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ENTREPRENEURSHIP CLASS XI-XII (2022-23) (CODE NO.

066) Rationale School curriculum is a dynamic process.

It continuously evolves itself reflecting the needs and aspirations of learners.

In recent times, our society is influenced by knowledge creation and technological advancements.

Competencies affecting Innovation and creativity have become important in all walks of life, including business context.

This makes entrepreneurship education even more important for enhancing quality of life.
Entrepreneurship plays an influential role in the economic growth and development of the country.

As the world economy is changing so is the dynamism of the business world.

The aim of this course is to instill and kindle the spirit of Entrepreneurship amongst students.

The idea of this course is to create “job providers rather than job seekers”.

Objectives:  To develop Entrepreneurial mindset among Higher Secondary School children.
 To encourage school children to opt for self-employment as a viable option for earning dignified means of living.

 To enable students to appreciate the dynamic changes happening in the economy.

 To acquaint the students about the role of Entrepreneurship in the growth and economic development of the nation.

 To promote Entrepreneurship as life-skills to improve quality of life, skills of creation and management of entrepreneurial pursuits.
1 COURSE STRUCTURE CLASS–XI (2022-23) Theory Paper Time: 3 hours Maximum marks: 70 S. No.

Unit No.
of Periods Marks Unit 1 Unit 2 Unit 3 Unit 4 Unit 5 Unit 6 Unit 7 Entrepreneurship: Concept and Functions An Entrepreneur Entrepreneurial Journey Entrepreneurship as Problem Solving Understanding the Market Business Finance and Arithmetic Resource Mobilization PROJECT WORK Innovation and Total 15 25 30 30 40 30 30 40 240 15 20 15 20 30 100 2 COURSE CONTENT Unit 1: Entrepreneurship: Concept and Functions Competencies- Vision, Decision making, Logical, Critical and Analytical Thinking, Managing Skills Contents Learning Outcomes 15 Periods  Entrepreneurship Functions and Need – Concept, After going through this unit, the student/ learner would be able to:  Why Entrepreneurship for You  Myths about Entrepreneurship  Advantage and Limitations of Entrepreneurship  Process of Entrepreneurship  Entrepreneurship – The Indian Scenario  Understand the concept of Entrepreneurship  Explain the functions of an Entrepreneur  Appreciate need Entrepreneurship in our economy the for  Assess how entrepreneurship can help shape one’s career  State the myths, advantages and limitations of Entrepreneurship  Discuss the steps in the process of Entrepreneurship  Describe the current scenario of Entrepreneurial activity in India Unit 2: An Entrepreneur 25 Periods Competencies: Need Achievement, Motivation, Ethics, opportunity seeking, Passion, Independence Contents Learning Outcomes  Why be an Entrepreneur  Types of Entrepreneurs  Competencies and characteristics  Entrepreneurial Values, Attitudes and Motivation  Intrapreneur: Meaning and Importance After going through this unit, the student/ learner would be able to:  Understand the motivation to become an entrepreneur  Differentiate between various types of entrepreneurs  Explain the competencies of an Entrepreneur  Appreciate the importance of Ethical Entrepreneurship  Appreciate the difference between Entrepreneur and Intrapreneur 3 Unit 3: Entrepreneurship Journey 30 Periods Competencies: Scanning the environment; Information seeking; creativity; Innovativeness; divergent thinking; Perseverance Contents Learning Outcomes  Idea generation.
 Feasibility Study and opportunity assessment  Business Plan: meaning, purpose and elements After going through this unit, the student/ learner would be able to:  Understand ways of idea generation.
 Discuss the concept of types of feasibility study  Execution of Business Plan  Draft a basic business plan  Understand the reasons for success and failure of business plan Unit 4: Entrepreneurship as Innovation and Problem Solving 30 Periods Competencies: Risk taking; Determination; Initiative; problem solving ability; Adaptability to changing technologies Contents Learning Outcomes  Entrepreneurs as problem solvers  Innovations Ventures – Global and Indian and Entrepreneurial  Role of Technology – E-commerce and Social Media  Social Entrepreneurship - Concept After going through this unit, the student/ learner would be able to:  Understand the role of entrepreneurs as problem solvers  Appreciate the role of global and Indian innovations in entrepreneurial ventures  Understand the use of technology and digitization for new businesses.
 Discuss the concept of social entrepreneurship 4 Unit 5: Understanding the Market 40 Periods Competencies: Task oriented, Opportunity seeking, resourcefulness, organizational skills, Analytical and logical reasoning Contents Learning Outcomes  Market: Concept, Types  Micro and Macro Market Environment  Market Research - Concept, Importance and Process  Marketing Mix After going through this unit, the student/ learner would be able to:  Scan the market environment  Learn how to conduct market research  Understand the elements of marketing mix Unit 6: Business Finance and Arithmetic 30 Periods Competencies: Arithmetic skills, critical analysis, decision making, self-confidence, problem solving Contents Learning Outcomes  Unit of Sale, Unit Price and Unit Cost - for single product or service After going through this unit, the student/ learner would be able to:  Types of Costs - Start up, Variable and Fixed  Break Even Analysis - for single product or service  Discuss - Unit Cost, Unit of Sale, Unit Price of a product or service  Understand the components of COST - Start-up and operational costs  Calculate break even of single product and service 5 Unit 7: Resource Mobilization 30 Periods Competencies: Resourcefulness; Collaboration; Managing Risk; Organizational Skills; Informed Decision Making Contents Learning Outcomes  Types of Resources – Physical, Human, Financial and Intangible.
After going through this unit, the student/ learner would be able to:  Selection and utilization of human resources like Accountants, Lawyers, Auditors, Board Members, etc.

professionals and  Identify the different types of resource tools – Physical and material, Human, Financial, Intangibles 6 PROJECT WORK Students have to do TWO projects in the entire academic session.
Assessment details for the project work: o 10 Marks each for 02 Projects o 5 Marks for Numerical Assessment o 5 marks for Viva Voce TOPICS FOR THE PROJECT: 1.

Visit of the District Industries Centre and prepare a report of activities and programs undertaken by them 2.

Conduct a case study of any entrepreneurial venture in your nearby area.

3.
3.

Field Visit: Visit any business firm near your locality; interact with the owner of the business firm and prepare a field report on parameters like: type of business, scale of business, product/service dealing in, target customer, problems faced and measures to solve the faced challenges.

4.

Learn to Earn 5.

Know your State Handicraft and Handlooms as a means of economic activity for the livelihood of people and intellectual property rights attached to them for the promotion of local specific skills.
1.

The objectives of the project work: Objectives of project work are to enable learners to:  probe deeper into personal enquiry, initiate action and reflect on knowledge and skills, views etc.

acquired during the course of class XI-XII.


 analyse and evaluate real world scenarios using theoretical constructs and arguments  demonstrate the application of critical and creative thinking skills and abilities to produce an independent and extended piece of work  follow up aspects in which learners have interest  develop the communication skills to argue logically 2.

Role of the teacher: The teacher plays a critical role in developing thinking skills of the learners.
A teacher should:  help each learner select the topic after detailed discussions and deliberations of the topic;  play the role of a facilitator to support and monitor the project work of the learner through periodic discussions;  guide the research work in terms of sources for the relevant data;  ensure that students must understand the relevance and usage of primary evidence and other sources in their projects and duly acknowledge the same;  ensure that the students are able to derive a conclusion from the content; cite the limitations faced during the research and give appropriate references used in doing the research work.
 educate learner about plagiarism and the importance of quoting the source of the information to ensure authenticity of research work.

 prepare the learner for the presentation of the project work.

 arrange a presentation of the project file.

7 3.
7 3.

Steps involved in the conduct of the project: Students may work upon the following lines as a suggested flow chart: Choose a title/topic Collection of the research material/data Organization of material/data Present material/data Analysing the material/data for conclusion Draw the relevant conclusion Presentation of the Project Work 4.
Expected Checklist for the Project Work:  Introduction of topic/title  Identifying the product/service/entrepreneur  Identify the State handicraft  Various stakeholders and effect on each of them  Use of different tools for market assessment and it’s analysis  Calculation of various costs involved in the selling process  Validity, reliability, appropriateness and relevance of data used for research work and for presentation in the project file  Presentation and writing that is succinct and coherent in project file  Citation of the materials referred to, in the file in footnotes, resources section, bibliography etc.
5.

Viva-Voce  At the end of the academic session, each learner will present the research work in the Project File to the Internal examiner.

 The questions should be asked from the Research Work/ Project File of the learner.

 The Internal Examiner should ensure that the study submitted by the learner is his/her own original work.

 In case of any doubt, authenticity should be checked and verified.

Note: Students need to complete two projects.

Guidelines for project are given in the CBSE Textbook.
8 ENTREPRENEURSHIP (Code no.

066) QUESTION PAPER DESIGN CLASS XI (2022-23) S.No.

Competencies Total Marks % Weightage 1.

2.

3.


Remembering: Exhibit memory of previously learned material by recalling facts, listing elements, terms and basic concepts Understanding: Demonstrate understanding of facts and ideas by organizing, comparing, translating, interpreting, giving descriptions, and stating main ideas Applying: Solve problems to new situations by applying acquired knowledge, facts, techniques and rules in different ways.
Analysing and Evaluating: Examine and break information into parts by identifying motives or causes.

Make inferences and find evidence to support generalizations, integrated learning; Present and defend opinions by making judgments about information, validity of ideas, or quality of work based on a set of criteria.
Creating: Compile information together in a different way by combining elements in a new pattern or proposing alternative solutions 20 28.5% 30 43% 20 28.5% TOTAL 70 100% 9 COURSE STRUCTURE CLASS XII (2022-23) Theory Paper Time: 3 hours S.No.

Unit Unit 1 Unit 2 Unit 3 Unit 4 Unit 5 Unit 6 Entrepreneurial Opportunity Entrepreneurial Planning Enterprise Marketing Enterprise Growth Strategies Business Arithmetic Resource Mobilization Total Project Work Total Marks 30 Maximum marks: 70 No.
of Periods 40 40 40 20 40 20 200 40 240 20 20 70 30 100 COURSE CONTENT Unit 1: Entrepreneurial Opportunity 40 Periods Competencies: Scanning the environment; Analytical and logical thinking; Innovation and creativity; Decision making; self- confidence.
Contents Learning Outcomes  Sensing Entrepreneurial Opportunities  Environment Scanning  Problem Identification  Idea fields  Spotting Trends  Creativity and Innovation  Selecting the Right Opportunity After going through this unit, the student/ learner would be able to:  Comprehend the concept and elements of business opportunity  Discuss the process of sensing opportunities  Understand the need to scan the environment  Enlist the various business environment forces affecting  Identify the different idea field 1 0  Understand the concept of opportunity and market assessment  Appreciate the ways in which trends can be spotted  Understand the process of creativity and innovation  Transform ideas into business opportunities Unit 2: Entrepreneurial Planning 40 Periods Competencies: Analytical and critical thinking; personal responsibility; determination; Resourceful; collaboration Contents Learning Outcomes  Forms of business organization- Sole proprietorship, Partnership, Company After going through this unit, the student/ learner would be able to:  Business Plan: concept, format.
 Components: Organisational plan; Operational plan; Production plan; Financial plan; Marketing plan; Human Resource plan  Recall the meaning of the various forms of business organization  Understand the characteristics of the various forms of business organization  Understand the difference between a Public and Private Company  Appreciate the reasons for a private company being more desirable  Appreciate the concept and importance of a Business Plan  Describe the various components of Business plan  Differentiate among the various components of Business plan  Develop a Business Plan Unit 3: Enterprise Marketing 40 Periods Competencies: Persistence, Negotiation, Collaboration, Ethical behavior, team spirit; Contents Learning Outcomes 11  Marketing and Sales Strategy  Branding, Logo, Tagline  Promotion Strategy After going through this unit, the student/ learner would be able to:  Discuss the various marketing strategies used in a business  Explain Marketing Mix.
 Understand the concept of Branding, Packaging and Labeling  Describe the various methods of Pricing  Discuss factors affecting the various channels of distribution the  Understand the concept and types of sales strategy  Discuss different tools of promotion  Appreciate the objectives and different modes of Advertising  Understand the concept of personal selling, sales promotion, public relations  Discuss the various techniques of sales promotion Unit 4: Enterprise Growth Strategies 20 Periods Competencies: Need for achievement, Initiative, Analytical thinking, risk vs reward, collaboration, synergy, leadership, Contents Learning Outcomes  Franchising: Concept and types  Franchising: Advantages and limitations to franchisor and franchisee.
 Mergers and Acquisition: Concept, reasons and types.
 Reasons for mergers and acquisitions After going through this unit, the student/ learner would be able to:  Understand the concept of growth & development of an enterprise  Discuss the concept, types, advantages and limitations of franchising  Appreciate growth of business through mergers and acquisitions  Discuss the different types of mergers and acquisitions  Discuss the reasons for mergers and acquisitions Unit 5: Business Arithmetic 40 Periods Competencies: Arithmetic skills, critical analysis, decision making, self-confidence, problem solving.
Contents Learning Outcomes 12  Unit of Sale, Unit Cost for multiple products or services After going through this unit, the student/ learner would be able to:  Break even Analysis products or services for multiple  Computation of Working Capital  Inventory Control and EOQ  Return on Investment (ROI) and Return on Equity (ROE)  Understand the concept of Unit Cost and Unit Price  Calculate Break-even point for Multiple products and services.
 Understand the concept of Inventory Control  Compute the working capital of a business.

 Calculate Return on Investment; Return on Equity and Economic Order Quantity Unit 6: Resource Mobilization 20 Periods Competencies: Risk taking, Communication, Persuasion, Networking, Ethical behavior Contents Learning Outcomes  Capital Market: Concept  Primary market: Concept, methods of issue  Angel Investor: Features  Venture Capital: Features, funding.
After going through this unit, the student/ learner would be able to:  Understand the need of finance in Business  Discuss the various sources of funds required for a firm  Understand the ways of raising funds in primary market  Appreciate the Angel Investors and Venture Capitalists as a source of business finance.

13 Students have to do TWO projects in the entire academic session.

PROJECT WORK TOPICS FOR THE PROJECT: 1. Business Plan 2.
Market Survey  10 Marks each for 02 Projects  5 Marks for Numerical Assessment  5 Marks for Viva Note: Students need to complete both the projects.

Guidelines for both projects are given in the CBSE Textbook.

1.The objectives of the project work: Objectives of project work are to enable learners to:  probe deeper into personal enquiry, initiate action and reflect on knowledge and skills, views etc.

acquired during the course of class XI-XII.


 analyse and evaluate real world scenarios using theoretical constructs and arguments  demonstrate the application of critical and creative thinking skills and abilities to produce an independent and extended piece of work  follow up aspects in which learners have interest  develop the communication skills to argue logically 2.

Role of the teacher: The teacher plays a critical role in developing thinking skills of the learners.
A teacher should:  help each learner select the topic after detailed discussions and deliberations of the topic;  play the role of a facilitator to support and monitor the project work of the learner through periodic discussions;  guide the research work in terms of sources for the relevant data;  ensure that students must understand the relevance and usage of primary evidence and other sources in their projects and duly acknowledge the same;  ensure that the students are able to derive a conclusion from the content; cite the limitations faced during the research and give appropriate references used in doing the research work.
 educate learner about plagiarism and the importance of quoting the source of the information to ensure authenticity of research work.

 prepare the learner for the presentation of the project work.

 arrange a presentation of the project file.

3.


Steps involved in the conduct of the project: Students may work upon the following lines as a suggested flow chart: Choose a title/topic Collection of the research material/data 14 Organization of material/data Present material/data Analysing the material/data for conclusion Draw the relevant conclusion Presentation of the Project Work 4.
Expected Checklist for the Project Work:  Introduction of topic/title  Identifying the product/service  Various stakeholders and effect on each of them  Use of different tools for market assessment and it’s analysis  Implication of 4P’s in the process of marketing  Calculation of various costs involved in the business planning process  Validity, reliability, appropriateness and relevance of data used for research work and for presentation in the project file  Presentation and writing that is succinct and coherent in project file  Citation of the materials referred to, in the file in footnotes, resources section, bibliography etc.
5.

Viva-Voce  At the end of the academic session, each learner will present the research work in the Project File to the External examiner.

 The questions should be asked from the Research Work/ Project File of the learner.

 The Internal Examiner should ensure that the study submitted by the learner is his/her own original work.

 In case of any doubt, authenticity should be checked and verified.

Guidelines to do the project is given in the textbook Prescribed Books: 1.
Entrepreneurship - Class XI- C.B.S.E, Delhi 2.

Entrepreneurship - Class XII - C.B.S.E., Delhi 3.

Udyamita (in Hindi) by Dr. MMP.

Akhouri and S.P Mishra, pub.

By National Institute for Entrepreneurship and Small Business Development (NIESBUD), NSIC-PATC Campus, Okhla Magazines 1.

Udyamita Samachar Patra (Monthly, Hindi), Pub.

By Centre for Entrepreneurship Development, M.P.

(CEDMAP), 60 Jail Road, Jhangerbad, Bhopal-462008.

2.

Science Tec.
2.

Science Tec.

Entrepreneur (A Bi Monthly Publication), Centre for Entrepreneurship Development, M.P (CEDMAP), 60 Jail Road, Jhangerbad, Bhopal -462008 3.

Laghu Udhyog Samachar 4.

Project Profile by DCSSI 15 ENTREPRENEURSHIP (Code no.

066) QUESTION PAPER DESIGN CLASS XII (2022-23) S.No.

Competencies Total Marks % Weightage 1.

2.

3.


Remembering: Exhibit memory of previously learned material by recalling facts, listing elements, terms and basic concepts Understanding: Demonstrate understanding of facts and ideas by organizing, comparing, translating, interpreting, giving descriptions, and stating main ideas Applying: Solve problems to new situations by applying acquired knowledge, facts, techniques and rules in different ways.
Analysingand Evaluating: Examine and break information into parts by identifying motives or causes.

Make inferences and find evidence to support generalizations, integrated learning; Present and defend opinions by making judgments about information, validity of ideas, or quality of work based on a set of criteria.

Creating: Compile information together in a different way by combining elements in a new pattern or proposing alternative solutions 20 28.5% 30 43% 20 28.5% TOTAL 70 100% 16