not... and that you can't learn or study it. Fashion can be so valuable- particularly to women- as it affords them so many choices to construct the public persona they wish to have. It really can allow them to determine how people respond to them in that first 15 seconds. If you understand that? it's incredibly powerful. [Dov Charney] In film for example, costume is very important- it provides a story to the viewer. We see how the characters dress, it allows the director to express something about the other person... about the protagonist. The manner in which politicians dress is very important. Just take Margaret Thatcher, the Queen or John F. Kennedy. Fashion plays a role in politics! If a politician doesn't wear a tie, it's a remark. It may be a positive remark if they're a member of the labour party... They may be trying to bring themselves closer to the working class voter. I've seen Mitt Romney walking around in jeans with a white shirt and no-tie. He's trying to say, " ...I'm a man of the people, you can talk to me... I'm just a man trying to make a good opportunity for you... I wear jeans like you...... I'm trying to reduce taxes for you boys!.... ". You could also have Obama dressed in a perfect suit addressing men on Wall Street saying, " ...I understand what you need, I understand the needs of business even though my focus has been as a democrat... Look