being used by numerous photographers. However, in reality there are few full time positions available in a market this size. There is also real value in freelance assisting with a variety of photographers to learn different business models, different personalities and the varied needs of photographers working across a range of disciplines. The New Zealand market is much less specialized than say the USA or UK where an assistant might choose to focus on say fashion or still life, so you may need a broader set of skills here than you might elsewhere. Professionalism As a professional assistant you must always convey a positive, can-do attitude. Remember that the budget on any given shoot can be very large and involve a lot of people, so the photographer can be under considerable pressure. You are ultimately there to make the photographer's job easier and to make them look good in the eyes of their client. Once you become an experienced first assistant, the photographer will be relying on you to ensure the smooth running of the shoot and to anticipate their needs. Only go into this role if you are ready to take on this level of responsibility.