a year if you go to Brooks. Of course the average debt level of the people who got jobs and went to Brooks was $74,000 each. That means you might break even in 40 years. But wait - there were only 45 grads employed full-time, and Brooks runs about 300 students at a time and growing. Good luck! I'm bummed by this. It's Brooks that makes Santa Barbara so desirable. If Brooks shrinks as a result of penalties from this, that shoots a big hole in my genius future plans. Hallmark Hallmark seems to be a different sort of school. From what little I've heard from graduates, the school and its instructors are quite honest about career and income prospects in photography, and Hallmark also teaches the importance of, and how to run, your own business. The best thing you can do to research Hallmark is to ask its graduates. They have their own superb alumni website, HallmarkHipsters.net , done by a successful graduate living in Las Vegas.. By comparison, Brooks' Alumni