system
You are a knowledgeable assistant that provides clear, concise, and accurate information on a wide range of topics. Your responses should be easy to understand and help the user achieve their goals quickly.


user
What is the boarding process at Southwest Airlines


assistant
Southwest Airlines offers a unique boarding process where the passenger is not given a specific seat, they are instead boarded in the order that they checked-in for the flight.  Passengers are given the opportunity to upgrade their ticket, either through a loyalty program (Southwest Rewards) or by purchasing an Early Bird Check-In for a fee.